Brad Mehlenbacher

10 articles
North Carolina State University ORCID: 0000-0001-7991-8508

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Who Reads Mehlenbacher

Brad Mehlenbacher's work travels primarily in Technical Communication (80% of indexed citations) · 15 total indexed citations from 4 clusters.

By cluster

  • Technical Communication — 12
  • Rhetoric — 1
  • Other / unclustered — 1
  • Composition & Writing Studies — 1

Counts include only citations from indexed journals that deposit reference lists with CrossRef. Authors whose readers publish primarily in venues without reference deposits will appear less central than they are. See coverage notes →

  1. Synthetic Genres: Expert Genres, Non-Specialist Audiences, and Misinformation in the Artificial Intelligence Age
    Abstract

    Drawing on rhetorical genre studies, we explore research article abstracts created by generative artificial intelligence (AI). These synthetic genres—genre-ing activities shaped by the recursive nature of language learning models in AI-driven text generation—are of interest as they could influence informational quality, leading to various forms of disordered information such as misinformation. We conduct a two-part study generating abstracts about (a) genre scholarship and (b) polarized topics subject to misinformation. We conclude with considerations about this speculative domain of AI text generation and dis/misinformation spread and how genre approaches may be instructive in its identification.

    doi:10.1177/00472816231226249
  2. Misinformation As Genre Function: Insights on the Infodemic from a Genre-Theoretical Perspective
    Abstract

    Misinformation has generated much discussion in the aftermath of the COVID-19 pandemic and attendant "Infodemic," as the World Health Organization (WHO) dubbed the challenge of disordered information. Rhetorical genre studies can offer important insights about how misinformation functions within informational ecologies by revealing how typification and recurrence provide opportunities for misinformation to take hold. This article develops a genre-based framework to study scientific and technical misinformation as illicit genres through concepts of genre function and abusability.

    doi:10.1080/10572252.2024.2367779
  3. Prolepsis and Rendering Futures in Intergovernmental Panel on Climate Change Reports
    Abstract

    Rhetorical figures of speech provide important analytical frames to chart how arguments operate within genres and within genre ecologies. Varieties of the figure prolepsis allow for the rendering of future time or fact in the present, which can be a powerful rhetorical inducement toward social and political action. In this article, we examine how anticipatory arguments drawn from complex data shape a key genre for public and policy-facing work on the climate crisis—the Intergovernmental Panel on Climate Change’s Synthesis Report’s (SYR) Statement for Policy Makers (SPM). We examine how the rhetorical figure of prolepsis operates within this genre to understand the anticipatory arguments and logics emerging from the synthesis of scientific findings and their reporting. Pairing figural studies and Rhetorical Genre Studies, we further offer an approach to investigate how these patterned operations of language might intersect in their rhetorical workings.

    doi:10.1177/07410883231222882
  4. Proleptic Logics in Media Coverage of the IPCC Sixth Assessment Report
    Abstract

    AbstractThe rhetorical figure of speech called prolepsis, describing a presaging of time and events to come, commonly appears in environmental communication and importantly frames the possibilities for action. Prolepsis is a figure employed in communication about climate change that demands attention in its various deployments, configurations, and, importantly, rhetorical inducements. Such inducements may rely upon feelings of hope or fear, and this study investigates the rhetorical and ethical conditions prolepsis may generate. A considerable literature studying the concept of hope offers great insights into climate change perceptions and behavior concerning climate action. The present study examines prolepsis to discuss how the figure's inducement of suasive effect through appeals to hope and fear shape the ethical horizons for action. We examine media coverage of the IPCC's sixth report, Part I, warning of the enormous impacts of the ongoing climate emergency and necessary climate action to mitigate the worst of these effects. Additional informationNotes on contributorsAshley Rose MehlenbacherAshley Rose Mehlenbacher is Canada Research Chair in Science, Health, and Technology Communication at the University of Waterloo and the author of On Expertise (Penn State UP) and Science Communication Online (Ohio State UP). She is also the inaugural Co-Director, with Donna Strickland, for the Trust in Research Undertaken in Science and Technology (TRuST) network.Carolyn EckertCarolyn Eckert is a Ph.D. Candidate in English Language and Literature at the University of Waterloo. Her research investigates the ethotic construction of experts during the COVID-19 pandemic. She also teaches at Conestoga College and in the Humber College School of Business.Sara DoodySara Doody is a Postdoctoral Fellow in Knowledge Integration at the University of Waterloo where she investigates climate change communication and transdisciplinary collaboration between science and philosophy. Her research examines written communication in science and higher education and inter-/transdisciplinary communication and collaboration.Sarah ForstSarah Forst is a graduate psychology student at the University of Cologne and a research assistant in the Department of Research Methods and Experimental Psychology. She was a Mitacs Global Link intern in Summer 2021 at the University of Waterloo.Brad MehlenbacherBrad Mehlenbacher is Professor of Rhetoric and Communication in English Language & Literature at the University of Waterloo in Canada. Mehlenbacher is author of the NCTE award-winning book, Instruction and Technology: Designs for Everyday Learning (MIT Press), co-author of Online Help: Design and Evaluation (Ablex).

    doi:10.1080/07350198.2023.2219495
  5. The Rhetoric of Big Data: Collecting, Interpreting, and Representing in the Age of Datafication
    Abstract

    Rhetorical studies of science, technology, and medicine (RSTM) have provided critical understanding of how argument and argument norms within a field shape what we mean by “data.” Work has also examined how questions that shape data collection are asked, how data is interpreted, and even how data is shared. Understood as a form of argument, data reveals important insights into rhetorical situations, the motives of rhetorical actors, and the broader appeals that shape everything from the kinds of technologies built, to their inclusion in our daily lives, to the infrastructures of cities, the medical practices and policies concerning public health, etc. Big data merits continued attention from RSTM scholars as our understanding of its pervasive use and its ethos grows, but its arguments remain elusive (Salvo, 2012). To unpack the elusivity of big data, we explore one particularly illustrative case of big data and political, democratic influence: the Cambridge Analytica scandal. To understand the case, we turn to social studies of data to explore the range of ethical issues raised by big data, and to examine the rhetorical strategies that entail big data.

    doi:10.13008/2151-2957.1311
  6. Durable Research, Portable Findings: Rhetorical Methods in Case Study Research
    Abstract

    Case studies have been a central methodology employed by scholars working in the rhetoric of science and technical communication. However, concerns have been raised about how cases are constructed and collected, and what they convey. The authors reflect on how rhetoricians of science and technical communication researchers can – and do – construct a variety of case-based mixed-methods studies in ways that may make our research more portable and durable without undercutting the important and central role of case-based analysis.

    doi:10.1080/10572252.2019.1588376
  7. Instructional Design for Online Learning Environments and the Problem of Collaboration in the Cloud
    Abstract

    To investigate how college students understand and use cloud technology for collaborative writing, the authors studied two asynchronous online courses, on science communication and on technical communication. Students worked on a group assignment (3–4 per group) using Google Docs and individually reflected on their experience writing collaboratively. This article explores leadership and how it interacts with team knowledge making and the collaborative writing process. Guidelines are outlined for instructors interested in adopting collaborative, cloud-based assignments, and the tension between providing clear instructional guidance for student teams and allowing teams to embrace the ambiguity and messiness of virtual collaboration are discussed.

    doi:10.1177/0047281616679112
  8. Instructional Design for Stem-Based Collaborative, Colocated Classroom Composition
    Abstract

    Research problem: Our study focuses on how students collaborate online to produce specific written genres, using particular collaborative technologies to work together productively, and how instructor feedback and student perspectives on collaborative work influence those activities in online classrooms. Research questions: When composing using collaborative web-based writing applications, do students focus primarily on the interface or the text space? What kinds of expectations about collaborative writing do students bring to the interface and text space? To what extent can we characterize students' acknowledgement of a third space, what we have identified as “communicative interaction?” Literature review: Workplace collaboration is important because organizations increasingly demand effective collaborators, team members, and team leaders, and technologies for sharing, cobuilding, and feedback are readily available to support these activities. Student preparation for workplace collaboration is important because students struggle when they are asked to write together, particularly when the collaborative process involves new technologies, and yet knowledge of collaborative writing strategies and experience with collaborative technologies, such as Google Docs, are the very competencies that organizations expect of them. Methodology: Thirteen groups of 3 to 4 technical writing students and science communication students enrolled in online professional writing courses at a major research university wrote feature specifications and reports on the globalization of the sciences, respectively, using Google Docs within Google Drive. Sixteen of 37 students responded to a set of questions asking them to reflect on their experiences working collaboratively, learning new genres, using the collaborative environment, and revising with instructor feedback. Results and conclusions: We found that students struggled most with adapting their already established collaborative strategies grounded in face-to-face learning situations to an online learning environment, where they felt their means of communication and expression were limited. The results suggest that effective collaborative experiences, properly executed, represent a repertoire of competencies that go well beyond only technical considerations, such as being able to effectively assign roles, set milestones, and navigate the numerous tasks and processes of writing as a team. The small number of students and the single instructor with her own particular feedback style limit the study. Future research includes looking at how different feedback styles influence student collaborative writing.

    doi:10.1109/tpc.2016.2517538
  9. Reviews
    Abstract

    Procedural and Declarative Information in Software Manuals: Effects on Information Use, Task Performance, and Knowledge. Nicole Ummelen. Amsterdam: Rodopi, 1997. 224 pages. Standards for Online Communication: Publishing Information for the Internet/ World Wide Web/Help Systems/Corporate Intranets. JoAnn T. Hackos and Dawn M. Stevens. New York: Wiley, 1997. 380 pages (including index), plus CD‐ROM. Expanding Literacies: English Teaching and the New Workplace. Ed. Mary Sue Garay and Stephen A. Bernhardt. Albany: SUNY P, 1998. 383 pages.

    doi:10.1080/10572259909364673
  10. Book Reviews
    doi:10.1177/1050651997011002004