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2343 articlesMay 2018
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Abstract
“Mr. Robot speaks to the increasing complex constructions of ethos in a multimodal media ecology. That there is no position of pure and absolute sincerity, that we are all imbricated in the brutalities of capitalism, is not a novel idea; however, Mr. Robot as content seeks to agitate against the very forms of power that enable it”
April 2018
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“[M]ost plain, rational, and easie”: Rhetorical Disavowal in Early Eighteenth-Century Inoculation Pamphlets ↗
Abstract
In the second decade of the eighteenth century, English physicians mobilized a rapidly expanding print culture to launch themselves into the thick of public debate with sharply worded pamphlets defending and denouncing the newly introduced practice of inoculation (the less effective forerunner of vaccination). This paper explores the new kind of medical rhetoric that flourished in the midst of this controversy, one that downplays medical authority and even disavows its own rhetorical character, much like the vaccination debates of today.
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The Shape of Herodotean Rhetoric: A Study of the Speeches in Herodotus’ Histories with Special Attention to Books 5–9 by Vasiliki Zali ↗
Abstract
432 RHETORIC A The final topic, that of chapter eight, is lexis, "style." Enos says very lit tle about traditional features of style (e.g., pleonasm, prose rhythm), but dis cusses instead Demosthenes's "stylistic strategy," which consists primarily of what he calls "chiastic contrasting" (191). More than to chiasmus, this seems connected to antithesis, that is, the "polar" or "diametrical" opposi tion between Aeschines and himself. Enos concludes that like Lincoln, Churchill, and King, Demosthenes raised political oratory to a literary art and created a speech perfectly fitted for the political and rhetorical moment. The book could have used some good copy-editing and proof-reading; in particular, the bibliography is not easy to use. It consists of four sections; texts and translation of Demosthenes, translations and studies of Aeschines, studies of Demosthenes, and general studies. The first section is especially difficult: almost all works are under Demosthenes as author, followed by the title, so that if one is looking for X's translation, one needs to remember its exact title (some of the Texas series have the title Demosthe nes: Speeches . . ., whereas others are just Speeches . . .). Dilts's OCT is listed as a translation, as are several commentaries (e.g., Wankel's). One author is "Harris Edward Monroe." Etc. In sum, this book has much of value, especially Walker's chapter. But starting from scratch rather than revising a fifty year old publication might have improved its value. Michael Gagarin The University of Texas Vasiliki Zali. The Shape ofHerodotean Rhetoric: A Study of the Speeches in Herodotus' Histories with Special Attention to Books 5-9. Interna tional Studies in the History of Rhetoric 6. Leiden and Boston: Brill, 2015. VIII + 383 pp. ISBN: 9789004278967 This is a well-researched, detailed, and well-presented literary analy sis of the Histories of Herodotus that substantiates the author's claim that the Histories is an under-appreciated contributor to the development of rhetoric in the 5th century. As Zali explains, the intent of the work is "to show that in the Histories there is great interest in the rhetorical situation per se; that speakers are very well aware of the process of manipulating and adapting their arguments to suit the particular audience, and they do so systematically" (3). In this way, Herodotus can be understood as anticipat ing the rhetorical developments of Thucydides and the more theoretically oriented works of both Aristotle and the author of the Rhetoric to Alexan der. The Shape of Herodotean Rhetoric is characterized by the use of specific textual examples to illustrate claims about how the text operates. It also provides an impressive mixture of contextual information that is historical, political, and cultural in scope. These elements are trained on the larger Reviews 433 purpose of "a comprehensive study of particular modes, kinds and effects of speech, exemplified through in-depth discussions of case studies and of the ways these related to two overarching narrative themes: the GrecoPersian polarity and the problem of Greek unity" (31). The focus on these two themes, through the analysis of Herodotus' rhetorical choices, is divided into three sections. In the first section, "Allo cation of Speech," the analysis extends to the impact of the speeches both included and excluded as well as the selective use of both direct and indi rect speech. Zali takes these selections and choices by Herodotus to be rhe torical, choices that are made in order to advance his interpretive and persuasive goals. They are also shown to be empowering for the Greeks as presented in the text and disempowering for the Persians. Zali thus makes a strong case that these choices by Herodotus were not random. As a result, while Cicero and many others have viewed him as the father of history, Herodotus should also be viewed as a significant figure in the development of rhetoric. The text includes an appendix that categorizes all of the debates and conversations in books 5-9 by speaker, addressee and mode of speech (i.e., direct, indirect, and record of a speech act). In the second section of the book, Zali shows that a narrow definition of debate, as consisting only of instances reported as direct speech, yields...
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Abstract
Reviews James J. Murphy, ed., Demosthenes' On the Crown: Rhetorical Perspec tives, Carbondale: Southern Illinois University Press, 2016. 232 pp. ISBN: 9780809335107 This book has a curious history. First published in 1967 by Random House under the title, Demosthenes' On the Crown: A Critical Case Study of a Masterpiece of Ancient Oratory, the exact same work was then republished in 1983 under the same name by Hermagoras Press. The current volume is a "revised version" of the 1983 publication; the 1967 publication is not acknowledged but is mentioned by one author (201, n. 30). The revision consists of a new Introduction by Murphy, five new chap ters (out of eight), and a new half-page epilogue by Murphy. The three retained chapters (from the 1967 publication) are chapter two, a brief sum mary of Aeschines' career followed by a summary of his speech Against Ctesiphon by Donovan Ochs; chapter three, a translation of On the Crown (OTC) by John J. Keaney; and chapter four, a brief structural abstract of OTC by Francis Donnelly, first published in 1941. The five new chapters are chapter one, a background chapter on Demosthenes and his times by Lois Agnew, chapters on Aristotle's three main rhetorical divisions - includ ing chapter five on ethos by David Mirhady, chapter six on pathos by Richard Katula, and chapter seven on logos by Jeffrey Walker - and an eighth chapter on lexis by Richard Enos. The goal of the volume, according to the introduction is to make OTC "come alive"; in more modest terms, the book seems to be aiming to pro vide everything a student unacquainted with the speech might need to appreciate Demosthenes's rhetorical ability and, for more advanced stu dents and scholars, to demonstrate how the principles of Aristotle's Rheto ric can help appreciate the greatness of OTC. In my view, several chapters succeed quite well in accomplishing this latter goal, while several are less successful. In chapter one, "Demosthenes and his Times," Agnew gives a thor ough account of Demosthenes's life and career; she is particularly good at sorting out facts from legends, and she produces a more balanced assess ment than the many pro-Demosthenes accounts. I note only two minor mis takes. On page 25, the three charges Aeschines brought against Ctesiphon's decree are misstated; the first (not having completed his term in office) is Rhetorica, Vol. XXXVI, Issue 4, pp. 430-439. ISSN: 0734-8584, electronic ISSN: 15338541 . © 2018 by The International Society for the History of Rhetoric. All rights reserved. Please direct all requests for permission to photocopy or reproduce article content through the University of California Press's Reprints and Permissions web page, http:/ /www. ucpress.edu/joumals.php?p=reprints. DOI: https://doi.Org/10.1525/rh.2018.36.4.430. Reviews 431 stated twice (in slightly different forms) and the second (presenting the crown in the theater) is omitted (the correct charges are on 38, 153). And in the Harpalus affair Demosthenes was not tried in the Areopagus but by a popular jury (see 29). Chapters two and three are adequate, though barely so. Ochs's account of Aeschines's career is highly oversimplified, especially after Agnew's more complex treatment, and his summary of the speech is based on the 1928 Bude edition; a few more recent studies could have been noted (espe cially Harris), which are in fact in the bibliography. I cannot see any use for Donnelley's structural abstract, chapter four, which I just find confusing. In chapter five, Mirhady uses Aristotle's view of ethos to understand Demosthenes's sustained and generally successful attempt to portray him self as a good democratic citizen, better than his rival Aeschines. Mirhady is a bit dismayed, however, by the (also successful) use of vitriolic rhetoric to portray Aeschines as a piece of scum. In his final thought, Mirhady cau tions that this "sustained invective should give readers today some uneasi ness about the tendency of democracies to fall under the sway of negative discourse" (126). Mirhadv's concern must be even greater now than it was when his chapter was written. Katula's assignment, chapter six, is pathos. Using Aristotle's theory...
March 2018
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Abstract
This book examines the multimodal rhetoric of scientific arguments as they have been expressed in professional journals over the course of the past century. Through a series of chronologically ordered case studies, the author applies and develops a syncretic model for understanding scientific argumentation, which he articulates in Part 1 of the book and which relies heavily on major concepts in rhetorical theory. By applying the model to the case studies, the author demonstrates how rhetoric can provide the analytical machinery needed to grapple with the multimodal means used to create scientific arguments. In Part 2, the focus is a groundbreaking 1912 publication in the field now known as X-ray diffraction crystallography, specifically a set of X-ray photogram images included in the article that would help scientists at the time gain a better understanding of both the nature of X-rays and the atomic structure of crystals. Parts 3 and 4 present the book’s more interesting (from a multimodal perspective) case studies in terms of how arguments are assembled, circulated, and reassembled over time. In Part 5, Chapter 12 examines the rise of Photoshop as a material affordance for scientific arguments and the ethical dilemmas that this rise has precipitated. Chapter 13 provides description and tabular analysis of the use of videos in published scientific arguments, from an era when VHS tapes were mailed with journal issues through the YouTube era. It is in these chapters where the salience of and potential for the author’s model becomes clearer: As the use of multimodality rises in scientific arguments through the use of new technologies, new and better means for understanding how arguments are conceived, assembled, and circulated are needed both for authors and for teachers. Both audiences would benefit from reading Assembling Arguments. The book does not have a specific engineering focus, but it does provide a broad framework for professional communicators, teachers, and students to consider and improve visuals and multimodality in document design.
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Abstract
This paper shows how Whately’s view of presumption as a preoccupation of the ground plays an indispensable role in the study of persuasive aspects of appeals to authority and deference. This is done by showing how important connections among arguments from authority, presumption, burden of proof, and deference can be precisely defined, combined, and fitted into a formal argumentation framework for responding to arguments from expert opinion and analyzing the ad verecundiam fallacy. As the inquiry into Whately’s ideas also reveals links between Aristotelian topics and dialectic later brought out by Perelman, it constitutes an illustration showing how the study of various historically important rhetorical ideas allows us to develop contemporary models of arguments.
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Reviews 209 Jamie Dow, Passions & Persuasion in Aristotle's Rhetoric (Oxford University Press) Oxford & New York, 2015. 248 pp. ISBN9780198716266 Aristotle s Rhetoric has long posed problems of fit, which makes its uptake particularly revealing of the preoccupations that define a historical moment. Where should the Rhetoric be situated in the Corpus Aristotelicuml Is it primarily a practical work in the handbook tradition, or is it supposed to offer a full-blown theory of rhetoric? Should it be approached as a kind of philosophy, or something else entirely, especially since it devotes so much attention to style and passion? Is it even a coherent text to begin with? In his ambitious book, Passions & Persuasion in Aristotle's Rhetoric, Jamie Dow begins with these basic questions in mind, and he defends a set of interlocking answers that point to the Rhetoric as a serious, philosophical work along the following lines. Aristotle's Rhetoric is primarily a work on argumentation as understood by medieval Arab commentators along with some of our contemporaries including Bumyeat and Allen; it offers a full blown theory of rhetoric opposed to the handbook tradition of Gorgias and Thrasymachus; it is coherent in general and in detail, and it legitimates on philosophical grounds the use of passion in rhetoric. Thus, Dow's project also speaks to our historical moment—broadly postwar—when passions in political life became suspect for good reasons. Few will agree with all of the key claims as laid out by Dow or with each of the demonstrations offered. But it is an outstanding virtue of the book that Dow defends each claim with such care that even objections can be sharpened productively. In what follows, I outline the main arguments and what appears to be at stake. The first page offers the basic argument and a sense of the imperatives that make Dow's book bracing. "The principal claim defended in this book is that, for Aristotle in the Rhetoric, arousing the passions of others can amount to giving them proper grounds for conviction, and hence a skill in doing so is properly part of an expertise in rhetoric. This claim rests on two principal foundations. First, it involves defending the attribution to Aristotle of a norma tive view of rhetoric, centered around its role in the state, in which rhetoric is a skill producing proper grounds for conviction. If the arousal of the passions is part of rhetoric, thus understood, Aristotle must hold, second, a particular view of the passions: he must think they are representational states, in which the subject takes things to be the way they are represented" (p. 1). First Foundation I: this normative view, according to Dow, contrasts sharply with the merely practical understanding of rhetoric held by his pre decessors in the handbook tradition, and it diverges from the Platonic expectation that the orator needs to know the truth about the subject matter. Instead, according to Dow, Aristotle's orator should skillfully grasp plausi ble starting points for the listener's deliberations in the form of reputable opinions" (endoxa) related to the subject at hand (pp- 34—5). So how exactly is the rhetor obligated, and why isn't this obligation arbitrary? Here Dow is careful not to invoke some higher ethical principle. The obligation of the 210 RHETORICA rhetor remains immanent to the skill itself, as it becomes manifest in the context of the state organized along participatory lines. That is to say, rhetoric is by virtue of the world in which it appears as such—originally in the lawcourts and in the political assembly (p. 9). Understood at the most basic level, a rhetor should exercise skill precisely where the subject at hand speaks to the commonplaces and reputable opinions anchored in the state thus consti tuted. This is an important point that Dow wishes to extend beyond Aristotle per se: rhetorical skill has wide value and it must be measured as such (p. 76). Hence Dow gives us an ethos-proof like this: "they believe the things Pericles has said, because they believe Pericles—he himself is what is pistos" (p. 98). And then more formally this example of a pathos-proof: "1.1 register evidence...
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Reviews 211 Now for a catalog of some possible objections. Since Dow places sub stantial weight on Rhetoric 1354a 13—"for it is only the proofs that belong to the art, other things are mere accessories" (p. 40)—his interpretation of Aristotle's Rhetoric is admittedly limited (p. 9). Dow can pay little attention to epideictic speech, for instance, or to the bulk of Rhetoric, Book III. At the same time Dow is invested in Aristotle's coherent "theory of the emotions" (p. 145), which obligates him to admittedly strained arguments including some speculation about what Aristotle "should hove said" when it comes to the passionate status of friendship and hostility, for instance (pp. 153-4, italics in the original). More lenient "dialectical investigations" of the pas sionate phenomena in question are studiously avoided when Dow goes to work (p. 145), and thus he is forced to reconcile the seemingly irreconcilable. Aristotle's Book I carpenter's rule simile ("for one shouldn't warp the juror by bringing him into anger or envy or pity" as "that would be like someone warping the rule he is about to use" 1354a24-6) knocks up against the entirety of Book II and against Dow's principal claim about the legitimacy of passionate rhetoric. Finally, Dow's normative and representational take on Aristotelian emotion comes at a cost, including a social take on Aristote lian emotion that better explains how social status structures the emotions that Aristotle treats. (Konstan observes how, for instance, "the capacity for anger depends on status, and where power is unevenly distributed between men and women, anger will be similarly asymmetrical"; see The Emotions of the Ancient Greeks: Studies in Aristotle and Classical Literature, p. 60). All this is to say that Dow's philosophical mission has its disadvanta ges from the perspective of rhetoric per se. But I hope it is clear how Dow's orientation toward philosophical precision and coherence offers all sorts of new considerations for non-philosophers as well—far too many to mention in this brief book review. Dow's defense of rhetoric compels anyone inter ested to consider each careful step and conclusion, even if disagreement is the end result. The book thus invites just the sort of passionate deliberation Dow appreciates in Aristotle, and in this way Dow winds up appearing as just the sort of rhetorician he would endorse. Henceforth, scholars working on passion and persuasion in Aristotle's Rhetoric should look forward to debating Dow, as they will be obligated to do so in any case. Daniel M. Gross, University of California, Irvine Ray, Brian. Style: An Introduction to History, Theory, Research, and Pedagogy.Anderson, SC: Parlor Press; Fort Collins, CO: WAC Clear ing house, 2015. 264 pp. ISBN: 9781602356122 When people talk about style in rhetoric and composition, they often view it in dichotomous terms. On the one hand style is often viewed in the context of a very prescriptive grammarian tradition. On the other hand, style is talked about as a form of rhetorical composition. In Style. An 212 RHETORIC A Introduction to History, Theory, Research, and Pedagogy, Brian Ray successfully places style in the long history of rhetoric. Alongside Kate Ronald's essay ("Style: The Hidden Agenda in the Composition Classroom," 1999), Paul Butler's book (Out of Style, 2008), and Mike Duncan and Star M. Vanguri's edited collection (The Centrality of Style, 2013), Ray's book may be one of the most important written on style in the last twenty years. Style is broken up into nine chapters and ancillary materials, including a glossary and an annotated bibliography of major works for further reading. With a book that traces the history of style from Ancient Greece through contemporary scholarship on style, it is impossible to fully describe the text, but I will examine several key features of this book. Ray begins his work defining the major threads of stylistic definition and research. Since "style" is used in a multitude of ways (the author calls it "A Cacophony of Definitions"), Ray explores "the major modes of thought" (p. 16) pertaining to style together with their research avenues. For scholars approaching style for the first time, anyone...
February 2018
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Abstract
As we so often trip about and lose our breath over speaking precisely to “what is rhetoric(al)?,” it should come to no surprise that being asked what we want of rhetoric, of language, of an other (in language) moves us to fidget, even brings us to blush. But if we pause with these questions, lips parted without yet the words to answer, we may notice a peculiar craving that churns before the naming. We want of rhetoric—but what? We are compelled toward rhetoric—whereto? We seek in rhetoric—for? If this desire, what Hannah Arendt calls an appetite for love for its own sake, refers to the will to “have and to hold,” our love in/for/through rhetoric always seems to slip from capture. So much so that after a whirl of scholarship that attempts to wed or to divorce rhetoric from a definitive purpose, from its technē, we must now let the lids of our eyes fold into a softer gaze. What do we want of rhetoric? At last, it spills over: “I want you to be.”1We are invited into this vulnerability, to voice such a confession, in Mari Lee Mifsud's Rhetoric of the Gift: Ancient Rhetorical Theory and Contemporary Communication. This book—itself a living form of rhetorical gift/giving—in some way revisits very traditional themes of the ethics and sociality of communication and does so within the canonically sanctioned context of classical antiquity. That said, it possesses a far more adventurous spirit than do missionary readings of Aristotle's Rhetoric. For Mifsud, the possibilities of gift/giving in communication spread beyond exchange and art; she explores rhetoric's gift/giving as “prior to and in excess of art, not as some rudimentary system of relating that awaits systematic and philosophical development, but as some thing, some event, some movement, other than art, other than technē, incommensurable even, meaning outside the system of exchange altogether, beyond exchangist figures, meaning other than signification, other than symbols, yet always already within and functioning” (3–4). In these first pages, Mifsud gently loosens rhetoric from the grip of its application. Should we not want it for our own desired ends, should we let it move, rhetoric in/as/through gift/giving gives back to us new ways of thinking about communication as in and outside of word exchange, both stirring inside and brimming over technē.Among the multiple gifts/givens that “rhetoric of and as gift” offers is that it frees us to openly explore the relationship between language and love, two creatures who have long been twisted together in the corner. Love in/for/through rhetoric is spoken just above a whisper by Mifsud (such secrecy may be well matched to the ethereal relationship she draws between rhetoric and the gift). “What Aristotle himself called happiness, Cixous, jouissance, Schrag, love, Spivak, care, and Johnstone, freedom” is draped by her more explicit elaboration of “giving rhetoric” as poiesis, creative and generative practice (11). In this vein, Mifsud gathers her chapters around three interlaced topics: 1) creative rather than technical critical orientation; 2) the gift's sacrifice for/by communication; and 3) gift/giving rhetoric as relationality that makes way for the polis. She takes up these topics through an examination of Homeric gift/givens in Aristotle's Rhetoric that have up to this point been a hushed dimension of the field's work. In so doing, Mifsud both explains (in excess) and performs (poetic) rhetoric of and as gift, giving way to a “creative consciousness, capable of what Cixous calls “Other-love” (148). In short, Mifsud's articulations of the “and” that dwells between “rhetoric and the gift” allows us as critics and citizens to imagine and practice love in language by letting whatever is other be.An aside dedicated to (the technē of) exorida, the (art of) beginning, and a moment for reaching shared understanding: it would both betray and misrepresent Mifsud's insights to here tidily align each chapter with creative historiography, sacrifice, and givens in the polis. As she is committed to letting the poetic emerge and exhibit, Mifsud's footing in her project is not steady, and the reader swerves behind her shifts. Therefore, this review wanders more thematically than chronologically. It slides amid subjects, and it invites further wandering. Yes, the task of “review” remains at hand, however the occasion calls, too, for embracing logos as “a gathering,” an “invitation to you to see what you might see, to be free, … to imagine all the more to be imagined” (55). Echoing what is familiar but doing so in a way that allows what is being said to nonetheless be experienced as new is, after all, the function of Homeric poiesis.2Mifsud continuously pronounces distinctions between creative and technical orientations, between Homeric and technical rhetoric, and so tempts her readers to believe that there must be some contest between rhetoric that is contained and rhetoric that is allowed to be in excess; however, she is very clear throughout her book that poiesis is not anti-technē. That is, poetic gifts/givens pulsate in carefully composed expressions and, at the same time, exceed them. Her traversing of these planes, as she all the while welcomes any surprise that comes from their movements, indicates a creative rather than technical orientation toward thought, language, and other, fully appreciating the gift rather than reflexively tucking it behind organization and argumentation. This is not to say that operating from a technical orientation erases the poetic; it simply emphasizes a means-to-an-end approach at the expense of letting the poetic come into view. As Mifsud puts it, technical thinking/writing/acting entails “an exacting efficiency to achieve the end of reason” without yielding to its excess (19).Mifsud articulates this difference in the first chapter through a focused comparison of how Homer and Aristotle have been historicized as rhetorical figures. Here she takes issue with technical historiographical interpretations of Homer, which depict him as “being a poet with a run-on style” and lacking rationality. Technical language reveals “a complex mind capable of abstract and critical thinking,” and thus Homer is seen as “primitive” (20). The technical historiographic interpretations of Homer are not just considered “technical” because of their emphasis on technē (for Homer's so-called failure to contribute a technē of rhetoric may be attributed to the mistake of counting him among rhetoricians to begin with) but because they measure Homer against Aristotle's view of rhetoric, certain defined preconditions for the rhetorical, and the particular demands of the polis. That is, evaluations of Homer on these grounds affirm the authority of Rhetoric and position Homer as the negative, the other whose form can only be traced recognized when aligned with what forms of rhetoric are presumed proper (21–22). Mifsud asks what an affirmative attitude toward Homer would offer to rhetoric: reconsidering Homeric gifts/giving and their relationship to language and being blends and blurs the borders of rhetoric solidified by technē, fixations on the logical, the figurative, and the representative (25–26). She spends the remaining chapters of the book performing a “creative historiographic” approach for the purposes of exploring how Homer contributes otherwise to our understanding of rhetoric. Put differently (here she borrows from Deleuze), Mifsud seeks to “deterritorialize” what we know of rhetoric, all the while appreciating that ultimately rhetoric will be “reterritorialized” by way of technē (28). “Such a creative orientation toward history and theory writing allows for rhetoric, in acknowledgment and performance of the gift, to offer a return to itself to and in excess of exchange” (30).Commitment to a creative orientation to the rhetorical calls for giving (in)to the excess of language and yielding to the multiple experiences a poetic rhetorical act makes possible; such an orientation immediately transforms the relationship the rhetor has with words, who is no longer bound up by purpose or utilization but allowed to roam. It also transforms the rhetor's relationship with the addressee for whom the words were uttered. Poiesis puts to bed any expectations that a message or meaning is transmitted or even merely “understood;” instead, language (and the other sharing in it) enjoys the loving liberty that comes from being let to be. Mifsud describes this “hospitable” rhetor in Deleuzian terms as no longer an author but a production studio undergoing wholly creative labor without method or rules (146). And, for hospitality's sake, the giving rhetor/rhetoric as gift must demand some sacrifice. Sacrifice “informs the gift and is an effect of the gift. To give requires sacrifice of some sort, for to give is to give away, to let go” (95). A creative relationship to rhetoric requires a radical openness to/with language, as it requires letting the other pull from our words whatever he or she sees in the expression without the rhetor burdening him or her with what it really means, and thus Homer is the personification of this giving.Specifically, Homer plays host to Aristotle. Homer is referred to and relied on throughout the Rhetoric, but he is not exactly paid homage (95, 100). Sacrifice explicitly requires the giving away of goods hard to come by and a giving away of self—Aristotle sacrifices Homer by “circulat[ing] only the thinnest slivers of Homeric doxa,” compressing vivid scenes from his epics into “sound bites” that fit the defined purpose of rhetorical technē (96), and by sacrificing the “poet” himself to “the new signification of rhetor, more in line with the norms and needs of classical technē” (100). Mifsud is very clear that Aristotle's sacrifice of Homer, Homeric givens, and poiesis “should not be considered an abuse of Homer. Homeric hospitality is unconcerned with exploitation by the one in receipt of its gift, and by virtue of poiesis, even though the poetic is reduced by Aristotle to prose more fitting for the technical, “we have no ‘true’ Homer' … to recover” (96). Homer, agnostic toward himself and his creation, makes his offerings without acknowledgment as such or obligation to reciprocate or to receive in any so-called appropriate manner (the sort of offering Aristotle names kharis in his Rhetoric). Aristotle's appropriation of Homer marks the taking place of giving rhetoric, and just as Homer's epics inhabit Aristotle's Rhetoric (however subtly), just as poiesis sighs between technē's articulations, the gift/giving gives rise to and nurtures the rhetorical.Nonetheless Mifsud remarks that our memory of rhetoric's foundations in the gift/giving has faded. Its appearance has been stamped over repeatedly by “procedural operation” and “technical knowledge,” even in the polis, the place where men supposedly show themselves for who they truly are (103). At this point, after insisting for over one hundred pages that poiesis has never really abandoned rhetoric, even if it just faintly glows in the face of technē, Mifsud mourns poiesis as if it has been lost, given away to the “service of technē.” Its dissolution in our interactions with others is tragic: “Things and people in a polis culture are related through distant, abstract mechanisms of power rather than personal relations, through technical proceduralism and utility more so than through hospitality and honor.” The forfeiting of the poetic to the technical not only restrains creativity capacity and limits our access to worlds yet known through language but also transforms communication from a medium through which we come to know and love the other into a barrier wedged between the self and other (103).With the erosion of rhetoric as gift/giving by “end-driven goals,” the other does not appear at all except as a commodity, one whom the rhetor seeks to win over, to persuade, to possess as a means to securing the rhetor's own ambitions and aims. In sum, rhetoric drained of the poetic, rhetoric made into merely “a technical apparatus to secure judgment,” is rhetoric drained of its ethical and genuinely political dimension (104). This dramatic warning against forgetting Homer raises some crucial questions about the polis in the midst of the field's ongoing romanticization of civic discourse, democracy, and justice. Mifsud grants that these matters are indeed worthy of attention but maintains that they neither can nor should dictate rhetoric's expanse (104). It would be fair to say that Mifsud does not ask that we abandon our idealistic vision of the polis but to embrace it more tightly, and forging such intimacy, she suggests, is possible only by recognizing the limits of technē and reaching into its excess, where the poetic lies in waiting.In the latter portion of her book, Mifsud is most lucid about the stakes of her appeals to recover rhetorical gift/giving. When the rhetorical is curbed by a sought-after result, when the other is not to be seen or acknowledged through rhetoric but possessed by it for the purpose of policy, allegiance, lawfulness, equality, and so forth, the ethical and political relations made possible in and through language are compromised. It is beside the point that these purposes may be valuable or good; “possession” is the operative phrase: renouncing Homeric poiesis directs our visions and capacities only toward a “particular order of things” at the expense of recognition of the other qua other and at the expense of recognizing language as such.3 It feels as though Mifsud is calling for rhetoricians to reclaim the poetic in order to remember rhetoric's origins in the gift, thereby radically rethinking what sort of inquiry rhetoric should take up and how we engage in our questions together through the written and spoken word. Do we revitalize the subject of style? Are we now obliged to open our understanding of publics in a way that intimates rhetoric gift/giving? Maybe. Whatever instruction Mifsud leaves to her reader is confused by her compulsory bow to Derrida's critique of gift giving (127, 139–43, 161). “The archaic Homeric gift economy is not our savior,” she assures (143).But if the rhetorical is concerned with the question of language and (love of) the other, why not heed Homer's example as host? Mifsud's most compelling contribution is a critique of the ways we indefinitely affix argument, persuasion, policy, and democracy to rhetoric's art; or, put differently, the ways in which we have only asked after how language can serve our self-determined appearances or preconceived designs and purposes. The gift/giving rhetoric requests at last (as it always has) to let the question of language—language as a question—surface, to let it shimmer in the expression of the other, to let it ring in the other's voice. True, this is a matter of love. Never mind that gifts may implicate language or the other in a reciprocal exchange. Should we be wary to let language in turn give voice? Through this thesis we approach a Levinasian dream, whereby the other finds himself in (the other's) expression, and the other is recognized in an intimate state, already giving of herself. This is not obligation so much as a joining, a touching and being touched. Mifsud is thus too humble in her final appeals: the spectacular transformation of our relationship to language that Rhetoric and the Gift performs—throwing back into question what we know/that we have ever actually known/whether we can ever know rhetoric's potential—is the necessary beginning of loving an other and of loving the world.
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Abstract
With this issue, Philosophy & Rhetoric begins its fifty-first year. It is an honor to play a role in this turn and a privilege to serve the journal as editor.Looking back for a moment, I remember my first encounter with P&R as a young graduate student at Northwestern—Tom Farrell gave me the galleys of a forthcoming article, a gift that led me into the journal's archive and left me to hope that my first piece of scholarship would appear in its pages (almost, but not quite). Since then, P&R has been a constant source of inspiration, provocation, and understanding. In 2005, I was quick to accept Gerard Hauser's invitation to serve as the journal's book review editor, all the more so as it offered a chance to work closely with a scholar that I had long admired. The opportunity exceeded every expectation. Over the course of a twelve-year collaboration, I benefited so very much from Hauser's sharp insight, intellectual generosity, and friendship. Jerry is a cherished colleague and a good friend.This is a moment to underscore the importance of the inquiry that has defined and distinguished Philosophy & Rhetoric from its very first issue—with respect to this remarkable history, I strongly recommend reading Hauser's introduction to the fiftieth anniversary issue (50.4). Whether one looks inside or outside the academy, there is an evident if not urgent need for original scholarship that addresses the intersection of philosophy and rhetoric. This is a moment to extend and deepen P&R's longstanding mission, not least in light of emerging lines of inquiry, shifting disciplinary constellations, new forms of writing and reading, and popular skepticism about the value of the humanities.The work ahead is a joint effort. From the beginning, I want to express my thanks to each member of the journal's editorial board, including several individuals who agreed to serve after the print deadline for this issue. In the same breath, it is my pleasure to announce Daniel M. Gross as the journal's new essay and forum editor and Kelly Happe as the P&R book review editor. I am grateful for their willingness to serve the journal. All editors should be so lucky as to have the chance to work with such talented and thoughtful colleagues.Perhaps transition is the norm, not least for philosophical-rhetorical and rhetorical-philosophical inquiry. But transition is neither uninterrupted continuity nor unhinged change. With its fifty-first volume, the journal publishes articles that exemplify its best traditions. They are an original and important mix, a set of jointly-edited inquiries that ask after our most important questions, afford theoretical and practice insight, and open space for debate. With them appear select book reviews and a variety of forums and critical essays, along with a new “books of interest” list. The volume's fourth issue will be a guest-edited special issue.There will be time to speak more about what's to come. Here, in this moment, there is a more pressing call, a need to pause and reflect on a truly remarkable record of intellectual leadership and scholarly service.Gerard Hauser edited Philosophy & Rhetoric for fourteen years, assuming the position in 2003. Fourteen years! Before that, between 1976 and 2002, he served variously as the journal's coeditor, associate editor, and consulting editor. And before that, from 1970 to 1976, he held the post of book review editor. One of Hauser's many articles appeared in the journal's second issue.This record is not simply commendable, though it is that. It is astounding, a truly extraordinary accomplishment, one that testifies to Hauser's sustained intellectual vision, tireless leadership, and steadfast commitment to interdisciplinary inquiry, all of which have served the interests of multiple fields, supported groundbreaking scholarship, and promoted crucial intellectual exchange. For the vast majority of the last fifty years, Hauser has served if not led Philosophy & Rhetoric. He has broadened the journal's audience and deepened its reach. His patient and visionary work has distinguished the journal—nationally and internationally. Hauser's contribution to Philosophy & Rhetoric is not simply self-evident—it is indelible, properly so.In this light, and on behalf of the journal and the Pennsylvania State University Press, it is my utmost pleasure to name Gerard Hauser as Philosophy & Rhetoric's editor emeritus. I do so with abiding gratitude and in the hope that there will be moments in the future when I have the good fortune to work closely with Jerry.Last but by no means least, I want to express my deepest thanks to Jean Hauser, who has served as P&R's managing editor for the last ten years. This extraordinary service demands the fullest possible recognition. As so many well know, Jean's work has made a crucial difference—to the journal's editorial group, its contributing authors, and its readers. I have personally relied very much on her skill, insight, dedication, and wit. On more than a few occasions, she has kept me out of the tall grass. In the last months, she has taken the time to introduce me to some of the more hidden ways and means of the journal—I am very grateful for this help.In the coming weeks, I hope that Philosophy & Rhetoric's readers will take a moment to reach out and express their appreciation to both Gerard Hauser and Jean Hauser. Individually and together, they have served—and indeed built—Philosophy & Rhetoric with grace and with the greatest distinction.
January 2018
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Abstract
“Yik Yak was simply too open, too democratic, too anonymous, and too ephemeral to survive in the monetization-driven world of social media platforms today. Unlike Snapchat, which we use as counterpoint in this article, Yik Yak appears to have been incompatible at the structural level with what we call corporate kairos.”
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Abstract
Except for metaphor, tropes are arguably irrelevant to the analysis of science and technology. Among tropes, moreover, hyperbole and irony seem particularly ill-suited as the former exaggerates, while the latter undermines, two strategies at odds with a language intent on closely following the contours of the world of experience. While neither hyperbole nor irony has a place in the professional discourses of science and technology, both play a role in their popular representations. Hyperbole expresses our sense that these achievements exemplify the sublime, a form of experience applied at first to feelings of awe generated by great literature, then in succession to natural wonders like the Grand Canyon, triumphs of science like Newtonian physics, and such technological achievements as the computer and the Large Hadron Collider. While the Collider, the largest and most powerful experimental apparatus ever built, is an unalloyed technological triumph worthy of hyperbole, some of the alterations in social life that the computer has ushered in are open to skeptical debate. This is especially true to the extent that computer-facilitated communication has taken the place of the face-to face interaction that makes a robust social life possible. Irony is this skepticism’s vehicle.
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Abstract
This essay uses rhetorical analysis to defend the population geneticist Richard Lewontin from accusations made by E. O. Wilson and others that his Marxist social philosophy distorts his empirical science. I suggest that Lewontin’s appeal to his own authority as an experimental evolutionary biologist supports his claim that racism has no biological justification and that it is his opponents whose assumptions about society distort their scientific arguments.
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Abstract
The original research of Johnstone and Graff on the bouleuteria of ancient Greece and their physical and acoustic features will, I predict, have a significant impact on future work in the history of rhetoric. Of equal importance to me is their gathering together in one easy view the site plans and reconstructions—in some cases three-dimensional reconstructions and interior views—of Greek council houses. Though students of ancient Greek rhetoric will be familiar with the functions of the council house, this will be for most the first opportunity to view this collection of council-house plans and reconstructions in close proximity. This collection and arrangement of images constitute an argument for a deliberate and principled evolution in the architecture of council-houses, from the mid-sixth-century structures at Olympia (Johnstone and Graff, Figures 6–7c) and Athens (Johnstone and Graff, 1a and 1b) to the second-century curvilinear structures at Athens and Miletos (Johnstone and Graff, Figures 17a–21b). Their essay demonstrates nothing less than the invention of a specifically rhetorical space, parallel to the development of deliberative arenas like the Pnyx.We shouldn’t let the current ubiquity of the semicircular, banked theatral area obscure or diminish for us the significance of this invented spatial configuration and rhetorical technology. Today, this form is ubiquitous in lecture halls, movie theaters, playhouses, churches, and assembly halls around the world, but it was for the Greeks a significant achievement and a rhetorical one, as Johnstone and Graff’s essay makes clear. Its underlying purpose was the collection, arrangement, and display of a collectivity—the creation of a people—for mutual regard through political deliberation in service to the city. I mean here to invoke both constitutive rhetoric (Charland) and the social imaginary (Castoriadis). Rhetorical spaces like the council house were instrumental in constituting the polis as an imagined, known, and valued entity.The Greeks, of course, had a name for what Johnstone and Graff have brought together for us. They called something collected and arranged so that it could be easily or clearly seen in one view, eusynoptos. As a result of Johnstone and Graff’s essay, the historical development of the Greek council house as a distinctly rhetorical space becomes eusynoptos. I might then coin the term eusynoptic to name the effect of collecting and positioning objects so that they can be easily seen, and so that the principle underlying their orchestration can be clearly understood. A eusynoptic image, scene, or perspective features a collection of otherwise disparate items deliberately selected and gathered, and strategically arranged for complete visibility of all items within a 180 degree radius. A scene so configured generates in the spectator a clear and rapid comprehension of its implicit rationale. What is eusynoptos is not simply easy to see at a glance, it has been rendered so in a way that demonstrates and illustrates its controlling idea.Graff and Johnstone’s essay makes immediately clear to me that the underlying principle and implicit rationale governing the historical development of bouleuteria from the sixth century to the second century BC was itself eusynoptic. Greek cities and Greek architects crafted and refined their bouleutêria to highlight the ability of both speakers and audiences to easily attend to and comprehend at a glance the collective—the city as its citizenry—and the issue before them in deliberation, and they did so to highlight this very mutual co-presence, to make plain to the council the importance of seeing and being seen, hearing and being heard, by speaker and spoken to alike. I suspect that the rhetorical importance of eusynoptics has till now escaped our attention because its disparate applications have not been collected or arranged.Eusynoptic techniques are tools of arrangement and subordination, of hypotaxis out of parataxis, of bringing the many into one: one view, one principle of organization, one controlling idea or purpose. Such a goal might seem mundane to the modern world, where Aristotle’s rules of identity, non-contradiction, and the excluded middle go without saying, where hierarchical rules of composition are universally taught, and where Whitman’s “Do I contradict myself? Very well, I contradict myself” remains an eccentric view. But ancient Greeks even into the Roman age regularly entertained incompatible or inconsistent ideas or images in close proximity, what Perry calls “the capacity to see things separately,” and what Veyne refers to as “the Balkanization of the mind” (92). Versnel notes the paratactic character of much Greek literature as “the linking of disparate and not seldom contradictory or incompatible parts and the (apparent?) lack of a uniting and binding central concept or theme” (214). In the same way, Greek city development has often seemed “unsystematic and irregular” (Wycherly 7). Eusynoptic bouleutêria and similar spaces catalyzed then and demonstrate now a Greek commitment to principles of organization, subordination, and comprehension. The elements of eusynoptics are worth reviewing here.Keeping or having something in view implies keeping it in mind and affording it some attention and regard, respect, or affection. And, by contrast, keeping it out of sight implies keeping it “out of mind.” When the ancient hero Diocles fled from Corinth to Thebes to escape his mother’s incestuous love, his lover Philolaus followed him to Thebes, but retained his love for his home city, Corinth. In death, their tombs reflected their allegiances: “Even now people still show the tombs (of Diocles and Philolaus), in full view of each other, and one of them fully open to view in the direction of the Corinthian country but the other one not” (Aristotle Politics, 168–169, 1274a35).Greek homes turned inward around a central courtyard, but kept external windows high and small, so that its members might be visible to each other, but not to outsiders (Phoca and Valavanis 26–29). And after it was partially destroyed by the Persians, the ruins of the old temple of Athena (archaios neos) were left visible on the Athenian Acropolis, to preserve a memory of Persian hubris and Athenian suffering, and a desire for revenge.1 Greeks expressed their values through the planned visibility provided by architectural spaces.Arranging social space to enable mutual visibility was also a goal of city planning. Aristotle limits the population of a city to the number that can be easily seen in one view: “The best limiting principle for a state is the largest expansion of the population with a view to self-sufficiency that can well be taken in in one view” (Aristotle Politics 558–559, 1326b23). In like manner, the city territory should also (from one privileged vantage point) “be well able to be taken in at one view” (558–559, 1327a). This implied not only the ability to see the physical city from one position, but the capacity for the citizens to gather as a collective, to see and be seen by each other.By contrast, a city or a citizenry too large or diffuse to be easily seen could not be comprehended, and thus could neither act wisely nor be managed well. Isocrates complains that “Athens is so large and the multitude of people living here is so great, that the city does not present to the mind an image easily grasped or sharply defined” (Antidosis 282–283 §172). It would be the task of structures like the Athenian council house to make such an image possible and useful.Through its visibility, a person, structure, or text could be grasped, regarded, remembered, observed, and managed. A space or place could be called to mind and taken to heart, including all the characters, actions, and events that it contained and made possible. For these reasons, the Greeks planned structures, precincts, and even whole towns mindful of how, and from where, they could be seen. In particular, Greek spatial planning often valued the full and contiguous visibility of structures within a sacred precinct or area, such that no structure obstructed another and no spatial gaps were left open, so as to maximize visibility of all structures in the smallest possible space (within a 180-degree field of vision), with the exception of the path of approach open to the surrounding countryside, called the “sacred way” (Doxiadis 5).For example, the Sanctuary of Athena at Pergamon was built so that each of its elements—the stoa, altar, temple, and column—was visible within the peripheral vision of a visitor at the entrance. From this perspective, every object filled in the gap left by the other objects, without any one element obstructing any other, presenting one contiguous scene. This principle applies to a wide range of sacred precincts and urban areas across the Greek world.The same principle applied to city planning. Pergamon was laid out so that all the important structures could be fully seen in one view from the theater stage. The elevation of the hillside made it possible to cluster public buildings so that all were visible without overlap. When the theater was in attendance, a speaker or performer would see the city (its citizenry) as well as the city (its important public structures) together at a glance (Wycherly 28–29). The indoor square and round bouleuteria utilized the same combination of elevation, contiguity, and positioning, albeit with a more uniform geometry, the more clearly to express an aesthetic and egalitarian ideal.An understanding of eusynoptics reveals that it would behoove anyone who sought to know (and control) his city—like a prospective tyrant—to keep its people (and their actions and associations) within clear view, and arranging “for the people in the city to always be visible and to hang about the palace gates, for thus there would be least concealment about what they are doing and they would get into the habit of being humble” (Aristotle, Politics 460–461, 1313b7).If Aristotle’s insight applies to Athens, then it is possible that Peisistratus worked to secure his tyranny at Athens by arranging to have the people “hang about” his palace gates (Johnstone and Graff, Figures 1a and 1b) so that they would “always be visible” to him and would “get in the habit of being humble.”The Peisistratids selected a flat area northwest of the Acropolis to build their new agora. At the southwest corner of this open space, a palace is built (Johnstone and Graff, Figure 2a). To the north, an altar to the twelve gods is set up. To the east is a fountain house where women could collect fresh water. The Panathenaic way ran past these two structures, toward the Acropolis. A large open space was available for political, sporting, and theatrical events and for market stalls, creating a eusynoptic gathering place (Camp 32–36).The resulting triangular shape embodied Aristotle’s principle of eusynoptic surveillance and provided a model for the shape of the democratic Pnyx. Like the agora, the Pnyx was an essentially triangular arena built for eusynoptic gathering of the city anchored by the bema rather than the palace complex.2 The logic of eusynoptic parataxis that shaped the bouleuteria, as Johnstone and Graff demonstrate, also shaped the agora, the Pnyx, and, as we’ll see, the polis.Isocrates’ complaint notwithstanding, Athens, too, was laid out so that the city was visible from at least one eusynoptic vantage point without any one important element obstructing any other. In its earliest form, a speaker at the Pnyx could see in one view all the citizens gathered together (Pnyx, from puknos, means “packed” or crowded) while, at the same time, the assembled citizens could see easily at a glance the whole city laid out before them (Pnyx I, see Thompson 134–138 and plate 18a; orientation, see Camp 4–5, images 1,3). From the Pnyx hillside, the late fifth-century spectator could see, from the far right (southeast): the (unfinished) temple of Olympian Zeus, the theater of Dionysus and Odeon, the Acropolis, and Parthenon. A citizen looking to the Parthenon from the Pnyx would see the temple of Athena Niké (just to the left of and jutting out in front of the Propylaia) nested inside of the larger Parthenon further back.Just to the left of the Acropolis, spectators could see the Areopagus and then, directly in front of them (on a line running through the center of the Pnyx), the western edge of the agora and its important structures, including the stoae, council house, temples and altar. Immediately to the west was the temple of Hephaestus, the Kerameikos, the Dipylon gate (along with the Sacred Gate and Sacred Way to Eleusis) and the Piraeus gate. This contiguous arc of structures asserted, like the curvilinear bouleuterion, albeit with less mathematical precision, that Athens as place and as idea belonged to the political participants who could see it.Visible beyond the city lay the country and many rural demes. In Aristophanes’ Acharnians (25), as Dicaeopolis sits in the Pnyx, he gazes upon his fields out in the rural deme of Acharnai, and longs for peace. In this way, an audience would see in one view the entire polis: all the landmarks of the urban center and the rural demes that made up Athens, even as the speaker saw the entire city in the form of the citizens themselves.Tellingly (but not surprisingly), when, with Spartan aid, the Thirty Tyrants overthrew the democracy, one of their first objectives was to reverse the direction of the Pnyx. The idea may have been to prevent the people from seeing (and keeping in mind) the city which they were voting to preserve and protect (Plutarch §19, 99).This principle of a visible array, selected, gathered, and arranged so that it could be seen “easily at a glance” as an organic whole, did not only guide the construction of bouleuteria and other structures, it also shaped the evolution of rhetorical artistry through the spatial metaphors applied to it. That is, the spatial logic of the bouleuteria also provided a fundamental principle of rhetoricStyle, says Aristotle, should be periodic, “and by period, I mean a sentence that has a beginning and an end in itself and a magnitude that can be easily grasped (eusunopton)” (Aristotle Rhetoric 386–387, 1409a–b). Aristotle and Demetrius alike explain with the image of runners on a circular running track: “For at the very beginning of their race the end of the course is already before their eyes, hence the name “periodos,” an image drawn from paths which go around and are in a circle” (On Style 354–355, §11, cf Rhetoric 386–7, 1409a).Plots (of dramatic and epic poems) too should have magnitude, with actions selected and arranged so that the arc of the whole can be seen in one view: “So just as with our bodies and with animals, beauty requires magnitude, but magnitude that allows coherent perception (eusunopton), likewise plots require length, but length that can be coherently remembered” (Aristotle Poetics 56–57, 1451a5, cf 118-119, 1459b; and contrast 116–117, 1459a30–35).Most importantly, speeches should convey an argument in a way that is easily comprehended at a glance. One function of enthymemes, says Aristotle, is to help a lay audience (untrained in dialectical reasoning) more easily see (sunoran; 22, 1357a) a long chain of reasoning in one view (Rhetoric 22–23, 1357a and 288–289, 1395b).3 A well-selected series of enthymemes can tie up even a sprawling narrative nicely and make clear its underlying rationale.Even at the outset of rhetoric, Corax, after gathering the people and his thoughts together, eusynoptically began “to advise the demos and to speak as though telling a story, and after these things to summarize the argument and to call to mind concisely what had gone before, and to bring before their eyes at a glance what had been said to the demos (Rabe 12–13, italics inserted).I am suggesting that the bouleuteria collected by Johnstone and Graff demonstrate eusynoptics to be central not only to civic structures and spaces, but to rhetorical artistry as a whole. In texts as much as in spaces, paratactic arrangement like that perfected in late bouleuteria proves crucial to persuasion.
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Abstract
Shannon Walters’ Rhetorical Touch stretches the consideration of embodied rhetorics to embrace the sense of touch through both classical rhetoric and contemporary disability studies. Key to Walters’ project is a rereading of Aristotle’s pisteis—logos, pathos, and ethos—through the sense of touch. To examine the productions of a variety of disabled rhetors, she draws upon rhetoricians from Empedocles to Burke, on phenomenologists such as Merleau-Ponty, and on disability-studies scholars such as Cynthia Lewiecki-Wilson and Brenda Brueggemann. This broad, disciplinary-crossing quality of her scholarship makes sense because she situates touch as “a sense that transcends bodily boundaries; it demands an approach that also transcends boundaries” (8). Though her project is solidly within the realm of disability studies, it can and should affect how we do scholarship in rhetoric.Through an understanding of Empedocles’ sense of logos, Walters argues that touch is the broadest means of persuasion, and, furthermore, that it is the sense that ties all humans together, those who are disabled as well as those who are temporarily able-bodied. In so doing, Walters calls for a radical repositioning of all rhetorical appeals as fundamentally rooted in the sense of touch. This is the most radical and fascinating claim of the book, and it holds up for both individual rhetors as well as amorphous rhetors who are harder to identify. Walters not only uses this understanding of rhetoric to guide examination of Helen Keller, Temple Grandin, and Nancy Mairs, but also in her examination of the birth of the Disability Rights Movement in the 1950s and 1960s through the 1977 demonstrations for the enforcement of Section 504 of the Rehabilitation Act of 1973. At times, her broad historical and theoretical approach weaves together unevenly, but the overarching argument’s contribution to reimagining pisteis is solid and perhaps even groundbreaking.The first chapter examines the tactile experience of Helen Keller’s rhetorical productions through a careful consideration of her texts, the context in which they were produced, and the theoretical implications of her practice. A facet of this chapter that I found particularly relevant and insightful was Walter’s examination of the doubt of authenticity and individual authorship that accompanied all of Keller’s writings. Walters reads the accusations of plagiarism against Keller as stemming directly from Keller’s relationship to communication as tactile and inherently collaborative. Though Keller is an exceptional example of these facets of rhetorical production, we all draw on sources we have absorbed unknowingly, on collaboration with present and distant others, and on a tactile experience. Walters argues we thus must reshape rhetoric to account for this dynamic. To do so, she literally redraws the traditional rhetorical triangle into a doubled triangle, forming either a diamond with an entire side “touching,” representing both traditional ethos and her reinterpretation through mêtis, or an angular and precarious hourglass, intersecting at the point of two interpretations of logos—Aristotle’s and Empedocles’.Chapter two examines the demonstrations by disability activists demanding enforcement of Section 504, simultaneously continuing Walters’ theoretical underpinnings, which rest on an understanding of rhetorical identification largely dependent on Burke, but shaped through theories of touch by Merleau-Ponty, Nancy, and Deleuze. Walters identifies a key problem with rhetorical models of identification: they “do not accommodate the identities of people with disabilities or identifications made possible by the lived experience of disability” (62). Walters’ retheorization seeks to accommodate identification: “Specifically, identification via sensation and touch possesses the potential to reform and reshape the process of identification” (64). Walters suggests Deleuze’s concept of the “fold” as a model of Burkean identification that includes division. Though I find this chapter fascinating and ambitious, I’m left wondering why we must accommodate identification at all. This seems a retrofitting strategy and potentially less radical than an outright dismissal, or even a redefinition, as Walters does so well in her reimagining of pisteis.In the next three chapters, Walters molds the rhetorical triangle into something radically different from what our first-year composition textbooks taught us in order to be inclusive of touch and thus of disabled rhetors. Instead of Aristotle’s autonomous, rational logos, in chapter three, Walters puts forward Empedocles’ felt sense of logos, which is touch-based and enables a facilitated model of rhetoric. She finds this extralinguistic approach to logos more appropriate for rhetors with psychological disabilities and suggests that, “Empedocles’ sense of logos, felt in the heart as much as exhibited by one’s cognition, is physical, psychological, and embodied” (98). Walters then applies this reading of felt logos to online support forums for schizophrenia and depression, in which participants explicitly discuss touch and the lack of it in their lives. This reading is innovative, though perhaps limited in this online form.In the following chapter, Walters pushes her readers to reexamine how we presume an ethos that is neurotypical. She suggests, “Simply put, autistic people are seen as ethos-less when viewed through a narrowly medical or pathological lens” (113). This pathological lens casts autists as unable to identify and connect with others and therefore unable to construct ethos. In this chapter, Walters is doing her most expansive work to develop lines of thought already established in considerations of disability and of bodily knowing within our discipline, such as those developed by Debra Hawhee and Jay Dolmage, who both look to mêtis as an alternative knowledge production within rhetoric that is also based in bodily adaptation. Walters builds directly on this scholarship in order to suggest an approach to ethos that is neuro-diverse: “I redefine mêtis as a tactile relationship of embodied cognition between people and their environments that supports a method of character formation not based on traditional notions of ability and neurotypicality” (118). In this chapter, Walters makes a significant contribution to disability rhetoric as a field by showing how mêtis can accommodate those who use facilitated communication as well as those who are neuro-divergent and may use touch in nontypical ways to build trust and character.In the next chapter, Walters articulates how facility with kairos can make new forms of pathos possible: “I redefine kairos though special attention to the sense of touch, showing how kairos operates tactilely to create new emotional and physical connections among bodies in close proximity and contact” (145). Walters uses the term “redefine” in this chapter and the last in ways that may lead a reader to think she has no regard for rhetorical history. Quite to the contrary, Walters is changing perspective and illuminating a connection to touch that has always been related to the terms she is deploying. For instance, Walters notes that in the first uses of the term kairos, in Homer and Hesiod, the term is “nearly synonymous with ‘disability,’ indicating places of bodily vulnerability and impairment that are penetrable tactilely” (153). Here, Walters traces an etymology that classically may have worked to further disadvantage those who are impaired, but that in current rhetorical scholarship can call attention to the tactile and kairotic ways of employing pathos, which disabled rhetors, such as Nancy Mairs, Harriet McBryde Johnson, and John Hockenberry, have opened as rhetorical possibilities.Her final two chapters work to conclude her reexamination of rhetoric through the sense of touch. Chapter six explores the possibilities of teaching with haptic technologies. Far from an afterthought, this chapter remains deeply theoretical, engaged in historiography, and pulls together her shape-shifting pisteis within the classroom. Walters leads the reader as she leads her students through a critical investigation of haptic technologies, showing the ableist assumptions embedded within them. Not only is this investigation pertinent to disability studies, but it also models the kind of deep critical analysis we should all be guiding our students toward. Walters’ conclusion reminds us that we are all embedded in haptic technologies and the future of communication technology will only embed us further. As we critically engage technology, we need a lens through which to understand touch, which Walters has provided.Rhetorical Touch is an important contribution to the historiography of rhetoric, to rhetorical theory, to disability studies, and to composition rhetoric. I look forward to seeing how other scholars take up this reshaping of the traditional rhetorical triangle. The only disappointment I can manage to find in the book is the continued adherence to identification. However, Walters provides analytical insight and new perspectives on the tradition that are radical and inclusive of diverse bodies and minds. That is what this book offers to the world of rhetoric.
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Abstract
Johnstone and Graff’s contribution to what they term the “archaeology” of Greek rhetoric is original and significant. By describing the visual and acoustic characteristics of bouleutêrion interiors, they help us to imagine the experiences of both speaker and audience in these spaces. Speeches before boulai could have been performative tours de force. Orators could have taken advantage of the settings to enhance their words’ persuasive force, to present themselves in competition as confident, powerful men, and, perhaps, to generate particular aesthetic effects. Johnstone and Graff’s approach reflects the contemporary trend of trying to situate ancient performance texts within the physical locations for which they were composed. Probably the most successful example of this is Bissera Pentcheva’s work on Hagia Sophia. Pentcheva and her colleagues have demonstrated how the acoustic properties of Hagia Sophia, particularly its reverberation time, would have affected the experiences of hearing and performing hymns, psalms, and the sung sermons known as kontakia during the Justinianic liturgy of the sixth century CE. Hagia Sophia lends itself to this kind of research, since the complete building survives, as does a large and varied corpus of texts written about it or for performance within it. Johnstone and Graff’s project faces the opposite situation. None of the dozens of known bouleutêria survives as anything approaching a complete building, and we have limited specific evidence of what went on within them. This essay considers Johnstone and Graff’s analysis in light of these two challenges.All the bouleutêria Johnstone and Graff discuss are in more-or-less ruined condition. Sufficient remains of the foundations of the Old and New Bouleuteria in Athens survive for us to reconstruct the buildings’ dimensions and floor plans, but we have limited evidence about the heights and materials of the walls and roof and the materials of interior surfaces. It is not even clear whether there were wooden benches for the bouleutai to sit on. Other buildings are better preserved. For the bouleutêrion of Miletus, for instance, we know that the seats and walls were of marble and limestone, and we can reconstruct the exterior walls’ height with reasonable accuracy. Even for the best preserved bouleutêria, fundamental architectural details, including the presence of windows and the materials and pitch of the roof, are matters of speculation. The state of the buildings has important consequences for acoustic analysis, as the example of reverberation time will show.Reverberation time is a measure of how long it takes a sound to die away. Some materials, such as cloth, absorb sound and hasten its decay. Other materials, such as brick or solid wood, reflect sound and prolong its reverberation. To calculate the reverberation time of any room, therefore, we need to know the materials and surface area of every surface that sound could encounter within it, including the walls, floor, ceiling, and furniture. We also need to know the volume of the room. This poses a challenge for bouleutêria. The Old Bouleuterion in Athens is a representative example. Since we do not know the height of the Old Bouleuterion, we cannot calculate with certainty its volume or the surface area of its walls and roof. Chips of yellow poros suggest that the walls were of this material, but neither the walls themselves nor traces of any of the interior furniture survive (Thompson 129–132). Accordingly, Johnstone and Graff have to make inferences about the height and the material of interior surfaces in order to calculate reverberation time. They estimate a wall height of 6 m and a roof peak height of 9.3 m. Different heights would change both the volume and surface areas, and so would result in different reverberation times. In Appendix A, Table 1, Johnstone and Graff base their calculations on “absorption coefficients that most closely resemble the building materials used.” As with the height, if we posit different materials, the reverberation times would change. Other measures, including speech intelligibility, also depend on height and materials. The presence or absence of windows can affect acoustic conditions as well. Georgios Karadedos, Vasilios Zafranas, and Panagiotis Karampatzakis, who have calculated the reverberation times of some Greek bouleutêria and ôdeia, although with very different results from Johnstone and Graff, note that open windows in their reconstruction of the Odeion of Aphrodisias would reduce reverberation time by 20 percent. When Johnstone and Graff praise the acoustics of the Old Bouleuterion, therefore, their conclusion is a possibility rather than a certainty. They are referring to their reconstruction of the building rather than the building itself. The same holds for other bouleutêria. For the bouleutêrion at Messene, for instance, Johnstone and Graff’s calculations depend on a reconstructed wall height of 17 m and a roof peak height of 20.3 m. All of Johnstone and Graff’s assumptions are reasonable, but results based on information that we do not know must always be used with caution.Even though Johnstone and Graff’s results may be uncertain in particulars, they point to conclusions that are generally correct. Greek bouleutêria, especially those whose shapes resemble the Old or New Bouleuterion in Athens, were effective performance spaces for both visual and acoustic reasons. The Greeks themselves seem to have appreciated the functionality of the Old and New Bouleuteria, since, of all the monumental civic and religious buildings of fifth- and fourth-century Athens, their architecture was the most consistently imitated. This contrasts with another Athenian building that hosted oratorical performances, the Odeion of Pericles. Modeled after Xerxes’ tent, it did not become the model for later ôdeia (Camp 347), perhaps because its many columns and sloping, peaked roof impeded visibility and resulted in poor acoustics, especially compared to the simple box-like shapes of the Old and New Bouleuteria.Research on bouleutêria faces a second central challenge besides the scanty archaeological remains. While we know these buildings housed councils of various sorts throughout the Greek world from the archaic through late antique periods, we have little idea of how these councils actually conducted their business. This is particularly true of Hellenistic cities, but it is also true of Classical Athens. We know much about the Athenian boulê’s responsibilities and procedures, but we do not know what the bouleutai did in the buildings we call the Old and New Bouleuteria and what they did elsewhere. The boulê met almost every day. Its published agendas always included the location of the meeting (Arist. [Ath. Pol.] 43.3), and that location may have changed often. As Johnstone and Graff note, inscriptions and literary references attest to the Athenian boulê meeting in various places. Similarly, according to Xenophon’s Hellenica 5.2.29, the Theban boulê would meet in a stoa when its usual meeting place on the hill known as the Cadmea was being used for another purpose, and Christopher P. Dickenson (115) infers from two accounts of the same event in Plutarch’s Life of Aratus 40.2–3 and Life of Cleomenes 19.1 that the Corinthian boulê could meet in the Temple of Apollo, even though there was a bouleutêrion in Corinth (Diodorus Siculus 16.65.6).We need to be cautious about references to bouleutêria in ancient sources, since bouleutêrion is both a general and specific term. In Athens, it can refer to the particular buildings that we call the Old and New Bouleuteria, but any other place that any boulê meets is also a bouleutêrion. Hence, there was a bouleutêrion on the Areopagus for the boulê of the Areopagus (Lalonde). Any building where a boulê was meeting could probably be designated a temporary bouleutêrion, just as a stoa could become a dikastêrion while it was being used for trials. Along the same lines, at least some of the buildings designated as bouleutêria would have hosted events besides meetings of the boulê, since, as a general rule, Greek buildings were designed for multiple purposes. As Johnstone and Graff point out, the Old Bouleuterion may have simultaneously housed both the boulê and Athens’ archives. This affects how we think of bouleutêria as venues for oratorical performances. While there can be no question that they did host oratory, we cannot be sure of what else they were used for or how often speeches took place within them, as opposed to alternative meeting places of boulai.By emphasizing oratorical performances in bouleutêria, Johnstone and Graff’s analysis leaves questions about boulê procedure and the buildings’ other purposes unanswered. How often would speakers who were capable of the kind of performances that Johnstone and Graff envision have had the opportunity to speak in bouleutêria? How would the architectural characteristics that made bouleutêria excellent spaces for oratory have affected the other activities that occurred within them, such as subcommittee meetings or debates like the one in Lysias 22, Against the Graindealers, that Johnstone and Graff mention? What was more central to bouleutêria’s roles, their acoustics or the unimpeded sight lines from almost anywhere inside them? In the rest of this essay, I consider Johnstone and Graff’s analysis from the broad perspective of these questions. I will not offer answers, which is probably impossible based on our evidence, but I will show that reconstructions of bouleutêria need to account for other activities just as prominently as for deliberative oratory. Even though Johnstone and Graff do not specifically address other activities, their study points to how bouleutêria would have been more than simply venues for speechmaking. I will focus particularly on Athens, since we know more about the Athenian boulê than the boulai of other cities.Plato’s Gorgias, who surely has Athens in mind, defines rhêtorikê as “the ability to persuade with words dikastai in a dikastêrion, bouleutai in a bouleutêrion, and ekklêsiastai in an ekklêsia, as well as in any other type of political meeting” (452e, my trans.). The Athenian boulê acted as a kind of gatekeeper for the ekklêsia, setting the agenda of topics for each meeting. An item placed on the ekklêsia’s agenda was called a “preliminary resolution,” or probouleuma. Speakers could influence Athenian policy by successfully persuading the bouleutai to pass probouleumata recommending their pet causes. Since the ekklêsia appears to have approved the boulê’s recommendations without changes about half the time (Rhodes 79), a politician who was skilled at manipulating the boulê could wield considerable influence over the policies of Athens. Debates over probouleumata probably attracted the kinds of trained orators that Johnstone and Graff envision taking advantage of the acoustic conditions of the Old and New Bouleuteria. In the Sausage Seller’s description of a chaotic meeting of the boulê in Aristophanes’ Knights, we hear that Paphlagon was “booming with words that struck like thunderbolts” and “hurling mountain crags” at the bouleutai (626–629, my trans.). Although exaggerated for comic effect, this gives us a taste of the kind of oratory that politicians such as Cleon would have practiced before the boulê in the 420s BCE.There were other opportunities for oratorical performance before the boulê besides debates over probouleumata. The boulê had the power to conduct certain types of judicial hearings, most importantly dokimasiai, or “examinations,” of magistrates who were about to take office, as well as of invalids seeking public support. Dokimasiai took the form of trials. The people objecting to the appointment spoke first, and then the prospective officials defended themselves. Of the five surviving speeches that were delivered before the Athenian boulê, four come from dokimasiai (Lys. 16, 24, 26, 31) and one from another type of judicial hearing (Dem. 51). Dokimasiai would have been ideal occasions for what Johnstone and Graff term the “performance of masculine virtue and virtuosity in a competitive culture that prized honor and reputation.” Prospective magistrates and bouleutai had to justify not only their qualifications but also their lifestyles and habits. For instance, in Lysias 16, For Mantitheus, Mantitheus defends his appearance and reputation as an orator and responds to the charge that he served in the cavalry under the Thirty Tyrants.We should not exaggerate the importance of oratory in dokimasiai. Most of the hundreds of hearings the boulê had to conduct each year must have been resolved with rapid approvals or rejections and minimal speechmaking. Furthermore, whenever the boulê acted as a court, we do not know whether it even met in the Old or New Bouleuterion. Pollux 8.86 says that the dokimasiai of archons took place in the Stoa Basileos (Rhodes 36), and the manuscripts of Lysias 31.1 refer to a dikastêrion rather than a bouleutêrion. While the Old and New Bouleuteria in Athens, therefore, seem to have served as venues for oratorical performances during discussions of probouleumata, the boulê seems to have been convened in other places on at least some occasions that may have featured competitive oratory.Even during political debates, prominent politicians could not address the boulê whenever they wished, since only the bouleutai themselves had an absolute right to speak (Rhodes 42–43). As a result, politicians sometimes pursued policy goals through behind-the-scenes maneuvering. Demosthenes (23.9,14), Aeschines (3.125), and the pseudo-Aristotelian Athênainôn Politeia (29.1–3) all describe politicians advancing policies through personal relationships (Rhodes 57). As Josiah Ober has argued, the boulê of the fifth and fourth centuries functioned through a series of interlocking social networks that recognized and relied on individuals’ connections and expertise (142–155). Ober calls this process “knowledge aggregation.” The aggregated knowledge of the boulê and its constituent social networks would have served as a check on the power of rhetoric. When bouleutai voted, their decisions were informed both by the speeches they had heard and by the informed opinions of their expert colleagues. Both the Old and New Bouleuteria, as Johnstone and Graff have reconstructed them, would have facilitated this kind of informed voting. By sitting, or perhaps standing, in what Ober (199–205) calls “inward facing circles,” the bouleutai could have observed each other as they listened to speeches and so reached judgments informed by the reactions of their colleagues. The open space that facilitated oratory would also have encouraged visual communication among listeners and so prevented orators from having too much power.The boulê oversaw many Athenian officials, especially those concerned with finances and the navy. One of the boulê’s most important roles was to supervise monetary transactions. For instance, in the fifth century the boulê observed the presentation of tribute from the allies (Meiggs and Lewis 46), and in the fourth century they watched in the bouleutêrion as the debts of individuals who had paid the money they owed to the state were formally erased from the written record (Arist. [Ath. Pol.] 48.1). Duties such as these required seeing as much as hearing, which again indicates that visibility would have been as important as audibility to the design of Athenian bouleutêria. The open space of the Old and New Bouleuteria probably encouraged small meetings of subcommittees as well as mass viewing, especially if there were movable wooden benches. By the fourth century, the boulê conducted much of its supervisory business through subcommittees (Rhodes 143).The Old and New Bouleuteria in Athens were multipurpose buildings whose design facilitated a range of activities besides oratory. We know much less about the business conducted in bouleutêria outside Athens, but they also seem to have hosted both political oratory and other events, some of which had nothing to do with speaking or governing.Inscriptions and literary references make clear that boulai throughout the Greek-speaking world played an active role in political decisions, sometimes through listening to speeches. Polybius, for instance, describes a debate that took place in 226 or 225 BCE in the koinon, here “shared” or “federal,” bouleutêrion of the Achaean League, which was probably in Aegium, on the Gulf of Corinth. At this meeting, envoys of the Megalopolitans read a letter from the Macedonian king Antigonus Doson and urged the representatives of the league to make an alliance with him, but the general Aratus responded “at length,” urging them to continue acting on their own for the time being. The “crowd applauded” Aratus’ speech and accepted his recommendation (2.50.10–51.1). Polybius also paraphrases a speech of the general Philopoemen given in what was probably the same bouleutêrion in 208 or 207 BCE (11.9.1–9), which criticizes the soldiers of the Achaean League for neglecting their armor and weaponry in favor of fancy dress.By the imperial period, bouleutêria hosted performances besides political oratory, including epideictic oratory and musical concerts. Libanius describes the enthusiastic reception that greeted him when he spoke in the bouleutêrion in his hometown of Antioch in 353 CE (Autobiography 87–89), and Dio of Prusa (19.2–3) describes the performance of a lyre player in the bouleutêrion in Cyzicus sometime between 85 and 95 CE. While Libanius and other epideictic speakers probably benefited from the same architectural conditions that Johnstone and Graff show favored deliberative speakers, a focus on oratory alone does not address whether bouleuêtria would also have been effective performance spaces for singers and instrumentalists. Did the buildings host concerts because their acoustics were good for music as well as speech or simply because they were available?Some bouleutêria accommodated events unrelated to government or to individual performances. To take one example, Josephus tells us that the same building in Tiberias was used both for formal political meetings of the Tiberian boulê, complete with oratory and debates, and as a proseukhê, “prayer-house” or “synagogue” (Life 276–298, Rocca 296–300). Other synagogues of the late Second Temple period seem to have been modeled after Hellenistic bouleutêria such as the ones at Priene and Miletus that Johnstone and Graff discuss (Ma‘oz 41, Rocca 305–310). This suggests that the architectural characteristics that Johnstone and Graff associate primarily with oratory would also have been appropriate for the non-oratorical activities in synagogues, the of the the of the and outside and, especially after public while Johnstone and Graff’s specific results need to be used with their analysis of the performance conditions of bouleutêria how skilled orators could have used these buildings to their in the that a At the same time, Johnstone and Graff’s focus on oratory the of their every speech before a boulê would have been delivered in a bouleutêrion, bouleutai had many responsibilities that did not call for and bouleutêria were used for besides boulê The physical characteristics of bouleutêria in Athens and throughout the Greek-speaking world that Johnstone and Graff would have accommodated a range of besides oratorical including visual small musical performances, and religious based on Johnstone and Graff’s may us how the architecture of bouleutêria would have facilitated or these at the of well late because they were multipurpose buildings to many of civic to and whose an of this essay, and to who my to ancient
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Abstract
In 2012 The New York Times’s “Ethicist” column hosted a public writing contest, asking participants to defend eating meat. The contest sparked controversy due to its panel of judges—all white men. Analyzing this case study and the debate it catalyzed—a dynamic conversation about the problem of yoking animal ethics expertise to white masculine authority—issues calls for a feminist food rhetoric. Applying such an analytical lens illustrates both who may address food with authority and how such power is cultivated from gender stereotypes.
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‘Private Letters’ for Public Audiences: The Complexities ofEthosin Louise Clappe’s The Shirley Letters from the California Mines, 1851–1852 ↗
Abstract
This essay examines the work of Louise Clappe (1819–1906), specifically The Shirley Letters from the California Mines, 1851–1852. Clappe’s Shirley Letters are significant because she uses the epistolary genre in the form of private letters to her sister to reach public audiences, a strategy practiced by few other American pioneer women who have been studied. Furthermore, although her location in the mining camps is extremely limiting in a material and social sense, Clappe creatively details her deprivations to highlight her distinctiveness and ingenuity in adapting to California’s challenging frontier.
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Abstract
Students often struggle with the transition to writing in college, both in first-yearcomposition (FYC) and in the disciplines. This report describes a curriculum that addresses this problem by turning the FYC course into a Role-Playing Game. This style of gamification, grounded in bell hooks’ concept of an engaged pedagogy, can help facilitate the critical thinking skills that are key elements of learning transfer from FYC to writing in the disciplines.
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Potential Impacts of an Academic Writing and Publishing Module on Scholarship and Teaching: A Qualitative Study ↗
Abstract
This paper reports on a qualitative study exploring the extent to which an accredited Academic Writing and Publishing (AWP) module for faculty and graduate students helped them develop as scholars and how, over time, it affected their instructional beliefs and attitudes in working with their own undergraduate students. For the two module tutors, it was important to know how the participants applied what they learned from the module in their own teaching practice and to identify particularly effective aspects of the module that translated to this other context. Therefore, key themes explored in this paper are the impact of the module’s critical thinking-reading-writing (CTRW) strategies on faculty writing practice and their subsequent transference to students across a range of disciplines. The module participants include faculty from higher and further education, PhD students, and professional educators (consultants and trainers). While the module tends to draw in new faculty and PhD students, in particular, for the support it provides for increasing their academic publications, this support is balanced with the assistance it can give participants to subsequently help their own students navigate critical thinking, reading and writing in the disciplines. Academic reading and writing, as well as research strategies and the ability to engage with ideas critically, are core expectations in most fields of study in higher education (Spiller & Ferguson, 2011). Complementing these generic competencies are the unique requirements associated with reading, writing and methods of inquiry in particular disciplines. However, Migliaccio and Carrigan (2017) reported that programs often struggle to address writing adequately because of the difficulty of fully evaluating student work and responding to any identified limitations, largely because of the impact on staff workload. Faculty may understand that teaching students to write is nevertheless a shared responsibility, not left to dedicated writing centers or foundational writing/composition courses alone. There are simple strategies that can form part of their daily teaching, such as those suggested by Angelo and Cross (1993) and Bean (2011)—strategies that can help students to deepen their intellectual grasp of a subject and develop the capacity to manage complex ideas in writing. Menary (2007) maintained that “writing is thinking in action” and “the act of writing is itself a process of thinking” (p. 622). Writing can force the clarification of ideas, attention to details and the logical assembly of reasons. However, designing writing activities that can only be completed with mind engagement takes effort on the part of the faculty member, and again, professional development has a role to play here. Clarence (2011) argued that there is a gap between what faculty think students need to do to develop as competent writers and thinkers and what these faculty are doing to help students achieve this goal. The AWP module, which is focused on supporting faculty writing and publishing, can, in turn, be applied pedagogically to students’ holistic writing development in order to begin to close the gap. The next section of this paper describes the context for the study (the AWP module and the participants who provided the data for the study). A literature review discussing critical thinking-reading-writing in the disciplines is then included. A subsequent section explains how this theoretical discussion informs aspects of the module. The research design of the qualitative study (with the module as its context) is then described, followed by an outline of how data were analysed using appropriate qualitative methods, including a process for coding transcripts. Given next is a presentation of the findings, which offer a basis for generalization and conclusions.
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Abstract
Background: Current research in composition and writing studies is concerned with issues of writing program evaluation and how writing tasks and their sequences scaffold students toward learning outcomes. These issues are beginning to be addressed by writing analytics research, which can be useful for identifying recurring types of language in writing assignments and how those can inform task design and student outcomes. To address these issues, this study provides a three-step method of sequencing, comparison, and diagnosis to understand how specific writing tasks fit into a classroom sequence as well as compare to larger genres of writing outside of the immediate writing classroom environment. By doing so, we provide writing program administrators with tools for describing what skills students demonstrate in a sequence of writing tasks and diagnosing how these skills match with writing students will do in later contexts. Literature Review: Student writing that responds to classroom assignments can be understood as genres, insofar as they are constructed responses that exist in similar rhetorical situations and perform similar social actions. Previous work in corpus analysis has looked at these genres, which helps us as writing instructors understand what kind of constructed responses are required of students and to make those expectations explicit. Aull (2017) examined a corpus of first-year undergraduate writing assignments in two courses to create “sociocognitive profiles” of these assignments. We analyze student writing that responds to similar writing tasks, but use a different corpus method that allows us to understand the tasks in both local and global contexts. By doing so, we gain confidence and depth in our understanding of these tasks, analyze how they sequence together, and are able to compare argumentative writing across institutions and contexts. Research Questions: Two questions guided our study: What is the trajectory of skills targeted by the sequence of tasks in the two first-year writing courses, as evidenced by the rhetorical strategies employed by the writers in successive assignments? Focusing on the final argument assignments, how similar are they to argumentative writing in other contexts, in terms of rhetorical profiles? Methodology: We first conducted a local analysis, in which we used a dictionary-based corpus method to analyze the rhetorical strategies used by writers in the first-year writing courses to understand how they built on each other to form a sequence. Having understood what skills students are demonstrating in a course, we then conducted a global analysis which calculated a “distance” between the first-year argument writing and a corpus of argument writing drawn from other contexts. Recognizing that there was a non-trivial distance, we then identified and evaluated the sources of the distance so that the writing tasks could be assessed or modified. Results: The local analysis revealed eight key rhetorical strategies that student writing exhibits between the two first-year writing courses. With this understanding, we then placed the argument writing in global contexts to find that the assignments in both courses differ somewhat from argument writing in other contexts. Upon analyzing this difference, we found that the first-year writing primarily differs in its usage of academic language, the personal register, assertive language, and reasoning. We suggest that these differences stem primarily from the rhetorical situation and learning objectives associated with first-year writing, as well as the sequencing of the courses. Discussion: The three-step method presented provides a means for writing program administrators to describe and analyze writing that students produce in their writing programs. We intend these steps to be understood as an iterative process, whereby writing programs can use these results to evaluate what rhetorical skills their students are exhibiting and to benchmark those against the program’s goals and/or other similar writing programs. Conclusions: By presenting these analyses together, we ultimately provide a cohesive method by which to analyze a writing program and benchmark students’ use of rhetorical strategies in relation to other argumentative contexts. We believe this method to be useful not only to individual writing programs, but to assessment literature broadly. In future research, we anticipate learning how this process will practically feed back into pedagogy, as well as understanding what placing writing tasks into a global context can tell us about genre theory.
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Teaching Controversial Issues: The Case for Critical Thinking and Moral Commitment in the Classroom ↗
Abstract
When community literacy partners work to gether with academic organizers, both groups recognize the uncertainties of risk, the importance of trust, and the necessity of clear communication in accomplishing their goals.Likewise, professors who use service learning must help their students negotiate experiences that are often unpredictable or uncomfortable.In both scenarios, conversations that spark reflection, untangle problems, and guide action are vital.These objectives, and their reliance on open, guided conversation, are central to a new offering by mother-daughter team Nel Noddings and Laurie Brooks: Teaching Controversial Issues: The Case for Critical Thinking and Moral Commitment in the Classroom.In this book, Noddings, an emerita Professor of Education at Stanford and prominent contributor to feminist care theory, and Brooks, a member of the board of Provident Financial Services and advisory boards for North Carolina State and Rutgers universities, point out that teachers today must help students cultivate critical awareness while navigating a minefield of highly controversial issues such as authority and obedience, religion, race, gender, and socioeconomic class.While Noddings and Brooks intend to target K-12 teachers, administrators, and parents, many community literacy scholars and practitioners will appreciate the ideas the authors suggest that enable their readers to more thoughtfully create room for co-inquiry, conversation, and examining resources across different disciplines and perspectives.Noddings and Brooks' core purpose with this text lies in their dedication to helping students "prepare for active life in a participatory democracy" (2).To achieve this, they insist that adults not shy away from joining forces with students to examine complex and challenging questions.The authors advocate for critical thinking bolstered and emboldened by moral commitment, which, in their words, is "to bring people together-to help them understand each other in the fullness of their humanity" (159).Noddings and Brooks approach this task from an interdisciplinary lens, one that enables them to reach across and through traditional divisions among disciplines, genres, and media.This text provides specific suggestions for educators
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Abstract
The historical relationship between Judaism and Islam has been the subject of scholarly inquiry for decades. Until recently, however, this fourteen-century-old relationship has gone unremarked on by theorists and historians of rhetoric. In this article, I explore the interconnectivities between legal rhetoric in Judaism and Islam. Looking at the Nicomachaean Ethics and Chaim Perelman’s analysis of rhetoric, justice, and law, I first investigate how, like Aristotle, Jewish and Muslim jurists link virtuousness to obedience to the law. Then, I show how sharia and halakha, Islamic and Jewish law, use rhetoric and systematic argumentation to articulate the place of law in the lives of Muslims and Jews. Finally, using the medieval Mamluk Sultanate and the Geniza community as the basis of a comparatist rhetorical analysis, I demonstrate the lived interconnectedness of Judeo-Muslim legal rhetorics pertaining to marriage, divorce, and the juristic agency of medieval Mediterranean women.
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Abstract
Native to ancient dialogues, medieval allegories, and early modern iconologies, Rhetorica has come to represent rhetoric as an area of academic inquiry. In this essay, we consider how contemporary rhetorical scholars and organizations have used Rhetorica and explore the potential of other personifications of rhetoric and persuasion, drawing on rhetoric’s histories to supply new inventive resources for rhetorical inquiry. First, we introduce lesser-known depictions of Rhetorica. Her range gives historical grounding to a scholarly imaginary that has moved beyond yet still uses Mantegna’s Rhetorica. We do not urge rhetoricians to select a new face for the discipline but instead to recognize Rhetorica’s own diversity and history as an on-going aid and asset to rhetorical thinking and theorizing. Second, we advocate a shift from an exclusive focus on Rhetorica to a shared focus on her less disciplinarily profuse predecessor, Peithō (persuasion).
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Examining Intertextual Connections in Written Arguments: A Study of Student Writing as Social Participation and Response ↗
Abstract
Writing studies scholarship has long understood the need for context-based studies of student writing. Few studies, however, have closely examined how students use intertextual relationships in the context of learning to compose argumentative essays. Drawing on a 17-day argumentative writing unit in a ninth-grade humanities classroom, this article uses the concept of “intertextual trace” to explore how students make intertextual connections in their writing and negotiate the social dynamics of classroom learning. Intertextual analysis of students’ final essays revealed overlapping tracings and resonances across multiple resources, showing how and the ways in which students create arguments and respond to exigencies within a classroom setting. Analysis of thematic, structural, and lexical tracings also showed students making intertextual connections through repeating, reordering, responding to, and extending the texts offered by their teacher and peers. In so doing, students served as curators—shaping ideas, curricular offerings, and language into final argumentative essays—who were able to develop agency in and through their writing.
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Abstract
POOC assignments enable students to step in and out of different important economies that interact in a post-truthy world: the attention economy (engaging viewers with content), information economy (finding info to create the university), reputation economy (developing ethos), and trust economy (learning how to trust others by vetting).
2018
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Workshops on Real World Writing Genres: Writing, Career, and the Trouble with Contemporary Genre Theory ↗
Abstract
My article reports on an annual series of workshops I launched as director of my writing center. This ongoing initiative, titled Workshops on Real World Writing Genres, aims to introduce undergraduates to genres they will practice in their prospective careers. It is part of a larger effort at the University of Toronto to support students as they think ahead to life beyond their degrees. Drawing on material from workshops covering print journalism, law, public policy, medicine, and fiction, the article reflects on how well our theoretical presuppositions about genre help us prepare students to apply in their professional lives those critical thinking skills we seek to foster in our teaching. By regarding all knowledge as socially situated, contemporary genre theory has raised doubts about the capacity of our students to transfer even knowledge from one context to another. Insofar as genre theorists focus on the social creation of meaning, their account of genre, like their account of knowledge, must, I argue, remain incomplete. An exclusive focus on writing as social practice reflects a problematic division of labor in the academy between the sciences on the one hand and the social sciences and humanities on the other. The notion of writing as radically situated has always posed a problem for writing centers, since we do not typically find ourselves situated in the same communities of practice as our students. The recent interest in transfer in writing center scholarship reflects a promising shift towards a vision of the disciplines as interconnected.
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Abstract
Collaborative learning theory points to knowledge construction as an outcome of peer interaction, justifying widespread implementation of collaborative activities (like small group discussion) that scaffold toward individual writing projects. This article offers a qualitative investigation into the process of collaborating with peers and the extent to which peer interaction facilitates knowledge construction. More specifically, I present two case studies from FYC courses, one of a debate activity that successfully facilitated knowledge construction and the other of a Google document activity that was not successful. The methodology—triangulating interviews, observations, and an analysis of student writing—presents a replicable strategy for measuring knowledge construction as a result of peer interaction in FYC. I analyze these findings in light of the Community of Inquiry Framework, arguing that the knowledge construction (cognitive presence) that resulted from the collaborative activities I observed was supported by the instructor emphasizing multiple perspectives in the activity design (teaching presence) and establishing a strong sense of community (social presence).
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Abstract
In this Retrospective I revisit Donald Murray’s A Writer Teaches Writing , fifty years old this year, and argue for a reconsideration of Murray’s legacy within composition and rhetoric by claiming that the frame with which scholars and teachers of writing have tended to understand Murray (i.e. Donald Murray = Expressivist) is limiting and fails to do justice to Murray’s broader contributions to the field’s disciplinary ethos.
December 2017
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The Counsel of the Fox. Examples of Counsel from the Commedia, Short Stories, Letters and Treatises ↗
Abstract
If the aim of argumentation is that of increasing acceptance of the orator’s thesis (Perelman and Olbrechts-Tyteca 1969, 49), then the ultimate goal of counsel, a widespread argumentative practice within the genres of discourse as well as literature, is indeed persuasion. The subject of this essay—that is, the rhetoric of counsel—allows us to observe the interpretative richness of this element of the “new rhetoric” through examples offered by Dante, Giovanni Boccaccio, Lucrezia Borgia and Niccolò Machiavelli, straddling the late Middle Ages and the Renaissance, bridging the fi elds of literature and history.
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“You Think That Says a Lot, but Really it Says Nothing”: An Argumentative and Linguistic Account of an Idiomatic Expression Functioning as a Presentational Device ↗
Abstract
This paper discusses idiomatic expressions like ‘that says it all’, ‘that says a lot’ etc. when used in presenting an argument. These expressions are instantiations of the grammatical pattern that says Q, in which Q is an indefinite quantifying expression. By making use of the pragma-dialectical theory of argumentation and the linguistic theory of construction grammar it is argued that instantiations of that says Q expressing positive polarity (‘it all’, ‘everything’, ‘much’, ‘a lot’, ‘something’) can fulfil the role of an argumentation’s (explicitly expressed) linking premise. Furthermore, an analysis of these expressions as presentational devices shows that an arguer can use them for strategic reasons, i.e. to leave the exact formulation of the standpoint implicit and to present the argument as self-evident. Using these devices derails into fallaciousness when the context offers insufficient clues to reconstruct the standpoint or when the argument does not offer the kind of support that would be required by the specific instantiation of Q. The argumentative function of instantiations of that says Q expressing negative polarity (‘little’, ‘nothing’ and other denials of those expressing positive polarity) is that an antagonist can use them to attack the justificatory power of the protagonist’s argument.
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Abstract
Can argumentation schemes play a part in the critical processing of argumentation by lay people? In a qualitative study, participants were invited to come up with strong and weak arguments for a given claim and were subsequently interviewed for why they thought the strong argument was stronger than the weak one. Next, they were presented with a list of arguments and asked to rank these arguments from strongest to weakest, upon which they were asked to motivate their judgments in an interview. In order to assess whether lay people apply argument scheme specific criteria when performing these tasks, five different argumentation schemes were included in this study: argumentation from authority, from example, from analogy, from cause to effect, and from consequences. Laypeople’s use of criteria for argument quality was inferred from interview protocols. The results revealed that participants combined general criteria from informal logic (such as relevance and acceptability) and scheme-specific criteria (such as expertise for argumentation from authority, similarity for argumentation from analogy, effectiveness for argumentation from consequences). The results supported the conventional validity of the pragma-dialectical argument scheme rule in a strong sense and provided a more fine-grained view of central processing in the Elaboration Likelihood Model.
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Reviews Cristina Pepe, The Genres of Rhetorical Speeches in Greek and Roman Antiquity. International Studies in the History of Rhetoric 5. Leiden and Boston: Brill, 2013. xviii + 618 pp., ISBN: 978-90-04-24984-4 When I review a book that is of high quality, I like to read it twice before submitting the review. That does not excuse the inordinate length of time it has taken me to review Cristina Pepe's Genres of Rhetorical Speeches, for which I apologise to the author, but it immediately indicates my admiration for the book. I shall outline its contents, before making a few observations, all of which are offered in a constructive spirit. The book consists (suitably, given its theme) of three parts, followed by an extensive list of Testimonia, an Appendix, Bibliography, Index of Greek and Latin Terms, Index Locorum, and a General Index. Part One covers the fifth and fourth centuries, opening with an overview of the contexts of speechmaking in Greece and, of course, in particular Athens. Separate chapters address the practice of the Sophists (with an inevitable focus on Gorgias and the Helen, supplemented by observations on the ori gins of the praise speech); Thucydides (deliberative oratory, with an anal ysis of the Mytilenean Debate in Book 3); Plato (analyses of the Gorgias, Phaedrus and Sophist, and of Plato's conception of advice and praise); Isocrates (in particular how he defines his logoi); Demosthenes (his distinc tion between deliberative and judicial); and, in greater detail, the Rhetoric to Alexander (with a discussion of genres and species, and of the connected and complex ascription of the treatise to Anaximenes, without committing herself either way). Part Two is of roughly the same length as Part One, but focuses on one author only: Aristotle. Rhetorical development, including in the Rhetorica ad Alexandrian, all led to the Rhetoric, which for Pepe was Greek rhetoric's 'crowning theoretical achievement' (p. 123; I note that this repeats the earlier judgment of Laurent Pernot in the English translation of his Rhetoric in Antiquity, 'the crowning achievement of rhetorical theory in Classical Greece', p. 41), though the dates of composition of the Rhetoric to Alexander and the Rhetoric were not necessarily linear. Most will not quib ble with Pepe's concentration on the Rhetoric, even if we need to bear in mind Pernot's assessment that 'this treatise full of novel views was rela tively little read in antiquity' (Rhetoric in Antiquity p. 44). Pepe examines Rhetorica, Vol. XXXV, Issue 1, pp. 110-120. ISSN: 0734-8584, electronic ISSN: 1533-8541.© 2017 by The International Society for the History of Rhetoric. All rights reserved. Please direct all requests for permission to photocopy or reproduce article content through the University of California Press's Reprints and Permissions web page, http: / /www.ucpress. edu/joumals.php?p=reprints. DOI: https://doi.org/10.1525/rh.2017.35.L110. Reviews 111 the system of genres in the Rhetoric in minute and instructive detail, pay ing a great deal of attention to epideictic, which Rhetoric scholars agree Aristotle introduced 'as a genre in its own right' (p. 144), but also indicat ing the 'aspects of originality with respect to tradition' of his treatment of the deliberative genre (p. 159). Very helpful chapters on the different topics that are used in the three genres (Chapter Twelve), and on the style and arrangement of the genres (Chapter Thirteen), precede a final chapter in this Part on the relatively little-studied treatise, the Divisiones Aristoteleae. Part Three takes us through the Hellenistic period and into Rome (the title Rhetorical Genres in the Hellenistic and Imperial Ages' perhaps does not do full justice to the material on the Roman Republican period). This might be thought the least satisfying of the three parts, not because of any lack of knowledge, hut simply because it covers, inevitably in less detail, such a wide range of material, in Greek and Tatin, from Hellenistic theory to the proyyninasmata and declamation (Chapter Twenty). There is thus no individual chapter on Cicero or Quintilian, rather an approach that looks at topics from a combined Greek and Roman angle, such as the vocabulary used for each of the three genres...
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118 RHETORICA modello humboldtiano del seminario, e dalla sua attivitá di organizzatore di seminari al Warburg Institute di Londra (1967-1983). Da quei seminari e da altri, tenuti da Momigliano in tutto il mondo, nascono la serie dei suoi Contributi (1955-1992) e la maggior parte delle sue pubblicazioni, che conservano lo stile órale e discorsivo delEoccasione in cui videro la luce non per pigrizia del suo autore, ma per una precisa scelta ideológica sullo strumento con cui comunicare il proprio pensiero. Nel suo contributo Giorgio Colli. Lo stile come laboratorio ermeneutico (pp. 92-108), l'altro curatore, Angelo Giavatto, si dedica alio stile, personalissimo , con cui Colli ha trasmesso il suo sapere sulla filosofía presocratica e platónica: lo studio é partito dalla tesi di laurea di Colli (1939), di cui sono stati recentemente pubblicati dal figlio Enrico il capitolo su Platone politico (Milano: Adelphi, 2007) e quello sui presocratici (Filosofi sovrumani, Milano: Adelphi, 2009). Tra la stesura del capitolo platónico e quello sui Presocratici si inserisce la lettura de La nascita della tragedia di F. Nietzsche, avvenuta intorno al 1937: un evento che avrebbe radicalmente influenzato sia gli inte_ V ressi di Colli, spostandoli da Platone ai Presocratici, sia lo stile. E noto che Colli proponeva una lettura dei Presocratici in termini di tensione tra misti cismo (tendenza al ritiro, all'ineffabilitá e all'incomunicabilitá) e politica (la volontá di dare forma pubblica al pensiero per renderlo fruttifero nelle realtá politiche in cui i Presocratici vissero). Nel linguaggio, questo dualismo si manifesta nelle forme delYenigma, proprio di un sapere ineffabile, e del problema, che é alia base del dialogo, la forma di trasmissione "politica" della sapienza filosófica. Questo approccio produce conseguenze anche sullo stile di Colli, che dal Platone politico, in cui ancora persegue una chiarezza espositiva , giunge nei Filosofi sovrumani a due forme espressive, una piú posata per le parti "politiche" e una che riprende aspetti dello stile di Nietzsche, lapida rio e aforistico, per descrivere la mistica. Chiude il volume, generalmente ben curato a parte qualche refuso di troppo nel lavoro di Mucignat (brutto "un unitá" a p. 74), un utile indice dei personaggi e degli episodi citati. Giancarlo Abbamonte, University Federico II of Naples Lynda Walsh, Scientists as Prophets: A Rhetorical Genealogy. New York: Oxford University Press, 2013. pp. 264. ISBN: 978-01-99-85709-8 (HB) We all know the old truism that art is best when the artist is not seen. This poses a particularly steep challenge for rhetoric since it moves in public spaces where personal motives abound. Scientists, by contrast, since they deal with the world of things rather than persons, wear nature as a kind of rhetorical camouflage. Customarily we attribute this to their abiding positivism, but Walsh sees in it a role identity that emulates and in fact descends from the prophetic traditions of old. Superficiallv this mav seem Reviews 119 fanciful, but not when we consider the kind of ethos science needs in order to thrive. Its appropriation of a prophetic identity created within its modern host cultures (p. 4) "a coherent set of expectations" and thus a role and iden tity that drew it out from the margins. That fell into place four centuries ago as the Reformation gave opportunity to various extensions of the prophetic role, but similar symbolic patterns persist due to the mimetic character of cultural development and to a persisting set of situational constraints or kairoi. Like its ancestral counterparts, science's prophetic ethos enables it to manufacture certainty" (p. 2) for polities, the certainty of conviction that powers action. This perspective explains the persistent failure of what Walsh calls the "deficit model" of scientific communication. Scientists struggle against pub lic ignorance and resistance, but the obvious solution, more and better sci entific education, never seems to help. The deficit models cannot account for the "upward pull of stases" (pp. 88-9). Consumers of science and cer tainly many scientific practitioners (at least when they are not speaking ex officio) are spontaneous!}' drawn off the technical backroads of fact and def inition and onto the highways of value and action. This "upward pull" can not be explained either bv scientific understanding...
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112 RHETORICA 55-70); and it is misleading to state (p. 244) that the Roman Senate was made up of 'the heads of the leading patrician families and ex-magistrates' (patrician exclusivity only applies to the regal and early Republican period, while serving magistrates were also members). I attribute the erroneous dat ing of PHib 26 'to the 3rd century AD' to a simple typographical error, as the following '(ca 285-250 BC)' shows. The English translator, along with the readers noted in the Acknowledgements, is to be congratulated on produc ing a flowing text, though occasional extraneous use of the definite article remains (e.g. the title of 11.5 does not need 'The' at the start, nor does 'stasis theory' on p. 347 require a preceding article) and there are some other infe licities ('Trials were indicted by a magistrate', p. 246; 'How do the Greeks call this?', p. 486; use of 'we' instead of 'I', as 'We prefer', p. 396). Finally, some might wonder about the absence of a discussion of the situation pre fifth century. This is a remarkable first book. I would expect a scholar whose PhD was supervised by Luigi Spina to be of the first rank, and Cristina Pepe cer tainly is that. The book is the fifth in the ISHR series of International Studies in the History of Rhetoric edited by Laurent Pernot and Craig Kallendorf. Since this review is by the current (as I write) President of ISHR for ISHR's journal Rhetorica, there might seem to be a risk of nepotism. I would counter that no reviewer could do full justice to a book of this size and cov erage, with its meticulous philological and rhetorical scholarship. In my opinion it is eminently worthy both of the series and of the Society, and it will, I am sure, remain a key textbook in the study of classical rhetorical genres for many years to come. Mike Edwards, University of Roehampton, London Jacques-Emmanuel Bernard, La sociabilité épistolaire chez Cicéron, Paris: Honoré Champion, 2013. 641 pp. ISBN 978-2-7453-2591-4 Bien qu'immense, la bibliographie cicéronienne a donné lieu à peu de monographies portant spécifiquement sur les lettres de Cicéron (p. 14). Certains se sont intéressés à la correspondance comme source d'informa tion sur l'histoire et la civilisation romaines (Deniaux, 1993; Ioannatou, 2006) ou sur la personnalité de Cicéron et son environnement sociocultu rel (Boissier, 1865; Carcopino, 1947), d'autres comme support pour l'étude de la langue, de la grammaire et du style cicéroniens (Bomecque, 1898; Monsuez, 1949) (p. 14-7), ou pour s'interroger sur le statut littéraire de la lettre, ses spécificités structurelles et ses aspects textuels et rhétoriques (Wistrand, 1979; Hutchinson, 1998) (p. 18). D'autres enfin ont pris en considération les règles sociales qui déterminent les relations entre Cicéron et d'autres hom mes politiques romains, relations sur lesquelles se fonde sa correspondance (Hall, 2009; White, 2010) (p. 19—20). C'est dans ce cadre bibliographique que Reviews 113 Jacques-Emmanuel Bernard situe son objectif: prendre la pratique épistolaire comme objet d'étude en soi en étudiant de manière plus systématique la correspondance cicéronienne comme un tout, pour montrer comment elle s organise à la fois comme pratique sociale et pratique discursive. D'où le titre même du livre: Lu sociabilité épistolaire chez Cicéron (p. 20). Pour ce faire, il se sert des concepts et de la terminologie de la rhétorique antique (p. 23), en s'intéressant particulièrement à la doctrine du décorum (« convenable »), afin d'analyser selon quels principes élémentaires Cicéron dans ses lettres adapte son langage aux données sociales qui déterminent sa relation avec chaque cor respondant (p. 25; voir p. 25-7). La rhétorique est donc au cœur de l'étude de J.-E. Bernard, qui s'oppose ainsi à une partie très importante des études cicéroniennes - pour lesquelles les lettres sont le lieu de l'intimité et de la spontanéité -, et met en lumière les contraintes sociales et les...
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The implementation of genre theory in the business communication classroom could lead to the cultivation of critical thinking skills in students. The lack of a common definition of critical thinking skills across academia and the workplace creates a difficult end goal to pursue; therefore, teachers should consider explicitly teaching to the outcome, or telos , of critical thinking through genre. This article examines a small corner of genre theory, identifies a genre theory framework for business communication, and discusses the implications of such a framework.
November 2017
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Abstract
I begin with an anecdote. While a senior at a small liberal arts college, I participated in a year-long senior seminar on evolution. The central questions were how we come to be human and, more basically, what it means to be human. Units were taught from the perspectives of biology, various traditions of philosophy, theology, education, history, and world literature. Faculty were drawn from across the curriculum, each taking units and assigning readings from their discipline that addressed our central questions from an evolutionary perspective. Importantly, the faculty leading seminar discussions also attended each session, so that every meeting possessed the possibility of full-scale intellectual battle not only with and among the students but (oh joy!) among the esteemed faculty. The first unit was led by two biologists who assigned Charles Darwin's On the Origins of Species (1845) and Theodosius Dobzhansky's Evolution, Genetics, and Man (1955). Ours being a Jesuit institution, we were required to enroll in eighteen credits of philosophy, twelve of which had to center on Thomism or related topics, along with sixteen hours of theology. We students were curious as to how the priests, especially, would respond to an evolutionary perspective that did not begin with a creator and had humans crawling out of the genetic swamp's primordial ooze, so to speak.We were not disappointed. In fact, when we detected that norms of civility and decorum were keeping pointed disputation in check, we asked sniggling questions, having learned from our Jesuitical training how to be provocateurs. Although there is nothing remarkable to recount from their disagreements, because we had been educated by Jesuits we understood perspective meant everything, and the seminar's jousts were nothing if not contests waged from divergent starting points. What does linger is a question born of the way the biologists were appropriating Darwin and Dobzhansky, pushing them beyond scientific inquiry to address existential considerations. The dissonance between what we assumed motivated a scientist's disciplinary curiosity and the way these scientists were thinking prompted a humanist in our class to query one of our professors as to why he studied biology. His answer was that he thought it gave him his best shot at understanding what it means to be a human being. We had not anticipated that. Pursuing science to answer ontological and metaphysical questions about being seemed at odds with our curriculum's foundational appropriation of the ratio studorum to achieve a specific (moral) perspective on the world and on human existence most particularly through theology, philosophy, and literary subjects. Our professor's answer accepted the humanistic values of a Jesuit education while affirming there were many roads to Rome. To oversimplify, it reinforced the search for productive perspectives, such that when considering multiple paths to understanding (more on this later), the question was not which road you took, but a) whether the road led to your destination, and b) what you discovered along the way.Ever since Greek antiquity, rhetoric has been understood as an art of influencing audiences through arguments, emotions, and character; through persuasion (movere), instruction (docere), or delight (delectare). Moreover, that art has been understood as both a regime of instruction (docens) and use (utens). Without passing into the sociology of knowledge, it is worth spending a moment to remind ourselves of rhetoric's complex history. I focus on rhetoric because, as the journal's founding statement suggests, Philosophy and Rhetoric is concerned with rhetoric as a philosophical category. We are led to ask, therefore, what it means to be a “philosophical category.” In its most basic sense, it is a domain of speculation about philosophy's first principles, about its relationship to how we come to understand our world (epistemology) and experience (ethics), and possibly it is related to our being in the world (ontology). But it also can mean to be under the rule of a superordinate system of thought, of philosophy itself—whatever that might be, whatever that might mean.In 1949, P. Albert Duhamel published his important essay “The Function of Rhetoric as Effective Expression.” Duhamel followed the intellectual fashion of the day, which emphasized interpreting historical texts in terms of their antecedent influences. He argued that a milieu of metaphysical, epistemological, and psychological assumptions gives each theory of rhetoric its unique character and distinguishes it from relatives distant and near. No single idea of rhetoric embraces all others; they share only a concern for effective expression. Although written nearly 70 years ago, Duhamel's position remains an important interpretive stance. His theses that individual rhetorics must be read in terms of their presuppositions and that all rhetorics share an abiding concern for effective expression are particularly relevant to the challenge that was first undertaken by this journal fifty years ago to explore the intersections of philosophy and rhetoric and that it continues to emphasize today.There is much to admire in Duhamel's argument, especially its resistance to a certain type of reductionism in his reasoned defense of plural rhetorics and the methodological rigor his analysis advances for distinguishing among rhetorics. Still, Duhamel's argument carries problematic implications. Reading a theory in terms of its metaphysical, epistemological, and psychological presuppositions implies that we can read a text “correctly.” Whether there can be a single, “correct” interpretation of a rich rhetorical treatise is doubtful, given the inherent polysemy of such texts and the gap between original and historically distant interpretations of context that distorts our efforts to recover what lies beneath time's erasure. In addition, Duhamel's suggested approach to rhetorical treatises strongly implies that rhetorics are derived from antecedent philosophical positions. This begs a still hotly contested question that dates from rhetoric's original theoretical formulations by the elder Sophists. Finally, even though Duhamel's argument construes rhetorical theory as deriving from philosophy, it implies deep philosophical ambivalence toward rhetoric because the practices it theorizes are not entirely trustworthy. Rhetorical discourse aims at effectiveness, not eternal truth. Consequently, most philosophical stances have difficulty accommodating a theoretical treatise on rhetoric without reference to their own philosophic positions, which valorize the eternally true, or at least an orientation toward truth, and its discursive prerequisite of trustworthy speech.The historical benchmark for these problems is found in the quarrel between Gorgias and Plato. Gorgias celebrated the psychagogic powers of language, while Plato lamented the consequences of an abandoned quest for truth. Plato regarded philosophy to be a quest for eternal truth through reasoned arguments, while Sophists and rhetors sought mere probabilities through sensory engagement structured by phantasia and mimesis (Plato, Gorgias 464a–466a). Consequently, Plato regarded the only acceptable rhetoric to be one brought to heel by submitting first to dialectic in order to secure its claims (Plato, Phaedrus 262c, 266b, 269c–274b, 277b–c).The Gorgias-Plato quarrel highlights lingering issues for establishing an intellectual stance between philosophy and rhetoric: How are we to understand the power of words? How they as How does their use to the of our lies the for what it means to rhetoric a philosophical these questions have been through the of the In most the philosophy a rhetoric to its a and not entirely rhetoric's assumptions and that the question of a question with which rhetoric is most who had a deep understanding of rhetoric and its philosophical that there was single expression of truth, that were a of their historical and the of thought in which they were He a philosophic that on so to on arts that were to the of with to starting the possibility that on basic assumptions be rhetoric the the art of a world and into rhetoric's is of the between and which rhetoric as a had to discourse the of an and the for issues were under the of rhetorical and the in rhetorical to rhetoric's character as an art of at through an has been understood as a with the for effective The philosophical of which the the for rhetoric's were to the of as of and for a which was concerned with the of in also was understood as the of to achieve effective its does and its is most in practices that in and a rhetorical stance is more and In the of with mere the philosophical position that rhetoric toward the of to arguments, and Rhetorical a world of in which way to and that the of in through on and to the of as the of to with reference to human metaphysical the of rhetoric as in the possibility of human expression and in this the world of and with the of of and that also from human how the of through an only a world of and and that be from this This way into rhetoric the of as a on the that humans are of and the of as an to a and world only by the power of and to of rhetorical the philosophy has assigned rhetoric and its with to This was the of an art of rhetoric does not questions of or but them in terms of their rhetorical as of and position to philosophy is when the of is in the of Greek to a to being at the leading of also was in the of an since the when first to the an between and the has is on an that can be to and we with deep that these can The that use their education, or position to power and the to their own that an and to who at their To both rhetoric to be the of who would for or class Greek found this especially as the of power toward the as the of Plato and from for eternal truth, and, to to in this a that reasoned to in and an treatise Rhetoric be read as a to the of rhetoric for leading to this that the is an educated at and, therefore, and that on are on in this elder by thought the between and on the of the of and at the moment led to Rhetoric was a to and to on its to mere the powers of from these as a in with to rhetoric's of In for he as the distinguishing human humans the possibility of in a in this they might from and one of language, to is the of and through to a regime of and The power of does not in the of but in from in such a way that your have a in the In his and these of the intellectual stance. rhetoric was the means of education for the 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Rhetoric that. 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fifty years a of the rhetorical gave rhetorical a when he argued for rhetoric as a of and through while the journal continues to and on historically important Plato and and and the that have come to the as most inquiry into rhetoric as a philosophical are not as so much as who are not on the and come to the the journal has to a of that and interpretations of historically texts and of and positions, and original formulations on the of rhetoric and rhetoric as a philosophical to the Philosophy and The of journal from the way it them to and their thought on its is an Philosophy and Rhetoric a on rhetoric as a philosophic and it through fifty years as an it is because it has been to a of to the of its of in years an of the of in rhetoric a for an such as the to this to focus on a specific which would to the journal's and the of among its I a of with that are of that have been addressed in the journal to from their own perspectives about what they regarded a at the of philosophy and this there was way to its and so I have them by The is its of of which does a among all the by a concern with a way into the question that has through these and through the journal's how we a way into What is it we are He that is in a a is through that is and this is what is a to rhetoric's is not a of and in all an that its own is these and each is an to to understanding how it and its multiple and their is concerned with discourse and is to its on and that into the of that in not and the of its by of in order to and if and between and of the way out of this way into rhetoric on the of his to with focus on as a way of a focus in his of the on rhetoric through of Rhetoric in to his of the by first and it with and in that Rhetoric and Although have them there because he thought they were related to such as in had Rhetoric in and suggested that its of more an relationship to for its being In the it to the since both are concerned with in and of The question is how they are being and which to that this the more approach to of distinguishing between being and highlights a rhetoric that is not from is more concerned with our as a in to considering rhetoric as a philosophical remind that rhetoric is a of an the to and which with and the in in which is the The to be in the world in a to be with in in a when rhetoric's ontological of rhetoric was as he to and his understanding of Rhetoric as through and to was by This way into rhetoric the human is the of as an into rhetoric to the human as the with and and to on the being of and the the with as his basic of the the being possessed of The is that this statement is to be found in the is as a founding a for understanding being. continues to but it has thought of as an the of the question for way into rhetoric is what is basic to the it the understood as both the and, the to or to He to be way of not the question of the question of the that of as a of of the of being a it as that which as humans we not of the Greek expression to but not to be found in its way into rhetoric by about the of His of the that is basic to being human at the a and concern what from the of to who are is a human that without power as is a concern of question of both and way into rhetoric is through the in the that a and of deep On its and the context of the in the and the of of by on the would to be a to and to and to in that the basic of an of who to be by and the use of the of and concern is with how the that is a historical epistemological, and and a philosophical and of the what of its on the of from the individual with and into or mere the of each as one with by its character to a of all which also it Moreover, the to and is a of not a but for use by on the of and of that the way out of the of rhetoric that to is a from to This a of the in this from to or as plural on a rhetoric of is the This is in the resistance of a way into rhetoric by and a by more years to Rhetoric and an by and published in of taking philosophical inquiry without the intellectual to in He to these a quest for without a for a rhetorical as in and is not an to out and but a to a of a rhetoric of in which and in their and the if not the to This is an to the rhetorical norms of which the claims that we and the claims that are on questions the of rhetoric to philosophy, questions the that philosophy rhetoric's of rhetoric to philosophy Duhamel's argument that there are multiple rhetorics from one by their epistemological, metaphysical, and psychological In of such a about it a a as a of on as an to the of is a rhetoric of as an of the rhetorical he does not mean but also psychological and he the as as a in the of and way into with its concern for the and also is for a of that are of and and that to and and theory have been among the in Philosophy and basic about how to such in of and or the relationship between and as it to Although the rhetorical the relationship between theory and is among its most basic and considerations. the perspective 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Abstract
ABSTRACT This fiftieth anniversary reflection begins by recalling a debate on its pages about the origins of rhetoric, which queried the relationship between Plato and the Sophists. I argue that contrary to the shared assumption of the scholars in this debate, Plato and the Sophists differed less over what counts as good philosophical/rhetorical practice than over whether its access should be free or restricted. An implication of this proposed shift in interpretation is that Plato and the Sophists are both reasonably seen as “post-truth” thinkers, concerned more with the mix of chance and skill in the construction of truth than with the truth as such. Focusing on Plato's hostility to playwrights, I argue that at stake is control over “modal power,” which is ultimately about defining the sphere of what is possible in society. I end with a brief discussion of the problematic of public relations as an ongoing contemporary version of much the same story.
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Abstract
ABSTRACTSome arguments that are delivered in a dialectical exchange are never again recalled. Others are repeated again and again across argumentative situations and settle in a community's shared cognitive environment, thus demonstrating a memetic quality along lines that have become popular with several cultural theorists as a way of describing the evolution of culture. Moreover, some arguments may themselves act as memes. If memes “are replicators and tend to increase in number whenever they have the chance” (Blackmore 1999, 37), then they should be of interest to rhetoricians and argumentation theorists. I explore the relationship between arguments and memes, considering the nature of the meme and its argumentative potential. While controversial, meme theory promises to shed new light on how persuasion works in our mutual cognitive environments, and the attention it gives to how reasons move from mind to mind encourages the effort of the exploration.