IEEE Transactions on Professional Communication Sep 2009

Going Global: A Case Study of Rhetorical Invention, Packaging, Delivery, and Feedback Collection

James H. Melton

Abstract

When the primary aim of global, professional communication expands to include rapport building in addition to information sharing, basic parts of the communication process must be reevaluated. Such an assessment was conducted through a case study of a team that adapted a US training seminar for a Japanese audience. The team's strong emphasis on the communicative aim of relationship building illustrated how traditional conceptions of rhetorical invention, packaging, delivery, and feedback collection might be revised. For practitioners and educators, the findings of this case study prompt a reevaluation of the rhetorical abilities that are required in global professional communication contexts.

Journal
IEEE Transactions on Professional Communication
Published
2009-09-01
DOI
10.1109/tpc.2009.2025305
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Topics
rhetorical criticism assessment professional writing qualitative research
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Citation Context

Cited by in this index (5)

  1. Baniya et al. (2022)
    Revisiting SL in TPC Through Social Justice and Intercultural Frameworks: Findi…
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  2. Walwema (2018)
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  3. Brewer et al. (2012)
    Introduction to the special section: Navigating the boundaries in global traini…
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  4. Louhiala-Salminen et al. (2011)
    Professional Communication in a Global Business Context: The Notion of Global C…
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  5. Zemliansky et al. (2011)
    New Landscapes in Professional Communication: The Practice and Theory of Our Fi…
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Cites in this index (6)

  1. Harootunian (2007)
    Commentary: Dancing the <i>Kochari</i>: Challenging the U.S. Perspective on Com…
    Journal of Business and Technical Communication
  2. Thatcher (2006)
    Intercultural Rhetoric, Technology Transfer, and Writing in U.S.–Mexico Border …
    Technical Communication Quarterly
  3. Thatcher (2001)
    Issues of Validity in Intercultural Professional Communication Research
    Journal of Business and Technical Communication
  4. Thatcher (2000)
    Writing policies and procedures in a U.S./South American context
    Technical Communication Quarterly
  5. Regli (1999)
    Whose Ideas?: The Technical Writer's Expertise in Inventio
    Journal of Technical Writing and Communication
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  1. WEISS (1997)
    Reading Culture
    Journal of Business and Technical Communication
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CrossRef global citation count: 9 View in citation network → Build reading path →

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