Written Communication

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October 2001

  1. Assessing Critical Thinking in the Writing of Japanese University Students: Insights about Assumptions and Content Familiarity
    Abstract

    L2 writing scholars have recently debated the appropriateness of using cultural constructs to enhance the teaching of English. An important aspect of writing, critical thinking, has received considerable attention. Some have suggested that Asians, including Japanese, do not display critical thought in their writing in English. Other researchers claim that Asians display critical thinking abilities differently than Western learners. In addition, they argue that learners from a particular culture are too diverse to make claims about the whole group's thinking abilities. This study proposes a model for assessing critical thinking in the writing of L2 learners to determine whether content familiarity plays a role in critical thinking. Findings of a study of 45 Japanese undergraduate students indicate that the quality of critical thought depended on the topic content, with a familiar topic generating better critical thinking. Results also suggested that differing assumptions between the L1 and L2 culture may lead to misinterpretations of the critical thinking ability of L2 learners.

    doi:10.1177/0741088301018004004

July 2000

  1. Kairos in Aristotle's Rhetoric
    Abstract

    Many authorities have come to recognize the critical importance of the Greek notion of kairos (right timing and due measure) in contemporary rhetoric. But Aristotelian scholars have generally ignored or demeaned Aristotle's use of kairos in his rhetoric, often contrasting it especially to Plato's full treatment in the Phaedrus. This lack of attention has been partially due to faulty indexes or concordances, which have recently been corrected by Wartelle and programs like PERSEUS and IBICUS. Secondly, no one has hitherto attempted to go beyond the root kair- and examine the concept as expressed in other terms. This article will attempt to meet both of these concerns. It will first examine care-fully the 16 references to kairos in the Rhetoric and show that the term is an integral element in Aristotle's own act of writing, in his concept of the pathetic argument, and in his handling of maxims and integration. There are also important passages using kairos in his treatment of style, often in conjunction with his use of the notion of propriety or fitness (to prepon). Possibly the two most important indirect uses of the concept of kairos can be seen in Aristotle's definition of rhetoric and in his treatment of equity in both the Rhetoric and the Nichomachean Ethics, probably the two most important treatments of the concept in antiquity.

    doi:10.1177/0741088300017003005

January 2000

  1. Interactional Conflicts among Audience, Purpose, and Content Knowledge in the Acquisition of Academic Literacy in an EAP Course
    Abstract

    The issues of authentic context and authoritative ethos are explored through a study of a graduate student learning to write for mathematics within the context of an English for academic purposes (EAP) course. The student faced conflicts about audience, purpose, and content knowledge as she was required to write math texts within what she perceived was an inauthentic context, an English as a second language (ESL) course. She questioned the purpose of the writing tasks as well as why an ESL instructor was teaching her to write for math, and she addressed the conflicts by writing for the instructor's discourse community and expectations, rather than her own, to earn a grade for the course. The text the student created was thus inauthentic within her own discourse community and lacked her voice of authority. These findings question the validity of EAP courses and raise several issues, especially in terms of the transferability of skills from EAP to content courses.

    doi:10.1177/0741088300017001002
  2. Genre as Temporally Situated Social Action: A Study of Temporality and Genre Activity
    Abstract

    Rhetorical studies of genre have investigated the complex relationships between a range of genre activities and their social, historical, and institutional contexts. However, the temporal dimensions of these contexts require further specification and explicit examination. This article offers a first step toward conceptualizing the temporal dimensions of rhetorical contexts and considering the interplay between those dimensions and genre activity. First, the author reviews how temporality has figured in rhetorical studies of genre through the notions of kairos and temporal exigence. She then presents two models of time, “clock time” and “process time,” as a means for representing the temporal dimensions of rhetorical contexts and genre activity. Finally, the author examines the interplay between these temporal models and genre by analyzing a nurse practitioner's communicative interaction with two patients. By conceptualizing and examining the relationship between time and genre, this article adds to our understanding of genre as situated social action.

    doi:10.1177/0741088300017001004

April 1999

  1. In Defense of Private Writing: Consequences for Theory and Research
    Abstract

    In the first section, the author addresses the most theoretical criticism of private writing as a false or misleading concept—that writing is inherently or essentially social. The author distinguishes and explores the various forms or senses in which this claim is true; in doing so, the author explores the limitations of certain kinds of totalistic forms of argumentation. In the second section, the author also addresses criticisms that acknowledge the existence of private writing but asserts that it is misguided or harmful. In the final section, the author suggests possibilities for empirical research that might not only throw light on theoretical disputes about the nature of private writing but also provide some concrete help to teachers of writing.

    doi:10.1177/0741088399016002001

July 1998

  1. Rhetoric and Rational Enterprises: Reassessing Discourse in Organizations
    Abstract

    Commentary: It is easier to articulate the issues addressed in this piece today than it was when Written Communication first published it in 1985; we now have the familiar idioms of postmodernism, cultural studies, and reception theory to help illuminate the paradigm that we were arguing governs everyday communication behavior in organizations. In particular, while terms such as contingency, intersubjectivity, shared understandings, social construction of meaning, and discourse communities were familiar enough at the time in the fields of philosophy and critical theory, they had not yet influenced textbooks in organizational communication. Instead, these textbooks were dominated by the human resource and social systems models of the organization at work and by prescriptive approaches to writing. We drew on the work of contemporary theorists (Polanyi, Popper, Kuhn, Toulmin, Perelman, and others) to support the notion that, like scientific communities, organizational communities are “rational enterprises” that develop rules and protocols for the admission and analysis of evidence—criteria which individual practitioners internalize unevenly, imperfectly, and tacitly, and which evolve over time in response to new situations, but which govern the construction of meaning. Through the analysis of a particular case of strategic communication (and one that was deliberately ordinary, not exceptional), we were interested in demonstrating how important the larger context is in shaping communication, how meaning is negotiated by writer and audience, how “good writing” depends less on transmitting a “message” or even adapting a specific format than on tapping (or reenvisioning) shared but tacit recognitions about what is important in the organizational context. Looking back, we are gratified that these observations now seem commonplace, and also that we addressed them in humanistic, cognitive, and philosophical terms to argue the centrality—and complexity—of consensus making. One of the closing sentences still seems like an appropriate call to continue such an inquiry: “In a world marked by divergent values, galloping change, and the need for ethical approaches to problem solving, a rhetoric that both acknowledges the human complexity of decision making and suggests a practical rationale for producing consensus is needed.”

    doi:10.1177/0741088398015003003
  2. Ethos Versus Persona: Self-Representation in Written Discourse
    Abstract

    Commentary: When “Ethos Versus Persona” was published in 1988, I was aware that these constructs easily transcend their ancient roots and that their richness and complexity have wide-ranging implications for contemporary rhetorical analysis and criticism. But I had no idea I was exploring concepts that would prove useful a decade later in understanding the political and legal travails of President Bill Clinton. As of this writing (March 1998), the president of the United States is caught in a firestorm of controversy surrounding alleged sexual improprieties and possible illegal acts (perjury, subornation of perjury, obstruction of justice). The national media are operating at a fever pitch to supply instantaneous information and analysis. And the American public, even if they might want to, cannot escape the deluge. By all accounts, the president's approval ratings should be sinking like a rock. Yet commentators from all sides of the political spectrum are astounded that his ratings have soared to an all-time high. At the heart of this conundrum is the question of character and how audiences (or readers or voters) judge character. High-minded conservative pundits such as George Will are railing that this presidency has become so tawdry that, for the sake of national integrity, it must be terminated. Mr. Will apparently subscribes to the (decidedly modernist) theory that a person must not just seem good but be good in order to be credible. But do the approval ratings suggest that the American people have adopted the more postmodern (but also ancient amoral) view that politics is not just about appearances - it is appearances? Maybe. Or has the public - perhaps subscribing to Will's ontology after all - concluded that the taciturn special prosecutor, Kenneth Starr, has employed questionable tactics in obtaining evidence and that, by comparison, the president's character does not seem so bad after all? Regardless of what theories may or may not be reflected in public opinion polls, have the president and his handlers been successful (thus far) in maintaining his image as a credible figure? Or is it just the economy, stupid? “Ethos Versus Persona” does not provide answers to these questions, of course. But it might yield some interesting ways to think about rhetoric and presidential politics as we close out the century. In any event, I would like to express my sincere thanks to Washington and its players for a months-long morality play enacting the tensions that energize ethos and that become even more apparent in any juxtaposition of ethos and persona. I could not have written a better or more timely script myself.

    doi:10.1177/0741088398015003009

April 1998

  1. The Uses and Complexity of Argument Structures in Expert and Student Persuasive Writing
    Abstract

    This study investigated differences among student writers at three grade levels (6, 8, and 10) and between expert writers and students in terms of the uses and complexity of arguments presented in their persuasive texts. To analyze argument, a model was developed that could account for structural variations occurring across a range of writing situations. The characteristics of this model were defined using categories derived from a model of semantic representation in discourse. The structural analysis revealed that (a) argument was the predominant organizational structure for all writers, (b) more than 80% of students produced arguments involving some form of opposition, (c) embedded arguments identified in expert texts functioned primarily as countered rebuttals and in student texts as subclaims or reservations, and (d) expert texts contained relatively higher frequencies of warrants, countered rebuttals, and modals, and student uses of these substructures increased with grade.

    doi:10.1177/0741088398015002004

July 1996

  1. Do Adults Change their Minds after Reading Persuasive Text?
    Abstract

    To change the mind of a reader, authors compose written persuasion according to a set of rhetorical features. This article describes the features of persuasive texts and reviews research results to explore whether adults indeed change their minds after reading persuasion. Toulmin's (1958) model of argument and Aristotle's model of persuasive content characterize the structure and content of well-written persuasion. Research in social psychology and text comprehension shows that adults typically build a case for their own prereading belief rather than process a persuasive text mindfully, weigh evidence, and change their beliefs. An important contract between author and reader is typically broken. Research on designing text to disabuse students of scientific misconceptions points to text features that authors could use to encourage readers to read persuasion mindfully.

    doi:10.1177/0741088396013003001

April 1996

  1. Displaying Disciplinarity
    Abstract

    Publishing in professional journals requires the author to display disciplinarity and yet to say something novel. This article approaches this familiar rhetorical problem from a novel perspective by analyzing disciplinarity as a kind of orthodoxy. Four elements of orthodoxy (narrative knowledge, assumptions and methodologies, hierarchy, and doctrinal knowledge) are identified. Then, the article argues that an orthodox ethos is created by signaling allegiance to a plurality of these elements. An example of an article that displays disciplinarity, David Raup's “Cohort analysis of generic survivorship,” is analyzed, showing the author establishes his orthodox ethos by challenging only one of the elements of orthodoxy while simultaneously signaling allegiance to the others.

    doi:10.1177/0741088396013002003

April 1995

  1. Contrastive and Non-Contrastive Connectives: Metadiscourse Functions in Argumentation
    Abstract

    This article describes a set of metadiscourse functions arising from the use of contrastive and non-contrastive connective expressions in academic argumentation. Moving away from descriptions of connectives solely in terms of textual relations, this study describes interpersonal metadiscourse functions of contrastive and non-contrastive connectives within the presentation of claims and counterclaims in argumentative essays. It is proposed that interpersonal uses of non-contrastive and contrastive connectives mitigate counterclaims and emphasize claims based on the assumed roles and responses of writers and readers in an academic discourse community.

    doi:10.1177/0741088395012002003

January 1995

  1. Writing in History: Narrating the Subject of Time
    Abstract

    Student writing in history courses, graded evaluation of that writing, and faculty interviews all reveal a contradiction between the stated and implicit aims of historical discourse. The explicit definition of writing in history is “argumentation”; the implicit expectation, however, is for narrative. This apparent contradiction highlights what the author argues is the central function of academic historical discourse: the establishment of an autonomous subject of meaning who is always speaking from outside history about a distant and objectified past. Students are rarely aware of the importance of this voice, even at an unconscious level, because faculty themselves fail to articulate for students the distinctive nature of their genre or the function of historical discourse generally. This project thus builds on previous studies in rhetoric by using the work of theorists of history to identify more precisely what it is in historical discourse that is hidden from student view—the autonomous, transhistorical voice.

    doi:10.1177/0741088395012001003

January 1994

  1. Kairos in Aristotle's Rhetoric
    Abstract

    Many authorities have come to recognize the critical importance of the Greek notion of kairos (right timing and due measure) in contemporary rhetoric. But Aristotelian scholars have generally ignored or demeaned Aristotle's use of kairos in his rhetoric, often contrasting it especially to Plato's full treatment in the Phaedrus. This lack of attention has been partially due to faulty indexes or concordances, which have recently been corrected both by Wartelle and programs like PERSEUS and IBICUS. Secondly, no one has hitherto attempted to go beyond the root kair- and examine the concept as expressed in other terms. This article will attempt to meet both of these concerns. It will first examine carefully the 16 references to kairos in the Rhetoric and show that the term is an integral element in Aristotle's own act of writing, in his concept of the pathetic argument, and in his handling of maxims and integration. There are also important passages using kairos in his treatment of style, often in conjunction with his use of the notion of propriety or fitness (to prepon). Possibly the two most important indirect uses of the concept of kairos can be seen in his definition of rhetoric and in his treatment of equity in both the Rhetoric and in the Nicomachean Ethics, probably the two most important treatments of the concept in antiquity.

    doi:10.1177/0741088394011001006

July 1993

  1. Wearing a Pith Helmet at a Sly Angle:or, Can Writing Researchers Do Ethnography in a Postmodern Era?
    Abstract

    The entry of ethnography and ethnographic methods into writing research, particularly during the 1980s, has been highly productive. However, this research continues to ignore many of the doubts concerning ethnography that anthropologists themselves have been raising for a number of years. This article (a) outlines more than a decade of civil war among anthropologists, (b) considers the relevance of that debate to writing researchers working ethnographically, (c) argues for more experimental ethnographic texts in contrast to the entrenched models that currently rule the field and despite the institutional resistance that experimental texts are bound to generate, and (d) suggests in cursory fashion the fate of “postmodernist” discourse in the context of the more normative discourse of institutional life. Along the way, the article analyzes some of the rhetoric of the ethnographic work of writing researchers, including Heath's Ways With Words.

    doi:10.1177/0741088393010003003

January 1993

  1. Arguing for Experimental “Facts” in Science: A Study of Research Article Results Sections in Biochemistry
    Abstract

    Rhetorical studies on experimental research articles in science have focused predominantly on introductions and discussions. The contextual nature of Results sections—the empirical heart of a scientific article—remains largely unexplored, however. What is known about the content of these sections comes from prescriptive style guides, which define Results as purely expository, leaving the argumentation to other sections of the article. This study examines one eminent biochemist's publications over time and a sampling of current articles authored by other biochemists. Six rhetorical moves were identified: (a) justifications for methodological selections, (b) interpretations of experimental results, (c) evaluative comments on experimental data, (d) statements citing agreement with preestablished studies, (e) statements disclosing experimental discrepancies, and (f) statements admitting interpretive perplexities. This investigation demonstrates that biochemists explicitly argue for the validity of their experimental data by employing certain rhetorical moves. Moreover, the findings challenge the traditional lore that Results sections engage in only simple, factual reporting.

    doi:10.1177/0741088393010001004

October 1991

  1. Ecological Theories as Cultural Narratives: F. E. Clements's and H. A. Gleason's “Stories” of Community Succession
    Abstract

    This article discusses the work of two American ecologists of the first half of the twentieth century, F. E. Clements and H. A. Gleason, who differed in terms of their understanding of community succession—that is, how ecological communities change over time. Clements's and Gleason's debate about the nature of ecological communities demonstrates, first, that in considering questions of succession, ecologists are constructing and testing plausible narratives. Second, it suggests that the structures of scientific narratives resemble structures of other cultural narratives in depending, at least to some extent, on cultural assumptions and values. The presence of these competing stories about ecological data thus calls attention to the importance of narrative as an interpretive and rhetorical strategy in scientific discourse.

    doi:10.1177/0741088391008004002

April 1991

  1. On Developing Independent Critical Thinking: What We Can Learn From Studies of the Research Process
    Abstract

    It has recently been argued that researchers should pay increased attention to the ways in which critical thinking processes are stimulated when students can determine their own types and sequences of reading and writing activities. This argument underscores the need to look more closely at the research process for the research paper, probably the best means that teachers have for fostering independent critical thinking. Remarkably, only a few studies touch on what students do as they select and narrow a topic, locate sources, sift through these sources, and develop a central research question or thesis statement. Nevertheless, much can be learned from these few studies, especially with respect to the intellectual significance of when and how a thesis or controlling idea is formulated. This article examines these studies in detail, notes the limitations of a related body of research focusing on other kinds of academic writing, and raises a number of conceptual and methodological issues for researchers to address in future research on the research process.

    doi:10.1177/0741088391008002003

July 1988

  1. Ethos Versus Persona: Self-Representation in Written Discourse
    Abstract

    This essay examines self-portrayal in fictional and nonfictional written discourse. The essay focuses on various treatments of self-representation in rhetorical and literary critical theory in an effort to overcome the conceptual and terminological confusion that has arisen across time and disciplinary specialties in the discussion of self-portrayal. The essay argues that two common terms for describing self-representation—ethos and persona— are often conflated but that there are good historical and conceptual grounds for maintaining a distinction between them. Such a distinction refines our critical vocabulary for analyzing the multidimensional nature of self-representation in writing.

    doi:10.1177/0741088388005003001

July 1986

  1. Accommodating Science: The Rhetorical Life of Scientific Facts
    Abstract

    This article studies the fate of scientific observations as they pass from original research reports intended for scientific peers into popular accounts aimed at a general audience. Pairing articles from two AAAS (American Association for the Advancement of Science) publications reveals the changes that inevitably occur in “information” as it passes from one rhetorical situation to another. Scientific reports belong to the genre of forensic arguments, affirming the validity of past facts, the experimental data. But a change of audience brings a change of genre; science accommodations are primarily epideictic, celebrations of science, and shifts in wording between comparable statements in matched articles reveal changes made to conform to the two appeals of popularized science, the wonder and the application topoi. Science accommodations emphasize the uniqueness, rarity, originality of observations, removing hedges and qualifications and thus conferring greater certainty on the reported facts. Such changes could be formalized by adopting the scale developed by sociologists Bruno Latour and Steven Woolgar for categorizing the status of claims. The alteration of information is traced not only in articles on bees and bears, and so on, but also on a subject where distortions in reporting research can have serious consequences—the reputed mathematical inferiority of girls to boys. The changes in genre and the status of information that occur between scientific articles and their popularizations can also be explained by classical stasis theory. Anything addressed to readers as members of the general public will inevitably move through the four stasis questions from fact and cause to value and action.

    doi:10.1177/0741088386003003001

July 1985

  1. Rhetoric and Rational Enterprises: Reassessing Discourse in Organizations
    Abstract

    Traditional views of organizational communication have fallen short because they misapprehended and oversimplified the realities of rhetorical behavior in organizations and because they offered weak theoretical underpinnings for the study of business communication. Recent developments in rhetorical theory spearheaded by the work of Toulmin, Perelman, Polanyi, and others offer a coherent, theoretically sound, and productive way of analyzing discourse in organizations. Applying constructs of the “new rhetoric” to the study of sample documents from a representative organizational situation illustrates the importance of consensus building as a tacit communication purpose, reveals the decision-making process involving the text's audience, and demonstrates the central role of context or situation in shaping discourse. Rhetoric in organizations, just as in other “rational enterprises” (such as the disciplines of science and law), reveals underlying paradigms that are determined by the nature of communal behavior and by the nature of thinking man.

    doi:10.1177/0741088385002003002

January 1985

  1. The Rhetoric of Explanation: Explanatory Rhetoric from 1850 to the Present
    Abstract

    Most rhetorical history has concerned itself with the theory of argumentation discourse as it developed from classical to modern times. This article traces a parallel but much less investigated strand of rhetorical history: the theory and practice of explanation. The slow growth of a body of knowledge about how information could best be communicated without necessary reference to overt persuasion is followed from Henry Day's Art of Rhetoric through contemporary explanatory rhetoric.

    doi:10.1177/0741088385002001004

April 1984

  1. The Rhetoric of Explanation: Explanatory Rhetoric from Aristotle to 1850
    Abstract

    Most rhetorical history has concerned itself with the theory of argumentative discourse as it developed from classical to modern times. This essay traces a parallel but much less investigated strand of rhetorical history: the theory and practice of explanation. The slow growth of a body of knowledge about how information could best be communicated without necessary reference to overt persuasion is followed from Aristotle's Rhetoric through the beginnings of a theory of written discourse in the American nineteenth century. A later continuation of this essay will trace explanatory rhetoric into modern times.

    doi:10.1177/0741088384001002002