Philosophy & Rhetoric
27 articlesSeptember 2024
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Abstract
ABSTRACT The growing capabilities of large language models (LLMs) pose important questions for rhetorical theory and pedagogy. This article offers an overview of how LLMs like GPT work and a consideration of whether they should be considered rhetorical agents. To answer this question, the article considers structural and argumentative similarities in classical theorizations of rhetoric and the philosophy of Wilfrid Sellars. GPT’s particular method of encoding statistical patterns in language gives it some rudimentary semantics and reliably generates acceptable natural language output, so it should be considered to have a degree of rhetorical agency. But it is also badly limited by its restriction to written text, and an analysis of its interface shows that much of its rhetorical savvy is caused by the highly restricted rhetorical situation created by the ChatGPT interface.
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Abstract
ABSTRACT Despite seemingly broad acceptance within rhetorical theory, the category of the unconscious has remained understudied and misunderstood ever since Kenneth Burke first appropriated the concept from psychoanalysis, and his unquestioned commitment to conventional anthropocentric binaries continues to obscure the role and function of the unconscious within communication into this century. Offering a corrective reanalysis of the Freudian apparatus for contemporary rhetoricians, this article shows where Burke went wrong in his early encounter with psychoanalysis and suggests a vital alternative approach in the cybernetic recasting of Jacques Lacan, which suggests the possibility of an unconscious without Dramatism’s traditional humanist assumptions. In a lateral turn bringing this imagined dialogue between Burke and Lacan into our era, the article demonstrates how a Lacan-inflected posthumanist revision of rhetoric’s unconscious is better suited to address contemporary issues of mediated communication, such as the pedagogical import of AI and ChatGPT.
July 2023
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Abstract
September 29, 2008. Radiohead front man Thom Yorke sits frustrated at his piano. Live on stage. He is trying to start a song, but something is tripping him up. The song is “Videotape,” and he cannot start playing it. “Temporary loss of information,” he mumbles to an expectant crowd.The song “Videotape” is syncopated, meaning there is a “placement of rhythmic stresses or accents where they wouldn’t normally occur” (Wikipedia 2021). Practically, it means that Yorke is joining a song already in progress: there is a beat before the beat that “starts” the song. Yorke, then, is starting the song not on the down beat but after the down beat—after the song has already started. He needs to hear something before he can play anything. He needs to hear the beat before he can sing. “Give me the fuckin’ hi-hats only,” he asks.Yorke is moved by the drum and a beat not his alone. It is a beat preceding him to which he must become subject. He needs to listen, but it is a particular kind of listening: a passive listening that makes him, as it were, “subject to the instruction of others” (Gross 137).Like Yorke on stage in 2008, I struggled to start and write this review. Not for any fault in the book, which is clear and concise, complex and compelling, but because I wanted to write a review that practiced the art of listening Gross cultivates: Active listening [“auditor-as-judge”], as it is understood by theoreticians and practitioners of persuasion from classical antiquity through today, only takes off at dusk like Hegel’s owl of Minerva, leaving behind obscurities of our daily lives including our susceptibility to advertising, our political apathy, our immersion in commonsense, our lovely credulity, our vulnerability to others, our very capacity to learn and change. We have much work ahead when it comes to the theoretical and practical nuances of listening in its passive dimensions. (137)This review practices listening to this call in this way. The worry remains that the genre of the book review tends toward what Gross identifies as active listening: the judge, the critic. I should probably be the “active listener-as-judge” (83). Surely, a good reviewer should protect future readers from a “bad teacher” (131). But how should a book review practicing passive listening read? Does it aim for learning? Surely. Credulity? Why not. Subjection? Hmm. . . . It is, after all, subjection that lies at the heart of Gross’s book. Subjection is the beat before the beat that is rhetoric, an art forever syncopated.There are many aspects of Gross’s argument, which I will hear out below, but key for me, and crucial for Gross’s argument, is his emphasis on passive dispositions (e.g., apathy, adherence, suggestibility, attentiveness, etc.) crucial to political formations and so vital to rhetoric. Being moved, toward which rhetoric (sacred rhetoric especially) bends, must admit not only to the prowess and power of the rhetor but also, necessarily, to the “basic vulnerability that lies at the heart of political agency itself” (1). Indeed, “Rhetoric as a life science depends upon those lives affected” (8). Because of this dependence (and dependencies saturate the arts of listening), “rhetoric offers much more detail because it is the traditional domain where subjection is both theorized and practiced” (3).To articulate this offer, Gross works through what he describes as the “orphaned materials of modernity [that] often turn out to be vital strains of a different geology altogether” (12). Gross is here describing his own historiographic methodology. There are other things to hear in and about rhetoric. The core of his argument isn’t simply that listening is a practice important to rhetoric, with listening understood as a kind of critical facility—what Gross calls “active listener-as-judge” (83–84). Listening, for Gross, through his approach to Heidegger, bears upon being and becoming; it is in this way that rhetoric, for Gross, becomes a life science—what he at various places in the book describes as “meta-practice”: “It is in this scholarly context where rhetoric is rediscovered by Heidegger: beings in the how of their being-moved” (91).The theme of passive listening organizes the book’s emphases on sacred rhetoric, inartistic proofs, and the (non)teaching of passive voice that are all teased out through engagements with key thinkers who have come to inform contemporary rhetoric: Heidegger, Foucault, and Freud. Across the chapters, Gross articulates sacred rhetoric, which for him is a lasting source of rhetorical theory and practice: “Rhetoric moves souls” (14). Joining the writing of these thinkers is the teaching of writing itself, from which we also have much to learn about the arts of listening. Both the introduction and the final chapter have pedagogical foci. At the start and finish of his book, Gross aims to confound “in practice the expectation that classrooms benefit unilaterally from scholarship” (19). In rhetoric and composition, it is often assumed that theory trickles down into writing classrooms. Gross explores the dynamic as bilateral and mutual. The teaching of writing at the level of voice exists alongside the readings of Heidegger, Foucault, and Freud: all are practices of listening that do rhetorical theory. Gross has turned the neat trick of engaging teaching beyond the pedagogical imperative. That is, there is no concluding move to a pedagogical practice informed by (rhetorical) theory. For Gross, a theory of listening is what composition pedagogy practices.Chapter 1 starts with a provocative bang: “A debilitating commonplace has the history and theory of rhetoric honoring a communicative agent, namely the speaker, at the expense of the listener” (18). The argument here, which echoes throughout the book, is that “we reinvigorate the history and theory of rhetoric insofar as we normalize Heidegger’s care for listening” (31). “Listening,” Gross writes, “is a phenomenon shared across regions of being; hence, it must be approached carefully as such” (32). This is so because being-moved, linked to passive listening, echoes (perhaps sinisterly) notions of “obedience” and “subjection”—concepts that have contemporary purchase in our scene of emerging demagoguery. Being moved by the passions and beyond the critical faculties of active listening is a hard thing to face up to. Pathos has always been a thorn in rhetoric’s side—now more than ever. Composition textbooks, (un)ironically built around Aristotelian rhetoric, foreground pathos largely in terms of logical fallacies. A trick of the trade used by (active) speakers to move (passive) audiences. Pathos is, by and large, a bug in the rhetorical tradition demanding a sturdy, critical (logical) firewall.Gross has us hear pathos otherwise and across being moved and moving. With Heidegger, Gross emphasizes rhetoric as “δύναμις (dunamus, ‘capacity’) primarily and then secondarily a τέκνη (technē, ‘art’ or ‘technology’)” (34). δύναμις suggests a more fulsome engagement with pathos. “The pathos of a stone,” Gross argues, “allows it to become part of a wall; the pathos of a plant to grow; the pathos of an animal to perceive imminent danger and to shriek a warning to others” (44). Pathos becomes less an appeal and more a mode of being—a “being-with-one-another” (34). This mode is no less ethically fraught, however. Indeed, one could hear in Gross that stakes of pathetic appeals are far greater than our textbook approach often intones: less the proper shape of our arguments than the ethical, moral, and political consequences of how we live our lives within the fraught dynamics of our abilities to wound and be wounded. In the hands of Heidegger, rhetoric’s ontological stakes are renewed. Aristotle’s pathos becomes Heidegger’s being-moved (Sein-in-Bewegung).It is important to not drown out the disciplinary argument that Gross is making here. That is, Gross is not simply rehearsing Heidegger’s reading of Aristotle but rehearing it as also an argument about what contemporary rhetorical theory and practice ought to tune into. In our focus on the ethics of the speaker and judgments of the audience (as active listeners), we “can lose our ability to grasp adequately a wide range of unavoidable rhetorical activities, including things like passive listening, obeying, following, feeling, and so on” (50). Gross sees much of rhetorical theory moving to “systematically detach rhetorical terms like these for the sake of a political ideal” (50–51): the virtues of deliberative democracy. Gross’s interest lies in grasping “rhetoric as it forms particular ways of life” (51). Such a “trick” “compels us to ask” a series of important, situated questions: “Obedience to what end, to whom, for instance; listen to what and to whom; feel what and for whom?” (51). In our desire for straightforward ethical articulations of speaking and listening, we would be remiss to throw such particular ways of life out with the bathwater. “Listening-as-obedience” (50) certainly sounds as sinister now as it did in say 1927, but there is much to our being-moved beyond the false choice between “impossible enlightenment or demagoguery” (11). Rhetoric, Gross is arguing, ought to more thoroughly explore (rather than, say, guard) this liminal space. For Gross, this liminal is the realm of rhetoric: the arts of persuasion necessarily span the agent and patient, the “potent rhetor” and the “susceptible audience”—incorporating both as objects of study, rhetoric necessarily complicates them.As chapter 1 works through an engagement with early Heidegger (and fully cognizant of his “disastrous political philosophy”), chapter 2 works to retune rhetoric’s disciplinary relationship with Foucault. The chapter is notable for several crucial insights not least of which is Gross’s disentangling of movere from Foucault’s emphasis on organizing. This chapter is finely calibrated to parse distinctions between rhetorical approaches and the work of Foucault, who remains a central figure in/for rhetorical studies. Gross persuasively argues that as helpful as Foucault has been, he tunes rhetoric in to a particular historiographic register. Not surprisingly, then, disciplinarity continues to be at stake in this chapter.The core of Gross’s argument in chapter 2 “is that movere fits poorly into the biopolitical framework built by Foucault” (62). The sacred again emerges here for Gross: moving souls, which he sees as prototypical rhetorical activity irreducible to the arrangement or organization of bodies. Gross argues that Foucault’s emphasis upon the order of things “overwhelmed a rhetorical perspective that can track the arts of moving souls: most consequentially pedagogy, politics and psychology” (57). In place of such persuasion, we find biopower, to which something like subjection, as an exemplar of passive listening, cannot be reduced. “The art of listening is difficult to grasp,” Gross argues, “because its practicalities are now less obvious than speaking, and because we have lost touch with our relevant ways of knowing” (57). Distancing ourselves a bit from Foucault allows us to come to grips with (passive) listening as more than “the road to passive indoctrination” (83)—that being taught, commanded, or “subject to the instruction of others” is vital to movere and to being-moved. “Nor is the reverse adequate,” he continues; “the active listener-as-judge tells only part of the story, which means that many of our more recent efforts to recuperate the agency of the auditor [Gross draws primarily from Krista Radcliffe] miss the point” (83–84). For Gross, there is more to listening than an investment in agency, often in terms of critical or ethical listening, can account for.This neither/nor brings Gross back to the sacred: God’s invocation—and this is the correct word insofar as it does something—materializes that domain between a speaking agent’s absolute control and a patient serving simply as a vessel for God’s Word. (88)It is this invocation that makes possible the work of the auditor. What’s needed, then, are “communicative modalities for this middle domain where we still spend most of our time” (88)—time spent neither at the pulpit nor in the pew, but moving through the world active and yet vulnerable. Such modalities, Gross argues, are latent within rhetorical theory and practice, and, in fact, exist as dispositions in a range of disciplines. “What if,” he asks, “psychology, pedagogy, and politics are first considered meta-practical arts, like rhetoric, instead of the soft natural sciences that exercise biopower?” (65). Not arts that are “described, identified, taxonomized, administered” (65), but arts that tune us into the “dynamics of passive susceptibility: how we listen, learn, and change” (68)—a rhetorical tradition wherein we are “beings in the how of their being-moved” (91).Having opened up rhetoric to what Foucault’s biopower potentially closed off, Gross turns to rhetoric beyond the art of the rhetor. And so chapter 3 listens to the Freudian slips that sound out if not always the sacred or the supernatural then surely through those things beyond the art or the technē of the rhetor: the veranstaltungen (95): “persuasive adjuncts, contrivances, or events that cannot be reduced to mere thought however expressed” (105).In working through Freud, Gross pursues a rhetoric that is reducible to neither argument nor artistic proofs (atechnoi pisteis and entechnoi pisteis). As with earlier chapters, Gross’s move here bears upon, in large part, disciplinarity: how is rhetorical theory arranged—around what is it collected? Doing rhetorical theory is itself a practice, which is constituted by the choice of terms and of domains. What currently goes unheard? And not simply unheard but unaddressed? Rhetoric, if it could listen, would have much more to say. For instance, “We have trouble grasping sacred rhetoric because our dominant ways of knowing in the academy make it difficult to pick out sacred things in the first place” (103). The sacred, being beyond invention, is often absent from analyses because rhetorical analyses focus on the human: either the choices made by the rhetor or the cultural and political structures (in a Foucauldian register) that shape such choices. Such emphases leave no room for something (precisely) like the inartistic proofs—rendered by Quintilian as “supernatural, based on oracles, prophecies and omens” (108). Such proofs become available means of persuasion through the passive listening of a would-be rhetor: to be rendered subject to that which is beyond the rhetor. This is not the same as saying that such proofs are beyond rhetoric. “My point here is contrary,” Gross writes: “when facts speak for themselves they speak rhetorically” (107). Gross takes up the questions of facts to again engage the inartistic proofs: that which exceeds invention. He continues: “Typically, we do not learn about the rhetorical force of what is given” (107), in part because, disciplinarily, the given isn’t traceable to a speaking, inventing subject, which still often remains our base unit of both theory and practice.As an example, Gross describes the pedagogical treatment of religious texts in communication and composition courses. “In making a classroom argument about euthanasia,” Gross writes, “a sacred text like the Bible can appear to document community norms and their history; it can’t appear as ultimate authority” (109). Beyond the secular drive to excise religious texts, such sacred, inartistic proofs are excluded so that students might invent their own, artistic proofs. Gross writes, “Supernatural evidence carries a rhetorical force that resides beyond the rhetorician’s hand”—“to hear it takes some effort” (110). Gross links inartistic proofs to the domain of the sacred: the gods and everything else that might be in the room while two people are conversing. What the rhetorician—what rhetorical theory and practice—provides is the capacity to study “the precise historical relation that gives this point of intersection force” (118) among the people, words, and things—sacred and mundane—that populate rhetorical activity. “Let’s just say,” Gross writes, “there is no such thing as a persuasive word” without what’s “known to the classical rhetorician as inartistic means of persuasion” (117), which Gross treats broadly as “a certain disposition of time and place” (118) and the ambiguities of things such as “statues/relics, birds/auspices, walks/pilgrimages, pills/cures, words and spectacles human or divine” (119). The job of the rhetorician, then, is to make sense of how the “miracle” of persuasion gets done, “contrivances and all” (120).Chapter 4 (re)turns toward the composition classroom to give passive voice (back) to rhetoricity. Gross unpacks how passive voice is pedagogically and what this does for the art of listening and what it about the rhetorical theory and practice we to rhetorical and political are of passive voice that or (e.g., and “the something in Gross’s argument about passive voice and how it to the arts of listening and rhetoric. The sacred here as the core of our being is a to but that voice is not our It is not our for nor is it our for the of we speak what emerges is not reducible to either what we to say or what will to instance, Gross explores the between the and Gross asks, a more and of and a is that in rhetoric’s to foreground that active rhetorical agent, we the Such a focus would foreground we namely the we as the other who is The voice at the core of us that isn’t The The up an of to and people speaking for only active critical listening as a And such in fact, There is no Gross the book by all the that passive listening The of Gross’s book from the that this that with susceptibility to and political turns toward lovely credulity, our vulnerability to others, our very capacity to learn and change” Such in the passive voice that gives voice to passive that is the very mode of our Yorke gets to the hi-hats does the It allows Yorke to the song, which is also to start the song. The beat already moving itself but the which isn’t the Yorke becomes of playing through an of subjection and of He is being But is now the time to call for passive no to demanding and As I Gross’s book, a forms the that and on the A in The to the very The of are being from the they in by those who from their in the of and And the from only part of the But what I here are not simply things to which we might but those facts of the already moving us to to of and for a more just and feel such a to be so moved, not only a clear and voice but an and a heart being rendered to what the world might be teaching it to sing.
December 2022
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Abstract
ABSTRACT Phaedrus performs an analogy between eros and writing that splits each term in two. The first orientation operates via a logic of ownership: lover of the beloved; writer/reader of text. The second orientation treats eros and writing as inventive activities that catalyze the self-overcoming of the lover and beloved—of the writer/reader and text. This orientation is heralded in Socrates’s palinode, but it has been overlooked by accounts of Socrates’s critique of writing. This article establishes the relationship between the beloved-as-reminder, established in the palinode, and writing-as-reminder, established in the discussion of writing. Thinking about eros and writing in an analogous relationship has significant implications for scholarly literature on Plato’s orientations to writing and knowledge. Specifically, this analogous relationship changes the way the most basic function of writing is configured within the dialogue. It also, importantly, informs the “possessive” and “inventive” approach the text takes toward its performance of pedagogy.
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Abstract
The cover art for Zakiyyah Iman Jackson’s Becoming Human: Matter and Meaning in an Antiblack World is startling and alluring.1 A Black female human-animal defiantly meets one’s gaze. With bull-like horns and ears jutting out of both sides of the head, thick, matted hair (fur?) migrating from the crown of the head to the brow, this portrait of a hybrid species challenges the senses and the imaginary. Leaning into the spectator’s eyeline with shoulders angled and breasts partly obscured by the enveloping shadows out of which she emerges and seems to crouch into, this Black female human-animal provokes questions: What sort of being is this? What kind of being is the Black woman? Becoming Human is a complex, and at times dense, meditation on these and related queries into anti-Blackness, new materialism, and the roles that Black women’s bodies have played historically and contemporaneously in philosophical and biological discourses on the human. Recent studies interrogating the “genre” of “Man” range across literary studies, aesthetics, geography, Black studies, and animal studies. Jackson’s work thinks alongside and rebuts claims developed in these fields by centering “gender, sexuality, and maternity in the animalization of blackness” (4).Becoming Human is expansive and involves eclectic case studies: Toni Morrison’s Beloved, Nalo Hopkinson’s Brown Girl in the Ring, Octavia Butler’s “Bloodchild,” the mercurial artistry of Wangechi Mutu, and Audre Lorde’s The Cancer Journals. What links these diverse aesthetic “objects” and artistic practices are their interventions into how we come to see, feel, and know the (non)being of Blackness and the ongoing reproduction of Blackened bodies. There is much to commend in Becoming Human—its explorations and critiques of the supposed binarism involved in positing human/culture divides, its explications of some foundational philosophies assembling the tenets of anti-Blackness, and its recognition of the significance of signification; that is, its mobilization of a mode of rhetorical thinking. Moreover, Jackson delivers some truly engaging and unique discussions of discursive forms, paying particular attention to “blackness’s abject generativity” (69), a phenomenon she also calls Blackness’s “natal function” (70). This ambitious project unfolds along three interdependent, yet distinct registers: (1) a philosophical questioning of the underpinnings of anti-Blackness, (2) a robust critique of aesthetic formations and their potentiality for altering the terms of (non)humanity, (3) an encounter with materiality’s discursivity—or, discourse’s materiality. This review delineates each register, keeping in mind that each register is deeply imbricated in the others.It has become relatively normative in thinking about anti-Blackness and racism to assert or proffer the notion that Blackness is barred from the ontological status of human (Hartman 1997; Wynter 2003; Weheliye 2014). That is, to premise one’s intervention into racialization of diverse kinds on how technologies of slavery and colonialism (and their afterlives) deny Blackness ontological ground as a human being, indeed, to repudiate (Black) being as such. There is, of course, strong evidence of such an absolute exile operating as the condition of possibility for what counts as human life and the fungibility of Blackened bodies. But since Jackson seeks to trouble binarism itself, she asserts the “concept of plasticity, which maintains that black(ened) people are not so much as dehumanized as nonhumans or cast as liminal humans nor are black(ened) people framed as animal-like or machine-like but are cast as sub, supra, and human simultaneously . . . being everything and nothing for an order . . . constructs black(ened) humanity as privation and exorbitance of form” (35). In this formulation, the essential question is no longer whether or not Blackness is animalistic, it’s what specific labors are accomplished through discursive practices of animalization? Jackson posits that there is a “selective recognition” of Black humanity alongside violent exclusion. And so, what logics govern the selection? In short, these logics go by the name anti-Blackness and generate historically contingent abjection, debility, and disposability. Jackson interrogates foundational Western philosophers like Hegel and Heidegger to show how treatises like the latter’s Introduction to Metaphysics worked to separate what counts as philosophy from “Hottentots” and primitivism writ large. Jackson asserts that Hegel’s perceptions of Africa and Africans as possessing no history or development, representing the antithesis of the fullness of Dasein as human essence, haunts Heidegger’s thinking. Thus, the philosophical capacity for human being to build worlds (utilizing the natural resources of earth) gets counterposed in Heidegger to those Black bodies that lack this human capacity—those bodies and populations that are locked permanently within the animal-earth relation, the Black (98–99). Becoming Human, then, seeks to disturb these foundations by reiterating “that blackness, and the abject fleshy figures that bear the weight of the world, is a being (something rather than nothing, perhaps even everything), and I aim to reveal and unsettle the machinations that suggest blackness is nothingness” (83).The more difficult challenge facing readers of this work is embedded within the relations among the various figurations of the Black female body as a sexuating, reproducing organism. Here the conceptualization relies on how the Black female body is treated in discourses of biology as capable of bringing new (male and female) bodies into the world and not capable of being truly feminine, a caesura that begets and preserves white femininity. Jackson relies on queer science fiction to illuminate and cast doubt upon these anti-Black operations. Chapter 2 features an analysis of the “postcolonial science fiction” (88) of Hopkinson’s Brown Girl in the Ring, and chapter 3 forwards the “insect poetics” (121) of Butler’s “Bloodchild.” Although each work offers very different versions of Black woman futurity, they allow for Jackson to think about Blackened female bodies and the biopolitical imperatives of reproduction. How might, Jackson asks, Blackened female bodies resist or transform the ongoing commands issued by biopolitics to make more bodies even as this reproduction diminishes the self? In the case of “Bloodchild,” Jackson contemplates how discourses of species are racialized to provide warrants for the domination of not only animals—like Blackened female bodies—but also “insects and microorganisms, such as parasites, viruses, protoctists, fungi, and bacteria” (132). Jackson is, in short, attempting to illustrate how anti-Blackness invents multiple forms of organisms as the “‘enemy of man’” (136), thus proposing that (inter)planetary alliances among Blackened bodies (even microscopic ones) are possible and necessary for liberation.To offer plasticity as the mode of anti-Blackness is to conceive of racism as an exceptionally potent assemblage of aesthetic practices organized by and housed within biopolitical aesthetic regimes like the slave plantation. From this perspective, Becoming Human contemplates the shaping, constituting, and mutating forces acting on individual and social bodies and things. Importantly, among these “things” are Black female bodies and the artistic practices of those very bodies. Hence, Jackson understands anti-Blackness as a biopolitical and economic generative force through which one can witness how “the coordinates of the human body are forcefully altered into a different shape or form—bizarre and fantastic: human personality is made ‘wild’ under the weight of blackness’s production as seemingly pure potentiality” (70–71). In the case of chattel slavery, the slave body was made to become whatever it must become to serve the fickle and gratuitous interests of the slaver’s fears and desires—to bear the lash, to bear children, to bear unimaginable grief. The Black female human-animal is an object of an aesthetics that cannot be dissociated (in reality or in phantasy) from the conceits of the aesthetic values attributed to whiteness. Becoming Human, therefore, engages a variety of aesthetic forms as it maps the terrain of anti-Blackness. For the purposes of this review, there are two notable examples in addition to the Black female human-animal worth elaborating upon: the slave narrative and the novel’s unique status as a literary form.Prior to taking up Morrison’s Beloved as a neo–slave narrative, Jackson comments on the genre of slave narration and Frederick Douglass’s rhetorical performances. A genre is not simply an arrangement of elements that constrain artistic practices—although it is that—it constitutes and mobilizes affective logics governing systems of social relations. As such, the slave narrative depends on “sentimentality,” a “privileged rhetorical mode” that establishes “empathic identification” among speakers and audiences (56). Although this rhetorical mode may build “bonds of kindness” important to abolitionism, it also reifies racial hierarchies and social laws pertinent to anti-Blackness’s continuation and revision. Douglass’s “‘formal mastery’ of genres of masculine, republican elocution” (56) cannot disable the racist aesthetics of animalization. Nor can it transfer his conditional humanity onto other Black bodies. In this respect, the genre of the slave narrative has less to do with Black freedom; it solicits Black artistic practices as a “pretext for racial hierarchy in the form of a pedagogy in white ideality and the pathologization and criminalization of blackness” (58).Jackson’s critique of the racializing affects of Western aesthetics continues with a consideration of the historical context of the emergence of the novel as honored literary form. The prestige of the novel as a literary form is involved in the elevation of rational man and its forms of speech. Taken to be a reflection of immanent subjectivity and the transcendence of nature, the novel operates as a metaphor; it signifies the attainment of high culture and the vulgar existence of Black flesh that lacks the powers of self-reflection. The novel is also popularized through market economies constitutive of global colonialism and chattel slavery. Importantly, the novel participates in and furthers a “certain nationalist myth of language” engendering a reverence for its literary form as white-nation speech. This is the historical-aesthetical formulation into which Beloved and Brown Girl intervene—as counterstatements to this racist aesthetics and as ways to imagine worldly relations differently (90–99) (see also Bakhtin 1986).By centering the concept of plasticity in its analysis, Becoming Human produces an aperture through which one can appreciate the rhetorical character of anti-Blackness and the aesthetics of racism. Throughout the work Jackson reveals a sensitivity to discursivity. When discussing the genre of the slave narrative, she refers to the “rhetorical inheritance” passed down from the “literary cultural industry” regulating the form slave narratives can take (52). Genre, therefore, offers up and excludes from consideration specific topoi for rhetorical invention. But as Jackson works her way through this register involving the entanglement of genre, trope, and the Black female body, the “natal function” of Blackness ushers into view the idea that “the slave is the discursive-material site that must contend with the demand for seemingly infinite malleability, a demand whose limits are set merely by the tyrannies of will and imagination” (72). Plasticity is an effect of this discursive-material relation as it violently seizes and molds bodies, in part, by continuously enlisting various forms of biopolitical administration. The implications and limitations of this relation get teased out in the work’s final chapter, “Organs of War: Measurement and Ecologies of Dematerialization in the Works of Wangechi Mutu and Audre Lorde” (159–98). Rather than explore Jackson’s examination of Mutu and Lorde, the final stage of this review tries to clarify the stakes for rhetorical theory expressed by Jackson’s staging of her critique.Beginning with the traditional biocentric view that human beings are determined by biological processes, and that culture is subsidiary, Jackson utilizes the work of Sylvia Wynter to engage “sociogeny” as a refutation of biocentricity that has gained traction over the past two decades. Instead of privileging biology (forgetting that biology is itself discursive like metaphysics), Becoming Human questions the “and” posited in “discursivity and materiality” (160). Indeed, “antiblackness itself is sexuating, whereby so-called biological sex is modulated by ‘culture’ . . . at the registers of both sign and matter, antiblackness produces differential biocultural effects of gender and sex” (159). In this sense, patterns and forms of discourse are biotropological—they are assemblages of biotropes (Daut 2015; Watts 2021). Such discourses habituate bodily (and subjective) responses, neurochemical processes that have values and feelings inscribed through them; they have the capacity to trigger ideas, preferences, ways of knowing, modes of visuality operating “as if it was instinctual.” This “as if” is paramount, for it elides the fact that the human subject is “semiotically defined” (162). Matter itself can be understood as an effect, at least in part, of the mechanics of discourse. Becoming Human understands this “as if” as a racist rhetorical strategy: it sponsors “mutations” in human-animal, calls them nature’s “monsters,” and “reasons” that they need to be studied, dissected, policed, and incarcerated or killed. To be sure, Jackson does not label the work as an investment in rhetorical theory one might suspect because her assessments and critiques of philosophy and metaphysics tend to treat rhetoric as a set of devices that “biological discourses” mobilize. From this reviewer’s point of view, this tendency is another effect of “as if”—as if biological discourses, especially when manufacturing the Black female human-animal, are not rhetorical through and through. Despite this quibble, Becoming Human offers provocative analyses of anti-Blackness and the multifaceted worlds it repetitively and distressingly (rhetorically) invents.
October 2022
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Abstract
The role of public memory in a digital information age beckons us to explore how information is stored, managed, and circulated throughout various networks. Engaging with questions of public memory allows us to meditate on how we and future generations have developed processes and methods of information management that shape how knowledge emerges today. In order to understand how public memory interacts with networks of information, we must look at the systems and technologies that store, manage, and make publicly accessible this information. Nathan R. Johnson’s Architects of Memory: Information and Rhetoric in a Networked Archival Age serves as an important contribution to this task by historicizing the formation of these information infrastructures. Johnson contends that the convergence between the labor of memory infrastructure and the development of mnemonic technê directly drives circulation of knowledge—and the history of this convergence undergirds the way networked archives take shape in our digital present.Architects of Memory carefully stitches together the history of memory with a detailed account of information science’s development in building infrastructures of memory in library schools and military intelligence agencies. In doing so, Johnson uses two key frameworks—memory infrastructure and mnemonic technê—to forge connections between memory as a commonplace in rhetorical history and in a digital age. By definition, memory infrastructure, per Johnson, refers to “the backgrounds that expose particular modes of memory” and elucidates a society’s typical patterns for exchanging and remembering information (6). Mnemonic technê denotes the technological resources used to collect, organize, and archive information that became crucial to the development of information science in the mid-twentieth century. While chapters 1 to 6 trace how memory infrastructures and mnemonic technê interanimated one another throughout the latter half of the twentieth century, Johnson’s “intermezzo” chapters provide specific examples that narrow in on the development of mnemonic technê. For example, the emergence of the Dewey Decimal Classification, punch-card coding systems, and library book trucks represent how mnemonic technê formed to systematize the processes of accessing information, which ultimately created networked memory infrastructures that produce patterns of memory management. Johnson shows that these technologies are issues of public memory because the systems that store information are the means by which future generations will come to access this information, meaning that these technologies mediate the information that publics will engage with and remember in the future.Chapter 1 of Architects of Memory is devoted to exploring the utility of an infrastructural model for understanding the rhetorical nature of memory. Johnson stresses that memory infrastructures both bridge the gap between what is remembered and what is forgotten and intervene in the process of remembering and forgetting (15). Johnson’s lengthy explanation of these phenomena is important in demonstrating how this infrastructural model stands far apart from how memory has been typically thought of in the field of rhetoric; without this long and at times repetitive explanation, the reader may struggle to understand that mnemonic technê and memory infrastructures bear a symbiotic relationship and collaborate in managing modes of public memory. Johnson discusses how artificial mnemonic devices give our future selves tools to remember the past, which, for Johnson, exemplifies how memory acts as a mode of exchange—an exchange of information regulated by the practices we use to store and access this information. Juno Moneta’s symbol on the Roman coin, as a marker of citizenship and economic participation, provides a metaphor for memory in that the networked exchange of coins crystalized the image of Juno Moneta as an important figurehead in Roman culture. Johnson’s detour into the figures of Simonides and Juno Moneta distracts from his theoretical hedging in this initial chapter because the book largely covers the twentieth-century development of information science, and yet this sets the foundation for the rest of the book by offering a helpful illustration of memory infrastructures and mnemonic technê that aids in navigating the following chapters.One of Johnson’s main contributions in this book is his thesis that the symbiotic relationship between memory infrastructures and mnemonic technê would not exist without the human labor forces that built these connections. Johnson dedicates chapter 2 to describing how the post–World War II panic over information security galvanized Western militaries to develop more sophisticated systems for scientific research and communication. The geopolitical impetus for protecting government information in the Cold War era intensified the development of more memory systems for the purposes of distributing and evaluating scientific research. Ushered in by the second industrial revolution (1870–1930), this new age of memory innovation gave rise to developments such as Paul Otlet’s Universal Decimal Classification (UDC). Further, the rise of “operations research,” championed by scientists like John Desmond Bernal, gave way to a new type of documentation that gathered data for the purposes of mathematical analysis (37). As an example, Bernal’s National Distributing Authorities (NDA) created a centralized system whereby those who work in science fields could be granted direct access to scientific research apart from the genre of academic journals. Johnson notes that while Bernal’s NDA forwarded a centralized system that ultimately failed, Bernal’s efforts mark an important milestone in the systemization of information distribution. The concept of centralized memory technologies—such as punch-card systems and microfilm—that were accessible for workers across a variety of fields took traction, which, as Johnson argues, speaks to the power of mnemonic technê to construct fields of public memory.Johnson explains in the first intermezzo chapter why information science and librarianship historically held a distant relationship. Librarianship, as a field characterized as “service-oriented” and mostly employing women, was largely disrespected, and the advent of information science could be characterized as a move to “exorcise the library spirit” (47). Thus, Johnson details in chapter 3 how information science upturned the structure of the library from the inside out. Because scientists often depended on libraries for accessing information, the postwar exigence for enhancing scientific communication and research trickled into the library sphere, ultimately reshaping library education to center around networks of information exchange. Johnson oscillates between exploring the Cold War panic over defending science research and the flourishing of professional librarian schools—a move that solidifies the causal relationship between postwar operations research and the revolutionizing of memory technologies in everyday libraries. Specifically, government grants given to Georgia Tech libraries allowed for Dorothy Crosland, the lead librarian at Georgia Tech from 1953 to 1971, to train librarians to be specialists in science and technical information—which led to the creation of a graduate program in information science. This institutional reform put a scientific sheen on the process of locating, storing, and accessing information, which created professional distinctions between the “information scientist” and the more bookish “librarian.” Information science, moreover, developed new systems for the retrieval of source information—such as Calvin Mooers’s Zatocoding system, the subject of Architects of Memory’s second intermezzo chapter. Johnson encourages the reader to see that the advent of information science, in part, stands to masculinize the field of librarianship in a way that glosses over the feminine history of library work. But instead of teasing out the ramifications of this conflict, Johnson turns at the end of chapter 3 to criticize the field of rhetoric’s indifference to memory during the mid-twentieth century. Denouncing Edward Corbett’s claim that memory is “a dead canon,” Johnson shows how the development of information science and new librarian graduate programs at Georgia Tech reveal that memory was far from a dead canon at the time. This switch to discussing rhetorical studies’ thoughts on memory at the time distracts from Johnson’s larger project of tracing the relationship between librarianship and information science, but at the same time it underlines Johnson’s work in restoring what memory can offer—and has offered—rhetorical studies.Chapter 4 clarifies that while government funding allowed for information science to blossom under the postwar frenzy for securing scientific communication, the practice of organizing and processing information in an accessible way was—and had always been—the librarian’s game. Specifically, Robert S. Taylor’s The Making of a Library (1972) outlined the transition from book-centered library services to making the library an “information institution” (91). Johnson upholds Taylor’s book as a key signifier of how this transition reflected both Cold War anxieties and a pivotal turning point in information access. Taylor was quite nervous about the possibilities bestowed by the library’s reformation as an “information institution,” and yet it was written to guide librarians and information scientists into the future of the profession. Even though Taylor remained loyal to his librarian roots, his career at the School of Library Science at Syracuse unearthed the tradition of “librarianship” and redirected library training to center around the new technologies and newer demands for accessing information. Whereas “the older course taught bibliography and literature and included sessions detailing particular academic subjects, . . . the newer informational course taught students the structure, channels, and systems of a universal scientific community” (103). This shift shows that the methods for cataloging and organizing data depend on structures of communication built both by librarians and by users over time, which indicates that library labor is less about organizing information and more about facilitating the process users undergo to locate information—effectively propping up what Johnson terms a “library economy” (105). Johnson calls us to see that teaching memory requires one to focus on how people use, access, and store modes of memory—not just the existence of memory practices themselves. Much like Crosland’s book trucks that haul books about the library for circulation (the subject of the third intermezzo chapter), the technologies one uses to access information do not lose relevance—these technologies might be picked up, dusted off, and restored for a new set of users with new demands.Johnson’s work in tracing the midcentury transformation of memory practices illustrates the symbiotic relationship between mnemonic technê and memory infrastructure. The ways people use both the mnemonic technê and memory infrastructures reveal how each take shape. In chapter 5, Johnson explains that the user’s motivations for accessing and storing data directly influence how memory infrastructures and mnemonic technê take shape. Chapter 5 pivots from the arc of the book’s predominant twentieth-century focus, as Johnson aims to rethink the tradition of memory in rhetoric’s history. He argues that memory operates as a coin, in that practices of memory center on the values and patterns of exchange that are characteristic of a community. This economic metaphor draws attention to how memory, much like currency, passes along from person to person in an established network that regulates its movement. To construct this metaphor, Johnson retells the myth of Simonides of Ceos and zeroes in on Simonides’s motivation for creating his memory palaces. By drawing on evidence from both Quintilian and Cicero’s telling of Simonides’s story, Johnson makes a compelling case that Simonides was motivated by economic reasons to remember where each person sat at Scopas’s table. In Johnson’s retelling, Simonides felt bitter about Scopas’s critique of his poem but still wanted to be paid, so when the temple fell on Scopas and his guests, Simonides sought to remember where each of them sat so that he could collect money from their families for writing their eulogies. In the same way that Simonides’s motivation for creating his memory palaces centered on money, so too can the importance of Juno Moneta to the Roman people be explained by the demands of economic exchange. While this comparison between Simonides and Juno Moneta is a bit anachronistic and far-fetched (as Johnson himself admits), this analogy suggests that memory practices can be better understood by locating users’ motivations for remembering. As the concluding chapter asserts, Johnson’s framework of memory-as-coinage illustrates that remembering and forgetting oscillate on the values and intentions of those who engage with memory practices. Chapter 6 briefly touches on the implications of Johnson’s infrastructural perspective for search engines. While he does not fully extrapolate on search engines and the algorithmic indexing that generates targeted information for users, he does imply that these memory infrastructures will play a significant role in the construction of public memory in the future. Johnson is careful to note that the construction of memory infrastructures and mnemonic technê will always be dependent on the human labor that works to make public memory possible. Just as Dorothy Crosland’s book trucks and Robert S. Taylor’s pedagogical reform changed the way library and information science work was done, so too does the future of memory technology depend on innovative labor.Johnson’s book contributes to rhetorical theory not only by calling our attention to the various technologies and systems developed over the years to accessibly store information, but also in calling attention to the rhetorical work these technologies do in shaping our interactions with information. In other words, memory infrastructures and mnemonic technê rhetorically guide our encounters with information across time and space. Though Architects of Memory applies a more historical focus and does not fully consider how memory practices will take shape in the twenty-first century, we as readers can deduce that the everyday encounters we have with search engine algorithms and targeted advertisements work on their own networked infrastructure, emerging from the tradition of data collection in information science that Architects of Memory describes. As Architects of Memory concludes, “The work of twenty-first-century mnemonists is to identify and locate memory’s commonplace so they can be reassessed continually” (155). Johnson words this as a call for rhetoricians to apply their nuanced insight into the commonplaces of networked memory infrastructures and their impact on public memory—but moreover, it is a call to the public as well to be mindful of how our commonplaces of memory will impact future generations. For rhetoricians and the public alike, Architects of Memory encourages us not just to draw on rhetorical theories of memory into our everyday encounters with information, but to take an intentional approach to exploring how the infrastructural networks of memory undergird our everyday moments of digital information access. Memory, in this sense, takes a direct role in the creation and circulation of rhetorical practices that we explore in the past, present, and future.
December 2021
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Abstract
ABSTRACT In order to explore the possibilities of affirmative ethics and algorithmic judgment, this article puts machinic rhetoric in conversation with classical imitation pedagogy. Taking a machine-learning chatbot as my example, I examine how imitation and repetition in a restrictive economy of rhetorical models produces a limited affirmative ethics through dialectical relations. Drawing on Hannah Arendt's concept of representative thinking to theorize a procedure for algorithmic judgment, I argue that rhetorical training requires the affirmation of a plurality of models if it is to generate not only versatility but also ethical repetitions.
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Abstract
When we pick up a big book like this with big names including Heidegger, Arendt, Benjamin, and Warburg, we want to learn something significant we don't already know by way of reading and reputation. And if we are in rhetoric per se, we are especially eager to see how these people are attached substantially to a field that none of them claimed. Following from these initial expectations, we are then owed a plausible methodology that tends neither toward the wish fulfillment of big rhetoric, nor toward one of the more conventional methods—for example biographic, or dictated by the more familiar scripts of philosophy, politics, and art history—that would render these surprises unlikely because the field would have been smoothed already; to break new ground one usually needs a new approach. Finally, we would want to know what's the point of this new approach beyond novelty per se—what can we think and do differently along these new lines? Marshall's book delivers richly on all these efforts. In what follows, I explain how, while keeping in play a pressing question about what intellectual history has to do with a larger and seemingly distant field of rhetorical studies, which is more often concerned not with big names, but with no names like “students” and the authorial commonplaces found in schoolrooms and textbooks.First a note on structure. As a book reviewer and longtime book review editor myself, I have always discouraged chapter-by-chapter reviews because that sequential structure tends to prioritize description over argumentation. In the case of Marshall's book, however, any careful argument about what the book does (or doesn't) do depends upon a sequential and experiential “here's what we know—here's what we don't know” structure of the book itself. One interesting quality of Marshall's argument, in other words, is his persistent challenge to the reader who is asked to review their own intellectual habits and presuppositions, while looking for worthwhile opportunities at Marshall's suggestion. Marshall's argument has an experiential quality part and parcel of his method explained below, which has to be evaluated in terms of its qualities: How might those scripts and presuppositions be mine after all? As a reader, what possibilities do I now see? Such qualities would not show up in the first place if I structured this review around the main claim found in the title, for instance. The primary point of the book would go missing if one were to argue whether rhetorical inquiry indeed has Weimar origins, and if so, to what extent. Missing, precisely, would be the book-length and sequential argument about the sayability of the title itself. What habits of language and thought produce the possibility of this title? The first part of Marshall's book addresses this first question. Then: What can we do with that title once it becomes a real possibility? The latter part of Marshall's book addresses that second question.Forgoing the catchy hook recommended by rhetoric, this ultimately thrilling book experience starts instead with the intentionally familiar. Chapter 1, “The Weimar We Know and the Weimar We Do Not Know,” begins by running “a standard received version of the Weimar origins of political theory” in order to set the scene for a more generative set of rhetorical presuppositions (31). That means in this case telling the story of Max Weber's political bureaucracy as it was taken up by Schmitt, Strauss, Baron, and Adorno, before introducing a nascent “rhetorical” thread in Weber's famous analysis of charisma. Methodologically, chapter 1 also introduces the philosophical work of Robert Brandom. Like Brandom's common law, concludes Marshall (312), “piecemeal” explication of concepts is both unavoidable in the everyday, and foundational for meaning itself. Concepts—including philosophical, rhetorical, theoretical, legal, and so on—don't unilaterally dictate their own meaning, nor are they delivered from on high or from authorities verbatim with meanings and extensions self-evident thereafter. Our job as interlocutors in particular fields and in everyday speech, then, is to take advantage of this cobbling dynamic with whatever skill we can muster—and indeed this will be the untapped potential of Marshall's book I will return to at the end.Chapter 2, like chapter 1, purports to offer the familiar but deceivingly so, because the pre-Weimar “Idioms of Rhetorical Inquiry” Marshall assembles won't be familiar to any but the specialized scholars of modern German rhetoric, and even for those few, familiar names like Gottsched, Sulzer, Novalis, Schlegel, Schopenhauer, Baumgarten, Kleist, Nietzsche, and most importantly for what is to come Adam Müller, will appear fresh as their rhetorical idioms point in unanticipated directions, that is toward “topical sensitization” (326) that multiplies the contours of a perception field we can productively discern and then navigate at any given moment. To that end, chapter 2 subheadings organize points of ongoing interest: topical surveying, specifications of context, the shift of trope (that bends or reconfigures a perception field), orientation to belief. Finally, Müller, as it turns out, emerges as an unlikely star of the story because his much-maligned liberal indecisionism turns out to be, for Marshall and his later critics including Benjamin, the surprising name for rhetorical virtue in parademocratic times: a name that is better known conceptually as “freedom” (e.g., 210). How does Marshall get there with his surprising start in Heidegger, who grounds the core chapters?Chapter 3, “Heideggerian Foundations,” sets the daunting task of locating foundations for this kind of political freedom in one of its avowed archenemies. The trick, as it turns out, is to make the Brandom-inspired case for Heideggerian foundations that offered multiple ways forward, some of which he took himself toward Nazism first, and then finally toward a wayward critique of modernity and its “total mobilization” (118). At the same time other ways forward—that Heidegger might have marked out himself smartly but inadvertently and without any intention of following himself—could point in different and even contrary directions still indebted, nevertheless, to their Heideggerian origins. Methodologically, this is one of Marshall's important points: it is a task of the intellectual historian to identify in retrospect, and to take seriously, possibilities that could be articulated only after the fact. But it would be wrong to think that this scholarly task is to read against the grain. Or to read symptomatically. Or to in any way read at a distance from the manifest material we have on hand. Instead, ideally this type of intellectual history reads thoroughly across the entire oeuvre (which in the case of Heidegger now runs to over one hundred volumes in the Gesamtausgabe), in the original languages, and in the rich local contexts that produce the work in its manifest not just its latent qualities. Real possibilities must be legible in the origins themselves. Through this process Marshall is particularly attentive to early Heidegger, and especially his Summer Semester 1924 course on Aristotle's Rhetoric Book II focusing on the emotions. For it is in these lectures that Marshall can most readily identify the “intimate connection between rhetoric and core elements in the Heideggerian philosophical project,” most importantly the foundational role emotions play in the space and time of appearance. “For Heidegger,” Marshall summarizes, “neither time nor space were prior to motion. In fact, time and space were produced by motions, the differentials among motions, and by the articulation of those differentials. This contention established ‘situatedness’ (Befindlichkeit) as the first—rhetorical—task of all presencing” (117). However, as Marshall tells the story, Heidegger himself then follows motion-as-dunamis toward a totalizing critique of modernity without realizing a possibility that would become manifest only later in one of his star students from those Marburg years, Hannah Arendt.In chapter 4, “Hannah Arendt and the Rhetorical Constitution of Space,” Marshall himself pursues this possibility but unavoidably from a point beyond Arendt herself: “The historian of thought qua thinker has something like a duty to continue the line of inquiry that could have been but was not” (130). In this case, that means on the one hand highlighting how Arendt took plausible but unexpected turns: Heidegger on emotion became Arendt on love (131). Heidegger's analysis of Augustinian caritas—or mutual care across all creatures fallen from God—turned toward an equidistance Heidegger would never have seen favorably because it would have smacked of a proto-mathematical that later makes human beings susceptible to the cynical calculations of modernity. But contrarily within the Augustinian concept of caritas as it was developed in Arendt's dissertation, “there was an equidistance from all creatures that articulated the beginning of a political theory of equality” (135). And similarly for Arendt “solidarity” (dilectio proximi) was a “rhetorical capacity to attend to possible [e]motions without immediately succumbing to them” (138). Next Rahel Varnhagen's public spheres, according to Arendt's rhetorical twist, are not legislated but performed (142). But as Marshall points out from his methodological standpoint, “rhetoric” in this case has some interesting documentary evidence in Arendt's oeuvre—for example her 1953 notes on Aristotle's Rhetoric (267)—while at the same time remaining essentially latent in Arendt's manifest work, where it awaits revision. And here, concludes Marshall, “we have a provisional answer to the conundrum of how Arendt could have overlooked rhetoric: she saw that the ‘everydayness of being-with-one-another’ was a proto-science of politics, but she did not see that rhetoric was the analytic of everydayness” (129). Indeed, seeing at the edges of the visible shows up with increasing prominence for Marshall, especially as he moves into his final two core chapters on Benjamin and Warburg.Chapter 5, “Walter Benjamin and the Rhetorical Construal of Indecision,” approaches oeuvre like previous chapters, tarrying first with Benjamin's early Trauerspiel book and its artistic means. For Benjamin in this work on Baroque aesthetics, highly conventional forms along with their minute variations didn't signal stasis but rather the opposite. Originating Benjamin's analytic frame in the Trauerspiel book, “rhetoric made available ‘artistic means’ that were themselves critical frames” (175). Again pointing ahead toward Warburg, Marshall sees in Benjamin a “veritable gymnasium of perspicacity” (180) and gesture (182), with Iago serving as the dubious example of this art perfected. But along with the eye and its uncertain exercises, Marshall also ties Benjamin back to the aforementioned Adam Müller, and his much-maligned art of rhetorical listening that ends in regrettable indecision, according to Schmitt. Here Benjamin's rhetorical trick, according to Marshall, is to see potential, especially in societies that do not possess the classical oratorical institutions (204). “Where Schmitt emphasized emergency, Benjamin was emphasizing emergence” (200). In Benjamin's purview, indecision is not so bad after all because it is precisely where freedom of thought appears. Finally, in chapter 6, “Warburgian Image Practices,” Marshall names “freedom” outright (210) and implicates Warburg plausibly in an argument broadly designed to set rhetoric-as-restitutio eloquentiae against the captivating strategies of an emerging antidemocratic figure like Mussolini (240). “On December 22, 1927, Warburg asked himself the following question: what aspects of the classical rhetorical tradition were implicit in the phrase restitutio eloquentiae? Style, pathos, ethos, and magnanimity, he responded” (241). But as Marshall makes sense of a classicizing gesture that has largely stumped previous critics in art history, this “restitution of eloquence” is precisely not the imposition of rule but it's opposite: “Warburgian magnanimity becomes something like a plasticity and thus potential adroitness of body-imaginative response” (208). Ornamentation becomes “a mode of and a fillip for freedom because it could be seen through, rerouted, and changed” (210).Finally after these core chapters and key figures, Marshall completes his project appropriately with chapter 7, “New Points of Departure in the Weimar Afterlife,” and chapter 8, “The Possibilities of Now.” And this is where we get the best sense for how Marshall understands his approach with respect to the field of rhetorical studies writ large; it is as well, appropriately, the place where one is obligated to find unrealized possibilities in Marshall's work itself. Why, ultimately, all these larger-than-life figures at the heart of Marshall's project? And what would keep “intellectual history” from detaching from a less glamorous everyday, where most of us spend most of our time? In a move that boldly defies everyday meaning, Marshall asks the reader to take up with him and his parade of critics a connoisseurship that should be, in principle, available to everyone. Given the context of this book, the admirable goal is to refine different types of awareness and action possibilities typically buried in the totalitarian, as it is broadly conceived by Arendt in her book of that name. Moreover, these types of everyday awarenesses need not be elite. “I am arguing,” concludes Marshall, “that the critical capacity announced by ‘distinguishing’ qua krinein and collected in the mode of everydayness may be specified by ‘connoisseurial’ but not with the narrow, elite, or conservative connotations usually accompanying that term” (283).A generous gesture. But without belaboring this concrete everydayness as it tends toward the mundane, we don't wind up knowing what nonelite connoisseurship looks like. Finally, I would like to suggest that this is precisely where Marshall's truly groundbreaking work in rhetoric and intellectual history inadvertently makes new room for the archival and ecological expansion, cultural histories, and pedagogical projects that have animated rhetorical studies in the past few decades. Perhaps, for instance, even students who barely register in the public sphere are themselves collecting in the mode of everydayness just as Marshall suggests, but does not pursue himself. As teachers and scholars, we could then be more attuned to how these practically anonymous modes of collection invent-toward-freedom, every day.
March 2021
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Abstract
In Rhetoric as a Posthuman Practice, Casey Boyle—or rather, the habitual practice referred to as Casey Boyle—participates in rhetorical studies' recurring concern with relations between humanism and posthumanism. Boyle's posthumanist project crafts another space within the field to think about what rhetoric is, what it does, and what it may become. Rhetoric as a Posthuman Practice recalls the purpose of rhetorical education in the Isocrates and Quintilian traditions—“to become a certain kind of person” (Fleming 1998, 179), but with a posthuman return: Whereas classical rhetorical education aimed at ethically stable character formation—the humanist subject—Boyle's posthuman practice enacts character as in-formation, a process of individuation whereby individual bodies achieve stability, but only for so long—a metastability, which is not an essence, but a series of sense-abilities. Rhetoric as a Posthuman Practice expands the many ways (euporia) of doing rhetoric, including the many ways things become different without becoming something separate as well as the many ways of being human without becoming something other than human.The book is organized into three parts: “Preface to Practice,” “Theorizing Rhetorical Practice,” and “Practicing Rhetorical Theory.” In part 1's “Questions Concerning the Practice of Rhetoric,” Boyle introduces readers to the work of Gilbert Simondon. Specifically, Boyle brings Simondon's philosophy of information and media-techno-aesthetics into rhetorical studies and demonstrates how his philosophical concepts, such as individuation, transindividuation, transduction, and metastability, may be incorporated into the body of rhetoric. For example, Boyle argues that information—as material processes—informs bodies so that bodies are always already in-formation, or rather, resolving and dissolving individuations. This incorporation activates new rhetorical capacities by which rhetorical exercises, such as the enthymeme, dissoi logoi, topoi, and copia, may be practiced differently, which, in turn, activates new rhetorical bodies, which, in turn, may exercise and be exercised differently.Part 2 begins with “Rhetorical Ecologies of Posthuman Practice.” Three seemingly disparate analogies open up the practice of practice: learning to use the telegraph, the literary style of Deleuze and Guattari, and the development of technical objects. What each practice shares is its self-erasure. Practice for Boyle is not self-preservation or self-improvement because the repetition of practice enacts changing conditions of its existence. Repetition with difference is what Boyle means by posthuman practice: “ongoing, serial encounters within ecologies” (34). Boyle compares practice to Karen Barad's quantum diffraction, accenting the continual entanglement of matter. Posthuman practice does not reflect the same thing over and over again. Instead, it diffracts, creating “new versions of what might otherwise be seen as the same” (34). For example, reflecting on how one wrote an essay does not reflect the writing of that essay; rather, the reflection essay diffracts the writing of that essay. The writer does not reflect; reflection in-forms the writer. According to Boyle, the reflection on writing does not grant privileged access to interiority, decision making, and rationality. Instead, it is another exercise that may be no more or less insightful than any other exercise. Reflective practices, however, have been a dominant pedagogical tool in the field of composition studies. Thus, the chapter offers a concise history of how this reflective practice emerged in skill development literature on metacognition, demonstrating the shortcomings of this humanist orientation. It then surveys posthuman theories both broadly and within the field of rhetoric to emphasize practice as something other than conscious, intentional activity—what he calls serial: “A series is composed of items that are continuous with but also distinct from one another without being separate” (53). Throughout, Boyle amplifies this point: all practices, including writing and reflection in-formation, create novel possibilities in bodies and environments, and for him, this is a posthuman ethic.Chapter 2, “Posthuman Practice and/as Information,” refines the seriality of posthuman practice as a process of information. Boyle incorporates Simondon's “transductive version of information” to show how information is converted across multiple media in a process that in-forms bodies rather than transmitted between preexisting individual subjects (63). Put differently, information is a dynamic structuring process in which bodies “take form” and by which bodies only ever achieve “metastability” (78). Thus, rhetoric as a posthuman practice undertakes “how to initiate structuring movements across the material and semiotic, digital and analog, theoretical and practical, human and nonhuman” (81) as well as “mind and body, rational and sensuous” (88). In this account, rhetoric is an ethic of becoming a particular kind of body in relation, which Boyle illustrates by reorienting the enthymeme. Rather than defining an enthymeme by what it lacks in comparison to the syllogism, the “missing premise,” he argues, circulates among a collective body within an ecology of practice—an ethic of commonplaces. An enthymeme is a structuring process that “activates the already present connective tissues of a community in ways that the purely rational premises of the syllogism does not/cannot” (84). In this way, the enthymeme exercises the euporia (multiple ways) of rhetoric in which the potential for further invention resides.In part 3, “Practicing Rhetorical Theory,” Boyle develops rhetoric and/as posthuman practice through diffractive elaborations of identity, place, and amplification. In chapter 3, “Informing Metastable Orientations,” Boyle reincorporates the rhetorical practice of dissoi logoi and Richard Lanham's “bi-stable oscillation.” Rather than understanding dissoi logoi as limited to “two-fold arguments” and bi-stable oscillation as limited to two subject positions of a singular identity, Boyle argues for a “metastable orientation” that understands identity as the production of “differing stabilities” (23). In this reorientation, dissoi logoi is a way in which individuals become rhetorical to generate a manifold of arguments, not simply two-fold arguments. Similarly, Lanham's bi-stable oscillation expands to metastable orientations that multiply the many subject positions and sense-abilities of bodies. Together, dissoi logoi and metastable orientations exercise bodies as temporary resolutions of disparate tensions. Rather than a Burkean persuasion attempting to achieve identification, a posthuman rhetorical practice follows the transduction of information “to increase, intensify, and inform what [bodies] can do” (121).Where chapter 3 is concerned with the metastability of identity, chapter 4, “Orienting to Topological Engagement,” hunts for the metastability of places. Rather than static places holding preconceived arguments based on fixed repetition, topoi, in Boyle's telling, are “rhythm machines” (126) producing “transversal mediations” (127) and “unique sensibilities” (23). He performs a “strange archaeology” (130) of topoi, digging into the rhetorical history of topoi to argue that a “topos is always a practice of becoming informed and further informing a place” (146). To demonstrate this sense of topos, Boyle uses topology, which is the mathematical study of “how an object remembers its place while undergoing change” (142). Topoi, experienced topologically, are “immanent mediations between an exterior and interior”—foldings and stretchings of place to produce new rhythms (144). Boyle offers the practice of urban exploration to illustrate topoi as topological, noting how the urban explorer appears as both theorist and practitioner, inside and outside the city. Urban explorers enact and are enacted by places as “varying rhythms of difference and repetition” (155). Put differently, topos is both centripetal—a place that gathers—and centrifugal—a place that disperses, or “runs in all directions” (155).The topological tension between gathering and dispersal is complicated further in chapter 5, “Engaging Nomadic Activity,” in which Boyle asks how we might respond to the seemingly always-on, always-there demands of infrastructural connectivity. As with topoi, we are never simply inside or outside; we are never simply online or offline. Rather, we are always mediated by infrastructural networks; we are bodies in-formation as transindividuals. Bringing together Cynthia Haynes's and Vilém Flusser's versions of homelessness, Rosi Braidotti's nomadism, and Adrian McKenzie's wirelessness, Boyle suggests that a feeling of rootlessness, induced by the connectivity of infrastructural networks, is a “pervasive condition of contemporary life” (169). Nevertheless, he advances the possibility of finding rootedness amid rootlessness by amplifying copia as a posthuman practice: both as “an affirmative practice that exercises one's capacity to resolve a singular problem in multiple ways” and as “an ongoing transindividual practice” that exercises one's capacity to resolve the singular problem of contemporary life—a feeling of homelessness—in multiple ways (24). Copia as transindividual practice cultivates capacities for variability: the transindividual is able to work with apparent scarcity to generate abundance, to multiply connections “while also retaining some sense of prior relations” (184), thus generating euporia by proposing this one and this one and this one—each a possible path to follow.The coda, titled “Activating Sense and Sense-abilities,” picks up the question of “this one” by asking “which one?” Boyle argues that rhetoric as a posthuman practice is informed by an ethic of “which one?” rather than “what is?” Whereas the latter grasps after essence, the former proposes possibilities: the transductive euporia of enthymemes, the manifoldness of metastabilities, the rhythmic repetition and difference of topoi, and the itinerant rootedness of transindividuality. Rather than conscious and reflective disputation, rhetoric and/as posthuman practice in-forms bodily dispositions.Throughout, Rhetoric as a Posthuman Practice continuously exercises rhetoric's body, showing how it may become different while remaining familiar—and how rhetorical scholars might bring a posthumanist sensibility to rhetoric's traditional emphasis on the humanist subject as the body of rhetoric. With his posthuman reorientation, Boyle demonstrates that there is no unmediated exercise of, or access to, our mediated bodies—nor to the body of rhetoric. Importantly, Boyle practices his posthuman sensibility by writing in a style that enacts his argument: layering in examples, making analogical movements, and repeating with variation what he has already written. The reader begins to sense what he is arguing. The style, as posthuman practice, exercises the reader's capacities for following a line of argument among serial encounters.Some argumentative movements, however, may be too linear. For example, Boyle's history of the emergence of reflection within composition studies is written as a reflection of the field, in a linear structure. No winks. No recursion. He moves easily from traditional rhetoric to current-traditional rhetoric to current-critical rhetoric, “outlining the humanist frame … sketching the discipline's turn to reflective practice” (34). However, in presenting the history as a reflection of the discipline's past, Boyle is able to capture more rhetorical force for his argument, that “the practice of practicing reflection creates and sustains an untenable humanist orientation” (48). The reader must then build a relationship between what appears to be a reflective history and Boyle's point about seriality: serial practice “is a part of, but also apart from, any definite linear logic” (53). A similar issue of perspective may arise when considering the different histories of scholars in composition studies and those in communication studies.Boyle's history of “current-critical rhetoric” in composition studies may give pause to communication scholars because it presents a different disciplinary understanding of “critical rhetoric” and the practice of reflection. Critical rhetoric of communication studies in the 1980s and 1990s offered formative expressions of a posthumanist orientation to rhetoric, including post-Marxist-materialist and historical-archival approaches. Critical rhetoric folded into, with, and away from posthumanist orientations of scholarship that decentered human consciousness and amplified complexity in dynamic ways.Although Boyle's discussion of current-critical rhetoric in composition studies does not discuss critical theory, comparing a critical theory understanding of practice alongside his posthuman conception could offer interesting discussions for a graduate course. Raymie McKerrow's critical practice, for example, could spark interesting conversations regarding what each concept of practice affords rhetorical scholars and to what extent a critical posthuman notion of practice, from the critical theory tradition, could be developed (1989). Indeed, a critical practice—praxis and politics—may be required to ensure that rhetoric scholars have skin in the game. For example, Boyle includes the practice of urban exploration without exploring the privileges of urban explorers' bodies, who “discover” the “hidden” and “ruined” infrastructures of cities and who often “conquer” these places through a photographic style that evokes the humanist subject. Similarly, the explication of homelessness as the condition of contemporary life feels unsatisfying when juxtaposed with the exposures of bodies experiencing homelessness in the streets. What ought we do about the actually existing homelessness that prompts the copious transindividuality of chapter 5? If we are to ask “which one?,” we ought to ask “which bodies” are made to endure and which are allowed to perish, again and again. This observation is less a criticism and more a prompt for further reflection, or rather asking again what rhetoric scholars can do.That said, Rhetoric as a Posthuman Practice is not a work of critical theory or critical rhetoric or a critique of the posthuman condition. Instead, it is an affirmative project, following the philosophical style of Simondon, and, as such, it is interested in challenging us to transform what a rhetorical education can and should do, including the many ways bodies may live together by transforming relationships to build a more generous world.
November 2020
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Abstract
In Reason and Rhetoric in the Philosophy of Hobbes (1996), Quentin Skinner argued, first, that Thomas Hobbes's philosophy is best understood when placed within the context of the study of rhetoric in Early Modern England and, second, that Hobbes's attitude toward rhetoric changed in the course of his career: that he passed from a period in which he embraced civic humanism, with its emphasis on rhetoric (in the 1620s and early 1630s) to one of adamantly rejecting rhetoric in the late 1630s and 1640s, only to reembrace rhetoric in his Leviathan (1651). In his Philosophy, Rhetoric, and Thomas Hobbes, Timothy Raylor challenges Skinner's influential thesis, arguing for more continuity in Hobbes's attitude toward rhetoric throughout his corpus.Raylor's biographical first chapter provides evidence of the kind of scrupulous scholarship characteristic of the book as a whole. Raylor leaves no question unanswered without the most thorough effort to address it, no assumption unexamined. When Hobbes undertook the tutelage of William Cavendish, Second Earl of Devonshire, in 1608, what curriculum did he design for his charge? To find out, Raylor surveys the books purchased by the Cavendish household in the years immediately following Hobbes's hiring, records that remain at Chatsworth House, the Cavendish family estate. As a result of his painstaking review of family accounts, Raylor finds nothing terribly surprising—mostly standard collections and dictionaries were purchased—but nonetheless, now we know what works Hobbes thought essential to education: the curriculum that Hobbes, as tutor, was creating for his young charge, while not neglecting the humanities, emphasized mathematics, logic, and the modern languages (Raylor 37–38).The heart of the book is Raylor's engagement with Skinner, whose work provides the skeletal architecture for Philosophy, Rhetoric, and Thomas Hobbes. In chapters 2 and 3 on Hobbes's early work, Raylor argues, contra Skinner, that Hobbes never embraced civic humanism or the place of rhetoric in it. He finds other motives than the humanistic ones assigned by Skinner for Hobbes's translation of Thucydides's History of the Peloponnesian War (1629) and for his poem De mirabilibus. That translation of a Greek or Latin work was a stage in the studia humanitatis was the basis for Skinner's claim that Hobbes was attempting to establish humanist bona fides in undertaking his translation of Thucydides (Skinner 238). Moreover, Cicero had praised history as “magistra vitae” (life's teacher) as a warrant for his translation that Hobbes sites in his prefatory “To the Reader.” Finally, Hobbes's defense of Thucydides against his critics in his introductory “Life and History of Thucydides” conforms in its organizational pattern to the prescriptions for the genus iudiciale in the Ad Herennium, with Hobbes taking the role of the defense against Thucydides's critics (Skinner 246–47). Taking issue with Skinner, Raylor emphasizes that Hobbes was likely attracted to Thucydides because his theory of history emphasized identifying the causal laws that explain events, a more scientific view of history that Bacon modeled in his History of Henry VII (Raylor 68–69). True, Hobbes may have praised history as teacher of moralisms, but that was in the preface where authors praise a subject to attract readers to its importance (Raylor 71). Hobbes's translation cannot stand as particularly humanist. In chapter 3, Raylor similarly finds in Hobbes's poem De Mirabilibus Pecci (On Marvelous Peaks) an emphasis on natural history and the influence, again, of Bacon, not an exercise in epideictic that checks off an achievement within the studia humanitatis (Raylor 105–9).Chapter 4's focus is on Hobbes's famous Briefe of Aristotle's Rhetoric (based on Theodore Goulston's Latin translation of 1619), which Hobbes published in 1637. By Skinner's reckoning the Briefe falls within Hobbes's second period, following what Leo Strauss called Hobbes's “Euclidian conversion” in a Genevan library in 1630, which resulted in his turning away from humanism and rhetoric and toward scientism (Raylor 127). Raylor notes that Hobbes scholars (J. T. Harwood and Pantelis Bassakos, as well as Skinner) “have scoured the [Briefe's] many omissions and its less frequent additions for signs of hostility to the enterprise of rhetoric, reading Hobbes's subsequent ‘rejection’ of eloquence back into it” (150). Skinner, laboring this antirhetoric thesis, maintained, for instance, that there “is nothing in Aristotle corresponding to Hobbes's contention in chapter 1 [of the Rhetoric] that judges are incapable of following scientific proofs, and that advocates are consequently obliged to take ‘the Rhetoricall, shorter way’” (Skinner 257). But Hobbes's rendering seems fair to what Aristotle writes at I.i.12.1355a: that rhetoric is useful because, while (in Freese's Loeb translation) “scientific discourse is concerned with instruction,” for the typical audience for rhetorical discourse such instruction “is impossible,” thus necessitating a rhetorical approach. Similarly, those who see in Hobbes's Briefe an antirhetoric bias point to Hobbes's translation of the first sentence in book II, chapter 1, that “‘rhetoric is that faculty, by which we understand what will serve our turn concerning any subject to win belief in the hearer.’” Skinner reads this as Hobbes's “sneering conclusion” that rhetoricians “are only interested in victory and not in truth” (257). In defense of Hobbes's neutrality, Raylor points out that in Aristotle's account of rhetoric, rhetorical discourse depends on doxa, not apodictic premises, and has persuasion, not the discovery of truth, as its end; furthermore, the claim that rhetoricians are interested only in victory is Skinner's interpolation, found in neither Aristotle nor Hobbes (Raylor 170). Raylor constantly refers to two facts about the Briefe to explain its character: it is a digest, and it was originally created as an aid for his tutoring of William Cavendish. “Streamlining” and “pedagogical value” can best explain Hobbes's rendering of Aristotle (155). If at particular points in the text Hobbes's version seems to make rhetoric more amoral than the original, it may be because Hobbes, in pursuit of economy, has combined attitudes Aristotle expressed elsewhere in summary fashion in the Rhetoric, a notoriously conflicted text.Chapter 5 is concerned with the view of rhetoric in Hobbes's Elements of Law, Natural and Positive, and in De Cive (On the Citizen), considered by Skinner as part of his middle period. Raylor maintains that Hobbes's works, early and late, reflect a basically Aristotelian view of rhetoric—rhetoric is a means to winning belief, is based on doxa (not the apodictic conclusions of demonstration), and, to be effective, must appeal to the passions of its nonexpert audience. He lines up descriptions of rhetoric and eloquence from Hobbes's Briefe of the Rhetoric, from Elements of Law, and from De Cive. On the face of it, the description in De Cive, later than the other two, seems decidedly more sophistic and lends support to Skinner's thesis that Hobbes lost respect for rhetoric in his middle period. In De Cive, the goal of rhetoric is said to be “‘to make the good and the bad … appear greater or less than they really are and to make the unjust appear just,’” that rhetoric does not begin “‘from true principles but from doxa … which are for the most part usually false’” (quoted in Raylor 178). Hobbes's description does not reflect the neutrality of Aristotle's approach. Raylor maintains that the description from De Cive is part of an argument against democratic assemblies and therefore should be taken not as a definitive for rhetoric generally but as a description of its typical deployment in this context (179). In support, he points out that later in De Cive, Hobbes identifies a second kind of eloquence that emphasizes perspicuity and elegance (182–83).Chapters 6 and 7 focus on Leviathan, addressing the question of whether here, in Hobbes's exemplary work of civil science, he makes room for rhetoric, either in theory or by his practice. Raylor points out that Skinner argued that with Leviathan Hobbes had “changed his mind about rhetoric since apparently rejecting it in the Elements of Law and De Cive, readmitting it as part of a reconstituted civil science” (246). Raylor disagrees: this conclusion depends “upon too strong a construction of what are, in context, rather more limited concessions, hedged about by restrictions” (246). On Raylor's analysis, before and in Leviathan, Hobbes is consistent: rhetoric and rhetorical thinking had no place in scientific discovery or mathematical demonstration, including a civil science that could be based on demonstration. Rhetorical invention fosters an uncritical acceptance of familiar conjectural patterns and associations and does not encourage original investigation (Raylor 220–23, 245), a criticism Bacon levied as well. Hobbes never wavered in his suspicion of rhetorical thinking. Raylor does grant that Hobbes allows a belated role for some aspects of elocutio in the presentational aspects of the genuine sciences, including civil science. While metaphor is verboten, simile, for example, is allowed not as a means of discovery or proof, but as a means for illustration (250; 262). This role for rhetoric, Raylor does concede, is more pronounced in Leviathan, but it was not, he insists, altogether absent earlier. Raylor grants too what Skinner and others also claim: a more pronounced polemical texture and tone in Leviathan, a greater presence of rhetorical figures, especially figures of abuse or ridicule, in the last two books (263–65). In these books, Hobbes acts not as the scientist but as the polemicist, denouncing what he regards as obfuscating abuses, especially of religionists.In my judgment, Raylor shows that Hobbes's take on rhetoric in the Leviathan is not, as Skinner claimed, “antithetical” (Skinner 12) to what Hobbes advanced in Elements of Law and De Cive. Hobbes's changed view is better characterized as Raylor has it—a restricted accommodation to allow rhetorical methods a limited role in the discourse of civil science. But in making political philosophers aware of the way the rhetorical culture of the early modern period shaped debates even into the seventeenth century, Skinner's was a genuine, original contribution. Perhaps we can allow innovators a degree of overstatement.The writer who noted that life in the absence of government would be “solitary, poor, nasty, brutish, and short” (Leviathan I.13) understood the way economy, climax (the figure auxesis), and wryness can make prose memorable. Hobbes clearly benefitted from a humanist education but had scarce respect for it. He had no regard for Ciceronian probabilism and would agree with Descartes that if two people hold opposing views, one or both of them is wrong. He preferred to pragmatic reasoning abstract ratiocination, a deductive method that generally “discovered” that “objective” reality was coterminous with his own thinking. Within the history of rhetoric, Hobbes is best seen as a transitional figure: the belated role he found for rhetoric anticipated what became in the Enlightenment the Campbell two-step: first convince, then persuade. For him, this formulation grudgingly allowed a role for rhetoric when dealing with imbeciles, but it hardly makes Hobbes a legitimate heir of the magnificent rhetorical culture of the early modern period.
June 2020
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Abstract
ABSTRACT “Lockdown!” has articulated our collective and individual fear response to the novel coronavirus. Two regnant specialized discourses fostered by the academy—science and ideology critique—could not redirect this inadequate response nor generate their own adequately broad and focused social responses. This suggests the desirability of the academy adding phronesis as a goal for its pedagogical practices.
May 2020
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The Ascent of Affect: Genealogy and Critique, Critical Semiotics: Theory, from Information to Affect, The Forms of the Affects and Touching Feeling: Affect, Pedagogy, Performativity ↗
Abstract
ABSTRACT While claiming to be a much-needed corrective to the dual disappointments of structuralism and post-structuralism, one is starting to get the sense that affect may have simply inverted, rather than resolved, the binary of form/feeling. Yet emerging within and against the affective turn is a re-turn to structure as the condition of possibility for affectivity. From this re-turn, which I'll term affective formalism, is culled the transdisciplinary exemplars reviewed here: Ruth Leys's The Ascent of Affect, Gary Genosko's Critical Semiotics, Eugenie Brinkema's The Forms of the Affects, with a nod to Eve Sedgwick's Touching Feeling. Far from caging affect, these new (and not so new) books suggest a return to form, once again, with feeling.
November 2019
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Abstract
Pragmatism's star in the field of rhetorical studies continues to rise, with more and more scholars mining the depths of figures such as Dewey, James, Addams, and beyond for rhetorically useful material. Part of the challenge comes from the complex historical context that such thinkers are embedded in; another challenge stems from pragmatism's own commitment to praxis over the production of abstract—and all too often academic—theories divorced from the historical-material conditions of their emergence. Often, its best thinkers are those who both engage in political practice and guide criticism instead of those who exclusively write scholarly books removed from the world of praxis. Steven Mailloux is one of the current group of scholars attempting to recover and promote this pragmatist tradition, both in his activities as a theorist and as a critical practitioner, especially as it affects rhetorical studies and implicates allied disciplines. Rhetoric's Pragmatism is his latest attempt to flesh out what pragmatism means for those thinking about, and often practicing, the transdisciplinary arts of rhetoric and criticism, and how we are to make sense of pragmatism in its theoretical guises and in concrete practices of interpretation and sense making. Mailloux's book is a wonderful new entry in the growing body of work that explores what pragmatism means for rhetoric, and what rhetoric means for those who study pragmatism.Rhetoric's Pragmatism collects fifteen of Mailloux's previously published essays, largely focused on the interplay between rhetoric and interpretation, and forms a new exploration of “rhetorical pragmatism.” This becomes a “rhetoricized form of neo-pragmatism” that extends the philosophical thought of figures such as Richard Rorty, Jeffrey Stout, and others (1). In the introduction he indicates that the work as a whole explicates the idea of “rhetorical hermeneutics,” or the orientation that “claims that all interpretation involves rhetoric (we make our interpretations through figure and argument) and all rhetoric involves politics (power relations both condition and are affected by our arguments)” (18). The complexity and methodological diversity of the chapters that follow are explained in short order by Mailloux in the following catchy, but perhaps perplexing, slogan—“rhetorical hermeneutics often uses rhetoric to practice theory by doing history” (1). What this maxim gets at is Mailloux's engagement with history, a history of thinkers and theories and practices of communication, all of which require his interpretive activity and that putatively shed light on larger and more abstract questions about the nature of interpretation in general. Both the compact statement and his explorations in this book reveal the various integrations that Mailloux strives to present his readers with, many of which involve interpretative maneuvers such as reception studies and close readings of specific texts, as well as more abstract philosophical theorizing. This transdisciplinary and diverse approach makes the book both a challenging and a rewarding read.The book is divided into four main sections dealing with a range of topics that include rhetoric and ontology, rhetoric and interpretation in global contexts, comparative rhetoric and Jesuit “theorhetoric,” and rhetorical pragmatism's connection to reception history. The first section is loosely defined by the intersecting concerns of human ontology, rhetoric, and interpretation. The first chapter investigates the challenges of interpretation and hermeneutic activity (taken to be largely the same sort of activity for Mailloux) from the complementary realms of rhetorical action and legal judgment. Mailloux's approach in this chapter employs his strategy of engaging specific texts and practices to both use interpretative frameworks and to theorize such frameworks (and their entailments) in a more abstract sense. This explains why he explicates the theoretical dividends of rhetorical pragmatism by turning toward the historical events that form a line from Huckleberry Finn, and its reception history, to influential court decisions on equal rights. Mailloux insists that our theoretical claims and interpretative judgments recognize the dependence of our claims on historical contexts: “Rhetorical hermeneutics claims that all interpretation involves rhetoric … and all rhetoric involves politics” (18). We run into trouble “only when these rhetorical moments get extracted from their historical context of persuasive activity and become the basis of foundationalist theorizing” (19).The next three chapters comprising this section expand on this commitment to the humanistic contexts that rhetoric so often inhabits. What does it mean to be human and to be implicated in contexts that are based upon and demand interpretation? What does it mean to consider—and to be affected by—reception histories, or the account of the rhetorical consequences of various interpretations of specific texts over some historical time period, of communicative objects and practices? Chapter 2 engages the neo-pragmatist movement, featuring figures such as Richard Rorty, Jeffrey Stout, and Stanley Fish, and attempts to find room for rhetorical pragmatism in its confines. Mailloux ranges from the early pragmatist F. C. S. Schiller to Stout's work on religious communities and communication to posit his own version of pragmatism as a “mediating rhetoric” that finds the middle ground “between pessimism and optimism, between idealism and realism” (31). Chapter 3 continues the explication of Mailloux's theory of rhetorical pragmatism by engaging Heidegger's anti-humanist strains from Ernesto Grassi's revisionist interpretation of humanism. Showing his facility with a range of theoretical orientations, Mailloux deftly moves his discussion of Grassi's humanism to include Michael Leff's rhetorically sophisticated “Ciceronian humanism” and its critics. Chapter 4 shows the contemporaneous and constructive value of his approach to doing history through engaging histories of rhetorical effects. Here Mailloux uses Hubert Dreyfus's creative Kierkegaardian critique of the internet—and its critical reception by neo-pragmatist Richard Rorty—as a means to delineate his own rhetorical pragmatism. A new approach that builds upon Dreyfus's critique, Mailloux argues, prioritizes calls for self-reflection about our own vocabularies of self-creation as well as our own “passionate commitments” as online agents (51).The second part of the book is comprised of three chapters, each expanding the discussion of rhetorical pragmatism to more global and intercultural contexts. Chapter 5 explores the vexing question of whether cross-cultural communication is possible without traces of ethnocentrism. Unlike Rorty who quickly accepts the supposed inevitability of ethnocentrism in interpretative matters, Mailloux searches for a version of pragmatism that can escape significant and harmful strains of ethnocentrism in contexts of cross-cultural interpretation. He explores the challenges of different power dynamics and the question of interpretative standards in cross-cultural situations by interpreting these questions through the example of a Star Trek episode, and eventually concludes that “ethnocentrism is unavoidable in cross-cultural comparisons. Practically, the particular shape that any comparison takes in a specific case depends on the particulars of that case” (70). While the Star Trek episode served as a useful thought experiment, some may wish for actual instances of cross-cultural interpretation to serve as a way to explicate the pathways of cross-cultural interpretative activity. The next two chapters do just this, featuring Jesuit missionaries and their interpretative practices as a case of cross-cultural rhetoric. Chapter 6 presents Jesuit “eloquentia perfecta” as a rhetorical encounter with guiding themes for encounters with other cultures, balancing appropriation with concerns about missionary hermeneutic metapractice. Chapter 7 provides a brief commentary on this Jesuit rhetoric as an example of “theorhetoric” that foregrounds “rhetorical accommodationism” (87)—it utilized the arts of rhetoric in an attempt to account for local practices of interpretation and to assert various meanings and conceptions of the good to local audiences in turn.In the third section of this book, Mailloux further explores the orientation to comparative rhetoric he extracts from the Jesuit theorhetoric that aims to accommodate indigenous cultures as it understands and persuades. Chapters 8 and 9 serve as an extension of this project, ruminating on hermeneutics, allegory, and deconstruction in thinkers such as Hans-Georg Gadamer, Paul de Man, and Kenneth Burke. Chapter 10 returns to the Jesuit-inspired inflection of rhetorical pragmatism in the context of the challenges posed by rhetorical education. According to Mailloux, rhetorical education “has been portrayed in contradictory ways, sometimes as conservative defender of tradition and at other times as progressive advocate of change” (115). Mailloux indicates that this is a false dichotomy for the educational approach of rhetorical pragmatism—“‘what works’ must be defined to encompass not simply what is procedurally effective in a specific rhetorical context, but also what is consistent with great educational purposes across multiple contexts” (115). In other words, certain strategies or approaches might seem to work fine, but become increasingly problematic when viewed from other contexts; alternatively, some approaches can be limited to just those arenas in which they work, with no promise that they hold across multiple other contexts or areas of application. Burke's “theotropic logology” is then employed to highlight the promise of the approach taken by the Society of Jesus over its complex history. Jesuit pedagogy and spiritual exercises are rendered rhetorical on Mailloux's reading, a gain in itself outside of the conversations over pragmatism and rhetoric. Chapter 11 explicates the modern adaptions of Jesuit rhetoric in American colleges, including the educative texts and novels produced by Jesuit thinkers that aimed to inculcate the skills of eloquentia perfecta in young pupils.The fourth part of Rhetoric's Pragmatism explores the act of reception, a topic not unremoved from Mailloux's past scholarship on reception histories. In the act of reading, we interpret and practice rhetoric; the theory of rhetorical pragmatism must provide some guidance in this enacted interpretative realm if it is to be a reliable guide to the vicissitudes of meaningful practice. In chapter 12, Mailloux explores “the rhetorical effects of reading about reading in a globalized culture” (138). Using Azar Nafisi's Reading Lolita in Tehran as its globalized artifact, Mailloux explores the political situatedness of our interpretative judgments, and the extent to which they can transcend ideological entanglements in diverse cultures and contexts. Chapter 13 further investigates the process of reading and interpreting by looking at the embodied intensities available in nineteenth-century travel narratives of visitors to Rome. Using these “walking narratives” alongside modern narrative theory, Mailloux interrogates the travel memoires of Herman Melville, Orville Dewey, and Frederick Douglass as attempts to produce a “composition of place” (156) among their interested readers back home. Chapter 14 marks a break with the format of the rest of the book, being composed of an interview Keith Gilyard conducted with Mailloux. The informal and dialogic tone of this exchange is helpful, especially as it serves to flesh out the “idea of cultural rhetoric” (158) in Mailloux's rhetorical pragmatism. The discussion ranges over a variety of topics, but one interesting part concerns whether or not “pragmatism” taken in its most general meaning entails specific political commitments. After indicating some putative ways that it may not be determined politically, Mailloux concludes that pragmatism lines up with “radical democracy,” since both “share tropes of conversation and dialogue; they share arguments about the primacy of empowerment and protection of minority rights; and they share narratives about the way that you come up with knowledge of truth: through deliberation” (165). The final chapter returns to Mailloux's exploration of reception, reading, and interpretation, and explores the political theologies resident in textual attempts to come to terms with slavery and abolitionist narratives. Here Mailloux's approach is showcased in its rich contextual detail and attentiveness to close reading of texts when he investigates how Frederick Douglass, Herman Melville, and others received the burden and vocabulary of abolition in their own writings.Mailloux's Rhetoric's Pragmatism is a grand addition to the growing wave of research that explores the value of the pragmatist tradition for those in rhetorical studies. It deftly combines theorizing, close reading, and reception histories to make its case that rhetorical pragmatism is a valuable way to engage the promises of rhetorical action among critics and practitioners alike. Like any project, it makes strategic decisions that garner some gains, but that inevitably entail some lacunae. For instance, the collated nature of this work—along with the lack of a synoptic conclusion—sometimes leaves the reader wondering how all of these parts and episodes fit together in a way that provides general guidance for the next instance of interpretation, be it the reader's or Mailloux's. But perhaps this is Mailloux's point in leaving rhetorical pragmatism an open narrative. As I read through this book, I also found myself wondering how this story might have went if Mailloux had engaged the extensive range of us working in and through the separate areas of pragmatist rhetoric and comparative rhetoric. Of course, some of the pieces collected here predate much of the current work in these areas, and Mailloux's approach has a reason for prioritizing the displaying of the value of his application of rhetorical pragmatism to specific lines of inquiry over engaging the full range of past work of others. Still, as the areas of pragmatist rhetoric and comparative or intercultural rhetoric fill with more and more studies, as well as theoretical disputes over the best methods for such work, our accounts of rhetorical pragmatism must grow to fully engage this diversity of readings and readers. Even the guiding term of “pragmatism” demands interrogation and a pluralistic approach to unpacking it: pragmatism is not one thing or theory, of course (as Mailloux acknowledges with his diverse operationalizations of “rhetorical pragmatism”), and versions of it have spread to (and evolved in) cultural contexts as different as Italy, China, and India over the past century. Current scholarship is recognizing this pluralism and global diversity of pragmatism more and more. All of these challenges, however, can be left for future explorations of rhetorical pragmatism. With its rich diversity of topics and playful approaches to reading and theorizing, Rhetoric's Pragmatism does an admirable job of collecting Mailloux's past and present thoughts on and applications of the complex pragmatist tradition to the ephemeral realms of rhetorical practice.
April 2019
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Abstract
Rhetoric and philosophy have long attended to the conditions, dynamics, and relative benefits of debate. Antiquity's deep concern for the relationship between debate and city-serving pedagogy remains an open question. In part through a shared commitment to argumentation theory, rhetoric and philosophy have agreed on and sparred over debate's constitutive and performative role in truth seeking, critical understanding, and collective action. With different and shared idioms, they have touted debate as a fundament of public life, investigated how debate may productively trouble norms of publicity, and reflected on whether the “problem” with the public lies with its reductive affection for debate as antagonism or its self-serving aversion to debate as the risk of confronting the limits of one's own worldview.The ongoing debate about debate is timely and perhaps pressing. Inside and outside academe, there is an audible lament over the collapse if not death of debate—gone is a force for critical inquiry and progressive engagement. And yet, if the eulogy is not premature, there are many who find no cause to mourn—gone is a modernist relic, a promise of rational deliberation that has so often delivered neither reason nor meaningful engagement. So too, the idea that debate can inform collective judgment let alone engender ethics-making consensus is now often seen as proof of its hegemony and evidence of its colonizing designs. As its “enlightened” terms, rules, and conditions are found demeaning, marginalizing, and hostile, debate increasingly stands without apparent standing.If debate takes shape and proceeds within arguments, the constellation of a claim, evidence, and warrant feels increasingly distant if not simply anachronistic, all the more so in the onslaught of reductive, trending, and hermetically sealed assertions of belief, many of which are justified by narrative appeals to experience that refuse question. To the extent that it requires a shared referent and proceeds only as participants are willing in principle to change their minds, the very premise of debate strikes many—on the right and the left—as not only naïve to the exigence of so-called deep division but also an unjustifiable intrusion. In academic and public life, appeals to consider “both sides” of issues are heard as morally suspect and frequently written off as so much neoliberalism at the same time that calls to promote the “free expression” of debate are condemned for their ulterior motives if not outright hypocrisy. Calls to find common ground in the name of undertaking productive disagreement are deemed heretical by all sides. And yet, if these criticisms of debate are themselves open to criticism, if they are not hysterical, the attending dilemma is how to assess their merits without undertaking precisely that which they have ruled out of order. Absent an answer, a solution that has so far proved elusive, the idea of debate is increasingly reduced to strife and conflict (one of the “original” definitions of the term) in which only difference abides. And, with the art of rebuttal deemed bullying and the dynamics of clash held out as violence, what may appear is a kind of vacuum, itself a form of stasis, into which pours endless dialogues and quickly forgotten conversations.This P&R Forum is addressed to the contemporary (im)possibility of debate. Has debate become impossible? What are the conditions of its possibility? What are the costs? Is the impossibility of debate an advance or a setback? Is it time to defend, abandon, or reinvent debate? What is at stake in debate's (im)possibility? Written by a distinguished group, one that includes several individuals who have long-standing and deep ties to academic debate, the essays that compose the forum offer intersecting, overlapping, and often conflicting replies to these questions—including the suggestion that they are perhaps the wrong questions. Within and across the pages that follow, there is provocative agreement, curious divergence, and instructive disagreement. The question of debate is an opening in which to discern and grapple with experiences of expression, the potential of speech, habits of engagement, the complexity of lived and conceptual stasis, the cost of sovereign self-certainty, and the contested truths of ethical life.
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Abstract
For those of us who went to graduate school during the 1970s and 1980s, our understanding of early-modern rhetoric was shaped in large part by a preoccupation with clarifying the relationship between rhetoric and philosophy. The curriculum at that time usually included a heavy dose of secondary literature by scholars in the tradition of Wilbur Samuel Howell, Karl Wallace, Douglas Ehninger, Vincent Bevilacqua, and Lloyd Bitzer. A common theme in those readings was an investment in mapping the primary texts of modern rhetorical theory against the background of metaphysics and epistemology. Occasionally, we read an essay like Walter Ong's “Ramist Method and the Commercial Mind,” which suggested a different approach to the subject. However, our interest in documenting the influence of Francis Bacon's scientific method on Joseph Priestley's theory of rhetorical invention or of explaining how George Campbell responded to David Hume's skepticism left us with little time to explore the influence of commercial culture on modern rhetorical theory—even in cases that probably should have been obvious like Adam Smith's Lectures on Rhetoric and Belles Lettres or Richard Whately's Elements of Rhetoric.Today, many of us who were originally trained as historians of rhetoric find ourselves surrounded by colleagues who dismiss the history of rhetoric courses as hopelessly passé. In fact, if we're honest, even for those of us who embrace the history of rhetoric as an essential component of liberal arts education, our files of lectures about the intricacies of Enlightenment rhetorical theory can seem increasingly remote and tired. As Christopher Hill once explained, every generation is faced with the task of rewriting history in its own way: “although the past does not change, the present does; each generation asks new questions of the past and finds new areas of sympathy as it re-lives different aspects of the experiences of its predecessors” (1972, 15). The challenge facing historians of rhetoric, in other words, is this: how do we reframe Enlightenment rhetoric to reveal its relevance in our lives today?In Rhetorical Style and Bourgeois Virtue, Mark Garrett Longaker suggests a “way in” to modern rhetorical theory that is likely to resonate with many twenty-first-century readers. Instead of approaching Enlightenment rhetoric as a reaction to modern theories of metaphysics and epistemology, Longaker reconfigures the subject around compelling problems of economics and ethics. For example, in an age of free-market capitalism and consumer culture, what is the moral grounding for our obligation to transparency and honesty in our rhetorical transactions? When attempting to flourish in an economic system that gives its highest rewards to self-interested instrumentalism and greed, is it still possible to cultivate a sense of altruism, honor, or loyalty toward others? And, furthermore, as we find ourselves inhabiting an increasingly privatized, competitive, and commercialized “marketplace of ideas,” how do we reconcile the values of free speech with the values of rhetorical decorum and politeness? For anyone who worries about the practical fallout of these sorts of questions, Longaker provides a compelling reminder that “our age is not exceptional. From its seventeenth-century financial beginning through its nineteenth-century industrial episode to its twenty-first century digital projection, capitalism has been thoroughly rhetorical” (11). In expanding upon this claim, Longaker proceeds recursively in relation to four case studies: John Locke on clarity, Adam Smith on probity, Hugh Blair on moderation, and Herbert Spencer on economy.Chapter 1 examines John Locke's obsession with discursive clarity and its role in commercial contracts. Traditional readings of book 3 of the Essay Concerning Human Understanding (the treatment of the “abuses of words” and the remedies for those abuses) tend to place a heavy emphasis on Locke's relationship to British empirical sciences as inspired by his involvement with the Royal Society of London for the Pursuit of Natural Knowledge. While this focus on epistemology and scientific inquiry did obviously play an important role in Locke's analysis of the subject, Longaker advises historians of rhetoric that there is more to the story. His close reading of the Essay makes clear that Locke's attacks on sophistry and rhetoric are unusually vitriolic and inconsistent with other statements Locke made about the significance of verbal imprecision in the sciences. If we pay attention to the evolution of early drafts of Locke's Essay and if we read the Essay against the background of Locke's other writings on issues having to do with economics and business finance, we begin to realize that his frequent allusions to the relationship between argument and commerce and his analogies between sophistry and financial dishonesty are not just stylistic embellishments. Longaker explains that Locke's rule about linguistic propriety “is not just a stylistic guideline, nor is it principally a political suggestion. Locke believed that propriety in currency and language preserves commercial stability, since propriety depends on consent, and consent to a common medium permits financial and conversational exchange” (22). Longaker examines Locke's conception of an ethical obligation to propriety in commercial interactions. He then explains how Locke's requirement for clarity and his rule against disputation were implicated not only in his theory of natural law and social contract theory, but also in his analysis of misrepresentation in financial contracts. Longaker concludes the chapter with a survey of Locke's writings on education. He demonstrates how Locke's writings emphasized a “rhetorical pedagogy of clarity” (37) as an essential component in the education of the new merchant classes.In chapter 2, Longaker turns to Adam Smith's analysis of sincerity and probity. He begins by reviewing the common assumption that Smith's version of free-market capitalism transforms all goods and services into commodities, such that the value of bourgeois virtue is defined as a transactional calculation of prudence. As Smith said in The Wealth of Nations (1776), “It is not from the benevolence of the butcher, the baker, or the brewer that we expect [their probity]… but from their regard to their own interest” (Smith quoted by Longaker 44). That is to say, any claims about moral obligation within a capitalist system appear to be grounded in a claim to expedience—protecting one's reputation in the marketplace (in the short term, and also in the long term). However, as Longaker explains, this common interpretation of Smith is faulty. The interpretation persists because key passages have been read out of context. A more robust reading of Smith would strive to examine these passages against the background of The Theory of Moral Sentiments (1759), the Lectures on Rhetoric and Belles Lettres (1762), and Smith's lectures on jurisprudence (c. 1754–1764). Longaker succinctly summarizes his survey of this literature by asserting that Smith did not, in fact, define probity as merely a “ruthless calculation of interest”: “Honesty may be prudent, and the prudent man may be honest, but he is not honest because he is prudent. Probity comes from a felt sense of right, which leads to an honest rhetorical style” (44). Longaker devotes most of chapter 2 to unpacking these claims—and, more generally, to explaining the recurring problem in Enlightenment ethics regarding the relationships between instrumental reason, moral feeling, habit, and ethical character. Longaker explains how Smith posited the psychological mechanism of fellow feeling or sympathy as the basis for capitalism's “two legal pillars,” property and contract (56–57). The capacity for sympathy can only be cultivated through the exercise of imagination—not through reason. With Smith, we see the beginnings of a decline in classical invention and the rise of aesthetics and belletristic criticism as dominating forces in rhetorical pedagogy. Longaker concludes the chapter with an examination of Smith's efforts “at promoting rhetorical criticism of imaginative literature to illustrate how he wanted students to study, discern, and produce honest discourse in the free arenas of civil society: the literary salon, the commodities exchange, and the rhetoric classroom” (44).Longaker presents Locke and Smith as having been generally optimistic about capitalism as a force for social improvement. Capitalism promotes rhetorical virtue in the sense that clarity is a necessary condition for meeting the obligations of financial contracts. Further, a felt sense of sympathy and of sincerity is an essential condition for becoming an effective participant in the marketplace. Later writers, however, became increasingly cynical about the relationship between virtue and commerce. Virtue and commerce “seemed sometimes complementary and sometimes contradictory forces.” This ambivalence prompted the question, “Did capitalism make people good, or did good people make commerce possible?” (74). In chapter 3, Longaker takes this question as the starting point for his analysis of Hugh Blair. Conceding that Blair was not a systematic or consistent thinker, Longaker brings a sense of order to his analysis by focusing on Blair's participation in a debate among eighteenth-century intellectuals regarding the vice of licentiousness and the corrupting influence of material luxuries. Reviewing statements by writers such as Lord Kames, Adam Ferguson, David Hume, and Daniel Defoe, Longaker asserts that Blair's most important contribution to the “luxury debates” was the “bourgeois virtue of moderation” which would provide “a ballast to right a commercial ship listing toward overconsumption” (79). Specifically, “Christian morals and republican virtue teach good habits of moderate consumption and personal savings, habits that support commerce by ensuring reinvestment and by preventing overconsumption” (74). In his Lectures on Rhetoric and Belles Lettres, Blair gave his students a guide to rhetorical moderation by crafting a synthesis between Locke's demand for verbal clarity and Smith's celebration of sentimental figures (88).In chapter 4, Longaker turns to Herbert Spencer as “the proper inheritor of the British Enlightenment's integration of ethics, economics, and style” but who, in the end, tracked the “decline and fall of rhetorical style and bourgeois virtue” (101). Spencer's essay “The Philosophy of Style” (1852) is usually remembered for its treatment of language as a source of “friction” which hinders the “machinery” of the human intellect: “the more time and attention it takes to receive and understand each sentence, the less time and attention can be given to the contained idea; and the less vividly will that idea be conceived” (Spencer quoted by Longaker 102). This famous description of the “economics of style” grew out of Spencer's work in industrial engineering and his analysis of the need for efficient communication within large corporations. But Longaker claims that this is actually the least interesting feature of Spencer's analysis of style: “More interesting and more important is Spencer's adherence to the British Enlightenment faith that rhetorical style can facilitate sympathy; will ameliorate humanity, and must advance commerce” (103). This optimism that permeated Spencer's rhetorical economics was a product of his belief in the Enlightenment's theory of historical progress. He believed in the power of capitalism—not so much as an artificial creation of human beings but as a divinely ordained necessity in human evolution. Over time, however, Spencer learned to distinguish biological evolution from social evolution. In the process, according to Longaker, he became increasingly skeptical about the role and significance of individual agency. Ultimately, Spencer's fascination with the mechanisms of a deterministic evolution led him to turn away from rhetorical education and from the imaginative arts all together. As Longaker explains, Spencer “lost faith in the individual's ability to purposefully cultivate bourgeois virtue” (123).The narrative arc of Longaker's survey is clear and perspicacious. Although he examines a limited number of canonical texts in Enlightenment rhetorical theory, by shifting the frame of analysis from epistemology to economics, he succeeds in uncovering in those familiar texts many original and compelling insights. If there is any criticism one might offer, it is that, at times, the narrative is too neat and too economical. Longaker focuses so scrupulously on a progression of ideas that he sometimes neglects complicating issues that—on closer examination—may also turn out to be relevant. For example, he devotes little attention to the influence of the classical traditions of invention and argument on Enlightenment rhetoric. However, one can't help but be curious about how classical notions of scientific discovery and rhetorical advocacy were reconciled with Adam Smith's theory of economic growth in commercial society—which depends on the division of labor and specialization in the labor force (including both physical and intellectual labor). Although it may have distracted from Longaker's central interest by drawing us back to the more familiar grounds of rhetoric and epistemology, the tendency toward intellectual fragmentation—which undermines modern usage of the classical topoi—does seem to be important to any discussion of rhetorical pedagogy and bourgeois ethics. So, for instance, by ending his narrative with Spencer, Longaker overlooks other writers (John Stuart Mill, Henry Sidgwick, Alexander Bain, and John Ruskin, for example) who were preoccupied with responding to Smith's division of labor because of its dangerously dehumanizing implications. The project of reframing public discourse—and specifically, of reframing public argument—in a way that would secure social justice as a constraining value to commercial culture became pervasive to nineteenth-century ethics and economics.Longaker's “rebranding” of Hugh Blair as a “moderate man” who “taught bourgeois virtue to offset the vice of luxury and to prevent the corruption of commerce” (98) is an intriguing claim. But for those of us who are accustomed to reading Blair's lectures against the backdrop of neo-classical rhetoric and eighteenth-century classical education, the argument is not entirely convincing. For example, dating at least to Charles Rollin's The Ancient History (1729), Greek history had been a stage for attacking the commercial decadence of Athenian “popular culture” and for defending an elite “high culture.” Blair's disdain for disputation and for popular oratory and his endorsement of polite belles lettres reenacted a standard trope in eighteenth-century debates about class and economic stratification. Longaker's interpretation of Blair might be more convincing had he acknowledged this historical context—or at least provided greater attention to the way Blair's notion of belles lettres would be mobilized as a class marker.Finally, it is surprising that Longaker grants Richard Whately only a brief reference in his text. Whately was, after all, a major force in nineteenth-century British interpretation of rhetoric and of political economy. A prolific writer, he offered commentary on diverse subjects that seem directly relevant to the question of bourgeois virtue: tolerance and partisanship, charity and covetousness, luxury, argumentative clarity and consistency, humility and moral judgment, and the relationship between reason and passion in persuasive discourse. Granted, any careful examination of Whately on rhetoric, economics, and ethics, would easily fill a book by itself. Still, one suspects that by adding someone like Whately to this discussion the project might have gained an extra level of depth and nuance.Despite these minor disappointments, the bottom line is that Longaker's work stands as essential reading for anyone who is interested in the relationship between rhetoric and economics. In fact, for all of us who face the prospect of spending the remainder of our careers responding to the consequences of a collective investment in Trumpean economics—and at a time in which the Supreme Court has declared that “money is speech”—Longaker's analysis gives us ample motivation to rethink our assumptions about the relevance of Enlightenment rhetorical theory to our twenty-first-century predicament. John Locke, Adam Smith, Hugh Blair, and Herbert Spencer each grappled with moral problems that are surprisingly similar to problems we face today. Rhetorical Style and Bourgeois Virtue may not provide a comprehensive study of the subject, but it is an impressive point of entry that is likely to inspire compelling research for the future.
August 2018
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Abstract
The Enlightenment can be described as an attempt to make reason more worldly in order to make the world more reasonable, and the Enlightenment project is characterized by an unflagging confidence in reason's ability to ensure humanity's progress toward a more peaceful, civilized, and moral social and political order. However, the luminaries of the Enlightenment did not succumb to the naive belief that disembodied reason was capable of exercising an immediate influence on human history. To the contrary, these thinkers recognized that humanity always already mediates between reason and history and that reason only ever becomes efficacious in the world by being at work in and on human beings. Accordingly, they recognized that their attempt to promote human progress could succeed only in and through a program of universal education. The great thinkers of the Enlightenment not only thought deeply about the nature and purpose of education; they also saw their own intellectual efforts as contributions to the education of the human race. Indeed, the great Enlightenment thinkers were driven to serious reflection on their own practice of writing as the vehicle for their overarching attempt to engage, teach, and shape their readers. Though it is now common to describe the Enlightenment as a transition away from humanism's concern with speech, rhetoric, and community toward a one-sided emphasis on mathematics, method, and subjectivity, this characterization is a drastic oversimplification that fails to attend to the necessary and abiding connection between Enlightenment, education, and communication.Immanuel Kant is exemplary, in this context. For though he did not write an independent treatise on rhetoric, he emphasizes the vital role that rational discourse and effective communication play in promoting freedom and morality. Thus, Kant characterizes the Enlightenment itself as an attempt to educate the human race by cultivating in each individual the capacity and courage to employ their own understanding to make rational judgments without relying on the guidance of authoritative opinion or received custom, and he argues that this pedagogical project requires, as its necessary condition, the public use of reason, in which individuals communicate their own considered views to their community. Kant thereby indicates that the Enlightenment is inseparable from the modes of communication that make Enlightenment possible and a fortiori from an account of what modes of communication are conducive to the Enlightenment project.G. L. Ercolini's Kant's Philosophy of Communication takes Kant's account of the connection between Enlightenment and the public use of reason as its starting point. Noting that the public use of reason is nothing if not a way of speaking to and with others, Ercolini's principal thesis is that Kant not only offers “a complex philosophy of communication, but, as it turns out, rhetoric, debate, and exchange emerge as central to his enlightenment philosophy” (2). Ercolini begins by noting that historians of rhetoric have tended to overlook Kant completely or to emphasize his noteworthy criticisms of rhetoric (9). However, Ercolini avers that “a little digging” allows us “to get past Kant's curt dismissals” of rhetoric and reveals that there is, in fact, “much in his work that relies on an important role for speech, rhetoric, communication, and public discourse” (6). Accordingly, Ercolini undertakes the daunting but important task of drawing out the theory of communication underlying Kant's various “discussions of rhetoric, ethics, aesthetics, and style” (2).Ercolini begins her analysis of Kant's philosophy of communication by reviewing Kant's several explicit discussions of rhetoric (chapter 1). She rightly observes that Kant is often quite critical of the art of rhetoric, and she notes that “Kant's objection to rhetoric … is twofold: first, to its deceptive purpose and, second, to its violation of the audience's goodwill and autonomy” (33). That said, Ercolini emphasizes that Kant's criticisms of rhetoric do not prevent him from acknowledging the need to speak well, with practiced eloquence and measured style (40). Indeed, Kant appends an important footnote to his most famous and trenchant critique of rhetoric in which he praises the figure of the Ciceronian orator, who speaks “without art and full of vigor” (40). In the final analysis, then, Kant's explicit discussions of rhetoric are ambivalent. Kant is critical of rhetoric, to be sure, but he also points beyond rhetoric to a mode of speaking that is both praiseworthy and salutary. Thus, Ercolini concludes, “Kant's treatment of rhetoric, albeit confounding and requiring much patience, ends up opening possibilities for distinguishing good from bad rhetoric” (41). The remainder of Ercolini's book is devoted to exploring these possibilities in an attempt to develop “a Kantian account of what could be considered as a positive role for rhetoric” (34).Schematically, Ercolini's analysis of Kant's philosophy of communication seems to fall into three parts: one that deals with the practical significance of Kantian rhetoric (chapters 2–3), one that deals with the aesthetic characteristics of Kantian rhetoric (chapters 4–5), and one that begins to develop an account of what Ercolini calls “rhetorical judgment” (conclusion). In the realm of the practical, Ercolini first examines Kant's interest in and analysis of popularity (chapter 2) and then turns to a more direct examination of the moral significance of rhetoric (chapter 3). Ercolini's treatment of Kant's account of popularity is one of the strongest and most important sections of the book. Noting Kant's well-known criticism of popularity in the Groundwork for the Metaphysics of Morals (77–79), Ercolini illuminates this criticism's place within Kant's broader critique of Popularphilosophie, on one hand (81–87), and his own attempt to clarify, popularize, and promote the Critique of Pure Reason by publishing the Prolegomena to Any Future Metaphysics, on the other (60–77). Ercolini's central claim is that Kant is critical of the pursuit of popularity for its own sake but that he also recognizes the need to popularize his own thought. Of course, Kant is well aware that it is difficult to navigate between the demand for rigor and well-groundedness and the demand for clarity and accessibility, but Ercolini concludes that he sees the attempt to meet both demands as one of the central tasks of philosophical communication.Chapter 3 turns from an examination of popularity to an investigation of the normative principles that ought to govern the quest for popularity. In taking up the relationship between Kant's moral philosophy and his philosophy of communication, however, Ercolini turns away from what she describes as the “strict and morally rigorous Kant,” who “is interested in determining the a priori principle of moral action divested of any particularities, experience, or other intervening factors”, to what she describes as “another ethics in Kant”—“an other-ethics,” “an ethics of the empirical,” “an improper ethics” (92, 106, 104). Ercolini's claim is that Kant's anthropological writings reveal an approach to ethics that is “anchored in the realm of the contingent, the situational, and the momentary” (93). On Ercolini's reading, this “improper ethics” corrects for “the radical interiority of the categorical imperative” by offering an account of the human as necessarily directed toward and obligated by the community in which he or she abides (110). And precisely because it orients one toward community, the “other side” of Kant's ethics both demands and describes forms of communication fitting for moral community, as Ercolini demonstrates through a fascinating analysis of Kant's concrete discussions of communal dining (115–20).After completing her examination of the “practical” side of Kant's philosophy of communication, Ercolini turns to the “aesthetic” side in order to consider the role of Kant's aesthetic theory (chapter 4) and his account of style and tone (chapter 5). Chapter 4's overarching goal is to explain why Kant ranks poetry above rhetoric in the hierarchy of the fine arts. Ercolini argues that a careful analysis of Kant's argument reveals that both poetry and rhetoric can provoke a lawless and disordered relation between the cognitive capacities but that both can also provoke a lawful and harmonious free play of the faculties (154–64). Accordingly, Ercolini once again concludes that Kant's aesthetic theory points toward a positive account of rhetoric, his explicit criticisms of rhetoric notwithstanding.Chapter 5 offers an important analysis of Kant's account of style and tone. Regarding style, Ercolini stresses Kant's recognition of the need to balance logical and aesthetic perfection in order to achieve a “perspicaciousness” that is conducive to true popularity (167–75), while avoiding a fashionable, enthusiastic, and affected style that undermines rational autonomy (175–81). Whereas style can and should engage the understanding, Ercolini argues that Kant thinks that tone necessarily engages the affects (186). Thus, Kant's account of tone is primarily negative in orientation—he emphasizes the need to avoid a “superior” tone that smacks of “elitism, where the philosopher is one of the few who uncovers the secret of philosophy and, as such, holds a superior position over the many who have no such direct access” (193). And yet this negative posture points beyond itself to Kant's commitment to a way of speaking that “facilitates understanding and encourages engagement and exchange” (197).In her conclusion, Ercolini seeks to draw the insights from the preceding chapters together in order to offer an account of Kant's Enlightenment legacy. She pays particular attention to Kant's popular essays. Drawing out their historical context, she characterizes these essays as “argumentative moments in dynamic and lively debates” that describe, theorize, and establish “the communicative space of a vision of politics focusing on public modes of engagement” (202, 200). Ercolini concludes that Kant's popular essays reveal an implicit theory of what she calls “rhetorical judgment,” that is, the “practices of submitting one's thought to the public realm, achieving balance between rigorous examination … and aesthetic perfection” in order to attain true popularity (215).Having offered an overview of Ercolini's argument, I conclude this review by developing three critical suggestions in hopes of inspiring further reflection on the nature, meaning, and significance of Kant's philosophy of communication. The first critical suggestion concerns Ercolini's treatment of Kant's ethical theory. As noted above, Ercolini's treatment of Kant's moral philosophy turns on her distinction between Kant's account of a pure and abstract ethical theory grounded in the categorical imperative and the “impure” and therefore “improper” ethics that Kant presents in his anthropological writings. Though Ercolini is right to claim that scholars have tended to emphasize the former at the expense of the latter, she goes too far in her own attempt to correct for the scholarship's one-sidedness. For Ercolini goes so far as to claim that it is possible to read Kant as grounding morality in anthropology (106). However, the mature Kant consistently maintains that the categorical imperative is and must be the foundational principle of human morality. This observation is not intended to discredit Ercolini's claim that Kant's anthropological writings shed important light on his understanding of communication—they surely do—but it does call Ercolini's way of drawing a sharp distinction between two different “sides” of Kant's ethics into question. It would be productive to further develop Ercolini's careful examination of Kant's anthropological writings by exploring the important and vital connection between Kant's philosophy of communication and his account of the nature and significance of the fundamental principle of morality, that is, the categorical imperative.A second critical suggestion has to do with Ercolini's way of abstracting from Kant's account of reason as spontaneous, free, teleological, and moral. For Kant, the categorical imperative is grounded in reason. The moral law is always reason's moral law, and reason always already demands that morality be efficacious in the world of lived experience. This demand is root and fruit of Kant's account of the highest good, and it ultimately takes the form of an obligation to establish what Kant describes, variously, as a moral world, a kingdom of ends, and an ethical community. Attending to Kant's account of reason suggests that the categorical imperative, as reason's moral law, is always already bound up with concerns with and interests in the well-being of the community. Indeed, Kant emphasizes the importance of speech, communication, and the public use of reason at least in part because these activities are conducive to the realization of the highest good in the world. Accordingly, we do not need to turn away from Kant's “proper” ethics in order to explore the connection between morality, community, and communication. Ercolini's account of the role of communication in humanity's social and political life might benefit from further reflection on the central role that the highest good plays in Kant's moral theory.A final critical suggestion concerns Ercolini's treatment of the Critique of Judgment. For, though Ercolini offers a general summary of Kant's project in this work and a careful analysis of Kant's account of the relationship between poetry and rhetoric, she overlooks several other important and explicit discussions of communication that Kant offers in the third Critique. In particular, an account of Kant's philosophy of communication would benefit from a discussion of Kant's claim that judgments of taste are characterized by their universal communicability, of Kant's account of genius as an artist who is characterized by a special talent for a unique mode of communication, and especially of Kant's suggestion in CPJ §60 that beautiful art is capable of contributing to social and cultural progress by facilitating communication and sympathy between different social classes. Ercolini's discussion of the third Critique is helpful so far as it goes, but this work contains more resources for developing a complete account of Kant's philosophy of communication than Ercolini suggests.In the final analysis, Ercolini's treatment of Kant's philosophy of communication is clear, original, and provocative, and it pursues a number of important questions that are typically overlooked in the Kant scholarship. Kant's Philosophy of Communication makes an original and timely contribution to the scholarship. It will be of interest to scholars working on Kant's social and political theory, and it will be required reading for anyone interested in Kant's understanding of speech, rhetoric, and communication.
May 2018
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Abstract
For Hannah Arendt, the promise serves as currency in a world where predictability of outcome in the realm of human action is impossible, where courage is required in order to submit oneself in word and deed in the public realm, and where forgiveness serves as recourse when things go differently than hoped. Each of these points in Arendt's political philosophy is indebted to Immanuel Kant, a thinker who is often characterized as rejecting rhetoric on aesthetic and moral grounds alike. In Kant and the Promise of Rhetoric, Scott Stroud takes up the apparently straightforward but ultimately complicated question of Immanuel Kant's treatment of, and disposition toward, rhetoric.While Kant is typically characterized as both dismissive and antipathetical toward rhetoric (in contrast with philosophy), Stroud's thoughtful, well-informed, and nuanced examination of the communicative and rhetorical underpinnings of Kantian thought focuses on identifying a nonmanipulative, educative rhetoric underscoring Kant's ethical, aesthetic, pedagogical, religious, and critical writings. This is not Kant's promise, at least wittingly—Stroud does the work in outlining the promise of rhetoric in Kant, at least insofar as his philosophy implicitly relies on a repertoire of communicative, discursive, embodied, and even performative practices. If, as Jaspers noted, Kant is the philosopher of the Western tradition, then interrogating the relation between rhetoric and philosophy requires a sustained and thoughtful intervention into the question of Kant's attitudes toward rhetoric—not merely a passing consideration of esoteric or occasional interest but a fundamental and essential intervention. Stroud's work offers the first book-length direct examination of this question.Kant and the Promise of Rhetoric presents a compelling counterreading to a prevailing and predominant narrative from both philosophy and rhetoric, namely, that Kant dismissed rhetoric wholesale in favor of philosophy. While much attention is paid to the monuments of Western thought known as Critique of Pure Reason, Critique of Practical Reason, and Critique of Judgment, the critical philosophy only represents part of the Kantian enterprise. In accordance with the recent turn to Kant's so-called occasional works and his anthropological writings (see Robert Louden, Kant's Impure Ethics [2000]), Stroud's investigation incorporates lesser-discussed works from Kant such as Religion Beyond the Bounds of Mere Reason, Metaphysics of Morals, and lectures on both anthropology and pedagogy and does so in order to suggest that Kant's attitudes toward rhetoric are far more complicated and nuanced than has been recognized in his critical philosophy.The central question of this project is “can we reclaim rhetoric as a part of Kant's project of moral improvement, of molding an individual into a caring and consistent community member?” (8). Stroud grounds his examination in the aesthetic and ethical works (and, importantly, the relation between them) in order to situate and trace the communicative and discursive dimensions that disclose different facets of Kant's educative rhetoric—not only in how Kant prioritized lively examples in teaching but in the function and practices of narrative, symbol, and ritual in constituting the ethical community of religion, as well as in how secular argumentation serves as a critical rhetoric for both rhetor and audience. Stroud identifies rhetorical experience as the core of Kantian educative rhetoric, defined as “the use of experience of a message receiver in the persuasion of that receiver” (8). He carries this perspective throughout the study in showing how rhetorical experience forms an understated, even assumed, yet central function in Kant's ethical project.The first chapter, “Tracing the Sources of Kant's Apparent Animosity to Rhetoric,” both provides an overview of the standard take that Kant dismissed rhetoric and embarks on some contextual sleuthing to determine the basis of that negative characterization. His attacks on rhetoric are aimed at particular and situated targets—the popular Ciceronian philosopher Christian Garve—while the criticism focuses on both methodological and ethical considerations—a particular instrumental and ends-oriented view of persuasion. This chapter distinguishes Garve's Ciceronian-inflected popular style that was designed to appeal to a general audience and emphasized the virtues of happiness and instrumental motives from Kant's investment in philosophical rigor, properly oriented by morality, intended for a more technical audience. We thus have two different paradigms of public enlightenment and two different attendant rhetorics.To open up the question of Kant's attitudes toward rhetoric before building a Kantian approach to rhetoric and communication, we also need to think in broader terms about what practices Kant recommends and condemns, to think beyond the restricted scope of what he inconstantly termed “rhetoric.” The second chapter, “Kant on Beauty, Art, and Rhetoric,” begins to identify myriad ways in which skilled speaking and language use can positively and significantly influence others while also respecting their autonomy. If one can use vivacity and liveliness to help instantiate and render the moral accessible and present, then cannot that very operation demonstrate a nonmanipulative concept of persuasion that encourages a particular path without evacuating and nullifying the audience's capacity for judgment? Since the distinction between poetry and rhetoric for Kant relates to the use of poetic images in the service of entertainment or serious business respectively, then contrast between rhetoric and poetics becomes less sharp once rhetoric also includes nonmanipulative positive moral influence.Stroud distinguishes manipulative persuasion (where the speaker holds an advantage over the audience and enacts a hidden agenda, which exerts a causal force on listeners, hence subverting their agency) from a nonmanipulative rhetoric (which amounts to an edifying influence realized through lively presentation of examples, euphony, and propriety and characterized by transparency, where public ends are known to all members of the audience, who assist the auditor in using their own faculty of judgment). The third chapter, “Freedom, Coercion, and the Search for the Ideal Community,” works from Kantian moral philosophy to establish a form of persuasion that reflects proper maxims for action, for “if moral philosophy amounts to anything of enduring value, it must be in positing an endpoint for our endeavors to become better individuals and better group members through freedom” (59). This process of moral cultivation and improvement of the individual and collective alike assumes a certain form of permissible influence that serves not as an external force but more as a catalyst stimulating an inner process of judgment.The fourth, fifth, and sixth chapters lay out three different contexts and forms of educative rhetoric in Kant: the pedagogical function of the example, the use of symbol, narrative, and ritual in his religious writings to foster the constitution of community, and a critical rhetoric involving principles for both engaged speakers and auditors. These chapters together outline a range of different yet isomorphic practices that serve to cultivate and foster moral improvement without evacuating the auditor's autonomy and judgment. Accordingly, the fourth chapter “Pedagogical Educative Rhetoric: Education, Rhetoric, and the Use of the Example,” provides the broader warrant underlying the three forms of educative rhetoric—that for Kant, education serves as the paradigm for ethical influence that guides cultivation and self-discipline, while recognizing the capacities common to all and also preserving and respecting autonomy. Educative rhetoric is defined as “the use of speech and symbolic means to create or instantiate the sort of change desired in the pupil” (110). Examples, pedagogical tools favored by Kant, provide the proper orientation by creating moral dispositions that help promote the recognition of moral bases for action.Chapter 5, “Religious Educative Rhetoric: Religion and Ritual as Rhetorical Means of Moral Cultivation,” shows how religious symbol and narrative serve as a moral catechism, how myths operate as enargeia in making the moral present, and how practices like public prayer (not personal petitioning) performatively enact a self-persuasion that fosters the living church of ethical community by reorienting purpose away from self-love. With this, the final chapter circles back to the question of politics—although how we treat one another, how we orient ourselves, and how we constitute moral communities, I would submit, reflect a political commitment all the while. In this final chapter, Stroud draws his examination of Kant's educative rhetoric toward the implication that far from decrying rhetoric and abnegating the human realm of interaction, Kant not only provides fairly extensive guidelines for how to properly orient oneself to others, how to communicate in ways that preserve autonomy and freedom, and how to fashion a critical rhetoric that recommends ways of promoting ethical messages and interaction, but also for the development of an everyday critical capacity to receive and engage such messages from others.Although detailing a range of practices that constitute Kant's rhetorically inflected observations, Stroud repeatedly returns to the idiom of persuasion. Perhaps something broader like “influence” (just as one example) might better highlight some of the variety within the domain of educative rhetorical practices in Kant. A minor point, for sure—but one that invariably undersells the laborious work here in showing attitudinal, orientational, and (at points, even) affective dispositionality in a thinker like Kant, underserved by consistent recourse to the vocabulary of persuasion. While the promise is stated rather humbly, the payoff seems considerably larger than outlined in this book—particularly if educative rhetoric is more explicitly connected to Kant's notion of enlightenment. This connection is directly addressed in a few, brief places, but our understanding of Kant's thought shifts radically when we acknowledge that enlightenment (toward which his critical and noncritical writings alike build) is predicated on, occurs through, and leads toward communicative practices that serve to cultivate the capacities of humanity. This might require a different engagement with the Ciceronian Christian Garve and possibly call for reconsideration of whether Kant was primarily interested in targeting a technical philosophical audience or a more popular audience. Stroud's project changes the way in which we view Kant and the relation between rhetoric and philosophy, as well as the deeply rhetorical underpinnings of enlightenment.Stroud's book is an important, ground-breaking study on Kant's apparently confusing take on rhetoric. Although Kant's place in the pantheon of Western philosophy is secured by the difficult and laborious first Critique, Kant was, throughout his life, first and foremost an educator. He began lecturing before he secured his position at Königsberg and continued until he reached the point in his advanced age where he could teach no more. Stroud's project, in using experiential, educative rhetoric as the major thematic through which to reread Kant on the question of rhetoric, highlights and pays tribute to this often underacknowledged pedagogical orientation and dedication throughout Kant's writings. These strong, carefully documented chapters show a range of recommended practices for cultivating sufficient means of influence that do not carry persuasion so far (in grounds, style, method, and aim) as to overrun the auditor's free exercise of their faculties. Stroud's examination of the range within Kant's pedagogical, religious, and critical educative rhetoric greatly adds to our understanding of another side of Kant, the author of the first Critique—a pedagogically oriented theorist of communication.
February 2017
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Abstract
Civic Jazz asks us to expand our understanding of what it means to say that jazz is an American art form. While Clark is clearly a fan, with an intimate knowledge of jazz, its culture, and community, this book offers more than anecdote and description, which is so common in jazz studies. Rather, this well-crafted book extends and offers a theoretical basis to the idea, put forward by Wynton Marsalis, Albert Murray, Ralph Ellison, and most recently Barak Obama when speaking at the 2016 International Jazz Day Concert, that jazz expresses the American spirit. Clark finds his theoretical armature in Kenneth Burke's blurring of the boundary between rhetoric and poetic. As Clark argues, Burke's works articulate a rhetorical theory of aesthetics that is centered on the dispositional effects of form. Furthermore, and precisely because form is not restricted to the language arts, Burke's rhetorical aesthetics are singularly appropriate to a study of the civic role of jazz.Clark models his book on a jazz performance. The book offers neither a linear argument nor a dialectical movement from antitheses to synthesis. Rather, Clark weaves an account where theory, the rhetoric of jazz advocacy, and jazz performances themselves resonate harmoniously. Jazz becomes a representative anecdote for unpacking the details of Burke's political aesthetics, even while this developing theory provides a means to understand jazz's aesthetic workings and civic significance.In “Setting Up,” his first and introductory chapter, Clark advances the thesis/theme that jazz calls forth an identity and a form of living that manifest e pluribus unum. He introduces Burke's work, its cultural critique of America, and its call for a redemptive art of living. Aligning Burke with critics ranging from Walt Whitman to British literary theorist Terry Eagleton, Clark explains how Burke looked at America and how when he saw division, turned to rhetoric and its capacity to overcome it by fostering identification through form. Clark then takes up the difficult task of extending rhetorical theory and criticism to jazz as a historically situated and significant art form and looks to jazz writers and musicians who describe such rhetorical processes in their music. Clark establishes his bona fides by citing broadly: he revisits Aristotle's and Suzanne Langer's reflections on music, gestures toward Ingrid Monson's recent jazz musicology, and takes up the African American reflections on jazz of Ralph Ellison and Wynton Marsalis. These provide the means for him to develop the idea that jazz is constitutional and that its workings can be explained in terms of the rhetoric of form.Each chapter returns to, explores, and augments this initial theme, much as each chorus of a well-crafted jazz solo extends and develops those musical ideas that have preceded it and just as Burke notoriously returned, revised, and augmented own his prior efforts. In his second chapter, “A Rhetorical Aesthetic of Jazz,” Clark doubles down on Burke. While Burke never wrote on jazz, Clark finds in his work the means to capture jazz's civic function. Burke's Rhetoric of Motives describes the aesthetic experience of identification as “swinging along with the form” (58). In Clark's account, this link to jazz is more than fortuitous. Jazz was known as “swing” during its commercial heyday as America's main popular dance music, a reference to its pulsing, danceable rhythm and its contagious attitude, intensity, and energy. Furthermore, Burke was a young man during the “jazz age,” and was aware of African American musical styles, having favorably reviewed both a 1928 concert by the African American Jubilee Hall Singers and the 1933 African American Broadway musical Run, Little Chillun! Burke also corresponded regularly with African American intellectuals, notably Ralph Ellison, the author of Invisible Man and Albert Murray, Ellison's friend and author of both Stompin' the Blues and The Omni-Americans, canonical texts on jazz and race in America.Clark considers “swinging along” to be an apt term to describe the activity of both musicians and audiences, who are guided by a faith that the musical work in progress will continue to cohere as it unfolds. Burke presented swinging along as a needed corrective to the American civic sphere, where cooperation is difficult. For Clark, jazz offers a model for such cooperation. This is because “jazz is an act of hopeful defiance of the alienation and fear that makes us hold ourselves back to avoid judgment or rejection” (26). Throughout the book, Clark describes singularly eloquent jazz performances, including an impromptu restaurant performance of “Route 66” by his thirteen-year-old daughter with noted jazz pianist Marcus Roberts, to illustrate the process and form of life that jazz offers. He selects Miles Davis and Cannonball Adderley's rendition of “Autumn Leaves” to illustrate swinging cooperation and hopeful defiance. The reader can easily find the track online and follow Clark's commentary, which offers a sensitive analysis of how Miles and Cannonball swing along: in their improvisation, they depart from this standard's original form to explore, extend, and deepen its melancholy, using it as a resource for moving beyond, for crafting an aesthetic pathē of upward transcendence.Paradoxically Clark's third chapter, “What Jazz Is,” does not begin with a discussion of jazz, but with Burke's preoccupation with identity and his turn from literary self-expression to rhetoric. Clark retells the story of Burke's response to the turmoil and conflicts of the twentieth century. Originally a writer of poetry and fiction, Burke became a theorist and critic who, seeing America as in need of some type of transcendence, spent a career exploring how understanding, common feeling, identification, and consummation might be fostered through form. The problem in America, and indeed in any democracy, is that individual will and aspiration are in many ways antagonistic to identification and the consummatory experience of community. America's founding sides with the existential truth that our pains, our goals, and our lives are ultimately our own. In all cultures, ritual and civic arts mediate the tension between individual and community. In America, such arts are faced with a particular challenge. They cannot demand the full subordination of individual voices to an idealized unity, as does a church choir. Clark counterpoises a performance of the Jazz at Lincoln Center Orchestra (JALCO) to the unity of his church choir to illustrate how jazz negotiates this tension successfully. His choir follows a fixed arrangement and is guided by a choir master. In contrast, JALCO coordinates a complex of individual voices. JALCO is like a complex organism, where the written musical arrangements provide a basis for skilled jazz artists to make their own music, even as each artist and part coordinate with the whole.JALCO is for Clark exemplary of the art that Burke sought. Clark explains the jazz aesthetic by turning to jazz pedagogy, which encourages students to develop their own musical style, approaches, and voice, even though jazz is based in collective improvised performances. For Clark, jazz is singularly American in the way that it integrates the one in the many and also is forward looking, directed toward redemption. Clark turns to the blues to illustrate this American trait. Blues lyrics paint a bleak picture of pain and loss, even while the music's form and propulsive energy offer emotional coherence and hope. Robert Johnson may be standing at the crossroads and sinking down, but the music carries him and those who listen forward. As Albert Murray observed, borrowing from Burke, the blues are equipment for living, transforming desperation into defiance and joy.America's singular character is the theme of Clark's fourth chapter, “Where Jazz Comes From.” Clark focuses neither on New Orleans nor New York, neither on Chicago nor Kansas City, but on the conflict that Tocqueville saw at the center of the American spirit, where radical individualism leaves each person uprooted and solitary. This insight, first stated in his introduction, is Clark's original contribution to jazz studies. Jazz's origin is far more psychic than geographical or musicological. Jazz does not emerge from the mere musical encounter of African and European forms as much as from a reaction to American alienation, as expressed by Ralph Waldo Emerson, the American Renaissance, Walt Whitman, Louis L'Amour's cowboy pulp function, and Burke's search for a redemptive civic art. Curiously, race is not central to Clark's account. He acknowledges the racial fact of jazz but does not reflect pointedly on slavery's legacy or on the link between American alienation and its original sin. His account, consistent with Wynton Marsalis's narrative, presents jazz as pointing to a world without racial division. Clark insists that jazz is concerned with transcendence and gives new meaning to jazz pianist Bill Evans's observation that “‘jazz is not a what, it is a how’” (14). Clark presents jazz as a form of collective problem solving. Jazz transcends difference by casting new modes of experience and forms of being, by relying on improvised augmentation and complexification rather than the imposition of static melodies and harmonies. Paraphrasing Whitman, we could say that Clark tells us that jazz is large and contains multitudes.While Clark offers a redemptive vision of jazz, he also reminds us that none of this is painless. He recounts the troubled 1963 recording session of Money Jungle by jazz greats Duke Ellington, Charles Mingus, and Max Roach. Musical styles, professional egos, and creative visions clashed. Neither the session nor resultant tracks were marked by harmonious identifications. Nevertheless, the conflict was productive. Clark refers to the music as “eloquent” as it strains to keep it together. Just as the purpose of the session was to produce an album, so the art of democracy is directed toward enabling a life in common, not a common life. Putting a happy face on an at times agonistic and tortured process, Clark describes jazz as another occasion for ad bellum purificandum, “a war waged with an attitude of goodwill … in the bright hope that something better for everyone will follow” (75).A great deal of jazz writing is descriptive and anecdotal, with stories of great bands and singular recordings sessions, battles with drug addiction, brilliant creators, and visionary promoters. Critical and theoretical work in jazz is relatively recent, having emerged in the last two or three decades, but as in rhetorical studies, description and historical anecdote play a crucial role and remain necessary. One of the pleasures of this book is Clark's strategic use of anecdotes as he returns to and elaborates on its main theme. One might find Clark redundant, but only if one fails to grasp his strategy of augmentation and his rhetorical celebration of jazz. Each chapter continues the process of explaining the formal theory of rhetorical aesthetics that underpins Burke's oeuvre even as they clarify the demands and workings of jazz as a civic art. Thus, in his fifth chapter “What Jazz Does,” Clark returns to Tocqueville's pessimism regarding America, to which he counterpoises jazz's possibilities and potential: jazz offers an image of what America would look like if America's three “taboo” divisive issues—race, freedom, and religion—were faced openly and worked through collectively (90). Clark turns to Billy Holiday's signature performance of “Strange Fruit,” Louis Armstrong's rendition of “(What Did I Do To Be So) Black and Blue,” and Duke Ellington's Black, Brown, and Beige suite as eloquent expressions of the African American experience. Clark devotes particular attention to Ellington's explicit attempt to reflect on “his people” as within the American people.Clark's account is compelling, although he does not fully resolve the underlying tension within rhetoric between identification and division. At one moment he praises jazz for offering a common aesthetic experience that offers, if only briefly, the upward transcendence that America requires to fulfill its democratic promise. Subsequently, however, he emphasizes the role of jazz in racial politics, in its lyrics of protest and in the musical expression of the pain of racism in the dissonance and wailing of free jazz. Clark attempts to resolve this tension by equating jazz with freedom, since each jazz performance raises the question of where to go next. Each soloist in part answers this question in tandem with the ensemble, and for Clark the American answer – and the jazz musician answer – is “to freedom, of course” (97). To many, jazz sounds free, which accounts for its appeal to dissidents in the USSR and Nazi Germany and for the American government's use of jazz in the Cold War. Clark notes the irony that black musicians were displayed as representatives of American freedom even while they suffered Jim Crow at home and offers free jazz and its challenge to conventional forms of expression as their rhetorical response.Of singular importance in Clark's fifth chapter is the idea that jazz is political and ethical not only because of its democratic performative pragmatics but because of its content, in both its musical forms and particular compositions. Jazz can be spiritual, in religious or secular terms, even as it is rhetorical, as in John Coltrane's A Love Supreme. Clark highlights the significance of the avant-garde and its embrace of self-expression as the best way to communicate. While spiritual experience is personal, familiarity with jazz, its traditions, and its musical figures makes shared experience possible. This is for Clark what John Dewey sought when he called on Americans collectively to search for the truth. Jazz can prompt reverence, civic humility, and awe. Jazz requires intense individualism and intense cooperation. Optimistically, Clark does not address the deeply competitive spirit at the heart of jazz and its “cutting contests,” jam sessions where each soloist seeks to best and at times show up the other. For Clark, the jazz situation is much like the rhetorical situation, but less agonistic, because each performance is a collective endeavor that ultimately requires cooperation. For Clark, jazz favors congregation over segregation. In America, the latter dominates and requires the corrective jazz offers.This book is about jazz, of course, but it is also concerned with extending Burke's rhetorical sensibility beyond the verbal arts. In his penultimate chapter, “How Jazz Works,” Clark turns to Burke's 1930s novel Towards a Better Life in order to work out the trajectory of his thought. In that early effort, a walk in the New England countryside summoned Burke's alienated protagonist to find happiness through living beyond himself. Burke revisited this path to happiness in his later critical and theoretical writings, working out the nature of being summoned or called. The summons has two related moments: One is summoned to summon others. For Clark, this is how music works. Clark follows Burke's constitutive turn in the Grammar of Motives. Clark incorporates Stanley Crouch's analogy of jazz to the Constitution as an “exercise of the ‘freedom to constantly reinterpret the meanings’” (20) that it provides, offering a way to perfect the American form of life. Resolutely American in his analysis, Clark cites Dewey, who argued that art provides immediate feeling through its structure and coherence. Clark suggests that for Burke, art's aim is not experience in itself but the organization of experience through form to create common sentiments and sensibilities. Art provides resources for better encountering and living with others. In other words, art offers the possibility of civic transcendence.Jazz is constitutive of democracy, as each in turn improvises over a given form, all the while responding to others and expanding the range of what is possible. Jazz musicians share a stock of knowledge and set of skills that enable them, without sheet music or a prior plan, to meet as strangers and play something new. The pragmatics or aesthetic constitution of jazz lets musicians call the tune in a way unheard of in the classical repertoire, just as the Constitution lets citizens call the tune.This insight is not new to Clark. Wynton Marsalis has said much the same thing, What Clark brings to the mix is a more sophisticated account of how jazz both is structured democratically and manifests a democratic aesthetic sensibility. To this end, Clark offers an innovative and well-developed account of Burke's project that links aesthetic form to attitude and identity. Indeed, Clark cites Burke's observation that music far more than speech adheres to the psychology of form. The power of music and other nonrepresentational arts arises not from cognitions but from the experience of form in the moment. Furthermore, jazz as an improvised music is always performed against the possibility of failure: its movement does not always produce the consummation that it seeks. Music opens onto changing the ways that people think. To illustrate, Clark turns to Duke Ellington and John Coltrane's rendition of “In a Sentimental Mood,” which offers a remarkable, and yet for jazz, everyday call to transcendence.Even though jazz is no longer a popular musical form, Clark insists that it offers precisely the form of interaction that Burke called for. He works this out again in his concluding chapter, entitled “So What,” after one of the most memorable tracks on Miles Davis's Kind of Blue. With no rehearsals and no sheet music, that session produced brilliant and innovative music because each in his ensemble was supremely conscious of the others. In this, Clark's insight and optimism shine through. Clark is driven by an appreciation of possibility. At the same time, however, he does not consider the difficulty of the art. Jazz is less democratic than it is aristocratic and republican. As with all arts, it is practiced by the bold, whose eloquence make their work look easy. Its “citizenry” is not enfranchised by birth but earns a place on the stand through displays of which requires of and Jazz is American and and indeed can offer transcendence and new but like rhetoric requires a life to the art.
November 2016
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Abstract
Abstract What exactly is untology? And why is it important for thinking about teaching effectively? In this article I argue that the most exciting opportunities for pursuing real change in pedagogical practices can be seen in the work of Jacques Rancière, especially in his controversial book The Ignorant Schoolmaster and (as this article traces) in his short essay “What Does It Mean to Be Un?” I argue that what is needed in educators today is an egalitarian aptitude for openness and what I am calling unlearning. Furthermore, through a close reading of Charles Baxter's short story “Gryphon,” I claim that the best teachers today are unqualified to teach. Thinking about qualification, as the current neoliberal regime would have us think about it—as a bankable phenomenon—misses the promise of education as a process of unlearning, unknowing and unbecoming. Education is untology.
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AbstractThis article addresses the question of what is at stake in learning and unlearning. It starts by showing that practices of learning have often been bound up with the explicative order, which always teaches the difference between intelligence and unintelligence, between the ignorant and the learned. But these traditional practices of learning cannot simple be erased, so that we would start with a tabula rasa; such an approach only reconstructs the stultifying principle of singularity by which there is one correct point of view. Hence the emancipatory potential of practices of unlearning. But unlearning must be grasped in a very specific way. Unlearning depends on a principle and a practice of unexplaining. To “unexplain” means to undo the opinion of inequality, to challenge it with the assumption of equality. Yet unexplaining cannot be taken up as a negative form of criticism (it is not a method) any more than unlearning can become an institutionalized pedagogy. Instead, unlearning delinks the acts of teaching and learning. It means first, that you learn from somebody or something that never taught you, and second, that you do not teach what you have learned. Rather than teaching it, you tell it, and out of that telling others may learn from you something else, something that you do not know.
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Abstract With this review article, I evaluate Samuel Chambers's The Lessons of Rancière. Central to Rancière's corpus—and to Chambers's evaluation of this work—is the claim that frictive pedagogies can lead to a more radical emancipation by preparing for movements disruptive to politics. In analyzing the connections between pedagogy, emancipation, and movement, I question whether these concepts have been adequately conceived so as to contribute to collective political movements. I conclude by considering how these concepts might be revised and extended so as to sharpen their political effects.
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The Intimate Schoolmaster and the Ignorant Sifu: Poststructuralism, Bruce Lee, and the Ignorance of Everyday Radical Pedagogy ↗
Abstract
Abstract This article explores the rhetorical underpinning of the pedagogics of unlearning by way of a consideration of three figures: first, “the ignorant schoolmaster” as constructed by Jacques Rancière in The Ignorant Schoolmaster; second, “the intimate schoolmaster,” as fantasized and feared by a diverse range of theories and theorists (but attention will specifically go to this figure as he features in a key moment of poststructuralism, namely Derrida's Dissemination); and third, “the ignorant sifu,” as a figure that exemplifies a strong impulse in many modern movements in approaches to martial arts, self-defense, and combat training. I represent these three figures by way Joseph Jacotot, Plato/Socrates, and Bruce Lee, using them as a way to explore an undecidability at the heart of the binary ignorance/knowledge. Ignorance, I maintain, has always been a key (even if unacknowledged) premise of the dominant textual and discourse approaches of poststructuralism, and there are good reasons why we might try to unlearn some of our dominant understandings of or assumptions about the political and cultural importance of pedagogy.
August 2016
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AbstractThis paper explores the role of examples (paradeigmata) as propaedeutic to philosophical inquiry, in light of a methodological digression in Plato's Statesman. Consistent with scholarship on Aristotle's view of example, scholars of Plato's work have privileged the logic of examples over their rhetorical appeal. Following a small but significant trend in recent rhetorical scholarship that emphasizes the affective nature of examples, this article assesses the psychagogic potential of paradeigmata, following the discussion of example in Plato's Statesman. I argue that by creating an expectation in the learner that he or she will find similarities, the use of examples in philosophical pedagogy engages his or her desire to discern the intelligible principles that ground experiential knowledge. Thus, examples not only serve as practice at the dialectician's method of abstraction but also cultivate a dialectical ēthos, characterized by the desire to know the logoi of all things.
May 2016
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Abstract This article pursues an antihermeneutic conception of Socratic irony that troubles the borders between pedagogical authority and humility. One of the most tenacious ways of troping the teacher-student relation, Socratic irony is often figured as a way for a masterful teacher to exercise authority over a student. Drawing on the writings of Søren Kierkegaard and Avital Ronell, this article repositions such irony as an uncontrollability in language itself—one that can humble and humiliate teacher and student alike. Via divergent readings of Plato's Gorgias and Aristophanes' Clouds, as well as Bruno Latour's interpretation of the former, I question how this approach to Socratic irony might re- and unwork rhetoricians' positions of mastery with regard to both students and systematized bodies of knowledge.
February 2016
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Abstract
John Dewey is a philosopher who seems perpetually on the verge of rhetoric. He displays a continual interest in the necessity of communication for democracy, and yet he often remains vague (maddeningly so) as to what shape such communication should take. While this would seem to limit his usefulness for rhetoricians, the opposite has proven true. As scholars of rhetoric, we now find ourselves in the midst of a renaissance in studies of Dewey. Trained Capacities: John Dewey, Rhetoric, and Democratic Practice seeks to both consolidate the gains made by such scholarship and further encourage rhetoricians' interest in Dewey's work. Namely, the various authors in this volume concern themselves with treating Dewey's writings as contributions to a broader “democratic culture” (2) of which rhetoric is a vital, animating component. In doing so, they offer a collective argument as to why Dewey is, and should remain, a rich resource for rhetorical inquiries into democracy, treated here as both a practice and a way of life.Trained Capacities is divided into three sections, each dealing with an aspect of Dewey's scholarly work and his career as a public intellectual. The essays in the first section, “Dewey and Democratic Practice,” look to Dewey's engagement with the perpetually important yet problematic subjects of science, philosophy, and religion—“the architectonic assumptions of democratic practice” (20). William Keith and Robert Danisch lead off this section with “Dewey on Science, Deliberation, and the Sociology of Rhetoric.” They begin by arguing that “Dewey does not offer a rhetorical pedagogy, a way of practicing rhetoric,” which is no surprise to rhetoricians familiar with Dewey's work (28). Rather, they argue, Dewey's unification of scientific thinking and democratic deliberation provides a “sociology of rhetoric,” or “a systematic account of the theoretical and normative ways in which social structures, institutions, and forms of individual agency are both guided by and constituted by communicative practices” (28). For Keith and Danisch, Dewey supplies a way of discussing the structures through which rhetorical action is made possible in the first place. Publics who are facing problems must attend to the ways in which their specific structural contingencies delimit the available means for developing democratic practices and arriving at sound judgment. Keith and Danish's essay is rich with ideas, and sure to provoke further discussion amongst pragmatist philosophers and rhetoricians alike.Philosophy and Rhetoric readers will want to pay special attention to Scott Stroud's contribution to Trained Capacities, “John Dewey, Kenneth Burke, and the Role of Orientation in Rhetoric.” We found it to be one of the high notes of this edited volume in that it goes beyond “the account of rhetoric that Dewey held (or failed to hold)” in order to craft a “Deweyan pragmatist rhetoric” (48). This is a worthwhile project that has been under way for some time, but Stroud does something too few have done by bringing Kenneth Burke into the mix. The result is enjoyable and provocative. Deweyan rhetoric scholars will likely have intuited the linkages between Burke's notion of orientation and Dewey's understanding of habituation on their own, and it is this intuition that Stroud fleshes out for the book's readers. Stroud argues that Deweyan morality is situational and that Burke helps us understand how these situations are constructed linguistically via grammars of motivations and purpose. Individuals' responses to these situations are habitual, as they have already been oriented to them by the language of their respective communities. However, that does not guarantee that the individual's habituated responses are helpful—sometimes they are trained incapacities.Stroud suggests that our various trained incapacities call out for reorientations. He reaches beyond Dewey's preference for respect and civility and embraces Burke's notion of impiety. Drawing on Richard Rorty's understanding of the strong poet, Stroud suggests that the poet and the ironist are the artful critics most suited to addressing public moral dilemmas. Importantly, such artistic provocations are not undertaken for their own sake but rather (in keeping with a Deweyan pragmatist rhetoric) to answer actual problematic situations. Finally, in true Deweyan form, Stroud insists that these artful incongruities should take place experimentally if the project of moral reorientation is to result in moral development.Scholars have long been fascinated with Dewey's conflicting views on religious faith, and they go to great pains to demonstrate that his democratic faith was closely tied to his religious beliefs. Paul Stob's contribution, “Minister of Democracy: John Dewey, Religious Rhetoric, and the Great Community” extends this project. He begins with Dewey's response to William Jennings Bryan's discourse during the Scopes trial, noting Dewey's frustration with Bryan's “divisive, antagonistic, intolerant religious rhetoric” (66). Is there any room for such “fire spitting” in Dewey's Great Community? For Dewey, religious rhetoric should tend toward inclusivity, and its uses should be governed by the kind of society it is likely to produce. Stob argues that rather than dismiss religious rhetoric outright, Dewey appreciated the power of religious symbols as evinced by his own use of religious rhetoric. Stob contends that in using religious rhetoric himself, Dewey did not simply co-opt religious symbols but also infused “public culture with a new religious purpose” (68) and direction. Stob argues that Dewey's own rhetorical project—one characterized by religious dissociation and democratic faith—cemented his reputation as a minister of democracy. In the end, “Dewey's gospel, like Bryan's gospel, relied on judgments of sin and evil, of hope and deliverance, of community and communion” (80). The key for Dewey was to dissociate religiously infused language from the kinds of dogmatism that breed division and instead turn it to the work of creating the Great Community.Part 2, “Dewey and His Interlocutors,” is of particular interest to rhetoricians since it shows Dewey practicing the sort of democratic culture that the book as a whole works to theorize. Essays by Jean Goodwin, Louise W. Knight, Keith Gilyard, and Walton Muyumba treat Dewey's public interactions with the familiar figures of Lippmann, Addams, Du Bois, and James Baldwin, respectively. While these authors tread familiar ground, they nonetheless shed new light upon the close connection between Dewey's interactions with his various interlocutors and his subsequent public pronouncements. Across these essays the message is clear: “indispensable opposition” (as Goodwin figures Lippmann) is of vital importance to a democratic culture animated by rhetorical practice. Such opposition is no small matter, and these essays demonstrate the mutual influence necessary to sustain a democratic public. However, for those who pick up Trained Capacities with the hope of learning more about either rhetoric or Dewey's philosophy, it is worth noting that the essays in this section tend to focus more on the respective interlocutor than Dewey himself. Rhetorical theory and philosophy take a backseat to history—albeit history that is fascinating and very well written.One exception to this section's overt focus on history is Jeremy Engels's “Dewey on Jefferson: Reiterating Democratic Faith in Times of War.” Engels investigates Dewey's rhetorical uses of Thomas Jefferson for the purpose of affirming the necessity of democratic faith. It was through his invocation of the historical Jefferson, Engels argues, that Dewey attempted to build “an ontological, prepolitical foundation that would keep Americans from straying too far from the democratic cause and that would keep democracy itself from transforming into something else entirely” (94). Engels supports this claim by supplying a fascinating, though necessarily brief, genealogy of Jeffersonian tropes in American democratic theory (which surfaced in a variety of forms throughout the nineteenth and twentieth centuries). Engels's primary purpose in doing so is to demonstrate the importance of history, and its rhetorical translation into new situations, when responding to antidemocratic challenges. In Engels's telling, Dewey's democratic faith was beset by a “crisis of war and exception” (103) not unlike our own. He responded by turning to Jefferson's writings, seeing in them a moral foundation for a lasting democratic faith. The challenge for rhetorical theorists today is to understand “how best to render democratic faith to the jaded ears of a postmodern generation” (103), a particularly salient problem for citizens struggling with the prospects of a seemingly endless war on terror. No easy answers are given, but the lesson is clear: attending to Dewey's rhetoric of democratic faith better equips us, immersed as we are in our in our own conflict-laden politics, to confront the challenges of crisis and war that necessarily and tragically lurk at the margins of democratic culture.The essays in section 2 serve as a powerful reminder that Dewey's contributions to both democratic theory and rhetoric were at their most robust when they reflected his engagements with equally committed interlocutors. As Knight states, summarizing the outcome of Dewey and Jane Addams's disagreements over the First World War, “Addams had learned from Dewey and experience, and Dewey had learned from Addams and experience. Their debate over World War I illustrates how they applied their ideas of pragmatism to their own lives as well as a point made often in this book: that when, over time, debate turns into shared inquiry, there is mutual learning on both sides” (121).Though Dewey did not directly engage in rhetorical theorizing, his work nonetheless affirms the social necessity of rhetoric for the vitality of a democratic society. This point is particularly evident when we turn to Dewey's work on education, which is taken up in the third section of the book. Evincing concern for the ways in which Dewey's philosophy can be applied to rhetorical pedagogy, the essays in this section demonstrate that practice is the central link between Dewey's pragmatism and “experimental” methods of rhetorical instruction designed to inculcate democratic values. As Nathan Crick observes in “Rhetoric and Dewey's Experimental Pedagogy,” such an “experimental attitude … is not merely one facet of democracy; its cultivation within a public is the culmination of democratic social life itself” (186). In short, as students are given lease to test ideas through rhetorical interaction, their capacity for healthy skepticism, self-reliant inquiry, and other critical tools necessary for sustained democratic practices increase exponentially. As Donald Jones is quick to point out, encouraging this type of rhetorical engagement is no easy task for the teacher. Nonetheless, such an experimental attitude is necessary for the building and maintenance of a truly democratic culture.To be clear, Trained Capacities is not concerned with crafting a clear narrative in which Dewey's work is transformed into rhetorical theory, nor one in which Dewey is treated as a rhetorician. Rather, Trained Capacities moves beyond such strict binaries—“Dewey and Rhetoric,” or “Dewey as Rhetorician”—and instead treats his pragmatism, public engagement, and commitment to education as equally valuable components of an overarching faith in democratic culture. Central to, and constitutive of, such a democratic culture is the practice and teaching of rhetoric. It goes without saying that such a broad, sweeping project is bound to miss some things, to focus too much on others, and to appeal to a variety of readers from all over the intellectual spectrum. Even so, Philosophy and Rhetorics's readers will want to read Trained Capacities, which is a welcome contribution to studies of pragmatism and rhetorical theory. The individual chapters, each with their various strengths and weaknesses, work in concert to create the beginnings of a Great Community of Dewey scholarship.
August 2015
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Abstract
Although I do not know Richard Doyle personally, I would say that Darwin's Pharmacy: Sex Plants and the Evolution of the Noosphere is a deeply personal book. Not only does the author offer multiple accounts of his own multicontinental explorations of intraspecies cross-pollination, but he also provides many rhetorical analyses of trip reports, biological treatises, and science fiction, all of which seem to be crucial constitutive elements of his research. That is, this is not a book that offers abstract erudition—though there is plenty of content that anyone can extract from it—but one that offers something more rare. Here, I am reminded of Goethe's famous remark, which Nietzsche chose to use as the epigraph to his Untimely Meditations: “In any case, I hate everything that merely instructs me without augmenting or directly invigorating my activity” (1982, 59). Another way of saying this is that the “personal” quality of this book indicates something quite different from one person's idiosyncratic attempt to expand their consciousness—whether through learning or smoking. Instead, it points toward a kind of impersonal singularity that is the conjunction of multiple affective/conceptual directions and speeds. It is, in short, a pedagogy in the strongest sense.So as not to be misleading, I should also say that I did know someone else named Doyle some fifteen years ago when I was a graduate student at Penn State. That other Doyle (not exactly “Richard”) was then an assistant professor who had only just published his first book exploring the “rhetorical software” that enabled the field of molecular biology and that drove the sequencing frenzy that was the Human Genome Project. I am indebted to that other Doyle for provoking in me an enthusiasm for thinking and for teaching me that if our scholarship is to be worth anything at all, it must be oriented toward learning how to live. Indeed, reading, writing, teaching, and all the practices of our industry are inextricably parts of life and therefore parts of a carbon- (and silicon-) based ecology that need to be taken seriously if we are going to claim to have been alive at all. But as Darwin's Pharmacy shows, learning how to live is often a brutal, painful, and even a literally nauseating process. Suffice to say that I did not like that Doyle then any more than I like this other one now. But I have learned from (and with) them both.This book is remarkable for several reasons. First, and most apparent, is because it manages to connect extraordinarily disparate discourses in ways that in retrospect look obvious. The chapter entitled “LSDNA” (about the multivalent links between midcentury research on DNA and the discovery of LSD, including the fact that Francis Crick was apparently under the influence of LSD when he first envisioned the double helical structure of the molecule) typifies the provocative quality of these conjunctions. But the more significant attribute that makes this book so important for rhetorical studies is that it depicts rhetoric as a deeply powerful adjunct to all the lines it follows. What this means is that rhetoric here is not merely the stylistic or persuasive adornment of a linguistic content (although it is also that) but is also a constitutive element of what we might very broadly call “experience.” Doyle is at pains to emphasize this point especially through the analysis of trip reports by those who have taken hallucinogenic drugs. It would appear from the sheer quantity of these reports that the ingestion of psychotropic drugs produces an intense desire to generate language—a language that would somehow attempt (and fail) to capture the experience of the trip. But more than that, this language also provides a crucial element of the set and setting that are key elements of all encounters with hallucinogens. “To read trip reports for what they can teach us about psychedelic experience,” Doyle argues, “we must read them as if they are less failed signs of the ineffable than symptoms of, and subsequent frames for, psychedelic states” (54). Turning from a traditional emphasis on language to a contemporary thinking of information allows Doyle to foreground the active quality of rhetoric: “Information is less a phenomenon to be understood than … a potent mutagen of human experience.”The common element shared by the various sites that Doyle investigates—from global and medical imaging, to psychedelic drug use, to the love poetry of Cyrano de Bergerac—is that they all provoke an experience of connectedness, “suggesting that in some fashion human perception is indeed “wired” for a periodic recognition of the dense imbrication of organism and environment” (9). Now of course, this message isn't new or even especially noteworthy, but what Doyle is after here is less the content of the message of interconnection and more the practices and relations through which humans come to attune themselves to this event.What interests Doyle about each of these sites is that they are all involved in pragmatic experiments that explore the distributed quality of life. One of the many things that makes Doyle's itinerary deeply compelling is that he does not follow the theoretical line about the death of the subject or the overcoming of humanism but analyzes the actual practices of people involved in pursuing these projects. Thus, for instance, hallucinogenic drug users (“psychonauts”) are pioneers, “early adopters of a transitional, transhuman identity precipitated by our intensified and amplified ecologies of information in the context of an ecosystem in distress” (230). These psychonauts are not so much attempting to “expand” consciousness (as if consciousness were merely quantitative entities) but to turn it otherwise, to explore its alternate capacities by “troping” consciousness (hence the term “psychotropic” drugs).Interestingly enough, and contra the many so-called postmodern critiques of the value of consciousness, in Doyle's account, consciousness does not disappear. Nor is it merely an epiphenomenon masking certain underlying material practices. Indeed, consciousness plays an extremely crucial role in this newly configured biosphere as “the distributed capacity to manipulate and transform living systems” (252). That is, consciousness allows us (and not only us) to pay attention to certain things in certain ways and is thus deeply motivated by what we can only call “seduction.”This emphasis on seduction connects to what I think is the most powerful argument of the book, that Darwin's evolutionary engine of natural selection has unjustly overshadowed the other evolutionary motor that he discovered: sexual selection. Focusing primarily on The Descent of Man, Doyle shows that “Darwin introduces the possibility that survival comes not to the fittest but to the sexiest, those who are adepts at attention gathering” (139). From the plumage of the peacock, to the petals of the orchid, to the thought troping of peyote, this capacity to seduce and to fascinate may well be the most fundamental, rhetorical (and evolutionary) attribute of life. And this attribute is in marked contrast to some alleged demand that the individual organism exists in robust distinction against its environment. That is, “the experience of seduction … provokes not fitness but entanglement[;] sexual selection excels at the momentary breakdown of inside/outside topologies” (249).Now it is also the case that the psychonauts that Doyle investigates are not at all casual drug users and that they are involved in a very precise and care-ful relationship to psychotropic drugs. This book is not simply advocating for the mind-altering quality of hallucinogens themselves; you will not find anything like a mindless celebration of Burning Man here. When he speaks of those who have managed to “form a commons with ayhuasca” (246), as well as the fascinated (and fascinating) artisans of marijuana cultivation, Doyle is predominantly concerned with those who are dedicated to a connoisseur-like relation to these plants (and to consciousness). This is to say that such psychonauts seem to offer a privileged and perhaps altogether rare relation to “drugs” (and to the nooshpere more generally) in that they are “more than recreational” drug users; they demonstrate “a serious intent” in their relations to the exploration of consciousness (258). And indeed, this raises the essential question (for me) as to what styles of exclusions are necessary for any pedagogy and any rhetoric. But that may be a question for a different review. For the moment, it seems to me that the stakes of ingesting this other Doyle's pedagogy are well worth the risks.
June 2012
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Abstract
Rhetorical lore holds that epideictic address resolves itself into acts of either praise or blame. The passing of Michael C. Leff—friend to so many, colleague of a fortunate few—grants us every good reason to indulge the former, avoid the latter, and thus satisfy our need to bear witness to an extraordinary life. But we know, too, that the imperative to witness is scarcely limited to these options. This special issue of Philosophy and Rhetoric is conceived as a testament to the work of Leff generally but especially to a mind possessed of relentless curiosity, at once fiercely independent and disciplined, steadfast in its principles but open always to question, debate, and revision. Leff was, in a word, an explorer, and in this spirit we have asked our contributors neither to bury nor to praise him but to press on as fellow travelers into the world of ideas he so manifestly relished.That Philosophy and Rhetoric should host such an expedition seems altogether appropriate. Since the publication of its first issue in 1968, the journal has committed itself to reinventing the relationship between two ancient, enduring, and often warring traditions of thought. The genius of its founders—Henry Johnstone Jr., Carroll Arnold, Robert Oliver—lay in replacing the long-standing “versus” with an “and.” To grasp the importance of that “and” is to understand the mission of the journal, its editors, and the authors who hold its legacy in trust. It is well to be reminded of how bold that move was at the time, how uncertain its prospects. All was new, but readers quickly learned that here was a journal in full, evidence of which can be found in the roster of essays making up its first volume, among them Lloyd Bitzer's “The Rhetorical Situation, Chaïm Perelman's “Rhetoric and Philosophy,” Gerard Hauser's “The Example in Aristotle's Rhetoric,” Douglass Ehninger's “The Systems of Rhetoric,” Carroll Arnold's “Oral Rhetoric, Rhetoric, and Literature,” George Yoos's “Being Literally False.” The journal, in short, proved instrumental in opening up new ways of thinking about the subject, and it does nothing to detract from Leff's many accomplishments to recognize paths charted before him.Much of what we may say of the journal may indeed be said of the man as well. Both remained convinced of the possibilities of inquiry once emancipated from habit, complacency, and unquestioned tradition. Leff, like Johnstone et al., strained against millennia of thinking of philosophy and rhetoric as being bound in an interminable cold war; they sought, finally, not so much a detente among the powers as a full and genuine partnership. The point was not to collapse the two modes of inquiry, nor to ignore the differences that themselves might be productive of insight. It was rather to put philosophy and rhetoric into conversation with each other.The results were not altogether even—as Henry once confided to me, there were times when he thought philosophers were trying to sound like rhetoricians and rhetoricians like philosophers. But the parties remained loyal to the pact and now, more than forty years on, the enterprise continues to expand the horizons of what we know and can know about that “and.” It has produced much, though with varying degrees of emphasis and interest: ontologies of discourse, classical exegesis, informal logic; hermeneutics, poststructuralism, feminism, public sphere analysis, and, recently, Bakhtin. The range will keep widening, but the journal will retain its signature commitment to depth, rigor, and innovation.I offer these reflections on the journal as a way of suggesting that Leff and it share certain abiding investments. It remains to the authors herein to enrich the contributions of both, and so I will limit my comments on the man to only a few broad observations. As I have noted, his thinking was marked by a steadfast commitment to the humanistic bases of the disciplines, but he did not allow himself to be artificially bound by either. This stubbornness—and he could be stubborn—as often as not placed him in the role of instigator: if he did not approve of the way things were going, he set out to create the conditions for change and renewal. It is notable in this respect how many developments in scholarship he either initiated, signed onto early, or aligned himself with to certain effect. Early in his career he was instrumental, with James J. Murphy, in reinvigorating the study of classical rhetoric at the University of California at Davis, whence was born the journal Rhetorica, for which he served as second editor. At Indiana University and the University of Wisconsin-Madison, he further established his reputation as a student of public address and rhetorical criticism; he led and gave forceful expression to the practice of close textual analysis, with attendant interests in linguistics and discourse pragmatics, assisted in the international study of argumentation, cofounded the Public Address Conference, and rejuvenated rhetorical studies at the University of Memphis.The list is incomplete but the point perhaps made: Leff carried with him the courage of his convictions, and he acted on them by creating the enabling conditions for new avenues of inquiry. In this regard he bore out the potential of interdisciplinarity in ways all too rare in academic work today. The term itself has become justly vulnerable: skeptics have good reason to wince at its easy optimism, the frequency with which it is bruited as an inherent good and the paucity of its actual results. Interdisciplinarity can and has given warrant to ecumenical excess, and in some guises it has promoted the view of rhetoric as being by definition a pariah discipline. In my view, at least, Leff avoided these pitfalls by remaining fixed to certain constants, chief among them a conception of rhetoric as a form of habitation, that is, a mode of being and acting in which the art and the artist collaborate in a world shaped by contingency, the unexpected, and the partially glimpsed. If one word may be said to capture this sense, it is “performance.” Leff himself did not use the term overmuch, perhaps because of the freight it carried during latter decades of the twentieth century; but as a way of explaining the ways of rhetoric it runs as a leitmotif throughout nearly fifty years of thinking and writing about the subject.The third decade of Leff's career found him at the University of Wisconsin-Madison, where I was fortunate enough to work with him when I was completing my graduate studies. The 1980s proved a tumultuous period across the humanities, no less so in rhetoric. I had occasion, then, to observe up close how a first-rate thinker negotiated the manifold challenges posed by emerging forms of postmodernism. For many, his response revealed a certain conservative strain; this much is true, but not for the reasons usually ascribed. Leff was clearly concerned to extend and revitalize neoclassical forms of analysis, and he could be rather too quick to dismiss what seemed then like novel ways of reformulating the disciplinary grounds of rhetoric. His chief concerns, however, cut much deeper than such temperamental matters. Leff's problem was not with the beau ideals of the age—Foucault, de Man, et al.—but more generally with how they were being taken up and to what effect. In the main he found such acolytes afflicted with what he called the tendency to “think in slogans” and bristled at glib dismissals of the rhetorical tradition by those unversed in that tradition. Above all, however, he was troubled by the dangers of writing agency out of the script, as if rhetoric could be reconceived independent of its habitation in the lived realities of human symbolic action. At stake, again, was the role of performance, with its related commitments to historical context, locality, and the artistic rendering of human will. Leff's work was accordingly devoted to reclaiming the realm of concrete expression from airy abstractions, to capture again the rough ground of the discipline and develop a critical vocabulary responsible to the particulars of the speech act even as it sought cautiously for certain levels of generalization.All this may at first glance seem to speak more directly of Leff the rhetorical critic than of theorist familiar to readers of this journal. I would like to submit, however, that in fact his work gives little evidence that he viewed himself operating on one or the other register. I do not mean to suggest that Leff conflated the theoretical with the critical or refused to acknowledge their different emphases and predilections. As a theorist, he was deeply conversant in the historical and conceptual grounds of philosophy and rhetoric, and at various points he proved expert in diagnosing the state of scholarship in both. Still, it must be said that Leff's interest in the “and” leaned to the right, to the ways in which rhetoric, conceived as a form of embodied symbolic performance, could be seen as at once informed by theory and straining always to outstep its explanatory reach.Such a perspective on the art meant that Leff consistently sought to place theory and practice in a tensive, often ambiguous and ironic, but always productive relationship to each other. This much is clearly evident in virtually all of his writings on Cicero, for example, and it is with reference to the Roman orator that I conclude my comments on Leff. Tully was, of course, a preoccupation of Leff's from beginning to end. The reasons for this are many, but for the most direct explanation I refer readers to the essay reprinted in this issue. It is, in my view, the most efficient representation of Leff's abiding interests, including those just noted: the rhetorical lore, its canonical figures, the stress on performativity, the embrace of ambiguity and tension, the play of theory and practice. Short of rehearsing the argument, it may be illustrative to take his description of Ciceronian humanism as a mirror of his own: “a suspicious attitude toward abstract theory not only in respect to rhetoric but also to ethics and politics; a conviction that discourse, especially discourse that allows for argument on both sides of an issue, has a constitutive role to play in civic life; a valorization and idealization of eloquence that entails a strong connection between eloquence and virtue; and a conception of virtue that is decisively linked to political activity.” With this passage in mind, let us hint briefly at the essays to follow.The emergence of rhetorical studies in modern American higher education is in several ways a curious story. All disciplines, of course, struggle early to situate themselves within the complex and contested terrain of academic inquiry, but rhetoric, more than most, struggled to locate itself between the competing demands of research and theory on the one hand, and its applied and vocational missions on the other. It is no small part of Leff's legacy that he steadfastly refused to resolve this tension into a simple disjunction between the library and the classroom. A quick glance at his bibliography gives evidence that in fact he remained for much of his career deeply interested in the interplay of rhetorical pedagogy and theory. And the ground for this interest, as we might expect, was a long-standing investment in traditions of Latin learning generally and rhetorical education in particular.The distinguished classicist Martin Camargo takes us deep into this terrain in his exploration of Anglo-Latin rhetoric in late fourteenth-century England. As if to remind us that the status of rhetoric seems never to have been altogether settled, Camargo painstakingly assembles his case to demonstrate that the subject was not, as is frequently thought, the province of the classroom alone. His extensive recovery of archival materials, rather, leads him to conclude that, if anything, “the theory and practice of rhetoric were anything but banal, trite, and jejune; they were new, hot, even controversial—not milk for infants but solid food for adults.”Leff began his career as a classicist, and he ended it as a classicist. His attunement to the tradition, however, gradually shifted over time from largely exegetical concerns to questions over the relevance and fecundity of such thought for contemporary theorizing about the art. This interest he represented on several fronts: by reclaiming neoclassical criticism for the work of textual analysis, for instance, and by revisiting the concept of decorum as it related to contemporary theory. Among Leff's most important contributions in this vein was to have reanimated debates over the centrality of invention, argument, and hermeneutics. Here again he found himself both defending and promoting certain classical traditions of thought as unjustly stigmatized by postmodern critiques, and, more positively, as a robust resource for explaining rhetorical performance. In this enterprise he enjoyed the amicable but challenging company of Steven Mailloux, with whom he carried on a lively exchange of ideas over many years. Although Leff was rather more concerned to articulate the productive disciplinary differences that might be said to obtain between them, both held constant the role that controversy plays in funding rhetorical argument.Over and against strains of antihumanist thought—ranging from Plato to Heidegger to postmodernism—Mailloux locates an understanding of humanism that rightly embraces human agency and the inventive force of tradition. At the heart of this relationship is Leff's particular brand of “hermeneutical rhetoric,” the process through which individual actors render strategic interpretations of the past to shape collective perceptions in the present. Mailloux reminds us that in no sense does this form of humanism presuppose an absolutely free agent, nor does it ever concede a sense of tradition as inherently prescriptive or determinate. On the contrary, rhetorical humanism—and the hermeneutics it enables—celebrates the deeply human capacity for making judgments in precisely those contexts marked by contingency, plurality, and the shifting demands of human community in time.The study of argumentation is in some ways anomalous. Although it cannot be said to reside at the core of either philosophy or rhetoric as a disciplinary domain, it nevertheless abides as a persistent interest for both. Indeed, it was no small part of Henry Johnstones's mission—successful, in the event—to firmly locate the subject at the interstices of interdisciplinary inquiry and thus to ensure its career and strengthen its claim on several communities of scholars at once. Leff came argumentation through two routes: in his younger years as a collegiate debater and afterward as an academic. The former, I might suggest, is not altogether without relevance to the latter. From it he retained a sense of argument as the embodied exchange of convictions about matters of public concern. This commitment was to surface again when, in the 1980s and thereafter, Leff enthusiastically joined in the renaissance of argument studies that continues to this day.At least two themes join together much of Leff's thinking about argument, and they may be observed at work in his scholarship generally. One is an entrenched resistance to what he regarded as rigid and excessively abstract approaches to the subject, and the other, not surprisingly, perhaps, is the relevance of classical lore, especially Aristotle. Both are evidenced in J. Anthony Blair's case for revisioning conventional treatments of argument and its relationships to dialectic and logic. A prominent figure in the resurgence of argumentation studies, Blair proposes an alternative understanding of how these modes of description and action comport with each other. Rhetoric, he argues, is best understood as a theory of argument as it relates to speeches, dialectic as a theory of argument as it relates to conversations, and logic as a theory of reasoning as it relates to both.I have suggested that the principle of performativity underwrites virtually the whole of Leff's interpretive corpus. Nowhere is this preoccupation more evident than in his practice as a rhetorical critic. On a number of occasions he sought to sharpen, defend, and promote this practice, most explicitly with reference to the work of textual analysis. In the process, Leff helped to established its key theoretical underpinnings, to identify, that is, those premises which might shift such criticism away from mere impressionism toward a more stable and rigorous foundation. The task was not an easy one: a number of leading critics in their own right suspected in this project a certain New Critical fondness for contextless formalism. Again, I think this charge unfounded. We need only consider his insights regarding enactment to see why: texts, he argued, are not merely the record of symbolic action but are themselves forms of action, momentarily bounded by their textness, shaped by contextual forces, and expressions of artistic judgment. “Text,” that is, is as much a verb as a noun. And certain texts, he demonstrated, are notable for the ways in which they perform their own theory; Cicero's De oratore, for example, he took to be a “cookbook that bakes its own cake.”This conception of enactment we see at work in David Zarefsky's treatment of Lincoln's First Inaugural Address. Zarefsky, preeminent among rhetorical studies in the study of the sixteenth president, shares with Leff an abiding interest in how Lincoln was able to give to his thoughts their optimal mode of expression. In the First Inaugural, Zarefsky teaches us, Lincoln exercises the generic possibilities opened to him by presenting what may be called his philosophy of republican government in its distinctly American form. He does so, however, not in the shape of a treatise but through argumentative enactment, a key example of which is found in how he seeks to slow down the deliberative judgment of the audience by slowing down the internal movement of the speech itself. Thus Zarefsky: “By coming back to the argument about secession again and again, [Lincoln] arrested the progression of the speech, halting its movement toward the final choice of peace or war. By developing separate, complete arguments, he invited consideration of the dangers of secession from multiple points of view, so that listeners would take time, not ‘hurry in hot haste’ but think ‘calmly and well’ on the subject. Lincoln's speech is an act as well as a set of propositions. The act carried out the slowing of time for which the propositions call.”Ours is not a particularly hospital time for the study of genre. A casualty of the antiformalism fashionable in much interpretive work of the 1980s and 1990s, the subject remains nevertheless a potent, if underrealized, resource for the analysis of public discourse. Leff, of course, gave to the matter considerable attention, notably in his work on Lincoln and, again, Cicero. His treatments of genre worked in large part because he understood that, contrary to the popular allegation, there was nothing inherently static or predetermined implied in its usage. Rather, he conceived of genres as a formal resource through which traditions of expression—and therefore thought—were given effect in arenas of civic action.Such a conception seems to inform Bradford Vivian's analysis of Booker T. Washington's (in)famous address at the 1895 Cotton States Exposition. For Vivian, the text of that speech offers up a case study in the act of witnessing, where the dialectics of remembering and forgetting give shape and direction to the orator's vision of social rebirth. Among the key insights he offers is that this play of opposites is managed decisively by the epideictic form itself. Far from fixing that vision within the conventional options of praise or blame, Vivian illustrates how Washington subverts the genre through tactical appeals to forget one version of the past and to champion another and so to chart a course of putatively enhanced racial relations. Whatever we may conclude about the speaker's ultimate aims and effect—Vivian leaves us no doubt as to his own views—the text itself amounts, in his words, “to a meditation on time and memory as elements of public judgment.”Time now to let our authors speak for themselves.