ABSTRACT A recent surge among scholars of rhetoric seeking to refine and redefine approaches to the study of demagoguery and its rhetorical contours supplies an opportunity to raise a related yet more fundamental question: What is rhetoric’s relationship to democracy, demagoguery’s presupposed injured? Inspired by Jacques Rancière and a rereading of ancient Greek sources, this article seeks to complicate the relationship between rhetoric and democracy by narrowing in on the activity of the dēmos, a political entity undersigning both democracy and demagoguery. In so doing, this article argues that demagoguery appears not as a violation of democratic activity but as a rhetorical phenomenon associated with democratic fulfillment. This article showcases the implications of rethinking demagoguery as a sign of an active and energetic dēmos by revisiting the rhetorical work of the farm workers movement. Rhetoric and democracy, the article concludes, support demagoguery and demagoguery uplifts democracy and rhetoric.

ABSTRACT This article explores the relationship between rhetoric and violence by running this pairing through a corresponding couplet: rhetoric and race. Arguing for a common substrate between these two pairs of terms—coloniality—this article proposes that rhetorics of “nonviolence” are better understood as rhetorics of anti-violence.

This edited collection offers an array of essays forwarding the rhetorical work constituting the political activity of and concerning Latin America in the twentieth and twenty-first centuries. Although scholars have certainly interrogated Latin American experiences in the United States and across the Western Hemisphere (some of whom have contributed to this volume), I can think of no other collection in rhetorical studies that supplies the kind of birds-eye-view of Latin America and its political landscape(s) as a whole. The edited volume is unabashedly transnational in its case studies, although not each individual case study is transnationally oriented, and the authors invited by the editors claim homes across the Western Hemisphere (e.g., the United States, Columbia, Argentina). In short, this book embodies and takes care to fulfill its commitment to presenting “rhetorics of democracy in the Americas.”Although it is customary to provide a brief synopsis of each of the chapters in a book review, the chapter summaries provided by the editors in the collection's Introduction are superbly written and need not be replicated here. I would encourage those interested in their summaries to access the “Introduction,” which is made available through the publisher's website.1 The book follows, flexibly, a conventional Part I “theory” and Part II “case study” structure that readers can navigate easily and according to their own needs. Each chapter stands alone quite well. Even so, in what follows I retrace the chapters and articulate what I think are the major questions the collection and each essay provokes. For, while this book is commendable for initiating a conversation, it would be a mistake to treat this volume as more than an entry into the exploration of “rhetoric of democracy in the Americas.” Thus, I provide a bridge between the entry point that I think the collection offers and further lines of inquiry that I believe it spurs.One of the collection's strengths, as I have stated, lies in its focus on the “Americas.” Given this focus, readers wishing to find how the notion of an “America” informs rhetorical or democratic theory must reflect on how they might extend the work provided by these chapters. For example, editors claim a “constitutive” notion of rhetoric over an “instrumental” view in the Introduction (15), but I find that most case studies adopt the language of “instrumental” rhetoric in their examinations (e.g., chapter six's discussion of “strategies”). Though readers might not care too much about whether one adopts an instrumental or constitutive view of rhetoric, I point out this feature to highlight that the collection's presumption of this distinction evinces its reliance upon conventional rhetorical theory. That most case studies interrogate “rhetoric” as a “tool” or “device” to be leveraged to some end underscores how these case studies recontextualize traditional rhetorical theory within Latin American spaces rather than spurring retheorizations of rhetorical inquiry. Similar presumptions about “democracy” and its supposed “ideal” also become manifest in each essay when trying to define democracy. The “Introduction” certainly provides some guidance by claiming democracy as “among the vital concepts in rhetorical studies” (5), and as a governmental form offering citizens a “promise” of “good things” (5–6). The collection's case studies, nonetheless, do not furnish much about what “democracy” entails or how democracy in Latin America differs from, in content and form, that in the United States or anywhere else. Democracy is presumed as a context for each study and an ideal in which rhetoric flourishes.Such presumptions, though not misguided or wrong, highlight not a problem with the collection as much as they illuminate opportunities for other scholars to take up. Christa Olson's chapter, as I read it, articulates a notion of the telluric in contrast to the traditional topos to encourage readers to consider new material stakes in rhetorical discourse—a materialism based in “ideas” of Latin America. Though gesturing toward the operationalization of the telluric in her beautifully written essay, Olson's proposal demonstrates how we might interrupt the conventional reliance on the “commonplace” for studying rhetoric in América. Cortez's essay does something similar to Olson in that he encourages a departure from a familiar concept—subalternity. Though offering the most philosophically minded take in the collection, his take-down of the “decolonial imaginary” underscores how studies involving Latin America pose a complex and inescapable problematic, namely, how to conceptualize Latin America without reproducing the very colonial structure rendering it, in the words of Walter Mignolo and other decolonial scholars, a fiction. While I personally remain skeptical that “rhetoric” is capable of resolving the issues Cortez raises, given the imperial stakes “rhetoric” qua art implicates, Cortez's argument that the terms we use to characterize and study “Latin America” cannot be presumed to give it a voice spurs scholars to reflect on the classifications used to identify non-dominant rhetorics.Although Part I begins with theoretical explorations, its remaining chapters take on a more practical tone. Chapters 3–5 address a different subject related to but not limited to U.S. relationships with Latin America(ns). De los Santos's chapter tackles the rhetorical contributions of migrants, a work that he is curiously committed to distance from prior work on citizenship despite suturing his study to “ancient Greece” (84). I find De los Santos's work to be quite similar to, for example, Josue David Cisneros's for its emphasis on a discursively constructed yet politically imagined citizenship. Nevertheless, perhaps the most surprising theme—or not, depending on the reader—was the prevalence of former President Donald Trump. I say surprising because, while President Donald Trump has had quite an influence on recent rhetorical studies, Trump's relationship to Latin America is not any more appalling, xenophobic, sly, or even pretentious than past U.S. presidents. I am not denying that this former President might have altered the geopolitical landscape of the Western Hemisphere during his administration, but I think that the ways in which chapters center Trump's influence suggest that his actions are an aberration. Still, while these scholars view more dissonance than coherence in U.S.-Latin American relations, I think that the essays foster inquiry along its opposing line, namely, answering the question of how consistently presidencies have negotiated and enforced a power imbalance between the United States and Latin America.The chapters encourage not necessarily a complete reassessment of “migrants,” “immigration,” or even “American Exceptionalism” as much as they compel revisitations of what we might call “familiar” rhetorics to impart a peculiarity to otherwise recognizable themes. That peculiarity is important, for, recalling Olson and Cortez, the ways in which we critically interrogate “rhetoric” in and through Latin America cannot be presumed to simply reinscribe what we already know about “rhetoric” or “democracy.” Indeed, as Butterworth underscores, “American Exceptionalism” takes a particular form when Cuba is involved, and it takes on a peculiar form when it involves relations with Latin America. Viewed thus, each of the chapters in Part 1 encourages scholars to come back to familiar rhetorics to “question the narratives of democracy” that we take for granted and presume to be universally operative.Part II takes up the theme of “Problematizing and Reconstructing Democracy in Latin America,” with each chapter proffering not only a unique perspective on politics in Latin America but a discrete take on “rhetorical” study within politically resonant moments. Privileging as it does not only Latin American regions but Latin American scholars, this section showcases what scholarship done in and through Latin America might look like for future scholars across the Western Hemisphere. More concretely, these essays magnify senses of rhetoric and rhetorical study that scholars interested in prioritizing Latin America might assume in their own work. Focused on a variety of politically rich subjects such as corruption (chapter 6), rhetorical agency (chapter 7), the religious right (chapter 8), presidential rhetoric (chapters 9 and 10), and, finally, crisis (chapter 11), these case studies diversify the subjects with which rhetoricians can—and should—grapple. At the same time, they underscore how these subjects might be theorized in and through Latin America. This is not to say that the subjects are exclusive to Latin America or that certain themes need to be relegated to Latin America. Rather, if I consider how many studies have been written on “corruption” in the United States, I might have to consider alternative vocabularies (e.g., racism, bureaucracy, morality, etc.) to expand my inquiry, since there are simply too few studies of U.S. political corruption outside of Bruce Gronbeck's 1978 essay—an essay nearly fifty years old! Studying rhetoric in Latin America is, these essays suggest, productive of the kinds of questions that rhetoric scholars across the Americas must consider. For, what happens in Latin America cannot be presumed to be exclusive to Latin America.Rhetoric of Democracy in the Americas challenges scholars to take on two distinct but related tasks. First, the collection urges us (U.S.-based scholars) to consider how we might employ familiar tools to study rhetorics in Latin America. No longer can or should we view rhetoric in Latin America as a uniquely Latin American operation in need of new tools. Even though calls from Olson and De los Santos to consider Latin America in “Américan” rhetoric creep toward a decade old (!), this collection encourages us not to provide comprehensive work but responsible work in interrogating relationships between politics and rhetoric in “the Americas.” U.S.-based scholars (of which I am one) must begin to view themselves as Américan scholars.Second, if U.S.-based scholars assume the identity of an “Américan scholar,” this collection encourages us to deploy and harness Latin American histories to theorize “rhetoric” and “democratic” politics across the Americas—including the United States. In what sense must we alter our rhetorical theories and vocabularies in light of the way persuasive communication is enacted and performed in Latin American spaces? How might we conceptualize rhetoric's relationship to “democracy” in light of the ways in which Latin American rhetorics engage with the United States? With other Latin American nations? With their own histories and traditions? Alejandra Vitale's essay (chapter 10), I suggest, demonstrates this concretely by revisiting how our conception of ēthos might be transformed when considering the rhetorical work accomplished through an Argentinian presidential farewell address. As readers will see, Vitale is no stranger to U.S.-based rhetorical scholarship, nor a stranger to Argentinian scholarship and culture. In the essay, Vitale demonstrates how conventional understandings of ēthos, a rhetorical concept that U.S.-based scholars might cringe at for its neo-Aristotelian status, might be disrupted and expanded by prioritizing a uniquely Latin American political context.The collection edited by Drs. Angel, Butterworth, and Gómez shows paths of inquiry that I think hold promise for graduate students looking to integrate more transnational approaches to their study or those wishing to study politics outside of U.S. borders. It is an exhibition in how to overcome theoretical challenges to the study of Latin American rhetorics, as well as how to problematize conventional understandings of rhetoric in light of having studied and taken seriously Latin American politics. Moreover, I think that The Pennsylvania State University Press deserves credit for expanding the repertoire of Latinx rhetorical inquiries with both the 24th volume and this 25th volume in the “Rhetoric and Democratic Deliberation” series. That a couple of this press's latest volumes have focused on scholarship related to Latinx politics highlights how now is the time to strike the anvil and continue to pursue such a rich scholarly endeavor.

This essay traces the Chicana feminist rhetoric of prominent activist Enriqueta Longeaux y Vasquez in the late 1960s. I argue that Longeaux y Vasquez’s Chicana movida(s), the enactment of feminist sensibilities amid gendered repression, erupted the exclusive boundaries of Chican@ nationalism birthed during the 1969 Denver Youth Liberation Conference. Her rhetoric generated an expansive inclusivity that resonated, although it did not necessarily align, with Chicana movidas emerging in the 1970s and 1980s. An analysis of the aesthetics of her feminist rhetoric in the Chican@ movement newspaper El Grito del Norte highlights at once the rhetorical inventiveness of a Chicana activist grappling with the inclusion of Mexican American women in Chican@ movement(s) and variations in Chicana movidas constituting Chicana rhetorical history. In Longeaux y Vasquez’s feminist rhetoric, we witness a Chicana movida that invented inclusion from the premises of exclusion marking Chican@ nationalism.

Abstract This essay examines the cybernetic rhetoric of Dr. Arturo Rosenblueth, a cybernetician and prominent Mexican intellectual. Published in a journal reaffirming Mexico's political image in the aftermath of the Tlatelolco Massacre in 1968, his essay offered a counter to one of the government's rationales for the violence enacted against the movimiento estudiantil at Tlatelolco—the influence of el extranjero. Rosenblueth's essay evinced a mediating path between complete disavowal of Mexico's statist tendencies and support for the Mexican state in post-Tlatelolco Mexico. Yet, in invoking cybernetics as a rhetoric for public intervention in this moment of crisis, I argue that Rosenblueth's use of cybernetics both empowered his proposals calling for an adjustment to perceptions of el extranjero and supported the survival of a strong Mexican state enacting violence against it. I conclude from my reading of Rosenblueth's essay that the political possibilities of cybernetic rhetoric lie not only on the cybernetician's ideological commitments or political context(s) but by a plasticity constitutive of cybernetics.

A concept in Aristotle’s thought that is both politically and rhetorically significant for all life forms is a sign (sêmeion). Yet, scholarship has historically left underexplored how Aristotle positions the utility of a sign across human and nonhuman animal domains. Rereading his presentation of signs in the Rhetoric in light of his statements on the use of sign-inference through physiognomy in Prior Analytics elucidates how rhetoric’s interest in persuasive things makes use of a sign’s physicality. In so doing, Aristotle demonstrates how rhetoric enables political communities to grapple with an inescapable nonhuman status.

This essay revisits the rhetoric of El Plan de Delano, a pivotal document in the farm workers movement and the broader Chican@ movement. Composed and circulated during their peregrinación from Delano to Sacramento, California in 1966, the manifesto stretched the topography of race in the 1960s, both geographically and bodily, as it publicized the farm workers’ struggle during their wage-strike. My reading of the visual and verbal rhetorics of the pamphlet of El Plan de Delano surfaces race as an energizing topos. I show how El Plan de Delano (re)fashioned a racial identity for farm workers and parlayed that identity in its appeals.

Book Review| September 01 2017 Culture, Catastrophe, and Rhetoric: The Texture of Political Action Culture, Catastrophe, and Rhetoric: The Texture of Political Action. by Robert Hariman and Ralph Cintron. New York: Berghahn, 2015; pp. 274. $95.00 paper. José G. Izaguirre, III José G. Izaguirre, III University of Illinois Urbana-Champaign Search for other works by this author on: This Site Google Rhetoric and Public Affairs (2017) 20 (3): 566–569. https://doi.org/10.14321/rhetpublaffa.20.3.0566 Cite Icon Cite Share Icon Share Facebook Twitter LinkedIn MailTo Permissions Search Site Citation José G. Izaguirre; Culture, Catastrophe, and Rhetoric: The Texture of Political Action. Rhetoric and Public Affairs 1 September 2017; 20 (3): 566–569. doi: https://doi.org/10.14321/rhetpublaffa.20.3.0566 Download citation file: Zotero Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu toolbar search search input Search input auto suggest filter your search All Scholarly Publishing CollectiveMichigan State University PressRhetoric and Public Affairs Search Advanced Search The text of this article is only available as a PDF. © 2017 Michigan State University Board of Trustees. All rights reserved.2017 Article PDF first page preview Close Modal You do not currently have access to this content.