The relationship between democracy and literacy is a longstanding topic of interest both to contemporary communication scholars as well as historians of rhetoric. Democracy and literacy are both social activities. Focusing on the Classical Period of Athens ( ca. 480–323 BCE) as a specific site of study, this essay argues that the dynamic interaction of these two activities was facilitated by the development and application of technological equipment. That is, technology, in this case, refers to the equipment and machinery ancient Athenians utilized that enhanced their literate skills in order to facilitate the performance of democratic activities. Archaeological excavations over the last century, especially at the Agora, have yielded artifacts that provide evidence of the technological implements used in democratic activities. This study offers an analysis of recently excavated artifacts arguing that Athenians developed and employed equipment that utilized literacy in order to enhance the civic processes of democracy. This field study advances the conclusion that the relationship between democracy and literacy in classical Athens requires an understanding of a third factor: the impact of technology.

This study explores how prompting techniques, especially those integrated with rhetorical analysis results, may improve the effectiveness of artificial intelligence (AI)-generated business communication messages. I conducted an experiment to assess the effectiveness of these prompting techniques in the context of crafting a negative message generated with ChatGPT 3.5 ( n = 85). A multiple regression was calculated to explore prompting techniques’ impact on the negative message grades and how each technique influences the message grade. The results ( F(4, 80) = 31.84, p < .001), with an adjusted R2 = .595, indicate a positive relationship between prompting techniques and the effectiveness of AI-generated messages. This study also identified challenges related to students’ AI literacy. I conclude the study by recommending practical measures on how to incorporate AI into business and professional writing classrooms.

Instruction in cartographic or map literacy in technical communication courses can support pedagogies promoting social change. Students must develop an ability to read, understand, interpret, use, and critique maps in technical communication contexts. This article argues that attention to cartographic literacy can build on existing visual literacies to promote critical understanding of how to use and create maps that engage with issues related to social change. A description of a sample assignment is included to introduce cartographic literacy in undergraduate technical communication courses. Student map examples support the conclusion that students benefit from instruction in cartographic literacy and that cartographic literacy can be an important component of technical communication pedagogies that work toward social justice.

This essay argues that technical rhetoric in ancient Athens is neither well nor fully understood in its present historical characterization but rather is best realized as occupying a position on a spectrum of literate skills ranging from an art to a craft. The dismissive views of technical writing advanced by Plato and Aristotle should be reconsidered and specialized literate practices be recognized as an important feature of rhetoric in Athens’ classical period. A review of discursive and material (archaeological) evidence reveals that technical writing was evolving into a craft-skill in Athens as early as the archaic period and, by the classical period, would be regarded as a respected “rhetorical” profession of artistic expression. This essay urges readers to reconsider the restrictive characterization of rhetoric advanced by some historians of rhetoric and include the specialist craft-skills of writing as a manifestation of technical rhetoric that both illustrates, and more accurately represents, the range of classical rhetoric in ancient Athens.

This article reports on the second stage of a 7-year community-based research project involving service-learning students in technical and professional communication courses and nonprofit organizations in Baltimore City. The article explains how students and community members overcame failure to collaborate on literacy and employment workshops. To assess collaboration, researchers integrated usability testing on workshop resources with 15 ( N = 15) participants, postworkshop questionnaires with 34 ( N = 34) participants, and interviews with 2 ( N = 2) community partners. Participants responded positively, and 47% of workshop attendees found jobs. The article argues that community-based research should use participatory and iterative models and resilience theory.

Transgender persons face many barriers preventing them from accessing and receiving health care. Gender-transition care can be difficult because such care is frequently contingent upon geopolitics, such as location-based health-care policies that exclude transgender community attitudes and values. This article uses rhetorical cluster analysis to explore the combining two conceptual lenses—tactical technical communication and participatory localization—to study the do-it-yourself geopolitical medical literacies of transgender people in one Reddit forum. We found being trans online means to be tactical and geopolitical, encountering and negotiating geopolitical awareness of health-care options, exposing a privilege invisible to cisgender users.

Technical and professional communication instruction is well suited to helping students develop digital literacy but must be informed by research regarding how students are using specific social media platforms, particularly the propensity to post content that could damage their career capital. This study examined this question for students in Austria, Australia, and the United States. In Austria and Australia, this behavior was found to be no greater for Twitter than it was for Facebook. Conversely, for the United States, the behavior was found to be more pronounced. These and additional results regarding attitudes toward information privacy are reported.

The plaintiff suing for injuries arising from a product with allegedly defective instructions or warnings has the burden of proving each of the elements for every cause of action asserted, while the defendant prevails by defeating just one element for each cause of action. Technical communicators can increase their legal literacy by learning the elements that are most easily defeated and thereby avoid subjecting their product instructions and warnings to litigation. This article surveys the existing scholarship to show the need for more attention to legal terms, theory, and practice before explaining how lawyers approach litigation. The article then turns to each of the main causes of action—the functional approach of the Restatement (Third) of Torts: Products Liability , negligence, and breach of express warranty and misrepresentation—with an emphasis upon the elements that are most within the control of the technical communicator.

While Engineering values direct communication, indirect communication produces a kind of literacy salient for engineers that direct communication may not offer in the way indirect communication does. This article emphasizes the inadequacies of overly emphasizing direct communication for Engineering majors and explains how teaching indirect communication in the form of literature has the potential to cover some of the inadequacies one can encounter if one were to overly emphasize direct communication.

In spite of a critical turn in technical communication research, discussions of software documentation continue to forward a singularly instrumental understanding of how these types of texts are composed and consumed. Using work on multiliteracies, I illustrate how analysis of the competing evangelisms of software that occur in programming culture unveils the ways in which documentation, like code, is ideologically encoded. Attention to the evangelisms of software facilitates critical literacy and, consequently, a richer rhetorical literacy. Such literacies are necessary for composing effective software documentation and identifying how the ideologies of software and its documentation intersect with the nationally-situated cultural values in which these technologies and texts are developed and used. To illustrate this complexity, I offer examples of the intersections between free and open source software evangelisms and the national-as-local contexts of the United States, Brazil, and China.

Technical communicators are expected to work extensively with visual texts in workplaces. Fortunately, most academic curricula include courses in which the skills necessary for such tasks are introduced and sometimes developed in depth. We identify a tension between a focus on technological skill vs. a focus on principles and theory, arguing that we subvert the potential benefits of an education if we succumb to the allure of software. We recommend several classroom practices that help educate students toward greater visual literacy, based not only on recommendations from the research but also from our experience as teachers of visual communication.

To teach students how to write for the workplace and other professional contexts, technical writing teachers often assign writing tasks that reflect real-life communication contexts, a teaching approach that is grounded in the field's contextualized understanding of genre. This article argues to fully embrace contextualized literacy and better teach workplace writing, technical writing teachers also need to contextualize how they assess student writing. To this end, this article examines some of workplaces' best assessment practices and critically integrates them into an introductory technical writing classroom through a method called student-centered assessment instruments. This method engages students, as workplaces engage employees, in the assessment process to identify local requirements for writing tasks. Aligned with theory and practice, this method is not only an effective classroom assessment method, but becomes an integrated part of students' genre-learning process within and beyond the classroom.

The Multimodal approach offers technical communicators and science writers an analytical tool to synthesize the meaning made in the connections across communicative modes. This multimodal synthesis can help technical communicators better exploit the meaning-making potential of multimodal combinations and understand the needs of future generations shaped by their increasingly developed multimodal literacy.

Andrew Feenberg's critical theory of technology is an underutilized, relatively unknown resource in technical communication which could be exploited not only for its potential clarification of large social issues that involve our discipline, but also specifically toward the development of a critical theory of illustrations. Applications of critical theory help strengthen our discipline by forcing us to delineate extant approaches and consider whether democratic goals are being achieved through those approaches. If a critical theory of illustrations can be built from Feenberg's critical theory of technology, it should be useful for classroom instructors and researchers as well as theorists.

The aim of this article is to show that a better awareness of the relationship between written and spoken communication can help the writer to improve his/her effectiveness. The focus will be on written texts that precede (formal and informal) discussions. The analysis will start with a description of the differences between orality and literacy. We shall deal with the functions of orality-based texts for the readers. Then we shall move to the writing process and explain how orality can find a place in this process, how it can be linked to creativity, and how it affects the way we plan the writing process. An oral way of writing is related to an important feature of speaking, namely fluency; but it also means a specific receiver orientation, dynamic rather than static and social rather than individual. Computer mediated communication could influence a more oral approach to written texts.

The recent trend of incorporating more visuals into communication challenges technical communicators, who must now possess both verbal and visual literacy. Despite all the recent scholarship on visual aspects of technical communication, technical communicators lack thorough guidelines for selecting and composing effective images that convey thematic and conceptual information, or what Schriver calls “stage-setting” images. This article reviews existing literature in visual communication and reports results of a study that assessed readers' opinions of themes conveyed by specific example images. It then suggests that the rhetorical tropes of metonymy and synecdoche can be used to identify images for conveying certain themes, and that successful stage-setting images will show intrinsic, not extrinsic, relationships to their thematic subject matter.

We employ an array of terms to denote the visual; however, we have not yet agreed on a clear framework for understanding the function and relationship between visual concepts. I propose a literacy approach to the visual so that as educators, researchers, students, and practitioners, we acquire more than skills that rely on changing definitions and technologies but an intellectual faculty that provides the knowledge, understanding, and abilities that the visual affords. Through an analysis of arguments for visual instruction, I present the wayS in which scholars justify their claims about the visual. These arguments uncover the breadth and depth of the visual and contribute to a taxonomy of visual terminology.

This article begins with an overview of cognitive psychology research on the effects of aging on literacy and suggests the additional complications facing older adults who consume and produce text within the frame of technology, particularly on-line usage. From an overview, the text moves to patterns corporations are using to target older adults, namely as consumers and as producers. The text then explores the use of philanthropy in the corporate literacy initiatives and suggests that there are complicated issues at hand in attempting to integrate the knowledge of aging and corporate strategies into our technical writing classrooms because we enter this discussion concerned about non-traditional students, older adults who are challenged to participate in contemporary literacy initiatives, and ourselves as aging participants as well. The article ends with suggestions of possible ways of addressing concerns regarding aging.

Few concepts in the social sciences have wielded more discriminatory power over the status of knowledge claims than that of statistical significance. Currently operationalized as a = 0.05, statistical significance frequently separates publishable from nonpublishable research, renewable from nonrenewable grants, and, in the eyes of many, experimental success from failure. If literacy is envisioned as a sort of competence in a set of social and intellectual practices, then scientific literacy must encompass the realization that this cardinal arbiter of social scientific knowledge was not born out of an immanent logic of mathematics but socially constructed and reconstructed in response to sociohistoric conditions.

This article compares the historical and contemporary clothing industry with the current microelectronics industry. It argues that the development of paper patterns, along with the perfection of the sewing machine as a technology in the 1870s, “democratized fashion” for lower and middle class women just as the development of the World Wide Web and Web-making software has democratized publishing for authors before unable to gain access to an audience for their writing. Comparing the businesses of three groups of women using the World Wide Web, this article finally problematizes these historical and contemporary democratizing technologies—the sewing machine and the computer—by pointing out both obvious and more subtle socioeconomic realities which undercut some utopian promises of publishing in Cyberspace. Women are … without class because the cut and fall of the skirt and good leather shoes can take you across the river and to the other side: the fairytales tell you that goose-girls may marry kings [1, pp. 15–16].

Emphasis on page design, as an aid to visual accessibility, did not receive attention in modern technical writing until the 1970s. However, accounting documents and instructional texts utilized format and document design strategies as early as the twelfth century to enhance the organization of quantitative data and linear bookkeeping entries. Format in text was used to reflect the arrangement used in oral accounting practices and to produce uniform documents. Thus, format was integral to the rise of pragmatic literacy of the commercial reader. During the Renaissance, these early format strategies received impetus from Ramist method. The result was design strategies that attempted to capture the rigid principles of organization fundamental to commercial accounting. These early accounting documents also illustrate the plain style that would become the focus of the later decades of the seventeenth century. Clarity in language paralleled clarity in page design for the sole purpose of eliminating ambiguity on the page and on the sentence level. Plain style was thus nurtured by financial forces long before the advent of natural science.

This article discusses the adequacy of two modes of presenting information on a computer screen, i.e., the alternating screen presentation in which information is presented “screen by screen” and the simultaneous screen presentation that shows different sources of information simultaneously on the same screen. Using a simultaneous or an alternating screen presentation, subjects had to perform short writing tasks, half of which required the use of one on-line document, the other half required two documents. The subjects' task performance as well as their appreciation of the task and the presentation mode were measured. The results show that performance and appreciation data do not run parallel. While all subjects clearly prefer a simultaneous mode of presenting information on the screen, performance data are much more varied and less clear cut: when reading, subjects performed significantly better in the alternating mode; when producing a text, subjects slightly benefited from simultaneous screens.

A qualitative study using reading protocols suggests that when readers of informative documents understand conveyed information satisfactorily, they make direct confirmations and positive comprehension evaluations. When readers are uncertain about the accuracy of their understanding, they guess, make assumptions, or render the text's language into their own words. When readers' understanding is impaired, they ask for more clearly established links or relationships in the text, or they pinpoint some ambiguity or lack of resolution. When readers' understanding is unsatisfactory but not impaired, they request additional information. In addition, readers make evaluative suggestions that introduce, focus, emphasize, or reiterate their other comprehension-related responses. The response patterns isolated in this qualitative study indicate the need for specific quantitative research and suggest some directions for developing reader-based heuristics for informative writing.

The status and standards of technical communication teaching in universities are much lower than in business and industry. The four main reasons—that scientists and engineers don't know that they have a problem; that they know and don't care; that professional technical communication teaching is confused with basic literacy skills teaching; and that technical communication is not regarded as a legitimate academic subject—have a circularity that is difficult to break. Awareness of the problem is the beginning of an answer, and some examples, gleaned from a sabbatical tour of universities, are given.

Requirements of accuracy in technical writing overwhelm considerations of stylistic grace. Analysis of the resulting technical style, however, often reveals a discrepancy between technical and verbal accuracy. The object of verbal form is an accommodation between grace and accuracy. Several avenues to achieve this accommodation are presented from Martin Buber's I and Thou to psycholinguist theorists such as George Miller and Walter Kintsch. Linguistic theory and literacy analysis can also provide means of reestablishing grace, not as replacement, but in contention with technical accuracy. The aims of technical discourse, like that of all other discourse, should include the gracefulness of one human being speaking to another.

The following treatise surveys the issues and approaches for designing a computer system capable of reading, understanding, and writing technical reports. Recent progress in computer science and artificial intelligence research is used to specify the nature of the modules in the system. The processing of a sample text is observed during the phases of reading and writing a report on the origin of sunspots. The author advances some proposals for correlating syntax and semantics of English from a procedural standpoint. The discussion is illustrated with structural diagrams.

Functional illiteracy among students and graduates today is a grave concern of parents, educators, employers, and others. Literacy is a function of society, and among the most powerful of its social determinants are family and home, peer groups, the school, and the mass media. The social ferment in America during the past few decades, the recent predilection for oral communication, and the propagation of mass language have all had an impact on verbal proficiency. So have the reduced exposure to good books, the fewer opportunities of the young to hear and participate in conversations with adults, and the general laxity in social behavior, in moral values, and in linguistic and academic standards. So long as literacy is de-emphasized, devalued, and uncompensated, young people will have little incentive to learn to master the arts of speaking, reasoning, reading, and writing. Any improvement in the state of literacy will therefore await its restoration to a position of respect and reward. The fate of our nation, bound up as it is with the state of literacy, will depend on whether we effect that restoration.

To see without understanding is to see with a closed mind. To be visually literate, the mind must draw on a memory storage, perceive relationships, make comparisons. If an individual's experiences and education are shallow and limited, so are his perceptions shallow and limited.

In our efforts to more effectively communicate, the Freudian slip is one phenomenon that frequently reminds us that we are imperfect communicators. We don't always mean what we say or say what we mean. This paper is a sequel to “An Analysis of the Freudian Slip and Errors in Speech Communication,” which appeared in the October, 1972, issue of this journal. The purpose of this paper is to illustrate the occurrence of the Freudian slip in reading and writing.

Writing and speaking are basically different activities, and they must be separately developed. The first step in learning to write is learning to read. The natural way to improve one's writing is to cultivate the habit of reading for pleasure. Reading is the easiest, fastest, most convenient, most enjoyable, and most generally effective way to better writing.

Education in the discipline of literacy has not provided individuals with the basic quality of mind and knowledge with which to meaningfully control and order perceptual experience. Visual literacy is based on the discipline, the knowledge, of visual codes. A sophisticated literacy is necessary today in order to understand visual analogies and to avoid the consequences of visual illiteracy, random perception, and escapism through self-deception. The thesis of the present article is that a disciplined knowledge of visual analogies and to avoid the consequences of visual illiteracy: random perception and escapism through self-deception. The concern of communicators in all fields.