Abstract
Introduction: This article describes our work to build an undergraduate program in user experience centered on empathy, access, and humanism. About the case: This teaching case is focused on how we situated accessibility (a11y, a numeronym) at the core of our undergraduate degree. Based on our program values, industry experience, and market need, we aimed to build a program that focused on accessibility. Situating the case: Our work is situated in the literature of technical communication, specifically on accessibility as social justice design. Focusing primarily on issues of pedagogy, we discuss the market need for this work, both inside the academy and within industry. Methods/approach: Through our experimental work applied within the program's framework, we built a foundational course, launched an intensive short program (study away), and developed opportunities for student knowledge sharing on the local, regional, and national levels. Results/discussion: Focusing on accessibility gave our students a strong foundation and broader connections with outside partners focused on user experience. Conclusions: Placing accessibility at the center of the mission, scholars and practitioners alike can address these concerns and keep their commitment to creating user experiences centered on shared values of equity, sustainability, and usability. With the rising need for accessibility specialists in the workforce and structured programs in academia, this article describes how technical communicators can develop these foundations in their own organizations.