Crowdfunding Science: Exigencies and Strategies in an Emerging Genre of Science Communication

Technical Communication Quarterly Apr 2017

Crowdfunding Science: Exigencies and Strategies in an Emerging Genre of Science Communication

Ashley Rose Mehlenbacher University of Waterloo

Abstract

Crowdfunding is a novel mechanism for garnering monetary support from the online public, and increasingly it is being used to fund science. This article reports a small-scale study examining science-focused crowdfunding proposals from Kickstarter.com. By exploring the rhetoric of these proposals with respect to traditional grant funding proposals in the sciences, this study aims to understand how the language of science may be imported into this popular genre.

Journal: Technical Communication Quarterly
Published: 2017-04-03
DOI: 10.1080/10572252.2017.1287361
Open Access: Closed
Topics: scientific writing

Citation Context

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