Presents reviews for the following list of books, Information Experience: The Strategy and Tactics of Design Thinking.

Presents reviews for the following list of books, Clarity by Design: Comprehensive Checklists in Medical Communication.

Presents reviews for the following list of books, Proofreading and Editing in Student and Research Publication Contexts: International Perspectives.

Presents reviews for the following list of books, Bringers of Order: Wearable Technologies and the Manufacturing of Everyday Life.

Presents reviews for the following list of books, Integrating Human and Artificial Intelligence: Software in the Age of AI.

Background: This article reflects on the nature of technical editing alongside descriptive data from editors and editing instructors. Literature review: Technical editing is rarely the focus of scholarship in the field, and broader studies in emerging content trends and project management practices rarely address implications for technical editing. Studies that have touched on technical editing have also noted emerging roles, but the implications of these roles remain underexplored. Though editing has long been a prominent course in technical and professional communication (TPC) programs, little scholarship is devoted to developing pedagogies. Research questions: 1. What are the features of technical editing in industry and in the classroom? 2. What tasks, subject matter, topics, and roles are associated with technical editing in the classroom and in industry? Research methodology: I present survey data from editors and editing instructors from a larger study on trends in technical and professional editing. In this article, I focus on the types of content that editors take on, the types of editing that they do, the industries in which they work, and their job titles. Alongside these data, I present data from editing teachers, including the topics and roles that they include in their courses. Results and conclusions: The field has an important role to play in theorizing professional and technical editing, including attending to quality as a distinguishing characteristic, drawing from and shaping other TPC knowledge domains, and directly addressing accessibility. I conclude by identifying avenues for future research in technical editing and the ways in which we might think more critically about how we use and define technical editing in the classroom and the workplace.

Background: Students in technical communication classes need to develop expert-like competence in project schedule management to prepare for academic and career success. We address two aspects of project schedule management—estimating time and estimating the number of drafts—that affect undergraduate computer science students in linked computer science–technical communication courses as they prepare documents for their client-based team project. Literature review: Our research considers three areas (developing expert-like behaviors, estimating time, and estimating the number of drafts) that students need to address in their coursework with complex, client-based problems. Research question: What percentage of students accurately estimate, overestimate, or underestimate the time needed to complete project tasks in face-to-face and hybrid sections? We define accurately estimating time as an expert-like behavior and categorize both generating documents and estimating the number of drafts as project tasks. Research methodology: To discuss this research question, we introduce the participants, explain our informed consent, describe our survey instrument for collecting data, and detail our research design. Results/discussion: We present student estimations in two categories: estimated versus actual time to complete assignments and the number of estimated versus actual drafts completed. We learn that students misjudge the amount of time and the number of drafts needed to complete a project, suggesting that technical communication coursework can better prepare students in developing these competencies.

Background: In this study, we examined the effectiveness of three instruction-production arrangements: instruction-problem solving (I-PS), problem solving-instruction (PS-I), and problem solving-instruction-problem solving (PS-I-PS)) in video tutorials for software training. Literature review: Most of the research on these arrangements stems from math and physics and has yielded equivocal outcomes. Studies of software training are scarce and have also led to varying results. In these studies, video access was prohibited once participants engaged in problem solving. Our study did not have this limitation. Research methodology: We followed an experimental approach with three conditions: I-PS, PS-I, and PS-I-PS. Research questions: 1. What is the effect of condition on video processing? 2. What is the effect of condition on motivation? 3: What is the effect of condition on procedural knowledge development? Results: In all conditions, all videos were viewed nearly in full. Replays of sections were scarce. In all conditions, self-efficacy rose substantially and more in I-PS than in PS-I. All conditions achieved very high scores on a final procedural knowledge test. I-PS did significantly better than PS-I on this test. Conclusion: The high absolute scores for self-efficacy and procedural knowledge presumably reflect the quality of the Demonstration-Based-Training videos developed for the study. Self-efficacy and procedural knowledge development was significantly higher in I-PS than in PS-I. In short, the data show that the best results were obtained for the video tutorial in which instruction preceded problem solving.

Research problem: In our increasingly globalized world, the fields of technical and professional communication (TPC) and translation studies (TS) share many points of contact, especially among practitioners. However, within academia, the fields remain largely siloed. To help bridge the gaps between TPC and TS, to advance interdisciplinary research in the two fields, and understand how technical communication and translation can be discursively integrated, this article offers an integrative literature review of research in TPC and TS that focuses on intersections between the two fields. Research questions: 1. What are the research questions, purposes, and objectives in the research under study? 2. Who is represented in the literature, and what languages do they speak? Methodology: To understand how the fields are converging, we conducted a staged integrative literature review of peer-reviewed journal articles and book chapters in TPC and TS. Next, we performed a thematic analysis to investigate patterns across the collected literature. Results and conclusions: Our analysis suggests five themes that help connect research and practice in TPC and TS, including pedagogical approaches for training students for careers in international technical communication and translation; collaborations among practitioners in both fields; questions of social justice, language diversity, and language access; available resources and tools; and the role of culture in translation. We conclude by advocating for a stronger integration of the two fields and by suggesting how to build on the foundations of research work conducted in the five identified themes.

Introduction: Linguistic research and technological developments have influenced the habits of numerous language and nonlanguage practitioners. However, the wide offering of writing tools is often scattered and does not always reach potential users in a systematized way. Research methodology: This integrative literature review examines scholarly publications to identify writing assistance tools that may serve international and multilingual professionals in different fields. Tools are characterized by working languages, domains, writing stage of application, functionalities, underlying technologies, origin, and type of access. Results and discussion: The analysis reveals that most tools are multilingual, scarce in terms of domains of specialization, and designed to be used in the writing stage, rather than prewriting or postwriting. Natural language generation, translation, implementation of suggestions, and integration into other software are the most common functionalities, often in combination with others. Language-model- based and language-generation tools predominate, followed by neural machine translation and pattern-matching technology. Conclusions and further research: This literature review provides a compendium of writing assistance tools and a framework for their classification. Nevertheless, professionals’ writing needs differ widely, and writing technologies evolve rapidly, so these findings will need to be updated or complemented by different data collection and analytical approaches. One thing is certain: professionals need to stay up to date not only through traditionally reliable sources, but also through nonacademic media that allow them to learn about the latest developments in the field.

Background and key aims: As a result of economic, social, and technological changes, companies wishing to compete in the global economy see both technical communication and translation as integral to continued relevance. The purpose of our research is to identify the evolutionary convergence of technical communication and translation through an analysis of published academic studies. Method: We conducted an integrative literature review for the period extending from 2000 to 2022. We selected publications from online bibliographic databases and then followed a staged review process aimed at identifying relevant studies. We carried out an overall thematic analysis, complemented by an analysis of subgroups of sources. We also looked at the “initial drivers” behind studies. Then, we explored possibilities for using network visualizations to account for the interaction between papers and the associated relevance both disciplinarily and globally. Results and discussion: The themes of field convergence and localization are represented consistently throughout the two-decade period. The need for virtual team collaboration accelerated during the second decade, largely because of online collaborative projects between students of technical communication and students of translation. Surprisingly, technology was the focus of only a minority of papers. Exploratory use of visualization tools showed that there still is a lack of overlap in terms of scholarly attention across the US and Europe. Conclusions: Our study shows thematic convergence in scholarship in the two disciplines. Future similar studies might gain from using network visualizations to better illustrate the interaction between studies.

Background: This article argues for the intersection of intercultural technical and professional communication (TPC), contrastive rhetoric, and corpus linguistics as a powerful alliance to perform application-oriented genre analysis. Literature review: Research into technical and professional communication has long been interested in genre analysis from an English for Specific Purposes (ESP) approach. Genres are a frequent form of professional communication; reports, in particular, have received great attention in the field of English for Business Purposes (EBP). Nevertheless, existing research has criticized that many ESP/EBP coursebooks are not really tailored to the trade, let alone contain the language used in real-life professional settings. Consequently, specialized corpora for genre description pertain. Aim: This study analyzes the audit report business genre to develop applications of language use for EBP learners. Research questions: 1. What characterizes the audit report (AuR) genre macrostructure in English (EN) and Spanish (ES)? 2. Are there noticeable differences between EN and ES in terms of genre realization? 3. How can the findings of descriptive research be applied in professional contexts? Method: An ad-hoc comparable corpus of authentic AuRs was compiled, tagged at the rhetorical level and browsed following a top-down procedure. First, the macrostructure of the AuR was pinned down and then compared cross-linguistically in search of similarities and differences. Then auditors’ self-mention markers and verbs referring to their tasks were examined. Results: Minor differences were observed at the rhetorical level, as opposed to the findings at the level of grammatical realization. A two-fold proposal is made to transfer descriptive knowledge to an ESP educational setting and to the workplace.

Background: The bulk of international trade has led to increasing demand for specialized professional communication texts in multilingual contexts. Persuasive language is required in promotional discourse to sell products. When transactions are carried out with foreign countries, translation becomes essential for successful commercial exchange. Literature review: Persuasion requires the use of positive evaluation to describe products. This article addresses the need to contrast the expression of positive evaluation in English and Spanish online promotional cheese descriptions. Research questions: 1. What are the linguistic resources used to express positive evaluation in English and Spanish in online promotional texts of the cheese industry? 2. What is the distribution across parts of speech and semantic categories and subcategories between these two languages? 3. How can semantic tags in bilingual comparable corpora provide useful information for translation practice? Methodology: Empirical data have been extracted from Online Cheese Descriptions (OCD), a semantically tagged English-Spanish corpus, and classified using the Appraisal Framework into the subcategories of appreciation, judgment, affect, and graduation. Results and discussion: Tests of statistical significance have revealed cross-linguistic differences, mainly in appreciation, thus leading to a qualitative analysis. The findings also include a large inventory of all evaluative items that express appreciation for cheeses in both languages and general guidelines for translators. Conclusions: This multilayer corpus-based analysis has yielded relevant data that can be used to enhance the second-language writing and translation processes required for marketing cheese in English and Spanish, thus supporting international professionals in their communication in multilingual contexts.

Background: With increased reliance on technology-mediated communication (TMC) minus the social cues, uncertainty management has become critical. This study investigates how usage of emojis/emoticons in professional communication contexts helps people navigate this uncertainty. Literature review: Prior works have focused on the benefits of emoji usage in TMC, particularly in enhancing message substance, emotive expressiveness, and perception. Research questions: 1. What is the attitude towards emoji usage among the upcoming generation of professionals, specifically Generation Z, as they prepare to enter the workforce? 2. What, if any, is the impact of emoji usage on how one perceives others and is perceived in formal work settings, especially for Generation Z? 3. How does emoji/emoticon use affect Generation Z's interpersonal communication at work? Methods: Three focus group discussions were conducted with a total of 29 graduate-level, business studies students with work experience ranging from zero to four years. Reflexive Thematic Analysis using Braun and Clarke's six-step process was conducted to analyze the data and generate themes. Results: Three salient themes emerged from the analysis: 1. Communicative Competence, 2. Identity Construction, 3. Socialized Patterns of Usage. Conclusion: Although emojis are helpful in specific linguistic functions, clarifying intent, and reducing uncertainty, they retain a great deal of fuzziness owing to the ambiguity in usage and interpretation. It is therefore prudent to design ways of incorporating them in instructional interventions to sensitize students around the nuances of emoji usage, to capitalize on the benefits they offer.

This book explores how to cultivate an open, intercultural mindset and employ constructive communication strategies, verbal and nonverbal, to build meaningful intercultural relationships and engage in constructive intercultural dialogue. This is the third edition of the book; the first edition was published in 2013. This latest edition provides an accessible, lively introduction for students new to the study of intercultural communication (IC). Different from other introductory IC texts, which include only a single chapter on language and pay scant attention to the dynamics of power between groups or individuals in intercultural situations, every chapter of this text recognizes the major role it plays in IC and the co-construction of intercultural relationships. In addition, the power dimension and contextual elements—linguistic, social, political, and environmental—are emphasized throughout. This book’s 11 chapters center on language and IC, covering the main topics in this field: identity and belonging, global citizenship and intercultural competence, and verbal and nonverbal communication. Although the book includes some non-Western scholars, Western scholars and perspectives dominate. Established scholars from the West, such as Bennett, Hofstede, and Deardorff, are the most cited authors. In addition, compared with the first two editions, theoretical constructs in this new edition are updated but are still outdated. Finally, the author attempts to provide a more comprehensive discussion of language and IC for readers new to this field, but her discussion only scratches the surface of the concept without presenting her own insights. The book is an encyclopedia of the IC field, which will be a practical guide for students in any discipline who are new to this area of study. It also enriches instructors’ and researchers’ conceptual and empirical insights necessary for addressing IC issues and problems intertwined with globalization processes. Therefore, I highly recommend this book to students, instructors, practitioners, and researchers from diverse cultural backgrounds as a foundational sourcebook on IC study, teaching, application, and research.

The book’s title, Engineering Words, is an apt triple play on words. It is about the wordsmithing or engineering of words for more effective communication. The book is also about how to communicate about topics in the field of engineering. Finally, the book is about how engineers use words to communicate.The topics covered in the book are very practical. Early-career engineers will find the chapter on resumes and cover letters useful. We may all know the basics of communicating our experience when creating a resume; to craft one that increases the chances of being noticed or even being promoted takes a higher level of communication skill. Engineers wanting to excel at their first presentation will find useful information in the chapters on designing and delivering presentations. The differences between presenting and effectively communicating an idea can mean the difference between agreement with the ideas and acceptance of the presenter. Engineers transitioning into management will find helpful information about writing for multiple business contexts. Engineers on a product team will find useful ways about how to write good test cases. This book is one that can be kept as a reference as the need arises to write a new type of document, particularly where it is critical that the message lands on the first read. The multiple factors that go into writing various types of content are provided so that the structure as well as the wordsmithing allow for better cognition and ultimately better performance of the information. The book is not designed to offer in-depth guidance because it is not meant to be a how-to book on the mechanics of how-to write. Instead, the focus is on how to ensure that the intended message is written with the interests of the intended audience in mind and on using the principles of communication and cognition to make an argument or state a case in a way that solidly lands in a way that the audience will understand.

The concept of peer review of manuscripts goes back to the founding of the first technical journal, the <italic xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">Philosophical Transactions of the Royal Society</i>, in London in 1665. That journal published papers shared at meetings and served as a permanent record of those contributions to knowledge. Peer review in those days was essentially the acceptance of a person's credentials for election to the Society. Since that time, and especially during the past 80 years, peer review has evolved into the process of double-anonymous vetting of manuscripts by expert reviewers that we take for granted today for most technical and professional journals.

<bold xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">Research problem:</b> A considerable amount of scholarship has amassed over the last 20 years regarding the teaching of user experience (UX) design, but there has been no systematic attempt to review this literature. <bold xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">Research questions:</b> 1.What is the definition of UX pedagogy according to technical communication and adjacent fields? 2. What is the state of specific UX pedagogical approaches in technical communication and adjacent fields? <bold xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">Literature review:</b> Our corpus contained 76 sources directly pertaining to the teaching of UX. <bold xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">Research methodology:</b> The theoretical framework of this study marries rhetorical theory and critical thinking. The former provides technical communication literature reviews with keen discourse analysis and the latter offers objectivity to the evaluation. To use this framework, we sought sources using journals related to technical communication and large databases from adjacent fields, including the ACM digital library and IEEE Xplore. We completed our search using Google Scholar to ensure broad coverage. <bold xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">Results and conclusions:</b> Our review of sources revealed a variety of trends and a remarkably diverse conversation on UX, including various definitions of UX pedagogy, and a large variety of theoretical orientations, educational models, instructional approaches, industry influences, methods, and ethical concerns. From this diverse corpus, we hazard a unifying definition centered on teaching the UX process through hands-on approaches such as engaged learning. We close our article with recommendations for continuing to refine UX pedagogy in the future.

In Technical Communication for Environmental Action, editor Sean D. Williams provides a compilation of scholarly chapters that discuss the urgent necessity for creating efficient communication strategies to address environmental challenges, particularly climate change. In this book, technical communication can be seen as a relevant framework condition for the successful fight against climate change, providing information that can be understood by the majority of society and then implemented by business, industry, and governments.

In Designing Multilingual Experiences in Technical Communication, Dr. Laura Gonzales proposes a radical rethinking of the motivations, methods, execution, and interpretation of multilingual research in technical communication. Gonzales rejects classical technical communication models, which posit the technical communicator and translator as mere transmitters of information. Perhaps more important, Gonzales rejects current common practices in multilingual research and their dismissive assumptions (whether implicit or explicit) about speakers of languages other than English, typically in communities of color or the Global South.

This book provides a compilation of scholarly chapters that focus on the various components of technical and professional communication (TPC) that, together, give it a distinct identity, and that must be sustainable. Reflection and upkeep of TPC components maintain the longevity of its identity. By critically analyzing what these fragments signify collectively as an identity, it is possible to develop a perspective that is durable for visualizing the TPC identity. Some of the TPC components included in this work are genres, ethics, procedural knowledge, procedural discourse, sociotechnical contexts, applied rhetoric, and participatory action research. The book’s 10 chapters are divided into three sections, each of which is underpinned by a strong research technique, strong theoretical foundation, and the authors’ real-world experiences. This book may be helpful to academics, industry professionals, and students alike. It provides professionals with a novel viewpoint on several TPC facets across various application fields, such as biomedical writing. This book offers a deep understanding of TPC and focuses on several intriguing subjects, such as intercultural and transnational dimensions, and accessibility and disability. One of the strengths of the book is the abundance of real-world examples and research studies with trustworthy research protocols spread throughout several chapters. This book is undoubtedly a great resource for learning about the subject, its trends, and new problems that may arise in the future.

The authors of the book present a broad survey of technologies and applications of AI as they particularly impact technical and professional communications. This book presents a broad treatment of its subjects, particularly given the framework of social implications, necessary literacy, and civic engagement that the authors use to explore the three facets of writing futures: collaboration, algorithms, and autonomous agents. The work is a survey of many technologies, applications, and developments, any of which may or may not play a substantial future role in the future of writing. Some of the authors’ examples may seem tangential to the TPC profession, but one cannot always predict future effects. The authors situate the book as “positioning scholars, instructors, and practitioners to plan for rapidly evolving technological and social contexts.” With its broad coverage of emerging technologies, rich citations, and wealth of backing resources, Writing Futures provides a launching point for deeper, focused study in the myriad areas of collaborative technologies, autonomous agents, and AI as they profoundly impact the TPC profession and the human experience.

The book offers a range of plans including a 32-week plan to craft chapter-length literature reviews for a dissertation, a 16-week plan for those more time-crunched or experienced, an 8-week plan for the “highly motivated” or those with shorter literature review requirements such as for a conference paper, and finally two-week and one-week plans for the truly desperate. Activities in each chapter take the writer step-by-step through the process of preparing the review for evaluation by an advisor. The book is further divided into 12 chapters, the last of which is geared more toward advisors and writing instructors. This book fills a long-standing gap in resources for novice research writers. Too often, graduate students receive feedback on only grammar and punctuation issues—surface concerns—rather than the structure and clarity of their narratives. Berdanier and Lenart provide a step-by-step guide for graduate students, postdoctoral researchers, and new graduate advisors in writing effective, impactful literature reviews, the backbone of journal articles that get cited and grant proposals that get funded. Not to be overlooked, though, are writing center coaches, who often see engineering students and faculty in their sessions but may not have the background to feel comfortable providing guidance on such projects. At a minimum, this book is a must-have for engineering graduate students seeking a path through one of the more challenging writing tasks early in their careers.

This book provides an up-to-date, practical, and accessible description of the world of collaboration in work. The book aids readers in developing their awareness of the intricate area of collaboration, identifying the difficulties involved and discovering doable strategies for strategically promoting it to achieve their collaborative goals. As much as the book is about the collaborative writing process, at its core it is a book about authorship—or at least the concept of authorship. This book gives readers the chance to examine how they think about partnerships that produce valuable outcomes, such as text documents. This book’s six chapters are classified into two parts: the more theory-focused speculations and the more practical-focused enactments. This book is certainly an excellent resource for encouraging successful collaborations in the workplace, but by covering only a few real situations, the information it conveys will be more accessible to nonprofessionals. Students from diverse fields, such as engineering, who are not experts, will not understand constructs, such as actor network theory, which is widely used in the social sciences. Real-world examples will help readers from other fields grasp this book because it is applicable to a wide range of readers. Overall, the book serves as a very helpful manual for encouraging long-term, fruitful collaborations that produce synergy among contributors and innovative results. Successful partnerships will encourage other people to start, sustain, and advance collaborations to new levels.

This book provides an up-to-date, research-based, but practical and accessible description of contemporary technical communication practice in a global environment. It gives readers a thorough understanding of the technical communication field by emphasizing how it should be viewed as a profession, how one might pursue a career in it, and finally how to practice it. Finally, the book draws the reader’s attention to background material with a succinct summary of ideas that have been popularized in both literature and practice. In addition, the book’s extensive multiple method study methodology provides a solid justification for the information’s foundation. The book has nine chapters that are divided into the following three sections: An introduction to the fundamentals of technical communication as a profession; an examination into how diverse the technical communication profession is—for instance, by examining the many competencies required, various sorts of activities that are performed, and various work environment options accessible, including working from home; and finally, an introduction into the theories and procedures that serve as the book’s foundation and link the first two sections to a research framework. This book is accessible and useful for industry practitioners, students, and teachers. The book also helps novices by giving them all the knowledge they need about the subject, educational options, societies, technologies, necessary skills, workplaces, and the need to adapt quickly to changing conditions to meet future needs. Real-world case studies and the sharing of technical communicators’ real experiences are of tremendous value to professionals and will aid in the development of their technical communication skills.

In the Introduction to this book, the author presents a picture of rampant mistrust of our organizations and institutions: Consumers, citizens, and corporate buyers are feeling a sweeping, protective skepticism that undermines the delivery of information, products, and services in every sector of the economy. How can an organization communicate effectively in this context? Through pithy case studies and interviews with communicators in those organizations, the author presents a blueprint for clear, effective communication that evokes trust, educates the audience, and supports the audience in effective decision-making. Case studies include private and public companies, individual communicators who are supporting a target constituency, and government agencies. The value of this book is in its presentation of real-world communication, a real world in which both internal and external circumstances change, a real world in which organizations must decide who they are and who they want to be to their audience, a real world in which determining your organization’s voice and tone may not be sufficient. The book is a notable addition to texts that support professional and business communication and content strategy, and is a valuable supplemental text for courses in those areas. The book includes resources for further reading, identities of individuals interviewed for the book, endnotes, and an index.

<roman xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink"><b>Introduction:</b></roman> Social media have been widely used for corporation-generated narratives. Corporate communication entails a “storytelling process” and a narrative perspective. Corporate narrative has taken on new forms with the emergence of social media, which is the object of this study and called corporations’ owned social media narrative (COSMN). To our knowledge, however, no research has systematically investigated studies on COSMN. Our study provides a synthesized review on the strategies and functions of COSMN. <roman xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink"><b>Research questions:</b></roman> 1. What are the general characteristics of studies on COSMN? 2. What strategies are usually adopted by corporations via their social media narrative? 3. What functions do corporations intend to achieve by their social media narrative? <roman xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink"><b>Methodology:</b></roman> We conducted an integrative literature review of studies on corporations’ owned social media narrative based on journal articles from the database of the Web of Science Core Collection. After retrieving 25 articles in accordance with our research purpose, we conducted a qualitative content analysis to describe general characteristics of the literature and identify narrative strategies and functions. <roman xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink"><b>Results and conclusions:</b></roman> When corporations undertake advertising, branding, and social networking activities (among others) on social media, they tend to use form-based narrative strategies (technical strategy and formality strategy), content-based narrative strategies (broadcasting strategy, reacting strategy, engaging strategy, and emotional strategy), and medium-based narrative strategy (transmedia strategy) to achieve functions of market communication, technical communication, and public relations work (identity construction, impression management, stakeholder endorsement, corporate social responsibility communication, and crisis communication). This integrative literature review provides theoretical implications for corporate social media research and practical implications for digital marketing practitioners.

This book is a thorough yet accessible resource to support communication managers and practitioners who represent a wide range of organizations. The author draws on his expansive career as a risk, crisis, and high concern communication expert to offer a theory-based guide that will suit communication professionals in every field who often—or even infrequently—encounter high-stress situations. The author provides a research-based, relevant, and helpful risk communication resource. Technological change has radically transformed the ways in which risk communication is shared and consumed. Further, the unprecedented COVID-19 global pandemic has required many professionals to provide risk and crisis communications for the very first time. In the context of these challenges, the author presents numerous case studies from his broad career that demonstrate communication successes, failures, and lessons learned. Overall, the author provides a detailed and helpful resource on risk, high concern, and crisis communication to support communication professionals working in a wide range of contexts. His research-grounded approach is supported by numerous, compelling case studies that offer important lessons for communicators. It is rare to see such a thoroughly theoretically grounded text coupled with practical tools and techniques for communicators to employ. The book is an extensive resource for professionals who can have only one text to support their risk communication planning and practice. For teachers and students of technical and professional communication, the book establishes solid risk communication foundations.

Background: Technical communicators use special language information to describe technology products. Researching such information is part and parcel of their job and thus occupies a relevant share of their working time. Literature review: Numerous studies examine information needs and search techniques of various professionals, such as engineers or translators. However, very little is known about technical communicators’ use of and requirements for information sources containing special language information. This article contributes to filling this research gap by discussing results of an empirical study. Research questions: 1. What types of nonhuman information sources do technical communicators use when researching special language information? 2. What properties do technical communicators expect from special language reference tools? Research methodology: We conducted a written online survey among technical communicators. In this article, we analyze and interpret survey data related to the two research questions. Results: Respondents use 14 major types of information sources for researching special language information. Half can be categorized as reference tools, while the other half are document-like. Respondents would like to have special language reference tools that are available electronically, can be adapted to their personal needs, and offer up-to-date information with good usability. Conclusions: Half of the information source types are document-like and can be used as text corpora. Thus, text corpus-management methods and tools should be promoted in technical communication practice and teaching. Technical communicators’ requirements and wishes described in this article lay the groundwork for developing tailor-made special language reference tools.

This book is appropriate for technical and professional communication (TPC) teachers, scholars, and practitioners who wish to enact social justice in their work. Although our field has welcomed and cultivated the social justice turn enthusiastically for the last few decades, the editors acknowledge that “there is a dearth of praxis-based resources.” To address this need, this book offers “action-focused resources and tools,” which are intended to support members of the profession “in conducting research or pursuing both local and international projects in socially just ways.” To meet the needs of TPC scholars, practitioners, and teachers, the editors organized this book into four sections, consisting of three chapters each. Each chapter presents one social justice tool and a case to illustrate the effective use of that tool. Besides, each chapter presents tips, cautions, limitations, and future directions to inform the use of the resource. This book is extremely helpful because it inspires us to come up with more praxis-based resources, prioritize and learn from marginalized populations, and focus on embodied experiences and knowledges in our TPC practice, research, and pedagogy. Throughout the book, the authors remind us to be mindful of our own positionality, privilege, and power while doing TPC research, practice, and teaching and to empower the disempowered. This book can be an invaluable addition to courses in TPC research methods, field methods, Indigenous rhetorics, or pedagogy.

This book offers college writing instructors strategies for creating linguistically diverse classrooms. Building on theories of language that multilingualism is a student’s strength not a deficit, the book will help faculty, staff, and graduate teaching assistants design lessons, courses, professional development opportunities, and writing center programs that support multilingual students and challenge notions that success on US campuses requires strict adherence to communicating in Standard Academic English (SAE). Through a highly engaging series of studies, the authors in this collection provide evidence that their approaches strengthen their writing pedagogies and empower their students. Although this book is primarily addressed to writing instructors, it may have some utility for professional communicators in industry. The rhetorical listening framework outlined in Chapter 10 would support in-house training on communicating across differences. The editors note that their work on the collection occurred during the COVID-19 pandemic. However, another relevant context emerged that is not addressed in the book explicitly. Following now-revoked Executive Order 13950, more than half of US states have enacted or are debating laws that would restrict classroom and professional development training around issues of diversity, inclusion, and equity. These laws may affect state-funded universities in ways that limit educators’ ability to enact the pedagogies described in this collection.

The creation of a technology venture brings the entrepreneur to interact with different stakeholders and persuade them of the quality of the business idea. In such endeavors, entrepreneurial storytelling and business pitches are crucial to attract stakeholder interest and potential commitment. We focus on longer and structured elevator pitches used by entrepreneurs seeking funds and partners for their startup, and we present an integrative framework of evaluation dimensions, specific items, and key evidence to assess a pitch. <bold xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">Research methodology:</b> We conducted a systematic review of specialized literature on business venturing, entrepreneurship, and business communication, and we selected 40 research articles from which we have extracted concepts related to the quality and effectiveness of an elevator pitch. We analyze and aggregate concepts to derive a taxonomy of evaluation dimensions. <bold xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">Results and discussion:</b> We identify four dimensions of evaluation of an elevator pitch: background and contextual knowledge showed in the presentation, project content and venture information, storytelling approach and style, and entrepreneurial flow or “algorithm” of the pitch. We detail the dimensions by defining 19 evaluation items and associated key evidence to support assessment. We undertake a preliminary application of the framework with three groups: Business investors, potential entrepreneurs, and entrepreneurship students. <bold xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">Conclusion and further research:</b> We advance the discussion on venture storytelling and provide practitioners with a useful tool to support the evaluation of an entrepreneurial idea presented through an elevator pitch.

The reviewer feels this book is appropriate for advanced undergraduate and graduate courses that cover research methods, and for academics and practitioners with interest in reading, using (to inform decision-making), or contributing to technical communication research. A Research Primer for Technical Communication covers the research methodologies appropriate to advance the field of technical communication, and provides adequate depth to appropriately evaluate or conduct technical communication research. Throughout the book, the authors present practical considerations for designing and executing technical communication research. Although the understanding and application of statistical measures are critical for evaluating research results, the book is accessible to readers without a statistics background. The book is organized into two parts. Part I, Methods (Chapters 1–7), introduces the importance of technical communication research, describes the research process, and provides details for each of the five research methodologies discussed.

Subtitling this 578-page book as an "introduction" may be a misnomer; the book is broad in scope and deep in coverage of its subject. It fills a need for current texts on the topic of technical editing and is grounded in modern technical communication workflows, practices, and approaches. This book is an invaluable teaching aid for classrooms and a welcome reference resource for practicing professionals. Throughout the book, the authors address issues of modern technical communication workflows. They acknowledge that the dedicated editor role has become increasingly rare and that many technical writers are responsible for editing their own or their peers’ documents. They also address workplace considerations, including people, budgets, and schedules, in both planning and executing editing projects. The book includes a thorough 30-page glossary of grammar terms, 33 pages of notes and references, and a thorough index.

The book targets two main audiences. It primarily addresses students and instructors of technical communication, and also addresses industry practitioners. The book provides practical and theoretical examples that both the primary and secondary audiences can incorporate in their pedagogy and industry practices. The author includes learning activities at the end of each chapter that teachers/instructors can emulate in the technical communication classroom. The approaches in the book make it a significant contribution for the teaching and practice of technical communication. The author admonishes students, instructors, professionals, and industry practitioners to change technical communication by paving the way for design thinking and making. He summarizes the need to adopt design thinking as a methodology in technical communication to make designs user- and human-centered, and to advocate for social justice in our approaches to teaching, learning, and practice in the field. Thus, he calls for a rethinking of technical communication pedagogy “to focus less on genres.". The author also argues that design thinking is a necessary component of technical communication and shows how it can be incorporated into technical communication practice and pedagogy. The examples and learning activities presented in the book make it a valuable guide for students, teachers, and practitioners of technical communication. Instructors of technical communication will find the learning activities presented throughout each chapter of the book particularly useful.

Background: Accessibility of digital materials within workplaces continues to be an issue that is not readily and completely addressed through legal compliance and institutional policy. Despite the lack of marked improvement in digital accessibility, many continue to pursue a policy approach to accessibility, including checklists and guidelines. Literature review: Despite the attention paid to accessibility and surrounding issues by scholars in the field of technical and professional communication, little direction has been given to help practitioners advocate for accessibility in the workplace. Research question: Can common ground between institutional values and accessibility be discovered and leveraged to motivate value-driven accessibility? Research methods: Common ground theory was used to code and analyze data obtained from research interviews of 18 university instructors to determine how they consider accessibility within the process of developing their course documents. Data were coded and analyzed to discover common attitudes toward accessibility. Results and discussion: The data revealed that although instructors approached accessibility differently, all were motivated to work for student success, a fact that indicated common ground between instructor practices and accessibility. This finding suggests that accessibility advocates can motivate value-driven accessibility by leveraging common ground. Conclusion: I used the revealed common ground to inform the development of a digital accessibility resource, which underwent usability testing. My research-informed design process illustrates that despite institutional variability, technical and professional communicators can find and leverage common ground to move away from a singular, policy-driven approach to accessibility in favor of a more sustainable value-driven accessibility, which generates and supports long-term accessibility design.