Abstract

Background: Accessibility of digital materials within workplaces continues to be an issue that is not readily and completely addressed through legal compliance and institutional policy. Despite the lack of marked improvement in digital accessibility, many continue to pursue a policy approach to accessibility, including checklists and guidelines. Literature review: Despite the attention paid to accessibility and surrounding issues by scholars in the field of technical and professional communication, little direction has been given to help practitioners advocate for accessibility in the workplace. Research question: Can common ground between institutional values and accessibility be discovered and leveraged to motivate value-driven accessibility? Research methods: Common ground theory was used to code and analyze data obtained from research interviews of 18 university instructors to determine how they consider accessibility within the process of developing their course documents. Data were coded and analyzed to discover common attitudes toward accessibility. Results and discussion: The data revealed that although instructors approached accessibility differently, all were motivated to work for student success, a fact that indicated common ground between instructor practices and accessibility. This finding suggests that accessibility advocates can motivate value-driven accessibility by leveraging common ground. Conclusion: I used the revealed common ground to inform the development of a digital accessibility resource, which underwent usability testing. My research-informed design process illustrates that despite institutional variability, technical and professional communicators can find and leverage common ground to move away from a singular, policy-driven approach to accessibility in favor of a more sustainable value-driven accessibility, which generates and supports long-term accessibility design.

Journal
IEEE Transactions on Professional Communication
Published
2021-09-01
DOI
10.1109/tpc.2021.3094036
CompPile
Open Access
Closed
Topics
Export

Citation Context

Cited by in this index (7)

  1. Journal of Business and Technical Communication
  2. Journal of Business and Technical Communication
  3. Journal of Business and Technical Communication
  4. IEEE Transactions on Professional Communication
  5. Technical Communication Quarterly
Show all 7 →
  1. Technical Communication Quarterly
  2. IEEE Transactions on Professional Communication

References (44) · 15 in this index

  1. Introduction
    Solving Problems in Technical Communication
  2. A Grammar of Motives
  3. College English
Show all 44 →
  1. Communication Design Quarterly
  2. Kenneth burke, identification, and rhetorical criticism in the writing classroom
    J Kenneth Burke Soc
  3. 10.1145/3328020.3353929
  4. Building Access Universal Design and the Politics of Disability
  5. Business and Professional Communication Quarterly
  6. Journal of Technical Writing and Communication
  7. Saying no to the checklist: Shifting from an ideology of normalcy to an ideology of inclu…
    WPA Writing Program Administration
  8. 10.1145/1621995.1622005
  9. Embodied personas for a mobile world
    Tech Commun
  10. Communication Design Quarterly
  11. 10.1145/3328020.3353957
  12. Journal of Technical Writing and Communication
  13. Disability as insight into social justice pedagogy in technical communication
    J of Interactive Tech and Pedagogy
  14. Technical Communication Quarterly
  15. Technical Communication Quarterly
  16. Access
    Keywords for Disability Studies
  17. Victory for disability advocates: Supreme Court won't hear Domino's Pizza accessibility case
    USA Today
  18. Business and Professional Communication Quarterly
  19. Accessibility and the web design student
    Rhetorical Accessability At the Intersection of Technical Communication and Disability Studies
  20. Creating a culture of access in composition studies
    Composition Studies
  21. A Web for Everyone
  22. Journal of Business and Technical Communication
  23. 10.1145/1456536.1456551
  24. 10.1080/09687599.2015.1066664
  25. Computers and Composition
  26. 10.1007/978-1-137-02398-8_6
  27. 10.18061/dsq.v34i4.4020
  28. Journal of Business and Technical Communication
  29. 10.37514/PER-B.2015.0650.2.08
  30. Topsight A Guide to Studying Diagnosing and Fixing Information Flow in Organizations
  31. 10.7208/chicago/9780226312811.001.0001
  32. 10.4324/9781003080688
  33. Business and Professional Communication Quarterly
  34. Journal of Technical Writing and Communication
  35. Technical Communication Quarterly
  36. 2018 ADA web accessibly lawsuit recap report
    UsableNet