The Value of Narrative in Business Writing

Abstract

As in the fields of composition and technical writing, the emphasis on hierarchical organization of texts in business writing has led to a devaluation of narrative, perhaps because the kind of knowledge that narrative creates has been insufficiently understood. By elucidating the special properties of narrative as a mode of discourse and as a cognitive instrument, this article argues for the potential power of narrative in many common business writing situations.

Journal
Journal of Business and Technical Communication
Published
1992-07-01
DOI
10.1177/1050651992006003002
Open Access
Closed
Topics

Citation Context

Cited by in this index (3)

  1. Journal of Technical Writing and Communication
  2. Written Communication
  3. Technical Communication Quarterly

Cites in this index (3)

  1. Written Communication
  2. Journal of Technical Writing and Communication
  3. Research in the Teaching of English
Also cites 17 works outside this index ↓
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    Novel: A Forum on Fiction  
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CrossRef global citation count: 9 View in citation network →