The Technical Communicator as Corporate Spokesperson: A Public Relations Primer

Journal of Technical Writing and Communication Jul 2001

The Technical Communicator as Corporate Spokesperson: A Public Relations Primer

Rod Troester Pennsylvania State University ; Terrence L. Warburton Edinboro University

Abstract

A survey of CEOs, corporate spokespersons, and media representatives suggests that the evolving roles and responsibilities of corporate spokespersons may result in greater opportunities for technical communicators in corporate public relations. However, these opportunities require communication principles and skills that have not traditionally played a strong role in technical communication education. This essay discusses these requisite considerations so they can be more explicitly addressed in the contemporary technical communication curriculum.

Journal: Journal of Technical Writing and Communication
Published: 2001-07-01
DOI: 10.2190/uv13-15k1-k1a5-3mtm
Open Access: Closed
Topics: technical communication

Citation Context

Cited by in this index (1)

Graube et al. (2010)

Coverage of Team Science by Public Information Officers: Content Analysis of Pr…

Journal of Technical Writing and Communication

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10.1108/eb023436

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