Business and Professional Communication Quarterly Dec 2019

Hiring Managers’ Impressions of Business Communication’s Legitimacy

Craig L. Engstrom

Abstract

Data from a survey of 864 executives and managers with hiring authority suggest that business communication has external legitimacy regardless of program sponsorship and that hiring managers favor courses that comprise the business communication curriculum, such as public speaking, leadership, business management, and interpersonal communication. Findings from the study can give students guidance when selecting coursework electives and writing résumés, guide faculty in making curricular and advertising decisions, and support the legitimacy of the business communication curriculum.

Journal
Business and Professional Communication Quarterly
Published
2019-12-01
DOI
10.1177/2329490619859356
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Topics
professional writing public rhetoric
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Citation Context

Cited by in this index (4)

  1. O’Brien et al. (2024)
    Accent Bias Training in Undergraduate Human Resource Management Education
    Business and Professional Communication Quarterly
  2. Dolechek et al. (2023)
    Rebuilding From the Ground Up: Employer and Alumni Perspectives for Course Redesign
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  3. Hentz et al. (2022)
    Critical Approaches to Sustainability in the Business Communication Classroom: …
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  4. Rossetti et al. (2022)
    Accessible Communication of Corporate Social Responsibility: Development and Pr…
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