The Value of Narrative in Business Writing

Abstract

As in the fields of composition and technical writing, the emphasis on hierarchical organization of texts in business writing has led to a devaluation of narrative, perhaps because the kind of knowledge that narrative creates has been insufficiently understood. By elucidating the special properties of narrative as a mode of discourse and as a cognitive instrument, this article argues for the potential power of narrative in many common business writing situations.

Journal
Journal of Business and Technical Communication
Published
1992-07-01
DOI
10.1177/1050651992006003002
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Cited by in this index (3)

  1. Journal of Technical Writing and Communication
  2. Written Communication
  3. Technical Communication Quarterly

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