Abstract

George W. Bush's September 20, 2001 address to Congress and the first-century CE early Christian text of 1 John both exhibit a form of rhetorical ambiguity, called here “polemical ambiguity,” that does not fit within Eisenberg's concept of strategic ambiguity, but rather serves as its argumentative doppelgänger. Polemical ambiguity allows a rhetor to leave real and potential allies in a composite audience in doubt as to the exact parameters of the rhetor's message, while an alienated section of the composite audience perceives a stark and wholly unambiguous message. The following analysis explores how Bush's speech and 1 John, faced with composite audiences, pursue similar goals through the use of polemical ambiguity, as well as how this particular maneuver is closely linked to religious rhetoric.

Journal
Rhetoric Society Quarterly
Published
2011-10-01
DOI
10.1080/02773945.2011.596178
Open Access
Closed

Citation Context

Cited by in this index (3)

  1. Philosophy & Rhetoric
  2. Computers and Composition
  3. Written Communication

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