Journal of Business and Technical Communication Jul 1997

Reading Culture

TIMOTHY WEISS

Abstract

A new orientation toward intercultural and international communication will demand a redefinition of the professional communicator and professional communication: Translation—understood in a broad sense—will become a crucial skill. Analyzing what is absent from contexts and messages will become just as important as editing and refining what is present in them. This article considers the process of translation in the framework of the postmodern debate about language and reality as well as the economic, cultural, and social phenomena that have transformed the communication landscape during the past 50 years.

Journal
Journal of Business and Technical Communication
Published
1997-07-01
DOI
10.1177/1050651997011003005
Open Access
Closed
Topics
multimodality professional writing multilingual writers place and space

Citation Context

Cited by in this index (3)

  1. Goby (2007)
    Business Communication Needs
    Journal of Business and Technical Communication
  2. Abbott et al. (2005)
    How Academics and Practitioners Evaluate Technical Texts
    Journal of Business and Technical Communication
  3. David et al. (1999)
    Towards an emancipatory pedagogy in service courses and user departments
    Technical Communication Quarterly

Cites in this index (2)

  1. Weiss (1995)
    Translation in a borderless world
    Technical Communication Quarterly
  2. Doheny-Farina (1994)
    Rhetoric, Innovation, Technology
    College Composition and Communication
Also cites 2 works outside this index ↓
  1. Davidson, Donald
    Inquiries into Truth and Interpretation
     ↗
  2. United Nations
    Statistical Yearbook
     ↗
CrossRef global citation count: 13 View in citation network →

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