Technical Communication Quarterly Apr 2013

Transcultural Risk Communication and Viral Discourses: Grassroots Movements to Manage Global Risks of H1N1 Flu Pandemic

Huiling Ding North Carolina State University

Abstract

This article proposes a theoretical framework of transcultural risk communication to examine how global connectivities influence communication about H1N1 flu. A case study was conducted to investigate risk management policies at global, regional, and translocal levels to cope with health threats posed by the emerging H1N1 flu epidemic. We explored how risk management approaches by Chinese Internet users facilitated the employment of a unique risk measure of exit and entry screening for returnees to China.

Journal
Technical Communication Quarterly
Published
2013-04-01
DOI
10.1080/10572252.2013.746628
Open Access
Closed
Topics
social media

Citation Context

Cited by in this index (15)

  1. Ganguly (2026)
    Maternal Nutrition Indicator Ambiguity: The Impact of Power Assemblages in Tran…
    Technical Communication Quarterly
  2. Kong (2025)
    Using Immaterial Labor to Fight for Justice: Rhetoric of Grassroots Citizens to…
    Technical Communication Quarterly
  3. Sparby (2025)
    A Memetic Pandemic: COVID-19 Memes As Tactical Risk Communication
    Technical Communication Quarterly
  4. Ghimire (2024)
    Understanding Transnational Technical Communication in Technical and Profession…
    Technical Communication Quarterly
  5. Madson (2024)
    Cannabis Risk Communication: A Scoping Review with a Research Agenda
    Technical Communication Quarterly
Show all 15 →
  1. Tang et al. (2023)
    Content Strategy and Intercultural Communication: Analysis of International Web…
    Journal of Technical Writing and Communication
  2. Rajan (2021)
    Making When Ends Don’t Meet: Articulation Work and Visibility of Domestic Labor…
    Technical Communication Quarterly
  3. Kessler et al. (2018)
    Terminal node problems: ANT 2.0 and prescription drug labels
    Technical Communication Quarterly
  4. Reed (2018)
    Building on Bibliography: Toward Useful Categorization of Research in Rhetorics…
    Journal of Technical Writing and Communication
  5. Jones et al. (2016)
    Disrupting the Past to Disrupt the Future: An Antenarrative of Technical Commun…
    Technical Communication Quarterly
  6. Walton (2016)
    Supporting Human Dignity and Human Rights
    Journal of Technical Writing and Communication
  7. Walsh et al. (2016)
    Perspectives on Uncertainty for Technical Communication Scholars
    Technical Communication Quarterly
  8. Walker (2016)
    Mapping the Contours of Translation: Visualized Un/Certainties in the Ozone Hol…
    Technical Communication Quarterly
  9. Schuster et al. (2015)
    Expanding Our Understanding of <i>Kairos</i>: Tracing Moral Panic and Risk Perc…
    Journal of Technical Writing and Communication
  10. Ding et al. (2013)
    Guest Editors' Introduction: New Directions in Intercultural Professional Commu…
    Technical Communication Quarterly

Cites in this index (6)

  1. Ding (2009)
    Rhetorics of Alternative Media in an Emerging Epidemic: SARS, Censorship, and E…
    Technical Communication Quarterly
  2. Hesford et al. (2008)
    Introduction: Configurations of Transnationality: Locating Feminist Rhetorics
    College English
  3. Ding (2007)
    Confucius's Virtue-Centered Rhetoric: A Case Study of Mixed Research Methods in…
    Rhetoric Review
  4. Starke-Meyerring (2005)
    Meeting the Challenges of Globalization
    Journal of Business and Technical Communication
  5. Grabill et al. (1998)
    Toward a critical rhetoric of risk communication: Producing citizens and the ro…
    Technical Communication Quarterly
Show all 6 →
  1. SAUER (1996)
    Communicating Risk in a Cross-Cultural Context
    Journal of Business and Technical Communication
Also cites 17 works outside this index ↓
  1. 10.1215/08992363-12-1-1
     ↗
  2. 10.1016/j.jeap.2004.07.002
     ↗
  3. 10.3201/eid1011.040729
     ↗
  4. 10.1038/459009a
     ↗
  5. 10.1215/9780822386544
     ↗
  6. Lee A. Y. L. (2008)
    The social construction of SARS: Studies of a Health Communication Crisis
     ↗
  7. Leiss W. (2004)
    Mad cows and mother's milk: The perils of poor risk communication ()
     ↗
  8. Lu X. (2008)
    The social construction of SARS: Studies of a health communication crisis
     ↗
  9. Mengin F. (2004)
    Cyber China: Reshaping national identities in the age of information
     ↗
  10. 10.1075/dapsac.30
     ↗
  11. 10.4324/9781410606815
     ↗
  12. 10.1080/00335630600816938
     ↗
  13. Sum N. (2004)
    Cyber China: Reshaping national identities in the age of information
     ↗
  14. 10.1016/S0140-6736(09)60826-6
     ↗
  15. 10.1215/9780822390572
     ↗
  16. Weber I. (2008)
    The social construction of SARS: Studies of a health communication crisis
     ↗
  17. 10.1016/j.chieco.2005.02.002
     ↗
CrossRef global citation count: 31 View in citation network →

Related Articles

  1. Journal of Business and Technical Communication Apr 2026
    An Acceptance Analysis of Firms’ Posts on Sina Weibo to Build Credibility ↗
    Chenghui Wu
    multimodality social media
  2. Journal of Business and Technical Communication Apr 2026
    From Monologue to Dialogue: Communication Strategies of Chinese Museums on Weibo and the Imperative for Participation Awareness ↗
    Xiaole Zhu; Yoonjae Nam
    qualitative research social media
  3. Poroi Feb 2026
    The Circulation of Vaccine Misinformation on Social Media Platforms: New Challenges Require New Methods ↗
    Denise Tillery; Melissa Carrion
    social media
  4. Journal of Multimodal Rhetorics 2026
    Detransition as Counterstory: Trans-Affirming Narratives on TikTok ↗
    social media
  5. Technical Communication Quarterly Nov 2025
    “That’s What You’re Supposed to Do on Twitter”: Emotion, Affect, and Positivity in Online Climate Science Communication ↗
    Shelton Weech
    social media scientific writing affect and writing