Written Communication Oct 2022

From Methodology to Method in Genre-Based Ethnographies

Alisa Russell Wake Forest University

Abstract

Genre has long been used by Writing Studies ethnographers as a theoretical orientation and analytical tool to bridge text and context. This article describes how genre-based ethnographies as methodology might get taken up at the level of method. Drawing on a genre-based ethnographic study as an example and guide, this article presents a process of data collection that builds ethnographic sites from genre by emergently identifying chains of data sources and collection techniques emanating from starting genres. Applying a genre orientation at the level of method centers inquiry on writing and mitigates the need to define site boundaries. By articulating how a genre orientation might shape ethnography at the level of method, this article encourages a stronger articulation between research methodologies and methods across the field of Writing Studies. Further, this article can be used as a guide for researchers conducting genre-based ethnographies.

Journal
Written Communication
Published
2022-10-01
DOI
10.1177/07410883221114134
Open Access
Closed
Topics
genre theory qualitative research

Citation Context

Cited by in this index (2)

  1. Russell (2024)
    Toward Genre Access: A Micro-level Analytical Approach
    Written Communication
  2. Spinuzzi (2023)
    What Is a Workplace? Principles for Bounding Case Studies of Genres, Processes,…
    Written Communication

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    Written Communication
  2. Olinger (2020)
    Visual Embodied Actions in Interview-Based Writing Research: A Methodological A…
    Written Communication
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    Written Communication
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    Written Communication
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    Written Communication
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    Written Communication
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    Written Communication
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    Written Communication
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CrossRef global citation count: 3 View in citation network →

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