Weakness? What Weakness? Self-Reflection in Business Communication in a Digital Context

Melanie Moll Europäische Fernhochschule Hamburg

Abstract

Self-reflection is expected in business communication teaching, but e-learning has been argued to create an illusion of direct experience as social presence. This study explores how participants’ negotiation of personal agency is constructed in a digital, asynchronic context. Using data collected from a digital classroom of a European business university, I show how participants enact specific strategies in their presentation of self. My aim is twofold: first, to explore how participants negotiate their social identities in a virtual community, and second, to better understand what both educators and enterprise can do to encourage successful dialogue and further humanize digital context.

Journal
Business and Professional Communication Quarterly
Published
2025-12-01
DOI
10.1177/23294906231213633
CompPile
Search in CompPile ↗
Open Access
Closed
Topics
Export

Citation Context

Cited by in this index (1)

  1. Business and Professional Communication Quarterly

References (37)

  1. 10.7596/taksad.v7i4.1839
  2. 10.1146/annurev.anthro.30.1.109
  3. 10.1075/hoph.7.03ahe
  4. Living language: An introduction to linguistic anthropology
  5. 10.3389/fpsyg.2022.994403
Show all 37 →
  1. 10.1111/j.1745-6916.2006.00011.x
  2. 10.64152/10125/25201
  3. AAUSC 2005: Internet-mediated intercultural foreign language education
  4. 10.1075/ds.27.05bly
  5. Rethinking context: Language as an interactive phenomenon
  6. 10.1016/j.pragma.2013.08.002
  7. Cross-cultural and intercultural communication
  8. Identity and agency in cultural worlds
  9. 10.1093/elt/56.4.351
  10. 10.1207/s15327973rlsi2803_1
  11. 10.1080/01463370409370197
  12. 10.1080/14748460903557688
  13. 10.48185/spda.v2i1.243
  14. 21st century teaching and learning with technology: A critical commentary
    Academia Letters
  15. 10.4018/978-1-60566-984-7.ch011
  16. 10.1080/01587919.2020.1821603
  17. 10.4324/9780429294235-2
  18. Intercultural communication in contexts
  19. Moll M. (2000). Negotiating power in international business meetings [Doctoral dissertation University of Sou…
  20. Moll M. (2012). The quintessence of intercultural business communication. Springer Science & Business Media.
  21. Moll M. (2018). Intercultural communication. Europäische Fernhochschule Hamburg Press.
  22. International Pragmatics Association 2023
  23. 10.4324/9781003087984
  24. 10.21832/9781847690104
  25. 10.1075/dujal.4.2.03pee
  26. 10.1080/09588220903184690
  27. Isolation and connection: The experience of distance education
    International Journal of E-Learning & Distance Education Revue Internationale Du E-Learning Et La Formation à Distance
  28. The social psychology of telecommunications
  29. 10.1016/j.linged.2018.06.002
  30. Telecollaboration 2.0: Language, literacies and intercultural learning in the 21st century
  31. 10.1002/9781118783665.ieicc0105
  32. Internationalization disrupted: Collaborative Online International Learning as a stop-gap…
    Academia Letters