Business and Professional Communication Quarterly Oct 2025

The Evaporating Cloud as a Business Communication Tool: A Systematic Framework for Conflict Analysis and Persuasive Compositions in the Workplace

Mahesh C. Gupta ; Annika Reitenga ; Christina Davidson

Abstract

In today’s digitally advanced, AI-driven workplace, effective communication is more critical than ever. Business communication scholarship empathizes competencies such as professionalism, clarity, conciseness, persuasiveness, and evidence-driven messaging, yet applying these systematically in complex decisions remains a challenge. This article introduces the Evaporating Cloud tool—part of the Theory of Constraints Thinking Processes—as a structured communication aid. Through a fictional case study, we show how EC clarifies objectives, uncovers underlying needs and hidden assumptions, and supports ethical, collaborative decision making. The article highlights EC’s value in enhancing core communication competencies in business and professional contexts.

Journal
Business and Professional Communication Quarterly
Published
2025-10-04
DOI
10.1177/23294906251374631
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Topics
qualitative research voice and style

Citation Context

Cited by in this index (0)

No articles in this index cite this work.

Cites in this index (8)

  1. Kaneko (2025)
    Team Communication in the Workplace: Interplay of Communication Channels and Pe…
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    B-School to Board Room: Connecting Online MBA Collaboration to Career Readiness…
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    Supervisor Communication Competence and Employee Outcomes: Predictive Effects i…
    Business and Professional Communication Quarterly
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    A Rhetorical Approach for Reimagining Business Writing Instruction in the AI Age
    Business and Professional Communication Quarterly
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    Competencies Needed by Business Professionals in the AI Age: Character and Comm…
    Business and Professional Communication Quarterly
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    Artificial Intelligence in Business Communication: The Changing Landscape of Re…
    Business and Professional Communication Quarterly
  2. Kernbach et al. (2015)
    Slip-Sliding-Away
    Business and Professional Communication Quarterly
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    The Competency Pivot
    Business and Professional Communication Quarterly
Also cites 2 works outside this index ↓
  1. Gupta M. Boyd L. Kuzmits F. (2010). The evaporating cloud: A tool for resolving workplace conflict. Internati…
     ↗
  2. Willett J. F. LaGree D. Warner B. R. Brian Houston J. Duffy M. (2024). Flourishing with flexibility: Leader c…
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