Cargo cults in information design

Communication Design Quarterly Apr 2013

Michael J. Albers

Abstract

There are a multitude of rules of writing and design. Cargo cult design occurs when designers rigidly apply a design rule without a clear understanding of why the rule exists or whether it applies to the situation. The rules moved into the status of being a rule for a reason. It is important for designers to understand those reasons so they can critically analyze the situation and make decisions about the applicability of the rule. Successful design requires deeply understanding and working within the situational context and not blindly applying generic rules.

Journal: Communication Design Quarterly
Published: 2013-04-01
DOI: 10.1145/2466489.2466501
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Topics: multimodality technical communication

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Cites in this index (1)

MIREL (1998)

“Applied Constructivism” for User Documentation

Journal of Business and Technical Communication

Also cites 4 works outside this index ↓

10.1145/1621995.1622027

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10.1145/2379057.2379092

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Albers M. J. (2012). Human-Information Interaction and Technical Communication: Concepts and Frameworks. Hers…

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10.1038/nj7387-113a

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