Studies of emergent online science communication genres continuously seek to understand novel forms of popularizations aimed at facilitating expert-with-public engagement. To understand how scientists can successfully engage with audiences in dynamic online environments, we examine Reddit’s science subreddit, attending to the acclaimed Ask-Me-Anything (AMA) series, and subsequent Science Discussion Series (SDS). A move analysis on a corpus of AMA and SDS original posts reveal moves used when engaging audiences through these installments.

This article reports from a qualitative case study exploring how a team of agricultural scientists framed their nonscientific audiences for science communication. Our results indicate communication audiences and strategies were shaped by state extension systems. As a result, we argue that technical communicators can contribute to agricultural science communication teams by modeling rhetorically engaged communication and building capacity for audiences overlooked by extension models most focused on economic impact.

In Theory and Best Practices in Science Communication Training, scholars and trainers examine the rhetorical context of science communication, including audience engagement and communication object...

Ethics and Practice in Science Communication (2018) is a collection of works drawn from various conferences, symposia, and journals that explores the ethics of technical communication and the commu...

In this article the authors envision a more durable and portable model of scholarship on public engagement with science through partnerships between rhetoricians of science and quantitative social scientists. The authors consider a number of barriers and limitations that make such partnerships difficult, with an eye toward discovering ways that researchers may overcome them. The authors conclude by articulating guidelines for reciprocal transdisciplinary work as well as specific recommended practices for such collaborations.

Crowdfunding is a novel mechanism for garnering monetary support from the online public, and increasingly it is being used to fund science. This article reports a small-scale study examining science-focused crowdfunding proposals from Kickstarter.com. By exploring the rhetoric of these proposals with respect to traditional grant funding proposals in the sciences, this study aims to understand how the language of science may be imported into this popular genre.