Technical Communication Quarterly

75 articles
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March 2000

  1. Making disability visible: How disability studies might transform the medical and science writing classroom
    Abstract

    This article describes how disability studies can be used in a medical and science writing class to critically examine the assumptions of scientific discourse. An emerging, interdisciplinary field, disability studies draws on feminist, postmodern, and post‐colonial theory and extends their critiques to the medicalization of disability. Deconstructing the medical model of disability helps students understand how science is socially constructed. After conceptualizing disability studies, this essay discusses sample disability‐related classroom activities, readings, and writing assignments.

    doi:10.1080/10572250009364691

January 2000

  1. Reviews
    Abstract

    The Presentation of Technical Information. 3rd ed. Reginald Kapp. Letchworth, Hertfordshire, UK: The Institute of Scientific and Technical Communicators, 1998. 136 pages. User‐Centered Technology: A Rhetorical Theory for Computers and Other Mundane Artifacts. Robert R. Johnson. Albany: SUNY P, 1998. 195 pages. Ethics in Technical Communication: Shades of Gray. Lori Allen and Dan Voss. New York: Wiley, 1997. 410 pages. The Dynamics of Writing Review: Opportunities for Growth and Change in the Workplace. Susan M. Katz. Vol. 5 in the ATTW Contemporary Studies in Technical Communication. Stamford, CT: Ablex Publishing Corp., 1998. 134 pages. Essays in the Study of Scientific Discourse: Methods, Practice, and Pedagogy. Ed. John T. Battalio. Vol. 6 in the ATTW Contemporary Studies in Technical Communication. Stamford, CT: Ablex Publishing Corporation, 1998. 264 pages. Outlining Goes Electronic. Jonathan Price. Vol. 9 in the ATTW Contemporary Studies in Technical Communication. Stamford, CT: Ablex Publishing Corp., 1999. 177 pages (including bibliography and indexes). Wiring the Writing Center. Ed. Eric H. Hobson. Logan, Utah: Utah State UP, 1998. 254 pages. Inventing the Internet. Janet Abbate. Cambridge, MA: MIT Press, 1999. 264 pages.

    doi:10.1080/10572250009364687
  2. Writing public policy: A practicum
    Abstract

    Practical experience teaches the difficulty and the messiness of democratic public policy processes. A discourse analytic perspective on rhetorical action in the institutional settings of policy work reveals the dynamics of effective agency. By simulating practical experience and by developing a discourse analytic perspective, academic instruction in professional and technical communication can show students what elected officials, governmental staff, and non‐profit non‐governmental organizations (NGOs) do to make or to implement policy.

    doi:10.1080/10572250009364686
  3. Writers and their maps: The construction of a GAO report on sexual harassment
    Abstract

    This article examines a 1994 General Accounting Office (GAO) report on sexual harassment at U.S. service academies to determine how power structures affected the report writers' rhetorical choices. Employing postmodern mapping theories, the article identifies what is valued and devalued in the report's contents. Then it describes Congress's reaction to the report and speculates on the report's impact on public discourse and subsequent social action. It offers postmapping theory as a way of understanding the relationship between discourse and power in policy reports.

    doi:10.1080/10572250009364685

June 1999

  1. Setting the discourse community: Tasks and assessment for the new technical communication service course
    Abstract

    This article argues for a social perspective of the new technical communication service course, a conclusion supported by several premises: the technical communication profession wants and needs accountability, accountability is demonstrated by evaluation, assessment requires that we define literacy, evaluating technical communication literacy requires portfolio evaluation, portfolio assessment supports the social perspective of learning, and the social construction concepts imply teaching strategies. The argument proceeds from a case study that demonstrates reliability, stability, and validity in its technical communication service course assessment, tasks, and instructor community. This article demonstrates that portfolios can help us both conceptualize and evaluate the new technical communication service course.

    doi:10.1080/10572259909364666
  2. From page to stage: How theories of genre and situated learning help introduce engineering students to discipline‐specific communication
    Abstract

    This article describes a discipline‐specific communication course for engineering students offered by a Canadian university. The pedagogy of this course is based on North American theories of genre and theories of situated learning. In keeping with these theories, the course provides a context in which students acquire rhetorical skills and strategies necessary to integrate into a discipline‐specific discourse community. The authors argue that such a pedagogical approach can be used to design communication courses tailored to the needs of any discipline if the following three key conditions are met: assignments are connected to subject matter courses, a dialogic environment is provided, and the nature of assignments allows students to build on their learning experiences in the course.

    doi:10.1080/10572259909364670

March 1999

  1. Myths about instrumental discourse: A response to Robert R. Johnson
    Abstract

    Abstract of the original article Robert R. Johnson's “Complicating Technology: Interdesciplinary Method, the Burden of Comprehension, and the Ethical Space of the Technical Communicator,” published in the Winter 1998 issue of TCQ, points out that there is much for technical communicators to learn from the burgeoning field of technology studies. Technical communicators, however, have an obligation to exercise patience as they enter this arena of study. Using interdisciplinary theory, this article argues that technical communication must assume the “burden of comprehension”: the responsibility of understanding the ideologies, contexts, values, and histories of those disciplines from which we borrow before we begin using their methods and research findings. Three disciplines of technology study—history, sociology, and philosophy—are examined to investigate how these disciplines approach technology. The article concludes with speculation on how technical communicators, by virtue of their entrance into this interdisciplinary arena, might refashion both their practical roles and the scope of their ethical responsibilities.

    doi:10.1080/10572259909364661

March 1998

  1. The voices of English women technical writers, 1641–1700: Imprints in the evolution of modern English prose style
    Abstract

    The first books and the first technical books published by English women during the 1475–1700 period can be useful in teaching students about the emergence of technical style or “plain style.”; If we examine the style of these women writers, long ignored by canonical studies, we can see that plain English existed before Bacon and received its impetus not from science, but from the utilitarian attitude that pervaded the 1475–1700 period. These women writers provide a microcosm for studying the rise of modern English prose and what we now call technical (or plain) style. They also provide an efficient way to expose students to early published works by women and their contribution to the history of technical writing. Examining style from such a perspective helps students see that technical communication was a prevalent kind of writing before Bacon and the Royal Society. Thus, technical communication—and the style of technical communication—studied from this unique historical perspective deepens students’ awareness of the roots of technical communication as it contributed to the history of English discourse.

    doi:10.1080/10572259809364621

October 1997

  1. Experimenting at Home: Writing for the Nineteenth-Century Domestic Workplace
    Abstract

    This article examines selected texts by Ellen Swallow Richards, a nineteenth-century scientist who wrote for a variety of audiences. Her audience awareness anticipates modem technical communication practices and alerts us to examine gender, class, and other social issues in historical documents as well as current pragmatic discourse.

    doi:10.1207/s15427625tcq0604_1
  2. Selection of Technical Communication Concepts for Integration into an Accounting Information Systems Course: A WAC Case Study
    Abstract

    A project in writing-across-the curriculum was launched within a nationally ranked baccalaureate degree program in accountancy at a Boston area college. The project team, which comprised faculty from accountancy and technical communication, attempted to integrate technical communication skills, principally writing, into an accounting information systems course. To improve student writing in this way, the team had to determine what kinds of writing activities would successfully introduce accounting students to the discourse of their profession, and had to select, from all the communication skills that might be taught, only those that should be taught to complement the specialized content of the accounting information systems course. The team's collaborative process produced three critical planning decisions that greatly simplified the integration: 1) establishing Joseph Juran's TQM notion of fitness-for-use for evaluating the quality of student communications; 2) selecting only those forms of communication used in the profession's discourse community in assignments; and 3) teaching only those communication skills that support and enrich the principal technical skills taught in the accounting course. This strategy demonstrates that communication skills can be integrated within a technical course so as to enhance the students' understanding of technical content while improving the students' proficiency in written communication.

    doi:10.1207/s15427625tcq0604_2

April 1997

  1. In Search of Patient Agency in the Rhetoric of Diabetes Care
    Abstract

    Medical rhetoric has long been characterized by a focus on disease and on the physician as healer. Now, in the era of managed health care, patients are increasingly being viewed as agents in the management of their own chronic diseases. This article examines the concept of patient agency from a rhetorical perspective in lay and professional medical discourse relating to diabetes care. Kenneth Burke's dramatistic pentad is used as a tool to help uncover and analyze sites where values appear ambiguous. This study shows that patient agency is closely related to patient compliance in the language of biomedicine. The terms "compliance" and "adherence" operate as terrninistic screens in professional discourse and serve to limit discussion of patient agency. In managed health care, tension is evident between the trend toward greater patient agency and the constraints of biomedical text conventions concerning doctor and patient roles.

    doi:10.1207/s15427625tcq0602_5
  2. Green Guilt: An Effective Rhetoric or Rhetoric in Transition?
    Abstract

    This article employs aspects of Jurgen Habermas's theory of communicative action and his concept of a lifeworld, alongside composition theory's use of community, to examine the effectiveness of guilt as a rhetorical strategy in two national environmental publications. It finds that, ultimately, for long-term cdmmunicative action to occur, environmental groups should not rely on guilt as a rhetorical strategy because outside their "discourse communities," it will not lead to "dialogue, deliberation, and consensus-building."

    doi:10.1207/s15427625tcq0602_1

January 1997

  1. The Environmental Rhetoric of "Balance": A Case Study of Regulatory Discourse and the Colonization of the Public
    Abstract

    The twelve-year long battle over the relicensure of the Kingsley Dam in western Nebraska is a representative anecdote of environmental regulation. Typical of regulatory discourse, the metaphor of "balance" determined the available fopoi. We argue that "balance" procedurally diminishes the public, cloaks the subjectivity of decision making, and reduces the reasonable rhetor to the role of umpire. Finally, we explore rhetorical strategies for undermining the appeal to "balance."

    doi:10.1207/s15427625tcq0601_3
  2. Rhetorical Analysis of Stakeholders in Environmental Communication: A Model
    Abstract

    This article examines contributions of selected theories to technical communication's understanding of environmental discourse and uses a dialogical synthesis to construct a model of stakeholder analysis. The model, with its interactive variables of stakeholder knowledge, attitude, and desired behavior, is applied to a pollution prevention document and calls for an active research emphasis in determining effective communication strategies.

    doi:10.1207/s15427625tcq0601_2

October 1996

  1. The Postmodern Space of Operator's Manuals
    Abstract

    Most operator's manuals are examples of failed rhetoric: discourse that fails to inform, to persuade, or even to be read. By moving from a tacit reliance on a modernist model of communication that emphasizes the transfer of information to a postmodem model that emphasizes the communication of understanding, and by applying two principles of negotiating understanding—encouraging users to denaturalize their common sense and encouraging users to take their share of responsibility for the safe and effective use of technologies—technical writers can construct manuals that are more likely to succeed rhetorically and legally.

    doi:10.1207/s15427625tcq0504_2

April 1996

  1. Responding to Hostile Questions: More insights from Speech Act Theory
    Abstract

    As environmental communicators partcipating in public meetings and interviews, engineers and scientists must sometimes walk a thin line between representing the best interests of their organizations and responding to the public's need to know. Unfortunately, published guidance designed to aid technical communicators in such situations is not clearly based on theory or actual behavior. This study analyzes actual responses to hostile questions by drawing upon speech act theory to demonstrate that spokespersons use five strategies for composing indirect answers to questions perceived as hostile.

    doi:10.1207/s15427625tcq0502_2

September 1994

  1. Reviews
    Abstract

    The Construction of Negotiated Meaning. A Social Cognitive Theory of Writing. Linda Flower. Carbondale: Southern Illinois UP, 1994. 334 pp. Theory and Practice in the Teaching of Writing: Rethinking the Discipline. Lee Odell, ed. Carbondale: Southern Illinois UP, 1993. 329 pp. Audience and Rhetoric: An Archaeological Composition of the Discourse Community. James A. Porter. Englewood Cliffs, NJ: Prentice Hall, 1992. 185 pp. Approaches to Computer Writing Classrooms: Learning from Practical Experience. Ed. Linda Myers. Albany: State U of New York P, 1993. 225 pp. The Digital Word: Text‐Based Computing in the Humanities. Ed. George P. Landow and Paul Delany. Cambridge: MIT P, 1993. 362 pp. Electronic Quills: A Situated Evaluation of Using Computers for Writing in Classrooms. Bertram C. Bruce and Andee Rubin. Hillsdale, NJ: Lawrence Erlbaum Associates, 1993. 232 pp. The Tech Writing Game. Janet Van Wicklen. New York: Facts on File, 1992. Marketing Yourself with Technical Writing: A Guide for Today's Professionals. William M. Vatavuk. Boca Raton, FL: Lewis Publishers, 1992. Technical Writer's Freelancing Guide. Peter Kent. New York: Sterling Publishing Co., 1992. 160 pp.

    doi:10.1080/10572259409364580

June 1994

  1. Sexual dynamics of the profession: Articulating theecriture masculineof science and technology
    Abstract

    In critiquing the sexually loaded metaphors in James Paradis' analysis of the problem of expert knowledge in technical operator's manuals, this essay demonstrates how professional discourse formally embodies images of violence and domination that may also interfere with the responsible control of a dangerous technology. Describing the relationship between logos and ethos in professional discourse, this essay demonstrates how a feminist perspective can help technical communicators understand the pragmatic consequences of unarticulated sexual codes in scientific and technical discourse.

    doi:10.1080/10572259409364574

March 1994

  1. Habermas, empowerment, and professional discourse
    Abstract

    This essay uses Jürgen Habermas' theory of communicative action to explore the issue of empowerment. The essay first describes a communicative situation now common in public life, where scientific and technological forces are arrayed against citizenry over concerns with public import. Next, the essay discusses Habermas' critique of communicative practices and his vision of the way in which the technocratic consciousness has usurped communicative action in social life. Third, the essay applies Habermas' theory to the situation previously described, supporting the claim that in such situations empowerment may remain only a communicative ideal.

    doi:10.1080/10572259409364562

January 1994

  1. Science as cultural practice: A rhetorical perspective
    Abstract

    This essay develops a conception of science as a complex series of cultural practices mediated in and through discourse. This conception requires attention to discourses typically considered non‐scientific, such as those resulting in funding decisions. A case study of the cold fusion controversy demonstrates that internal scientific practices cannot explain adequately the eventual closure of the debate, and that we must look to the rhetorical practices of Congressional committees and government agencies for those explanations.

    doi:10.1080/10572259409364558
  2. A masterpiece in a new genre: The rhetorical negotiation of two audiences in schrödinger's “what is life?”
    Abstract

    Critics may fail to appreciate the rhetorical significance of scientific texts that do not fit within the dominant genre of truth‐forming argument. Only by identifying Schrödinger's text as inspirational community‐forming discourse do we come to recognize the rhetorical artistry of his negotiation between two audiences, a negotiation that includes a subtle building of common ground, the application of productive ambiguity at a key point of collision, and a skillful _ reversal of language expectations to relocate audience loyalties.

    doi:10.1080/10572259409364555

September 1993

  1. Reviews
    Abstract

    A Rhetoric of Doing: Essays on Written Discourse in Honor of James L. Kinneavy. Ed. Stephen P. Witte, Neil Nakadate, and Roger D. Cherry. Carbondale: Southern Illinois UP, 1992. 376 pp. Professional Communication: The Social Perspective. Ed. Nancy Roundy Blyler and Charlotte Thralls. Newbury Park: Sage, 1993. 292 pp. Business & Managerial Communication: New Perspectives. Linda Driskill, with June Ferrill and Marda Steffey. Fort Worth: Dryden, 1992. 810 pp. Business and Administrative Communication. 2nd ed. Kitty O. Locker. Homewood: Irwin, 1992. 775 pp. Contemporary Business Communication: From Thought to Expression. Joan Vesper and Vincent Ryan Ruggiero. New York: HarperCollins, 1993. 565 pp. Impact: A Guide to Business Communication. Ann Fischer and Margot Northey. Englewood Cliffs: Prentice‐Hall, 1993. 247 pp. Teaching Technical Writing: A Pragmatic Approach. Rev. ed. John S. Harris, St. Paul: ATTW Anthology Series, 1992. 191 pp.

    doi:10.1080/10572259309364551

March 1993

  1. Biological explanation, political ideology, and “blurred genres”;: A Bakhtinian reading of the science essays of J. B. S. Haldane
    Abstract

    J. B. S. Haldane, in attempting to show connections between Marxist political theory and Darwinian evolutionary theory, blurs the generic characteristics of political and scientific discourse. Read from the perspective of Bakhtin, this blurring of genres is also a blurring of ideologies. Haldane's essays thus contribute to our understanding of the cultural dimensions of scientific activities and accordingly help re‐define concepts of genre in scientific writing.

    doi:10.1080/10572259309364533

June 1992

  1. Narration and knowledge in direct solicitations
    Abstract

    Although narration has been recognized as a complex mode of discourse, its role in professional communication has not been widely studied. This article examines narration in one form of professional communication—direct solicitations— and links narration to an important research issue: the social construction of knowledge, or the social justification of belief, through language. The direct solicitations are described, and the role of narration in justifying belief socially, for direct solicitations, is then discussed by examining narration and analysis as two means for organizing and expressing experience. The interweaving of these two means in direct solicitations is illustrated, but finally the importance of the narrational over the analytic in giving shape and significance to experience is asserted. Thus, the central role narratives play in justifying belief socially, for direct solicitations is described. Three sample narratives from three direct _ solicitations illustrate this discussion.

    doi:10.1080/10572259209359506

January 1992

  1. Broadening the base of a technical communication program: An industrial/academic alliance
    Abstract

    Developing alliances with industry may be one of the primary factors in creating a technical communication program that blends sound rhetorical theory and pedagogy with the discourse knowledge of technical communication practitioners. Creating an Advisory Board is one way to forge this alliance. This article describes how such a board was created, the influence it had upon program development, and the insights both industry and academia gained from this alliance. Although industry and academia are not the same, both had overlapping goals: to develop a symbiotic relationship that would provide students and faculty with the technological expertise practicing technical communicators could offer, but, at the same time, to provide a construct true to the missions of a liberal education.

    doi:10.1080/10572259209359490