IEEE Transactions on Professional Communication Mar 1992

Adding a new dimension to the teaching of audience analysis: cultural awareness

M. Subbiah

Abstract

The rationale behind teaching native English speakers to be sensitive to the cultural differences they will find when they communicate with nonnative speakers in the classroom and in the professional marketplace is considered. A teaching strategy that technical writing instructors can use in their classrooms to foster cultural awareness is described in detail. It is concluded that such an educational strategy is important for a future in which interaction with multicultural colleagues becomes inevitable and essential for business success.< <ETX xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">></ETX>

Journal
IEEE Transactions on Professional Communication
Published
1992-03-01
DOI
10.1109/47.126933
CompPile
Open Access
Closed
Topics
teacher development technical communication multilingual writers race and writing
Export
BibTeX RIS

Citation Context

Cited by in this index (5)

  1. Lam et al. (2016)
    Flipping the Audience Script: An Activity That Integrates Research and Audience…
    Business and Professional Communication Quarterly
  2. Zemliansky et al. (2011)
    New Landscapes in Professional Communication: The Practice and Theory of Our Fi…
    IEEE Transactions on Professional Communication
  3. Yu (2011)
    Integrating Intercultural Communication into an Engineering Communication Servi…
    IEEE Transactions on Professional Communication
  4. Boiarsky (1995)
    The relationship between cultural and rhetorical conventions: Engaging in inter…
    Technical Communication Quarterly
  5. Bosley (1993)
    Cross‐cultural collaboration: Whose culture is it, anyway?
    Technical Communication Quarterly

References (36) · 3 in this index

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    The Silent Language
Show all 36 →
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    IEEE Transactions on Professional Communication
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CrossRef global citation count: 11 View in citation network → Build reading path →

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