Technical and professional communication (TPC) is largely marked by attentiveness to audience. Blakeslee (2009) underscores this facet of the field’s character, urging scholars to explore how the g...

This paper studies the language of job descriptions in rhetoric and technical and professional communication to explore how this language might be exclusionary of international scholars. Through critical discourse analysis, we reviewed current U.S. labor and immigration laws and contrasted those laws with the language of hiring documents. We found that hiring documents do not always align with U.S. labor and immigration laws and consequently hinder the hiring prospects of international scholars.

This article examines how nineteenth-century participants in technical and professional communication (TPC) used rhetorical techniques of ridicule to critique audiences’ assumptions and advocate for expanded educational opportunities. Encouraging laughter ostensibly about college mathematics, Vassar students drew on their knowledge of rhetoric and higher education to disrupt audience expectations regarding the gendered identities of mathematician and college student. Using a case study, this article broadly urges the development of the role of humor as a technique in TPC.

ABSTRACT “Exclusive Pumping” straddles the most common infant-feeding methods: breastfeeding and bottle feeding. Exclusive pumpers express milk and feed with bottles. Yet experts rarely recommend exclusive pumping, creating a need for information outside of formal communication outlets. This article argues that exclusive pumping forums are sites of tactical technical communication – operating as “anti-institutional” – and explores these forums as places of inspiration and support, as well as spaces where mothers seek to solve technical feeding problems while avoiding institutional judgment.

This article responds to recent calls for social justice-oriented work in Technical and professional communication, detailing moments from a participatory photovoice project with community organizers working toward a more just regional economy. By juxtaposing participatory action research methods and the rhetorical concept of metis, or embodied, rhetorical cunning, this article highlights how reversals of power might transform research projects for all parties involved; and how disenfranchised groups might challenge extractive practices draining their communities.

In an in-depth study of communication in the Emergency Medical Services (EMS) field, Angeli broadens the scope of health and medical professional communication through an analysis of the high stake...

Sequential rhetoric can serve as a framework to instruct UX practice (through user story maps) to new learners because it is both approachable and affordable. Sequential rhetoric consists of five main facets that incorporate planning elements (core visual writing and envisaging) and composing elements (interanimation, juxtaquencing, and gestalt closure), which this essay both defines and relates to convergent scholarship. We argue that sequential rhetoric transfers beyond the technical classroom and into the profession itself.

This graphic meditation on issues of cultural relevance and accessibility in comic-based health communication texts presents the web of rhetorical considerations inherent in creating culturally accessible health communication texts. Applying recent technical communication theories related to social justice this article will examine contemporary instances of comics being used as health communication tools for culturally diverse patient populations. The authors offer original drawings and text for the article.

In a move that is becoming more common within digital humanities and comics scholarship, Jason Helms sets out to illustrate his argument through formal means, and thus has produced a work that is b...

Technical communication research has relied heavily on participatory, user-focused strategies as well as “participative”, posthuman frameworks. Both research methodologies have various strengths, yet also have been critiqued for underplaying the role of human and non-human agency (respectively) in rhetorical situations. Through an analysis of an urban planning comic book, I suggest that turning to the Greek concept of methexis – or “participation” – may help technical communication researchers bridge posthuman and user-centered investigative approaches.

In Rhetoric, Technology, and the Virtues, Jared Colton and Steve Holmes wrestle with a core question facing digital rhetoricians: how might any example of digital communication technology or practi...

I appreciate that this paper was applauded for its thoughtful approach to assessing “prescription drug labels (PDLs)” using rhetorical principles. However, I believe the authors’ invention of the composite artifact “PDL” and their subsequent assessment based on this flawed concept is problematic and may weaken the validity of their conclusions.

This study examines the visual representation of Chinese immigrants in the U.S. Statistical Atlases from 1874 to1925. Compilers of the Atlases used a variety of visual strategies to facilitate rhetorical inclusion and exclusion, and by creating particular visual emphasis, constructed Chinese immigrants as being alienated, racialized, and low in the ethnic hierarchy. The visual constructs of the Chinese population reflected and reshaped the state’s policy of immigration restriction in the 19th and 20th centuries.

“When I say the word environmental, what is the first thing that comes to mind?” (Ross, p. 1). So begins Ross’ edited collection, Topic-Driven Environmental Rhetoric, which examines how language an...

As globalization exerts a higher demand on the technical communication profession, technical communication scholars and practitioners have paid significant attention to translation/localization (St...

"Rhetoric and Communication Perspectives on Domestic Violence and Sexual Assault." Technical Communication Quarterly, 28(4), pp. 426–427

This article reports on a mixed methods rhetorical analysis of a data set of news reports on campus sexual assault. A macro-level qualitative analysis of narratives combined with micro-level quantitative content analysis of verb voice offers insight into how news media shapes perceptions of power, blame, and agency in reporting. These findings offer implications for how public actors discuss campus sexual assault and implications for the teaching and practice of research methods in technical communication.

This study traced the adoption of a new social language among financial advisors responding to intense regulatory pressures. Register – specialized vocabularies, argumentative moves, and syntactical patterns – was analyzed to explore rhetorical practices embedded in agency–structure dynamics. Through analysis of advisors’ correspondence with clients and semi-structured interviews exploring their communication practices, this study demonstrates how register changes embody everyday rhetorical tactics for managing complicated audiences. This article contributes to studies of agency–structure dynamics in professional communication contexts governed by strong regulatory constraints.

Tempora mutantur, et nos mutamur in illis (times change and we change with them). Not only is the techne of today’s rhetoric and professional communication changing but we rhetors and professiona...

We examine 81 rhetoric and technical communication studies of “scientific controversy.” Our praxiographic analysis reveals that “scientific controversy” is not one thing but three, each staged according to a radically different ontology; yet the literature continues to handle these ontologies the same and to privilege scientists’ demarcation claims in their analysis. We conclude the modifier scientific should be abandoned entirely in controversy studies and recommend an antilogical rather than dialectical approach to controversy.

The goal of this paper is to consider rhetorical effects as the propagation of rhetorical expressions across large sets of texts, measured by the extent to which rhetorical expressions, structures, or practices become replicated in texts and sites of rhetorical in(ter)vention. The paper draws on lines of scholarship in the digital humanities and computational rhetoric – primarily, sequential structuring of semantic contexts, semantic parsing of unstructured text, and diachronic tracking of textual expressions – to extend their conceptual and methodological insights into a computational framework for assessing rhetorical effectiveness. It offers a test case for this concept through an analysis of how Congress has framed human agency toward addressing climate change.

This article offers a revision to an existing social science methodology, Q methodology, through “Q-Rhetoric.” After detailing Q methodology’s theoretical underpinnings and practical method, and persistent critiques of the methodology, the article employs perspectives from rhetorical theory and Amerindian anthropology to suggest a methodological correction. It concludes by detailing the use of Q-Rhetoric to intervene in a Wisconsin stream management controversy, proposing Q-Rhetoric as a pragmatic and theoretically sound methodology for working across disciplinary divides.

The current U.S. political climate has catalyzed intense public conversations about our relationship with facts and the truth. Declarations we have entered a Post-Truth Era vie with demands for ren...

Case studies have been a central methodology employed by scholars working in the rhetoric of science and technical communication. However, concerns have been raised about how cases are constructed and collected, and what they convey. The authors reflect on how rhetoricians of science and technical communication researchers can – and do – construct a variety of case-based mixed-methods studies in ways that may make our research more portable and durable without undercutting the important and central role of case-based analysis.

Relying on the case of a mixed-methods study centered on patients’ strategies for establishing their credibility in clinical conversations, this essay argues that the more intentional and effective the participant recruitment and the more specific the inquiry, the more likely technical communication and rhetoric of science researchers are to encounter potentially powerful partners through which they might get and analyze compelling data and, thus, gain engaged audiences outside of their disciplines.

This article extends new materialist theorizing on the constructive role played by the physical stuff of the world. Specifically, it draws on Kenneth Burke’s writings on recalcitrance to theorize the materialities of rhetorical invention. It takes X-rays as a case study in recalcitrance-driven invention, focusing on two particular applications, traditional medical X-rays, a pervasive category of contemporary technical communication, and backscatter X-ray airport security scans, a controversial and short-lived one. Its analysis shows how recalcitrance (1) is harnessed as means of technical invention and (2) is key to invention’s bidirectionality, by which our material interventions, in turn, work upon us.

Using a cultural-historical genre analysis of the Gantt chart, the author describes how, when a project’s progress and scope are being considered, this popular project management visualization evokes managerial values of certainty and simplicity. These values, instantiated in early 20th-century scientific management philosophy, are made visually manifest in Henry L. Gantt’s popular chart. These charts require technical and professional communicators to gauge the rhetorical implications of using them when providing their expertise in communicating project management.

This study investigates YouTube’s beauty community, an online group of women who make videos about makeup products and techniques. The videos contain makeup application instructions and challenge ideas about what is “usable” procedural discourse. They sometimes defy conventions for high production quality. Moreover, storytelling and instruction are integral to the rhetorical work of these tutorials. For the diverse groups in this community, procedural discourse also serves as a means of establishing credibility not otherwise afforded to them, as well as opportunities for identity- and relationship building.

This content analysis examined how the authors of 114 peer-reviewed journal articles explained their empirical approaches to visual rhetoric scholarship. The authors content analysis sought to answer the question: how do scholars engage with the material dimensions of visual culture, specifically in terms of artifact selection and reporting data collection procedures? The answers to this question, the authors argue, are needed urgently as visual rhetoric research continues to expand because inconsistent reporting will hinder replicability and the reader’s access to the author’s argument. The authors use the findings of their content analysis to surface the implicit norms of empirical visual rhetoric research and to develop recommendations for reporting visual data collection procedures.

This content analysis examined how the authors of 114 peer-reviewed journal articles explained their empirical approaches to visual rhetoric scholarship. Our content analysis sought to answer the question: how do scholars engage with the material dimensions of visual culture, specifically in terms of artifact selection and reporting data collection procedures? The answers to this question, we argue, are needed urgently as visual rhetoric research continues to expand because inconsistent reporting will hinder replicability and the reader’s access to the author’s argument. We use the findings of our content analysis to surface the implicit norms of empirical visual rhetoric research and to develop recommendations for reporting visual data collection procedures.

Graduate programs in the sciences offer minimal support for writing, yet there is an increasing need for scientists to engage with the public and policy makers. To address this need, the authors describe an innovative, cross-disciplinary, National Science Foundation (NSF)–funded training program in rhetoric and writing for science, technology, engineering, and math (STEM) graduate students and faculty at the University of Rhode Island. The program offers a theory-driven, flexible, scalable model that could be adopted in a variety of institutional contexts.

The dispute for authority between the seemingly disparate disciplinary camps of theory and practice is a longstanding and well-documented tension within the field of technical communication (Miller...

Although personas are commonly used to represent users in design, their rhetorical function has been little explored. In this article, the authors theorize personas’ rhetorical function as ventriloquization, where one person speaks with the voice of another. In ventriloquizing users through personas, practitioners speak for users, while scripting personas to speak for their creators: each magnifies the others’ voice. Personas represent a strategic rhetorical gambit for gaining legitimacy within organizations and technological decision-making processes.

To forge collaborative ties among the rhetoric of health and medicine, the medical humanities, and medicine itself, scholars need shared terms. We argue that techne can unite researchers from across these disciplines. To demonstrate, we discuss our interdisciplinary research study, Writing Diabetes. By learning about the techne of rhetoric and writing about diabetes, participants became more attentive to the techne of their health experience—or “health techne”—enabling them to invent new ways of “doing” diabetes.

This article offers an empirical study of literature in the rhetoric of health and medicine (RHM) and the medical humanities (MH). Article traces the topics, funding mechanisms, research methods, theoretical frameworks, evidence types, audience, discourse arrangement patterns, and action orientation that constitute the scholarship in the sample to offer a landscape of the current state of RHM and the MH. Findings can be leveraged to assess the potential for alignment between these fields for future research.

This article argues that anti-vaccinationists pose an ethical challenge to researchers. On the one hand, research practices in narrative medicine push us to empower illness narratives. On the other hand, empowering some illness narratives may be misleading if the narrator is misinformed. By combining approaches to ethics found in medical humanities, medical ethics, and rhetoric of health and medicine, we can more accurately and ethically unravel how these skeptics are persuaded to hold their attitudes.

This article argues that technical and professional communication (TPC) programs and specialists need to contribute more to health humanities scholarship and program curricula. The article reviews the writing courses offered by baccalaureate health humanities programs and “to support further TPC engagement in these programs” offers core generalizations and strategies for managing their approval process.

This study explored the introduction of an ecological care model into a women’s alcohol-and-other-drug treatment facility. When patients learned that their health resembled a network of factors including demographics, health experiences, and their own health literacy, they approached addiction as a problem that required complex solutions. The authors present a methodology derived from rhetoric of health and medicine scholarship and the medical humanities that may help patients improve mental health literacy and treatment outcomes.

This article outlines an approach to teaching a Writing for the Health Professions course and situates this approach within the aims of and tensions between the medical humanities, the rhetoric of health and medicine, and disability studies. This analysis provides a pragmatic walkthrough of how assignments in such courses can be linked to programmatic outcomes (with SOAP [Subjective, Objective, Assessment, Plan] note and patient education assignments as extended examples) as well as an interdisciplinary framework for future empirical studies.

The rhetoric of health and medicine has only begun to intervene in health pedagogy. In contrast, the medical humanities has spearheaded curriculum to address dehumanizing trends in medicine. This article argues that rhetorical scholars can align with medical humanities’ initiatives and uniquely contribute to health curriculum. Drawing on the author’s research on clinical simulation, the article discusses rhetorical methodologies, genre theory, and critical lenses as areas for pedagogical collaboration between rhetoricians and health practitioners.

Medical humanities and the rhetoric of health and medicine apply different methods to healthcare documents and discourses. This methodological reflection of a project studying cancer attitudes in Kenya describes how researchers combined practices from these disparate fields to produce more sensitive and ethical methods for studying cross-cultural contexts. By extending humanistic methods into social-science data collections, researchers were better able to ask precise questions and to perceive context-specific cues for consent and non-consent.

The authors argue that skills in quantitative literacy (QL) and quantitative reasoning (QR) augment students’ communicative effectiveness. This article offers a pedagogical framework and model for how QR can be productively interwoven with the rhetorical know-how of technical writing pedagogy. The authors describe their course redesign, present preliminary assessment data, and conclude by highlighting some implications not only for student learning, but also for the QL movement itself.

This article presents a case study using ethnographic and visual methods to investigate the framing activity of engineering students. Findings suggest students use the rhetorical figure of hypotyposis to produce the vivid images needed to frame engineering constraints. Data reveal students multimodally inducing collaboration between group members to construct images as ways to configure engineering constraints. The author argues for the usefulness of hypotyposis for understanding the framing of engineers, technical communicators, and other designers.

This article traces the reception of a “science comic book” by various audiences including readers and reviewers after publication as well as grant application review committees vetting the proposed project in its conceptual stage. Specifically, the work is a biology textbook containing comics-style visual explanations couched in the form of an imaginative story interwoven with and supplementing traditional text-based explanations of the same ideas. The analysis uses Genette’s concept of “paratexts” (i.e., a class of speech genres comprising those supplementary texts that contextualize and inform readers’ interpretations of the primary text that they accompany) to examine the rhetoric of the visual in the discourse of science education. This analysis observes that the stigmatization of comics as a medium played some role in how readers, critics, and reviewers responded to the text. The implications of this stigma for cultural conceptions of science and their relationships to other knowledge domains, including the arts and humanities, raise a concern for the mediation of public impressions of science as an institution.