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In Reason and Rhetoric in the Philosophy of Hobbes (1996), Quentin Skinner argued, first, that Thomas Hobbes's philosophy is best understood when placed within the context of the study of rhetoric in Early Modern England and, second, that Hobbes's attitude toward rhetoric changed in the course of his career: that he passed from a period in which he embraced civic humanism, with its emphasis on rhetoric (in the 1620s and early 1630s) to one of adamantly rejecting rhetoric in the late 1630s and 1640s, only to reembrace rhetoric in his Leviathan (1651). In his Philosophy, Rhetoric, and Thomas Hobbes, Timothy Raylor challenges Skinner's influential thesis, arguing for more continuity in Hobbes's attitude toward rhetoric throughout his corpus.Raylor's biographical first chapter provides evidence of the kind of scrupulous scholarship characteristic of the book as a whole. Raylor leaves no question unanswered without the most thorough effort to address it, no assumption unexamined. When Hobbes undertook the tutelage of William Cavendish, Second Earl of Devonshire, in 1608, what curriculum did he design for his charge? To find out, Raylor surveys the books purchased by the Cavendish household in the years immediately following Hobbes's hiring, records that remain at Chatsworth House, the Cavendish family estate. As a result of his painstaking review of family accounts, Raylor finds nothing terribly surprising—mostly standard collections and dictionaries were purchased—but nonetheless, now we know what works Hobbes thought essential to education: the curriculum that Hobbes, as tutor, was creating for his young charge, while not neglecting the humanities, emphasized mathematics, logic, and the modern languages (Raylor 37–38).The heart of the book is Raylor's engagement with Skinner, whose work provides the skeletal architecture for Philosophy, Rhetoric, and Thomas Hobbes. In chapters 2 and 3 on Hobbes's early work, Raylor argues, contra Skinner, that Hobbes never embraced civic humanism or the place of rhetoric in it. He finds other motives than the humanistic ones assigned by Skinner for Hobbes's translation of Thucydides's History of the Peloponnesian War (1629) and for his poem De mirabilibus. That translation of a Greek or Latin work was a stage in the studia humanitatis was the basis for Skinner's claim that Hobbes was attempting to establish humanist bona fides in undertaking his translation of Thucydides (Skinner 238). Moreover, Cicero had praised history as “magistra vitae” (life's teacher) as a warrant for his translation that Hobbes sites in his prefatory “To the Reader.” Finally, Hobbes's defense of Thucydides against his critics in his introductory “Life and History of Thucydides” conforms in its organizational pattern to the prescriptions for the genus iudiciale in the Ad Herennium, with Hobbes taking the role of the defense against Thucydides's critics (Skinner 246–47). Taking issue with Skinner, Raylor emphasizes that Hobbes was likely attracted to Thucydides because his theory of history emphasized identifying the causal laws that explain events, a more scientific view of history that Bacon modeled in his History of Henry VII (Raylor 68–69). True, Hobbes may have praised history as teacher of moralisms, but that was in the preface where authors praise a subject to attract readers to its importance (Raylor 71). Hobbes's translation cannot stand as particularly humanist. In chapter 3, Raylor similarly finds in Hobbes's poem De Mirabilibus Pecci (On Marvelous Peaks) an emphasis on natural history and the influence, again, of Bacon, not an exercise in epideictic that checks off an achievement within the studia humanitatis (Raylor 105–9).Chapter 4's focus is on Hobbes's famous Briefe of Aristotle's Rhetoric (based on Theodore Goulston's Latin translation of 1619), which Hobbes published in 1637. By Skinner's reckoning the Briefe falls within Hobbes's second period, following what Leo Strauss called Hobbes's “Euclidian conversion” in a Genevan library in 1630, which resulted in his turning away from humanism and rhetoric and toward scientism (Raylor 127). Raylor notes that Hobbes scholars (J. T. Harwood and Pantelis Bassakos, as well as Skinner) “have scoured the [Briefe's] many omissions and its less frequent additions for signs of hostility to the enterprise of rhetoric, reading Hobbes's subsequent ‘rejection’ of eloquence back into it” (150). Skinner, laboring this antirhetoric thesis, maintained, for instance, that there “is nothing in Aristotle corresponding to Hobbes's contention in chapter 1 [of the Rhetoric] that judges are incapable of following scientific proofs, and that advocates are consequently obliged to take ‘the Rhetoricall, shorter way’” (Skinner 257). But Hobbes's rendering seems fair to what Aristotle writes at I.i.12.1355a: that rhetoric is useful because, while (in Freese's Loeb translation) “scientific discourse is concerned with instruction,” for the typical audience for rhetorical discourse such instruction “is impossible,” thus necessitating a rhetorical approach. Similarly, those who see in Hobbes's Briefe an antirhetoric bias point to Hobbes's translation of the first sentence in book II, chapter 1, that “‘rhetoric is that faculty, by which we understand what will serve our turn concerning any subject to win belief in the hearer.’” Skinner reads this as Hobbes's “sneering conclusion” that rhetoricians “are only interested in victory and not in truth” (257). In defense of Hobbes's neutrality, Raylor points out that in Aristotle's account of rhetoric, rhetorical discourse depends on doxa, not apodictic premises, and has persuasion, not the discovery of truth, as its end; furthermore, the claim that rhetoricians are interested only in victory is Skinner's interpolation, found in neither Aristotle nor Hobbes (Raylor 170). Raylor constantly refers to two facts about the Briefe to explain its character: it is a digest, and it was originally created as an aid for his tutoring of William Cavendish. “Streamlining” and “pedagogical value” can best explain Hobbes's rendering of Aristotle (155). If at particular points in the text Hobbes's version seems to make rhetoric more amoral than the original, it may be because Hobbes, in pursuit of economy, has combined attitudes Aristotle expressed elsewhere in summary fashion in the Rhetoric, a notoriously conflicted text.Chapter 5 is concerned with the view of rhetoric in Hobbes's Elements of Law, Natural and Positive, and in De Cive (On the Citizen), considered by Skinner as part of his middle period. Raylor maintains that Hobbes's works, early and late, reflect a basically Aristotelian view of rhetoric—rhetoric is a means to winning belief, is based on doxa (not the apodictic conclusions of demonstration), and, to be effective, must appeal to the passions of its nonexpert audience. He lines up descriptions of rhetoric and eloquence from Hobbes's Briefe of the Rhetoric, from Elements of Law, and from De Cive. On the face of it, the description in De Cive, later than the other two, seems decidedly more sophistic and lends support to Skinner's thesis that Hobbes lost respect for rhetoric in his middle period. In De Cive, the goal of rhetoric is said to be “‘to make the good and the bad … appear greater or less than they really are and to make the unjust appear just,’” that rhetoric does not begin “‘from true principles but from doxa … which are for the most part usually false’” (quoted in Raylor 178). Hobbes's description does not reflect the neutrality of Aristotle's approach. Raylor maintains that the description from De Cive is part of an argument against democratic assemblies and therefore should be taken not as a definitive for rhetoric generally but as a description of its typical deployment in this context (179). In support, he points out that later in De Cive, Hobbes identifies a second kind of eloquence that emphasizes perspicuity and elegance (182–83).Chapters 6 and 7 focus on Leviathan, addressing the question of whether here, in Hobbes's exemplary work of civil science, he makes room for rhetoric, either in theory or by his practice. Raylor points out that Skinner argued that with Leviathan Hobbes had “changed his mind about rhetoric since apparently rejecting it in the Elements of Law and De Cive, readmitting it as part of a reconstituted civil science” (246). Raylor disagrees: this conclusion depends “upon too strong a construction of what are, in context, rather more limited concessions, hedged about by restrictions” (246). On Raylor's analysis, before and in Leviathan, Hobbes is consistent: rhetoric and rhetorical thinking had no place in scientific discovery or mathematical demonstration, including a civil science that could be based on demonstration. Rhetorical invention fosters an uncritical acceptance of familiar conjectural patterns and associations and does not encourage original investigation (Raylor 220–23, 245), a criticism Bacon levied as well. Hobbes never wavered in his suspicion of rhetorical thinking. Raylor does grant that Hobbes allows a belated role for some aspects of elocutio in the presentational aspects of the genuine sciences, including civil science. While metaphor is verboten, simile, for example, is allowed not as a means of discovery or proof, but as a means for illustration (250; 262). This role for rhetoric, Raylor does concede, is more pronounced in Leviathan, but it was not, he insists, altogether absent earlier. Raylor grants too what Skinner and others also claim: a more pronounced polemical texture and tone in Leviathan, a greater presence of rhetorical figures, especially figures of abuse or ridicule, in the last two books (263–65). In these books, Hobbes acts not as the scientist but as the polemicist, denouncing what he regards as obfuscating abuses, especially of religionists.In my judgment, Raylor shows that Hobbes's take on rhetoric in the Leviathan is not, as Skinner claimed, “antithetical” (Skinner 12) to what Hobbes advanced in Elements of Law and De Cive. Hobbes's changed view is better characterized as Raylor has it—a restricted accommodation to allow rhetorical methods a limited role in the discourse of civil science. But in making political philosophers aware of the way the rhetorical culture of the early modern period shaped debates even into the seventeenth century, Skinner's was a genuine, original contribution. Perhaps we can allow innovators a degree of overstatement.The writer who noted that life in the absence of government would be “solitary, poor, nasty, brutish, and short” (Leviathan I.13) understood the way economy, climax (the figure auxesis), and wryness can make prose memorable. Hobbes clearly benefitted from a humanist education but had scarce respect for it. He had no regard for Ciceronian probabilism and would agree with Descartes that if two people hold opposing views, one or both of them is wrong. He preferred to pragmatic reasoning abstract ratiocination, a deductive method that generally “discovered” that “objective” reality was coterminous with his own thinking. Within the history of rhetoric, Hobbes is best seen as a transitional figure: the belated role he found for rhetoric anticipated what became in the Enlightenment the Campbell two-step: first convince, then persuade. For him, this formulation grudgingly allowed a role for rhetoric when dealing with imbeciles, but it hardly makes Hobbes a legitimate heir of the magnificent rhetorical culture of the early modern period.

Getto, Labriola, and Ruszkiewicz's edited collection, Content Strategy in Technical Communication , is an important addition to the field of technical communication, and important as one of the only collections to address best practices in content strategy while also connecting those ideas to pedagogies for teaching. In focusing specifically on content strategy, Getto, Labriola, and Ruszkiewicz note that "content strategists often work within a wide variety of organizations and must respond to an even broader array of situations, challenges, and audience needs" (p. 7). To meet this large array of needs, the chapters in the book argue that pedagogies must integrate content strategy ideas to support student exploration of content strategy work. Connecting content strategy theories and best practices with pedagogies will support more theory development on content strategy, and will provide a better sense of classroom best practices that help learners assess the effectiveness of content, regularly. To accomplish this, the editors divide the book into two parts: Content Strategy Best Practices (chapters 2 through 6) and Content Strategy Pedagogies (chapters 7 through 10).

In Wicked, Incomplete, and Uncertain , Jason Swarts examines the changing role of technical communication in addressing user problems that are becoming more specialized and situated within use cases that users themselves do not readily understand. These emergent and real-time problems have led to the rise of online forums and communities, which this books studies in depth. In particular, Swarts studies four community forums for software technology products---Microsoft Excel, Adobe InDesign, Gimp, and Mozilla Thunderbird---that are not only commonly used by technical writers, but also popular products with numerous plug-ins and end users across industries. As a technical writer myself, I have used all of these products, and participate in forums for open source and cloud computing products at the enterprise software company that I work at (IBM). This review seeks to synopsize Swarts's book by reflecting upon how I have or have not used such techniques in my own workplace experience.

Book Review| November 01 2020 Review: The Theatre of Justice: Aspects of Performance in Greco-Roman Oratory and Rhetoric, edited by Sophia Papaioannou, Andreas Serafim, and Beatrice da Vela Sophia Papaioannou, Andreas Serafim, and Beatrice da Vela, eds., The Theatre of Justice: Aspects of Performance in Greco-Roman Oratory and Rhetoric, (Mnemosyne Supplements 403), Leiden: Brill, 2017. 355 pp. ISBN: 9789004334649 Hilary J. C. Lehmann Hilary J. C. Lehmann Knox College Search for other works by this author on: This Site PubMed Google Scholar Rhetorica (2020) 38 (4): 437–439. https://doi.org/10.1525/rh.2020.38.4.437 Views Icon Views Article contents Figures & tables Video Audio Supplementary Data Peer Review Share Icon Share Twitter LinkedIn Tools Icon Tools Get Permissions Cite Icon Cite Search Site Citation Hilary J. C. Lehmann; Review: The Theatre of Justice: Aspects of Performance in Greco-Roman Oratory and Rhetoric, edited by Sophia Papaioannou, Andreas Serafim, and Beatrice da Vela. Rhetorica 1 November 2020; 38 (4): 437–439. doi: https://doi.org/10.1525/rh.2020.38.4.437 Download citation file: Ris (Zotero) Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search nav search search input Search input auto suggest search filter All ContentRhetorica Search This content is only available via PDF. © 2020 by The International Society for the History of Rhetoric. All rights reserved. Please direct all requests for permission to photocopy or reproduce article content through the University of California Press's Reprints and Permissions web page, http://www.ucpress.edu/journals.php?p=reprints.2020The International Society for the History of Rhetoric Article PDF first page preview Close Modal You do not currently have access to this content.

Book Review| November 01 2020 Review: Practicing Citizenship: Women's Rhetoric at the 1893 Chicago World's Fair, by Kristy Maddux Kristy Maddux, Practicing Citizenship: Women's Rhetoric at the 1893 Chicago World's Fair, University Park: The Pennsylvania State University Press, 2019. 256 pp. ISBN: 9780271083506 Anna Dudney Deeb Anna Dudney Deeb Brenau University Search for other works by this author on: This Site PubMed Google Scholar Rhetorica (2020) 38 (4): 435–437. https://doi.org/10.1525/rh.2020.38.4.435 Views Icon Views Article contents Figures & tables Video Audio Supplementary Data Peer Review Share Icon Share Twitter LinkedIn Tools Icon Tools Get Permissions Cite Icon Cite Search Site Citation Anna Dudney Deeb; Review: Practicing Citizenship: Women's Rhetoric at the 1893 Chicago World's Fair, by Kristy Maddux. Rhetorica 1 November 2020; 38 (4): 435–437. doi: https://doi.org/10.1525/rh.2020.38.4.435 Download citation file: Ris (Zotero) Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search nav search search input Search input auto suggest search filter All ContentRhetorica Search This content is only available via PDF. © 2020 by The International Society for the History of Rhetoric. All rights reserved. Please direct all requests for permission to photocopy or reproduce article content through the University of California Press's Reprints and Permissions web page, http://www.ucpress.edu/journals.php?p=reprints.2020The International Society for the History of Rhetoric Article PDF first page preview Close Modal You do not currently have access to this content.

Book Review| November 01 2020 Review: Rhetorical Strategies in Late Antique Literature. Images, Metatexts and Interpretation, edited by A. Quiroga Puertas A. Quiroga Puertas ed., Rhetorical Strategies in Late Antique Literature. Images, Metatexts and Interpretation, (Mnemosyne Supplements 406), Leiden/Boston: Brill, 2017. 227 pp. ISBN 9789004340091 Francesco Berardi Francesco Berardi University of Chieti Search for other works by this author on: This Site PubMed Google Scholar Rhetorica (2020) 38 (4): 432–435. https://doi.org/10.1525/rh.2020.38.4.432 Views Icon Views Article contents Figures & tables Video Audio Supplementary Data Peer Review Share Icon Share Twitter LinkedIn Tools Icon Tools Get Permissions Cite Icon Cite Search Site Citation Francesco Berardi; Review: Rhetorical Strategies in Late Antique Literature. Images, Metatexts and Interpretation, edited by A. Quiroga Puertas. Rhetorica 1 November 2020; 38 (4): 432–435. doi: https://doi.org/10.1525/rh.2020.38.4.432 Download citation file: Ris (Zotero) Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search nav search search input Search input auto suggest search filter All ContentRhetorica Search This content is only available via PDF. © 2020 by The International Society for the History of Rhetoric. All rights reserved. Please direct all requests for permission to photocopy or reproduce article content through the University of California Press's Reprints and Permissions web page, http://www.ucpress.edu/journals.php?p=reprints.2020The International Society for the History of Rhetoric Article PDF first page preview Close Modal You do not currently have access to this content.

Book Review| November 01 2020 Review: Dalla tribuna al pulpito. Retorica del verosimile, by Fabio Roscalla Fabio Roscalla, Dalla tribuna al pulpito. Retorica del verosimile. Pavia: Pavia University Press, 2017, 130 pp. ISBN: 9788869520457 Mauro Serra Mauro Serra Università degli Studi di Salerno Search for other works by this author on: This Site PubMed Google Scholar Rhetorica (2020) 38 (4): 439–442. https://doi.org/10.1525/rh.2020.38.4.439 Views Icon Views Article contents Figures & tables Video Audio Supplementary Data Peer Review Share Icon Share Twitter LinkedIn Tools Icon Tools Get Permissions Cite Icon Cite Search Site Citation Mauro Serra; Review: Dalla tribuna al pulpito. Retorica del verosimile, by Fabio Roscalla. Rhetorica 1 November 2020; 38 (4): 439–442. doi: https://doi.org/10.1525/rh.2020.38.4.439 Download citation file: Ris (Zotero) Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search nav search search input Search input auto suggest search filter All ContentRhetorica Search This content is only available via PDF. © 2020 by The International Society for the History of Rhetoric. All rights reserved. Please direct all requests for permission to photocopy or reproduce article content through the University of California Press's Reprints and Permissions web page, http://www.ucpress.edu/journals.php?p=reprints.2020The International Society for the History of Rhetoric Article PDF first page preview Close Modal You do not currently have access to this content.

Book Review| October 01 2020 Rereading the Reading Problem in English Studies Deep Reading: Teaching Reading in the Writing Classroom. Edited by Sullivan, Patrick; Tinberg, Howard B.; Blau, Sheridan D.National Council of Teachers of English, 2017, 386 pages. Nick Sanders Nick Sanders Nick Sanders is a doctoral student in the Department of Writing, Rhetoric, and American Cultures at Michigan State University in Lansing. His research explores antiracist interventions in writing program administration and teacher training. Search for other works by this author on: This Site Google Pedagogy (2020) 20 (3): 563–568. https://doi.org/10.1215/15314200-8544671 Cite Icon Cite Share Icon Share Twitter Permissions Search Site Citation Nick Sanders; Rereading the Reading Problem in English Studies. Pedagogy 1 October 2020; 20 (3): 563–568. doi: https://doi.org/10.1215/15314200-8544671 Download citation file: Zotero Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu nav search search input Search input auto suggest search filter Books & JournalsAll JournalsPedagogy Search Advanced Search The text of this article is only available as a PDF. © 2020 by Duke University Press2020 Article PDF first page preview Close Modal Issue Section: Review You do not currently have access to this content.

Medical practitioners and patients interested in technological advancements in the medical field will find Raymond Tong’s Wearable Technology in Medicine and Health Care intriguing, useful, and practical. Each of its 15 chapters is authored by experts from universities and research hospitals all over the world who discuss innovative health care devices that are changing the medical field for practitioners and patients alike. The book accomplishes its goal of informing readers about how new technology is changing the medical field by discussing the strengths and limitations of specific wearable technologies.

Writing scholarship has given a lot of attention to structures and lexical-grammatical features of texts in relation to discipline and the discourse community. More attention should be paid to where, when, what, and how academics write, because writing is at the heart of their professional lives. "Academics Writing: The Dynamics of Knowledge Creation" addresses this issue, drawing on literacy studies and socio-material theory. Exploring the writing practices of 16 British academics from three disciplines in nine universities through interviews, observation, and document analysis, this book provides deep insights into the socially situated nature of academics’ writing. It would be an informative and thought-provoking read for those who are engaged with academics writing, professional development, and higher education management.

Background: Although effective communication has been the most important attribute of success in the workplace, poor communication has hindered employees from performing well. This outcome worsens when communication occurs between cross-generational groups in an organization. Literature review: Prior research suggests that Millennials, who make up a large cohort of the population in workplaces, are technologically savvy, multitasking, and result-oriented but considered to be deficient in their communication skills. There exists a divergence between Millennials and previous generations in terms of their attitude, behavior, and value system. Research questions: 1. Is there a significant difference in the communication styles of Millennials and their predecessors in India? 2. Are Millennials communication deficient? 3. Do their Gen X predecessors lack the skills to recognize different generational preferences in order to effectively lead a multigenerational workforce? Research methodology: For this investigation, a 36-item questionnaire measured 12 interpersonal styles through three items each on a Likert-type scale. Results: The results presented in this study are not limited to generational stereotyping but rather claim to be accurate and context-sensitive. Millennials defied general stereotypes in several ways. The findings confirmed that although Millennials are different, they are not necessarily communication deficient. Conclusion: To flourish, Millennials and their predecessor and successor generations should strive to adapt to each other by avoiding stereotypes.

Background: Successful team collaborations require psychological safety (PS)-a measure that addresses how individuals perceive their own behaviors in a team, allowing members to be comfortable being themselves. Technical communication curricula do not engage deeply with managing the socioemotional components of collaboration. Literature review: Scholarship addressing hundreds of teams with thousands of members concludes that psychological safety has a direct influence on task performance. Few studies track psychological safety across a team's lifecycle, and different professions exhibit a wide range of PS values. Extensive research indicates that collaboration can be improved by training. Research questions: 1. Will a targeted training intervention produce higher levels of psychological safety? 2. Does team duration affect teaming success as exemplified by psychological safety, satisfaction, and cohesion? Methods: Our multisite longitudinal study surveyed 215 students in 50+ short- and long-term teams to understand the effects of a specific training intervention (a PS learning module). Results and discussion: Training had no significant impact, but targeted training might still increase psychological safety. Short-term teams experienced significantly better psychological safety over long-term teams, and psychological safety improved the more time members spent in teams. Comparisons within longitudinal intervals were also significant, indicating that different team contexts influenced our results. Implications and future research: Results suggest that incorporating team-specific training may facilitate building a personal awareness of interdependence among team members. Moreover, research should account for contextual differences and use longitudinal team self-assessments. Future research should concentrate on identifying a range of viability for PS useful in benchmarking.

As technology evolves, the needs of users evolve, and "Wicked, Incomplete, and Uncertain: User Support in the Wild and the Role of Technical Communication" provides technical communicators, writing user-facing documentation, and instructors in technical communication a useful, insightful guide for what the future of technical communication could look like. The book succeeds in its purpose of demonstrating the problems facing technical communication and the ways that technical communicators can leverage the knowledge creation generated in user forums to solve those problems.

Background: The cognitive load involved in research article (RA) reading can be overwhelming for L2 novice readers. RA section headings can be used as signals to help novices focus on essential information related to their learning goals to reduce extraneous cognitive processing. There is a need to examine RA macrostructures to inform RA reading instruction. Literature review: RAs do not always follow the Introduction-Methods-Results-Discussion (IMRD) model. Previous research has examined the macrostructure of articles in disciplines such as computer science, applied linguistics, and pure mathematics, but few have investigated the macrostructure of economics RAs. Research questions: 1. Are there any sections frequently used in economics articles apart from the conventional sections? 2. If yes, what are the views of expert economics RA readers on the communicative functions and propositional content of the newly identified sections of economics RAs? Research methods: Eighty RAs were collected from five economics journals using stratified random sampling. Following Yang and Allison's macrostructure analysis method, we conducted an analysis of the overall structure of the RAs based on section headings and the function and content of each section. Results: Compared with the IMRD model, we found six new section types: Background, Theoretical Model, Econometric Model, Robustness, Mechanisms, and Application. Interviews were conducted to explore expert RA readers' genre knowledge on the newly identified sections. Conclusion: The findings can be useful for RA reading and writing instruction and future research on part-genres of economics articles.

Background: Environmental reporting is an indispensable part of the corporate social responsibility (CSR) report, which has become a main genre of nonfinancial disclosure for corporations. The present study explores how companies use metaphors to construct their role in the relationship with the environment. Literature review: Previous studies tend to focus on environmental metaphors in genres such as newspapers, blogs, and scientific discourse, but rarely attend to the genre of corporate environmental reporting. Research questions: 1. What metaphors are used by banking and energy companies to represent their role in the relationship with the environment? Are there similarities or differences across cultures? 2. What are their representations in terms of the corporate role, and what impacts do they have on the environment from an ecolinguistic perspective? 3. Why are these metaphors used for environmental communication? Research methodology: The study investigates a corpus of 180 CSR reports published by Chinese, US, and Italian companies with the framework of critical metaphor analysis combined with genre analysis, so as to approach metaphor use from a cross-cultural perspective. Results and conclusions: The study highlights both universal metaphors (manager, protector, and traveler) and culture-specific metaphors (the bee metaphor in Chinese, the steward metaphor in English, and the fighter metaphor in Italian) across three languages, which are used to represent the company's good intentions, caring attitude, and responsible behavior, contributing to building an environmentally responsible corporate image. Some of the metaphors seem useful in inspiring eco-constructive behavior, while others may bear eco-destructive connotations.

Book Reviews A. Quiroga Puertas ed.z Rhetorical Strategies in Late Antique Literature. Images, Metatexts and Interpretation, (Mnemosyne Supplements 406), Leiden/Boston: Brill, 2017. 227 pp. ISBN 9789004340091 Gli studi sulla letteratura nel tardo-antico si arricchiscono di un prezioso e agile strumento di ricerca grazie alia pubblicazione, a cura di A. Quiroga Puertas, di una raccolta di saggi su testi e autori di II-V sec. L'approccio esegetico e di natura retorica e tende a individuare nelle fonti le diverse soluzioni adottate dagli scrittori per rispondere alle istanze che le mutate condizioni sociali, politiche e culturali hanno imposto alia comunicazione letteraria. L'introduzione di Lieve Van Hoof (pp. 1-6) apprezza il contributo che la mis­ cellanea porta alia bibliografia di settore: l'analisi di testi trascurati, come il Simposio di Metodio o le Vite di Eunapio, ma anche il ricorso a un'ampia gamma di "interpretative strategies'' che, aggiungiamo noi, e possibile declinare in rapporto ai tre motivi-guida evocati nel sottotitolo. L'interesse per le immagini e in generale per gli effetti di evidenza visiva provocati dal testo sostanzia i lavori di J. B. Torres Guerra, A. Quiroga Puertas, L. Miguelez Cavero. J. B. Torres Guerra (Image and Word in Eusebius of Caesarea, VC 3.4-24: Constantine in Nicaea, pp. 73-89) prende in esame la descrizione dell'ingresso solenne di Costantino al concilio di Nicea nel terzo libro della Vita omonima per analizzare le tecniche ecfrastiche usate da Eusebio di Cesarea per rappresentare vividamente la scena. L'attenzione alia registrazione dei dati visivi si traduce nella costruzione di un autentico tableau vivant in cui ogni particolare assume valore simbolico per esprimere l'idea di ordine e armonia assicurati all'impero e alia cristianita dal monarca. A. Quiroga Puertas (In Heaven unlike on Earth. Rhetorical Strategies in Julian's Caesars, pp. 90-103) ritrova la stessa relazione tra ekphrasis e propaganda politica nelle Vite dei Cesari di Giuliano dove l'allusione si carica di valenze filosofiche legate al Neoplatonismo nella scena del banchetto di dei e imperatori (307c-308b), mentre il riuso dei procedimenti encomiastici codificati dalla precettistica (Menandro) e applicati da Giuliano per costruire la galleria dei ritratti imperiali, talora fortemente sarcastici , e finalizzato alia restaurazione dei vecchi ideali di moralita pubblica e pagana. Anche nello studio di L. Miguelez-Cavero, che considera la des­ crizione della collana di Armonia nelle Dionisiache di Nonno di Panopoli (Harmonia s Necklace, Nonn. D. 5, 135-189: a Set of Jewellery, ekphrasis and a Narrative Node, pp. 165-197), l'analisi delle tecniche di visualizzazione si Rheforzczz, Vol. XXXVIII, Issue 4, pp. 432-442. ISSN: 0734-8584, electronic ISSN: 15338541 . © 2020 by The International Society for the History of Rhetoric. All rights reserved. Please direct all requests for permission to photocopy or reproduce article content through the University of California Press's Reprints and Permissions web page, http:/ /www. ucpress.edu/joumals.php?p=reprints. DOI: https://doi.Org/10.1525/rh.2020.38.4.432 Book Reviews 433 allarga a considerare le relazioni con il contesto di circolazione dell'opera e Yekphrasis diviene uno spazio per interrogarsi sull'intersezione tra retorica e societa. Attraverso una serie di puntuali raffronti con la produzione artistica di eta imperiale e con la tradizione della manualistica retorica, l'autrice indica gli elementi che realizzano la scrittura visiva di Nonno di Panopoli individuando modelli iconografici e letterari senza rinunciare a contestualizzare il brano nell'economia narrativa del poema. L'intertestualita e l'elemento su cui vertono gli studi di R. C. Fowler, B. MacDougall e J. Campos Daroca. R. C. Fowler (Ecyppoouvr) and Self-Knowledge in Methodius' Sym­ posium, pp. 26-43) si propone di ricostruire l'ampio spettro di significati che il termine acocppoabv^ assume nel Symposium di Metodio e che non e possibile sintetizzare in traduzione con un singolo vocabolo. L'analisi degli echi platonici presenti nell'opera supporta l'interpretazione di questo ter­ mine che non si identifica semplicemente con la castita, ma interessa anche la conoscenza di se e il rapporto che l'uomo ha con la realta circostante . La soluzione adottata da Metodio smorza l'intransigenza di alcune posizioni cristiane in tema di verginita in contrasto...

Book Reviews 437 brush to reveal how these women's collective voices defined women's citi­ zenship in an era that suppressed it. Maddux aims to account for women's diverse practices of citizenship and civic roles at the time of the fair. This book is ultimately successful in deepening our understanding of what constitutes citizenship by accounting for multiple practices of women's citizenship. Maddux recognizes that her work can only account for a small fraction of the robust event, but her accounting is fruitful and informative. Her work certainly adds to public address and citizenship scholarship, and offers many points of departure for future study. For example, she includes a brief discussion of the interna­ tional nature of the women's congresses in the conclusion chapter, leaving the door open for others to take up her call to pay more attention to the fair from a transnational perspective. In Practical Citizenship, Maddux achieves her goal of recovering new forms of women's citizenship at the fair, which should encourage future scholarship and therefore an even greater under­ standing of women's contributions to this rich rhetorical event. Anna Dudney Deeb Brenau University Sophia Papaioannou, Andreas Serafim, and Beatrice da Vela, eds., The Theatre of Justice: Aspects of Performance in Greco-Roman Oratory and Rhetoric, (Mnemosyne Supplements 403), Leiden: Brill, 2017. 355 pp. ISBN: 9789004334649 This collected volume is an exciting and timely contribution to the study of ancient Greek and Roman rhetoric. The introduction lays out the work's premise: oratory, like theater, is always a performance involving a triangular dialogue between performer, opponent or co-actor, and audience. Influenced by the field of Performance Studies, the editors regard rhetorical texts as events rather than objects. As such, the texts can be used to recapture ele­ ments of the original performance and to reveal aspects of performance beyond oral delivery. The chapters represent a wide range of approaches to analyzing performative aspects of oratory. The majority of the chapters are on Attic oratory, with one chapter on Thucydides and five excellent chapters on Roman oratory. The following brief sketches of the contents will demon­ strate the breadth of approaches contained in this volume. The book's first section, "Speakers—Audience," contains five chapters. Ian Worthington suggests that speakers appearing before the Assembly required more skill in acting than those who spoke in the courts because deliberative speakers could be more versatile in responding to the audience and other politicians. Andreas Serafim examines Demosthenes s use of direct address, arguing that Demosthenes uses the address ta VApsc AOfjwioi in order to create a "rhetoric of community," establishing himself and the jurors 438 RHETORIC A as an in-group while excluding his opponent (31). In contrast, the address & devSpec; dixacFToci would remind the jurors that they were themselves being judged by the watching populace. Brenda Griffith-Williams claims that theat­ rical elements in Isaios 6 (the scheming hetaira, the bumbling old man) served to distract from the case's relatively flimsy evidence by building a sense of familiarity among the jurors in their capacity as theatergoers. Guy Westwood considers the dearth of examples of eidolapoeia, the impersonation of a dead person, in Classical Athenian oratory. He suggests that this practice might have been considered undemocratic, if a speaker was thought of as personally appropriating an ancestor who should belong to all. Catherine Steel demonstrates that Cicero's published speeches are misleading: in live performance, informal elements would have interrupted the speakers, requiring them to reveal their ability to successfully interact with the people and to gauge the attitude of the judges and spectators. In fact, oratory is unlike theater in that its performance is never fully scripted. The second section, "Ethopoiia," has two chapters. Christos Kremmydas demonstrates that Thucydides reveals the character and intentions of indivi­ duals and cities through dialogue—especially their style of argumentation and use of gnomic statements—as much as through narrative. Henriette van der Blom shows how Metellus Numidicus reinvented himself after being recal­ led from Africa in 107 bce. An examination of the fragments of his speeches reveals that Metellus used the "rhetoric of inclusion" to bring the people to his side while simultaneously...

Book Reviews 435 Nazianzo attraverso le categorie della stilistica antica sulla falsariga della polemica tra retori asiani e retori atticisti! Questo volume, che si conclude con utili indici di nomi e luoghi notevoli, offre un'interessante sintesi suggerendo con i suoi contributi proficue linee di indirizzo e metodologie d'indagine per le future ricerche sul tardo-antico. Francesco Berardi University of Chieti Kristy Maddux, Practicing Citizenship: Womens Rhetoric at the 1893 Chicago World's Fair, University Park: The Pennsylvania State University Press, 2019. 256 pp. ISBN: 9780271083506 The 1893 Chicago World's Fair lasted a mere five months, but the copi­ ous records of speeches and programs from the event capture the tremen­ dous social, economic, and political evolution that took place during the Gilded Age. In Practicing Citizenship: Women's Rhetoric at the 1893 Chicago World's Fair, Kristy Maddux zeros in on this fascinating period during which women were "caught in a dilemma of citizenship" (vii), meaning that they were legally full citizens but were not allowed to vote. The fair marked an almost unprecedented occasion for women's public address. Close to 800 women spoke as part of the fair's congresses on issues such as education, government, and religion. Maddux argues that the participation of these women enacted diverse citizenship practices that complicate previous understandings of women's citizenship in this era. To uncover how women negotiated greater participation in public life, Maddux analyzes a large batch of texts to identify "interrelationships or overlaps and how they wor­ ked together to project ideas of women's citizenship" during the fair (46). Maddux brings together the subjects of practicing citizenship, which has been of ongoing interest to rhetorical scholars, and women's public address at the fair, which is a subject that is ripe for analysis but has yet to receive extensive consideration from rhetorical scholars. Maddux conducts a rhetorical analysis of a discursive event that has largely been the purview of English and history scholars. She also moves away from what has been a traditional focus on suffragist rhetoric and toward previously unconsidered or undervalued women's citizenship practices. She argues that scholars have previously limited their focus to women's citizenship as the fight for suffrage, which fails to account for all the other ways in which women were organiz­ ing together and defining their public roles in the late nineteenth century. To recover women's citizenship practices, Maddux considers the fair as a "multivocal projection of the circulating discourses of the Gilded Age," rather than more common readings of the fair as a representation of contem­ poraneous ideas or an illusory vision of a perfect United States (25). Maddux identifies four practices of women's citizenship that frame the remaining analysis chapters: deliberative democracy, racial uplift, organized womanhood, 436 RHETORICA and economic participation. In Chapter 2, Maddux analyzes programs and promotional documents that demonstrate how the fair's congresses "pro­ jected a vision for deliberative democracy" for women (52). The congresses served as spaces for women's self-government and for defining their civic role. Women could celebrate their identities as women but also depart from their gendered identities when they spoke about their accomplishments in civil, scientific, and educational work. Chapter 3 considers how sixteen Congress speeches characterized acts of racial uplift as practices of citizen­ ship. For these women, the goal of racial uplift was to help women of vari­ ous ethnicities, races, and classes succeed, which in turn would benefit all of humankind. African American and white women forwarded discourses based on evolutionary progress against a backdrop of racial oppression that infused the fair and projected a model of racial uplift through working together. Chapter 4 examines how women considered membership and ser­ vice in voluntary organizations as platforms for citizenship. Women partic­ ipated in civil society and shaped their futures, and the futures of their nations, through organized womanhood. Finally, Maddux focuses on women's industrial participation and financial leadership as political prac­ tice in Chapter 5. Through speeches based in liberalism and republicanism, says Maddux, "these speakers offered models of female financial leader­ ship" and portrayed this leadership as an act of citizenship (172). The con­ clusion attends to...

Book Reviews 439 collection. Edward Harris argues that, unlike tragedy, Athenian oratory avoided the excessive expression of emotions and other histrionics because it would distract from the legal issues. Drawing on Aristotle's distinction between poetry and oratory, Harris claims that the numerous examples of emoting in the court were exceptions, rather than examples, of typical court­ room behavior. Jon Hall uses evidence from Cicero's letters and other sour­ ces to argue that judicial proceedings in the Late Republic were far more interactive and even chaotic than their modern British and American coun­ terparts. Because judges were selected publicly and were frequently wellknown politicians, they could use their service on the court to advance their own political interests. The final section, "Language and Style," also contains three chapters. Chris Carey argues that Aeschines uses a series of antitheses to cast Timarchus as feminized, depraved, and anti-democratic. He conflates Timarchus's appearance with his actions, a full-body assault that moves beyond narrative and becomes a reality seen and enacted. In contrast, Aeschines characterizes himself as metrios and a model of sophrosyne, like Solon. Konstantinos Kapparis analyzes the corpus of Apollodoros for perfor­ mance elements, arguing that Apollodoros uses vivid narrative as well as direct and indirect speech to create psychologically complex personae and to bring the action before the mind's eyes of the jurors. Finally, Alessandro Vatri uses syntax analysis to distinguish between Antiphon's forensic speeches, written for delivery, and his Tetralogies, written for publication. While the Tetralogies tend to have the more complex structures expected of a logographic text, the performed texts feature semantic ambiguities that gestures and other paralinguistic features would have clarified. Due to the broad range of topics covered in this book, more questions and ambiguities are raised than answers given. Interestingly, several chap­ ters use similar pieces of evidence to come up with opposite conclusions (Harris and Kremmydas) or to cast light on two sides of the same perfor­ mance context (Clark and Hall). While no doubt many readers will only read selections based on their research interests, the collection as a whole provides a thought-provoking roadmap of the current state of the question and indicates several intriguing avenues of future research. Hilary J. C. Lehmann Knox College Fabio Roscalla, Dalla tribuna al pulpito. Retorica del verosimile. Pavia: Pavia University Press, 2017, 130 pp. ISBN: 9788869520457 Nel corso degli ultimi anni la categoria deWeikos e stata oggetto di un crescente, giustificato, interesse. Il recente libro di Fabio Roscalla (d ora in poi R.), che viene ad arricchire ulteriormente il dibattito relativo alYeikos, si segnala per due tratti peculiari: 1) la serrata analisi testuale dei contesti 440 RHETORICA d'occorrenza del termine; 2) il zcorto circuited che viene proposto tra due ambiti apparentemente molto distanti tra loro, e non solo per ragioni cronologiche : il tribunale attico del V e IV secolo a.C. e l'oratoria cristiana dei primi secoli della nostra era. Per anticipare le conclusioni, si pud senza dubbio affermare che le analisi proposte dall'autore permettono al lettore di farsi un'idea particolarmente approfondita dell'intricato complesso di ques­ tion! sollevato dalla nozione di eikos. Da questo punto di vista, quindi, pur rifuggendo volontariamente dall'intenzione di fornire «una nuova riconsiderazione generate delYeikos» (p. 1), esse vi contribuiscono, sia pure indirettamente , mostrando come questa nozione generate si vada articolando nella dimensione concreta e variegata dei suoi usi. Non essendo naturalmente possibile ripercorrere la minuziosa disamina testuale svolta da R., mi limitero ad evidenziare, per ciascuno dei due capitoli in cui e diviso il libro, uno tra i possibili fili conduttori in grado di rendere conto della ricchezza degli spunti che esso offre. Il primo capitolo e dedicato all'oratoria ateniese e, dopo alcune considerazioni introduttive, prende le mosse da una delle piu note orazioni lisiane, la Contro Eratostene, che ha come oggetto «un evento centrale della recente storia ateniese, su cui il dibattito doveva essere ancora aperto e acceso», cosicche «Eeikos diventa [. . .] in mancanza di testimoni diretti, lo strumento di persuasione privilegiato in possesso dell'oratore» (p. 7). E' quindi particolarmente interessante osservare che in questo contesto la nozione di eikos serve non solo ad indicare una categoria...

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Book Review| August 01 2020 Review: Plato on the Value of Philosophy: The Art of Argument in the Gorgias and Phaedrus, by Tushar Irani and The Rhetoric of Plato's Republic: Democracy and the Philosophical Problem of Persuasion, by James L. Kastely Tushar Irani, Plato on the Value of Philosophy: The Art of Argument in the Gorgias and Phaedrus. Cambridge: Cambridge University Press, 2017, xiv + 217 pp. ISBN 9781316855621James L. Kastely, The Rhetoric of Plato's Republic: Democracy and the Philosophical Problem of Persuasion. Chicago: Chicago University Press, 2015, xvii + 260 pp. ISBN 9780226278629 Robin Reames Robin Reames University of Illinois at Chicago Search for other works by this author on: This Site PubMed Google Scholar Rhetorica (2020) 38 (3): 328–332. https://doi.org/10.1525/rh.2020.38.3.328 Views Icon Views Article contents Figures & tables Video Audio Supplementary Data Peer Review Share Icon Share Facebook Twitter LinkedIn MailTo Tools Icon Tools Cite Icon Cite Search Site Citation Robin Reames; Review: Plato on the Value of Philosophy: The Art of Argument in the Gorgias and Phaedrus, by Tushar Irani and The Rhetoric of Plato's Republic: Democracy and the Philosophical Problem of Persuasion, by James L. Kastely. Rhetorica 1 August 2020; 38 (3): 328–332. doi: https://doi.org/10.1525/rh.2020.38.3.328 Download citation file: Ris (Zotero) Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu toolbar search search input Search input auto suggest filter your search All ContentRhetorica Search This content is only available via PDF. © 2020 by The International Society for the History of Rhetoric. All rights reserved. Please direct all requests for permission to photocopy or reproduce article content through the University of California Press's Reprints and Permissions web page, http://www.ucpress.edu/journals.php?p=reprints.2020The International Society for the History of Rhetoric Article PDF first page preview Close Modal You do not currently have access to this content.

Book Review| August 01 2020 Review: Lecturing the Atlantic: Speech, Print, and an Anglo-American Commons, 1830–1870, by Tom F. Wright Tom F. Wright. Lecturing the Atlantic: Speech, Print, and an Anglo-American Commons, 1830–1870. New York: Oxford University Press, 2017, xi + 245 pp. ISBN 9780190496791 Granville Ganter Granville Ganter St. John's University, Queens, New York Search for other works by this author on: This Site PubMed Google Scholar Rhetorica (2020) 38 (3): 323–325. https://doi.org/10.1525/rh.2020.38.3.323 Views Icon Views Article contents Figures & tables Video Audio Supplementary Data Peer Review Share Icon Share Facebook Twitter LinkedIn MailTo Tools Icon Tools Cite Icon Cite Search Site Citation Granville Ganter; Review: Lecturing the Atlantic: Speech, Print, and an Anglo-American Commons, 1830–1870, by Tom F. Wright. Rhetorica 1 August 2020; 38 (3): 323–325. doi: https://doi.org/10.1525/rh.2020.38.3.323 Download citation file: Ris (Zotero) Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu toolbar search search input Search input auto suggest filter your search All ContentRhetorica Search This content is only available via PDF. © 2020 by The International Society for the History of Rhetoric. All rights reserved. Please direct all requests for permission to photocopy or reproduce article content through the University of California Press's Reprints and Permissions web page, http://www.ucpress.edu/journals.php?p=reprints.2020The International Society for the History of Rhetoric Article PDF first page preview Close Modal You do not currently have access to this content.

Book Review| August 01 2020 Review: La prière dans la tradition platonicienne, de Platon à Proclus, by Andrei Timotin Timotin, Andrei, La prière dans la tradition platonicienne, de Platon à Proclus. Turnhout, Brepols [coll. Recherches sur les rhétoriques religieuses], 2017, 296 pp. Jean-François Pradeau Jean-François Pradeau Université Lyon III – Jean Moulin Search for other works by this author on: This Site PubMed Google Scholar Rhetorica (2020) 38 (3): 325–328. https://doi.org/10.1525/rh.2020.38.3.325 Views Icon Views Article contents Figures & tables Video Audio Supplementary Data Peer Review Share Icon Share Facebook Twitter LinkedIn MailTo Tools Icon Tools Cite Icon Cite Search Site Citation Jean-François Pradeau; Review: La prière dans la tradition platonicienne, de Platon à Proclus, by Andrei Timotin. Rhetorica 1 August 2020; 38 (3): 325–328. doi: https://doi.org/10.1525/rh.2020.38.3.325 Download citation file: Ris (Zotero) Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu toolbar search search input Search input auto suggest filter your search All ContentRhetorica Search This content is only available via PDF. © 2020 by The International Society for the History of Rhetoric. All rights reserved. Please direct all requests for permission to photocopy or reproduce article content through the University of California Press's Reprints and Permissions web page, http://www.ucpress.edu/journals.php?p=reprints.2020The International Society for the History of Rhetoric Article PDF first page preview Close Modal You do not currently have access to this content.

Book Review| August 01 2020 Review: Il velo delle parole. L'eufemismo nella lingua e nella storia dei Greci, by Menico Caroli Menico Caroli, Il velo delle parole. L'eufemismo nella lingua e nella storia dei Greci. Bari: Levante editori, 2017, 464 pp. ISBN 9788879496766 Simone Beta Simone Beta Dipartimento di Filologia e critica delle, letterature antiche e moderne, Università di Siena, Via Roma 56, I-53100 Siena beta@unisi.it Search for other works by this author on: This Site PubMed Google Scholar Rhetorica (2020) 38 (3): 321–323. https://doi.org/10.1525/rh.2020.38.3.321 Views Icon Views Article contents Figures & tables Video Audio Supplementary Data Peer Review Share Icon Share Facebook Twitter LinkedIn MailTo Tools Icon Tools Cite Icon Cite Search Site Citation Simone Beta; Review: Il velo delle parole. L'eufemismo nella lingua e nella storia dei Greci, by Menico Caroli. Rhetorica 1 August 2020; 38 (3): 321–323. doi: https://doi.org/10.1525/rh.2020.38.3.321 Download citation file: Ris (Zotero) Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu toolbar search search input Search input auto suggest filter your search All ContentRhetorica Search This content is only available via PDF. © 2020 by The International Society for the History of Rhetoric. All rights reserved. Please direct all requests for permission to photocopy or reproduce article content through the University of California Press's Reprints and Permissions web page, http://www.ucpress.edu/journals.php?p=reprints.2020The International Society for the History of Rhetoric Article PDF first page preview Close Modal You do not currently have access to this content.

As I compose this book review, the 2020 presidential primary field is shrinking as fundraising targets are hit and missed and candidates who remain are promising to make medical care affordable for...

Being at Genetic Risk: Toward a Rhetoric of Care. Kelly Pender. University Park, PA, The Pennsylvania State Press, 2018. 174 pages, $69.95 hardcover. Publisher webpage: https://www.psupress.org/books/titles/978-0-271-08212-7.html

“Taken together, Dolmage and Estreich show how nostalgic stories about the past are intertwined with anxieties about the future and the presence of certain bodies in that future.”

“Mifsud accomplishes the rare feat of joining a skilled historical treatment with a rich set of theoretical resonances that are widely applicable to works on other periods and topics. Moreover, she accomplishes this historicized yet generative treatment in a playful, yet learned style.”

“Holmes provides a scholastic exploration and personal examination of what it means to revisit research, explore rhetors, and reframe history as a means to answer one’s own questions about identity, social justice, and change-making.”

Background: Technical communication, business communication, and professional communication are potentially overlapping disciplines with open disciplinary questions. A comparative topical analysis of research topics can identify similarities and differences between them, addressing intellectual and physical concerns for each. Literature review: Recent topical analyses have been done for technical communication. Historical topical analyses have been done for business communication. Few professional communication topical analyses exist. Some studies were done 15 or more years ago, and one related comparative study exists. Research questions: 1. What research topics are unique to each of the disciplines of technical communication, business communication, and professional communication in a corpus of research abstracts spanning 1963-2017? 2. What topics are shared among the disciplines of technical communication, business communication, and professional communication in a corpus of research abstracts spanning 1963-2017? Research methodology: I used collocation analysis on the target phrases technical communication, business communication, and professional communication from a 4822-abstract corpus. I compared words collocated with target phrases to find words unique to a single term, those shared with two terms, or those shared with all three terms. Results/discussion: Findings identified science communication as a technical communication topic; other findings corroborated previous research. Business communication findings corroborated previous research and identified an emphasis on global communication. Findings show professional communication as a rhetorically flexible term that creates a space for emerging concepts and expands disciplinary boundaries. The three shared communication, pedagogy, international, and disciplinary concerns. Conclusions: The disciplines feature some overlap but maintain distinct research foci. Professional communication is a distinctive discipline that assists technical communication and business communication by incubation of emerging concepts.

Background: The ability to create a context is essential in writing the introduction of a research article (RA). This study explores the experience of engineering Ph.D. students in Australia, for whom English is an Additional Language (EAL), in using a problem-solution-based writing model to develop context-creating skills in writing RA introductions. Research question: What is the experience of engineering Ph.D. students in creating contexts through explicit learning of a problem-solution-based model for writing RA introductions? Literature review: Genre-based teaching is a common approach in the second language classroom. Recently, a genre-based approach for writing the introduction of engineering RAs has been proposed. The descriptive values of the model, PSP-CaRS, have been shown in corpus studies of published engineering RAs. However, its applicability has not been explored pedagogically. Methodology: Twenty-nine Ph.D. students were asked to respond to a questionnaire nine months after learning the model and reflect on their experience using it. The findings were then corroborated with data obtained from interviews, researcher observation, and writing samples. Results: The findings showed that the participants perceived PSP-CaRS to be useful and they continued using it after nine months despite some difficulties encountered in the writing process. Participants' responses showed that explicit teaching of PSP-CaRS formed the foundation upon which more competent skills to create contexts were developed through practice and integration of subject knowledge. Discussion: Explicit teaching using a model can impart the basics of genre awareness to students. Once students gained an in-depth understanding of the model by working through their difficulties, they developed better genre awareness, and used the model adaptively to visualize and write their RA introductions. Conclusion: The results confirm the usefulness of the proposed model and reveal how a continuing process of learning and practicing using the model helps students develop their skills to create contexts and enhance their genre awareness.

For technical communicators wanting to learn how to enact social justice, Technical Communication After the Social Justice Turn: Building Coalitions for Action by Rebecca Walton, Kristen R. Moore, and Natasha N. Jones is a useful and insightful guide. The book successfully achieves its purpose of introducing technical communicators to social justice scholarship and practice after the social justice turn within the field of technical communication. To successfully achieve its purpose, the book provides technical communicators with methods of understanding oppressive structures in their daily lives and then establishes a theoretical framework for understanding social justice. Using this information, Technical Communication After the Social Justice Turn directs technical communicators toward stances of activism, intersectional awareness, and coalitional action. The book’s contribution to the field is that it serves as a comprehensive introduction to social justice after the social justice turn in the field of technical communication and that it anticipates and addresses questions and criticisms that both readers and researchers may have. This book will be a great asset for anyone looking to understand technical communication after the social justice turn and ways to address social justice issues in various situations, including day-to-day interactions and the workplace.

Background: Engineers increasingly work and advance their careers in international business settings. As technical managers, they need management and technical skills when working with different stakeholders with whom they may not share a common first language. Studies have revealed that informal oral communication skills are of prime importance for global engineers who face challenges in building shared meaning and formulating clear messages in meetings with non-native speakers of English. This article proposes that studying the use of multimodal resources (spoken language, gaze, gestures, and objects) in meetings can unpack how work tasks are accomplished in business through different communicative strategies. Literature review: This paper focuses on engineers' and technical managers' needs and challenges in professional and intercultural communication where English is used as a business lingua franca (BELF) in multimodal meetings. While multimodal conversation and discourse analytic studies highlight the dynamic nature of meeting interaction, previous technical and professional communication and BELF research on multimodality is limited. Research questions: 1. How do technical managers use multimodal resources to articulate their ideas in BELF meetings with their peers? 2. How does the use of multimodal resources contribute to the construction of shared meaning in explanatory, consensus-seeking, and solution-finding communication? Methodology: This study reports on two case studies and multimodal discourse analysis of video-recorded meetings among technical managers and their peers in four companies. The use of multimodal resources is analyzed in explanatory, consensus-seeking, and solution-finding communication. Results and conclusions: In BELF meetings, assemblages of spoken language, gestures, tools, whiteboard, and documents contribute to constructing shared meaning. This study has implications for global professional and engineering communication. Future research should further examine multimodality in BELF meetings.

Background: Early-stage accelerator programs teach new entrepreneurs how to identify and exploit venture opportunities. In doing so, they implicitly teach these new entrepreneurs how to develop and iterate claims. But since this function of teaching persuasion has been implicit and generally unsystematic, it is unclear how well it works. Literature review: We review related literature on the venture development process, value propositions, and logic orientation (Goods-Dominant vs. Service-Dominant Logic). Research questions: 1. Does an entrepreneurship training program implicitly teach new entrepreneurs to make and iterate persuasive claims? 2. How effectively does it do so, and how can it improve? Research methodology: We examine one such accelerator program via a qualitative case study. In this case study, we collected interviews, observations, and artifacts, then analyzed them with thematic coding. Results/discussion: All teams had received previous entrepreneurship training and mentoring. However, they differed in their problem and logic orientations as well as their stage in the venture development process. These differences related to the extent to which they iterated value propositions in the program. Conclusions: We conclude with recommendations for improving how accelerator programs can better train new entrepreneurs to communicate and persuade.