Adding a new dimension to the teaching of audience analysis: cultural awareness

Abstract

The rationale behind teaching native English speakers to be sensitive to the cultural differences they will find when they communicate with nonnative speakers in the classroom and in the professional marketplace is considered. A teaching strategy that technical writing instructors can use in their classrooms to foster cultural awareness is described in detail. It is concluded that such an educational strategy is important for a future in which interaction with multicultural colleagues becomes inevitable and essential for business success.< <ETX xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">&gt;</ETX>

Journal
IEEE Transactions on Professional Communication
Published
1992-03-01
DOI
10.1109/47.126933
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Citation Context

Cited by in this index (2)

  1. IEEE Transactions on Professional Communication
  2. IEEE Transactions on Professional Communication

Cites in this index (3)

  1. IEEE Transactions on Professional Communication
  2. Journal of Technical Writing and Communication
  3. Journal of Technical Writing and Communication
Also cites 4 works outside this index ↓
  1. 10.1111/j.1467-1770.1966.tb00804.x
  2. 10.1177/002194368802500404
  3. 10.1177/002194368101800304
  4. 10.1002/tie.5060150311