Journal of Business and Technical Communication Jul 1992

The Value of Narrative in Business Writing

KATHRYN C. RENTZ

Abstract

As in the fields of composition and technical writing, the emphasis on hierarchical organization of texts in business writing has led to a devaluation of narrative, perhaps because the kind of knowledge that narrative creates has been insufficiently understood. By elucidating the special properties of narrative as a mode of discourse and as a cognitive instrument, this article argues for the potential power of narrative in many common business writing situations.

Journal
Journal of Business and Technical Communication
Published
1992-07-01
DOI
10.1177/1050651992006003002
Open Access
Closed
Topics
multimodality technical communication professional writing

Citation Context

Cited by in this index (3)

  1. Small (2017)
    (Re)Kindle
    Journal of Technical Writing and Communication
  2. Smart et al. (2017)
    “Someone Just Like Me”
    Written Communication
  3. Ittersum (2014)
    Craft and Narrative in DIY Instructions
    Technical Communication Quarterly

Cites in this index (3)

  1. DiPARDO (1990)
    Narrative Knowers, Expository Knowledge
    Written Communication
  2. Freed (1987)
    A Meditation on Proposals and Their Backgrounds
    Journal of Technical Writing and Communication
  3. Prater et al. (1983)
    Effects of Modes of Discourse on Writing Performance in Grades Four and Six
    Research in the Teaching of English
Also cites 17 works outside this index ↓
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CrossRef global citation count: 9 View in citation network →

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