IEEE Transactions on Professional Communication Jun 2009

Creating online surveys: some wisdom from the trenches tutorial

A. Singh ; A. Taneja ; G. Mangalaraj

Abstract

<para xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink"> With the advent of handy internet building tools, online surveys are becoming a promising alternative to traditional paper- and mail-based surveys to collect data for survey research. While conducting online surveys has its advantages, it comes with a unique set of challenges. Leveraging our experience in developing multiple online surveys, we highlight some of the critical issues of the process. This tutorial provides insights to develop and conduct online surveys effectively. In a step-by-step process, we offer recommendations to researchers at various decision stages of developing an online survey, from initial planning through the final data-collection phase. </para>

Journal
IEEE Transactions on Professional Communication
Published
2009-06-01
DOI
10.1109/tpc.2009.2017986
CompPile
Open Access
Closed
Topics
empirical research
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