IEEE Transactions on Professional Communication Jan 1990

Visual rhetoric for online documents

W. Horton

Abstract

Many well-written online documents fail because their visual design does not account for the many differences between the paper page and display screen, nor do they take advantage of the display power of the computer. The author provides guidelines for practitioners based on extensive research on computer display. It is concluded that the visual design of the online document should be crafted to match its use, ensuring displays that are scanned quickly and read reliably.< <ETX xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">></ETX>

Journal
IEEE Transactions on Professional Communication
Published
1990-01-01
DOI
10.1109/47.59084
CompPile
Open Access
Closed
Topics
rhetorical criticism digital rhetoric multimodality
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Citation Context

Cited by in this index (0)

No articles in this index cite this work.

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