Advances in the History of Rhetoric

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September 2017

  1. Making Visual Rhetoric More Difficult
    Abstract

    In The Iconoclastic Imagination, Ned O’Gorman sets himself to a difficult task. He surveys over a half-century of political thought, political discourse, and political imagery in order to examine and evaluate the relationship between visual and political cultures. It is to O’Gorman’s credit as a thinker and as a writer that he does not sacrifice depth for breadth. Indeed, his book is an exemplary work of rhetorical criticism, for it advances not only our understanding of neoliberalism as a rhetorical production, but also, and perhaps more significantly, it advances our understanding of how to do visual rhetoric.As a rhetorical history, the book offers a unique perspective on neoliberalism. Tracing the ideology’s origins to postwar efforts to reimagine the role of the nation-state, O’Gorman establishes that neoliberalism is best understood in the context of broader efforts to redefine what constitutes the legitimate exercise of state power. This history adds nuance to previous accounts of neoliberalism, particularly in its account of neoliberalism’s attitude toward images, an attitude that O’Gorman astutely identifies as iconoclastic. As manifested in images of national catastrophe—the Kennedy assassination, the Challenger disaster, and the 9-11 attacks, among others—the iconoclastic attitude regards as impossible the existence of any image adequate to representing America’s political processes more generally. For his part, O’Gorman demonstrates the error of this attitude by using these same images to represent a particular political process and to make his case for iconic representation as “the means by which we grasp our political existence” (16). This insight into the relationship between political and visual representation frames a series of case studies in which O’Gorman unpacks the ideological valence of images without reproducing neoliberalism’s hostility to visual representation. When understood in the context of rhetorical studies, this is a significant accomplishment. As with any discipline influenced by the linguistic turn, we too often regard images as vectors of oppression and false consciousness and seek to reveal them as such. Bruno Latour characterizes this attitude as a subtle and pernicious form of iconoclasm that reduces the critical operation to the trick of uncovering the trick; by exposing the manipulator behind the image, big ideology, big media, big whatever or whoever, we undermine the truth value of an image (“Why Has Critique Run Out of Steam? From Matters of Fact to Matters of Concern,” Critical Inquiry, vol. 30, 2004, pp. 239–42). However, the ease of the operation precludes deeper insights into images. Specifically, iconoclastic criticism cannot account for the processes by which we come to view certain representations as legitimate. This shortcoming, in turn, makes it difficult to comprehend the role played by images in various fields of human endeavor including, but not limited to, the political.It will come as no surprise to the reader that Kenneth Burke touched on the limits of the iconoclastic attitude, though he didn’t discuss images, at least not explicitly. Rather, he concerned himself with how to confront human error without undermining the belief in human progress necessary to positive social action. He voiced this concern in Attitudes Toward History, where he enjoined critics to strive for a “maximum of forensic complexity” that strikes a balance between “hagiography and iconoclasm” (226, 107). If we extend this call to the task of visual rhetoric, then our goal, to appropriate a phrase from James Elkins, is to make rhetorical criticism “more difficult” (Visual Studies: A Skeptical Introduction, p. 63). O’Gorman does exactly this in The Iconoclastic Imagination.Take, for example, the chapter titled “Zapruder,” in which O’Gorman traces the circulation of the eponymous film to throw light on a productive paradox of iconic iconoclasm. With each appearance—first in Life magazine, later in a television special, still later in the movie JFK—the Zapruder film occasions new efforts to resolve the tension between our collective dependence on representation and our growing distrust of images. In this account, the Zapruder film is the repeated focus of a grand critical effort to uncover the truth behind the image by dismantling it. And in every instance, we see the critics come to a similar conclusion: the film cannot allay suspicions about the official version of events, and neither can it offer a stable alternative. Instead, the film can, and does, signify the inadequacy of images to the task of representation, which in turn supports neoliberalism’s ongoing rejection of images as adequate to representing economic and political processes. The Zapruder film thus becomes an icon of iconoclasm.Ironically, the processes of signification that make the Zapruder film an icon of iconoclasm also make the Zapruder film available to O’Gorman’s decidedly iconophilic critique. As conceived by Latour, iconophilia, like iconoclasm, reveals the human hands behind the creation of images. However, where iconoclasm reveals the work of human hands to expose the image as a vector of false consciousness, iconophilia does so to gain insight into the image as an epistemological resource. And as elaborated by Finnegan and Kang, Latour’s conception of iconophilia encourages a stance on political imagery that does not look for something behind or beyond the image, but instead focuses on the flow of images to account for their function as inventional resources (“‘Sighting’ the Public: Iconoclasm and Public Sphere Theory, QJS, vol. 90, 2004, pp. 395–396). This is precisely the stance taken by O’Gorman, and in taking it he models what Burke might call a healthy attitude toward images—an attitude that embraces representation as salutary for democratic politics while at the same time acknowledging the ways in which the processes of representation can, and are, used to advance the neoliberal rejection of the same.All that having been said, and as O’Gorman points out in the final pages of his book, this approach has its limits. What happens when neoliberalism’s catastrophes do not yield images? What happens when, as with the 2008 financial collapse, we have no image of failure? Does neoliberalism escape critique? O’Gorman worries that the answer is yes. However, I wonder if this pessimism owes to O’Gorman’s treatment of the icon as the sine qua non of political representation. Perhaps, if we look to a different species of sign, namely the index, we will find cause for optimism.In Charles Sanders Peirce’s theory of signs, the index differs from the icon insofar as it signifies not primarily through resemblance, but instead though a causal connection to its referent (Philosophical Writings, 102–103). This is not to suggest that an index cannot resemble that to which it refers, but that it need not resemble it. For example, a fingerprint is an index, but so too is a weathercock; of these two, only the former resembles its referent. Nevertheless, in both cases the indexical reference is a representation amenable to interpretation and critique.O’Gorman suggests the representational possibilities of the index in his chapter on CNN’s coverage of the 9-11 attacks, in which he argues that CNN’s televisual coverage adopted the “style and logic” of the interface. In his analysis, CNN adopted a mode of representation that owed more to the referential logic of the computer interface than to the older, mimetic logic of photojournalism. This leads O’Gorman to posit the interface as a “new sort of icon,” one that does not represent limited or absent information, but instead organizes an abundance of incoming information into a coherent image of catastrophe (144–145). The interface as icon metaphor does important work, as it allows O’Gorman to uncover relationships between new technologies of representation and the neoliberal aesthetic. Nevertheless, it obscures the extent to which we can regard the interface as an index—a representation that reveals not through its resemblance to an event but through its referential connection to the same.With respect to the 2008 financial collapse, I propose we direct some of our theoretical and critical energies toward exploring the index as mode of representation. For although it might be true that the collapse did not yield an icon of iconoclasm, it did yield an abundance of indexes of catastrophe, signs linked to their objects by a causal connection. These indexes of catastrophe appeared in the form of “For Sale” signs, foreclosure notices, and half-finished housing developments. As critics, we can assemble these materials to create an image of catastrophe that will, in turn, serve as the basis for an iconophilic critique modeled after The Iconoclastic Imagination. It therefore seems to me that we need not worry about a lack of images, though we might need to make visual studies still more difficult. Fortunately, I think we’re up to the task.

    doi:10.1080/15362426.2017.1385247
  2. Rhetorical Accretion and Rhetorical Criticism in William Hazlitt’s Eloquence of the British Senate
    Abstract

    ABSTRACT This paper examines William Hazlitt’s collection, Eloquence of the British Senate (1807), alongside our interest in reception, accretion, and the rhetorical culture of Parliament. I trace Hazlitt’s interpretation of oratory, including his analysis of remediated, printed speech. Hazlitt investigates the circulation and power of oratory in modern print culture, while beginning a multidisciplinary, career-long interest in rhetoric. By mapping how Hazlitt criticizes the status quo while avoiding partisan exposes of corruption, I argue he thinks like a critical rhetorician in ways that enrich our histories of nineteenth-century rhetoric and help us reflect on our own enterprise as historians of rhetoric.

    doi:10.1080/15362426.2017.1384767
  3. Editor’s Note
    Abstract

    Editor’s Note: The Book Review Forum has become a regular annual feature of Advances in the History of Rhetoric. This issue’s forum features Ned O’Gorman’s The Iconoclastic Imagination. In this work, O’Gorman focuses on events that are so engraved on our memory that we can never forget where we were when we learned of them—the Challenger disaster, the assassination of John Kennedy, for example. O’Gorman examines in what senses and how these iconic moments have saturated public discussion in the context of neoliberal political economy.The responses to O’Gorman’s book by Nathan Atkinson, Timothy Barney, and Rosa Eberly that follow below, as well as Ned O’Gorman’s response, were presented in slightly different form in an ASHR session at the NCA conference in November, 2016 in Philadelphia.

    doi:10.1080/15362426.2017.1385245
  4. Aristotle’s Rhetorical Energeia: An Extended Note
    Abstract

    ABSTRACT In Book III of the Rhetoric, Aristotle focuses at length on the effect of lexical energeia. Scholarship on energeia in this passage almost always associates it with with analysis of enargeia in later texts. However, it is not clear that these two are used as equivalents in Aristotle. Here I survey Aristotle’s conceptions of energeia across the corpus in order to understand Aristotle’s use of energeia in the Rhetoric more precisely. I argue that Aristotle’s model of energeia has a consistent fundamental meaning, even as it crosses many topoi, and that Aristotle’s rhetorical energeia cannot be conflated with enargeia.

    doi:10.1080/15362426.2017.1384769
  5. Legal Rhetoric and the Ambiguous Shape of the King’s Two Bodies in Calvin’s Case (1608)
    Abstract

    ABSTRACT This essay examines how Francis Bacon’s speech in Calvin’s Case (1608) and Edward Coke’s report on the case engage with the doctrine of the king’s two bodies. While both texts portray the subject as perpetually obligated to the king’s personal body, the ambiguity of the doctrine combined with the topical resources of early-modern legal rhetoric allowed for disparate constructions of the king’s two bodies that could at once support and displace the absolute sovereignty of the king’s personal body. In the end, I argue that both texts offer distinct contributions to the early-modern era’s budding anti-royalist discourse.

    doi:10.1080/15362426.2017.1384768
  6. The Iconoclastic Imagination and the Meaning of Rhetorical Criticism
    doi:10.1080/15362426.2017.1385251
  7. Passing Rhetoric’s Kaleidoscope
    Abstract

    In The Iconoclastic Imagination, Ned O’Gorman sets three architectonic topoi in motion, charting them across a “range of political, aesthetic, and theological histories” (xiv). O’Gorman gives image, catastrophe, and economy greater presence in different sections of the book, enabling microscopic and macroscopic views of his particular objects of study as well as his ambitious inquiry as a whole. In method as well as conclusions The Iconoclastic Imagination provides a dynamic interplay of rhetorical history, theory, and criticism that together provide an inspiring example of what rhetorical studies—and rhetorical education—fully realized can see, make, and do.1In Part 2, for instance, what O’Gorman describes as “the heart of the book,” he “attend[s] not only to the explicit rhetoric of the texts … but also to subjectivities of spectatorship and the aesthetic logics of the technologies of representation in and against which they are situated” (xv). An example of the kind of profound insight such a method can provide comes two pages into O’Gorman’s conclusion: In the context of Hayek’s and Friedman’s argument that nation-states police economic systems, O’Gorman observes, The state appears as an instrument of necessity, rather than freedom. As such, we have a remarkable reversal of the ancient Greek distinction that Arendt discusses between the polis and the oikos. In the neoliberal version, politics is the space of necessity, and economics is the space of freedom. (199)To highlight the power of O’Gorman’s ideas and methods, I herein juxtapose his superlative study with another recent and worthwhile book that sets out to explicate our contemporary dis-ease.A metaphor O’Gorman uses at the end of chapter 1 pushed from likelihood to necessity my juxtaposition of The Iconoclastic Imagination with the proximately published Citizen-Protectors: The Everyday Politics of Guns in an Age of Decline by sociologist Jennifer Carlson. As O’Gorman sums up chapter 1 he observes, “though the age of market triumphalism may or may not be past, I think we remain today in important respects in the crosshairs of a contradiction with respect to the history of liberal democracy” (43). Crosshairs? And how.In Citizen-Protectors, Carlson states that she is “not … attempting to provide a value judgment on guns themselves” (10); nor does her book “attempt to advocate for specific gun policies” (9). Instead, Citizen-Protectorsexamines a world in which guns are a sensible, morally upstanding solution to the problem of crime, a world in which the NRA is not a hard-line lobby that distorts the political process in Washington, D.C., but rather a community service organization that serves middle America, and a world in which guns are attractive not only to white men but also to racial minorities. (9)Carlson’s training as a sociologist enables her to work from inside the norms and practices of men who use guns “to navigate a sense of social precariousness” (10). She analyzes what she first calls the “turn toward guns” and then “the celebration of guns” in terms of “three registers of decline”: First, “changing economic opportunities that have eroded men’s access to secure, stable employment”; second, “abiding fears and anxieties surrounding crime and police inefficacy, concerns that encourage men to embrace their duties as protectors”; and third, “a response to growing feelings of alienation and social isolation, such that guns come to represent not simply an individual’s right to self-defense but also a civic duty to protect one’s family and community” (10) and to police others—hence the book’s title, Citizen-Protectors.Carlson blames neoliberalism for the “age of decline” referenced in her title, and the loss of confidence in the state that Carlson posits harmonizes with O’Gorman’s account of legitimation crisis. Yet Carlson names an additional cause beyond neoliberalism for United States gun mania: what she calls “Mayberry,” “a fictional small North Carolina town on the long-gone Andy Griffith Show” (11). It is here that Carlson’s account becomes deeply unsatisfactory. In her words, “Rich in cultural imagery, Mayberry expresses a nostalgic longing for a ‘state of mind’ … about a particular version of America”; “Mayberry represents, in the American psyche, an idyllic space of single-family homes, nuclear families, community cohesion, and safety and security” (11). Perhaps sensing the inadequacy of the conceptual work she is asking a television program about a fictive town to do in a work of sociology, Carlson hastens to add that the real-life emergence of Mayberry depended on white flight en masse from American cities to suburbs in the 1950s, ‘60s, and ‘70s and a manufacturing-based economy that offered men a breadwinning wage to support the nuclear, single-family household that it idealized. While white middle-class Americans chased the socioeconomic security of the white picket fence, their mass divestment from urban centers helped to further concentrate and isolate poor people of color, who were left behind in American so-called ‘urban ghettos.’” (11)O’Gorman’s profound and novel connection between legitimation crisis and the aesthetics of representation offers a much more comprehensive account of the historical and cultural factors that prompt celebration of not only gun culture but other cultures of violence in the United States. What sums up the neoliberal imaginary better than the celebrated—and globally marketed—figure of the American sniper?Perhaps my preference for O’Gorman’s transdisciplinary understanding of neoliberalism and its entailments is merely a consequence of my own pluralist standpoint. While I long ago lamented Plato’s having “put the -ic in rhetoric” by adding the suffix -ike to rhetor (“Plato’s Shibboleth Delineations”), I have come to see that Plato’s ambivalence about rhetorike is—I will take it to be—a gift for rhetorical invention and reinvention. O’Gorman confesses that his study—in his words—“ranges widely”; that suits this free-range rhetorician just fine. To appropriate Luce Irigaray, this rhetoric “which-is-not-one” at its plural heart remains paideia, a teaching art. No better gift to a teacher than for a student to reciprocate and—to use a metaphor which as a non-athlete I have not earned any right to use—raise the bar. By synthesizing rhetoric’s interpretive and productive capacities in a work of unimpeachable scholarship that ends by stressing rhetoric as a teaching art, O’Gorman has, indeed, raised the bar for rhetorical studies.In his postscript, O’Gorman makes a case for, in his words, “a multidisciplinary school for the artificial in all its aspects. This would include a substantive revival of the liberal arts” (210). Nowhere more than in undergraduate rhetoric classrooms, even and especially in the required writing and speaking classes—for all students, not just honors students—can such a revival make a material difference in the quality of our polity. Many thanks to Ned for this book, for his example, and for passing to another generation of rhetorical teacher-scholars the powers of rhetoric’s kaleidoscope, through which we can glimpse in motion ideas across time.

    doi:10.1080/15362426.2017.1385254
  8. Author Response
    Abstract

    The most important thing to say here is thank you: thanks to Heather Hayes, Rosa Eberly, Tim Barney, and Nate Atkinson for so thoroughly and graciously engaging with my work. Thanks to the American Society for the History of Rhetoric, which more than any other disciplinary organization with which I have been associated has been the source of so many of my “ah ha!” moments. And thanks to rhetorical studies in the United States more broadly, which affords me and many others intellectual and critical space to move. The Iconoclastic Imagination, as my commentators note here, ranges widely. In its scope, and not just its methods, it is a product of a paideia in the house of many rooms that is United States rhetorical studies. I am grateful.I must confess that, as I read responses and reviews, I am still learning about The Iconoclastic Imagination. It is a book, as Professor Eberly knows, that was long in developing. While clear in its basic arguments, it is also a book that you have to deliberately work your way through. As a reviewer in American Quarterly recently wrote: O’Gorman stresses at the outset that The Iconoclastic Imagination is not a “history” of neoliberalism in a conventional sense. There is therefore no overarching narrative to his exploration of different moments of catastrophe in the twentieth century. Instead, he offers a series of essays that, together, argue that the neoliberal imaginary “entails a discourse of transcendence that appeals to invisible, unrepresentable orders as the overarching means of organizing and safeguarding [American] society” (xi). It is an intellectual history, but also a history of state policy during the Cold War. It is a history of media, but also of political economy. It dabbles in the minutiae of film analysis, and it meanders from Byzantine iconography and Protestant iconoclasm through Thomas Hobbes’s Leviathan and Immanuel Kant’s theory of the sublime. It dizzies readers so that they might orient themselves in a free-floating neoliberal imaginary. It demands complete attention. If O’Gorman’s narrative approach seems at times bewildering, if it seems to dwell too often in the weeds or the clouds, the book is functioning as intended. (157-158)When I first read these words, I laughed out loud. It was a laugh of uncanny recognition, of surprise that another recognized in this project that I had been living with for so long my own artistic as well as intellectual aims. In fact, I did treat The Iconoclastic Imagination as a work of art, of rhetorical art. Its “bewildering” quality was in fact intentional—an effort at rhetorical iconicity in the way that Michael Leff and Andrew Sachs wrote about it back in 1990 (“Words Most Like Things: Iconicity in the Rhetorical Text,” Western Journal of Speech Communication 54, 1990). But this “intentionality” is probably less a product of my rhetorical intentions than a reflection of my own attempts to come to terms with the bewildering quality of “neoliberalism” as both a critical term and as a political, economic, and cultural formation. The Iconoclastic Imagination is a book of essays precisely because it is an exploration, maybe even an investigation. As a friend of mine who is a Special Agent with the F.B.I. says, bewilderment can be a means of understanding what the hell is going on.Speaking of the F.B.I. and bewilderment, I want to focus the rest of this response on guns, a topic Professor Eberly raised in thinking about The Iconoclastic Imagination. Professor Barney wonders about the role of “the more quotidian rhetorical events of the Cold War play in the perpetuation of a neoliberal imaginary,” noting that The Iconoclastic Imagination does not address the “gaps” between the extraordinary or epochal events it investigates. He is definitely right about the gaps in my book. And if I were to try to fill them in, I would need to take on the quotidian interregnums between the “where-were-you-when?” events I examine. Guns, in fact, are a good place start. Guns are not only pervasive in American culture, they negotiate, on a day-to-day basis, many of the political issues I explore in my book: legitimacy, nationhood, nationalism, national politics, political representation, nature/artifice, and order.Professor Eberly points to the way in which guns circulate in American political culture as a counter-democratic, perhaps even counter-revolutionary, force. Much of The Iconoclastic Imagination is concerned with the sublime, an aesthetic that in the eighteenth-century was a means of rhetorically negotiating revolution and counter-revolution. The sublime, as I suggest in the book, is not just a rhetoric and aesthetic of transcendence, but marks limits and thresholds—that is, it is a rhetoric of limits. In the longer arc of American history, it seems to me that guns have stood as icons of the threshold of political legitimacy. As a revolutionary nation, the United States has long been a nation wherein political legitimacy hangs, like a loose chad, from the ballot. The bullet, in turn, is kept on reserve for a revolutionary function when the sovereign, the state, or the system is deemed illegitimate. Of course, this ballot-and-bullet logic stands at another threshold integral to The Iconoclastic Imagination, that between the American social imaginary and the actual operations of the American state. Guns, as Professor Eberly suggests, form a copia of cultural imaginaries that go well beyond Mayberry, and even the NRA: freedom fighters, survivalists, mafia bosses, kingpins, gangbangers, weekend outdoorsmen, James Bond, cops, and so on. Guns also, especially when amplified into bombs and missiles, have been a primary means of American global power since the middle of the twentieth century. Arms are, in this sense, “icons” of America, images that point beyond themselves without annihilating their own representational integrity. But this means that guns are not really sublime, but mundane.Yet, part of the pacifying quality of neoliberal discourse, and part of its ideological function, is to tell us that what I have just articulated is all wrong: arms aren’t really integral to American power or political culture, but rather part of the nation’s necessary emergency reserve. The essence of America is found instead in its economic productivity, or “freedom.” In this sense, neoliberalism entails an elite discourse positioned against “populist” elements that continue to insist on the primary Hobbesian natural right of self-preservation vis-à-vis guns. Neoliberalism would transform these gun-wielding citizens into participants in the “labor market” as part of a national project in pacification under the conditions of globalization. To which, in a kind of reversal of the ballot-and-bullet logic, these gun-wielding citizens approach the ballot as a kind of emergency reserve by which to protect their natural right to the bullet: and so, we have the NRA, Donald Trump, and now, perhaps, Neil Gorsuch.I think Professor Atkinson is quite right to draw our attention to indexes so as to better orient collective action in bewildering times. Guns, to be sure, are indexes of shifts in American political and economic culture. Gun ownership is rapidly becoming what Hobbes would call a natural right. Guns are, as Professor Atkinson suggests, “signs linked to their objects by causal connection.” My point in The Iconoclastic Imagination was not to cast doubt on the political potential of indexes so much as to argue that within the parameters of the neoliberal imaginary indexicality cannot be taken for granted—that it, like normative versions of rhetoric, depends on certain cultural and political conditions in order to survive, let alone to thrive. So, I would join Professor Atkinson in his call to citizen-critics (a phrase I first learned from Professor Eberly) to “direct our theoretical and critical energies toward exploring the index as mode of representation.” Guns and arms are an important place to look. I would only insist that we recognize just how difficult such looking is under neoliberal conditions. It can be downright bewildering.

    doi:10.1080/15362426.2017.1385258

May 2017

  1. Editor’s Note
    Abstract

    This issue, 20.2, of Advances in the History of Rhetoric is comprised of selected papers presented at the American Society for the History of Rhetoric (ASHR) Symposium in 2016. Authors revised their conference presentations; the revised essays were vetted through a peer review process. Kathleen S. Lamp, who was the program chair of the symposium, and I serve as co-editors of this issue.

    doi:10.1080/15362426.2017.1327273
  2. Rhetoric In Situ
    Abstract

    The essays in this volume were selected from the 2016 Symposium of the American Society for the History of Rhetoric: “Rhetoric In situ” held in Atlanta, Georgia. The archaeological term in situ describes an artifact found in its original resting place. Artifacts not in situ are generally considered to lack context and possess less value to the archaeologist. This theme was, in part, inspired by Richard Leo Enos’s call for “rhetorical archeology,” including the discovery of new texts and recognition of nontraditional artifacts, as well as new approaches with greater attention to context (40). Similarly, Patricia Bizzell and Susan Jarratt have argued that one way to enhance our study of rhetoric’s traditions might be to “examine the rhetorical activity of a particular historical period in depth, with traditional, non-traditional, and new texts providing contexts for each other, and all embedded in much ‘thicker’ historical and cultural contextual descriptions than scholarship has provided heretofore” (23). Such a synchronic approach might demand new or borrowed methods, for example, those of cultural geography, archaeology, or art history. The essays included here reflect concerns about the scope of the rhetorical tradition, methods of rhetorical historiography, the recovery of nontraditional rhetorical artifacts, and ways of addressing rhetorical context, all of which lie within the expansive bounds of rhetoric in situ.The essays in the issue are organized somewhat thematically, grouped around Dave Tell and Diane Favro’s keynote addresses. Perhaps unsurprisingly, all of the essays are deeply rooted in place—the Mississippi Delta (Tell), Atlanta (Adamczyk), northern Georgia (Eatman), Jordan and Syria (Hayes), Rome (Favro), Athens (Kennerly), and Ancient Cairo, Oxyrhynchus, and Nag Hammadi (Geraths). The attention to methods used by the authors in this collection stand out. The first two essays by Tell and Adamczyk offer the kind of “thick” contextual work referenced by Bizzell and Jarratt but offer a diachronic approach to examine how memory and place change over time in relation and response to complex historic, social, and economic factors. The next two essays (by Eatman and Hayes) use a “participatory approach to rhetorical criticism … to analyze embodied and emplaced rhetoric” referred to as “in situ rhetorical fieldwork” (Middleton et al., 1). Favro’s approach bridges the essays that use participatory methodology and the classically focused essays that follow through the use of experiential technology. This technology allows the contemporary scholar to experience ancient places. The last two essays (by Kennerly and Geraths) turn to place as a lens to investigate (the reception of) canonical figures/texts informed and reformed by archaeological discoveries.Dave Tell’s keynote “Remembering Emmett Till: Reflections on Geography, Race, and Memory” opens the symposium issue by articulating the importance of the “politics of being on site” and the interrelationships of money, topography, affective power, and race in remembering Till. While Tell argues that “memory is established by place,” he concludes that the inverse is true as well: “the sites of [Till’s] murder have been transformed by its commemoration.” Similarly, Christopher Lee Adamczyk, in “Confederate Memory in Post-Confederate Atlanta—a Prolegomena,” argues for considering the changing physical and social contexts of memory sites over time. In this case, Adamczyk examines how monuments in Oakland Cemetery (an obelisk and the Lion of Atlanta) representing the “lost cause” narrative were located outside (spatially and ideologically) Atlanta, which was considered a progressive model of the “New South”; however, in the early 20th century a complex set of circumstances including the expansion of the industrialized city into the area once used as Civil War battlefields ultimately changed the relationship between the city and the “lost cause” narrative.Also focused on the geographic South, Megan Eatman’s essay, “Loss and Lived Memory at the Moore’s Ford Lynching Reenactment,” uses rhetorical fieldwork—participant observation at lynching reenactments—to access embodied memory. She marks this approach as in tension with the archive, which tends to present lynching photography from the perspective of white supremacists who took the photos and inadequately accounts for loss. Here Eatman advocates for participatory methods as an opportunity to access the “repeated embodied transfer of cultural memory” and to decenter racist narratives of lynching. Though focused on a very different moment in time and place—2014 Jordan—Heather Ashley Hayes’s “Doing Rhetorical Studies In Situ: The Nomad Citizen in Jordan” is closely related to the previous essay, particularly in its critique of power, though the emphasis shifts from a focus on emplaced rhetoric to a focus on embodied rhetorics about place. Hayes argues explicitly for participator rhetorical fieldwork not just for the sake of documenting “the moment of rhetorical invention,” but as a means for the rhetorical critic to “co-create imagined rhetorical possibility,” “destabilize colonial power,” and “to suggest that a literal transportation of the rhetorician into a space where discourse is being produced can, and should, be considered one way the arc of materialist rhetoric can intersect with struggles for decolonizing our field.”The final set of essays in this volume shifts to the classical period where the in situ methodologies discussed in the first set of essays becomes more challenging, if not impossible, given that access to place is limited. The classical essays begin with another keynote address from the symposium by Diane Favro, architectural historian and the founder and director of UCLA’s Experiential Technology Lab. In “Reading Augustan Rome: Materiality as Rhetoric In Situ,” she takes a research question: Did the changes to the city of Rome by the emperor Augustus effect the way an average viewer experienced the city? Using digital humanities technology, Favro is able show how a contemporary researcher can still experience the ancient landscape to answer such questions. Kennerly, while also focused on the classical period, departs from the participatory and experiential, instead using situatedness as a lens to examine Socrates. She argues that simultaneously we know more of the “hyperlocalized” Socrates through archeology and the decontextualizes Socrates through his reception. Socrates was, Kennerly argues, an outsider in Athens and as such is often a resource for others in liminal spaces—here Martin Luther King Jr. and James Baldwin. Cory Geraths “Early Christian Rhetoric(s) In Situ” closes the volume by answering Enos’s call for a rhetorical archeology—both recounting the discovery of gnostic texts in the 19th and 20th centuries and suggesting the implications of those texts for the field, including a better understanding of women’s participation in early Christian rhetoric.The scholarship from the 2016 symposium envisions the future of the history of rhetoric as richly embodied and emplaced, intertextual, dynamic in methodology, and importantly, engaged with discourses of power in an effort to recover diverse voices, memories, and experiences.

    doi:10.1080/15362426.2017.1337414
  3. Reading Augustan Rome: Materiality as Rhetoric In Situ
    Abstract

    ABSTRACT The first emperor of Rome, Augustus, exploited architecture to convey his sophisticated propaganda. He famously boasted to have found Rome a city of brick, and left it a city of marble. This claim has been considered an apt metaphor for the establishment of an imperial state, though the quantitative, physical veracity of the boast has never been fully interrogated. A team from UCLA mapped and modeled the marble projects added to Rome in the decades of Augustan power, using rule-based procedural modeling to generate numerous 3D, interactive, geo-temporal simulations of the entire cityscape with each marble intervention placed in situ topographically and chronologically. Broad, pan-urban views of the city’s evolution revealed that Augustan marble projects were neither overwhelming in number nor readily visible. Examination of the urban experience over time and space, however, revealed that marble construction had a constant and pervasive impact. Daily urban residents found their movements blocked by marble transports and their senses bombarded by the noisy, dusty work at construction sites. Thus, it was not the rhetoric conveyed by architecture that justified Augustus’ claim, but the rhetoric of the building act that spoke loudly and persuasively in situ.

    doi:10.1080/15362426.2017.1326325
  4. Kant’s Philosophy of Communication
    Abstract

    Kant’s Philosophy of Communication provides a valuable and thought-provoking reassessment of Kant’s place in the rhetorical tradition. Complementing recent work by Scott Stroud, Pat Gehrke, and others who have essayed an expanded role for rhetoric in Kant’s critical works, Ercolini focuses on texts at the edges of the Kantian canon to produce an account of an “‘other’ Kant” (7) who provides a counter-narrative to caricatures of enlightenment thought as being dismissive of rhetoric (220). Ercolini frames Kant’s enlightenment as a practice: a process of embodied, collective knowledge production and critique with a robust role for rhetoric, communication, and social exchange (220). In addition to contributing to rhetorical studies of Kant, this account of Kant as an explorer of the social, embodied, and affective dimensions of thought takes a place beside the work of twentieth- and twenty-first-century philosophers, from Gilles Deleuze and Michel Foucault to Jean-François Lyotard and Jürgen Habermas, who have explored Kant’s continued relevance for contemporary philosophical and political concerns.The first two chapters of Ercolini’s book address Kant’s relationship to rhetoric in conversation with existing rhetorical scholarship on Kant. Ercolini sums up rhetorical engagement with Kant’s most direct discussions of rhetoric, arguing that, while Kant disparages a narrow vision of oratorical practice, his work accords a wide role to “communication, reasoned public discourse, deliberation, critique and other elements” (6) of the broad intellectual projects associated with contemporary rhetorical studies. These chapters also push back against the austere image of Kant’s life that modern philosophy has inherited, discussing Kant’s interest in billiards and gambling, the vibrancy of his lectures, and his lively social milieu (7–8), all of which attest to an interest in discussion and public engagement. Ercolini’s observations in these chapters complicate Kant’s attitude toward rhetoric rather than establishing him as its champion, but this approach is an asset: Kant is set on philosophical common ground with rhetoric without underplaying the tensions and complexity found in his thought.In an elegant compositional gesture, the following chapters mirror each major aspect of Kant’s critical philosophy, treating the metaphysical, ethical, and aesthetic facets of the “other” Kant. In Chapter 2, Ercolini examines the tepid response that initially greeted the Critique of Pure Reason, focusing on Kant’s reply to a critical review by Christian Garve that set much of the tone for the Critique’s initial reception. Working through Kant’s exchanges with Garve, as well as the polemic against Garve’s review in the Appendix to the Prolegomena to any Future Metaphysics, Ercolini argues that the failure of other philosophers to effectively popularize the insights of the first Critique prompted Kant to reflect on the need for popular philosophical work. Kant distinguishes “alleged popularity’” (78) that renders philosophical insight in buzzwords and slogans without intellectual rigor from true popularity: writing that places critical philosophy in conversation with public concerns in order to prompt collective debate and advance the task of thought beyond the musings of the lone philosopher (64). In this sense, “the monument of Western intellectual history known as the first Critique actually serves as a propaedeutic to the Prolegomena” (66) and its popular articulation of critical philosophy.In its inversion of the status of Kant’s Critiques relative to his more avowedly popular philosophy, Chapter 2 serves as the fulcrum of the book’s argument, providing a clear rationale for the ethical and aesthetic discussions in the rest of Ercolini’s book. Chapter 3 extends the idea of popularity to develop an “embodied ethics” (91) out of Kant’s anthropological texts and the Groundwork of the Metaphysics of Morals, arguing that even as Kant insists on the purity of the categorical imperative, he cannot escape the impurity of empirical examples and the ethical vertigo they create. Kant’s anthropological texts offer a parallel ethics focused on the “dynamic between discipline and enjoyment” (129) that characterizes sociability and conversation in public, and emphasize the body and its pleasures, offering insights for communication ethics centered on alterity and the care of the self.Chapters 4 and 5 mirror the later critical philosophy’s discussion of aesthetic judgment. Chapter 4 introduces the Critique of Judgment’s key concepts, and frames Kant’s turn to aesthetics as both a primary site of concern about rhetoric and an account that, rather than dismissing rhetoric, “infuses [it] with a capacity and power that certainly deserves attention and respect,” even if it remains a worry for Kant (163). Chapter 5 engages Kant’s writings on tone and style. Ercolini argues that Kant’s explicit reflections on style provide a set of strategies for effective popular scholarship, as well as a guide to ethical rhetoric that emphasizes liveliness, perspicuity, a balance between logical and aesthetic perfection, and a style that is “communicable and intelligible to all who have functioning faculties in common” (174). Chapter 5 concludes with a consideration of tone, Kant’s term for the affective dimension of language. Beyond augmenting the observations about style from earlier in the chapter, the discussion of tone affirms that style and rhetoric for Kant are more than merely ornamental: they affectively dispose the listener in accordance with a given message (190). While more work remains to expand this connection, Ercolini’s discussion of tone sets up the basics of a materialist theory of rhetorical style that merits future expansion.Beyond the contributions it makes to rhetorical studies of Kant, Ercolini’s book is important to scholars of rhetorical history for the way it brings the world of eighteenth-century German philosophy to life. The book places many of Kant’s occasional essays in context as engagements in the public debates of Kant’s time (201), and uses that context to make a powerful case for those essays’ significance as public scholarship. Ercolini also fleshes out Kant’s role in the German enlightenment, particularly with respect to rhetoric’s place in the academic system in which Kant taught (48–57), and deftly treats Kant’s debates with other scholars and his participation in Königsberg’s social circles. These discussions generate the book’s most significant claims about the history of rhetoric—against the thesis that the enlightenment heralded a denigration of rhetoric, Ercolini argues that scholars need only look in the right places to find evidence of a vibrant rhetorical culture of which Kant was a part.Kant’s Philosophy of Communication is an enjoyable read that will provide substantial food for thought to philosophers of communication, historians of rhetoric and philosophy, theorists of public scholarship, and anyone familiar with the basics of Kant’s critical philosophy. The primary place the book could do more (and its biggest opening for future work) is in the implications it outlines for rhetoric’s discussions of contemporary philosophy. Ercolini places her reading in conversation with a number of more contemporary uptakes of Kant’s work (14), and engages at length with Deleuze’s work on Kant (in Chapter 4) and Foucault’s essay on “What is Enlightenment?” (in the introduction and conclusion). These readings work well as written, but the short circuit they make between Kantian enlightenment and the concerns of contemporary materialist and poststructuralist theories of rhetoric remains to be explored. Moreover, some of the traveling companions Ercolini selects for Kant sit uneasily together—Foucault’s and Habermas’s versions of enlightenment would hardly agree, and while that tension is highlighted (212-–13), the implications of the “other” Kant for the relationship between these thinkers are not fully explored. If taken at their full value, Ercolini’s claims about Kant might productively trouble many of rhetoric’s narratives about modernity and its afterlives. Such troubling deserves to be further pursued, in this work or future projects.

    doi:10.1080/15362426.2017.1325666
  5. Doing Rhetorical Studies In Situ : The Nomad Citizen in Jordan
    Abstract

    ABSTRACT In this essay, I explore the ways that doing rhetoric in situ can reveal sets of decolonizing practices within interdisciplinary rhetorical studies. I discuss the idea of rhetoric in situ and its possibility for establishing sets of decolonizing practices in rhetorical studies drawing from fieldwork methods found in disciplines including anthropology. I advance a call for a more literal interpretation of in situ as one way of demonstrating the ways that historians and critics of rhetoric contribute to the conceptual world of publics to co-create imagined rhetorical possibilities with displaced persons. By way of demonstrating the methodological approach I’m advancing in this essay, I turn to a set of discourses born from my own fieldwork, completed on the northern border of Jordan in 2014, amidst the Syrian refugee crisis. In analyzing discourse from two refugee families living in the Mafraq Governorate of Jordan after escaping the violence of the Syrian conflict, I offer the concept of the “nomad citizen” as one way to expand understandings of citizenship in rhetorical studies to be more responsive to crises of transnational migration born out of colonialism.

    doi:10.1080/15362426.2017.1325415
  6. Socrates Ex Situ
    Abstract

    ABSTRACT Socrates is an oddity. This past decade has seen both his radical contextualization through archeological efforts to locate him in the public spaces of his native Athens and his radical decontextualization through studies of his reception in later times and places. What unifies those seemingly divergent investigations of Socrates is a fascination with discovering and discerning where Socrates belongs. Socrates’ own contemporaries called him “atopos” (odd, literally, out-of-place), and our contemporary attempts to locate him seem to oppose this displacement, on the one hand, and capitalize upon it, on the other. By seeking Socrates in his own time and place, we may come to understand better how his very movements marked him as out of step with Athenian norms and how such a demarcation affects how we map rhetoric’s borders during that formative time. By seeking Socrates in other times and places, we learn that Socrates himself is a rhetorical topos returned to again and again by people who find or think themselves similarly marked as odd, inappropriate, unbelonging, or out of place. This location work matters for Rhetoric because Socrates is such an atopic (odd) figure in our history.

    doi:10.1080/15362426.2017.1327278
  7. Early Christian Rhetoric(s) In Situ
    Abstract

    ABSTRACT In the nineteenth and twentieth centuries, an unprecedented number of Gnostic manuscripts were unearthed at sites across Egypt. Discovered on the Cairo antiquities market, in ancient trash heaps, and in buried jars, these papyri have radically refigured the landscape of early Christian history. Rhetoric, however, has overlooked the Gnostics. Long denigrated as heretical, Gnostic texts invite historians of rhetoric to (re)consider the role of gender in the early Church, the interplay between gnōsis and contemporary rhetorical concepts, and the
development of early Christian rhetorical practice(s) within diverse historical contexts, including the Second Sophistic. In response to recent calls for rhetorical archaeology, this essay returns to Cairo, Oxyrhynchus, and Nag Hammadi. These three locations refigure early Christian rhetoric(s) in situ.

    doi:10.1080/15362426.2017.1325412
  8. Loss and Lived Memory at the Moore’s Ford Lynching Reenactment
    Abstract

    ABSTRACT Each year, members of the Moore’s Ford Movement conduct a memorial rally for and reenactment of a lynching that took place in 1946 near Monroe, Georgia. While a lynching memorial that includes a reenactment may sound suspect, particularly because lynching reenactments play a role in white supremacist activities, the Moore’s Ford Memorial’s unusual form offers affordances that other lynching memorials do not. This article argues that the memorial’s simultaneous attachment to and critique of necessarily inadequate traces of the past raise questions about what it means to remember violence in situ. Most lynching memorial rhetoric revolves around the narrow archive of lynching photographs produced, for the most part, by lynchers themselves. Through its combination of archival and lived memory, the Moore’s Ford Memorial both tells a broader story and draws attention to the archive’s inability to capture all that was lost. In dwelling in the gap between past and present, the memorial creates a generative space for community action.

    doi:10.1080/15362426.2017.1325411

January 2017

  1. The Enthymizing of Lysias
    Abstract

    ABSTRACT Lysias is best known for his portrayal of character (ethopoiia), his believable narratives, his plain or “Attic” style, and for the role he plays as inferior foil to Socrates in Plato’s Phaedrus. But he was also an important figure in developing, refining, and employing types of argument, including the rhetorical technique that would later be called the enthymeme. In On the Death of Eratosthenes, Lysias not only uses enthymemes, he highlights their use, selects a term (enthymizing), and demonstrates how “enthymizing” could be central to rhetorical artistry, to narrative development, to legal reasoning, and to political activism. Examining Lysias 1 not only deepens our understanding of Lysias’ rhetorical abilities, but it suggests that the orators had an important role to play in the development of rhetorical theory.

    doi:10.1080/15362426.2016.1271751
  2. Note from the Editor
    Abstract

    The review of work on ancient Roman rhetoric that follows below is the first of what I hope will become a regular feature in Advances in the History of Rhetoric—comprehensive reviews of scholarship in a given area. Subjects for these reviews and author-reviewers can be proposed to the editor or invited by the editor. Proposals from senior scholars working in collaboration with graduate students are especially welcome.

    doi:10.1080/15362426.2017.1272352
  3. State of the Scholarship in Classics on Ancient Roman Rhetoric
    Abstract

    ABSTRACT Limiting ourselves to scholarly books published in English from 2009–2016, we survey classics scholarship about rhetoric in ancient Rome from the late republic through the early empire. We seek traditional threads and growing trends across those works that advance our understanding of rhetoric’s practical, theoretical, and material manifestations during that time of tumult and transition. We begin broadly, using companion books to delineate three structural pillars in the scholarship: rhetoric as a formal cultural system, the republic as subject to ruptures and reinventions, and Cicero as a foremost statesman of the late republic. Then we move into scholarship that draws upon nontraditional rhetorical objects, such as art, and that moves into increasingly vibrant areas of interest in rhetoric, such as the senses. Overall, we find that classicists writing about ancient Roman rhetorical culture share with their counterparts in rhetoric an urge to test old verities and to add historical depth to larger scholarly turns within the humanities.

    doi:10.1080/15362426.2016.1269302
  4. In the Archives of Composition: Writing and Rhetoric in High Schools and Normal Schools
    Abstract

    The archival turn in composition and rhetorical studies has yielded yet another gem. Lori Ostergaard and Henrietta Rix Wood’s edited collection demonstrates how small-scale, inductive work at local...

    doi:10.1080/15362426.2017.1272353
  5. Jeannette Rankin’s Democratic Errand to Washington
    Abstract

    ABSTRACT In this essay, I argue that Jeannette Rankin’s 1917 address at Carnegie Hall recast a religious rhetorical form—the Puritan errand—for the democratic needs of the early twentieth century. Rankin’s “democratic errand” positioned the American West as a place that nurtured the truths of democracy and could help purge the nation of its political sins.

    doi:10.1080/15362426.2017.1272351

September 2016

  1. In Tradition of Speaking Fearlessly: Locating a Rhetoric of Whistleblowing in the Parrhēsiastic Dialectic
    Abstract

    ABSTRACT This essay examines how the dialectic over the presence of rhetoric in Michel Foucault’s catalog of truth telling in ancient Greek and Roman texts informs a separate but similar dialectic over the relationship between parrhēsia and contemporary whistleblowing. I posit that the argumentation justifying the practice of government and military whistleblowing used by Edward Snowden and Chelsea Manning parallels the dispute over rhetoric’s place in parrhēsia. This essay plots out how the arguments for or against the presence of rhetoric in parrhēsia routinely manifests at specific junctures in the whistleblowing timeline, indicating how the dialectic of parrhēsia naturally leads to a rhetoric of whistleblowing.

    doi:10.1080/15362426.2016.1232206
  2. Medical Discovery as Suffrage Justification in Mary Putnam Jacobi’s 1894 New York Campaign Rhetoric
    Abstract

    Abstract This article examines the suffrage rhetoric of nineteenth-century American physician Mary Putnam Jacobi. As a medical researcher, Putnam Jacobi believed that women’s participation in scientific research and their use of scientific arguments would improve the public’s perception of women, making woman suffrage more likely. As science grew in influence around the turn of the century, deploying its persuasive resources became an important part of both men’s and women’s social-issue rhetoric. This analysis of Putnam Jacobi’s suffrage rhetoric identifies two science-inflected arguments: first, she asserted that scientific findings had already prompted governments to be more inclusive, creating a science-driven model of social reform; second, she contended that women had met all the qualifications to vote, offering an empirical-evidence argument for suffrage.

    doi:10.1080/15362426.2016.1155511
  3. The Rhetoric of Plato’s Republic : Democracy and the Philosophical Problem of Persuasion
    Abstract

    In a demanding engagement, James L. Kastely offers an exquisite reading, even revision, of the Republic, and through nuanced attention to form, absences, and tangents he begins to answer a methodological question that I have had for a while (Lyon). The Gorgias ends with a failed elenchus, when no one will continue, and then in a methodological shift after the Republic’s first chapter, Plato makes explicit his dissatisfaction with elenchus. Rather than ignore what seemingly stopped Plato twice, Professor Kastely explicates a new, more dialogical method by reading the Republic as rhetorical theory (x, xii). The new method and theory are performed in answering the question of whether it possible to have a political discourse that is not simply a displaced pursuit of private interest (3). Through meticulous reading, Kastely explicates Plato’s rhetorical method from the movement between the performative, mimetic Republic, which concedes the multitude, and the ideal, contemplative Kallipolis, which unifies everything, even gender.Between the two, Kastely locates Platonic persuasion: “Persuasion … can be extended and deepened to being understood as the opportunity and responsibility to shape one’s identity. Persuasion now can be understood as a practice of individual and political constitution” (220).Constituting persuasion does not manipulate the other, but works to change desire and the internal constitution of the individual. That is, this persuasion remakes desires, values, and identities (Frankenstein’s operation). Kastely considers reconstitution as dialogic and participatory and thus better than manipulative, orator-centric persuasion in that re-constitutive persuasion alters and expands “our understanding of what constitutes political discourse” to include foundational values (10–11). Intriguing as this is, I need further evidence for the dialogic nature of constituting persuasion, particularly because it is not achieved through deliberation, but through erasing alternative desires. Given Socrates’ discursive control, belief in Plato’s commitment to dialogue remains difficult, and when I consider the two states together, the Republic and Kallipolis, I instead find that the new method arises through doubleness, a double logos that destabilizes wisdom and sends a frustrated, skeptical reader questing. I offer two examples of Plato’s unresolvable doubleness.In addition to passive spectators, Kastely notes “the creators of discourse” and “the audiences who can listen to or read that discourse with a critical awareness” (xiii). He then develops a theory of cultural criticism for the non-philosopher, but the hierarchy of the philosopher and non-philosopher creates a doubleness, demanding critique from Plato’s critical readers. Even critical readers are not creators of discourse (rhetoricians?): readers do not represent their desires or create discourse, nor do they constitute their own identity or the state’s. Perhaps Kastely finds evidence for Plato’s constitution of “an audience who can rethink its cultural heritage” (80), but would truly critical readers accept the privilege of philosophers who deny their ability to create? The binary of reading and creating seemingly would frustrate truly critical readers. Would they not desire to create?Another doubleness: If mimesis is banned from the ideal state of Kallipolis, then what is its place in the performance of the state of Republic? Kastely writes mimesis into the state, reading The Republic as epic poetry, and hence he reads the dialogic state of Republic in relationship and preference to the monologic Kallipolis. Yet critical ironies abound in the tension between the imagined Kallipolis and the narrated, multifaceted state of Republic. Let me quickly, and perhaps fairly, trace Kastely’s argument for mimesis. He sees Plato’s difficulty with imitative poetry as an interpretive tension between mimetic entertainment and rhetorical, critical reading, writing “(t)o read the Republic rhetorically requires a reader to go beyond the surface and to understand the issues that the surface text both represents and distorts” (112). Ignoring the critique of poetry as counterfeit reality, Kastely argues that the right kind of reading leads to philosophical truth. Mimesis works pedagogically: in the Republic, “the rhetorical action of the dialogue” is “an enactment of persuasion that provides guidance on how to use poetry rhetorically to effect practical and individual change” (62). That is, the audience should read the Republic’s mimesis as an enactment of persuasive technique, not as drama, for Plato would “undo or minimize” cultural influences by acknowledging the rhetoricity of all discourse (79, 101). In Kastely’s epic Republic, readers engage the dialogue’s narrative, and it “educate(s) them on how to interrogate works of cultural rhetoric” (62). Readers thus become suspicious of the forces shaping their souls, moving away from shared culture toward self-cultivation. But do rhetorical reading and self-cultivation save mimesis? Do they respond to or change common culture? Can’t self-cultivation remove a citizen from common concerns and the polity? Is rhetorical reading the controlled action by which critical readers are separated from the creators of discourse? Doesn’t reception differ from production?Kastely appreciates Plato’s desire for a skeptical reader, and his rhetorical reader is a provocative concept, but he tends to interpret the Republic through dialogic resolution and logical consistency. Might I suggest that Plato is sometimes better read sophistically through contradiction, paradox, and bivalence? In doubleness, Plato violates his own dictates. For example, Socrates defends true philosophers through a tale of low, counterfeit reality. He tells the silly tale of a blind, deaf, and ignorant ship owner faced with sailors wrangling to be captain (488). Seeking the job, the argumentative sailors deny any need for knowledge of sailing. Consequently a false definition—captain as a windbag—emerges. Plato calls this analogy, compiled “out of lots of different elements, like the goat-stags and other compound creatures painters come up with” (488a). Analogy perhaps, but also narrative, full of bad behaviors (including murder), an extreme counterfeit reality: in offering such a tale, Plato assumes his audience is already able to critique mimesis, avoid categorical mistakes, and modulate their identifications with bad characters. He assumes that the dialogic pedagogy has worked or is unnecessary, and perhaps he tests our skeptical ability to read goat-stag extremes.Kastely’s systemic reading of the entire Republic brilliantly draws attention to Plato’s performative method, revitalizing and embodying Platonic rhetoric, but it understates Plato’s doubleness, playfulness, puzzlement, and skepticism. Plato, with his longing for total revolution and his fractured fairy tales, is the writerly critic of writing; the dramatic censor of plot, setting, and character; and the myth-teller who denounces mimesis. Given Plato’s denials and dissatisfactions, his doubleness, tensions, and contradictions, Kastely rightly reads him for performance and rhetoricity and wisely confronts the two states, Kallipolis and Republic. Without a doubt, this book begins another millennium of Platonic delight.

    doi:10.1080/15362426.2016.1234153
  4. “They Died the Spartan’s Death”: Thermopylae, the Alamo, and the Mirrors of Classical Analogy
    Abstract

    ABSTRACT In moments of crisis, people often make sense of the present by activating memories of the past through particular tropes of public memory. Classical analogies are one such trope, suggesting a sense of continuity between a (seemingly) stable ancient world and a chaotic present. Despite their prominence in American rhetoric, classical analogies have received too little attention from scholars of rhetoric. In the following, I interrogate the use of classical analogies in nineteenth-century American rhetoric— a period in which the classics were a vibrant aspect of public culture—by analyzing analogies between the fall of the Alamo and the fifth-century BC battle of Thermopylae. Thermopylae analogies were activated as tropes of public memory to warrant the formation of a defiant political identity for a Texian community reeling from defeat. Through an analysis of key texts that utilized Thermopylae analogies, I show that classical analogies sometimes go beyond comparisons between the past and the present to act as “mirrors” that inspire identification with, and imitation of, the ancients.

    doi:10.1080/15362426.2016.1231638
  5. An Injustice of the Peace: An Historical Supplement to Kastely’s Rhetorical Interpretation of Plato’s Republic
    doi:10.1080/15362426.2016.1234154
  6. Author Response: Reading Plato Rhetorically
    Abstract

    I am grateful to Arthur Walzer and Heather Hayes for arranging the opportunity for three scholars to respond to my book, and to Arabella Lyon, Bruce Krajewski, and Michael Svoboda for their responses.Because he so thoroughly disagrees with my argument, Professor Krajewski offers me a helpful place to begin to clarify that argument. He argues that, whatever the intent of my argument, my reading of the Republic relies on the presumption that rhetoric is subservient to philosophy. My concern, however, is not with some hierarchical arrangement but with addressing questions essential for the theoretical grounding of rhetoric. Because these questions do not admit of empirical or fixed answers, they are the kinds of questions that the rhetorical theorist Michel Meyer characterizes as philosophic (74).Professor Krajewski is troubled by Plato’s unfair characterization of the sophists. No one can argue that Plato’s representation of the sophists is friendly, but I would argue that it is more nuanced than a simple dismissal of them as corrupt. More to the point, corruption is really not the complaint that Socrates brings against the sophists in the Republic. Indeed, he explicitly defends them against the charge of corruption and criticizes them, instead, for confirming rather than challenging the city’s views on justice.For Professor Krajewski, Socrates’s various depictions of the audience show contempt for interlocutors and readers, characterizing them as children, sheep, and worse. But Plato’s critique of the public is grounded on the assumption that we do not know who we are. This lack of self-knowledge is not one that divides elites and masses but is a condition of the entire human race. For Plato, the philosophical issue that necessitates his dialogue arises because the citizens of Athens are justified in what they believe, responsible in the way that they hold those beliefs, and, despite that, they are in deep self-contradiction. Glaucon argues that Socrates is simply the latest in a long line of apologists for justice who perpetuate a public discourse in which no one believes. This discourse has led unintentionally to a corrosive situation in which no one believes that he or she really desires to be just. Glaucon’s request, in which he is joined by his brother Adeimantus, is for a new form of discourse that has the potential to be genuinely persuasive—they seek from philosophy a rhetoric that can honor and address the concerns of the average citizen.Professor Krajewski raises the important issue of the relationship between ruler and ruled. To understand this relationship, it is important to realize that for Socrates this is an issue of persuasion and not of legislation. The rule that occupies Socrates is effected through public discourse; hence the request for a discourse that can genuinely speak to what the public believes. Glaucon does not seek advice on how to govern the citizens but on how to speak to them. The goal is not compulsion but persuasion.In pointing to the methodological role of doubleness in the Republic, Professor Lyon zeroes in on an important aspect of the dialogue, and she makes me wish that I had given more explicit attention to it. Although she admires my approach to the Republic, neither I nor Plato has convinced her fully that the goal of reconstituting a democratic citizenry can be accomplished through an act of persuasion. At issue is the way in which the audience participates in this reconstitution. Professor Lyon advocates for a process of deliberation, for such a process would invite active rather than passive spectators. She is uneasy with what seems to be a passive role for the spectator or reader of the Republic. I think that her insight into the doubleness of the dialogue provides a way of addressing her concerns.If part of the rhetorical effort of the dialogue is not simply to provide an intellectual defense of justice but to alter the way that its readers desire, so that they genuinely desire to be just, how can a text achieve that end? Professor Lyon argues that Plato attempts to achieve that end “through erasing alternative desires.” I don’t see any effort to erase desire. What I see is a text that is attempting, as a text, to transform desire, and I see it doing this through recourse to a doubleness that produces a dissonance, which, in turn, opens up justice as an object of desire. To suggest how this happens, I turn to Anne Carson’s account of the tension at the heart of the erotic experience. Although she does not use the term doubleness to characterize erotic engagement, that is what her account suggests. For her the moment of desire is when the actual and the ideal are brought into a proximity that both offers the hope of a new identity at the same time that it reminds one, painfully, that that identity is, in fact, not the case (17, 36, 69). The dissonance between the ideal and the actual fosters desire. Such a dissonance is at the heart of the Republic, as the Kallipolis as an impossible ideal is brought into continual contact with a reality to which Socrates and his interlocutors seek to be adequate. Out of that tension a desire for justice is born.Professor Svoboda and I agree that there are strong reasons to read Plato’s Republic, not as an anti-democratic text, but as a more complex response to a set of historical events that both created a series of crises for Athens and that led to the establishment of its democratic constitution. He rightly notes that Plato’s text makes deliberate allusions to those events, and that its opening book, in particular, engages those events and would be so viewed by fourth-century Athenian readers. I agree fully. Further, I agree with his argument that Plato’s philosophy is best understood as a “situated practice responding to particular problems.” Such a perspective supports a reading of philosophy as a particular kind of effort to engage responsibly the events that provoke critical reflection. It recovers a purposiveness for philosophy and makes clear that philosophy is inextricably joined with rhetoric.The point whose force I felt the most was Professor Svoboda’s reminder that the peace achieved in Athens after the Peloponnesian wars was attained only by an agreement of both sides “to forget injustices that had been done to them during the civil conflict.” This is a sound historical point and, as Professor Svoboda notes, this agreement turns the “Republic’s common sense understanding of justice on its head.” He goes on to make an important point: that it precisely the dissonance between Plato’s account of justice and Athens’ important pragmatic response to those serious injustices that marked civil strife at the end of the fifth century BCE that helps us understand the possible philosophical motivation behind the Republic. In offering an account of justice and making clear that such an account requires an extended philosophical justification, Plato is challenging his readers and confronting the costs hidden in the agreement that had succeeded in establishing peace. The question becomes: how to develop a complex understanding of the problem of justice sufficient to the world as it is and that provides a genuine reason to be just? It is this type of question that is at the heart of a philosophical rhetoric as a discourse essential to the psychological health of individuals and the overall health of the commonwealth.It is my hope that we have begun a discussion that relocates what I take to be an old, tired opposition and recasts it as a theoretically more compelling inquiry into the importance of rhetoric for values that are foundational to our culture and that shape us as creatures of language who participate in those cultures.

    doi:10.1080/15362426.2016.1234156
  7. A Reevaluation of Alcuin’s Disputatio de rhetorica et de virtutibus as Consular Persuasion: The Context of the Late Eighth Century Revisited
    Abstract

    ABSTRACT Alcuin’s Rhetoric possesses a singular relationship to the history of rhetoric and to its own unique historical period. The puzzlingly diverse evaluations of the Rhetoric’s purpose and “importance” are often clouded by the question of its subsequent historical influence. The purpose of the present argument is to present contextualizing information based on newly emerging historical data surrounding the mid-790s, the date of the Rhetoric’s composition, and its Augustinian influence. Alcuin’s Rhetoric is an early example of consular rhetoric to “advise the prince” that forms, in itself, a deliberative argument regarding a very specific set of historical exigencies that relate to legal policies toward unconverted subjects in the Carolingian empire. Alcuin’s motivation for the composition of the Rhetoric can be understood in the historically imminent adoption of the Saxon Code and its contradiction of the rhetorical counsel found in Augustine’s De Catechizandis Rudibus.

    doi:10.1080/15362426.2016.1234159
  8. Righteous Deception
    Abstract

    While finding material to admire in The Rhetoric of Plato’s Republic, I present a trio of significant presuppositions within Professor Kastely’s text in order to show that they are wrong, or, at least, questionable. It’s difficult to imagine a reader of his book who could deny the author’s profound concern for justice, for example. However, the misguided, well-intentioned can, at times, be a greater danger than obvious opponents bent on our demise. It will become clear that Kastely and I work in the same state, but do not live in the same political neighborhood.What interests Kastely from the opening pages of his text is “the philosophical importance of rhetoric” (ix). Now, this runs smack into extensive evidence in Håkan Tell’s Plato’s Counterfeit Sophists. Tell’s homework reveals that the distinction between philosophers and Sophists did not exist in fifth-century texts. Socrates, Plato, and Aristotle worked overtime to establish distinctions, to set boundaries, and to insist on a hierarchy of disciplines that persists with Kastely’s help.It’s an ugly story we get from Tell. The philosophers were here first—according to the philosophers. The lie about chronology is compounded by a charge that the Sophists are interlopers in Athens, interested in filthy lucre instead of the truth. The Athenian philosophers decide to stain the Sophists, for example, through defamatory stories that the foreigners “hunt” the young men of Athens, and, like prostitutes, charge money for interactions with the young men. The self-proclaimed philosophers’ counteroffer to the young, aristocratic men is a life that might be less than human. Gerald Bruns describes the philosophical life meant to function as a model for disciples of Athenian philosophy, what one can expect by renouncing sophistry: “Socrates, barefoot in the snow, standing for hours in meditation without the slightest bother, drinking the night through without getting drunk, spending the night in bed with the most beautiful man in Athens without getting an erection” (Bruns 14).The launching pad for Kastely’s text requires an acceptance of a several preconditions, such as that Socrates and Plato endorse dialogue and dialectic. My counterproposal, following Kojin Karatani, is that Plato’s dialogues, while looking for world-like conversations, are monologic (Karatani, 69). Many rhetoricians know that the dialogues turn out to be long stretches of Socrates speaking followed by an interlocutor’s response of panu ge, or something similar, phrases that are usually read as ongoing agreement, reluctant or otherwise.Kastely issues contradictory statements on the topic. At one point, Socrates exhibits “gentleness” (81, 113, 114), but in other contexts is said to shame interlocutors. At other points, Kastely offers evidence that Plato/Socrates hold audiences in contempt through various depictions that refer to the public as children, sheep, or worse (see Republic 488b, 590e–591a, 598c, and Kastely 42, 117, 180, and 189).Nancy Worman asserts: “The language that characterizes Socrates and his opponents shares more with the kind of parodic, insulting usage found in mimes, Attic comedy, and oratorical invective than it does with historical prose writing that depicts public speakers” (Worman 154). Platonic exchanges tend to denigrate and reconfigure interlocutors who do not accept the rules of the game set out by the philosophers (Karatani, 70).The philosopher Hans Blumenberg contends that the philosophical insult extends over the Republic: “The viewers of the ideal [thinking here of the figure who leaves the cave and then returns as representative of philosophy], the owners of the actual, have constantly found it easier to deride others who wanted to see with their own eyes than to show them what they could gain if they ceased to want only what is available physically” (Blumenberg 20).We have no shortage of scholars who want to read the Republic straight, adding in, where hermeneutical problems crop up, excuses about “Socratic irony.” Anyone working with Platonic texts ought to be aware of evidence pointing toward a deliberate Platonic agenda of esotericism described in the Seventh Letter. Plato: “We did not use such plain language as this—it was not safe to do so—but we succeeded by veiled allusions in maintaining the thesis that every man who would preserve himself and the people he rules must follow this course, and that any other will lead to utter destruction” (332d). In the same letter, Plato more than suggests a hermeneutical method that anticipates esotericism whenever a reader encounters a text by someone “serious,” and Plato fashioned himself “serious” (see 344 c & d in the letter).Arthur Melzer confirms Plato’s esoteric elitism (Melzer 21), using 341e as the proof text. I do not propose that Kastely has missed the boat on Plato’s esotericism, though some evidence points that way, such as the comment that Plato does not have a “fixed position he is trying to disguise” (35), or a line about those who “whisper in the ear of power” (17). Kastely then constricts options to an either/or: “This leads to a stark choice: either philosophy reconciles itself to being an esoteric form of discourse, persuasive only to a very limited number of practitioners and hence irrelevant to political life, or it discovers a way to speak to the multitude who are not philosophers.” Plato did not intend to make philosophy’s code “open source.” Kastely writes, “The philosopher becomes politically active in response to human need. If this seems like a convoluted understanding of philosophy, it is helpful to remember that it is an account of philosophy intended to explain to a non-philosophic audience the peculiar and privileged authority that should be granted to philosophy to rule” (155).Kastely: “The allegory of the cave establishes the legitimacy of philosophic rule—it is the tale of a humble and reluctant king who is moved by a sense of social responsibility to assume a burden of leadership for the benefit of a people” (141). Kastely feels that he cannot have his rhetoric without marrying rhetoric to philosophy, naming philosophy master of the household and asking rhetoric to sign a prenuptial agreement. “There’s a need for an unequal distribution of power in the city” (91), Kastely asserts. Kastely’s “heroes” are philosophers, in part because “philosophy, as Plato imagined it, is an arduous pursuit that requires a rare combination of intellectual ability and tremendous stamina of which few are capable” (xv). From Kastely’s perspective, you and I are here to obey the practitioners of esotericism. We are the “they” of this sentence: “They need to obey rulers, even if they do not fully understand them” (133).Thus, I conclude with a question that discloses my political neighborhood, one illegal in the United States since 1954. The question comes from Antonio Gramsci’s Prison Notebooks (15.4): “It must be stressed that it is precisely the first elements, the most elementary things, that are the first to be forgotten…. In the development of leaders, one premise is fundamental: is it the intention that there always be rulers and ruled, or is the objective to create the conditions in which the necessity of the existence of this division disappears?”

    doi:10.1080/15362426.2016.1234151
  9. Nathaniel Hawthorne’s Travel Sketches and Samuel P. Newman’s A Practical System of Rhetoric: A Case of American Belletristic Theory on Praxis
    Abstract

    ABSTRACT Historical study of teachers and students reveals how rhetorical theories influence writers (McClish 2015). This case study of Nathaniel Hawthorne’s prose considers the nineteenth-century rhetorical teachings of Samuel Phillips Newman, Hawthorne’s professor at Bowdoin College, a student of Blair, and a proponent of rhetorical taste. Using Newman’s 1827 A Practical System of Rhetoric and Hawthorne’s 1832 travel sketches, we analyze Newman’s influences on Hawthorne—particularly taste and the sublime and how these concepts challenged Hawthorne as a writer in the travel sketch genre. We consider Newman’s influences on Hawthorne as evidenced by writing practices that Newman had recommended or disapproved. In particular, we examine Newman’s explanation of taste and its complementary construct of sublimity and how these concepts challenged Hawthorne. We argue that Hawthorne both wrote within the paradigm of rhetorical taste as Newman taught it and struggled against its constraints to find his own perceptions. Furthermore, we see this struggle happening within the context of Hawthorne’s exposure to Newman’s American-inflected belletrism that emphasized both a discriminatory principle of taste and the growing body of American literature.

    doi:10.1080/15362426.2016.1192518
  10. Note from the Editors
    Abstract

    From time to time, we will dedicate our review section to the discussion of a new work in rhetoric studies. In these more lengthy review sections, which we are calling “Book Review Forums,” we will invite scholars to write short responses to the chosen book and invite the author to respond to the reviews. We hope this will offer a robust space for discussion, debate, and deliberation over important book-length works as we think about advances in the history of rhetoric.Forum: James L. Kastely, The Rhetoric of Plato’s Republic: Democracy and the Philosophical Problem of PersuasionThis issue’s forum focuses on Professor James L. Kastely’s 2015 work, The Rhetoric of Plato’s Republic: Democracy and the Philosophical Problem of Persuasion (University of Chicago Press). Within rhetoric studies, Plato is often cast as rhetoric’s foremost critic, and, at least since Karl Popper included Plato as an enemy of the open society, as a foremost critic of democracy. In his book that is the subject of this forum, James L. Kastely offers a new reading of the Republic that challenges both of these characterizations. He argues that Plato’s goal in the Republic is to develop a rhetoric for philosophers that will persuade non-philosophers of the value of justice and the importance of living the moral life. On Kastely’s reading, Socrates presents this rhetorical approach to persuasion as an alternative to dialectic, which the interlocutors in the Republic judge to have failed to persuade the non-philosopher of much, except that philosophy is useless pettifoggery.The responses to Kastely’s book by Arabella Lyon, Bruce Krajewski, and Michael Svoboda, as well as Kastely’s response to their judgments that constitute this forum, were first presented at an ASHR session at the Rhetoric Society of American conference, May, 2016, Atlanta, Georgia. The panelists revised and shortened their original oral presentations for publication here

    doi:10.1080/15362426.2016.1234152

May 2016

  1. Quintilian’s Message, Again: His Philosophy of Education
    Abstract

    ABSTRACT This essay discusses the philosophical grounding of Quintilian’s Institutio Oratoria in order to appreciate the rationale for his view that rhetoric is central to education. This appreciation for Quintilian’s orientation is intended not only to garner a deeper understanding of the principles behind his view of education but also to offer insights to the issues that we share today with respect to teaching oral and written expression. One of the central topics of this essay is how Quintilian reconceptualized the concept of declamation away from its sophistic forms to a problem-solving system of casuistry that provided a ratio for developing proficiency in adjudicating issues of value and preference.

    doi:10.1080/15362426.2016.1182401
  2. Student-Driven Imitation as a Means to Strengthening Rhetorical Agency—Or, Propelling Quintilian’s Chapter on Imitation into Today’s Teaching
    Abstract

    ABSTRACT Quintilian’s notion of imitation is often acclaimed for its focus on invention and appropriateness and for highlighting attunement to individual talent. Yet these aspects tend to be somewhat neglected in the practice of imitation as shaped by the classical rhetorical tradition, which primarily focuses on imitation exercises for beginners. This essay accentuates Quintilian’s chapter on imitation, which, as stressed by Murphy, is aimed at the mature student, in order to propel these precepts into today’s teaching. Specifically, this article advances a pedagogy of student-driven imitation constituted of five dimensions and characterized by the student’s own choice of text, valuing reflexive process over mirroring, and strengthening rhetorical agency. The exposition of student-driven imitation is supplemented with questions that students might address and excerpts from a student’s work.

    doi:10.1080/15362426.2016.1186579
  3. Good People Declaiming Well: Quintilian and the Ethics of Ethical Flexibility
    Abstract

    ABSTRACT This essay discusses the relationship between Quintilian’s vision of the ideal orator and his emphasis on declamation. I argue that, for Quintilian, declamation was much more than a useful exercise. Rather, it was a method for training orators to experience the world from a variety of perspectives, something Quintilian considered to be both an essential rhetorical skill and an important quality of the “good man speaking well.” I further argue—taking an exercise from my own first-year writing classes as an example—that contemporary adaptations of ancient rhetorical pedagogy often fail to fully engage with the ethical dimensions of exercises such as declamation. I conclude by calling for a greater consideration of the ethical dimension of ancient rhetorical exercises in our contemporary adaptations of them so that we can truly meet Quintilian on his own ground.

    doi:10.1080/15362426.2016.1182403
  4. Rhetoric and Power: The Drama of Classical Greece
    Abstract

    In the latest Oxford World Classic edition of Burke’s A Philosophical Enquiry into the Origins of our Ideas of the Sublime and Beautiful (2015), a painting of the beautiful adorns the cover. The slope of the neck, the curve of the back, it focuses on the form of the beautiful in performance. Seven years earlier, in 2008, the same book, in the same series, imaged the sublime on its cover. Snow falls on pines, the rocks of mountaintops loom in the background; it is meant to evoke the power of the dynamic sublime. Nathan Crick’s challenging new book, Rhetoric and Power: The Drama of Classical Greece, completes a similar transition in classical scholarship by moving aesthetic theories of historiography from the rupture of the sublime, like the history of Victor Vitanza, to the forms of the beautiful, like those that support the history of John Poulakos. Crick does aesthetic through a series of close readings of archaic and classical Greek literary, philosophic, and traditionally rhetorical texts ranging from works by Homer to Aristotle. In these readings, he looks not to philology but rather constructs a history of how these texts key to contemporary definitions of power, rhetoric, and politics. It is thus a conceptual history that, in the end, seeks to persuade us that “the faith of rhetoric is that through the power of speech we can recognize our interdependence in a contingent world and seek, together, to constitute a form of power supported by the truth, directed toward the good, and exhibiting the qualities of the beautiful” (226).As with most modernist conceptions of the beautiful, like those in Schiller, Crick’s is one that founds itself on the essentialism of both the text and the properties of humanity. Rhetoric and Power begins its first chapter with a reading of Homer that demonstrates how an oral culture creates a virtue that is always bound with divinity. The wandering minstrel has power; he alone gets to stand before the people and remind them how heroes act. In chapter two, Crick considers how the rise of a literate culture influences history. He focuses especially on Heraclitus’s we “can’t stop in the same river twice,” which he reads as containing within it, because of the form of the aphorism, the power to “wake up” individuals to the wisdom of a contingent, as distinguished from a divine, world. Tragedy in Aeschylus, because of the nature of hubris, converges the oral virtue of the Homeric world with the aphoristic insistence that reason cannot rest on divinity. It is in this convergence that rhetoric is first manifest “as a medium by which power is challenged, destroyed, created, and transformed” (60). Protagoras, in chapter four, snatches the scales of justice and the right of retribution from the gods and delivers them to humans, for Protagoras’s words were able to “articulate a political framework … that gave rational justification for putting … multiple perspectives into meaningful communication with each other in order to collectively measure the affairs of the polis” (65). Gorgias’s logical structure takes up chapter five, where his demonstration of all possible causes contains within itself the possibility to break and create anew different orders in symbolic chains of meaning. The history of Thucydides shows justice as “a consequence of power relationships” (155, emphasis in the original), which requires us to contemplate the good action of the present as part of the drama of history. In chapter seven, Aristophanes’s Old Comedy essentializes humans as fallible; Crick concludes, “We are comic creatures precisely because we are always striving to be something greater than what we are” (140); in so doing, Aristophanes allows humans to forgive the error of leaders who incorrectly judge the drama of history. Plato’s dialectic performs “tragicomedy” within his Protagoras, in Crick’s chapter eight, which introduced a “new relationship between rhetoric and power” (168), as the form that allows individuals to turn to the masses and question whether their actions truly conform to “the beautiful state” (162). In chapter nine, Crick credits Isocrates and writing with embedding rhetoric through the human world. Aristotle, then, in the last close reading of the book, contains within his canon the “means by which the competing ends of power and of truth are reconciled through the progressive constitution of the good life” (214).Because it is a history that emphasizes the beautiful, Crick’s history predictably excises violence from power and therefore from rhetoric. This pacification of right communication begins in the introduction, where Crick uses Prometheus Bound to justify an Arendtian separation of violence and power. Violence is an instrument for manipulating material toward an end; power is the capacity for humans to act in concert and “witness a beginning” (91). Rhetoric, then, is the “facilitator” and “medium” of this beneficent power. Rhetoric is, on Crick’s reading, “the artistry of power” and can either be a force for social collectivity or the means for division and conflict. Crick supports this claim with a quotation from the “Chorus to Prometheus” in Aeschylus’s Prometheus Bound: “So why lavish all your gifts on humans when you can’t take prudent care of yourself? Once you’ve shucked off these bonds I think you’ll be no less powerful than overweening Zeus” (5). As Prometheus is chained to the Caucuses at this time, Crick notes that the only power the chorus could speak of at this moment is the power of speech. This interpretation ignores the fact that Prometheus would first need to “shuck off” the chains. In his discussion of Gorgias’s Encomium of Helen, Crick rejects readings that see Gorgias as criticizing those who would take Helen by force; on Crick’s reading, Gorgias’s targets are “Homeric poets” and their “barbaric violence” (83). In Aristophanes’s Birds, the violence of Pisthetairos’ consuming the “jailbirds” is not power or rhetoric, but force, as the eating is an instrument to preserve continued rule. In fact, for Crick, the scene demonstrates the impossibility of rhetoric to act as a preservation of rule in an oral culture.Crick’s interpretive devotion to the split between power and violence leads to a rather odd moment in his discussion of Isocrates. Because Nicocles was penned rather than spoken, it can perform the function of “power maintenance”; the oral rule of Pisthetairos could not because it can institute a “social contract.” Unlike under Hobbes’s contract, the ruled receive not a freedom from violence, but rather the identification of their place in the hierarchy of virtue. In contradistinction to democracy, which allows the “best to pass unnoticed,” monarchy raises to higher levels those “whose habits and accomplishments can act as exemplars for the rest of the people” (189) because it allows the hegemon to keep detailed written records of all of the ruled. In this way, the ruler is able to prevent revolutions and arrange the people based on their adherence to codified law. In Evagoras, “the goal remains the establishment of a system of perfect surveillance” (188). This surveillance, though, is not violent, as it is in Hobbes. Instead, it “becomes a means of collective regulation in order to form a stable society in harmony with the hegemonic Logos” (190). This contract, however, is not without the threat of violence. Even Crick notes, “Nicocles would have inherited the proto-police system of which the people would have been all too familiar, making [Isocrates’s] suggestion that his thoughts (and eyes) would be present in their deliberations quite literal” (180). How this is not violent is lost on the reader, particularly when Crick quotes again from Nicocles a passage that is a statement of at least symbolic violence, “[d]o not keep silent if you see any who are disloyal to my rule, but expose them; and believe that those who aid in concealing crime deserve the same punishment as those who commit it” (190). Yet, Crick still maintains that there is a split between violence and power here. It is because of this split that Crick is able, in an offhand comment, to dismiss the claim of Victor Vitanza that Isocrates’s system of rhetoric, power, and politics is inherently fascist.Because Isocrates’s system is not violence perpetrated by the state, but instead merely a ranking of citizens from most to least virtuous, the surveillance system of Isocrates can be used by both the ruled and the ruler. We see this again in the conclusion, when Crick, echoing the call from Kalbfleisch’s 2013 article in Advances, claims that historians of rhetoric need to “fully comprehend how the development of print, radio, photography, the telegraph, the press, the telephone, the movie, the computer, and the revolution in communication technologies” (224) changes how the “universal” forms of rhetoric manifest. This is requisite for Crick because without it we will not be able to adequately conceptualize the ways new contingent articulations of people acting in concert can articulate themselves closer to the Platonic three: the true, the good, and the beautiful. Trying to look for a rhetoric that is not one of the “universal” is, according to Crick, exchanging history for propaganda. Some might object to this claim, valuable as it is in its appropriate context, given that often in the Arendtian conception of power, “people acting in concert” includes only those whom the state would qualify as people. It was certainly a political reality at the time, as Crick notes in his introduction, that not everyone counted as human and there was nothing they could do to gain more worth in the hierarchy of the state.Despite my reservations, as an aesthetic reading of rhetoric’s history and the role rhetoric played in human emancipation from the divine, Rhetoric and Power is imaginative and original. If I were to adopt it for teaching, I would put this work with Poulakos and Haskins, juxtaposed against Grimaldi, Gross, Schiappa and Graff. Certainly the work contributes well to the ongoing debate in the field about the nature of history, historiography, and the tradition.

    doi:10.1080/15362426.2016.1187525
  5. Reproducing Virtue: Quintilian, Imitation, and Rhetorical Education
    Abstract

    ABSTRACT Quintilian does not offer an explicit mechanism that connects eloquence and ethics. This essay suggests that this omission is a consequence of the significant role that imitation plays in Quintilian’s pedagogy. This essay further suggests that the particular habits of mind that are cultivated through imitation are those that are associated with civic virtue, and it offers some ways that civic virtue might be cultivated in contemporary classrooms through a pedagogy that relies on imitation.

    doi:10.1080/15362426.2016.1182404
  6. Confessional Crises and Cultural Politics in Twentieth-Century America
    Abstract

    When I first learned of Dave Tell’s project, I expected his book to be dominated by religious exegesis. I suspect I am hardly alone in this assumption. Nowhere is confession a more preeminent and slavish requirement than in religious practice, specifically in the Judeo-Christian idioms that dominate the American psyche, and our blind(ing) faith in religion’s standard of confession affects the public’s consumption of media. Consider American Crime Story (FX) portraying the O.J. Simpson trial, Confirmation (HBO) about the Clarence Thomas confirmation hearings, Making a Murderer (Netflix), a documentary series on the trials of Steven Avery, or Serial, a podcast series—the fastest to garner 5 million downloads—covering the murder of Hae Min Lee for which Adnan Syed was convicted. The popularity of these shows manifests the ubiquity of what Tell calls “confessional hermeneutics,” the “collaborative but always contested activity of deciding which texts do, and which texts do not, qualify as confessions” (3). In Confessional Crises and Cultural Politics in Twentieth-Century America, Tell outlines various forms of confessional hermeneutics to foreground the cultural significance of confession.The point Tell drives home repeatedly is that confession matters; it is a critical cog in the machinery of American social life. In the twentieth-century, Tell finds that confessional hermeneutics “concretely shaped the public understanding of six intractable issues: sexuality, class, race, violence, religion, and democracy” (4). Understanding confession’s role relative to these six crucial cultural topoi requires “those of us invested in public discourse to understand the confession, not as a stable, ahistorical form, but as a practice informed by competing traditions” (144). Failing to do so risks ignoring the “genre politics” (183) that make confession “a powerful but volatile political resource” (187), an “important, if often overlooked form of cultural intervention” (184). To support this argument, Confessional Crises rehearses six key confessional crises spanning the twentieth-century: Bernarr Macfadden’s 1919 launch and subsequent transformation of True Story; William Huie’s 1956 publication of the confessions of Emmett Till’s murderers; the publication in 1967 of William Styron’s The Confessions of Nat Turner; and the confession controversies sparked by Jimmy Swaggart and Bill Clinton. For Tell, cultural politics trump generic constraints: each case illustrates that “the rhetorical function of a confession is determined more by the political needs of the confessant than by the formal features of the text” (124).Take, for example, chapter one on the subjective sexual moralism in Macfadden’s launch of True Story magazine. As Tell recounts, Macfadden reasoned that the best way to inoculate the public against sexual malaise was by presenting them with the unvarnished truth about sex. For Americans to avoid the sexual pitfalls Macfadden adduced to ignorance and scripted silences around the body, “the American people needed a moral reeducation” on matters of sexuality and “just as insistently that they needed a rhetorical reeducation” (28). Why the rhetorical reeducation? Because Macfadden needed real-life stories to advance his moral-political agenda. Through sidebars and editorials, Macfadden coached readers on how to read the stories he published as authentic accounts of ordinary people. The arrangement was straightforward: the “unvarnished prose guarantee[d] the authenticity of the tales, and the authenticity of the tales guarantee[d] the propagation of moral virtue” (41). Frank testimony about bodily fantasies and functions was Macfadden’s antidote to ignorance about sexual matters.In the 1930s, Tell finds that Macfadden pivoted from sexual politics to class politics, changing the import of confession. This is the story of chapter two. As millions battled the scourge of the depression, True Story began to foreground “a well-remunerated working class, the desires of which True Story perfectly expressed” (47). Why would as staunch a moralist as Macfadden engage in such a mendacity? Herein lies the re-conscription, Tell holds, of confession, except this time with capitalism not moralism as the telos. Macfadden needed to transform his readership into a consumer class so he could sell access to advertisers. Just as he had instructed the public in the appreciation of plain speech, Macfadden directed his rhetorical pedagogy at America’s captains of industry: “he told executives that if they squinted just right, if they learned to read True Story properly, they could see between the lines of his true stories millions of affluent, docile and eager, consumers” (55). Using Macfadden’s example, Tell articulates confession to both sexual and class politics.Or take the controversies about William Styron’s Confessions of Nat Turner, the subject of chapter four, which Tell uses to connect confession to the politics of violence. Two arguments about the reception of Styron’s Confessions form the vectors of this connection. First is that whether one deemed Styron’s book an expression of Turner’s admission turned less on the fidelity of Styron’s content to Turner than it did on the politics of the different respondents. At stake was how one understood the nature of slavery and the status of the African-American within it: “was the American slave a ‘Sambo,’ a happy-go-lucky, bumbling fool, given to petty thievery but fundamentally docile” owing either to racial inferiority (as Ulrich Phillips believed) or to slavery’s brutality (as Stanley Elkins and Styron held), “or was the slave a seething embodiment of resentment, incensed by the brutality of the ruling class and prone to rebellion” as Herbert Aptheker argued? (99). Differences of opinion on these matters framed the contested reception of Confessions. Second is that differences of opinion between White defenders of Styron and his Black critics were based in competing ideologies about “the legibility of violence” (112). For many White reviewers of Confessions, violence was simply beyond understanding. They wondered, “what could have prompted someone to lead a rebellion so violent?” (106). Enter confession: “only confession—an insider’s account—could possibly redress so profound a mystery” (106). “For Styron’s black critics,” however, “Turner’s rebellion was perfectly legible” (112). The formerly colonized and enslaved required no special erudition, no fancy literary conceit, to understand the rebellion. Confessions, to these critics, read instead as Styron’s confession to imbibing “the fantasies of the southern tradition” (115) that sanitized the violence of slavery while exaggerating that of slaves like Turner. Confessional Crises thus associates confession, through a postcolonial hermeneutic, to violence.Readers of AHR will appreciate the theoretical history Tell brings to bear in his analyses of Jimmy Swaggart and Bill Clinton, the subjects of chapters five and six. Yes, argues Tell, Swaggart fashioned, with the aid of the leadership of the Assemblies of God, a confession he and his allies presented as a Christian confession. The imbroglio he found himself in demanded that. Yet despite appearances, Swaggart’s, Tell insists, was no Christian confession. Instead, Swaggart’s apology bore the blueprint of a distinctly modern secular confession. Specifically, “his emphasis on the inadequacy of speech, his devaluation of grammatical sensibilities and logical coherence, and his emphasis on his humanity” (136) constituted Swaggart’s rhetoric as a modern secular confession. To prove this point, Tell contrasts the genealogies of classical-Christian confession (123-4; 129-30) and modern secular confession (130-36). By retracing to Periclean Athens those tenets of classical confession that were eventually appropriated by Christianity, this discussion carefully historicizes confession in religion and politics. But this retracing also exposes the Athenian-Augustinian model of confession Tell endorses to criticisms first raised by feminist and critical race scholars. If Augustine’s Roman Empire and contemporary America attest that confession can function as “a means of reversing the political currents of pridefulness” (130), both societies also evince the limits of that power. What confession, whose confession, could have challenged the pride that drove slavery and genocide in the Roman Empire, or “shock-and-awe,” the “New Jim Crow,” and the FISA court in the American?In chapter six, which focuses on the crisis ignited by the Bill Clinton-Monica Lewinsky scandal, Tell isolates confession’s function in democracy. Re-contextualizing Clinton’s rhetorical performances of 1998 in light of statements Clinton made during the Gennifer Flowers controversy in 1991-92, Tell credits the president with showcasing the ideal of democratic public confession, a “belief that public confession must hold in equipoise the competing needs of contrition and legal argument” (162). Prosecutor Kenneth Star and the many critics of Clinton’s vexatious semantics upheld an established tradition of confession, one in which, “only an unlimited admission of guilt counted as a confession” (162). Confession, the reader learns, influences how the public understands politics.By the end of Confessional Crises, the reader has gathered an expansive vocabulary for understanding the power of confessional practices. But how to assess a project so expansive, so revisionist, and transdisciplinary? Let me end by returning to the beginning. The introduction of Confessional Crises advertises the book as “the first reception history of confession,” (6) acknowledging the influence of Steven Mailloux. This hat-tip points us to Mailloux’s ambitious project for criteria by which to judge Confessional Crises. Since Mailloux explains that “Reception history is rhetorical hermeneutics” (ix), readers can thus pose Mailloux’s famous definition of rhetorical hermeneutics as a question of Confessional Crises: does it use “rhetoric to practice theory by doing history” (ix)? Anyone who reads Confessional Crises will find that in it, Tell fulfills this tripartite obligation elegantly. He relies on discourse, develops fresh ideas about confession, and generates a record of the past.

    doi:10.1080/15362426.2016.1187526
  7. An Essay on Current Quintilian Studies in English, With a Select Bibliography of Items Published Since 1990
    Abstract

    It is important to begin this essay with a note about language. The international scope of Quintilian studies is evidenced by the number of European languages used to discuss him—German, French, Spanish, Italian, and Portuguese, as well as English. Two major recent collections of studies about Quintilian are written mainly in continental languages. The larger is the three-volume Quintiliano: Historia y Actualidad de la Retórica edited by Tomás Albaladejo, Emilio del Río, and José Antonio Caballero López; it includes 123 essays mostly in Spanish but with some French and English. The work stems from an international conference held in Madrid and in Calahorra, Spain (Quintilian’s birthplace) to commemorate the 1900th anniversary of the publication of the Institutio Oratoria. Another collection is Quintilien: ancien et moderne (2012), edited by Perrine-Ferdinand Galand, Carlos Lévy and Wim Verbaal, with thirty-one essays in French. These are largely inaccessible to monophone English speakers, as are some important individual studies such as Gualtiero Calboli, Quintiliano y su Escuela; Otto Seel, Quintilian: oder, die kunst des Redners und Schweigens; or Jean Cousin, Récherches sur Quintilien.The reader of this essay, then, should be aware that the English works discussed here are but a small part of a wider international undertaking. The numbers, too, are worth noting. For example, the online Quintilian bibliography by Thorsten Burkard of Kiel University in Germany lists 847 items arranged in fourteen subject sections, while the World Catalog displays 5,179 records (of which 1,896 are in English) and the Melvyl search engine for University of California libraries finds 1,125 Quintilian entries in that system alone. The first (and only) bibliography of Quintilian published in America, in 1981, was that of Keith V. Erickson in Rhetoric Society Quarterly, listing nearly 800 books and articles alphabetized by author. Thus what we discuss here is in a sense only the tip of a scholarly iceberg.The best single short introduction to Quintilian is an essay by Jorge Fernández López, “Quintilian as Rhetorician and Teacher,” in A Companion to Roman Rhetoric. Fernández López presents a balanced view of what Quintilian has in mind in his Institutio Oratoria, with sections on biography, the meaning and structure of the Institutio, early education, the system of rhetoric, style, the orator in action, and the author’s approach to rhetoric and morals.One of the most important recent contributions to making Quintilian text accessible was the publication in 2001 of Donald A. Russell’s edition and translation of his Institutio Oratoria in a five-volume Loeb Classical Library set. The previous Loeb translation was by H. E. Butler in 1921–22 in four volumes. Russell’s smooth translation and more extensive notes make his work superior to that of Butler. Russell makes adroit use of sentence variety and punctuation to make his translation more readable than Butler’s, which tends to follow more literally Quintilian’s often periodic style with its long multi-clausal sentences. Also, Butler had provided only two short indices of “Names and Words” in the Institutio, with comparatively few notes to the text itself, while Russell supplies copious notes to virtually every page of the text; in addition he completes the whole set at the end of Volume Five with an “Index of Proper Names,” and Indexes to Books 1–12 which include a 33-page “General Index.” an “Index to Rhetorical and Grammatical Terms,” and an “Index of Authors and Passages Quoted.” Moreover, Russell provides an introduction to each of the twelve books that includes a summary of that book’s contents—a valuable resource for the reader struggling to cope with the sheer magnitude of the Institutio. It is the addition of these new notes and the 100 pages of indexes at the end that make the Russell longer than the Butler, but the value to the reader makes it worthwhile.Also new is the appearance of the first one-volume translation of the Institutio, a print version of the translation by John Selby Watson (1856) as revised and edited online by Lee Honeycutt (2007) and edited for print by Honeycutt and Curtis Dozier in 2015. The 686-page paperback is available for purchase under the title Quintilian: Institutes of Oratory, or, Education of an Orator, and is also available online. The volume includes Watson’s own “Preface” and “Life of Quintilian,” together with a twenty-five page summary of the Institutio, by book and chapter, keyed to the page numbers of the translation. (These chapter headings are then repeated throughout the volume.) There are none of Watson’s notes to the translation, Honeycutt explains, because they were omitted to save space for fitting it into the one volume; he recommends that the reader consult Russell’s notes. Despite that problem, this one-volume translation may be useful to readers for its portability and low cost compared to the five-volume Loeb Library translation of Russell.Tobias Reinhardt and Michael Winterbottom have edited Quintilian Institutio Oratoria Book 2. This volume includes not only the Latin text of Book 2 (1–34) but also an informative 50-page “Introduction” which examines Quintilian’s teaching methods, his concept of rhetoric, and his strategies in presenting his ideas. But the vast majority of the volume (35–394) offers meticulous commentaries on the 21 chapters of Book Two. A short prose summary introduces each chapter; then the editors painstakingly examine key Latin words and phrases in the text. Many of these observations are highly technical and demand some knowledge of Latin or Greek. On the other hand, many others may be illuminating to a general reader, as in the opening of chapter 11 (175–176), where the editors discuss Quintilian’s response to those who think rhetorical precepts are not necessary. Book 2 is an important one in the Institutio, for in it Quintilian ends his formal exposition of early education and begins his discussion of rhetoric.Another recent reprinting, of Book 10 of the Institutio, may seem at first glance to be of interest only to skilled classical scholars. This is William Peterson, Quintilian: Institutionis Oratoriae; Liber Decimus, originally published 1891, but now edited by Giles Lauren with a “Foreword” by James J. Murphy. It includes the Latin text of Book 10 with extensive notes mostly in English, with a full summary of the book (1–12), a useful short chapter on Quintilian’s literary criticism, and a longer one on his use of language with numerous examples in both English and Latin. Even the non-Latinate reader may find things to learn in this volume. Peterson was a child prodigy—he wrote this 290-page book at age 24—who later went on to become Principal of McGill University in Montreal, Canada.The most recent addition to the availability of Quintilian’s work is Quintilian on the Teaching of Speaking and Writing: Translations from Books One, Two and Ten of the Institutio Oratoria, second edition, edited by James J. Murphy and Cleve Weise. Part One of the introduction discusses Quintilian’s teaching methods, including verification from modern cognitive science of his views on habit (hexis), together with some possibilities for modern applications of his principles; also Part Two presents four sets of Quintilian-based exercises designed to encourage close reading of the three translations which follow.The best single book on Quintilian, George A. Kennedy’s Quintilian, was published in 1969 by Twayne Publishers as part of their World Author series but has long been out of print. It has now reappeared in a revised edition as Kennedy, Quintilian: A Roman Educator and His Quest for the Perfect Orator. This slim (117 pages) volume is divided into eight chapters, each of which begins with the identification of “important sources and special studies at the beginning of each chapter rather than combining all bibliography in a single alphabetical list at the end of the book. This avoids the use of footnotes …” (1). While the book is ostensibly divided into sections representing Quintilian’s background, educational plan, rhetoric, and the “good man” concept in Book 12, what Kennedy actually presents is a thorough summary of the Institutio coupled with a far-ranging personal critique not only of the Institutio but of the man himself. He treats both Quintilian’s aspirations and what he views as his faults, and concludes the book with a discussion of Cornelius Tacitus (55?–117 CE) and the view that the Institutio had changed nothing in Rome. But Kennedy, author of so many books on classical rhetoric and its history, is so steeped in Roman culture that he writes easily about complex events; for example his portrayal of Quintilian’s possible reasons for retirement and the composition of the Institutio (22–28) reads almost like a novel. Anyone, expert or beginner, can profit from Kennedy’s observations.(Editor’s note: the following survey does not attempt to list every recent reference to Quintilian, or every entry for him in handbooks or encyclopedias. Nor does it follow every use in textbooks where his doctrines are mingled with others, as for example in the successive editions of works like Corbett and Connors, Classical Rhetoric and the Modern Student, and Crowley and Hawhee, Ancient Rhetorics for Contemporary Students. The emphasis here instead is on books and articles which elucidate his text or lay out directions for future research.)A useful place to start is with three collections of essays, two of which contain a mixture of languages but do offer some valuable English contributions. The first one, already mentioned, is the massive three-volume Quintiliano (1998) edited by Tomás Albaladejo et al. Eleven of its 131 essays are in English, with contributions by Adams, Albaladejo, Cockcroft, Hallsall, Harsting, Hatch, Kennedy, Murphy, Willbanks, Winterbottom, and Woods. Its 1561 pages are continuously paginated.Another, smaller gathering presents twelve essays in two special issues of Rhetorica: A Journal of the History of Rhetoric in 1995, under the title “The Institutio Oratoria after 1900 years.” Six of the essays are in English, by Cranz, Fantham, France, Kraus, Sussman, and Ward.The volume Quintilian and the Law: The Art of Persuasion in Law and Politics (2003), edited by Olga Tellegen-Couperus, offers 25 essays, all of them in English, covering a wider range of subjects than the title might indicate. The book stems from a conference held at Tilburg in The Netherlands in 2001 convened by the Willem Witteveen and the editor “to try and assess [sic] Quintilian’s significance for students and practitioners of the art of persuasion in antiquity and in modern times” (Preface). The authors of six chapters do cover law and jurisprudence: Lewis, Robinson, Rossi, Tellegen, Tellegen-Couperus, and Witteveen. Another five focus on the courtroom and persuasion of judges: Henket, Katula, Martín, Mastrorosa, and Tellegen-Couperus in a second essay. Two deal with reading and writing in Book 10: Murphy and Taekema. The remainder discuss a variety of topics, including emotion, language, argument, and figures. In sum, this collection should prove valuable even to readers not primarily interested in law.The first observation to be made about current research is that, with the possible exception of Kennedy’s Quintilian, there is no book-length analytic study of Quintilian in English. But while Kennedy’s charming introduction to Quintilian does provide biographical information together with a running summary of the Institutio Oratoria, it is not intended as a thorough exploration of the many issues in this complex work. It is of course not surprising that we lack such a book, given the knowledges required—rhetoricians and students of education often lack sophisticated knowledge of ancient Roman culture, while classicists sometimes fail to appreciate the nuances of Quintilian’s rhetoric and pedagogy.Understandably, then, the overwhelming majority of articles and book chapters published since 1990 deal with particular, comparatively small segments of the Quintilian corpus. They present such a kaleidoscopic array that it seems best to group them by subject areas.The largest number of these (seventeen to be exact) discuss the later history of the Institutio Oratoria, its “reception” or “influence” in various times and places. They cover a wide range of topics: Renaissance learning (Classen); Saint Jerome (Davis “Culture”); Rousseau (France); Hugh Blair (Halloran; Hatch); the nineteenth century (Johnson); women in the Renaissance (Klink); Czech thought (Kraus); Milton and Ramus (Lares); Italian Renaissance (Monfasani); the Middle Ages and Renaissance (Murphy “Quintilian’s Influence”); Obadiah Walker (O’Rourke); eloquence in Quintilian’s time (Osgood); early modern role models (Rossi); and the Middle Ages (Ward; Woods).Teaching and its psychology interest another seventeen of the authors: Bloomer (“Schooling,” “Quintilian”); Brand et al.; Briggs; Connelly; Corbeill; Fantham (“The Concept of Nature”); Furse; Ker; Montefusco; Morgan (Literate Education); Murphy (“The Key Role of Habit,” “Quintilian’s Advice,” “Roman Writing Instruction”); Richlin; Too; Van Elst and Woners; Woods.Some of Quintilian’s specific teaching methods are treated: declamation (Breij; Friend; Kasper; Kennedy “Roman Declamation”; Mendelson “Declamation”; Sussman; Wiese); Progymnasmata (Fleming; Henderson; Kennedy, Progymnasmata; Webb); and imitation (Harsting; Taoka; Terrill).The application of Quintilian’s principles to modern education is the subject for six authors: Bourelle; Corbett and Connors; Crowley and Hawhee; Kasper.Another five works discuss the Institutio Oratoria itself: Adams; Celentano; López “The Concept”); and Murphy, Katula and Hoppman.Law attracts another five: Lewis; Martín; Robinson, Tellegen; Tellegen-Couperus (Quintilian and the Law).Emotion is the subject of three essays: Cockcoft; Katula (“Emotion”; Leigh.Language, writing, and style attract another eight authors: Chico-Rico; Craig; Davis (“Quintilian on Writing”); d’Esperey; Lausberg; Murphy (“Roman Writing Instruction”); Tellegen-Couperus (“Style and Law”); Wooten.Not surprisingly, there is interest in the subject of rhetoric in eight works: Albaladejo, Gunderson (“The Rhetoric”); Heath; Kennedy, (“Rhetoric,” A New History, “Peripatetic Rhetoric”); Roochnik; Wulfing.Quintilian as a person, including his vir bonus concept, draws the attention of Cranz; Halsall; Kennedy (Quintilian); Lanham; Logie; Walzer (Quintilian’s).One final note is to remark on the appearance of four Ph.D. dissertations in this array of studies (Furse; Ker; Klink; Wiese) together with two M.A. theses (Francoz; O’Rourke). Doctoral dissertations can be located fairly easily through normal bibliographic channels, but the identification of master’s theses is much more difficult. In any case, it is hoped that their appearance marks faculty interest in Quintilian in their respective institutions.

    doi:10.1080/15362426.2016.1182407
  8. “A Kind of Eloquence of the Body”: Quintilian’s Advice on Delivery for the Twenty-First-CenturyRhetor
    Abstract

    ABSTRACTThis essay makes the case that the account of delivery featured in the Institutio Oratoria remains germane to contemporary speech pedagogy. Quintilian emphasizes that (1) powerful delivery is central to eloquent public speaking; (2) delivery functions in concert with the other canons of rhetoric; and (3) delivery is governed by general rhetorical concepts such as decorum and ethos. Furthermore, scrutiny of Quintilian’s perspectives on gender and power can lead to fruitful rethinking of current pedagogy’s traditionalist tendencies.

    doi:10.1080/15362426.2016.1182405
  9. Quintilian,Progymnasmata, and Rhetorical Education Today
    Abstract

    ABSTRACTThere has been a surge of scholarly interest lately in the progymnasmata, those ordered exercises in composition that played such an important role in rhetorical education from antiquity to the Renaissance. Comprising an integrated program in literary, civic, and moral effectiveness, they offer a compelling alternative to language arts pedagogy today, which seems too often driven by the goal of “college and career readiness.” But to be truly useful as a pedagogical model, the progymnasmata need to be embedded in something like the comprehensive educational philosophy of Quintilian’s Institutio Oratoria.

    doi:10.1080/15362426.2016.1182402
  10. A Quintilian Anniversary and Its Meaning
    Abstract

    This year 2016 marks an important six hundredth anniversary in the history of rhetoric and education.In September, 1416, the Italian humanist and book-hunter Poggio Bracciolini visited a Benedictine monastery in St. Gall, Switzerland. There he found—not in a library but in a dungeon which he declared was not fit for a condemned man—the first complete copy of Quintilian’s Institutio Oratoria (Orator’s Education, 95 CE) that any scholar had seen for nearly six centuries. Suddenly aware that it was a valuable book, the German monks refused to let Poggio take it away, so he was forced to sit down and copy it by hand over the next 54 days.The reaction to the discovery among humanists, especially in Italy, was swift and fervent. Leonardo Aretino wrote, “I entreat you, my dear Poggio, send me the manuscript as soon as possible, that I may see it before I die” (Shepherd 105). Lorenzo Valla’s first book (1428) was a comparison of Quintilian and Cicero. Later Quintilian was to influence Guarino da Verona, Erasmus, Martin Luther, and Philip Melanchthon, the major Lutheran educator. Quintilian’s Institutio Oratoria was one of the first rhetorical texts printed (1470, twice), and an even hundred editions appeared in print during the next 75 years. The work immediately ranked in popularity with the rhetorical works of Cicero and Aristotle, its precepts soon becoming a key segment of the “General Rhetoric” (rhetorica generalis) of the sixteenth and seventeenth centuries. Ultimately the work permeated English rhetoric texts and eventually came to North America through Harvard and the parallel influence of writers like Hugh Blair.Why did Poggio’s discovery find such a ready response, and why did it lead to centuries of influence? One reason was that fragments of Quintilian’s work had been known throughout the Middle Ages, a tantalizing sample (textus mutilatus) which was obviously incomplete but which at the same time gave great promise. So the author’s name was known to scholars. Humanists like Gasparino Barzizza and Petrarch so admired Quintilian that earlier they had tried to fill in the missing sections themselves. Moreover, the discovery came at a time of humanistic debates about public life, literature, philosophy, the place of rhetoric, and the role of education. Thus the complete text of Quintilian’s Institutio suddenly provided a thorough and balanced account of rhetoric embedded in an educational system offering to prepare young men for public life; it defined the perfect orator as “a good man speaking well,” combining morality with efficiency.What was nature of this text that so inspired readers over so many centuries? It was the longest and most ambitious treatment of rhetorical education in the ancient world. Its audacious aim is stated simply: “I am proposing to educate the perfect orator.” The Institutio was composed in Rome about 95 CE by Marcus Fabius Quintilianus, a retired legal pleader and teacher. Quintilian was one of the most famous teachers in Rome, flourishing under three emperors, and under Emperor Vespasian was one of the first teachers to receive public moneys for his teaching.Quintilian declares in his General Preface that he had taught for twenty years and then spent two years in his retirement researching and writing the Institutio. It has been described as four major works blended into one: a treatise on education, a manual of rhetoric, a reader’s guide to the best authors, and a handbook on the moral duties of the perfect orator (Little 2:9). But the fact is that every segment of the work is a teaching tool. The lengthy section on rhetoric, for example, is provided for the use of students, not for its own sake; Quintilian is not a rhetorical theorist like Cicero, but a teacher using anything (including rhetoric) that can help make his students better and more efficient citizens.The Institutio Oratoria is a large work of about 700,000 words, divided into twelve Books (libri)—a size which could make some readers reluctant to take it up. But Quintilian himself offers a helpful summary of the work to guide the reader: Book One will deal with what comes before the rhetor begins his duties. In Book Two, I shall handle the first elements taught by the rhetor, and problems connected with the nature of rhetoric itself. The next five books will be given over to Invention (Disposition forms an appendix to this), and the following four to Elocution, with which are related Memory and Delivery. There will be one further book, in which the orator himself is to be portrayed: I shall there discuss (as well as my poor powers allow) his character, the principles of undertaking, preparing, and pleading cases, his style, the end of his active career, and the studies he may undertake thereafter. (Institutio, Prooemium 22–23)A little later he adds that this is not an ordinary dry textbook, but that instead he has “gathered together in these twelve books everything that I think useful for the orator’s education” (Institutio, Prooemium 25). He begins in the cradle—the very first sentence in Book 1 says that “As soon as his son is born, the father should form the highest expectations of him” (1.1.1). He ends in Book 12 with a discussion of when to retire and what to do after retirement.Quintilian’s educational objective is to prepare the perfect orator—a good man speaking well—through a systematic program described in Books 1 and 2 (early education) and Book 10 (continuing adult self-education). His specific goal is the inculcation of what he calls habit (Greek hexis), an ingrained disposition in the writer/speaker to be able to use the right language in any situation. This is not the modern sense of “habit” as a blind repetitive tendency beyond the individual’s control. It is closer to Aristotle’s concept of “facility” (dynamis) in his Rhetoric (1.2; see Murphy; Murphy and Wiese). His aim, in other words, is to change the psyche of the student, to make him “rhetorical,” not merely by having him learn a set of rules, but also by having him exercise a wide variety of language uses so that ultimately he has familiarity with a large number of options. So Quintilian does include an extensive survey of the five “parts” of rhetoric—invention, arrangement, style, memory, and delivery—but illustrates them with profuse examples to demonstrate that a great variety of possible language uses can occur in every situation. “Rhetoric,” he says, “would be a very easy and trivial affair if it could be comprised in a single short set of precepts” (2.13.2).In the classroom he employs systematic exercises in four categories: reading, listening, speaking, and writing. In the process called imitation (imitatio), model texts of various genres are read, analyzed, and imitated to familiarize the student with a variety of styles. A set of twelve specific graded exercises called progymnasmata, each more difficult than its predecessor, draws the student through increasingly complex thought and wording tests. As the student becomes more proficient, he is introduced to an exercise called declamation, in which a problem is set out and the student is charged to prepare and deliver an oration to solve the problem. Declamation becomes the main teaching method for older students, since it includes every feature of the whole preceding instructional program. (It also became so popular later as an ornamental display outside the classroom that for centuries onward it became a form of public entertainment by adult performers).Can the educational principles and methods of this famous author be applied in today’s world as they have been for almost two thousand years? We, the authors of the essays in this special issue on Quintilian, believe they can. So do others (Knoblauch; Kasper). We appreciate that this brief survey cannot do justice to the humane wisdom Quintilian applies to student psychology in his search for ways to enable the development of the autonomous language-user, nor to his appreciation of the almost infinite variations possible in the human interactions faced by speakers and writers. But readers are encouraged to pick up any part of his book and read two or three pages to get a sense of the intensely personal attention he devotes to every subject he looks into. Readers, on the other hand, are also encouraged to look to his general principles, not merely to details that might seem remote to a modern observer.The essays offered in this current issue of Advances in the History of Rhetoric, then, are offered as possible answers to the question posed in the preceding paragraph.

    doi:10.1080/15362426.2016.1182400

January 2016

  1. A City of Marble: The Rhetoric of Augustan Rome
    doi:10.1080/15362426.2016.1138751
  2. Demosthenes as Text: Classical Reception and British Rhetorical History
    Abstract

    ABSTRACT British rhetorical theorists demonstrate a persistent interest in Demosthenes, but their interpretations of his significance reflect different understandings of rhetoric. This article uses reception theory to illuminate how British depictions of Demosthenes at different moments in history reflect writers’ values and rhetorical aims. The focus on Demosthenes as a model of rhetorical prowess becomes particularly important for nineteenth-century British theorists who conceive of rhetoric as an individualistic display of linguistic virtuosity. Viewing Demosthenes through the lens of reception history reveals the inherent instability of a disciplinary history that is not only shaped by important figures, but also constructs those figures in ways that reflect shifting scholarly values.

    doi:10.1080/15362426.2016.1137249
  3. Posters for Peace: Visual Rhetoric and Civic Action
    Abstract

    Over twenty years ago in William Nothstine, Carole Blair, and Gary Copeland’s edited volume, Critical Questions, Thomas W. Benson likened his research to doing “part of society’s homework” (185). The ends of scholarship, he suggested, were to encourage others to reflect critically upon social practices and the institutions that invite them. In Posters for Peace, Benson performs this homework by analyzing posters he collected and saved in May 1970 at the University of California, Berkeley. These posters protested President Richard Nixon’s decision to bomb Cambodia, despite earlier assurances that he would deescalate U.S. military action in Vietnam. Benson situates these artifacts in a longer rhetorical tradition of poster use and compares them with another instance of ephemeral war protest: the graffiti he observed in Rome during a 2004 protest of the Iraq War. Throughout his analysis, Benson also weaves an account of disciplinary shifts during the early 1970s, which made analyses of visual rhetoric possible in the first place. Thus, Benson offers both a rhetorical history and history of rhetoric in Posters for Peace.As the author of a rhetorical history, Benson begins by describing the context in which these posters were produced. He identifies a few antecedents that may have influenced the use of posters at Berkeley. Most immediately, the Berkeley artists were likely inspired by the 1968 Paris protestors’ posters, as well as the psychedelic posters circulating in the San Francisco Bay Area. Benson also notes the U.S. government’s substantial use of posters during the 1930s and 40s to promote President Franklin Delano Roosevelt’s New Deal programs and national unity during World War II. The extent to which the Berkeley protests were inspired directly by these government posters is unclear, though Benson ably demonstrates a preexisting tradition of political poster use in the U.S. Significantly, his inclusion of a White House photograph of Nixon delivering his Cambodia address underscores the political importance of posters during the 1970s. In this photograph, the president points to a map of Cambodia while justifying military action. In a way, then, the Berkeley protesters countered Nixon’s visual rhetoric with some of their own.Following Benson’s extended essay, Posters for Peace contains full-page color reproductions of the 66 posters he saved. The Berkeley posters are mostly original art on silk-screen, though some are based on photographs or employ photo offset printing. Many of these are visually stunning. One does not get the sense that they were produced for posterity, however. Most of them were printed on the backside of used tractor-feed printer paper or whatever cardstock was handy. They were distributed freely and ended up on fences, dorm room walls, picket signs, and so forth. Some of them were preserved in Benson’s own private collection until 2008, when he donated them to the Penn State University Libraries on the condition that they were “freely available for nonprofit educational uses” (4).Most of the posters in Benson’s collection are antiwar. Some, however, advocate for civil rights in the U.S. Although Benson arranges the color reproductions of these posters in a roughly thematic fashion, he does not adhere strictly to this sequence in his analysis. Instead, he often skips around, thereby knitting them together as a cohesive unit. For instance, on pages 41–42 he references plates 2, 6, 7, 8, 30, 33, 13, and 27—in that order. His analysis identifies inventional similarities between them. Moreover, this approach has the additional benefit of tacitly promoting a disruptive reading of the posters by encouraging readers to view them in no fixed order.In his analysis, Benson attempts to recover the meanings that a passersby would have understood in 1970. He finds much to praise in these posters. Although posters are often classified as tools of propaganda, Benson observes that, “many of the Berkeley posters invoke a reflexivity about their own persuasion and call for discussion beyond the poster—asking not merely for belief or action, but for speech, participation, deliberation” (48). To a modern eye, the posters’ emphasis on civic deliberation may be easily taken for granted. At the time, however, prominent politicians such as President Nixon and Vice President Spiro Agnew sought to curtail criticisms of the war in Vietnam by associating the antiwar movement as unpatriotic and unrepresentative of U.S. public opinion. In Nixon’s “Silent Majority” speech, for instance, he described the antiwar protesters as a fervent “vocal minority” and juxtaposed them with a patriotic “silent majority,” who, he claimed, supported his own strategy in Vietnam. The best citizen, Nixon suggested, was a silent one. Benson’s analysis both demonstrates and celebrates the students’ determination to speak out and legitimize their opposition to the war.Similarly to the tumultuous political climate that birthed the Berkeley protest posters, the speech-communication discipline underwent substantial change in the early 1970s. According to Benson, The discipline, while not abandoning its interest in Aristotle’s foundational Rhetoric, was already moving rapidly in other directions, seeking to understand rhetoric from the point of view of the citizen whose judgment was being solicited, recovering marginal voices, asking questions about the ethics of persuasion, investigating the rhetorical action of non-oratorical forms, pressing forward on the close reading of rhetorical texts, and inquiring about empirical matters such as the preparation, circulation, and reception of rhetoric. (54)To demonstrate this shift, Benson identifies Robert P. Newman’s, Hermann Stelzner’s, Karlyn Kohrs Campbell’s, and Forbes I. Hill’s rhetorical analyses of the “Silent Majority” speech. Benson also highlights the Wingspread and Pheasant Run conferences, which met in 1970 to discuss the scope of rhetoric and the appropriate means for studying it. More precisely, these meetings helped legitimize scholarship that examined non-oratorical forms. Benson’s analysis of the Berkeley posters is particularly fitting in that he collected them the same month that he attended Pheasant Run. In so doing, Benson returns readers to a historic intersection of war protests, visual rhetoric, and rhetorical theory.Despite Benson’s presence at Berkeley and Pheasant Run, his analysis abstains from auto-ethnography. Indeed, Benson does not mention until the last two pages of Posters for Peace that he attended Pheasant Run. Glimmers of this project’s personal significance shine throughout, nonetheless. For instance, Benson incorporates nearly thirty photographs he took of visual rhetoric protesting the wars in Vietnam and Iraq. These photographs are helpful for illustrating his argument. Their layout could have been stronger in his section on the Roman graffiti, however. Although Benson concludes his discussion of the graffiti on page 83, photographs from Rome appear on each subsequent page until page 95. One suspects that these photographs of graffiti could have been condensed into one section. Moreover, two photographs of the Roman Pasquino statue (figures 34 and 35) appear redundant. These are minor issues, however, in an otherwise well-structured book.Posters for Peace gives readers pause to consider the role of archives in rhetorical scholarship. In recent years, the term archive has expanded within the humanities to encompass not simply institutional collections, such as those found at presidential libraries, but also those created by scholars in the course of their research. What makes Benson’s book exceptional is that he illustrates both senses of the word archive. Insofar as these posters and photographs are freely available in the Thomas W. Benson Political Protest Collection at the Penn State University Libraries, other scholars may make recourse to these historically significant artifacts. Additionally, Posters for Peace may serve as a model for scholars who are interested in preserving the ephemeral texts they study.Several years ago, in Lester Olson, Cara Finnegan, and Diane Hope’s edited collection on visual rhetoric, Visual Rhetoric Communication and American Culture, Benson invited students and scholars alike to note the significance of visual texts—exclaiming, “Look, Rhetoric!” In Posters for Peace, Benson demonstrates first-hand the value of this exhortation—both in his analysis and in creation of an archive of ephemeral visual texts. Scholars interested in visual rhetoric, protest rhetoric, or rhetorical history will profit greatly from reading Benson’s book. It is well written and offers a unique retrospective of the academic and political discussions in the early 1970s. Inasmuch as Benson offers a glimpse into the theoretical changes then afoot in speech communication, I suspect that this volume will be of special importance to young scholars as they navigate disciplinary narratives. In short, Posters for Peace is sure to inspire scholars and inform their own work as they complete part of society’s homework, too.

    doi:10.1080/15362426.2016.1138752
  4. Epideictic Rhetoric: Questioning the Stakes of Ancient Praise
    Abstract

    This useful, clearly written, and highly satisfying book is Laurent Pernot’s second major English-language contribution to rhetorical scholarship, after his 2005 Rhetoric in Antiquity (originally La rhétorique dans l’antiquité in 2000). Here Pernot builds on work from his earlier career, in particular his 1993 La rhétorique de l’éloge dans le monde gréco-romain.The point of departure, in Chapter One, is the striking proliferation of epideictic genres in later antiquity—or, at least, the number of genres recognized as “epideictic” by rhetoricians, rhetors, and their audiences. Whereas Aristotle has a limited notion of the epideictic “genus,” by Menander Rhetor’s time, roughly the late third century, the category has evolved to include a wide range of genres, each with its own distinct (if overlapping) inventional topoi. The list includes the traditional funeral speech (epitaphios logos) and the festival speech (panēgyrikos logos) as well as various kinds of encomia in praise of individuals, cities, harbors, aqueducts, and so on. There is also the imperial oration, the birthday speech, the nuptial speech delivered outside the bedroom door, the welcome-speech to an arriving official as he stepped ashore, and the farewell speech when he left. There were also forms of speech that took the functions of ancient poetry, such as the victory-speech (the epinikios logos), a prose equivalent to Pindar’s odes for victorious athletes, or Aelius Aristides’ “hymns” and “monodies” in prose (see Regarding Sarapis). At the same time a number of ancient, poetic forms persisted, such as hymns to the gods and mythic narratives (e.g., the Dionysiaca, a 48-book epic poem about the god’s conquest of India), and these were called “epideictic” too.And so on again. I have not yet even mentioned Hermogenes of Tarsus’ classification of all poetry, history, and philosophy as “pure panegyric,” i.e., as epideictic rhetoric (On Types of Style 2.12). Further, as Pernot suggests in Chapter Three (97–99), encomiastic or parainetic praise might function as an important element in practical deliberative and judicial discourse, and even as a kind of deliberative discourse in itself. (Parainesis praises ethical virtues and exhorts the listener to observe them, as in Isocrates’ To Nicocles.) While Pernot may not be willing to go that far, we do find confirmation in Byzantine lists of model texts for imitation, in which Plutarch’s Moralia (Ta Ēthika) stand as examples of the “deliberative” genre.Pernot’s basic point in Chapter One is that the “rise of epideictic” to ascendency in later antiquity was an “irresistible” and “unstoppable” phenomenon (27) that the usual histories of rhetoric have mostly failed to understand. But if we set aside the usual assumption that epideictic is “mere” display, epideictic proves itself more creative and more vital—and more pragmatically consequential—than we tend to think.Pernot addresses this challenge in two main ways. The first is to define epideictic more precisely—to specify what is not epideictic. If, for example, we follow Aristotle’s audience-subject-time definition of the three (why three?) “genres” of rhetoric, it appears that there are two fairly specific kinds of practical civic speech addressed to judges in a well-defined civic space (a court of law, a council-hall, a public assembly), and besides these a third and vaguer kind, epideictic, which is not addressed to judges but to theōroi, “observers/spectators.” The audiences of the two practical genres (jurymen, councilors) are empowered to issue legally binding decrees (Socrates is guilty; send reinforcements to the expedition in Sicily). The theōros of epideictic, in contrast, is not empowered to issue binding judgments, but is concerned with observing a display (epideixis) of praise or blame in the present moment. Epideictic is defined in terms of lack.The argument would take too long to work out here, but the ultimate effect of that definition is to assign all speech not specifically addressed to judges in some sort of court or council-hall to epideictic. All speech, after all, implicitly blames and praises in some way. If you refute my argument you “blame” its defective reasoning; if you defend and confirm it, you “praise” the quality of its undeniable proofs. Even at the level of word choice, to state the obvious, every choice implies some evaluative attitude toward what is named, and thus implicitly blames or praises it. So we have a three-part classification of rhetorical genres consisting of two specific kinds of speeches (judicial and deliberative) and all other human language use (epideictic).Pernot’s basic remedy is to limit the notion of epideictic to encomiastic discourse: a more or less determinate genre (as codified, for example, in ancient progymnasmata manuals) whose evolution can be traced from a handful of early exemplars to the profusion we see later. This move has the virtue of keeping epideictic within the category of civic discourse. The encomium, the panegyric, and their derivatives are normally performed in some sort of sanctioned civic space or event, such as a state funeral, a religious festival, a celebratory homecoming for a victorious athlete, and so on, by a person specially commissioned for the job and considered worthy of it. The speech then worked to forge or refresh a communion of shared belief by eliciting approval for the praise bestowed on the honoree—a rhetorical effect that often was more important than the honoree’s real character (see Leslie Kurke’s The Traffic in Praise).The second approach to the “unstoppable” rise of epideictic in later antiquity is mostly an extension of the first. We need to consider the socio-political structure of the Greco-Roman world, and the occasions and spaces it provided for public speech, in order to understand the proliferation of encomiastic genres. As I have argued elsewhere, we cannot explain the rise of epideictic merely by invoking the supposed “decay” of judicial and symbouleutic rhetoric. In fact, in every major town and city in the Roman Empire there were courts of law and council-halls, and these continued to be busy (if confined to local matters and restrained by procedural regulations and written law). To understand the rise of epideictic/encomiastic rhetoric, we must understand the role it played in sustaining the sense of a common culture shared by the far-flung, multiethnic elites that ran the Roman Empire (which one could argue was more like a multinational corporation than a modern state). From this perspective, the encomiastic culture of epideictic very effectively performed the role attributed in Cicero’s De Oratore to the “perfect orator.”Two quick remarks. One: identifying epideictic with civic encomia has many virtues, as noted above, but I wonder what happens to, for example, Hermogenes’ treatment of poetry, history, and philosophy as “pure” epideictic (panegyric)—as opposed to “practical” (civic) epideictic. These “pure” (meaning unmixed) types can be seen as also participating in praise and blame, and as forging or undermining different kinds of cultural communion. Two: the notion of sustaining a common culture among the Roman Empire’s administrative class—some of whom were Syrians, Greeks, North Africans, and so on—is very appealing, but I suspect that some readers will want to hear more about the less-irenic tensions in Greco-Roman culture and what role Hermogenes’ “pure epideictic” genres played in ideological insurgencies.From here I will be very brief. My water-clock has just about run out.Chapter Two, “The Grammar of Praise,” details the lists of topoi specified for different types of epideictic, offers a brief typology of speeches, and makes a list of characteristic figures (apostrophe, hyperbole, and comparative metaphor). Much of this will not be news for anyone familiar with Menander Rhetor, but it will be an excellent introduction for those who are not. The core argument, regarding epideictic as an instrument of communion, will be interesting to all.Chapter Three, “Why Epideictic Rhetoric?” takes on the traditional suspicion of epideictic as empty flattery and/or inconsequential display. Most of the arguments of this chapter are reflected in the paragraphs above: epideictic rhetoric has persuasory functions that are socially and politically consequential. Perhaps what is most interesting in this chapter is Pernot’s account of the circumstances of epideictic performance in antiquity and, especially, his estimates of the length of epideictic speeches (82): for example, Aelius Aristide’s Regarding Rome takes about one hour to deliver; imperial panegyrics took 30 minutes. (The addressees, after all, were busy people.) This chapter is worth the whole book.Chapter Four, “New Approaches in Epideictic,” suggests directions for future research. These include an “anthropological” application of speech-act theory to the performative and ceremonial aspects of epideictic discourse, and the uses of silence and “veiled” discourse to communicate what might be dangerous to say, or to promote subversive “dissent and denunciation” instead of “communion.” This will, I suspect, be the preferred direction of many readers. Pernot, however, both acknowledges that preference and calls for “a little more patience” with epideictic as an irenic and utopian instrument of communion (99–100). It may not be a bad idea to consider it that way first.

    doi:10.1080/15362426.2016.1138749
  5. “How Do You Want to be Wise?”: The Influence of the Progymnasmata on Ælfrīc’s Colloquy
    Abstract

    ABSTRACT This essay analyzes the tenth-century pedagogical text Ælfrīc’s Colloquy as an instance of Anglo-Saxon rhetorical instruction in the spirit of the Greco-Roman progymnasmata. Through a comparison of the text with classical sources such as Priscian’s adaptations of Hermogenes and Isidore’s Etymologies, this essay concludes that Ælfrīc knew of the progymnasmata and that these exercises served as the basis for rhetorical instruction that emphasized Benedictine ideals of communal concord through trained speaking and writing. Drawing on the commonplace of the three estates, the Colloquy demonstrated the ideal role of rhetoric in Anglo-Saxon society while modeling traditional progymnasmata exercises such as fable composition, impersonations, and comparisons.

    doi:10.1080/15362426.2016.1137250
  6. Editor’s Statement
    Abstract

    I am honored to be the fourth editor of Advances in the History of Rhetoric (AHR). I walk in the shadow of distinguished predecessors, and I pledge imitation as the currency of my respect and gratitude. One can never equal the contribution of a founder, but to Rich Enos, who began Advances in 2002 and served for six years, I pledge to continue his expressed and enacted commitment to encouraging, aiding, and then publishing the work of beginning scholars. By his example, Robert Gaines, editor from 2004–2011, teaches me to be a proactive editor—not to depend for the content of the journal exclusively on what comes in through the transom but to create platforms for experienced scholars to address timely questions in colloquies and to invite and publish translations and critical editions as well as thesis-driven essays. Katya Haskins, who served from 2012–2015, made special issues a regular feature of the journal, a practice that I will continue, but even more importantly worked intentionally to expand the scope of Advances to ensure a robust and inclusive understanding of “the tradition” in terms of the periods emphasized, national literatures covered, and the media examined under the sign of rhetoric. I hope to publish any quality work in rhetoric that benefits from being examined through an historical lens. I also welcome the work of graduate students, will initiate a regular invitation to submit proposals on special issues, and will regularly publish book reviews and invited essays that assess the state of the research on particular period or topic.I encourage scholars working on topics related to historical rhetoric to submit their essays to AHR. I promise you a fair and quick review process. If your essay is accepted and published it will be available to patrons of the over 2000 libraries that subscribe to one of the Taylor & Francis packages that includes AHR.

    doi:10.1080/15362426.2016.1138733
  7. Kant and the Promise of Rhetoric
    doi:10.1080/15362426.2016.1138750
  8. A (Hetero)Topology of Rhetoric and Obama’s African Dreams
    Abstract

    ABSTRACT The emplacements of rhetoric are manifold and the inquiries into the topologies of rhetoric are ways of understanding developments in rhetorical theory. To these ends, I contrast in this article the invocations of place in rhetorical theory old and new. In this long view, the spatiality of rhetoric appears to be multifaceted. I show that in Greco-Roman rhetorical theory, spatiality is topical, figured metaphorically and literally, and functions as a precedent condition for rhetoric. I argue that modern/postmodern theories differ from traditional theories of rhetoric not because they rely more or less on the materiality or immateriality of place, but because of their orientations to place as heterotopic, that is, as fluid and contingent. I then offer an account of how heterotopic rhetoric challenges orders of knowledge allowing for ever-new articulations through a close reading of Barack Obama’s Dreams from my Father. The heterotopology of rhetoric proposed here expands understandings of the heuristic function of place. The essay considers the implications heterotopic place holds for identity and subjectivity.

    doi:10.1080/15362426.2016.1137251
  9. Enthymemes in the Orators
    Abstract

    ABSTRACT A theoretical bias pervades enthymeme. Most studies of the enthymeme are thoroughly Aristotelian and syllogistic, while the study of enthymemes in ancient oratory is virtually nonexistent. Yet the Attic orators used enthymemes commonly and consistently, and as practitioners, they have something to teach us about enthymemes that theorists can’t. In this article, I begin an examination of oratorical enthymemes and the variety of their use and offer a preliminary understanding of the “oratorical enthymeme” as a rhetorical technique. I conclude by briefly touching on the connections between oratorical enthymemes and ancient theory.

    doi:10.1080/15362426.2016.1137248