Journal of Business and Technical Communication Jan 2026 Open Access

Increasing Literacy on the Scams Targeting Latines: Generative Artificial Intelligence, Digital Technologies, and the Latine Community

Gabriel Lorenzo Aguilar The University of Texas at Arlington

Abstract

This article builds a heuristic that raises the artificial intelligence (AI) literacy of Latine students. Nefarious people are exploiting marginalized Latine communities by using AI in creative partnerships, similar to those described in technical communication research, to build social profiles of Latines. These people are rhetorically using AI in passive-income and voice-over scams that target Latines who are insecure about their financial and citizenship situations. The heuristic offered here guides instructors on how to increase Latine students’ AI literacy by making these students aware of the rhetorical relationships between nefarious individuals and AI.

Journal
Journal of Business and Technical Communication
Published
2026-01-01
DOI
10.1177/10506519251372578
Open Access
OA PDF Hybrid
Topics
artificial intelligence technical communication multilingual writers voice and style

Citation Context

Cited by in this index (0)

No articles in this index cite this work.

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CrossRef global citation count: 1 View in citation network →

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