Abstract

Studies of emergent online science communication genres continuously seek to understand novel forms of popularizations aimed at facilitating expert-with-public engagement. To understand how scientists can successfully engage with audiences in dynamic online environments, we examine Reddit’s science subreddit, attending to the acclaimed Ask-Me-Anything (AMA) series, and subsequent Science Discussion Series (SDS). A move analysis on a corpus of AMA and SDS original posts reveal moves used when engaging audiences through these installments.

Journal
Technical Communication Quarterly
Published
2024-01-02
DOI
10.1080/10572252.2023.2194676
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  1. Technical Communication Quarterly

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