Rhetoric & Public Affairs
53 articlesMarch 2025
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Abstract
Abstract Bolivia captured international headlines (and a bit of notoriety) in 2014 when it became the first country in the world to relegalize child labor for ten-year-olds. Originally, the legislature was going to raise the minimum age for child labor from fourteen to sixteen to align with the International Labour Organization's recommendations, but as the Parliament deliberated, they encountered seemingly unlikely opposition, child workers themselves. Child workers led what the New York Timeslabeled the “first ever demonstration by child laborers in Bolivia,” and their advocacy shifted Parliament's trajectory and secured legislative change. This article examines their activism, paying attention to children's voices that are frequently ignored. By examining discourse from the Bolivian Union of Child and Adolescent Workers, local Bolivian news outlets, and international media coverage, I argue that Bolivian child workers privileged their rhetorical agency by redefining childhood, a construct that traditionally denies their voice. They accomplished the redefinition by using dissociation to carve out space for nuance and to combat the incompatibilities mapped onto their position as child speakers. Through their strategy, the child workers recast an Andean childhood in relationship to a Western childhood around the notions of practical needs, work, protection, and education. Their dissociations moved childhood from a temporal frame tied to an individual's age into a cultural frame rooted in place, relationships, and community.
December 2024
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Communicating the Other Across Cultures: From Othering as Equipment for Living, to Communicating Other/Wise ↗
Abstract
Communicating the Other Across Cultures by intercultural communication scholar Dr. Julia Khrebtan-Hörhager is a compelling read about how master narratives perpetuate cultural othering discursively, visually, and materially. The author notes that the crux of cultural othering is a systemic and reoccurring process of prioritizing histories with a “capital H,” “written and communicated by the powerful of the world” (e.g., colonizers, enslavers); this, in turn, socially constructs the Other (5). In these, the Other is routinely shown “as unworthy, primitive, barbaric, threatening, even subhuman” (2). In response to such master narratives, the latter half of the book examines how minoritized groups employ resistive rhetoric, specifically through exposure and empowerment, to disrupt oppressive systems and foster social change. The author refers to this process as “communicating other/wise,” which she coins as a “discursive strategy against Master Narratives that perpetuate cultural othering and an alternative epistemology of learning with and from the Other, of gaining awareness and eventually wisdom with regard to Self and Other” (14). Tracing types of rhetorical othering through case studies in the United States, Russia, and Western European countries, the author utilizes a cross-cultural approach and Kenneth Burke's concept of “equipment for living,” which Khrebtan-Hörhager extends to visual and material rhetoric.Communicating the Other Across Cultures is divided into two parts: “Cultural Othering as Equipment for Living” and “Communicating Other/Wise.” The first three chapters demonstrate the embedded nature of cultural othering through verbal, visual, and material artifacts, showcasing how cultural othering is a communicative phenomenon that has no borders. The last three chapters focus on how communicating other/wise is a powerful, subversive tool for the Other to tell alternative stories and conclude by pointing to the necessity of studying cultural othering across disciplines.Chapter 1 offers a comparative study of verbal othering in master narratives through different geopolitical locations. The author argues that the Other is discursively constructed, maintained, and normalized in literary works through binaries, which often endorse Eurocentric values and whiteness. An example of this is Mark Twain's The Adventures of Huckleberry Finn, where the racialized good and evil binary emerges as Finn “thinks of himself as a sinner who will go to hell for his choice of not betraying fugitive slave Jim” (25). Twain's characters point to the idea that Finn should not care for Jim's wellbeing, furthering the justification of slavery and colonialism as a U.S. master narrative. Ultimately, this institutionalizes stigmas and reifies oppressive binaries. The Other is characterized as nonhuman and undeserving of inclusion and equality.Chapter 2 focuses on how visual culture transcends certain discursive boundaries, contending that images are powerful as they “demonstrate to us who matters, who does not, who exists in the center, and who struggles on the margins” (67). A significant component of visual othering is through cinematography, which greatly contributed to Nazi Germany's propaganda, supported the National Socialist regime, and justified the Holocaust. For example, the famous 1940 documentary Der Ewige Jude (The External Jew) portrays Jews as an unsanitary pest and “compares them [Jews] to rats, and reminds the audience that rats need to be killed for reasons of public health and safety” (106). Such visuals have the potency to intensify othering of Semitic peoples across geopolitical locations, solidifying ideological and national understandings of the Other.Chapter 3 looks at the relationship between material rhetoric—such as monuments, architecture, and memorials—and cultural othering. The author underscores the importance of attending to artifacts as they “contribute to the creation of a certain worldview that includes our national identities, our heroes, our role models, and our aspirations,” resulting in the lack of representation and even misrepresentation of the Other (111). The nationalist narrative is evident in the Mount Rushmore National Memorial, which celebrates several of America's Founding Fathers, communicates a superior national identity, and upholds patriotism. Mount Rushmore National Memorial especially ignores the United States’ involvement in Indigenous genocide and displacement by depicting the American Dream and freedom as available to all. The author argues that this is a form of strategic othering, a “convenient ideology of the (non-[w]hite, non-Christian, non-male, non-European, non-powerful) Other” (123). Utilizing material artifacts to distort history absolves white guilt and upholds white supremacy.In chapter 4, Khrebtan-Hörhager highlights a collection of alternative stories across the United States, Russia, and Europe that does not reify master narratives but instead exposes and empowers the voices of the Other. Prominent Russian writer, poet, and critic Nikolay Nekrasov, for example, used his works to critique war and suffering—an opposition to Russia's worldview and imperial expansion. As the author posits, writing Other/wise “is about listening to and learning from Other narratives, even if they clash with our existing worldviews and discredit our heroes and role models” (164). Communicating other/wise is a critical tool for reimagining spaces that include perspectives of the voices often silenced, erased, and hidden.Chapter 5 explores visuality through the lens of the Other. A striking example is the artwork Cloud Madonna, which shows a woman of color carefully and intimately carrying a melon while carrying water on the top of her head. The author posits that this portrayal is supposed to contrast Indigenous women's innate and generative connection to the land with a Christian nationalist perspective of the white madonna, who is “primarily defined through her relationship to baby Jesus” (223). Visualizing the Other is rooted in critiquing essentialized identities created by master narratives, which “teach us to see things differently; provide a new look on beliefs, norms, and values; and gradually change our culture” (219).Chapter 6 models communicating other/wise through materiality. The author explains that materiality (e.g., monuments, memorials, museums) crafts and tells our histories, which, in turn, communicates and informs our present and “the future of our children” (261). Because many forms of materiality are told through a homogenous, colonized lens, the goal for this chapter aims “to ‘un-set’ history and culture that is ‘in stone’ and to introduce alternative, culturally sensitive, and inclusive pieces of material rhetoric” (263–264). Khrebtan-Hörhager introduces several examples of how exposure and empowerment are imperative for disrupting homogenous narratives often curated by those in power. One example is the act of literally removing monuments that commemorate a nation's ideological regime. For example, Poles have removed certain monuments that commemorate the Red Army for freeing Poland from Nazi fascism. The author notes that “the removal of such Soviet monuments [is] not only natural but highly necessary as it avoids communicating wrong ideological values and grants Poland a much-overdue chance to achieve its own national and cultural definition as a free European democracy” (279). Materiality can be an especially rich mode for communicating other/wise, as it is often strikingly present even in the most mundane public spaces.Communicating the Other Across Cultures concludes by restating the pervasiveness of cultural othering in verbal, visual, and material forms and their ideological implications. With inspiration from Audre Lorde, communicating others/wise is a strategy for disrupting oppression and, thus, necessary for creating new realities. As the author hopefully asserts, “although othering is still omnipresent, it does not have to remain omnipotent, but the power to change the status quo starts with the critical social self-reflexivity and cultural self-diagnostics” (312). The question, “Whose voices are being prioritized?” is necessary for the unraveling of master narratives. This can be especially useful for undoing hegemonic educational curriculums, instead bringing in alternative histories and voices, such as Toni Morrison, as the classroom is often a formative space for shaping new perspectives and realities. Communicating the Other Across Cultures is extraordinary, grounded in cultural richness with exhaustive examples; it also highlights the voices of Other scholars and showcases the importance of studying cultural othering beyond communication and rhetoric. While the book demonstrates that cultural othering is systemic across cultures and recognizes the destructive patterns of master narratives, it also reminds readers of their agency to listen to the Other, learn from the stories of the Other, and invent ways of living Other/Wise.
September 2024
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Abstract
The emergence of populist politicians internationally in the past twenty years is remarkable. This phenomenon has prompted voluminous academic analyses: scholars from political science, political theory, and media studies have analyzed populism in books, articles, and edited collections. Rhetoric as a discipline has been relatively quiet. Populist Rhetorics: Case Studies and a Minimalist Definition proposes to address the dearth of work in disciplinary rhetoric not by inviting scholars identified with rhetorical studies exclusively (though some are) to analyze populism but by asking all the contributors to take a “rhetorical approach” in analyzing the discourse of a populist politician. The editors associate a rhetorical approach with, especially, close readings, and each contributor analyzes at least one text of a populist politician to see how the text works to persuade the audience the text invokes. This disciplined (in both senses of the word) approach marks this volume as important for readers of Rhetoric and Public Affairs and gives the volume a unity that many collections lack, further advanced by the apparent agreement among the contributors to raise fundamental questions concerning how to understand populism; to wit, should populism be thought of as an ideology or as a style? Since the chapters include populists from both the left and from the right, and since the contributors are committed to a rhetorical approach, it is not surprising that the authors individually and collectively conclude that populism is performative, not ideological. Finally, this volume gives witness to what is truly remarkable (some might say scary) about our particular moment: that populism is international. The case studies examine the rhetoric of populists from Britain, Germany, Greece, Hungary, Italy, Venezuela, and the United States.The object of Paul Elliot Johnson's analysis in “Populist Melancholy” is the Republican Platform of 2016, adopted by the party without change in 2020. That the party decided to reproduce the same platform in 2020 following the Trump presidency suggests to Johnson that the grievances that the platform identifies could not be addressed by political action; otherwise, why weren't at least some of the grievances ameliorated while Trump was in office? On Johnson's reading, the “people” of the Republican imaginary see themselves as weak and powerless—victims. He argues that Freud's analysis of melancholia captures well both the feeling of loss that the Trump base experiences and its inability to articulate a positive path to addressing this loss—thus, on his analysis, the pathology of the current American right. In defining Republican populism in psychological terms, Johnson's thesis recalls Richard Hofstadter's argument that populism is fueled by status grievance and resentment, rather than material conditions.In “Voltagabbana Rhetorics: Turncoating as a Populist Strategy in Pandemic Times,” Pamela Pietrucci notes a propensity of populists to practice a voltagabbana, a turncoat or flip-flopping rhetoric. She notes that Donald Trump, Jair Bolsonaro, Boris Johnson, and Matteo Salvini—all identified as right-wing populists—changed both their positions and their practice with regard to masking during the Covid pandemic; none attempted to reconcile the contradictions in their advice or practice. Pietrucci examines in detail the voltagabbana rhetoric of Matteo Salvini, the leader of the far-right League and the Deputy Prime Minister of Italy in 2019. As is typical of populists, Salvini lacks an historical connection to a consistent ideology; he began his career as a Communist while at present his politics are right-wing. According to Pietrucci, the positions Salvini advances are based on the analysis produced by “The Beast,” a search engine that identifies the terms, themes, and memes most prevalent in Internet computer searches. If “hydroxychloroquine” is trending well, then presumably Salvini would endorse it as an effective Covid cure that “bureaucrats” are keeping from the public. On Pietrucci's analysis, Salvini has no ideology. He might be labeled a populist of “algorithmic” opportunism (73). Ultimately, the politics that Salvini practices, she concludes, is one of disavowal, whose inconsistency is in the service of deniability (75–76).In “Brexit, YouTube and the Populist Rhetorical Ethos,” Alan Finlayson maintains that populism should be understood more as a political style or performance than an ideology, drawing extensively on work in rhetorical studies to make his case. Finlayson argues that ethos is central to populist rhetoric, not merely its premise but also its conclusion (86). The populist appeals to voters to become “the people” that they already are, he maintains. The object of his analysis is the YouTube video, “The Truth About Brexit,” created by the popular conspiracy-theorist Paul Joseph Watson, which had nearly a million views during the Brexit debate. Finlayson's analysis is attentive to the effective use that Watson makes of the affordances of YouTube as a medium as well as the discursive contradictions in Watson's narrative.In “Populism and the Rise of the AFD in Germany,” Anne Ulrich, Olaf Kramer, and Dietmar Till report the rise of populist movements from the right, especially the AFD (Alternative for Germany), that have gained prominence via the use of a rhetoric of provocation suited to online broadcast. The authors maintain that new media create spaces for provocateurs to perform an identity and identification with “the people.” The authors offer close readings of speeches by Björn Höcke, a prominent member of the New Right, and by Alice Weidel, co-chair of AFD. The Höcke speech, broadcast live on YouTube, employs rhetorical devices typical of demagoguery: breaking taboos, stoking indignation, and inspiring negative emotions (122), all with an intention to provoke. To this end, Höcke identified the “‘true victims’” of World War II as the inhabitants of Dresden killed in the allied bombing in February 1945 (125). Weidel is similarly provocative in her characterization of immigration as a “Great Replacement” strategy that installs fertile “‘headscarf girls’” and “‘knife men’” as the basis for a new majority (130). The racists metonymies are made for circulation as memes, the authors argue.Sophia Hatzisavvidou analyzes the populist rhetoric of socialist Alexis Tsipras who became prime minister of Greece in 2015. As a result of the 2007–08 world-wide recession, Greece's debt was staggering. The European Union, International Monetary Fund, and the World Bank conditioned a bailout on Greece's enacting of severe austerity measures. But round after round of tax increases, while producing much general suffering, seemed to make economic matters worse; thus, “the crisis” of 2015. Hatzisavvidou analyzes Tsipras's campaign of resistance to the austerity measures, characterizing Tsipras's rhetoric as a moralizing discourse that contrasted “the people” as morally superior—more genuine than the technocratic elites. The technocrats’ austerity program failed on its own economic terms, Tsipras maintains, but succeeded in creating a resistant people with a “‘purity’” (156), who want “to take their lives into their own hands,” and who stand up to “‘blind conservative forces’” (157). Drawing on Aristotle's three types of rhetoric, Hatzisavvidou characterizes Tsipras's speeches, surprisingly, as epideictic rather than deliberative, surprising because, like deliberative rhetoric for Aristotle, Tsipras's speeches advocate a future-oriented solution to a political problem. Still, the speeches are indeed epideictic because the audience addressed lacks the power to solve the problem: the bureaucrats held the purse strings, and Greece had no choice but to accede to the bankers’ demands.Viktor Orbán can credibly claim to be the model for the contemporary populist-right nationalist leader. His rhetoric is the subject of Miklós Sükösd's “Victorious Victimization: Orbán the Orator—Deep Securitization and State Populism in Hungary's Propaganda State.” Sükösd finds the template for Orban's subsequent rhetoric in his speech at Heroes Square, attacking Soviet occupation in 1989; at the time, Orban was the leader of the leftist Fidesz party. The speech set the pattern for speeches that Orban gave annually since his election as prime minister in 2010. On Sükösd's analysis, in Orban's case a populist rhetoric served first a liberal and then an illiberal politics. Drawing on a content analysis of forty-one of these speeches, Sükösd's argues that Orban's rhetoric is especially notable for fear-mongering: Orban exaggerates threats to Hungary's sovereignty and national character from EU bureaucrats and immigrants. If the Hungarian voter is especially vulnerable to such threats, the history of Hungary can explain why: Hungary was dominated by the Hapsburgs in the eighteenth century, followed by the Russians, then, in the twentieth century first by the Nazis and then the Soviets. Sükösd's essay is notable for giving a relatively rich account of how populist appeals are rooted in national character. He writes, “Themes of fear, suffering and gloom occupy central places in Hungarian national identity and culture” (179). Hungary sees itself as “ever the guiltless victim of contempt, assault and injury perpetrated by others” (179).” Sükösd's analysis shows in a compelling way how perceived victimhood and its attendant resentments are fertile ground for the populist.Pierre Ostiguy identifies his analysis specifically as rhetorical in his chapter, “The Voice and Message of Hugo Chávez: A Rhetorical Analysis.” By a rhetorical approach, he appears to mean not only an analysis that features close readings but also an analysis of “relational-performative” elements, more traditionally the fourth canon, actio. Ostiguy identifies a number of features of Hugo Chávez's rhetoric that mark his brand of populism as unusual and extreme. The speeches are uniquely characterized by expressions of passionate love: for fatherland (la patria), for the flag, and for Christ, reflecting values that are more typically associated with right-wing politics. Famously aligning himself and his movement with Símon Bolívar, Chávez claims to be less an heir to that original revolution than its re-incarnation and extension, as if he and his movement were pre-ordained to bring about its messianic completion. Furthermore, Chávez would not merely represent the Venezuelan people but embody them. Chávez, Ostiguy writes, “is the people.”Like other populists Chávez also shares a penchant for “the low,” an important idea that Ostiguy advanced in earlier work. “The low” manifests as a general vulgarity that is intended to shock, especially in coarse, personal insults. Ostiguy notes as exemplary a Chávez speech in March 2006, in which he “unloaded” on George Bush (following the invasion of Iraq) with personal insults, including calling Bush a donkey, a genocider, a drunk, a sicko, a coward and worse. Equally important is Chávez's actio. Speaking without a manuscript or teleprompter, Chávez exhibits an apparent spontaneity but delivers with cadence and rhythm, in a deep baritone, punctuated by an expressive arm waving.This is an excellent, well-conceived collection. Each of the chapters reviews the literature on populism and offers a taxonomy for classifying and understanding it. Each also critically analyzes at least one work that bears the populist label. The chapters demonstrate the value of a rhetorical take on populist rhetoric. It invites rhetoric scholars to take a seat at the table. We should heed that invitation.
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Abstract
When we think of the civil rights movement, imagery of the mass meeting almost immediately comes to mind. We imagine the immense crowds at the 1963 March for Jobs and Freedom in Washington, where more than a quarter million people assembled in front of the Lincoln Memorial. Reflecting on the leadership of Martin Luther King Jr., we might also think of the religious and liturgical quality that marked these mass meetings. Yet, despite their influence and importance, the use of religious genres at civil rights mass meetings remains an often-overlooked aspect of the movement. Elizabeth Ellis Miller's Liturgy of Change: Rhetorics of the Civil Rights Mass Meeting provides a rhetorical history of the mass meeting by examining how these meetings drew upon ritual liturgies to facilitate collective political action. Miller's primary argument throughout the book is that the mass meeting drew upon the genres of prayer, song, and testimony to provide attendees rhetorical scaffolding for political participation. The book shifts attention from the speakers and speeches of the mass meeting, about which there exists a wealth of scholarship, to the constituent members of the mass meeting themselves: ordinary Black Americans. The book offers an important theoretical contribution by moving scholarly attention beyond the bounds of normative deliberation toward the rhetorical role of religious practices. As a result, the book will not only interest those who study public and religious rhetoric but also those interested in affect and deliberation.In the first of six chapters, Miller lays out the rhetorical concept of “liturgy of change” and grounds it in genre theory to facilitate her goal of examining how the mass meeting transformed “audience members in seats to activists” (106). The next three chapters include analyses of three genres that typified the mass meeting: song, prayer, and testimony. Miller draws on archival research to reconstruct the mass meeting, including notes and schedules, first-person accounts, and interviews. The chapter progression of the book is designed to reflect the order in which liturgies would be performed in the Black church. The fifth chapter explores the rhetorical significance of the liturgies by examining the frequent presence of counter protestors at mass meetings. This complication of the rhetorical situation highlights the mass meeting as a “watched, visible space,” specifically how activists responded with a radical pacifism made possible through liturgical enactment (130). The concluding chapter turns to the contemporary use and limits of liturgy as activism.Chapter two, “Sounding Civic Identity: Freedom Song Invention at the Mass Meeting,” attends to activist song as an example of genre invention and, at the same time, the rhetorical potential of sound “as a constitutive resource” (50). Freedom songs required the leader to engage in “selection, adaption, and performance” (50). Miller explains how these songs articulated a collective identity often in the very spaces where this identity was denied (50). Thus, songs like “Woke Up this Morning with My Mind Stayed on Freedom” and “This Little Light of Mine” demonstrate the constitutive potential of sound for configuring collective identities and establishing an activist ethos of radical pacifism. In chapter three, Miller turns to “activist prayer,” arguing that it contained a “paradox of peace and the unruly” (79). Miller argues that, while prayer remains an overlooked genre of the movement due to it being “not obviously activist” (77), collective prayer had an important rhetorical function that allowed activists to simultaneously “display peace” and engage in protest in public and segregated spaces (77). Here, Miller examines both directed and pedagogic prayers, with the former defined as prayer led by a speaker and the latter as the collective teaching of activist prayers. Thus, through “genre, gesture, and theology” (79), participants collectively “crafted [a] reverent resistant identity and posture” and, in doing so, “constituted themselves as a peaceful group insistent on change” (78). Drawing on Jonathan Alexander and Susan Jarratt's notion of “unruly genres,” Miller defines prayer as “unruly” because it “violated racialized norms regarding what spaces Black bodies should inhabit” and “unsettled religious norms for where prayer should occur” (79).The fourth chapter explores the use of testimony at the mass meeting. Drawing on the scholarship of Geneva Smitherman, Jacqueline Jones Royster, Shirley Wilson Logan, and Rhea Estelle Lathan, Miller suggests that testimony provided participants a flexible genre with which to “testify” to their lived experience of racism and to “take the first steps into collective participation and rhetorical performance” (101). The overarching claim of the book, that the mass meeting enabled rhetorical participation and moved attendees toward democratic ends, is most clearly illustrated in this chapter. Miller explains how the “fuzzy” liturgical genre of testimony was “both sacred and free-form,” which allowed participants to articulate their experiences, connecting their individual stories to a collective account of racial justice (102). The fifth chapter contextualizes how the three genres were situated within the broader landscape of radical pacifism. Examining the “external engagement dimension” of the civil rights mass meeting, Miller argues that “faithful genres” were used as rhetorical strategies to respond at mass meetings to the disruptive presence of counter protestors. The genres from the previous three chapters—prayer, song, and testimony—were used to respond kairotically before audiences that included segregationists and law enforcement (146).The final chapter, “Faith, Racial Justice, and Rhetorical Activism in the Twenty-First Century,” turns to the contemporary “limits of liturgy” for activism. Miller distinguishes between Black Lives Matter and the civil rights movement, paying specific attention to three paradoxes that marked the civil rights movement. Miller argues that comparing the two movements serves to “deepen our appreciation of the intellectual and sociopolitical vision of BLM, while also pointing toward the limits of liturgy as an animating concept in the movement for Black freedom” (151). The three paradoxes that marked the civil rights movement are as follows. First, the mass meeting, while ostensibly egalitarian, was still beholden to a “gendered vision of freedom and citizenship” and “circumscribed the participation of women along with queer young activists” (151). Second, leaders of the era acted in ways that were antithetical to the Christian morals and values of the movement, particularly when it came to sexual ethics. Third, the movement was plagued by a frequent misalignment of the movement's leaders’ vision and the issues affecting ordinary Black people. Miller notes how BLM, founded by three queer Black women, has responded to these issues in its adoption of a restorative justice framework and attention to a range of social justice issues, including exploitative capitalism and criminal justice reform (156). In the final few pages of the book, Miller outlines recent examples of liturgy as activism to challenge the “decline narrative” of religious activism in rhetorical studies. Specific examples here include Tears We Cannot Stop: A Sermon to White America, a book that borrows from Black church liturgies and orders of service for its structure, as well as President Barack Obama's eulogy following the mass shooting at Emmanuel Baptist Church, which concluded with the hymn “Amazing Grace.”This concluding chapter seems at odds with the argument that Miller makes in the rest of the book. While the book explores liturgy as collective action through ordinary Black participants, the concluding chapter turns to organizational critique, comparing the leadership and ethos of BLM with that of the civil rights movement. This disjunction between the rhetorical affordances of collective action and a concluding chapter that focuses instead on leaders and organizational structure detracts from Miller's primary argument as I understood it: that the rhetorical power of a radical pacifism was made actionable through the collective enactment of “liturgies of change.” The concluding chapter not only seems inconsistent with the book's argument but potentially overlooks interesting theoretical questions and tensions, such as the relationship between genre and affect within the mass meeting and the broad implications of liturgy and radical pacifism for rhetorical theory. And while Miller attempts to confront the “decline narrative” of religious activism, her examples largely focus on speakers and leaders rather than collective action. Earlier in the book, Miller illustrates how liturgy has unique rhetorical capacities—to reconcile contradictions, to embody radical pacifism in the face of hostility, and to do constitutive work in forming collective identities. Exploring how such genres and practices could be adapted for the present might not only shed light on liturgy's continued rhetorical potential for activism but also open lines of inquiry consistent with the book's premise.The primary contribution of Liturgy of Change is its attention to religious genres as activist rhetorical strategies. Miller calls attention to the mass meeting as a constitutive event, one that was embodied and relied on the affective potential of these genres and their attendant practices: gesture, movement, song, prayer, and testimony. By providing participants with genres of rhetorical participation familiar to the Black church, the mass meeting moved those assembled to political action. Miller's attention to the rhetoricity of religious liturgies and the mass meeting as a constitutive space joins a growing body of scholarship that examines nondiscursive rhetorics that has long been overlooked in favor of the ostensibly rational and explicitly discursive. From a methodological perspective, Miller's book is useful in demonstrating, through its archival research and reconstruction of events, how this kind of scholarship might be done. Liturgy of Change thus succeeds in offering new theoretical trajectories and objects for rhetorical inquiry while providing a methodological approach for studying them. And, as the book encourages us to consider, increased attention to the relationship between religious rhetorics and social movements might indicate new paths for rhetorical engagement, working toward a more just future through genres and practices that show “moral vision, creativity, perseverance, and urgency” (162).
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Abstract
Abstract This essay uses affect theory to argue that Greta Thunberg's gestures, rather than the representational content of her speeches, innervates intense responses of admiration and contempt. In this essay, we depict these gestures, which includes Thunberg's school strike, speeches, and her refusal to fly, as shaming gestures. We then illustrate how Thunberg negotiates the rhetorical limits established by the affective dynamics of shame. Specifically, shaming demands rhetoric that is at once preeminently social but also individualizing or particularizing, since shame entails criticizing an individual for violation of a social norm or expectation. Shaming explains both the widespread identification and contagion Thunberg produces, as well as the heated contempt of detractors—both of which are common responses to shame. We conclude by discussing the limits and potentiality of shame, as well as gestures more generally, contending gestures become essential for social movements in a digital media ecology.
June 2024
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Abstract
The Evolution of Pragmatism in India is an evidence-based exploration of philosopher John Dewey's influence on the Republic of India's constitutional mastermind Bhimrao Ambedkar—but such a description understates Scott Stroud's achievement. Drawing on material and archival research, Stroud chronicles Ambedkar's reception, creative appropriation, and reconstruction of pragmatism in the unique context of India's emerging democracy and battle against caste oppression. As a contribution to the global history of pragmatism, and as an extrapolation of Ambedkar's reconstructive rhetoric, Stroud's book speaks to scholars interested in rhetoric, philosophy, pragmatism, democracy, social justice, religion, caste/class, politics, public address, and their complex intersections.From the outset, Stroud stresses the importance of not merely finding similarities between Dewey's work and Ambedkar's. Instead, he reconstructs the actual content and form of Deweyan ideas that Ambedkar encountered while at Columbia University and throughout his life. Stroud's project is to account for Dewey “as Ambedkar knew him” (3, emphasis original). Rather than simply adopting Dewey, Ambedkar also rejected, revised, and synthesized portions of Dewey's thought with his own distinct philosophy. For Stroud, Ambedkar is a pragmatist whose audience awareness and rhetorical practice were likewise shaped by Dewey. Additionally, Stroud suggests that Ambedkar had a deep, early interest in connecting Buddhism to pragmatism as a potential solution for caste oppression. This is a significant reconsideration of the commonly accepted story of Ambedkar, but Stroud offers both tantalizing and compelling evidence that Buddhism was a focus for him while at Columbia from 1913 to 1916 and therefore may not have been a late development for his thought. Stroud is careful to clarify that Dewey was not Ambedkar's only, or perhaps even principal, influence but, rather, contends that Dewey “is the best documented influence on Ambedkar's development at Columbia, the most evident source of inspiration and material for important parts of vital writings and speeches by Ambedkar, and a vivid inspiration to Ambedkar's revisioning of Indian traditions such as Buddhism” (12, emphases original). As Stroud argues, if we take seriously the influence of Dewey and pragmatism on Ambedkar, then we are also in a position to view Ambedkar as a unique theorist of democracy, who ought to be taken seriously in his own right.What classes did Ambedkar take from Dewey while studying at Columbia? What influential insights did he glean from them? How would those matter for this young Indian student, born an “untouchable” Dalit, who would eventually become the central anti-caste activist of the twentieth century in the world's largest democracy? This is the subject matter of Stroud's first chapter. Based on archived syllabi, Dewey's prepared lecture notes, and student-recorded transcriptions, Stroud reconstructs the content of Dewey's Philosophy 231 course that Ambedkar took in the fall of 1914, as well as Dewey's Philosophy 131–132 course, a two-semester sequence on ethics. Many aspects of Dewey's curriculum shaped Ambedkar, including the fundamental vocabulary of individual, society, stimuli, habit, attitude, custom, reflection, force, and freedom. From Dewey, Ambedkar learned that socialized individuals could reform society via reflection, changing problematic attitudes and constructs such as caste through a process of “reconstructive meliorism” (35). Democracy, thus approached, is the “possibility of any individual having a share in this general redirection of society” towards better ends (64). These Deweyan terms and methodologies became important for Ambedkar's later rhetoric and activism.An often-overlooked instance of Ambedkar's early rhetoric and activism is his book review of Bertrand Russel's Principles of Social Reconstruction, which was perhaps his first public attempt to affect change in India. As Stroud argues in his second chapter: “Russell's book gave young Ambedkar a conceptual vocabulary and testing ground to develop the prototype of what would become his fully employed reconstructive rhetoric” (75). This rhetoric is a reform strategy that meliorates the problem of force—namely, that the oppressed easily become oppressors. Dewey endorsed “coercive force,” such as group shaming of individuals; but, since that same type of force perpetuated the caste system, Ambedkar instead drew on Russel's idea of reform as education (93). Stroud summarizes: If “reform can be forcefully and effectively pursued by individuals” and if “reform pursued through rhetorical action could be seen as a form of education,” then “the reconstruction of society” could be “pursued through individual effort” and education (99, emphases original). This type of rhetorical, educative reform is what Ambedkar went on to pursue.In chapter 3, Stroud analyzes Ambedkar's 1919 testimony to the Southborough Committee regarding Indian enfranchisement. Writes Stroud, this “testimony is important [. . .] as the earliest instance of Ambedkar's reconstructive pragmatist rhetoric being applied to a specific situation of caste-based social justice” (104). The testimony employs what Stroud calls rhetorical “echoing,” or Ambedkar's tendency to utilize language, ideas, and even complete paragraphs from Dewey without quotation or acknowledgment (115). As Stroud demonstrates, Ambedkar's choice to cite, revise, or echo Dewey was governed by his audience and rhetorical situation. For example, Ambedkar excised sentences from Dewey about education because he was combatting caste's educative norms. In this way, Ambedkar not only talked about reconstructive social reform but also embodied reconstruction as he engaged Dewey's material. This allows Stroud to outline seven principles of Ambedkar's reconstructive rhetoric that largely summarize the first three chapters regarding: (1) societal reconstruction, (2) the individual-social dialectic, (3) rhetoric and reform as educative, (4) the need for and problems of force, (5) selectivity, (6) reconstruction in and through discourse, and (7) the tentative and impermanent nature of reconstructive efforts. Stroud concludes: “Ambedkar's use of Deweyan text [. . .] not only describes reconstructive method to his audience, it performs reconstruction insofar as his quotational practice selectively adapts and adopts Dewey's ideas to fit a program of caste reform in India” (123–124).Having examined Ambedkar as a student, writer, and rhetor, Stroud next explores Ambedkar as a reader. In chapter 4, he performs an exhaustive analysis of two books that Ambedkar owned, read, and heavily annotated: the 1908 Ethics by John Dewey and James H. Tufts and Dewey's 1916 Democracy and Education. The passages that Ambedkar most heavily engaged with are synthesized, reconstructed, and echoed near-verbatim in his famous 1936 text The Annihilation of Caste, a text that represents a hinge point between Ambedkar's early desire to reform India from within Hinduism and his later advocacy for a complete break from Hinduism. Stroud aptly asks: why would Ambedkar plan to give such an incendiary speech to an audience of high-caste individuals if his radical solutions were unlikely to be accepted? Perhaps, as Stroud argues, this puzzling rhetorical move can be better understood as Ambedkar's personal embodiment of reflective morality; since his audience was not actively reflecting on caste as a habitual attitude, Ambedkar's speech forced them to reflect for themselves. Thus, Stroud demonstrates that large portions of The Annihilation of Caste reveal a dynamic interweaving of Ethics and Democracy and Education aimed to “produce the irritation of doubt” that could expand into “an epochal reorientation within each member of [the caste-based] society” (177). In Stroud's reading, The Annihilation of Caste is a vivid example of Ambedkar's rhetorical project of educative reform that underscores his belief in the power of the individual to enact societal reconstructions.Eventually convinced that Hinduism and caste were inextricable from each other, Ambedkar resorted to a rhetoric of Buddhist conversion as a strategy for annihilating caste. Stroud analyzes this conversion rhetoric in his final chapter, primarily throughout Ambedkar's speeches to fellow Dalits in the 1930s, which often drew on Dewey's 1888 essay “The Ethics of Democracy” and other aspects of Dewey's late 1880s thought. Stroud explains that Ambedkar absorbed Deweyan concepts to inform his rhetoric of conversion—conversion being an individual act of agency and will toward self-flourishing, dignity, and growth of personality. Moreover, conversion is a name change for the individual that reconstructs society into a new religious order (i.e., Buddhism) that avoids social stratification. Buddhism became Ambedkar's new religion of choice, and he staged a highly public conversion that Stroud reads as a profound rhetorical act. Stroud summarizes: “Ambedkar's conversion . . . culminated in something more than his speeches and writings ever intimated: it was the affective living out of what he had preached and argued for in so many previous ways” (221). “In this way,” Stroud continues, “his performance unites the themes of individual reformers mattering, speech as educative to those who hear it, rhetoric as reconstructive, and the value of an agent's willfulness” (224). Stroud concludes that Ambedkar's public conversion was “an absolutely unique event in the evolution of pragmatism, and perhaps philosophy in general”—the climax of Ambedkar's own embodied process of reflection, renunciation, and conversion (231).In his conclusion, Stroud consolidates five tentative propositions that comprise what he calls Ambedkar's “Navayana Pragmatism” (238). Weaving together Ambedkar's 1950s work such as The Buddha and His Dhamma, “Riddles in Hinduism,” and “Buddha or Karl Marx,” Stroud situates Ambedkar's thought in the global history of pragmatism by abstracting its philosophy outside of a caste context, making it applicable even to scholars with no background or geopolitical interest in India. Thanks to Stroud's distillation, Ambedkar's philosophy pertains “to societies pursuing the democratic ideal in light of injustices that may or may not include caste division” (237). Stroud emphasizes Ambedkar's vision for a social democracy that balances the values of liberty, equality, and fraternity. Importantly for Ambedkar, fraternity is both a means and an ends-in-view that limits the types of force one can employ against oppression to the soft but powerful force of rhetoric and persuasion, always in a spirit of love rather than anger. Stroud summarizes, “Ambedkar's Navayana Pragmatism issues a stern warning: we cannot achieve justice in the sense of a balance among the values of liberty, equality, and fraternity if we sacrifice one of these values” (254, emphasis original). Most importantly, Stroud's reading of Ambedkar enables us to appreciate him not only as “an anti-caste figure” but also as “a theorist of democracy” whose philosophies have rich potential for those pursuing freedom amid rampant and systemic injustice (237).Stroud's work is rigorously researched and exceptionally executed. When it comes to archival and argumentative integrity, Stroud exceeds expectations. His book offers a sophisticated balance of meticulous detail with impressive scope. What I appreciate most, however, is the relevance of his work for contemporary exigencies in rhetorical studies. I am always grateful when scholarship transcends its raw materials in a specific historic or geographic context and yields rich conceptual utility for other situations. While Ambedkar has often been viewed as an anti-caste activist, Stroud re-envisions Ambedkar as a theorist of democracy whose ideas and practices address systematic and social injustice of many kinds: caste, similar, or otherwise. Both Stroud and Ambedkar are full of insights with significant implications for global democracies; and, thanks to Stroud, Bhimrao Ambedkar and his legacy are now poised to facilitate greater equality, freedom, and community—if his work can become more widely known. In an increasingly interconnected society, American academics ought to be familiar with the work of important thinkers and activists from outside the Global North. Stroud models such transnational engagement and illuminates the benefits of taking the resistant ideas of the colonized seriously. In this way, a book like The Evolution of Pragmatism in India can, perhaps surprisingly, offer significant resources for rhetoricians who are engaged in the work of actively reconstructing other, very different worlds.
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Legacy Leadership: Elaine Brown's “Education for Liberation” Bolstering the Fight for Black Freedom ↗
Abstract
Abstract In 2014, Elaine Brown evoked “legacy leadership,” a form of leadership that supports Black liberation. Legacy leadership is a version of leadership that both lauds and laments a legacy to persuade audience members to fight for liberation in the present. In her 2014 lecture at the University of Georgia titled, “Education for Liberation,” Brown leaned on the highs and lows of Black Panther Party history to persuade her audience that they should commit their lives to the struggle for Black freedom. In turning to Brown's “Education for Liberation,” this essay extends contemporary rhetorical understandings of leadership by revealing how reflecting on previous ideological commitments, recharacterizing concrete conditions, and inspiring individuals to act immediately can produce a form of leadership that serves liberation.
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Abstract
Allison Rowland's Zoetropes and The Politics of Humanhood is about rhetorics of humanhood or how some come to be counted as human while others do not. It considers how hierarchies of humanhood are generated, sustained, and reordered, examining the discursive patterns by which movements along the scale of human valuation occur. The majority of the book is devoted to three case studies, each of which focuses on a distinct contemporary site: the American Gut Project's public information regarding the gut microbiome, the National Memorial for the Unborn's memorializations of aborted fetuses, and the gym scene in Boulder, Colorado. It is an eclectic set of cases, yet one that coheres in Rowland's conceptual framework and in its focus on health and body related issues: guts, abortion, and fitness.The book's title comes from the term “zoe,” which Rowland explains is “pronounced zoh-eh; rhymes with ‘no way’” (2). She gestures toward Giorgio Agamben in her use of the term but is clear that her usage is not the same as his notion of bare life. She appends “zoe” to “rhetorics” to identify the range of discursive moves by which life is valued and devalued across the spectrum of humanhood. As such, the book is very much about biopolitics and also, she takes care to emphasize, necropolitics. Citing Achille Mbembe's work, she stresses that when it comes to the hierarchies across which humanhood is ascribed, devaluations are an inevitable counterpart to elevations. She uses the term “transvaluation” to capture both forms of movement and their interconnectedness. And across case studies the book remains attentive to the dynamic by which humanhood's hierarchies produce both beneficiaries and casualties. As a whole, it convincingly illustrates the sort of insights that rhetoric, as field of study, brings to scholarly conversations around biopolitics and necropolitics.Rowland's book is firmly anchored in the rhetorical tradition. She aims to equip readers with a language for identifying and discussing the rhetorical patterns by which transvaluations occur. The term “zoerhetorics” is thematic, referencing modes of discursive transvaluation in general. But more specifically, Rowland is concerned with a specific iteration of zoerhetorics, zoetropes, or the figurative devices by which valuations along the hierarchy are enacted. For this, she draws from the deep well of rhetorical tropes, engaging long-standing—but now somewhat obscure—concepts like antonomasia and somatopeia to discern modes of figurative transvaluation. Her hope, she notes with a wry nod to its unlikely realization, is that even journalists or citizens might pick up this language and use it as a resource for naming and thereby more effectively addressing problematic zoerhetorics.It is fitting that Zoetropes and the Politics of Humanhood begins with the description of a classroom exercise the author uses to introduce students to some of the book's core ideas. Well-suited to adoption in an upper-level undergraduate or graduate course, the book explains key ideas and concepts in lucid and straightforward fashion and deploys specialized terminology judiciously. In addition, one of the book's notable strengths is its thoughtful self-reflexiveness. Rowland does not construe rhetorical analysis as a disembodied process but as one in which a positioned, sometimes personally-invested, self participates. For example, in a chapter on fitness culture in Boulder, Colorado that examines how certain privileged, fit bodies become valorized while others are cast as lesser-than, Rowland acknowledges her own participation in that culture. She describes some of her time at Boulder gyms, reflecting on the experience of complicity in that particular zoerhetoric. This is a candid illustration of what it looks like to critique rhetoric while not entirely exempt from that critique oneself.Perhaps the most compelling chapter is the one focused on pro-life fetal memorialization at the National Memorial for the Unborn. Rowland examines the myriad ways the memorial ascribes human status to the fetus, through memorial plaques inscribed with individual names, for example. In doing so, she engages in highly positioned rhetorical analysis. For example, she describes first encountering the memorial via a weblink: “I remember sitting up a little at my desk . . . —how interesting, I thought; this fetal memorialization stuff is a bigger deal than I thought” (81). Later she recounts taking a research trip to the National Memorial on Mother's Day, only to be surprised to find no one else there. She also acknowledges the difficulties of doing research in the pro-life community as someone who is herself pro-choice. The chapter offers a lesson in how we might communicate about our research process in a way that acknowledges personal context. And for students, it is a helpful illustration of the messiness of academic work in which a researcher might at times be intrigued, conflicted, disappointed, etcetera and must grapple with various challenges while making adjustments during the unpredictable research process.The zoerhetorics that determine who gets counted as human and who doesn't underwrite much tragedy throughout human history, legacies of oppression and violence, and misery wrought against those deemed less than others. Rowland's arguments meaningfully intersect with long-standing scholarly conversations around the rhetorics of race, class, and gender concerned with the same. And while her case studies arguably avoid the most horrific sites of zoerhetorical consequence, she attends to their terrible potential throughout the book. In Chapter One, she elaborates at some length on the Great Chain of Being as a foundational zoerhetoric, one that still structures, often implicitly, assumptions about who counts as most and least human. As an enduring Western hierarchization, it has facilitated no small amount of subjection throughout history. Her case study on the American Gut Project addresses how communication around gut microbes sometimes draws on paternalistic and colonial rhetorics in which racial hierarchization is also involved. At the same time, one can imagine other case studies that grapple with even darker material, which dwell more fully on the horrific consequence of casting some out of the realm of perceived humanhood.Given Zoetropes’ self-reflexive approach to research questions, methods, and findings, it is no surprise that the book has a more narrative quality than many monographs in rhetorical studies. Rowland tells the stories of her research process, while also convincingly demonstrating its results. Consequently, the book is engaging to read, well-positioned to hold the interest of a broad readership. At the same time, the book also systematically details various discursive moves by which zoerhetorics are enacted. Rowland includes a mini-glossary of key terms at the end of the introductory chapter and, in the conclusion, outlines what she calls “zoerhetorical theory's propositions,” an encapsulation of the book's key arguments across case studies.Zoetropes equips its readers with tools with which to name, conceptualize, and potentially dismantle hierarchies of valuation. The stakes are high. As Rowland argues throughout the book, zoetropic hierarchies determine which lives come to matter or not, with life-or-death consequence. It is a sign of the book's merit that readers will want to take its productive conceptual frameworks elsewhere. The book effectively beckons past itself, inviting us to apply Rowland's critical tools to cases beyond her own. It is an invitation worth accepting.
March 2024
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Abstract
The morning I picked up Disorder in the Court: Morality, Myth, and the Insanity Defense, news was spreading about the Michigan State University shooting. While preparing this review, there were several more mass shootings. Such tragic events (re)shape our lives. The Aurora, Colorado shooting profoundly redrew the social boundaries of my own life, and it is no coincidence that the Aurora shooting is where Andrea Alden begins her illuminating book. Disorder in the Court uses “mass shooting” as a visible marker of mental illness and a productive opening for a study of the rhetorical shifts in the insanity defense.From the outset, Alden explores humanity's desire to reason with madness, highlighting society's perpetual search for the origin of mental illness. Her deep historical and close textual work demonstrates the constitutive nature of language in relation to fields of expertise, like law and medicine, that require a facade of stability in exchange for the public's faith. Disorder in the Court highlights three rhetorical moments in the legal and medical responses over time, mapped by shifts in the insanity defense. Alden then turns to analyze the high-profile trial of John Hinckley, Jr., and, finally, summarizes the current state of the insanity defense in the United States, ruminating on biomedical advances. Alden posits this book not as a solution to problems of madness and malice, but rather as a chance to “untangle the complexities of the rhetoric of sanism,” or as she defines it: the “irrational fear of mental illness and people who suffer from it” (4, 5). Disorder in the Court unpacks the historical realities at the intersection of law and medicine, identifying both the explicit and implicit tropes of sanism, such as shared fate, the law as (failed) deterrence, and pandemonium.Chapters 1 and 2 introduce the hegemonic rhetoric of sanism and its history. From medical advances to reforms in evidentiary standards, Disorder in the Court emphasizes that a rhetorical study of textual evidence can expose the shortcomings of ideological discourses. This detailed textual work is bolstered by the inclusion of the primary texts at the end of the volume, signaling a strong appreciation for the text itself. Identifying the danger inherent in a rhetoric of sanism, Alden reminds us that the anxiety that “I, too, may become mad” does not result in compassion; it results in segregation and the asylum mentality of the early 1800s. Or, to borrow the Platonic perspective of sanism: “Madmen are not to be free” (24).Chapter 2, “A Brief History of Western Thought on Mental Illness and Its Relevance to the Law,” is a masterclass in condensing a long timeline into digestible material without sacrificing details. Alden extensively covers the dialectic of rationality/irrationality from fourth and fifth-century perceptions of “madness,” through Greek and Roman civilizations’ emphasis on reason, and into the moral panic of the Middle Ages, before landing at the humanitarian turn of the Enlightenment era, when the body and the brain were regarded as intertwined. By weaving textual evidence from Plato and Aristotle, from St. Augustine, and from John Locke and Renee Descartes, Alden maps the evolution of thought through these discourses with authority and interest.In Chapters 3 through 5, Alden shifts to analyzing specific cases that have reshaped the insanity defense. She begins with an 1843 political assassination trial, where defendant Daniel McNaughtan asserted paranoid delusions as the cause of his violent actions. Alden describes the burgeoning field of psychiatry, where conceptions of “madness” were shifting from a moral (religious) failure to a modern medical defect. Swift and public backlash to McNaughtan's acquittal included tropes of pandemonium, fakery, and (medical) illegitimacy, ultimately resulting in a verdict of “not guilty by reason of mental disease or defect,” a phrase still recognizable to a modern audience. The eponymous McNaughtan Rules require a defendant to be unaware of the “nature or quality of the act . . . [and] not know it was wrong” (46).Chapter 4 introduces readers to the reforms in mental health care in the nineteenth century, eventually focusing on two cases, Parsons and Davis. Alden argues that as the field of psychiatry moved away from harsh methods of patient confinement (led by reformers like Dorthea Dix), legal questions shifted toward tests for impulse control. Alden first investigates the impacts of the appeal in Parsons, where Alabama Supreme Court Justice Somerville reversed a jury verdict. Sommerville's opinion argued that judicial authority should consider a defendant's ability to control their actions, elevating the discipline of psychiatry by adopting the reformist position of compassion and not assuming a defendant's moral failure. A few years after Parsons, the United States Supreme Court issued an opinion in Davis v. United States (1895) that extended the same approach, a “control test,” as the legal standard: Could the defendant resist their “irresistible impulse” at the time of the crime? Alden argues that, although scant, the media coverage of both Parsons and Davis relied on tropes of sanism. Not unlike more contemporary debates, public reaction to these cases was dismay about the law as a criminal deterrent, challenging the idea that momentary loss of self-control mitigated legal culpability.By the time Durham v. United States was decided in 1954, the publication of the first edition of the Diagnostic and Statistical Manual of Mental Disorders (DSM-I) was only a year away. In Chapter 5, we learn that the field of psychiatry had been reshaped by the influences of neurologists like Jean-Martin Charcot and Sigmund Freud, and the psychiatric field was continually revising categories of mental illness and treatments. To illustrate the last major rhetorical shift in the insanity defense, Alden recounts the fate of Monty Durham—a recidivist's tale of petty crimes, institutionalizations, and temporary release into unstable housing. By the time of his appeal in 1954, the system was shifting blame for Durham, arguing about the likelihood of future criminality. Alden writes: “Nobody knew what to do with him, and nobody wanted to be responsible for him or his actions, so they just shuffled him back and forth between jail and the hospital” (68).Readers will surely recognize the deflection of blame in this modern rhetorical cycle, and while Alden details the trial and its misgivings, this reader couldn't help but return to the opening example of mass shootings and the pervasive anxieties about the inadequacy of law. And indeed, Disorder in the Court promptly brings Durham into conversation with McNaughtan, Parsons, and Davis. Alden rounds out Chapter 5 by examining the wide-ranging, written opinion from Circuit Judge Bazelon, who argued that all prior standards for legal insanity were insufficient. Bazelon's opinion historicized the medical and legal debates before moving to establish a new effects-based “product test,” meant to consider updated medical discourses concerning mental disease; this replaces the presumption of a lack of impulse control with the idea that a defendant's mental state might influence planning, decision-making, and execution of a crime (as is the case in schizophrenia or paranoid delusions). It was contrary to the previous position that legal insanity would be characterized by an inability to plan or execute actions with intent or purpose. Despite the potential importance the Durham opinion could have had, this new legal framework did not become the standard. Alden contextualizes Bazelon's opinion in relation to its reception and effects.Chapter 6 applies Alden's framework to the criminality and culpability of John Hinckley, Jr. in his trial following an assassination attempt of President Ronald Reagan. The trial arguments referred to categories laid out in the DSM-III, revisions to which had heralded the biomedical turn in psychiatry as the “triumph of science over clinical ideology” (78). Alden lays out the particulars of the Hinckley case, from his cross-country travel to contact Jodie Foster (whom he relentlessly stalked) to his attempts to conceal the actions he planned to take against government officials. Alden explains that the trial and media coverage focused on questions of rationality, mainly Hinckley's actions and his travel. Was Hinckley's meticulous behavior the cold-calculating choice of a determined killer or the obsessive, single-minded mania of a raving lunatic?The moral outrage that followed Hinckley's acquittal relies on the tropes of sanism that Alden identifies throughout the book. Because she includes explicit and implicit examples of the tropes, readers have a framework to understand how Hinckley's “not guilty by reason of insanity” verdict was received by the public. Lambasted as a miscarriage of justice, as encouraging criminal action, and as proof that experts-for-hire pervert the criminal justice system, the Hinckley trial's response illustrates sanism's pervasiveness. Following the trial, Congress passed the 1984 Insanity Defense Reform Act (IDRA), and some states adopted alternative verdicts (such as “guilty but mentally ill”) or eliminated the insanity defense altogether, though most still employ some form of the McNaughtan Rules. Alden explains that legal standards lag behind the current understanding of psychiatric medicine and further highlights that, like other legal questions, laws and punishments differ across states.She concludes the book by arguing that the pervasive rhetoric of sanism has ideological staying power; it outlasts the material shifts of case details and medical progress. Moreover, the legal standard of insanity remains the same: “Here we are, back in England in 1843,” Alden writes (97). The legal landscape is, in effect, unchanged. She concludes this masterful book with a careful proposal for how to rethink discourses: first by acknowledging they are, in fact, rhetorical; second by tapping into the nature versus nurture debate. Exploring newer, technologically-driven medical advances, Alden leaves her readers with this consideration: “anti-social behavior is the result of both biology and socialization, nature and nature” (99). Alden argues that rhetoric helps us “untangle the knots” of a one-size-fits-all approach to law and psychiatry (100). As she concludes, she reminds readers that hers is a study of competing discourses, an attempt to “shore up their boundaries” and smooth “over the narrative ruptures always threatening to break through” (95). In other words, when analyzed as rhetorical discourses, the ideological faultlines of law and medicine become clear. Rhetoric, Alden writes, “allows us to see more clearly why” there are still problems at the intersection of law and medicine in the insanity defense (102).So while we constantly fear the next mass shooting and struggle somewhere between the Platonic ideal of locking madness away and empathy towards those suffering with mental illness, it is evident that Alden has given us a reference point for understanding the intersection of legal and medical discourses in the insanity defense. Identifying the tropes that shortchange meaningful engagement with mental health opens the possibility for a both/and approach to law and psychiatry. While scientific discovery sorts out how our nurture affects our nature (and vice versa), rhetorical scholars might continue to consider where science interacts with social and cultural constructions, like the law, to promote nuanced understanding of mental illness.
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Abstract
Constellating Home: Trans and Queer Asian American Rhetorics explores three trans and queer Asian American archives to ask, how can homing as a form of storytelling assist in situating trans and queer Asian Americans (QTAPI) in the United States’ broader narrative of belonging?Throughout the book, V. Jo Hsu conceptualizes and works with the following key terms: homing, a critical approach to storytelling that situates individual experiences in relevant histories and events (9); constellation, the plotting of individual narratives into a network that has the capacity to hold a multitude of relationships and responsibilities (11); diasporic listening, the act of critically attuning oneself to reciprocities ignored or obscured by normative frames (11); and lastly, commonplaces, storylines upon which common understanding can be found, similar to Aristotle's topoi (26).Hsu begins by situating the reader in a brief overview of Asian American history in the United States. Back to the exploitation of Chinese railroad laborers, Hsu traces the evolution of the spaces of “belonging” wherein Asian Americans have been conceptualized via public imagination—from yellow peril as diseased and hypersexualized beings to the model minority of assimilation, and back to anti-Asian hate during and beyond the age of COVID-19. By drawing upon homing as method, Hsu argues that individual stories from trans and queer Asian American individuals can be placed within a larger history and narrative of control. “Listening diasporically to this history exposes the entanglements of yellow peril/model minority with other controlling narratives of U.S. history,” Hsu writes (21). Each chapter explores an archive of oral histories, photography, community work, and storytelling by and for QTAPI, challenging the model minority myth in their respective ways. How do such stories work in tandem, Hsu asks, to interpret and invent Asian America's past and future?Chapter 1, titled love, showcases the Dragon Fruit Project, an intergenerational oral history project that connects younger QTAPI volunteers with older QTAPI activists to record stories about love, family, and community (27). The project was created by historian Amy Sueyoshi upon finding that only two out of 702 entries in the GLBT Historical Society's archive were voices of Asian and Pacific Islander women. Sueyoshi passed the project along to API Equality—Northern California (APIENC) to expand and maintain (39). Love, when constricted by capitalist logics to the idea of the heterosexual productive nuclear family, has scripted the racialization of Asian Americans who, at times, were projected to defy said logics in relation to whiteness (38). The Dragon Fruit Project illustrates alternate intimacies and belongings, challenging normative scripts of love by means of constellating various individual stories into an interconnected narrative (39).Chapter 2, titled resilience, examines the Visibility Project, an archive of photographs that place empowerment in the context of community, pushing against neoliberal, individualist understandings of resilience (74). The Visibility Project reconstructs the commonplace to critique racialized, gendered, and ableist constructions of resilience. Photographer, activist, and archivist Mia Nakano photographed over two hundred queer, trans, and gender-nonconforming Asian Americans, making this the largest collection focusing specifically on this population (86). Photos are displayed along with annotations of how individuals self-identified in terms of gender and ethnicity. As Hsu writes, “the subjects in the Visibility Project renounce the desire for belonging on normative terms, whether through U.S. citizenship or through inclusion in the majoritarian story of Asian America” (90). The Visibility Project also includes a digital history tour of Bay Area Queer Asian Pacific American History and a storytelling and performance workshop built upon archival material (84–85). Ultimately, the Visibility Project reframes Asian American resilience as a “communal empathy” that “channels individual stories into negotiations of communal needs,” empowering QTAPI as “co-conspirators at the fore of a transformational American story” (107).Chapter 3, titled ancestry, features the Queer Ancestors Project, a printmaking and writing workshop for LGBTQ+ youth. Given the complicated experiences of family that queer diasporic subjects often have, the Queer Ancestors Project ensconces students within queer family and encourages them to “listen for submerged relations and story them into far-reaching genealogies” and tend to their chosen familial bonds (111). Ancestry may be understood here as “an array of stories through which QTAPI place themselves in longer traditions of resistance, courage, and care,” connecting them to past and future trans and queer kin (111). Hsu identifies the Queer Ancestors Project's workshop anthologies as a form of kuaer pedagogy. This combines critical pedagogy and queer theory by drawing upon E. Patrick Johnson's quare studies, which center race and class in experiences of gender and sexuality, and Wenshu Lee's subsequent kuaer theory, which takes quare studies through a transnational, transcultural turn across borders.1 Identification goes beyond genetic ancestry tests and “scientific racism”—ancestors can be chosen via shared struggle and resistance, “reaching across timelines and geographies for sturdy, imaginative family formations” (121–122).Chapter 4 centers Hsu themself within the themes of love, resilience, and ancestry, as well as proposing the bodymind as a form of archive that records experiences and stories. Hsu constellates their own personal experiences within their parents’ stories and histories, their experiences of resilience within pain and disability in the academy. To connect bodyminds to homing, Hsu writes that if “our bodyminds archive the experiences we encounter, then homing not only assigns meaning to those archives, but channels that meaning into new ways of encountering ourselves and one another” (183). Homing can be a writing praxis, a way for diasporic subjects to reinterpret their places of origin, creating new connections of belonging and theorizing how we survive together (146). Especially for diasporic subjects, homing is a verb in actively shaping spaces into those of belonging and community for their own selves (183).As a diasporic subject myself who found herself resonating with many of Hsu's stories, I found Hsu's concepts and frameworks to be imaginative and generative. Hsu's work is particularly helpful for scholars looking for frameworks to situate a seemingly disparate scattering of individual narratives and stories within a larger constellation, making meaning out of many. It is also bound to be helpful for scholars looking for methods that center subjects’ active meaning-making in their worlds, their own definitions of belonging, of family—of homing. Hsu's in-depth research into each of these queer and trans Asian American archives is an invaluable piece of critical scholarship.
December 2023
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Abstract
Rhetorical critics have often explored the dualism present in identification. Namely, that identification is intimately linked to division. Coming together involves some undoing of the previous identity; the creation of new material and symbolic connections. While identification has been theorized in the past by Burke, Black, and Ratcliffe, today's scholars of national identity and identification include Khan, Engels, Mercieca, and Stuckey (plus, so many more!). Lee and Atchison enter this conversation on the side of separation and division. We are Not One People: Succession and Separatism in American Politics since 1776 by Michael J. Lee and R. Jarrod Atchison provides a necessary challenge to theories of identification by underscoring the rhetorical work of division within U.S. politics. We are Not One People is a fascinating interrogation of secession as such practices have appeared diachronically across historical contexts from the nation's founding to the present. This book offers readers an astute understanding of the rhetorical tactics that anticipate, desire, and/or negotiate separatism.The structure of We are Not One People is far-reaching in scope and discussion. This is a comparative volume, a long durée historical analysis that offers global insights both within and across rhetorical discourses and practices of secession. In a prologue along with seven chapters, Lee and Atchison walk us through practices of secession and union across U.S. history. The volume begins its analysis chapters with libertarians who “opted out,” or created a separate community, followed by a chapter on Confederate secessionists. Later chapters include discussions of Marcus Garvey's UNIA, lesbian separatist communities of the late 1970s and 1980s, as well as Mormon exodus during the early-to-mid 1800s. Insights gleaned from this volume demonstrate the paradoxical relationships between secession and union; separation and division. We are Not One People is a wonderful contribution to how political communication scholars understand political division and identification in and through the lens of rhetoric.One of the most prominent features of this volume is that Lee and Atchison offer rich histories of separatist rhetorics within each content chapter. For instance, the chapter on lesbian separatism incorporates work on engineered communities of the period, as well as broad-ranging historical discourses that may have inspired or guided actors in the 1970s and 1980s. The range of discourses supplied in this volume offers readers an accessible chart of how efforts to build communities are predicated on removal of existing communities. For instance, chapter two, on libertarian opt out, is a sweeping history of libertarian thought as such philosophy applies to community building. Yet, Lee and Atchison do not allow libertarian thought to be presented without a necessary corrective: that when libertarian idealism is challenged on principle, attempts to “opt out” reveal an unstated desire to oppress and/or enslave minoritized populations. Lee and Atchison both explain the rhetorical tactics that libertarians use to demonstrate their resistance to authority, while also elaborating on an exceptionalism founded on brutality. Lee and Atchison continue that line of reasoning to demonstrate how contemporary island homes engineered by Silicon Valley libertarian ideologues are efforts to ignore federal law and power, to escape the destruction wrought by climate change. The work of resisting authority within the confines of the state is fully actualized as an extra-juridical, rhetorical maneuver, an ongoing set of escapes rather than a singular action.Rich histories of secession are connected tightly to the political and rhetorical maneuvers of division and identification. We have long been a nation of separatism, imagined as a necessary condition for distinctions between groups and the basis of personhood and citizenship. Even the Declaration of Independence was understood as a paradoxical document—with beliefs that espouse both a rejection of taxation and state authority, as well as an embrace of the nation to come. The dualism, even dialectic, relationship between separation and union, is at the heart of this volume. Lee and Atchison weave the nature of this dualistic relationship throughout the text, highlighting how the desire for separation co-emerges alongside the desire to connect with others. Carefully engaging each of the case studies, this volume neither praises nor blames separatists but rather analyzes the rhetorical maneuvers of separatist discourses within the political motivations of the times. In this way, Lee and Atchison study both the contextual reasons that motivated secession and the larger political contexts that suggest how exit plans were predicated on exceptional exit. The exceptional exit is to create a selective utopia after decimating shared resources and habitats. This book offers a powerful way of engaging with rhetorical tactics of separation and exceptionalism.This volume presents useful critical approaches for scholars to follow. For instance, one way to extend the arguments presented in this book is to consider how the relationships between union and secession may also be constitutive of certain historical erasures. That is, there are moments in this book, where—if Lee and Atchison had an infinite number of pages (unlikely)—they might have had time to extend their argument that rhetorical devotion to utopia is based in dystopia. In chapter six, on the numerous exoduses of the Church of Latter-Day Saints (CLDS), Lee and Atchison analyze records from the Council of Fifty from the 1840s. In these documents, the Mormon church debated where the community might find safe harbor after genocide in Missouri, murder in Illinois, and wars in Utah. In We are Not One People these debates are focused on theocracy, with Mormon leaders, or Saints, arguing that the Kingdom of God needed separation from the United States of America as an enemy nation. Undoubtedly, the Mormon leaders of the Council of Fifty desired the Kingdom of God on earth as—Lee and Atchison demonstrate—the CLDS, like many other religious communities in the nineteenth century, believed that Jesus would eminently return. The Saints needed to be ready, spiritually but also tactically if they were to live. Lee and Atchison provide exceptional history and rhetorical analysis of these documents.Yet, the Council of Fifty documents are also a vision of utopia that does not simply imagine a future but also manufactures a CLDS history that erases and devalues broader church histories. Lee and Atchison write that Council of Fifty documents show a church built on Joseph Smith and his legacy. Smith, often worshipped as a utopian visionary, eventually became corrupt and demanded the community capitulate to his whims. Lee and Atchison highlight that Smith would, in his final decades, encourage church members to submit their wives and children to him. Smith wielded sweeping power over the church. Smith's unwavering authority derives from a discovery he made on September 22, 1827. On that day, Joseph Smith was said to have arrived on Hill Cumorah where he received a set of golden plates, telling him of Jesus's arrival in the Americas and the inspiration for a new church. In all of church lore, that discovery is announced as Joseph's alone. Such a singular position was fully realized by 1844, when the Council was convened. Yet, Smith was not alone in his discovery. His future bride, Emma Hale, was often with him. She relished in his discovery and helped Smith translate the Book of Mormon. Emma was also an early Saint. Yet, Emma's place in church history is a hotly contested topic. The official history created by the Council of Fifty elides a much more foundational violence. In this history, the Saints claim all the glory, and their children and wives are written out of this narrative. It is this erasure of others that allows Smith, Young, and others to create a utopian vision for CLDS.The utopian/dystopian dualism demonstrates the wealth of ways We are Not One People can inform rhetorical methods. Using the theocratic principles enunciated by the Council of Fifty allows Lee and Atchison to explicate a double movement: First, there is the erasure of much of the content of upon which Mormon belief is based, namely that Joseph Smith had been guided by the angel Maroni, who was described as Indigenous, and told him about the golden plates. Maroni is the one who tells Smith that Jesus had appeared in the Americas. In response to these revelations, Smith expended huge efforts to unsuccessfully minister to First Nations, who immediately recognized that Smith wanted to “save them” as they were “red sons of Israel.” By 1857, Mormon poisonings and murders of native peoples demonstrated the nastiness of the Saints exceptionalism—that if Indigenous peoples did not capitulate to the one true faith, violence was justified.Second, as a function of the Council's theocratic principles, women were erased from their part in church history and made explicitly subservient within the structures of the church. Emma Smith was present at many of Joseph's significant revelations—or later shared in those discoveries—but the power of women to receive the eucharist, to be a Saint, is fully denied in church structure. Saints are men, and women are allowed access to the Priesthood of belief only through their fathers, their husbands, or their Elders. It is the submission of women—to marry whomever she is told, to bare as many children as possible, and to do whatever her Priesthood holder commands—that allows the church to grow throughout the nineteenth and twentieth centuries. Mormon adoption of women's lack of access to God—to a literal divorce of women from their heavenly father—is how Saints create their theocratic future. For the Saints to march into Zion, they demand full authority over those seen as lesser members of the community and against the peoples who do not adopt Maroni's vision of the new Israel.This brief example is meant to show the dexterity of We are Not One People. Its method's portability enables this volume to be exceptionally useful. We are Not One People is accessible for seniors, graduate students, faculty, and readers of popular press political communication scholarship. Readers will discover that the concepts in this book and the careful nuances supplied by the authors allow for extension and commentary. Indeed, some of the topics are so rich that, on their own, they merit full elaboration and present significant opportunities for further research. We are Not One People should be assigned reading for scholars invested in political communication, polarization, identity politics, U.S. politics, and national identity. Lee and Atchison are in conversation with the work of Paul Elliott Johnson, Mary Stuckey, Kevin Musgrave, E. Cram, Joshua Trey Barnett, Jeffrey O. G. Ogbar, Christian Lundberg, and so many others. Lee and Atchison generate deep and wide understandings of national identity as already imbricated in division and secession. As founders dream of the utopian future, Lee and Atchison take care to show how idealistic visions and initiatives are necessarily based on divisive, often violent, actions. Here is where the method of rhetorical history illuminates the intricacies of secessionist motivations. Whereas Confederate secessionists were motivated by greed and avarice, Marcus Garvey's motivations were based on survival and the need for Black futures. Lee and Atchison draw attention to these distinctions and their rhetorical and political functions. Being able to read secession as a dualistic rhetorical action is what enables such flexibility. Identification and division remain a central paradox that actors must nevertheless negotiate.
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Abstract
Rhetoric and psychoanalysis have a long history of entanglement. As Patrick Mahoney wrote, it would be “hard to exaggerate the historical and intrinsic significance of rhetoric for psychoanalysis”; Aristotle's Rhetoric could even be said to constitute “the first major psychological treatise in the West.”1 Diego Enrique Londoño, drawing on Juan Rigoli, has documented the influence of rhetoric on eighteenth and nineteenth century alienism,2 while Michael Billig, Risto Fried, and others have sought these links in Freud and later theorists.3 Although Jacques Lacan gets most of the credit, two pioneering women beat him to the punch in systematically introducing rhetorical concepts (especially metaphor): Gertrude Buck and Ella Freeman Sharpe.4 Rhetoricians, in turn, have enriched their craft through psychoanalytic thinking—first with Sigmund Freud (most notably in Kenneth Burke), then Carl Jung,5 with a great deal of later work inspired by Lacan,6 although authors like Heinz Kohut and D. W. Winnicott also make occasional appearances.7Psychoanalysis and the New Rhetoric is the latest effort to find resonances between rhetoric and psychoanalysis to the mutual benefit of both disciplines. The book is quite short and by necessity focuses on a few key thinkers—Burke represents rhetoric, while Freud and Lacan epitomize the psychoanalytic tradition. Although Adleman and Vanderwees find some connections that are sure to be of interest to psychoanalytically inclined rhetoricians, they unfortunately do so while almost entirely omitting decades of significant work forging these links. Todd McGowan's blurb declaring the book “a miracle” for describing connections between rhetoric and psychoanalysis that “now seem clear and self-evident, but only because [Adleman and Vanderwees] have written this pathbreaking work” is sustainable only if one discounts the work cited above, plus many dozens of articles and books published by graduate students and junior rhetorical scholars. Lundberg's Lacan in Public, which undertakes a much more comprehensive study of the connections between rhetoric and psychoanalysis, is cited only to support a minor claim about Quintilian; if one were to ask a rhetorician working with psychoanalysis today to recommend a single volume on the topic, Lacan in Public might very well be the choice, whatever the rhetorician's opinion of the book. While it is always easy to lodge criticisms based on the omission of one's idiosyncratic favorites, the absences in Psychoanalysis and the New Rhetoric may set limits on the execution of its ambition. Rather than a continuation of scholarship on its overall topic, this book is a commentary on Lacan, Burke, and Freud narrowly, which does not diminish its contributions to that end but does make plain a missed opportunity to accomplish a larger goal.8Adleman and Vanderwees begin with a brief account of the “missed encounters” of psychoanalysis and rhetoric. Their central premise is that the two disciplines, “when closely scrutinized, often appear, uncannily, as each other's doppelgangers” due to their inquiries into human motives and their “perennial struggles with legitimacy” (1). This “peripheral status” as “third-class” denizens of “the republic of knowledge” is a major theme in the book (27). The authors claim that rhetoric disproportionately focuses attention on “pragmatic compositional concerns” while “almost none is allocated to bringing rhetorical theory to bear on . . . persuasion, influence, identifications, and propaganda” (9). This misconception is perhaps a product of the authors’ thin engagement with contemporary journals in the field (including this one), many of which do precisely this and few of which are cited. The phrase “new rhetoric” in the book's title might suggest some engagement with Lucie Olbrechts-Tyteca and Chaïm Perelman, but their work is not discussed—a particularly surprising choice because Lacan's own essay “Metaphor of the Subject” (which is cited) was written in direct response to Perelman. This is in line with a greater emphasis on the influence of psychoanalysis on rhetoric, rather than the converse or cross-pollination. Psychoanalysis and the New Rhetoric therefore repeats the “missed encounters” it identifies rather than benefiting from this “unending conversation.”Despite the decision not to deeply commit to the literature about the intersection of its two primary fields of interest, Psychoanalysis and the New Rhetoric makes a number of contributions to rhetorical scholarship. The first four chapters of the book engage with Burke fairly extensively. Chapter 1 explores the resonances between Burke and Freud, while Chapter 2 focuses closely on the concepts of symbolic action and attitude. The equation of attitude with Lacan's objet petit a, the “hallucinatory motor of desire” (45), is particularly interesting as an approach to the perennial problem of the relation between rhetoric and desire. Chapter 3 deals with identification as a concept in Freud and Burke with special reference to Burke's “Rhetoric of Hitler's ‘Battle,’” perhaps a particularly timely work which can be appreciated differently through a more thorough exposition of Freud's conceptual influence on Burke. Chapter 4 applies Burke's thought to conspiracy theories, an area where others have already leveraged psychoanalysis to good effect.9The last three chapters are somewhat more theoretical and, while the thread of Burke's thought persists, they lean toward Freud and Lacan. Chapter 5, about the origins of Freud's free association, is primarily of historical interest (and could perhaps benefit from engaging work on the pre-Freudian influence of rhetoric in psychology). Chapter 6 engages listening from rhetorical and psychoanalytic perspectives. Chapter 7 is less a Lacanian theory of rhetoric than an engagement with Lacan's own rhetoric and its implications for theory. It ends with a fine aphorism, borrowed from Simone Weil, about how the wall dividing rhetoric and psychoanalysis might also be the medium of communication between them.Taken as a whole, Psychoanalysis and the New Rhetoric is a worthwhile exposition of its specific foci, even though many other potential symbioses are left unexplored in this short text. For scholars of rhetoric whose familiarity with psychoanalysis is limited, but for whom Kenneth Burke or the topics of each chapter are of interest, this book can serve as a valuable place to begin thinking about psychoanalysis's confluence with rhetoric. Those knowledgeable about psychoanalysis outside the rhetorical tradition will likely find it helpful as well, especially because its treatment of rhetoric is accessible to non-specialists and forgoes the opportunity to grind intradisciplinary theoretical axes. Rhetoricians more extensively versed in psychoanalysis, however, will find particular points of interest, but may be somewhat frustrated by the book's failure to intervene in any of the important conversations happening at an intersection that Psychoanalysis and the New Rhetoric may seem to inaugurate, but in fact is simply compelled to repeat.
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Abstract
Abstract The Center for Countering Digital Hate in 2021 identified Rashid Buttar, Joseph Mercola, and Ben Tapper as members of the “Disinformation Dozen,” responsible for pseudoscientific social media content and vocal advocates against the COVID-19 vaccines. Despite regulatory efforts to de-platform them, these influential entrepreneurs (two osteopathic physicians and a chiropractor) persist. Analyzing their messages, this essay demonstrates how anti-vaccination arguments in the wake of the pandemic align pseudoscience and masculinity using the logic of secrecy and revelation. This contrasts significantly with pre-pandemic arguments against vaccines, notably childhood immunizations such as the MMR and MMRV, which drew on feminized discourses of maternal instinct. The insights of our essay inform two areas of inquiry, primarily: the study of anti-vaccination advocacy, specifically its gendered assumptions and warrants; and the study of contemporary rhetorics of secrecy, specifically the political alignments of pseudoscience and gendered public aggression.
September 2023
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Abstract
This edited collection offers an array of essays forwarding the rhetorical work constituting the political activity of and concerning Latin America in the twentieth and twenty-first centuries. Although scholars have certainly interrogated Latin American experiences in the United States and across the Western Hemisphere (some of whom have contributed to this volume), I can think of no other collection in rhetorical studies that supplies the kind of birds-eye-view of Latin America and its political landscape(s) as a whole. The edited volume is unabashedly transnational in its case studies, although not each individual case study is transnationally oriented, and the authors invited by the editors claim homes across the Western Hemisphere (e.g., the United States, Columbia, Argentina). In short, this book embodies and takes care to fulfill its commitment to presenting “rhetorics of democracy in the Americas.”Although it is customary to provide a brief synopsis of each of the chapters in a book review, the chapter summaries provided by the editors in the collection's Introduction are superbly written and need not be replicated here. I would encourage those interested in their summaries to access the “Introduction,” which is made available through the publisher's website.1 The book follows, flexibly, a conventional Part I “theory” and Part II “case study” structure that readers can navigate easily and according to their own needs. Each chapter stands alone quite well. Even so, in what follows I retrace the chapters and articulate what I think are the major questions the collection and each essay provokes. For, while this book is commendable for initiating a conversation, it would be a mistake to treat this volume as more than an entry into the exploration of “rhetoric of democracy in the Americas.” Thus, I provide a bridge between the entry point that I think the collection offers and further lines of inquiry that I believe it spurs.One of the collection's strengths, as I have stated, lies in its focus on the “Americas.” Given this focus, readers wishing to find how the notion of an “America” informs rhetorical or democratic theory must reflect on how they might extend the work provided by these chapters. For example, editors claim a “constitutive” notion of rhetoric over an “instrumental” view in the Introduction (15), but I find that most case studies adopt the language of “instrumental” rhetoric in their examinations (e.g., chapter six's discussion of “strategies”). Though readers might not care too much about whether one adopts an instrumental or constitutive view of rhetoric, I point out this feature to highlight that the collection's presumption of this distinction evinces its reliance upon conventional rhetorical theory. That most case studies interrogate “rhetoric” as a “tool” or “device” to be leveraged to some end underscores how these case studies recontextualize traditional rhetorical theory within Latin American spaces rather than spurring retheorizations of rhetorical inquiry. Similar presumptions about “democracy” and its supposed “ideal” also become manifest in each essay when trying to define democracy. The “Introduction” certainly provides some guidance by claiming democracy as “among the vital concepts in rhetorical studies” (5), and as a governmental form offering citizens a “promise” of “good things” (5–6). The collection's case studies, nonetheless, do not furnish much about what “democracy” entails or how democracy in Latin America differs from, in content and form, that in the United States or anywhere else. Democracy is presumed as a context for each study and an ideal in which rhetoric flourishes.Such presumptions, though not misguided or wrong, highlight not a problem with the collection as much as they illuminate opportunities for other scholars to take up. Christa Olson's chapter, as I read it, articulates a notion of the telluric in contrast to the traditional topos to encourage readers to consider new material stakes in rhetorical discourse—a materialism based in “ideas” of Latin America. Though gesturing toward the operationalization of the telluric in her beautifully written essay, Olson's proposal demonstrates how we might interrupt the conventional reliance on the “commonplace” for studying rhetoric in América. Cortez's essay does something similar to Olson in that he encourages a departure from a familiar concept—subalternity. Though offering the most philosophically minded take in the collection, his take-down of the “decolonial imaginary” underscores how studies involving Latin America pose a complex and inescapable problematic, namely, how to conceptualize Latin America without reproducing the very colonial structure rendering it, in the words of Walter Mignolo and other decolonial scholars, a fiction. While I personally remain skeptical that “rhetoric” is capable of resolving the issues Cortez raises, given the imperial stakes “rhetoric” qua art implicates, Cortez's argument that the terms we use to characterize and study “Latin America” cannot be presumed to give it a voice spurs scholars to reflect on the classifications used to identify non-dominant rhetorics.Although Part I begins with theoretical explorations, its remaining chapters take on a more practical tone. Chapters 3–5 address a different subject related to but not limited to U.S. relationships with Latin America(ns). De los Santos's chapter tackles the rhetorical contributions of migrants, a work that he is curiously committed to distance from prior work on citizenship despite suturing his study to “ancient Greece” (84). I find De los Santos's work to be quite similar to, for example, Josue David Cisneros's for its emphasis on a discursively constructed yet politically imagined citizenship. Nevertheless, perhaps the most surprising theme—or not, depending on the reader—was the prevalence of former President Donald Trump. I say surprising because, while President Donald Trump has had quite an influence on recent rhetorical studies, Trump's relationship to Latin America is not any more appalling, xenophobic, sly, or even pretentious than past U.S. presidents. I am not denying that this former President might have altered the geopolitical landscape of the Western Hemisphere during his administration, but I think that the ways in which chapters center Trump's influence suggest that his actions are an aberration. Still, while these scholars view more dissonance than coherence in U.S.-Latin American relations, I think that the essays foster inquiry along its opposing line, namely, answering the question of how consistently presidencies have negotiated and enforced a power imbalance between the United States and Latin America.The chapters encourage not necessarily a complete reassessment of “migrants,” “immigration,” or even “American Exceptionalism” as much as they compel revisitations of what we might call “familiar” rhetorics to impart a peculiarity to otherwise recognizable themes. That peculiarity is important, for, recalling Olson and Cortez, the ways in which we critically interrogate “rhetoric” in and through Latin America cannot be presumed to simply reinscribe what we already know about “rhetoric” or “democracy.” Indeed, as Butterworth underscores, “American Exceptionalism” takes a particular form when Cuba is involved, and it takes on a peculiar form when it involves relations with Latin America. Viewed thus, each of the chapters in Part 1 encourages scholars to come back to familiar rhetorics to “question the narratives of democracy” that we take for granted and presume to be universally operative.Part II takes up the theme of “Problematizing and Reconstructing Democracy in Latin America,” with each chapter proffering not only a unique perspective on politics in Latin America but a discrete take on “rhetorical” study within politically resonant moments. Privileging as it does not only Latin American regions but Latin American scholars, this section showcases what scholarship done in and through Latin America might look like for future scholars across the Western Hemisphere. More concretely, these essays magnify senses of rhetoric and rhetorical study that scholars interested in prioritizing Latin America might assume in their own work. Focused on a variety of politically rich subjects such as corruption (chapter 6), rhetorical agency (chapter 7), the religious right (chapter 8), presidential rhetoric (chapters 9 and 10), and, finally, crisis (chapter 11), these case studies diversify the subjects with which rhetoricians can—and should—grapple. At the same time, they underscore how these subjects might be theorized in and through Latin America. This is not to say that the subjects are exclusive to Latin America or that certain themes need to be relegated to Latin America. Rather, if I consider how many studies have been written on “corruption” in the United States, I might have to consider alternative vocabularies (e.g., racism, bureaucracy, morality, etc.) to expand my inquiry, since there are simply too few studies of U.S. political corruption outside of Bruce Gronbeck's 1978 essay—an essay nearly fifty years old! Studying rhetoric in Latin America is, these essays suggest, productive of the kinds of questions that rhetoric scholars across the Americas must consider. For, what happens in Latin America cannot be presumed to be exclusive to Latin America.Rhetoric of Democracy in the Americas challenges scholars to take on two distinct but related tasks. First, the collection urges us (U.S.-based scholars) to consider how we might employ familiar tools to study rhetorics in Latin America. No longer can or should we view rhetoric in Latin America as a uniquely Latin American operation in need of new tools. Even though calls from Olson and De los Santos to consider Latin America in “Américan” rhetoric creep toward a decade old (!), this collection encourages us not to provide comprehensive work but responsible work in interrogating relationships between politics and rhetoric in “the Americas.” U.S.-based scholars (of which I am one) must begin to view themselves as Américan scholars.Second, if U.S.-based scholars assume the identity of an “Américan scholar,” this collection encourages us to deploy and harness Latin American histories to theorize “rhetoric” and “democratic” politics across the Americas—including the United States. In what sense must we alter our rhetorical theories and vocabularies in light of the way persuasive communication is enacted and performed in Latin American spaces? How might we conceptualize rhetoric's relationship to “democracy” in light of the ways in which Latin American rhetorics engage with the United States? With other Latin American nations? With their own histories and traditions? Alejandra Vitale's essay (chapter 10), I suggest, demonstrates this concretely by revisiting how our conception of ēthos might be transformed when considering the rhetorical work accomplished through an Argentinian presidential farewell address. As readers will see, Vitale is no stranger to U.S.-based rhetorical scholarship, nor a stranger to Argentinian scholarship and culture. In the essay, Vitale demonstrates how conventional understandings of ēthos, a rhetorical concept that U.S.-based scholars might cringe at for its neo-Aristotelian status, might be disrupted and expanded by prioritizing a uniquely Latin American political context.The collection edited by Drs. Angel, Butterworth, and Gómez shows paths of inquiry that I think hold promise for graduate students looking to integrate more transnational approaches to their study or those wishing to study politics outside of U.S. borders. It is an exhibition in how to overcome theoretical challenges to the study of Latin American rhetorics, as well as how to problematize conventional understandings of rhetoric in light of having studied and taken seriously Latin American politics. Moreover, I think that The Pennsylvania State University Press deserves credit for expanding the repertoire of Latinx rhetorical inquiries with both the 24th volume and this 25th volume in the “Rhetoric and Democratic Deliberation” series. That a couple of this press's latest volumes have focused on scholarship related to Latinx politics highlights how now is the time to strike the anvil and continue to pursue such a rich scholarly endeavor.
June 2023
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Abstract
Rhetorical Feminism and this Thing Called Hope and How to Belong: Women's Agency in a Transnational World are models for bringing feminist rhetorical studies to bear on the current turbulent political and cultural times. As we write this review, we are experiencing an ongoing global pandemic; an extension of Cold War hostilities that are breaking down global trade—causing increased food insecurity and scarcity across the globe; attacks on women's rights in the United States; continued danger of asylum-seeking at borders in the United States and abroad; and violent attacks on racialized groups worldwide. These books offer glimpses of how rhetors carve out possibility within seemingly impossible situations. Read together, they can help rhetorical scholars theorize new forms of agency, coalition, belonging, and hope. While Rhetorical Feminism and This Thing Called Hope traces hope and belonging in U.S. national contexts, and is especially situated in higher education, How to Belong focuses on patterns of agency and coalition-building transnationally. These books provide a better understanding of feminist rhetorical practices within and beyond nation state borders. Likewise, together, they show how rhetorical agency and coalition-building can explicitly respond to the uneven structures of power that frame all rhetorical action.Glenn's and Southard's monographs resonate with recent conversations in the field that take up how to do rhetorical work as we continue to navigate legacies of injustice and unprecedented instability. For example, as demonstrated in Rhetoric Review's most recent “Octalog IV,” considering how current instability has shifted how we all teach, research, study, and “do rhetoric” requires new approaches that are, like the ones Glenn offers, anchored in hope. Yet as the authors in the Octalog make clear, the urgency of our time requires us to question our taken-for-granted and established knowledge (see Martinez and Rois), expand beyond the academy (see Skinnel), and imagine new texts and methods (see Epps-Robertson and Van Haitsma).1 Like these authors, Glenn and Southard offer a hopeful glimpse of how rhetorical scholars can find unique forms of belonging and connection, even during seemingly hopeless situations. In response to Glenn's and Southard's monographs, we ask rhetorical scholars to consider how they might engage with hope and coalitions in their scholarship and teaching during fraught times.In Rhetorical Feminism and this Thing Called Hope, Glenn forwards what she calls “rhetorical feminism” (4). She develops her theory of rhetorical feminism by tracing key feminist rhetorical practices, including those of women from outside of Western culture. The goal of the book is to equip the field with a new feminist lens that brings forth dialogue, deliberation, and collaboration. Through these practices, she theorizes alternative means of persuasion—a questioning of traditional rhetorical practices and attention to silence and listening. Throughout the book, she offers grounded instances of rhetorical feminism and hope for a new and open field of rhetorical studies.Examples of this hopeful rhetorical analysis begin in the first chapter. Glenn identifies “Sister Rhetors,” such as Maria W. Miller Stewart, Angelina Grimké, and Sojourner Truth, who exemplify how feminist rhetoric can be used to pursue the Aristotelian concept of eudaimonia, “the greatest good for all human beings” (5). Modeling agentive rhetorical action, she analyzes how these Sister Rhetors’ public speeches advocated for suffrage, expanding theories of rhetorical feminism. While identifying how individual exemplars’ rhetorical practices can broaden understandings of rhetoric as Glenn shows, the focus on individuals means that the book omits an extended analysis of the ruptures in the suffragist movement, caused by the virulent racism of white suffragists. This choice is significant given Glenn's focus on how rhetorical feminists can reach across difference. Nevertheless, the chapter “Activism” provides historical examples of how rhetorical feminism can guide activist movements, which Glenn further explores in chapter two, “Identities.”The chapter “Identities” focuses on rhetorical feminism's connection to lived experience and difference. With historical examples, Glenn demonstrates how coalitional work across difference is difficult. She analyzes an infamous public exchange between Mary Daly and Audre Lorde. Glenn takes the lesson that white feminists must acknowledge their privilege by practicing “silence and listening to Others” (42). While this focus on lived experience and listening are indeed important points for scholars of feminist rhetoric, this chapter does not address what this complicated, important work of dwelling in difference requires, most notably attending to histories of racial, ethnic, and gendered inequalities and violence. This dovetails with broader conversations in the field, particularly from Karma Chávez and Sharon Yam, scholars we return to later who address how coalitions can productively form across difference. Glenn's focus on rhetorical feminism gestures towards the possibility of coalition built on shared hopes. For example, in the chapter “Teaching,” Glenn explores how feminist teachers can honor their own and their students’ different lived experiences. This sort of rhetorical feminism, Glenn suggests, can help students cultivate the rhetorical awareness needed to navigate and intervene in structural injustices, including patriarchy.Likewise, in “Mentoring” and “(Writing Program) Administration,” Glenn critiques the “masculinist models’’ of mentoring that are used as gatekeeping mechanisms in academia to create exclusionary spaces (150). Glenn encourages rhetorical feminists to work on “disidentifying” from these norms and instead use familiar feminist rhetorical practices such as “dialogue, silence, and listening” to create relationships that are non-hierarchical, mutual, and networked (150). With these tools, feminist mentors can make room for more women and feminists in academia and begin to change the structures of the academy altogether. In fact, Glenn sees how on-the-ground academic administration can be a place where mentoring and coalition-building can happen. The final chapter, “This Thing Called Hope,” returns in time and space to the consequences of the Trump presidency. Glenn reflects on how rhetorical feminism should guide political action but spends much of the chapter pondering the academic successes of rhetorical feminism. For Glenn, the continued challenge of the Trump presidency (and now legacy) is why we need “this thing called hope” to guide us in working together (212). Like the scholars in the Octalog IV referenced above, Glenn demonstrates hope and new methods of bringing rhetorical feminism to bear on precarity in academic institutions. Extending Glenn's political commitments beyond the United States, Southard brings this sort of rhetorical analysis to global political contexts in How To Belong.In How to Belong: Women's Agency in a Transnational World, Southard explores how contemporary women leaders curated forms of belonging and agency that “[n]egotiated gendered and geographic boundaries” across “transnational flows of political and economic power” to move beyond citizenship and nation-state inclusion (3). She defines agency as a person's “can-do-ness” and, as such, considers how contemporary power relations might affect a rhetor's ability to be an agent of change (7). Southard looks to women leaders globally, turning most prominently to West Africa to better understand how women's agency has been constrained or enabled by political upheaval. Importantly, these leaders articulated belonging based on gendered violence and displacements by factional and national conflicts. Southard's observation extends work by transnational feminist rhetorical scholars who over a decade-and-a-half ago noted how “with few exceptions, scholars in rhetoric . . . have not systematically engaged the complex material and rhetorical dynamics of transnationality or questioned the nation state as a unit of analysis.”2 Her project does precisely this: shows how women denizens actively demonstrated the limits of the nation state.The book begins by examining the rhetorical practices of West African women who rearticulated notions of belonging based not on citizenship but instead through their relationships as “denizens of homes, landscapes, peace conferences, and politics” (Southard 18). Southard argues that these women redefined belonging and demonstrated how they, as rhetorical actors, were central to creating functioning peaceful communities. Southard highlights “dwelling practices,” such as seemingly powerless women forcing themselves into peace talks organized by men who are political leaders, establishing alliances between Christians and Muslims, and protesting when formal peace talks ignored them. While Southard situates her analysis in the recent political upheavals of West African nations in the 1990s, she does not address the longer history of European colonization in the area. Given Southard's project of engaging transnational work that decenters the nation-state, it would be productive to address this colonial history, which is responsible for the conceptualization of the nation-state as it currently exists in West Africa.3 As readers, we were drawn to thinking about how women denizens were engaging a decolonial project through their organizing.Southard moves on to examine how these women made it possible for Liberia to elect their first woman president. Southard reads Ellen Johnson Sirleaf's autobiography and public addresses to demonstrate how Sirleaf articulated women's national leadership as a necessary part of membership in a global community by normalizing women's rights within supranational and regional governing bodies, advocating for a national policy that protected women educators from sexual assault and crafting Liberian women's agency as a national and cosmopolitan ideal. While Southard demonstrates how Sirleaf and others became agentive rhetors, this focus on individual women who are empowered by existing political structures is complicated. We see the individualized nature of agency as similar to Glenn's discussion of this concept, a pattern that we discuss further below.Towards the end of the book, Southard presents the outcomes of African women's rhetorical agency, namely the success of creating a security resolution mandating that women be part of and protected in any peace talks. Yet, as Southard importantly points out in relation to the formation of UN Women 2010, this resolution did little to address the ways that supranational organizations privilege First World understandings of what it means to enact feminist change. Southard traces how the rhetorics of belonging espoused by Michelle Bachelet, the first Executive Director, reshaped the power relationships among global elites and the women they claimed to represent.As these brief summaries demonstrate, the ways that Glenn and Southard address the concepts of rhetorical agency and coalition-building productively shift scholars’ attention to how rhetors enact change on local and global scales. They offer ways to place the role of identity formation, agency, and hope within historical and contemporary feminist intentions. Glenn's theory of hope as a way to create more feminist futures and Southard's vision for rhetorical agency as “dispersed, networked, and interconnected” are places where feminist rhetors and activists build understandings of belonging and power (Southard 10).Questions of agency form the backbone of both Rhetorical Feminism and How to Belong. For both writers, agency is fundamentally linked to claiming a voice, working together, and taking action. According to Glenn, agency is “the power to take efficacious action” (4). She elaborates that agency “is always contingent . . . adopted strategically,” and can be used “to redefine rhetorical history, theory, and praxis” (4). This orientation could “represent more ethically and accurately the dominant and the marginalized alike (even as we rethink this metaphor); and . . . prepare the next generations of rhetorically empowered scholars, feminists, teachers, and citizens” (Glenn 4). Thus, agency is how we enact hope.Agency, for Glenn, is not just the ability to act but to imagine the radical possibilities of new social orders. Through a transnational lens, Southard adds that agency is “dispersed, networked, and interconnected” (10). Put simply, rhetorical agency is “what enables one to do rhetoric and how, where, and when one can do rhetoric” (Southard 7). Like Glenn, Southard links agency to “embodied social praxis” that is possible amid the constraints of the institutions and hierarchies we live in (12). Southard explains, “rhetorical agency [is] a negotiation between a rhetor's choices and their discursive contexts, such that interventional strategies are thought to shape and be shaped by transnational flows of political and economic power” (84–85). While Glenn's of agency at the of in to take action, Southard is particularly with how structures of power shape rhetorical Southard's of agency adds to Glenn's is a understanding of how women to together, such as through their shared of coalitions how different feminist have up agency in her of in rhetorical feminist thinking in chapter For example, in the of scholars such as who have for lived experience as a of Glenn and and into agency, a of or instead voice, even As scholars, we should the of the of and question how colonial structures that women were and from of Glenn agency, or the as a between silence or for individual She and rhetorical to agency in this of her which us such a does not that agency is both and this of agency as a means of claiming on a global is by the examples of agency by For example, in her chapter on as Ellen Johnson Sirleaf's Southard explores how Sirleaf redefined national in to address women's as on women's of and Southard how Sirleaf adopted at transnational conferences, such as the World on that as change of supranational and national Southard traces how a public as a for rhetorical agency to but women Glenn and Southard to understand rhetorical agency as and in social to focus on individual rhetors it for to understand the and networked nature of We see this between individual agency and attention to and transnational economic structures as a project that more rhetorical scholars might take In we that both Southard's and Glenn's understandings of agency as within an individual who is empowered by their within political that can agency to individuals who are outside these one form of rhetorical We how agency is what we as agency in contexts not be agentive for Extending Glenn's discussion of the that what agentive for white not for to in the of rhetoric should be of the histories of and an awareness can Southard and Glenn's work to consider how agency is in legacies that forms of Glenn's of agency legacies of for why this has been made impossible across different and demonstrates awareness of new forms of rhetorical agency when she shows how West African women in legacies of power by forms of belonging that outside the concept of the The of belonging by the Liberian Women's and as Southard identifies who used rhetoric to create “dwelling both discursive and where they could with and their as of to with different for are unique and In this focus on the of rhetorical Southard for the ways that these peace women the of men and women by networked and with leaders to within Liberia as a and made space within public places to and for on these women's rhetorical Southard practices can places and nations from the or of the into places and nations where the marginalized and the can their We find this of agency in that existing political make it impossible to agency to rhetors can move and these to take action. Glenn focuses on to an existing Southard is how agency for these denizens outside of the colonial nation-state This networked and contingent understanding of agency not coalitions but it to change an of we in our on agency, of how feminist can form coalitions through both Glenn's and Southard's Glenn's understanding of rhetorical feminism is grounded in an that lived shape their to rhetoric and In her of rhetorical feminism as a theory and Glenn approaches this as a of identity is such that they an who are to consider in Glenn how rhetors can work productively across identity to form agentive In she a few different rhetorical strategies for including concept of and Glenn returns to historical examples to demonstrate how this coalitional work can be For example, she points out the of identity in U.S. feminism by the public exchange between Mary Daly and Audre an open a feminist for her to for all were constrained by her and the experience and of women and marginalized Glenn takes the lesson that all feminists must do the work “to open up across difference and that white feminists in need to consider their and in to Glenn's of the limits of feminist is Yet feminist on a coalition that the of is In her book, The with from a of feminist thought including and critiques feminism” for on within a and that must be in with for racial, and and to be by those most by these of working in coalition with through the question of how coalitions can form when we take identity difference as a of Glenn rhetoric and rhetorical listening as strategies for understanding and political focus on listening to lived experience is indeed an important for scholars of feminist this of listening of the complicated, necessary work of dwelling with an awareness of relations of power and to the between and Glenn provides an of what when coalitions form the hierarchies in Glenn does not offer a where rhetorical feminists used these listening strategies to form coalitions that used their networked, agency to change. While listening is an important of coalition with those who are marginalized about of power is for feminist This is that Southard focuses on her book and, in chapter as Michelle Transnational this chapter, Southard how Michelle used rhetorical agency as of UN Women to the of possibility for transnational and and as rhetorical While the transnational Southard looks at in this chapter are in a by at the that through UN and by leaders like Bachelet, Southard points to the coalitions that women across national borders and hierarchies through these This is where Southard's understanding of agency as and out in to Southard shows, for example, how address to the on the of Women made space for women's rhetorical For example, that must be by the local and lived of of and state violence the space for others to their in at the UN (Southard Glenn and Southard the of rhetorical silence and but Southard points to the power of listening as a form of for rhetorical scholars might as in this book are the strategies Southard points to for which for transnational and action, even as the book the local contexts of rhetorical and lived experiences. This is the of connection that can make transnational and change concepts of belonging and hope both We that these are and that can in our We these concepts as we for how rhetorical scholars can enact these in our Glenn identifies hope as a feminist way to us through of activist change. Rhetorical scholars across can from Glenn's of hope as a for activist research, and Glenn that the most feminist teachers are those who students to with analysis of the hierarchies and structures of power they move through in their Glenn identifies practices that must be in this of such as which frame students’ approaches to understandings of and agency, and action in response to this provides a hopeful at transnational feminism most rhetorical scholars in this at constraints on rhetorical agency, Southard looks at new for belonging rhetorical practices . . . in ways that and national As we Southard focuses on women as transnational who new ways of belonging as through and within transnational These forms of belonging help us the agency and rhetorical of those who outside and in between the of and the and of rhetors who are the rights of we are drawn to in Southard's book is that the goal of agency is not to within the structures of citizenship but instead in alternative institutions by women with shared and for the Southard and Glenn us to see hopeful of community within and outside of and together, Glenn and Southard show us that hope is and for to build belonging across difference. from what Glenn and Southard offer us in their monographs, hope and belonging should respond to existing structures of power and us to work and them. These books us with How do we form coalitions to pursue hopeful How can we transnational forms of belonging that in the of different lived of local can rhetorical scholars from these monographs and take up in their own research, and through Glenn and Southard's we how hope and belonging could create possibilities for change in our current While their on agency and coalition the field of rhetoric and to these the examples Glenn and Southard use to their of these could be For example, Southard's of agency as this as a of individual The way that transnational relations and these rhetorical possibilities is that scholars in the field have productively as we have above, Glenn's of agency and coalition, at difference and does not for the ways that different lived and within histories of white and we Rhetorical Feminism and this Thing Called Hope and How to Belong: Women's Agency in a Transnational World with scholars who are work on agency and coalition, such as recent work by Karma Chávez and Sharon scholarship provides a of how different and groups form coalitional with one even For example, of it possible to build fraught colonial histories and creating the for relations and across in the possibility for agency and rhetorical action, both and outside established of political this understanding of coalition reads into the relationships between and In a recent given at the of extended her of coalitional possibility to address the most recent in and the transnational of with the and Likewise, what Karma work on coalition adds to this is an understanding of as always to and nation-state of Southard and Glenn's notions of agency to about how the rhetorical of are always marginalized necessary coalitional among the marginalized Chávez coalition the of the the the activist and to demonstrate how U.S. policy has to citizenship for the need for belonging outside of nation-state The book how working these violent and structures made possible of Glenn and Southard's texts can help scholars to the conversations about what agency and coalition can or should like in our local spaces and within in a fraught books demonstrate hope and scholarship work is working to coalition and belonging, these texts can help us cultivate new of in our work and our We scholars, as transnational feminist scholars and feminists of have called to rhetorical agency as always and
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Abstract
In Decoding the Digital Church: Evangelical Storytelling and the Election of Donald J. Trump, Stephanie Martin asks the mind-boggling question of the 2016 election: How did Donald Trump secure the evangelical voting bloc that catapulted him to victory? After the release of the recordings of Trump admitting to sexual violence and assault against women, his candidacy was presumed to be doomed. However, as Martin indicates, Trump won the presidency largely because of the evangelical vote. The evangelical church body, which prides itself on strong morals and family values, supported a twice divorced philanderer who admitted to sexually assaulting women. In the wake of the 2016 election, many were confounded by this reality.To wrestle this issue, Martin conducts a “digital rhetorical ethnography” on the narratives of the evangelical church. She analyzes recorded online sermons from across the nation, transporting herself into church pews via the internet. What Martin discovers is a remarkably consistent and persuasive rhetoric of emotional narratives that allowed Trump to become the unspoken yet preferred nominee of the evangelical church. Further, Martin's research gives voice to a new, eXvangelical movement that has distinctly feminist roots rising out of the church post-2016.In her initial chapters, Martin develops a baseline for understanding the evangelical lens. This starting point includes founders’ rhetoric, the “Great Commission,” and the rhetoric of former President Ronald Reagan, all of which are leveraged to create a sense of evangelical Christian nationalism. Founders’ rhetoric follows the logic that founding fathers were Christian; therefore, God is and should always be at the center of the American experience. This God-centered-in-country belief, combined with the Great Commission (the Biblical command to “Go and make disciples of all nations”) empowers evangelicals to declare themselves rightful heirs to the blessings of America as intended by the founding fathers. Converting others to faith is thus the path to the American promised land and ultimately eternal life.Martin also discusses the church's use of the rhetoric of Reagan, whose message of protecting liberty, promoting hard work and family values, and maintaining a small government seemingly aligns with the founders’ rhetoric of God-centered-country and blessings. The pastors’ use of Reagan's claims evoked a sense of crisis, that the nation was on a dangerous path, and that Christians must fight to maintain the nation's greatness and prosperity while preventing moral decline. This message generated a longing for better times, for the ideal and imagined past state of static gender roles where race was subdued or even hidden. It created a deep desire to return to the family values that were believed to have been eroded by the civil rights movement and the old-fashioned morals that were believed to have been corrupted by Hollywood. This rhetoric also created a longing for evangelicals’ celestial home, where there would be no more sin, pain, or loss. Martin explains how such messaging helped solidify the intertwining of the founders’ rhetoric and the Great Commission, encouraging Christians to fight for their embattled church, their rightful American blessings, and their heavenly home.Martin claims that this foundational narrative creates an “esprit de finesse” that pastors repeatedly used in their sermons to inspire “true” believers to action, laying the foundation for the battle cry to “Make America Great Again.” Martin is careful to emphasize that no churches explicitly demonstrated support for either candidate or party; many of the pastors provided disclaimers such as, “I'm not going to tell you who to vote for . . . ” (80), or simply encouraged an “open embrace for political open-mindedness” (107), while using the pulpit as a platform to advance a moral-national ideology. Martin identifies distinct themes in these sermons: American exceptionalism, nostalgia, and active passivism.Throughout the sermons, Martin explores the rhetoric of American exceptionalism and the church's embrace of America as the promised land. In their stories, pastors reinforce that simply existing in America is a blessing, and this birthright blessing requires good stewardship of your American bounty, including congregants’ time, talents, and treasures. Martin discusses how this storyline frames good Christians as those who make good choices and, in turn, make good Americans. To expound, good Christians are hard workers who live responsibly in a land of unlimited opportunity. This romanticization of hard work, frugality, and personal responsibility offers great reward both on earth and in heaven. It also sets up a distinct “other” against which good Christians (good Americans) must battle. This “other” is a group of lazy, fraudulent, non-Christians who abuse the system and take handouts from the government, thus stealing from the pot of American riches that belong to deserving Christians. This framework, without explicitly using the words, rhetorically aligns with the GOP's theoretical support of small businesses, personal responsibility, small government, and American opportunity for those who deserve it. By preaching this philosophy, pastors tacitly endorsed the Republican nominee as the presidential candidate.Martin also highlights the concept of nostalgia, specifically noting that pastors invoked the rhetoric of Reagan to remind white, low to middle class congregants of perceived better times. Martin recalls how Barack Obama's presidency, which inspired hope and change, was largely rejected by evangelicals. To evangelicals, gay marriage, protests against police brutality, and Hollywood's support of the liberal agenda were all signs of the nation's loss of Christian values. Martin describes how stories told in sermons framed recent decades as a period of slow social and moral decline: the 50s sustained a loss of innocence; the 60s a loss of authority; the 70s a loss of the meaning of love; the 80s a loss of values; the 90s a loss of faith; and with the Great Recession, the 00s brought a loss of security (90). Leading up to the 2016 election, pastors of megachurches invoked a rhetoric of nostalgia while telling stories that vilified hope and change and created a desire for a return to the safety of the past. A genuine loss of financial security, along with the narrative of moral decline and a call to return to better times created a sermonic storyline that America somehow needed to be made “Great Again.”The final rhetorical concept Martin analyzes perhaps provides the most insight. She calls this concept “active passivism.” In its simplest terms, active passivism can be described as a call to vote (active) while not worrying about the results (passivism). Martin writes how pastors used this frame to encourage voting as a civic duty and moral responsibility. Voting was situated as honoring the nation and those who have fought for freedom (a nod to the military, to Christian martyrs, and to Jesus Christ, himself). She shares how pastors acknowledged dislike for both candidates yet encouraged thorough review of the party platform in preparation to vote in alignment with one's faith. None of the pastors suggested that their rhetoric created a pre-disposition to one party over the other; all the pastors, instead, echoed that God is in control, so ultimately the election outcome does not matter. A phrase commonly used across the sermons told parishioners that they are in the world, but not of it, indicating that America matters, but not as much as heaven, their true home. This messaging gave congregants permission to vote for Trump, while explicitly denying the church's support for either candidate. Martin explains that, through active passivism, evangelicals were encouraged to actively use their agency by participating in the election, while effectively telling them to be passive about the results of their collective vote. This rhetoric ultimately absolved Christians from any responsibility for their voting decision.In her final chapter, Martin recalls the last weeks of the 2016 campaign when the notorious tapes that revealed Trump's bragging about physical violence and sexual assault were released (147). She notes that in response to these tapes, most churches in her study stayed relatively quiet or merely suggested forgiveness since the incident had happened in the distant past. The church's failure to address the GOP nominee's admitted assault prompted an unexpected response from a different pulpit that gave voice to a group within the church in a new and distinct way. Martin outlines how prominent Christian women such as Rachel Held Evans, Jen Hatmaker, and Beth Moore began to call out the immorality of the Republican nominee's character and the lack of courage shown by the pastors of the evangelical church by their obvious rhetorical silence.Martin provides examples of the messaging from the Christian women's platforms: Rachel Held Evans, a speaker and blogger, specifically targeted Trump's rhetoric against the oppressed and his exploitation of evangelicals to advance his own self-interests and personal gain.1 Jen Hatmaker, a well-known speaker and author, went beyond targeting Trump and directly labeled evangelical men as complicit in perpetuating sexual abuse by refusing to denounce it.2 Beth Moore, a Bible studies author, pushed further still by publicly demanding accountability for the transgressions of the church.3 In contrast to their rhetorical silence, Moore asked male church leaders to be forthright about structures and systems within the church that allowed for potential abuses, including “a culture that allowed women to be demeaned in the name of submission and abused in the name of obedience” (151).While Christian women leaders had previously exercised contained agency within the constructs of the church, women like Evans, Hatmaker, and Moore stepped outside of their lanes to bring new truth to the conversation. As Martin shares, their courage in explicitly denouncing evangelical systems and messages of misogyny disrupted the privilege of the church and the leaders within it. In addition, Martin points out how their bravery prompted social media discussions about sexual abuse both within and outside the church. Through their discourse, a new storyline emerged, that of suffering at the hands of patriarchy. Martin credits Hannah Paasch and Emily Joy as launching the #ChurchToo movement on social media, a movement that gave permission to those who experienced sexual assault within the church to share their stories. The sharing of these stories generated unification around a once-silent suffering, effectively challenging the evangelical misogyny deeply coded within the Christian church. Women online began to amplify the voices of those who had previously been voiceless—and not just the unborn—sparking what is now being called the eXvangelical movement, where women are driving a new rhetorical narrative while reclaiming, or renouncing, their faith.Telling the story of the collective message of the digital church leading up to the 2016 presidential election, Martin describes both the thematic pastoral rhetoric that has carried the evangelical church over the last fifty years and the emergence of an evolving narrative of evangelical feminism. She deftly synthesizes how the carefully crafted megachurch messaging moved congregants toward the Republican party without explicit partisanship. She illuminates how pastors both relied upon and exploited the beliefs of evangelicals by framing their messages in American exceptionalism, nostalgia, and active passivism. This layered rhetoric encouraged a faith-based unified calling to return the nation to its moral standing no matter the cost. It absolved evangelical Christians from their moral electoral responsibility, effectively bringing theology into the ballot box. Yet, as Martin uncovers, when asked to stand alongside Christian women who vocally condemned the Republican party nominee and his admission of sexual assault, the church stayed silent. This silence gave birth to a progressive feminism that emerged from the fray of the evangelical church. This feminism, born largely of the voices of women who courageously used their agency to move beyond the confinements of active passivism and act for the greater good, has sparked a movement that will continue to challenge not only the misogyny deeply coded within the evangelical church, but also the Trump-era rhetoric of the “alt-right.”4
March 2023
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Abstract
The late Ghanaian poet, Professor Kofi Awoonor, compared the discourses that govern the affairs of this world to the stickiness of chameleon remains. For Awoonor, when one steps into the chameleon's gluey byproduct, it is difficult to wipe it off.1 This imagery represents the rhetorical potency of capitalism, its affective circulation, and how its influence over our lives makes it challenging to emancipate ourselves from the grips of market forces. For Catherine Chaput, the market is a powerful rhetorical force. The market's inherent trait to habituate our experiences means when “we place our faith in this all-knowing construct, we displace our own agentive powers” (2). In Market Affect, Chaput critiques capitalism with the conviction that other anticapitalist critiques could not dislocate the “affective circuits” of capitalism (18). Taking on Michael McGee's challenge to rhetoricians to investigate the link between rhetoric and social theory, Chaput rethinks affect to explain how we might unmask, demystify, and challenge capitalism by reclaiming human rhetorical agency.Since market forces obscure the exploitative powers of capital and have “fused with the energetic power of affect . . . thinking and acting,” anticapitalist discourses, Chaput asserts, constantly find themselves trapped and subsumed by procapitalist discourses (29). Chaput believes scholars are increasingly frustrated with the impotence of prevailing ideological analyses that sought to help us avert the influence of capitalist instincts in our lives (28). Chaput presents affective rhetorical critique as a paradigm in this endeavor. Affective critique, Chaput argues, empowers scholars to locate the “agentive capacity in our traditional rhetorical theories, enhance it with contemporary materialist perspectives, and develop a practice through which to glimpse, and later engage, the affective sensibilities” (18-19). Affect operates as an “organic power” (29); it is not a “theoretical abstraction or an illuminating metaphor, but a concrete, physiological force circulating into, and out of bodies through their sensuous interaction in the world” (30). Through affective critique, Chaput offers scholars new ways of discerning liberatory strategies against the aegis of capitalism.Chaput explains how procapitalists exploit the potency of affective desires to illustrate how capitalism operates and its ramifications for society. For Chaput, in the same way capitalism became an impregnable force, so is the principle that could derail its strategic maneuvers. Chaput rereads the rhetorical traditions of the classical, medieval, and enlightenment periods and exposes how forces of enlightenment crippled the affective resonances of rhetoric. In recovering this lost rhetorical power, according to Chaput, scholars ought to account for the omissions of the affective dimensions in the traditional rhetorical discipline and the “non-agentive impersonal operations that function so inconspicuously as to bleed into the natural background of life activities” (23). Chaput claims this notion of affect “has existed alongside and underdeveloped within” the rhetorical tradition (23). To convalesce this lost critical framework, Chaput's affective critique seeks to “expand and augment, rather than displace” rhetorical theory's valorization of the Aristotelian conceptualization of rhetoric. Across four chapters, Chaput reviews how economic theorists from Adam Smith and Karl Marx to Milton Friedman and John Galbraith “intuited and engaged the living power . . . of affect” in their positions for and against capitalism (37). In the final chapter, Chaput weaves their arguments and brokers them with Foucault's work on biopolitics and neoliberalism, packaging Foucauldian ideas as the most formidable salvo on capitalism.In chapter two, Chaput stitches the conflicting epistemologies of affect in Adam Smith's analysis of capitalism and Karl Marx's critique of capital. Chaput reasons that Smith and Marx are primarily immortalized as the “founding fathers” of discourses involving two opposing political systems—capitalism and socialism. Considered the father of capitalism, Smith postulates the “invisible hand” doctrine to account for the circulation of capitalist desires. For Marx, capitalism alienates us from our agentive powers. While both understood that labor, not commodities or gold, is wealth, they proposed “differing conceptions of the power structure propelling human relationships” (39). Smith sees the market as a natural force that represents traditional designations of affect. For Smith, capitalism pulls us into the market and constitutes us just as nationalism transforms us into nation-states. This way, the market's “invisible hand” directs societal and human affective desires.For Marx, an empowering agent exists internal to human beings, and capitalism works because of commodity fetishism— the ability to transfer a specific human power into things. Power circulates among people and things, orienting human decision-making. Affect is depleted through exploited labor because capital is “a process of coercive labor that traps naturally fluid lie energies or affect, within commodity form” (57). Capitalism depletes our personal power because commodities transform our “creative, energetic social beings into mechanical, lifeless, individual beings” (57). For Marx, “affect is that which adds value to life, and it is the essence or the core of our being as humans to participate in such value-adding activities” (46). Chaput observes that “for Marx, capitalism closes people off, making them less and less receptive to social potentialities; it repels or pushes away identities other than capitalist and worker; it depletes life energy of both identities, making them mere caricatures of capital” (57). In effect, our sensory capacities are subsumed by capitalism.In chapter three, Chaput examines how John Maynard Keynes and Thorstein Veblen's divergent but resonant thoughts fail to provide a robust framework for rethinking the problems of capitalism. A fundamental defect in their thinking is their valorization of rationality. Chaput realizes that the two shared many thoughts on the interconnectedness of the global market and the illogical human behaviors that drive economic attitudes. Capitalism, for Keynes, is global, but individual sympathies are national. In this case, “affect circulates locally while capitalism functions globally, forging a gap between our inner feelings and the outer reality of economic operations” (68). Keynes substitutes the “perfect invisible hand” with “imperfect visible arguments and grounds the need for greater economic deliberation among the public” (74). Veblen, likewise, believes in argumentation but not an explicit role. While Marx allows us to see how language produces a dominant ideology, Veblen extends this assessment to commodities. Because humans have little capacity to “outwit capitalism,” Veblen classifies workers as change agents (85). Both Keynes and Veblen neglect capitalism's affective dimension, which renders their theorizations inadequate to account for how affect circulates.In the immediate post–World War II environment, Frederick Hayek and Theodore Adorno turned their attention to the epistemic consequences of affect. They critiqued the scientific rationality logic as governing human decision-making processes. For Hayek, a rationally managed capitalist state, as envisioned by Keynes, produces poverty akin to modern-day slavery. “Managed capitalism” weakens individuals and does not allow for the assertion of human agency. Adorno rejects the persuasive force governing human desires, extending Marx and Veblen with Freud by realigning affect with rationality (97). Hayek vindicates the “self-regulating nature of capitalism, while Adorno discounts the “role of nonrational motivation” of “administrative society” to emancipate itself (91). As Chaput observes, Hayek envisions the market as working through our sensory orders clandestinely or unconsciously. As a result, we participate in capitalist orientations without realizing its corrosive maneuverings. For this reason, Adorno recommends “aesthetic interventions” that shock us out of our slumber (111). Instead of engaging in active “political and economic questions of the day, individuals turn to mass-produced entertainment, channeling their entire libidinal energies into consuming practices” (111). Chaput reasons that Hayek seems to be endorsed by recent democratic engagements even though he espouses and orients us toward antidemocratic tendencies.Chapter five addresses Milton Friedman's (pro-capitalist) and John Kenneth Galbraith's (anticapitalist) meddling with the politics of the right and left. Although these scholars are not economists by training, they offer perspectives on capitalism's pervasive power. Chaput's reading of them stamps the rhetoric of inquiry—reiterating the need to have rhetorical scholars import interdisciplinary literature into our critical projects. Friedman postulates that, guided by historical forces, “human behavior, particularly within nation states—functions with a high degree of consistency and requires an equally consistent monetary policy to maintain market stability” (114). Galbraith locates reality in contemporary political economy, consumer culture, long-term planning, and the transition from an industrial to a knowledge economy, creating a “corporatized marketplace” (114). Friedman believes in rational choice, while Galbraith sees corporate power as the most important way to think about human decision-making. Chaput argues that Galbraith's postulations appear overstated since they leave unexplored “anticapitalist discourse bound to a false binary between rational and irrational” (137).In the concluding chapter, Chaput details what she considers the most formidable confrontation of capitalism. Relying on Foucault's late lectures on biopolitics and neoliberalism, Chaput recognizes that procapitalist discourses appropriate the “affective force corralling human behavior before and alongside rationale decision making” (137). For Foucault, procapitalists maintain a superior “rhetorical edge” because they rely on a theory that combines the complexity of physiological effects and the discourses that govern humans. This understanding, Chaput maintains, prompts procapitalists to envision humans as subject to the market's governing rationality. Consequently, the market's “superior” affective sensibility inoculates it against critiques that ignore its affective dimensions and operations. Chaput reasons that anticapitalist offerings must consider humanity's thought-making processes and our natural instincts. Chaput directs us to the Foucauldian praxis that unlocks an unceasing resistance to capitalist governmentality. She believes a “free to choose” doctrine with a grounding in “courageous truth-telling,” or parrhesia, is potent to reconstitute and reinvent the governing praxis of our lives (150). Admitting that capitalist governmentality is impervious to “rhetorical deliberation” (142), Foucault's doctrine permits us to locate the “persuasive power of modern political economy in the market's invisible vitality” (144). Through it, we might see the formation of human agency as a “continuous ontological becoming” that must be orchestrated from within (144).Chaput concludes that the Foucauldian praxis is rooted in Greco-Roman practices of individual governance based on the apparatus of the “care of the self” and the desire to dissect the relationship between power, subjectivity, and discourse. This perspective is to create a confluence between “subject formation, bodily instinct, and truth” (150). Chaput states that “whereas biopolitics reflects the indirect manipulation of predictable instinct-driven bodies, care of the self consciously realigns automated bodily responses so as to oppose institutional injustice through the eruption of parrhesia or courageous truth-telling” (150). For Chaput, parrhesia's discursive apparatus grants agency and transcends courageous truth-telling to “adherence to a particular lifestyle designed to cultivate the kind of person who could “spontaneously confront injustice” (154). Through this attunement, we can distinguish bad parhessiates from good parhessiates. The telos of Chaput's call is “to produce people compelled to confront injustice even at the risk of retribution, requiring a practice of everyday life that constantly adjusts one's knowledge, behavior, and instincts” (157). Parhessiates, Chaput continues, identify as “sociopolitical and economic critics” even in the face of strict opposition (157). As cynics, parhessiates identify with all humanity and act altruistically. Chaput charges critics to “assess the persuasive work of our bodily instincts . . . to invent an alternative affective milieu . . . to assert newly cultivated agencies, ones simultaneously empowered by our conscious and unconscious choice” (159).Chaput's intervention comes at a time of global conflict: the Israeli-Palestinian strife, Russian occupation and aggression, movements and surges for #MeToo, #BlackLivesMatter, #Anti-racism, and the curricula of critical race theory. Chaput nudges scholars of rhetoric to examine the various affective circuits governing public debates. We might, for example, look to scholars and activists such as Ales Bialiatski, Cornel West, Nikole Hannah-Jones, etc. Specifically, attention to parrhesia charges media organizations and those in positions of power to give attention to vernacular discourses and ideas that dislodge oppression. Market Affect emphasizes that criticism of governing ideas goes beyond examining popular cultural products, innovations, and authoritative discourses. Market Affect prompts us to deconstruct the ideas that underlie and govern our world. Chaput prepares us to decipher and challenge the organizing force of human society and the creation of ideal material worlds that better serve the human commons.
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Abstract
Remembering Women Differently features an introduction, fourteen essays, and an afterword. Yet this review must start with the cover, which cleverly addresses the perennial problem of how to represent that which has been erased or forgotten. It showcases the volume's overall interest in probing stories of historical women that could be remembered differently by visually marrying two case studies from the book. The background is a grayscale photograph of Amos Pinchot and Crystal Eastman in 1915, a nod to Amy Aronson's chapter on how Eastman went from a well-known twentieth century social movement activist to all-but-forgotten in the twenty-first century. We see Pinchot as a smartly-dressed figure with a hat and a bowtie. Yet Eastman appears only as an outline, her silhouette filled in with a colorful painting of flowering plants. These botanicals are the work of Maria Martin, the artist who painted the backgrounds for John James Audubon's famous Birds of America. As Henrietta Nickels Shirk elucidates in the volume, it is Martin's contributions that have faded into the background of public memory. While I'd never suggest you judge the book by it, this cover sets the stage for what is to come: a must-read book for scholars of gender, feminism, rhetorical history, and memory studies.The mother-daughter editorial team of Lynée Lewis Gaillet and Helen Gaillet Bailey were deliberate in their selection of scholarly contributions that use archival research to demonstrate the range and complexity of topics surrounding memory of historical women. They brought together contributions from “. . . scholars from a variety of humanities disciplines—rhetoricians, historians, educators, compositionists, and literary critics—[to] employ feminist research methods to examine women's work, rhetorical agency, and construction and memory of female representation” (x). Letizia Guglielmo begins the volume with an agenda-setting introduction titled “Re-Collection as Feminist Rhetorical Practice.” This contribution surveys relevant literature to artfully frame themes that are threaded throughout the book, including memory and recollection, ethos and agency, and intersectionality and marginalization.Rooted in the goal of “challeng[ing] traditional conversations, not merely inserting women into existing understandings of the rhetorical tradition,” the essays are grouped into four sections: “New Theoretical Frameworks,” “Erased Collaborators,” “Overlooked Rhetors and Texts,” and “Disrupted Public Memory” (x). The volume's fourteen case study chapters span occupations, historical periods, and geographical locations, which grant ample opportunities for readers to compare and contrast these historical figures, their lives, and their circumstances. To provide a sense of these rich essays, I will discuss all contributions in the “New Theoretical Frameworks” section and the lead essays in the remaining three sections.The first section on “New Theoretical Frameworks” is an innovative collection of case studies that readers are likely to find most generative for projects in feminist memory studies. The section starts with Gesa E. Kirsch and Patricia Fancher's compelling chapter, which builds on Royster and Kirsch's concept of social circulation to explore professional networks of women physicians, mathematicians, and computers. Based on her study of Rosalind Franklin, Alice Johnson Myatt's chapter offers a useful heuristic for understanding an understudied avenue for feminist memory studies: the historical figure who, once erased, has now had her reputation restored. In the third chapter, Maria Martin (not to be confused with the artist Maria Martin discussed above) details an important framework for studying African women's feminist agency as she explores the case of Nigerian leader and activist Funmilayo Ransome-Kuti. Historians of rhetoric will also be interested in the final essay of the section, in which Ellen Quandal traces the “afterlives” of Byzantine historian Anna Komnene as she has been represented by three different scholars. Each of the essays in this section offers insights into the unique circumstances of individual women while simultaneously underlining how their activism, contributions, and memory have been shaped by social, communal, and collective forces.Part 2 features chapters about women who collaborated with men and their subsequent erasure from history and memory in the contexts of the military, art, and education. For example, Mariana Grohowski and D. Alexis Hart's chapter explores how U.S. women service members have consistently had their contributions marginalized, downplayed, or downright erased. Yet they find considerable promise in the corrective and resistive power of digital archives and oral history collections, such as the Betty H. Carter Women Veterans Historical Project and the Library of Congress's Veterans History Project, which allow women service members to narrate their own experiences. The authors of chapters in Part 3 ask readers to think differently about how women's rhetorical contributions are valued. For example, Kristie S. Fleckenstein casts Florence Babbitt as a visual rhetor who did valuable labor in crafting a family photograph album, arguing that in our haste to study women as writers and speakers, we ought not forget the “work, especially the memory work, performed by women as imagesmiths—significant figures in the visual rhetorical tradition—and their use of images circulates across the permeable boundaries of the private and the public” (139). Finally, Part 4 on “Disrupted Public Memory” explores how once-prominent public figures are remembered (or forgotten). While forgetting is sometimes the logical outcome of the passage of time, it can also be a complicated and multifaceted process, as Wendy Hayden demonstrates in her study of Lois Waisbrooker, whose ideas found purchase in anarchist, spiritualist, labor, and free love communities during her lifetime but is largely absent from contemporary discussions of nineteenth-century women's rhetoric.The book's afterword is clearly not an afterthought. Especially helpful for those teaching classes in rhetoric, memory, and history, Lynée Lewis Gaillet offers insightful commentary on how the essays could be read differently if ordered chronologically, by theme or genre, or by method and details how students could use the case study chapters in the book as models for their own investigations into feminist memory studies. Here, the editor also pinpoints the most significant shortcoming of the volume: “With a few fascinating exceptions (Martin, Presbey, and Quandahl), this collection focuses on white Western women working in the nineteenth and twentieth centuries” (259). The afterword calls for more scholarship that will “expand the scope of this work, adapting the research materials here for investigations of African American, Eastern, global, indigenous, Latina, and LGBTQI issues, among many others, occurring in a wide swath of places and times” and explains the need for additional collections that explore other facets of gender and memory (259). In this vein, fruitful collaborations may be forged between rhetoricians in English and Communication departments, as scholars in a special issue of Southern Communication Journal (2017, 82.4) have expressed similar commitments.Remembering Women Differently should be read—from cover to cover—by scholars of gender, rhetorical history, and memory studies. This carefully crafted edited volume is a welcome addition to feminist rhetorical studies, one that invites and is sure to inspire further engagement.
September 2022
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Abstract
Discussion of immigration is never contained to politics about migration, nation, and inclusion/exclusion. Indeed, because immigrants to the United States have frequently been framed as racially different in relation to white Americans, immigration discourse is perpetually saturated by race and racialization. Lisa A. Flores's new monograph, Deportable and Disposable: Public Rhetoric and the Making of the “Illegal” Immigrant, meticulously studies public political framings of Mexicans and Mexican Americans across four historical moments of “crisis,” showing how public discourse racializes Mexicans and their descendants along the lines of deportability, disposability, and illegality.Employing constitutive rhetoric and a lens of racial performativity, Flores examines early- to mid-twentieth century newspapers, periodicals, and government documents. Flores traces how “rhetorical climates of deportability and disposability, or those constellations of discourses, cultural practices, laws, and policies that coalesce to produce and maintain constitutive spaces,” racialize Mexicans and Mexican Americans as “illegal” (9). In doing so, Flores's historical analyses identify the figures of the “illegal alien,” “zoot suiter,” “bracero,” and “wetback” as rhetorical sites through which this racialization is constructed and invoked (4). This analysis also allows Flores to identify the role of what she terms “body logics” and “mobility logics” amid a dichotomy of desire for Mexican labor and disgust of Mexican presence (13, 15).Taken together, Flores's monograph offers multiple contributions to scholarship. First, Flores presents rhetorical and race scholars, as well as the public, with a genealogy of the ways in which Mexican “illegality” came to resonate in American political discourse. Second, Flores draws previously undertheorized linkages between the racialization of Mexicans and Black Americans. Third, Flores offers a compelling case for why we ought to view racialization as a fundamentally rhetorical process. Consonant with Flores's article on the imperative of racial rhetorical criticism, this argument reiterates rhetoric's power as a discipline capable of grappling with the complex process of race-making.1 In Flores's words, if rhetorical regimes of deportability and disposability racialize Mexicans as illegal, then “that constitution is rhetorical, an effect of discourse” and rhetorical analysis is well-equipped to probe racialization (5).Deportable and Disposable's first chapter argues that in the 1930s a “rhetorical climate of deportability” spotlighting the figure of the “illegal alien” set the stage for the racialization of Mexicans into illegality (23). After the passage of the 1929 Undesirable Aliens Act, public governmental and media accounts put forward an image of Mexicans as both inherently inferior in “essence and character” as well as “criminal” (33, 35). This process was buttressed by deportation and repatriation campaigns. Deportation raids associated Mexicans with illegality, since Mexicans were deported for not presenting legal documentation; this even though carrying legal documentation was uncommon given the previously lax enforcement of immigration laws and the relatively recent criminalization of undocumented entry (35). At the same time, Flores also claims that Mexicans “perform[ed] that illegality through repatriation, their allegedly willing departure” (29). Combined with a body logic stating that Mexicans were intrinsically inferior and a mobility logic stating that Mexicans spread in scope as they “move across the space of the nation,” public campaigns and pronouncements made Mexicans an inferior, growing, and mobile criminal threat (33).Chapter 2 centers on the figure of the “zoot suiter.” Flores argues that discursive framings and violent responses to zoot suiters racialized Mexicans and their descendants as threatening and disposable (50). During the 1943 zoot suit riots, Los Angeles media and national news coverage fashioned zoot suiters—typically equated with Mexican American youth—as a sexual, masculine, violent, and unpredictable threat to white women, the city, and the nation (66, 67). Zoot suiters, and therefore Mexicans, then, were transformed into threats through tropes of “Black masculinized violence” (66). One media account, for instance, portrayed sailors as assaulting zoot suiters in retaliation for attacks against white women, who were previously represented in the cultural imaginary as threatened by Black men (69). In this account, the zoot suiter provoked a “justified defense.” Given the “threat” posed by zoot suiters, the sailors’ attacks framed whiteness and its concomitant violence as a source of “hope:” “superior, justified, legitimate, even powerful” (152). And as with “illegal aliens,” zoot suiters were once again marked by body and mobility logics. This, time, though, Flores notes that the identifying bodily marker was sartorial and that the mobility marker was instead the threat of “unpredictable” violence.Chapter 3 turns to the figure of the bracero and its implications for Mexican racialization. Unlike the “illegal alien” and the “zoot suiter,” Flores writes that the 1940s wartime bracero was received positively. Still, two prominent reasons behind the public and media celebration of the bracero resulted in a harmful racialization of Mexicans as deportable and disposable. Braceros were celebrated in part because they were synecdochally “reduced to the abstraction of their labor,” and they were conceptualized as temporary workers that “would go home, voluntarily and willingly” when they were no longer needed (82, 113). Thus, even though the body and mobility logics of the bracero did not frame the Mexican laborers as violent threats—the bracero was a Mexican person “eager to labor” whose movement was “carefully” monitored and controlled—these logics reinscribed Mexicans as inferior, deportable, and disposable (115, 103). And, as Flores points out, this racialization yet again relies on a trope key to a colonial American construction of blackness: in this case, that of the “happy slave” (105).Chapter 4 turns to Flores's final figure, the 1950s “wetback.” Flores argues here that the term “wetback” accrued the meanings associated with the previous figures and presented the nation with a non-white economic and criminal threat (143). Because “wetback” emerged after the earlier terms of “illegal alien, “zoot suiter,” and “bracero” had all produced “existing racializations,” it absorbed those meanings but also “extended and complicated” them (119). To illustrate, like “illegal alien,” “wetback” involved the “intersections in bodily logics . . . with mobility logics” such that “anxiety emerged in . . . the ways in which border rhetorics produce difference that is both on the body and exceeding the body” (142). That is, both the “illegal immigrant” and “wetback” were “criminal” figures who were dangerous because their movement traversed the nation (125, 126). However, Flores explains how “wetback” is not strictly reducible to the “illegal alien.” Like the bracero, “wetbacks” had a reportedly visible “primitivity” that assured the realness of race and racial difference (143).In her conclusion, Flores contemplates the “contemporary discursive departure” from the terminology of the four figures she analyzes and offers three potential interpretations regarding this departure's significance (155). First, Flores writes that humanizing narratives and the terminology of “family” and “children” may prompt sympathetic identification with recent immigrant family units and their children (156). Second, Flores provides the possibility that the “instability” of Mexican racialization is yet another mechanism of the “deportation regime” (156). Stated differently, Mexican racialization has always contained an “ambivalence” between desire and disgust that enables race to be “made and unmade” in the service of capitalism and nationalism (156). Third, Flores offers the disconcerting possibility that the figures of the “illegal alien” and “wetback” are no longer necessary because they have “achieved considerable ontological security” (157). In other words, illegality and deportability may now be “so firmly attached to all Latinx bodies” that the racial performative terminology is no longer necessary (157).Deportable and Disposable is useful for scholars and non-academics alike seeking to understand the historical and rhetorical processes behind Latinx racialization. Flores's attentiveness to language and detailed explication of racialized sociological dynamics can engage scholars as it can also introduce complex ideas to non-experts. For instance, it should not be lost on readers that Flores's monograph makes a compelling case that racializations are functions of discourse and that the discipline of rhetoric therefore can and should theorize historical as well as contemporary racializing discourses. In addition, Flores deserves credit for uncovering the rhetorical mechanisms through which illegality became a salient focus in immigration discourse. Sociologist Edwin F. Ackerman argues that, in much scholarship on the “illegal alien,” there exists an assumption that emphasis on illegality achieved widespread circulation because of the semantic and rhetorical “qualities [of “illegal alien”] as a discursive formation.”2 According to Ackerman, this assumption characterizes work by Lina Newton; Hugh Mehan; Douglass Massey, Jorge Durand, and Noland Malone; and Joseph Nevins.3 However, Flores's work resists this assumption and offers a corrective by demonstrating how public discourse coupled with deportation and repatriation campaigns tied Mexicanness with illegality despite undocumented entry previously being treated as a “technical flaw” rather than a moral failing.4
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Abstract
Abstract The nonviolence so heralded in studies of protest has lost its strategic effectiveness; nonviolence has become, not a strategy in the pursuit of justice, but an end in itself, a telos. In order to better conceptualize violence and nonviolence in the contemporary rhetoric of social protest, this essay provides a review and critique of prominent rhetorical studies of protest violence that have placed violent tactics solely in the service of nonviolence. Rhetorical scholars are in a unique position to reconsider and reframe understandings of violence and nonviolence in social protest that persist both in rhetorical studies and in the popular imagination about how social change can and should happen. Violence and nonviolence have too often been divorced from the white supremacist history and context in which they operate, particularly in the United States—creating meaning structures that make the violent protest tactics deployed by non-dominant groups culturally illegible. This essay works to reframe the violent tactics most commonly deployed in the current moment by arguing that the looting, property destruction, and even the direct physical violence that is most often associated with various Leftist and anti-racist activists can work strategically to challenge the police-State's monopoly on violence. Drawing out the implications of these interconnected points, the essay provides a more nuanced understanding of violent tactics that can both help restore the disruptive function of protest rhetoric and better challenge white supremacy in the service of justice.
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Abstract
Part of the RSA series in transdisciplinary rhetoric, this volume brings together the insights of a diverse group of rhetorical scholars exploring the rhetorical dimensions of mathematics. There is no single perspective or approach on display as the reader is presented with studies of the rhetoric of mathematics as well as the use of rhetoric in mathematics and the rhetorical nature of mathematical language. These three prongs structure Edward Schiappa's foundational paper that explicitly informs the work of several contributors to the volume. In addition to these essentially theoretical explorations, the volume is rounded out by prescient applications that reinforce the topicality and importance of the subject matter. But any full review of the collection must begin with Schiappa's analyses.To the casual reader, no subjects could be more disconnected than rhetoric and mathematics. The language of demonstration and proofs measures an attitude of mind that values the apodictic and axiomatic while marginalizing, if not ignoring, the efforts of rhetoric. Chaim Perelman drew attention to this divide in his critique of the Cartesian ideal that detached the self-evident from the human sphere, wherein questions arise that mathematicians would consider foreign to their discipline.1 To consider numbers themselves as a source of evidence is part of what is at stake when mathematics is exposed as a human activity. Schiappa takes what Perelman abandoned and claims it as rhetorical territory. “In What Ways Shall We Describe Mathematics as Rhetorical?” answers the question in fertile ways (as subsequent papers show). The rhetorical turn of recent decades involves the rhetorical nature of mathematics on different fronts: “(1) the rhetoric of mathematics, understood as the persuasive argumentative use of mathematics; (2) rhetoric in mathematics, understood as the argumentative modes of persuasion found in written proofs and arguments throughout the history of mathematics; and (3) mathematical language as rhetorical, a sociolinguistic approach to the language of mathematics,” an approach supported by recent writings of Thomas Kuhn (33). In the first case, mathematics serves as evidence in an argument, increasing the persuasiveness of a claim. The second case refers to the argumentative and stylistic modes of persuasion found in proofs, a feature of the history of mathematics. The final case finds its motivation in the work of rhetoricians like Richard Weaver and Kenneth Burke,2 for whom all symbol use is rhetorical including that of mathematics. Mathematics is a language like others and with its own reasoning patterns operating in the discourse community of mathematicians. Schiappa illustrates each of these rhetorical aspects of mathematics with examples and bolsters their importance with argument, including a detailed discussion of the work of Kuhn. This, before taking a particularly interesting turn into ethnomathematics and the differences in how mathematics is conceived and used across cultures.Four of the papers in the collection make explicit reference to Schiappa's account and draw part of their stimulus from his distinctions; and the other analyses can be read through the lens of one or more of his distinctions, whether the papers are historical in nature or deal with contemporary questions. In the opening paper, and beyond their Introduction, the book's editors, James Wynn and G. Mitchell Reyes, open some of the relevant discussions by exploring relationships between rhetoric and mathematics. They reinforce their belief that the volume offers a timely and coordinated effort to explore the intersections of these two fields. In Schiappa's distinctions they find the appropriate routes into the subject matter. They trace the historical division between the fields, beginning with Plato and Aristotle, whose system of argument offered little overlap between rhetoric and mathematics, through to the uneven attention directed by Perelman and Olbrechts-Tyteca (not so much, although the authors’ reading of quasi-logical arguments suggests something) and Burke (quite a bit, with the explicit inclusion of mathematics as a symbolic means of communication). This reinforces the importance of rhetoric in mathematics, and much of Wynn and Reyes’ closing analyses confirm this.Two papers pursue the themes of the volume into the field of economics. Catherine Chaput and Crystal Broch Colombini explore the persuasive role of mathematics at work in the metaphor of the invisible hand. And G. Mitchell Reyes provides a detailed investigation of the 2008 financial crisis through a case study of the mathematical formula known as the Li Gaussian copula. As Reyes writes: “Unraveling this copula reveals the constitutive rhetorical force of mathematical discourse—its capacity to invent, accelerate, and concentrate economic networks” (83). The story is long and far too complex to be detailed here. But the study rewards the reader with an understanding of just how traditional rhetorical modalities (like analogy and argument) connect to the rhetorical modalities of numeracy (like abstraction and commensurability) to generate something new (114).Likewise, Chaput and Colombini draw from the traditions of rhetoric in exploring the metaphor of the invisible hand. Their concept of particular focus is energeia, the power or force that activates potential. One of the theses of the analysis is that “the metaphor of the invisible hand regulates the energetic force of economic arguments” (62), and they track the metaphor accordingly, from the work of Adam Smith to that of John Maynard Keynes, where mathematics gains a more central place in economic discussion, and on to Milton Friedman's “positivist mathematical economics” (66). Through these and further analyses, the paper successfully supports the argument that capitalism's force (energeia) emerges in part from the historical developments of the mathematization of the invisible hand.The last paper of Part 2, by Andrew C. Jones and Nathan Crick, weaves together the mathematical reasoning of Charles Sanders Peirce and the detective fiction of Edgar Allen Poe, specifically the Dupin trilogy that includes “The Murders in the Rue Morgue.” The discussion identifies similarities between Poe's forensic analyst and Peirce's mathematician, offering a further case of rhetoric in mathematics. Like Burke in the earlier paper, Peirce is a thinker who understands rhetoric as the effective communication of signs—although I would not want to be taken as suggesting similarities between Burke and Peirce beyond this—and this would apply to all signs, including the mathematical. Poe's detective Dupin further illustrates Peirce's method of abduction, and Jones and Crick take us through the steps involved, from hypothesis to confirmation (while also using the wrong turn of the real case behind “The Mystery of Marie Rogêt” to show how abductive reasoning can fail).Part 3, on mathematical argument and rhetorical invention, begins with Joseph Little's adoption of Schiappa's taxonomy for his study of the Saturnian account of atomic spectra, the most technical paper in the collection. That said, the historical case study of Hantaro Nagaoka underlying the discussion is quite accessible. The investigation of atomic spectra begins with a puzzle involving different appearances under different conditions. Little addresses responses to this by looking at rhetoric in Nagaok's mathematics, specifically his use of an analogy between the behaviour of material in Saturn's rings and that of atoms in what is known as the Zeeman effect. Little then analyzes the rhetoric of Nagaoka's mathematics, showing that “a mathematical equation can function indexically, symbolically, and qualitatively in a given case without taking on a computational role (164). Finally, he completes the Schiappian analysis with an account of Nagaoka's mathematical language as rhetorical in the debate that ensued between Nagaoka and the mathematical physicist G.A. Schott.Jeanne Fahnestock's paper, “The New Mathematical Arts of Argument: Naturalists Images and Geometric Diagrams,” completes Part 3. The study takes its place among Fahnestock's meticulously wrought accounts of rhetorical thinking in the history of science.3 She plunges the reader immediately into a discussion of the depiction of scallops in Martin Lister's publications of 1695. Illustrated with original drawings from the account, the rhetorical importance of image reproduction combined with geometrical ways of seeing diagrammatically is shown to underlie arguing in sixteenth century natural philosophy to an extent “that is difficult to appreciate from a twenty-first century perspective that separates the mathematical and the verbal” (174). Fahnestock believes these features underlie arguing because, unlike today, grounding all disciplines (including mathematics) was dialectic in the form of a general art of argumentation. The dialectic in question is Philip Melanchthon's Erotemata dialectics, a work which Fahnestock has just translated into English (Fahnestock 2021). This is a dialectic in which mathematics plays a detailed role, and the paper proceeds to provide a history of this work that blends naturally into a deeper history of the argumentative use of diagrams. Her conclusions point to how, through geometrically controlled images. mathematical ways of viewing the natural world issued in today's “mathematically constructed world” (204).The final two essays comprise Part 4, and both deal with the role of mathematics in education. James Wynn's “Accommodating Young Women” explores some of the gender biases in the way mathematics is taught but more specifically provides a lengthy case study of the rhetorical devices used by TV star and math scholar Danica McKellar to turn middle school girls to the study of mathematics through her book Math Doesn't Suck. This involves an interesting application of epideictic rhetoric to a contemporary subject of concern, and the strategies used are both traditional and innovative. Essentially, McKellar strives to modify the image of mathematics, and Wynn's study of her attempts is both fascinating and instructive.The final paper in the collection, Michael Dreher's “Turning Principles of Action into Practice,” studies the National Council of Teachers of Mathematics’ (NCTM) rhetoric in reforming mathematics education. Two of Schiappa's categories come into play here: rhetoric of mathematics and in mathematics. Built on a historical account of philosophies of mathematics education, and incorporating several pertinent anecdotes, Dreher reveals the successes and failures of the NCTM's persuasive attempts to counter the idea that mathematical ability is inherent in only few and instead promote wide success in students’ mathematical achievement. It is a challenge that continues, and Dreher makes clear the difficulties still to be faced.This is, in sum, an eclectic set of papers gathered around a few common agreements and unified by a deep conviction of the importance of challenging any vestiges of the traditional belief that rhetoric and mathematics occupy different, even competing, spheres. The stand-out paper, testified to by the importance accorded it by many of the other studies in the book, is Schiappa's. One could say that it is worth the price of the book, but that would be unfair to the many other fine pieces of scholarship collected here.The observant reader will also have noted that much of the forgoing discussion refers to rhetoric and mathematics, while the title of the volume speaks of arguing. In fact, the attention to argumentation is pervasive, and this book takes its place among a recent appreciation of the role of mathematics in argumentation,4 while answering the kinds of dismissive critiques we once witnessed from skeptics like Alan Sokal and Jean Bricmont,5 who attempted to maintain the rhetoric/mathematics gap by suggesting that those who crossed it (at least from one direction) were unknowledgeable interlopers. It was one of Schiappa's opening insights that “If we replace the word “rhetoric” with “argument” . . . we find considerable recent interest in “mathematical argumentation” as a social and pedagogical practice” (43). And, as I have noted, this is repeatedly corroborated in this highly recommended book.
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Mapping Inter/National Terrain: On Violence, Definition, and Struggle from Afghanistan to Standing Rock ↗
Abstract
Abstract Definitional work has authorized vaguely articulated, unending, US-led terror wars, constituting amorphous, violent, global terrain, spatially, temporally, and discursively. Mapping the terrain in which this violence is enacted helps us examine re-emergences of violence, including entangling Indigenous communities inside the United States—particularly as they engage acts of protest—within the same colonial machines of terror deployed in the name of war outside those boundaries. This essay maps these circulations as they coalesce at one point: the use of battle grade military equipment and former special operations teams against Indigenous protesters at the Standing Rock #NoDAPL resistance fight in 2016 and 2017. As Native protestors were transformed into jihadists and assaulted at Standing Rock, frames of savage indigeneity permeated boundaries from the terror wars’ battle sites of Pakistan and Afghanistan back to the United States. In this cartography, conditions of possibility for governing global communities are remapped. The inter/national crossroads expand and are weaponized into new necropolitical tools of colonization. Examining this violent landscape and engaging with histories of settler colonialism as well as the spatial, temporal, and discursive power of definition, this essay explores rhetorical cartography as the ground for mapping new rhetorical terrains and inter/national coalition against ongoing materializations of colonialism.
March 2022
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Abstract
John Oddo's book argues that propaganda should be defined as an intertextual process. According to this perspective, a message succeeds as propaganda when people recontextualize it over and over, keeping that message alive across many texts. Of course, some messages achieve greater success as propaganda than others, and Oddo is interested in the linguistic and contextual factors that make certain messages “comparatively more worthy of recontextualization” (25). His focus is American propaganda justifying the Persian Gulf War and the War on Terror. In fact, Oddo's case studies explore a wide range of wartime materials, including print and television news, presidential speeches and political advertisements, and tweets by ordinary people. As such, his book will interest scholars studying war rhetoric as well as those interested in mediated discourse, multimodal analysis, political discourse, and circulation. In addition, this book illustrates how the inclusion of discourse analytic methods can work productively for rhetoricians interested in public address.In the introduction, Oddo states four goals. He seeks, first, to build upon insights of critical discourse analysis to develop an explicit definition of propaganda; second, to suggest a set of intertextual methods for studying propaganda; third, to draw attention to both contextual and sociolinguistic factors that give rise to propaganda; and finally, to challenge readers to consider the consequences of propaganda in a democratic society. Oddo argues that “one essential characteristic of successful propaganda is that it propagates” (3). In fact, his book's premise is that those who study propaganda should examine not only the content of messages but also the “rhetorical and sociolinguistic details” that reveal “how those messages spread, how they become mobile, durable, and repeatable” with the help of an institutional and ideological infrastructure (6, 3).Part 1 defines propaganda as an “intertextual process” in which manipulative and antidemocratic discourse is “recontextualized on a mass scale” (37). First, Oddo argues that an intertextual perspective can better account for both deliberate top–down propaganda and unwitting propaganda among ordinary people, preserving the notion that propaganda is harmful without presupposing that every propagandist seeks a selfish advantage. Building on theories of intertextuality, this section calls attention to the following question: “how do propagandists create discourse, whether strategically or unintentionally, that is likely to be recontextualized?” (22). Next, Oddo suggests that another key feature of propaganda is manipulation, which often involves positive self-representation and negative other-representation, emotional coercion, misleading representations and arguments, and manipulation of dialogic space (27–31). Finally, Oddo argues that propaganda should be defined by its antidemocratic societal consequences rather than intentions of the communicator. In other words, “it is propaganda if it consolidates the power of one group while harming the interests of subordinate groups” (34).Part 2 presents the first case study as it discusses how political propagandists create messages that are likely to be recontextualized by reporters. Oddo studies the iterations of the “incubator story,” a fabricated story in 1990 that accused Iraqi forces of removing Kuwaiti infants from their incubators and leaving them to die. He shows how the incubator story was staged as a credible narrative of personal experience. Moreover, Oddo shows that the narrative “could only succeed with the aid of journalists,” whose subsequent recontextualizations of the incubator story rendered it dominant and influential (71). Through a close analysis of linguistic discourse, multimodal semiotics, and intertextual relations between a public event and subsequent news reports, part 2 elucidates how powerful elites can induce a favorable uptake of their messages, inducing others to circulate them.Part 3 presents Oddo's second case study, which examines how TV news analysts before the 2003 Iraq War were presented as neutral experts, even though they held vested interests. Oddo argues that because news analysts are simultaneously journalists and political insiders, they, on the one hand, provide viewers with rare perspectives and penetrating insights, but, on the other, may circulate propaganda they hear from political sources (106). Oddo suggests that political propagandists exploit the dual identity of news analysts, offering them symbolic or material rewards and effectively compensating those who repeat their desired meanings (103). Meanwhile, news networks render the analysts credible and disinterested, highlighting their authority through advertising, on-screen titles, spoken introductions, background scenery, and communicative roles. Part 3 shows how this constructed authority together with incentivization from deliberate propagandists constitutes a form of manipulation, one that ultimately suppresses alternative views and enables mass recontextualization of propaganda.Part 4 presents Oddo's third case study and examines widespread publicity of the slogan “Support Our Troops.” Oddo argues that “Support Our Troops” has gained momentum for two reasons. First, it has “formal properties that make it more amenable to repetition—and, thus, more capable of traveling” (156). Second, it is surrounded by historical and cultural significance, reflecting larger wartime narratives in which the reasons for war are averted and dissent against war is demonized (156). Regarding the slogan's formal properties, Oddo shows how phonological, lexico-grammatical, and semantic factors contribute to the slogan's memorability, repeatability, and positive identification with a candidate, policy, or brand (156). Regarding cultural factors, Oddo examines the slogan as having ideographical functions by tracing its history in the Vietnam era and its continued use in both vertical campaigns (i.e., from the leaders at the top to the masses) and horizontal ones (i.e., spread among ordinary people on the same level). Oddo's discussion of the slogan sheds light on our understanding of similar slogans by encouraging attention to “the artful design of the slogan itself” and “the web of cultural meaning that shapes how people use and understand it” (175). Part 4 might interest scholars studying ideographs because it illustrates how a micro-analysis can facilitate analyses of phrases with ideological functions.Overall, the book has valuable pedagogical and theoretical implications. It provides an up-to-date discussion of propaganda studies. Its case studies are relatively independent and can be assigned separately. The author does not assume prior knowledge in his subject matter or methodology, which contributes to its accessibility. For these reasons, it can be used in graduate seminars and advanced undergraduate classrooms concerning rhetorical analysis of political discourse or the combination of rhetorical and critical discourse analysis methods. For rhetoric scholars, this book contributes an intertextual perspective to their tool kit. This perspective can be applied beyond the specific cases of this book, calling attention to the transfer and transformation of messages across texts both in domestic contexts and international ones where power dynamics may have different manifestations. Overall, this book exemplifies and furthers Oddo's endeavors to show how rhetorical scholars can draw on sociolinguistics, multimodality, and micro-intertextual comparison to conduct granular analyses of political discourse that are critical of the political status quo and grounded in textual evidence.
September 2021
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Abstract
AbstractTo commemorate its declaration of a global khilafah in 2014, the Islamic State (IS) began publishing an online magazine, Dabiq, which became one of its primary recruiting tools during its rise to infamy. By using rhetoric that recalls U.S. presidential war rhetoric, specifically, tropes of “justice” and “time,” the English-language version of Dabiq fulfilled both subversive and hegemonic functions. It disrupted the reductive discourse that equates Islamic terrorists only with barbaric aggression and rendered IS as a rational global actor. Through this subversive move, IS aligned its anti-imperial interests with potential recruits in English-speaking Western countries with similar proclivities. At the same time, through its use of dominant Western war tropes, IS made a hegemonic attempt to facilitate recruits’ cultural identification so they assume a congruence of interests with IS, leading to an alignment of motives. Dabiq thus fulfilled an imperial trajectory through (neo)imperial rhetorics of identification and control. IS’s strategic use of (neo)imperial tropes in English—language of the empire—in Dabiq hence complicates monolithic (and Oriental) perceptions of the relationship between empire, imperialism, and Islamic terrorism in contemporary global political discourse. In addition, the significance of (neo) imperial tropes expands the heuristic scope of the rhetoric of terrorism by highlighting the implications of imperial ambitions and use of (neo)imperial rhetoric for the rise of global Islamic terrorism.
March 2021
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“An Impression of Asian People”: Asian American Comedy, Rhetoric, and Identity in Ali Wong’s Standup Comedy ↗
Abstract
AbstractWhile many have critiqued the racist, sexist, and otherwise prejudiced nature of comedic rhetorics, few have considered how identity-based comedy, particularly racial comedy, functions productively, rather than merely oppressively. Studies of comedic rhetorics have primarily focused on Black and white comedians, but the increasing number and variety of popular comedians of color demands investigation into how comedians from different racial backgrounds use humor to rhetorically articulate the boundaries of their racial(ized) identities. This essay theorizes comedic rhetoric, particularly stereotypes in comedy, as a constitutive form of rhetoric that can articulate generative racial identities as they exist within the ambivalent spaces of in-group stereotypes. By pairing polysemy, Mikhail Bakhtin’s theory of polyphony, and Tina Chen’s theory of impersonation to analyze the standup performances of Asian American comedian Ali Wong, this essay ultimately represents a necessary intervention into understanding racial comedy and stereotypes as potentially productive sites for examining racial identity.
September 2020
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(Re)-Signing Reconciliation: Reading Obama’s Charleston Eulogy through a Rhetorical Theory of Adaptive Racism ↗
Abstract
Research Article| September 01 2020 (Re)-Signing Reconciliation: Reading Obama’s Charleston Eulogy through a Rhetorical Theory of Adaptive Racism Mark Lawrence McPhail Mark Lawrence McPhail Mark Lawrence McPhail is a Senior Research Fellow in the Office of Diversity, Equity, and Multicultural Affairs at Indiana University. I wish to thank Professor Martin Medhurst for his sustained and ongoing commitment to inclusive excellence, diversity, and equity, Professors Aaron David Gresson, III, John Hatch and David Frank for their courage, commitment, and integrity, and Dr. Evelyn Boise Bottando for showing me the clear connection between white privilege, innocence, and sociopathy. Search for other works by this author on: This Site Google Rhetoric and Public Affairs (2020) 23 (3): 529–552. https://doi.org/10.14321/rhetpublaffa.23.3.0529 Views Icon Views Article contents Figures & tables Video Audio Supplementary Data Peer Review Share Icon Share Facebook Twitter LinkedIn Email Tools Icon Tools Permissions Cite Icon Cite Search Site Citation Mark Lawrence McPhail; (Re)-Signing Reconciliation: Reading Obama’s Charleston Eulogy through a Rhetorical Theory of Adaptive Racism. Rhetoric and Public Affairs 1 September 2020; 23 (3): 529–552. doi: https://doi.org/10.14321/rhetpublaffa.23.3.0529 Download citation file: Zotero Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu toolbar search search input Search input auto suggest filter your search All Scholarly Publishing CollectiveMichigan State University PressRhetoric and Public Affairs Search Advanced Search The text of this article is only available as a PDF. © 2020 Michigan State University Board of Trustees2020 Article PDF first page preview Close Modal You do not currently have access to this content.
January 2020
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Zionism's “Mighty Leap”: A Rhetorical History of Dr. Karpel Lippe's Address to the First Zionist Congress in Basel, 1897 ↗
Abstract
As honorary president and first speaker at the First Zionist Congress, Dr. Karpel Lippe of Romania embodied continuities in the history of the Jews and of Zionism, but his address also heralded transformations occurring in the movement as its delegates assembled in Basel, Switzerland, in 1897. The speech, given in German, is analyzed with respect to its multiplex audience and other aspects of the rhetorical situation. Lippe declares the Congress to be a gewaltiger Sprung (mighty leap): the “leap” refers to the reinvention of Zionism as a solidly modern, middle-class movement, as shown by its leadership, language, repertoires of action, and values. Those values—positivism with respect to social and historical knowledge; individual self-reliance, secular work, and “civilization”; deprecation of indolence and dependency; and a respectful but assertive engagement with the established political-economic order—are set over against the social and ideological equivocations, administrative paternalism, and political timidity that caused its predecessor, Hibbat Zion, to falter.
September 2019
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Abstract
AbstractIn this essay, I offer a reception study of the varied responses to and interpretations of a burning church in the town of Eldoret following the 2007 Kenya presidential election. Specifically, I study responses from the U.S. and British media, U.S. officials, and Kenyan politicians. My analysis illuminates how different uses of the term “genocide” mobilize particular sensibilities about the relation between ethnicity and politics and demonstrates how the label of genocide constrains interpretations of violence. In the media and discourse of U.S. politicians, the identification or denial of genocide was made by setting ethnicity and politics as opposing explanatory factors of the violence. Discourses in Kenya, however, demonstrate that understanding the violence required understanding the intersection and permeability of these same categories. This analysis has important implications for understanding how conflicts are and are not named genocide. It demonstrates the importance of attending to the nuanced rhetoric of genocide and calls our attention to the contingent relationships among ethnicity, politics, and genocide.
June 2019
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Book Review| June 01 2019 Rethinking Rhetorical Theory, Criticism, and Pedagogy: The Living Art of Michael C. Leff Rethinking Rhetorical Theory, Criticism, and Pedagogy: The Living Art of Michael C. Leff. Edited by Antonio De Velasco, John Angus Campbell, and David Henry. East Lansing, MI: Michigan State University Press, 2016; pp. xxiv + 481. $39.95 paper; $31.95 e-book. Leah Ceccarelli Leah Ceccarelli University of Washington Search for other works by this author on: This Site Google Rhetoric and Public Affairs (2019) 22 (2): 323–326. https://doi.org/10.14321/rhetpublaffa.22.2.0323 Cite Icon Cite Share Icon Share Facebook Twitter LinkedIn MailTo Permissions Search Site Citation Leah Ceccarelli; Rethinking Rhetorical Theory, Criticism, and Pedagogy: The Living Art of Michael C. Leff. Rhetoric and Public Affairs 1 June 2019; 22 (2): 323–326. doi: https://doi.org/10.14321/rhetpublaffa.22.2.0323 Download citation file: Zotero Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu toolbar search search input Search input auto suggest filter your search All Scholarly Publishing CollectiveMichigan State University PressRhetoric and Public Affairs Search Advanced Search The text of this article is only available as a PDF. © 2019 Michigan State University Board of Trustees2019 Article PDF first page preview Close Modal You do not currently have access to this content.
June 2018
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Abstract
Abstract During the World War II era, a time of civilizational uncertainty, globalism emerged as a rhetorical alternative both to the isolationism predominant before the war and to the Cold War bipolarity that would replace it. A primary advocate for globalism was Wendell Willkie, the failed 1940 Republican presidential candidate who went on to cooperate with President Franklin D. Roosevelt, serving as his former rival’s proxy and personal representative in two famous overseas trips. While scholarship in rhetorical studies has accounted for the Roosevelt presidency and other forces shaping public discourse during the war and early Cold War, it has generally overlooked the importance of Willkie’s globalism in providing a bipartisan vocabulary with which Americans could describe a postwar peace sustained by interpersonal economics of free trade, global human rights, and burgeoning domestic civil rights. Using Willkie’s 1943 book One World as well as materials from his archives at Indiana University, this essay reads a popular figure and his influential ideas back into our historical narrative, demonstrating how he established what Kenneth Burke termed identification through the use of the related rhetorical strategies of proximity, presence, and ethos, inviting ordinary Americans to imagine a globally interdependent postwar peace.
March 2018
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“Caliphate” against the Crown: Martyrdom, Heresy, and the Rhetoric of Enemyship in the Kingdom of Jordan ↗
Abstract
Abstract The execution of captured Jordanian pilot Muath al-Kasasbeh in February 2015 by Daesh (or ISIS) forces generated large public outcry in Jordan and thereby presented the regime of King Abdullah II with a moment of danger. In response to this rhetorical situation, the Abdullah regime engaged in rhetorics of enemyship based on appeals to religious orthodoxy, authoritarian ideology, and apocalyptic language. By examining these texts, this essay seeks to draw from contemporary rhetorical scholarship on terrorism, enemyship, and mass violence to expand the heuristic scope of the rhetoric of enemyship to include political rhetoric situated outside democratic contexts.
September 2017
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Abstract
Book Review| September 01 2017 Rhetoric and the Gift: Ancient Rhetorical Theory and Contemporary Communication Rhetoric and the Gift: Ancient Rhetorical Theory and Contemporary Communication. By Mari Lee Mifsud. Pittsburgh, PA: Duquesne University Press, 2016; pp. xi + 186. $25.00 paper. Michele Kennerly Michele Kennerly Penn State University Search for other works by this author on: This Site Google Rhetoric and Public Affairs (2017) 20 (3): 557–560. https://doi.org/10.14321/rhetpublaffa.20.3.0557 Cite Icon Cite Share Icon Share Facebook Twitter LinkedIn MailTo Permissions Search Site Citation Michele Kennerly; Rhetoric and the Gift: Ancient Rhetorical Theory and Contemporary Communication. Rhetoric and Public Affairs 1 September 2017; 20 (3): 557–560. doi: https://doi.org/10.14321/rhetpublaffa.20.3.0557 Download citation file: Zotero Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu toolbar search search input Search input auto suggest filter your search All Scholarly Publishing CollectiveMichigan State University PressRhetoric and Public Affairs Search Advanced Search The text of this article is only available as a PDF. © 2017 Michigan State University Board of Trustees. All rights reserved.2017 Article PDF first page preview Close Modal You do not currently have access to this content.
June 2017
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Abstract
Book Review| June 01 2017 Contemporary Rhetorical Citizenship Contemporary Rhetorical Citizenship. Edited by Christian Kock and Lisa Villadsen. Chicago, IL: University of Chicago Press, 2014; pp. 5 + 349. $54.50 paper. Sara R. Kitsch Sara R. Kitsch Texas A&M University Search for other works by this author on: This Site Google Rhetoric and Public Affairs (2017) 20 (2): 363–368. https://doi.org/10.14321/rhetpublaffa.20.2.0363 Cite Icon Cite Share Icon Share Facebook Twitter LinkedIn MailTo Permissions Search Site Citation Sara R. Kitsch; Contemporary Rhetorical Citizenship. Rhetoric and Public Affairs 1 June 2017; 20 (2): 363–368. doi: https://doi.org/10.14321/rhetpublaffa.20.2.0363 Download citation file: Zotero Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu toolbar search search input Search input auto suggest filter your search All Scholarly Publishing CollectiveMichigan State University PressRhetoric and Public Affairs Search Advanced Search The text of this article is only available as a PDF. © 2017 Michigan State University Board of Trustees. All rights reserved.2017 Article PDF first page preview Close Modal Issue Section: Book Reviews You do not currently have access to this content.
March 2017
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Abstract
Abstract The July 2015 nuclear agreement between Iran and the United States was heralded by many as the best possible chance of avoiding both a nuclear armed Iran and another war in the Middle East. Although success is far from certain, the path to the deal was even less so. That the Obama administration achieved a verifiable suspension of Iran’s enrichment activity in November 2013 was itself a major success. What is even more remarkable is that the Obama administration was able to do so while utilizing the same mix of policy tools, diplomacy, and pressure as the George W. Bush administration. The difference in outcomes is especially confusing given the tendency of foreign policy experts to hold that President Obama’s and President Bush’s foreign policy worldviews are relatively identical. I argue that a rhetorical perspective provides the answer. Specifically, President Obama responded to the challenge of Iran’s nuclear program by fashioning a frame of responsibility in a comic register, shifting the obligation to resolve the standoff peacefully onto both Iran and the United States. A crucial aspect of this rhetorical strategy was that it presented the Iranian regime with the option of rejoining the global community (albeit on restricted terms). Thus, Obama presented a hybrid of Kenneth Burke’s tragic and comic frames that chastised the Iranian regime for dangerous behavior while acknowledging American guilt, error, and responsibility for bringing the nuclear standoff to a peaceful end.
December 2016
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Book Review| December 01 2016 Civic Jazz: American Music and Kenneth Burke on the Art of Getting Along Civic Jazz: American Music and Kenneth Burke on the Art of Getting Along. By Gregory Clark. Chicago, IL: University of Chicago Press, 2015; pp. 208. $75.00 cloth; $25.00 paper. Raymond Blanton Raymond Blanton Creighton University Search for other works by this author on: This Site Google Rhetoric and Public Affairs (2016) 19 (4): 712–715. https://doi.org/10.14321/rhetpublaffa.19.4.0712 Cite Icon Cite Share Icon Share Facebook Twitter LinkedIn MailTo Permissions Search Site Citation Raymond Blanton; Civic Jazz: American Music and Kenneth Burke on the Art of Getting Along. Rhetoric and Public Affairs 1 December 2016; 19 (4): 712–715. doi: https://doi.org/10.14321/rhetpublaffa.19.4.0712 Download citation file: Zotero Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu toolbar search search input Search input auto suggest filter your search All Scholarly Publishing CollectiveMichigan State University PressRhetoric and Public Affairs Search Advanced Search The text of this article is only available as a PDF. © 2016 Michigan State University Board of Trustees. All rights reserved.2016 Article PDF first page preview Close Modal You do not currently have access to this content.
September 2016
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Abstract
Book Review| September 01 2016 Burke in the Archives: Using the Past to Transform the Future of Burkean Studies Burke in the Archives: Using the Past to Transform the Future of Burkean Studies. Edited by Dana Anderson, Jessica Enoch. Columbia: University of South Carolina Press, 2013; pp. xi + 244. $49.95 cloth; $49.95 e-book. James F. Klumpp James F. Klumpp University of Maryland Search for other works by this author on: This Site Google Rhetoric and Public Affairs (2016) 19 (3): 518–521. https://doi.org/10.14321/rhetpublaffa.19.3.0518 Views Icon Views Article contents Figures & tables Video Audio Supplementary Data Peer Review Share Icon Share Facebook Twitter LinkedIn Email Tools Icon Tools Permissions Cite Icon Cite Search Site Citation James F. Klumpp; Burke in the Archives: Using the Past to Transform the Future of Burkean Studies. Rhetoric and Public Affairs 1 September 2016; 19 (3): 518–521. doi: https://doi.org/10.14321/rhetpublaffa.19.3.0518 Download citation file: Zotero Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu toolbar search search input Search input auto suggest filter your search All Scholarly Publishing CollectiveMichigan State University PressRhetoric and Public Affairs Search Advanced Search The text of this article is only available as a PDF. © 2016 Michigan State University Board of Trustees. All rights reserved.2016 Article PDF first page preview Close Modal You do not currently have access to this content.
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Abstract
Abstract President James Knox Polk is often lauded for his achievements as president, including the territorial acquisition of the western portion of the nation. Critical attention to this legacy mostly focuses on his rhetorical strategy for putting the nation into war with Mexico. To date, no studies focus on Polk’s rhetorical strategy for ending the war. In this article, I examine Polk’s end-of-war rhetoric, attending to his rationalizations for exiting the war, his justification for resuming diplomatic relations with Mexico, and his identification of a new enemy requiring presidential and national attention. I argue that Polk’s pivot from Mexicans to Indians rhetorically transferred tropes of savagery to Indians, reenergized violence against Indians, and facilitated the institutionalization of management of Indian affairs via the creation of the Department of the Interior. I conclude that rhetorical critics should closely attend to the ways end-of-war rhetoric enables presidents to transition from one enemy to another while reaping institutional benefits.
June 2016
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Book Review| June 01 2016 Rhetorical Touch: Disability, Identification, Haptics Rhetorical Touch: Disability, Identification, Haptics. By Shannon Walters. Columbia: University of South Carolina Press, 2014; pp. 257. $49.95 cloth. Amy Vidali Amy Vidali University of Colorado Denver Search for other works by this author on: This Site Google Rhetoric and Public Affairs (2016) 19 (2): 350–353. https://doi.org/10.14321/rhetpublaffa.19.2.0350 Views Icon Views Article contents Figures & tables Video Audio Supplementary Data Peer Review Share Icon Share Facebook Twitter LinkedIn Email Tools Icon Tools Permissions Cite Icon Cite Search Site Citation Amy Vidali; Rhetorical Touch: Disability, Identification, Haptics. Rhetoric and Public Affairs 1 June 2016; 19 (2): 350–353. doi: https://doi.org/10.14321/rhetpublaffa.19.2.0350 Download citation file: Zotero Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu toolbar search search input Search input auto suggest filter your search All Scholarly Publishing CollectiveMichigan State University PressRhetoric and Public Affairs Search Advanced Search The text of this article is only available as a PDF. © 2016 Michigan State University Board of Trustees. All rights reserved.2016 Article PDF first page preview Close Modal You do not currently have access to this content.
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Abstract
Abstract In the decades after the Civil War, countless Americans saw the bloody conflict as some kind of message from God. These perceptions created a problem for the preeminent Republican orator of the day, Robert Ingersoll, who was also a fierce opponent of revealed religion. In speaking for the Republican Party during Reconstruction and the Gilded Age, Ingersoll managed to interact successfully with religiously structured memories of the war while maintaining his reputation as the Great Agnostic. This essay explores how he was able to do so. Drawing on Kenneth Burke’s work on the rhetoric of religion, I argue that Ingersoll interacted with Civil War memory by redirecting supernatural terms to natural and sociopolitical contexts. In so doing he imbued political culture with a sacred character that allowed believers, nonbelievers, and people of various persuasions to participate in memories of the war. In the end, Ingersoll’s oratory modeled a “pluralistic civil religion,” which employs religious language for civic ends but eschews references to the divine as a way of accommodating a range of beliefs.
December 2015
June 2015
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Book Review| June 01 2015 The Promise of Reason: Studies in The New Rhetoric The Promise of Reason: Studies in The New Rhetoric. Edited by John T. Gage. Carbondale: Southern Illinois University Press, 2011; pp. 272. $60.00 cloth. Janice W. Fernheimer Janice W. Fernheimer University of Kentucky Search for other works by this author on: This Site Google Rhetoric and Public Affairs (2015) 18 (2): 402–406. https://doi.org/10.14321/rhetpublaffa.18.2.0402 Views Icon Views Article contents Figures & tables Video Audio Supplementary Data Peer Review Share Icon Share Facebook Twitter LinkedIn Email Tools Icon Tools Permissions Cite Icon Cite Search Site Citation Janice W. Fernheimer; The Promise of Reason: Studies in The New Rhetoric. Rhetoric and Public Affairs 1 June 2015; 18 (2): 402–406. doi: https://doi.org/10.14321/rhetpublaffa.18.2.0402 Download citation file: Zotero Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu toolbar search search input Search input auto suggest filter your search All Scholarly Publishing CollectiveMichigan State University PressRhetoric and Public Affairs Search Advanced Search The text of this article is only available as a PDF. © 2015 Michigan State University Board of Trustees. All rights reserved.2015 Article PDF first page preview Close Modal You do not currently have access to this content.
December 2014
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“Out of Chaos Breathes Creation”: Human Agency, Mental Illness, and Conservative Arguments Locating Responsibility for the Tucson Massacre ↗
Abstract
Abstract In this essay, we examine public responses to Jared Lee Loughner’s attempted assassination of U.S. Representative Gabrielle Giffords, focusing in particular on the rhetorical strategies employed by political conservatives. We argue that the most prominent conservative reactions either undermined the potential for reasoned debate and a cohesive narrative regarding the causes of the attack or, by emphasizing Loughner’s agency as an individual, deranged actor, painted the event in a way that failed to provide transformative redemption, foreclosed even the possibility of a rhetorically satisfying sense of justice, and preempted what could otherwise have been a rich, deliberative deployment of civility. We utilize Kenneth Burke’s dramatism in speculating about possible alternative interpretations of the situation, hopeful that such an analysis might offer both the public and the government more effective rhetorical resources for dealing with and even preventing such increasingly common tragedies. In particular, we advocate the use of a hybrid, tragicomic frame—a sort of Burkean Serenity Prayer in which we accept the things we cannot change while still finding the inspiration, strength, and wisdom to respond productively—alongside a multifaceted set of pentadic ratios to address the complex demands created by mental illness.
June 2014
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Abstract This essay defines and describes the atheistic voice. Drawing from Thomas Lessl’s “voice” metaphor (“The Priestly Voice”), the logology of Kenneth Burke, and the literary insights of Mikhail Bakhtin, I map out the rhetorical tropes of the atheistic voice by analyzing the rhetoric of Christopher Hitchens, which exemplifies the atheistic voice as a rhetorical ideal. Hitchens demonstrates that the rhetorical strategies of burlesque and grotesque rejection are the atheistic voice’s primary means of ridiculing and tearing down the god-terms of priestly and bardic discourses. After analyzing these strategies, I point to concerns—some perennial, some contemporary—that the ebb and flow of atheistic voices in a democratic public sphere present.
March 2014
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The Pirate and the Sovereign: Negative Identification and the Constitutive Rhetoric of the Nation-State ↗
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Abstract Pirates are commonly referred to as hostis humani generis, the enemy of all. This essay explores the contours of this figuration through an analysis of early nineteenth century American legal and political texts concerning piracy. I argue that pirate rhetorics in this period are part of a constitutive rhetoric of sovereignty, principally identified with Emerich de Vattel’s famous definition of sovereignty in The Law of Nations. Through an analysis of the textual milieu surrounding the U.S. Supreme Court’s 1820 decision in United States v. Smith, I show that the pirate is figured as an anti-sovereign, which allows for the consolidation of an otherwise differential system of international relations characterized by liberal, self-interested, sovereign nations. In becoming hostis humani generis, the pirate enters into an antagonistic relationship with the sovereign that provides the ontological ground for the theory of sovereignty characteristic of modern thought in international law. Supplementing Charland’s theory of constitutive rhetoric with Laclau and Mouffe’s work on antagonisms in social relations, I argue that focusing on negative identification, which is an essential component of any constitutive rhetoric, opens up unique avenues for analysis that may otherwise be obscured by attending solely to the positive dimensions of a rhetoric.
March 2013
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Abstract This essay makes two key arguments. The first is that preemptive politics often rely on strategies of rhetorical irony to cultivate perceptions of reasonableness, humility, and dialectical transcendence. As such, I expand the rhetorical conception of Stephen Skowronek's “political time” thesis to reveal its dimensions as a Burkean “ironic development.” The second argument is that Barack Obama's rhetorical strategy more directly fits the typology of preemptive presidents than that of reconstructive presidents, making him far more comparable in “political time” with Richard Nixon than with Ronald Reagan. I proceed to analyze the two presidential candidates' rhetoric in their first winning campaigns for the presidency to discern the extent of these parallels and reveal the applicability of an ironist political style in preemptive electoral situations. The essay concludes by examining the trajectory of liberalism in political time and the implications of this analysis for preemptive “wild cards” in presidential rhetoric.
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Selling Democracy and the Rhetorical Habits of Synthetic Conflict: John Dewey as Pragmatic Rhetor in China ↗
Abstract
Abstract This study examines the case of the American philosopher John Dewey as rhetor and public intellectual in China in 1919–1921 to elucidate the lived rhetoric of pragmatism. In China, Dewey gave more than 200 lectures to large academic and general audiences on topics such as education, philosophy, and science. This lecturing activity represents a remarkable and complex rhetorical situation as it involves Dewey addressing an audience not familiar with his ideas and potentially open to persuasion. Using recently discovered lecture notes written by Dewey and translations from the Chinese interpretations of his lectures, I argue that his lectures evinced a pragmatist rhetorical style that attempted to reconstruct dominant habits of thought and communication among his Chinese audiences. In so doing, this study advances our understanding of Dewey as rhetor and the theoretical grounds of the pragmatist rhetoric of experience and synthetic conflict.
September 2012
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The Democratic Origins of Teachers’ Union Rhetoric: Margaret Haley’s Speech at the 1904 NEA Convention ↗
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Abstract This essay recovers the emergence of teachers’ union rhetoric through an analysis of Margaret Haley’s address to the National Education Association convention of 1904. Entitled "Why Teachers Should Organize," Haley’s speech was the first call for a national effort to unionize U.S. classroom teachers. Promising not just material but also professional advancement, Haley broke new rhetorical ground in St. Louis by advocating unionism as a professional duty. Through a close reading of her argumentation, I contend that Haley positioned democracy at the center of teachers’ union rhetoric. To make unionism appealing for her audience of schoolteachers and administrators, Haley paired the democratic goals of progressivism with the democratic potential of labor. Appealing to the commitment to democracy shared by educators, progressives, and labor activists, Haley’s speech was the first to outline the union rhetoric that would transform public education over the course of the twentieth century.
June 2012
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Moving Day in the House Divided: Contextual Substantiation and Constitutional Unionism in Vice President John C. Breckinridge’s Address on the Removal of the Senate to its New Chambers, January 4, 1859 ↗
Abstract
Abstract This essay examines the speech delivered by Vice President John C. Breckinridge on the occasion of the removal of the United States Senate to its new chambers on January 4, 1859. Drawing upon Kenneth Burkes concept of contextual substance, I argue that Breckinridge constructs the Senate’s transition to its new quarters as a defense of constitutional unionism, a conservative political ideology holding that the survival and prosperity of the Union depended upon its continued adherence to the compromises enshrined in the Republics founding document. In an age dominated by increasingly strident rhetorical extremes, constitutional unionism represented a beleaguered vision of Union that was soon eclipsed by the Civil War and today is all but forgotten. Analysis of the Removal Address thus illumines the rhetoric of an important yet neglected political ideology while disclosing the rhetorical "alchemy" by which geometric, familial, and directional substance reconcile continuity and change in leave-taking discourse.
March 2012
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Abstract
Abstract A close textual analysis of Pope Benedict XVI’s inaugural encyclical Deus Caritas Est—God is Love is offered from the perspective of Platonic and contemporary rhetorical theory An acclaimed inspirational success, this letter proposes loving "encounter" and "response" as the fundamental dynamic of Christian communication; God is "felt" and made manifest in concrete love-of-neighbor. Benedicts "contact" orientation has significant implications for contemporary theory—humanity becomes ontologically contiguous, subjects are holistically embodied, Truth is grounded in co-felt exchange, and discourse is decentered by direct public engagement. Deus Caritas Est draws attention to ethical limits in Dramatism and Logology and advances embodied, invitational, and theological perspectives on rhetorical theory by showing how genuine love initiates and feeds a divine dynamic that can transcend divisions and unite humanity.
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Rhetorical Forms of Symbolic Labor: The Evolution of Iconic Representations in China’s Model Worker Awards ↗
Abstract
Abstract As the steadily expanding cyberpublic presents both obstacles and opportunities for Communist Party rule in China, the party has responded by adapting the rhetorical strategies of the Model Worker (MW) commendations to a changing political environment Using role model representations to encourage particular kinds of citizen labor, the system has changed from Maoist single-lane authoritarianism to a multilane interaction between the public and the party. This essay investigates the epideicticfunction, adaptation, and modification of MW awards via Kenneth Burkes symbolic labor. Tracing the awards through the periods of leadership from Mao Zedong to Deng Xiaoping to Hu Jintao, I explore how the structure of the MW program has evolved into a rhetorical strategy capable of stabilizing party power through the moralization of party initiatives and the promulgation of party ideals despite increases in new media forms and institutions.