Content Analysis, Construct Validity, and Artificial Intelligence: Implications for Technical and Professional Communication and Graduate Research Preparation

Journal of Business and Technical Communication Jul 2024

Content Analysis, Construct Validity, and Artificial Intelligence: Implications for Technical and Professional Communication and Graduate Research Preparation

Stuart Deets Twin Cities Orthopedics ; Caitlin Baulch University of Minnesota ; Alison Obright Twin Cities Orthopedics ; Dan Card University of Minnesota

Abstract

Artificial intelligence tools are being increasingly used to do content analysis in technical and professional communication (TPC). The authors consider some of the affordances and constraints of these tools and suggest that construct validity is an underdiscussed form of validity within TPC research that will become more important as artificial intelligence research tools become increasingly prevalent. But construct validity is an important idea for graduate programming on research methods regardless of the type of method, technique, or tool used—whether qualitative or computational. Thus, training in construct validity is important for strengthening graduate research preparation in TPC.

Journal: Journal of Business and Technical Communication
Published: 2024-07-01
DOI: 10.1177/10506519241239951
Open Access: Closed
Topics: empirical research multimodality artificial intelligence professional writing multilingual writers

Citation Context

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