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8796 articlesMay 2024
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Abstract
Artificial intelligence (AI), particularly generative AI, provides a unique opportunity to reexamine how affect, memory, authenticity, embodiment, and authorship are conceptualized and discussed in rhetorical scholarship. This is particularly significant as affective experiences resulting from communication with AI are increasingly normative due to the public-facing nature of many large language model chatbots. Drawing first on a recent case wherein an AI user produced a chatbot facsimile of her childhood self, this article suggests that affective changes facilitated by AI represent not only new avenues for exploring affect, but also how time itself is experienced.
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Abstract
Building on mental health rhetoric research (MHRR), I explore how legal advocates in non-profit organizations guide survivors of domestic abuse in obtaining orders for protection (OFPs). State statutes not only dictate what a petition for an OFP must contain, but these statutes and resulting documents also reflect cultural and structural biases about domestic abuse. Through rhetorical analysis of state statutes and personal interviews with legal advocates in this inductive and qualitative study, I discovered that these advocates engage in subversive rhetorical intervention, what the advocates call “crafty” intervention. Such intervention is designed to meet the requirements of state statutes for an OFP and also provide a way for survivors to tell their stories in their own way. This intervention sets the stage for helping survivors heal from the trauma of domestic abuse, convincing judges that survivors need OFPs to stay safe, and demonstrating to state legislators that domestic abuse statutes may be too restrictive.
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Abstract
This study investigates infant feeding rhetoric from the Baby-Friendly Hospital Initiative (BFHI), a World Health Organization (WHO) and United Nations Children’s Fund (UNICEF) partnership that prioritizes exclusive breastfeeding. The study approaches patient education materials as user documentation and analyzes the materials for kairos and metaphor. The author argued that the materials function as documentation for the birthing parent’s body operating within the system of the BFHI. The article concludes with recommendations for future research and for creating infant feeding resources that provide critical access to the healthcare system by rejecting the body-as-machine metaphor and reflecting families’ diverse situations, not just the situation of the U.S. healthcare system or BFHI.
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Abstract
This essay presents a rhetorical analysis of how the concept of stigma has functioned in American psychiatric discourse by tracing the concept across nearly two centuries of publications issued by the American Psychiatric Association (APA). Specifically, I analyze how the concept of stigma circulates in discourses that seek to (re)establish psychiatry as a moral and scientific enterprise by managing discontinuities that potentially threaten this desired professional status. These discourses perpetually reconstitute psychiatry’s institutional identity through processes of emplacement, or recurrent spatiotemporal figurations that generate a sense of the present as placed in time. My analysis identifies three spatiotemporal figurations, or chronotopes, that persistently cluster around the concept of stigma as it circulates in psychiatric discourse: emergence, approach, and elevation. These chronotopes establish and maintain psychiatry’s professional identity by recursively (re)orienting the present against stigma, and toward an imminent future characterized by the fulfillment of psychiatry’s scientific and humanitarian mission.
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Abstract
The majority of first-year writing “is taught by teachers whose educational backgrounds are more likely to be in literature, cultural studies, or creative writing than in rhetoric and composition” (Abraham 78). This disciplinary knowledge gap poses a challenge for FYW faculty to adjust to new shifts in FYW pedagogy. We would expect inhouse faculty development opportunities to help fill these gaps; however, the results of our year-long qualitative study indicate that the lack of shared disciplinary knowledge and the constraints on adjunct faculty make it challenging for faculty without backgrounds in writing studies to adapt their pedagogies. We add to the body of scholarship on professionalization in two-year college writing studies (e.g., Andelora; Griffiths; Jensen et al.; Sullivan; Toth et al., “Distinct”) and argue that addressing this problem will require investing resources in adjunct support; changing hiring practices to prioritize expertise in writing studies; and designing faculty development that focuses on both theory and pedagogy.
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Instructional Note: Working the Whirlwind: SmartArt and Reflection as Introduction to Rhetorical Analysis Research Essays ↗
Abstract
This Instructional Note is designed to assist students with using the rhetorical skills they already have as a bridge to writing rhetorical analysis essays.
April 2024
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Designing Writing Across the Professions (WAP) programs at the intersection of work-integrated learning and writing transfer research ↗
Abstract
In our information age, written communication has become increasingly important in many professions. As a result, university faculty and administrators need to develop specific curricula and pedagogies that will facilitate the process of equipping students with the required writing knowledge and skills to meet the demands of their workplace environments. In this article, we argue that Writing Across the Professions (WAP) as a curricular model meets that requirement, particularly in Work-Integrated Learning (WIL) contexts, which we believe are conducive to fostering writing transfer in university students. WAP foregrounds the importance of writing in workplace contexts and aims to facilitate the transfer of students’ knowledge and practices by focusing on rhetorical genre theory and analysis, discourse community theory and analysis, providing engaged feedback on students’ writing, and inviting students to critically reflect on their previous and current writing knowledge and practices. In this article, we propose four conceptual foundations that university faculty and administrators can utilize to implement WAP programs at their institutions. The first concept is that professional (writing) knowledge and practices are contextual and require lifelong learning; WIL faculty and students thus need to be informed about what is involved in learning to write across professions. Secondly, as the transfer of professional (writing) knowledge and practices goes beyond disciplinary boundaries, both faculty and students need to build contextual awareness. Thirdly, as problem-solving is an integral part of writing in the professions, faculty and students need to engage in critical reflection. Finally, professional (writing) knowledge and practices impact identities and therefore require mentoring. In outlining these shared concepts from WIL and writing transfer research, this article offers examples of how they can inform curricular approaches and pedagogical practices in WAP.
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Abstract
This manuscript offers a critical rhetorical analysis of a multi-site, longitudinal study’s procedures in collecting and recording biomarkers. This manuscript opens new areas of exploration for the field of the rhetoric of health and medicine as the biomarker sampling for measures of stress, and resilience tie to critical rhetorical theories surrounding power and the body. The training manuals and protocols disseminated to the multi-site research team serve as rhetorical artifacts to examine questions of how the choices of biomarkers and the procedures employed to collect the samples needed to measure them are in and of themselves a production of health knowledge of the bodies and identities of transgender and gender diverse people. This manuscript presents an investigation of the processes of biomarker sample collection in conjunction with how the biomarkers are conceptualized as a means of deconstructing hegemonic assertions of gender and health normality.
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Toward a Queer and (Trans)Formative Methodology for Rhetoric of Health and Medicine: Institutional Critique ↗
Abstract
This article argues that the field of rhetoric of health and medicine (RHM) needs queer and (trans)formative methodologies to support a disempowered, ignored, and devalued queer community. Building directly from Mohan J. Dutta’s (2022) work, the article 1) addresses that RHM scholarly practices attend to whiteness and neglect to amplify queer and transgender interventional and rhetorical approaches; 2) develops a methodology–institutional critique–for RHM practitioners that crosses disciplinary boundaries to showcase cistematic oppression at infrastructural, structural, institutional, and interpersonal levels; and 3) provides a personal medical story that showcases how institutions fail transgender and queer patients. Through this work, this article argues for the need for rhetorical methodological intervention in RHM research and to mobilize transgender rhetorical agency through coalitional building.
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Abstract
This article explores the adaptation of Gérard Genette's concept of narrative prolepsis in the realm of social media as the proleptic technique, demonstrating its effectiveness as a tool for anticipatory rhetoric in digital communication. By analysing selected instances from Twitter and Facebook, the study illustrates how digital utterances employ proleptic cues to capture audience attention and potentially engage audiences. The concept of prolepsis, traditionally associated with narrative foresight in literature, is shown to be effectively transposed into the digital context, where it functions as a mechanism to attract user attention. This adaptation highlights the dynamism of rhetorical strategies in the evolving landscape of digital communication, underscoring the continuity of classical rhetorical principles in new media environments. Future research should incorporate a corpus study, which would allow for an in-depth examination of the diverse array of proleptic cues employed by social media influencers. Furthermore, an exploration into the persuasive efficacy of prolepsis, along with its potential links to reasoning fallacies, could provide intriguing insights. Additionally, an analysis of audience reactions to these cues could contribute to a more holistic understanding of their impact.
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Abstract
Joining the growing scholarly conversation on food rhetorics and technical and professional communication (TPC), this rhetorical analysis addresses two themes that arise in a Jell-O booklet (circa 1913): 1) constructing white femininity through women’s frustration and technical failure related to cooking and 2) asserting the Black mammy stereotype as a mechanism of maintaining white supremacy. Such analysis illustrates how food-related artifacts construct ideologies as they simultaneously offer technical instruction.
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Abstract
Rhetoric Re-View was established under the founding editorship of Theresa J. Enos and has been a feature of Rhetoric Review for over twenty-five years. The objective of Rhetoric Re-View is to offer review essays about prominent works that have made an impact on rhetoric. Reviewers evaluate the merits of established works, discussing their past and present contributions. The intent is to provide a long-term evaluation of significant research while also introducing important, established scholarship to those entering the field. This Rhetoric Re-View essay examines Cicero's De Senectute, or On Old Age, as a work of "gentle" rhetoric.
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Maps as Rhetorical Tools of Colonial Power and Alternative Cartographies: The Americas’ Cartographic Invention ↗
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This essay focuses on two historical maps as rhetorical artifacts: The Piri Reis Map of 1513 produced by the Turkish admiral Piri Reis in 1513, the Reis map, and the Map of the Island of Cuba and Surrounding Territories produced by the Cuban geographer, historian, and educator José María de la Torre y de la Torre in 1841, the de la Torre map. The Reis map demonstrates the colonial logic of Americas’ cartographic invention while the de la Torre Map is an alternative cartographic artifact disrupting the Reis map’s celebratory discourse and the settler-colonial legacy of the world heritage memory.
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<i>Reprogrammable Rhetoric: Critical Making Theories and Methods in Rhetoric and Composition</i> Michael J. Faris and Steve Holmes (eds.). <b> <i>Reprogrammable Rhetoric: Critical Making Theories and Methods in Rhetoric and Composition</i> </b> . Utah State University Press, 2022. 320 pages. $35.95 paperback. ↗
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Abstract
Featuring narrative argument in Jewish dissent for Palestinians rights, this article examines identity reconstitution and the attunement to being in relationship with the foreign other. The author promotes a critical rhetoric of first-person narrative for the attunement of identity as an ethical practice in relation to alterity. This rhetoric is exemplified in the work of Sara Roy, Jewish American dissenter, and scholar, who speaks out in support of Palestinian rights as a child of Holocaust survivors. In the process of speaking out, Roy reinvents Jewish self-understanding as an alternative to Zionist identity formations.
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Rhetorical Education in Complicated Times: Poly-logical Invention and Written Discourse for the 21 <sup>st</sup> Century University ↗
Abstract
Dialogism and dialectical knowledge making have long subtended theories of written discourse and therefore the design of rhetoric and writing curricula. As universities move toward interdisciplinary and applied disciplinary epistemologies, theories of written discourse based in the dialogical and dialectical tradition require new scrutiny. This article synthesizes scholarship from the rhetoric of science, written communication theory, and transdisciplinary theory to develop a new poly-logical and poly-lectical approach to written communication for interdisciplinary discourse. The article concludes with examples of hermeneutic and heuristic invention strategies for rhetoric and composition pedagogy that can encourage poly-logical and poly-lectical inquiry on contemporary interdisciplinary issues.
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Characteristics of students’ task representation and its association with argumentative integrated writing performance ↗
Abstract
Task representation denotes students’ interpretation in which what a learning or assessment task required them to do. An argumentative integrated writing task which involves the use of reading materials as claims or evidences for composing an essay, makes the role of task representation more critical than others, as writers may be confused with whether their task is to focus on synthesizing the reading materials that they comprehend, or expressing their own views. With the aim of exploring the characteristics of task representation and its association with integrated writing, this study invited 474 secondary four students from Hong Kong to participate in think aloud writing protocol followed by stimulated recall interview (36 participants), and complete an integrated writing task and a questionnaire (438 participants). Three factors of the task representation were identified as source use, rhetorical purpose and text format, and significant positive correlations were found between the three factors and integrated writing performance. Theoretical and pedagogical implications are discussed.
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Abstract
Zachary C. Beare is an associate professor of English at North Carolina State University. His work, which studies how identity and emotion mediate rhetorical activity, appears in College Composition and Communication, College English, Composition Studies, the Journal of Cultural Research, Reflections, Writing on the Edge, and in edited collections.Miriam Chirico specializes in dramatic literature and comedy studies at Eastern Connecticut State University, where she is professor of English. She is the author of The Theatre of Christopher Durang (2020) and coeditor of How to Teach a Play: Essential Exercises for Popular Plays (2020). She has written articles about humor for Studies in American Humor, Text & Presentation, and Shaw: The Journal of Bernard Shaw Studies.Chris W. Gallagher is professor of English and vice provost for curriculum initiatives at Northeastern University. He has published widely on the teaching and assessment of writing and on educational innovation in K–12 and higher education. He is author or coauthor of five books, most recently College Made Whole: Integrative Learning for a Divided World (2019).Bev Hogue serves as McCoy Professor of English at Marietta College in southeastern Ohio, where she teaches courses in American literature and writing. She recently edited Teaching Comedy (2023), a collection of essays published by the Modern Language Association.Erika Luckert is a PhD candidate in composition and rhetoric at the University of Nebraska–Lincoln and holds an MFA in poetry from Columbia University. Her research focuses on writing pedagogies at the intersection of composition and creative writing, with an emphasis on social and collaborative practice. Erika's recent work includes articles in JAEPL, the Journal of Creative Writing Studies, and Writing on the Edge, as well as poems in Room Magazine, South Carolina Review, The Rumpus, and elsewhere.Nancy Mack is a professor emeritus of English at Wright State University and author of Engaging Writers with Multigenre Research Projects and two volumes about teaching grammar with poetry. She has published articles and chapters about teaching memoir, emotional labor, and working-class and first-generation students. She has won state and university teaching awards. Her community service projects include partnerships with the National Endowment for the Arts, the Ohio Arts Council, Dayton Public Television, and the Ohio Department of Education.Jessica Masterson is an assistant professor of teaching and learning at Washington State University Vancouver, where her work examines youth literacies and democratic possibilities in K–12 school settings. Her work appears in Reading Research Quarterly, Research in the Teaching of English, and Democracy and Education.Peter Wayne Moe is an associate professor of English and the director of the University Writing Program at Whitworth University. He teaches first-year writing, creative nonfiction, composition pedagogy, rhetorical theory, and a course on the sentence. He is the author of Touching This Leviathan, a Seattle Times favorite book of 2021.Shari J. Stenberg is professor of English and women's and gender studies at the University of Nebraska–Lincoln. Her most recent book is Persuasive Acts: Women's Rhetorics in the Twenty-First Century (with Charlotte Hogg). Her work appears in CCC, College English, Rhetoric Review, Rhetoric Society Quarterly, Composition Studies, and in edited collections.Luke Thominet is an associate professor of writing and rhetoric in the English Department at Florida International University. His work examines rhetorics of health and medicine, user experience in video game development, and applications of design thinking to pedagogy and academic program development. His research has appeared in Patient Education and Counseling, Technical Communication Quarterly, Communication Design Quarterly, and the Journal of Technical and Business Communication, as well as in the edited collections Effective Teaching of Technical Communication, Keywords in Design Thinking, and User Experience as Innovative Academic Practice.
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Abstract
Abstract Inquiry-based learning, that is, developing student capacity to frame and answer significant questions, is at the forefront of twenty-first century education. Expecting students to ask and solve genuine research questions creates a challenging teaching proposition that editorial cartooning can help solve. While the educational use of editorial cartooning is not a novel concept, asking our students to locate cartoons based on a topic of their choosing and to analyze the satirical debate across these cartoons serves as an accessible inquiry-driven research project for first-year college classes that introduces them to academic databases. This essay details the three-step process used in the college classroom: first, to “mind the gap,” that is, to apply specific rhetorical tools, like parody and juxtaposition, as a means of identifying and analyzing satire; second, to “mine the gap,” that is, to contextualize the cartoons by researching articles about contemporary culture and politics; and third, to “make the gap known” — to share their information with others through an oral presentation and a written essay. This editorial cartoon project, by educating students in research-encountering behavior, provides a genuine model of inquiry and analysis.
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Abstract
As we enter our fourth academic year impacted by the COVID-19 pandemic, we already see evidence of institutional and cultural forgetting, or at least looking away from, the way this virus has changed our institutional (not to mention personal) lives. For most institutions, there has been a mandated return to normal. Gone are masks, more online accommodations, and reentry testing. And fading, too, are the conversations about the long-lasting impacts of COVID-19 on learning and on the mental health of our students, faculty, and staff.It is clear, by now, that there will be no return to “normal.” It is also clear that normal is often a revised history, or a history of omission, that represents a mythical bygone time that served few and denied many. Bettina Love (2020), a scholar of education theory and practice, reminds us how schools were failing “not only children of color but all children” long before COVID-19, citing the “norm” of high stakes testing, disproportionate expulsion of Black and Brown students, scarcity of teachers of color, school shootings, inadequate funding—the list goes on.Conversations in higher ed have also pointed to the labor disparities present in the “before times” that the pandemic has revealed and reinforced. In a Chronicle opinion piece, Emma Pettit (2020) observes that the global pandemic is only deepening pre-COVID-19 labor inequities for women-identified faculty, and especially women of color. And a study during the pandemic shows increased emotional labor required by BIPOC cisgender men, BIPOC cisgender women, white cisgender women, and gender non-conforming faculty, who work overtime to both help students navigate the challenging terrain of learning during COVID-19 as well as to manage their own emotional response to sometimes untenable working conditions (White Berheide, Carpenter, and Cotter 2022).As we embark on another pandemic-impacted semester, we feel, and carry with us, the weight of prolonged emotional labor. We tend to the emotional and material burdens our students experience, answer for and carry out policies we don't agree with, and scramble to adapt to the ever-changing educational landscape. All the while, even on our worst days, we strive to convey to the students, preservice teachers, and the graduate teaching assistants (GTAs) we teach our commitment to the power and possibility of pedagogical work. On our best days, we see this moment as an opportunity. The pandemic has changed us, and it has laid bare what needs to change in our institutions.We are not interested in a return to normal. Instead, we are committed to a process of learning from COVID-19’s shock to our institutional systems. So we turn to three moments in our respective professional lives that expose and survey the tensions and complexities we dwell within, using this upheaval to spur questions and imaginings toward a new way forward.As a junior writing program administrator (WPA) my primary responsibility is the education, mentorship, and support of GTAs assigned to teach in our first-year writing program. At any given time, I supervise approximately fifty different GTAs, who come to us from a range of concentrations in the MA, MFA, and PhD programs. Each fall, I teach a graduate-level practicum that GTAs take concurrently with their first semester as instructors of record. Historically, the course has served as a place to workshop issues that emerge when teaching for the first time (e.g., strategies for engaging a quiet class, approaches to making commenting and grading more sustainable, responding to problematic student comments, incorporating more multimodal work into the classroom, etc.). In the fall of 2021, though, in the first semester of my institution's return to fully face-to-face instruction, these issues took a backseat, and almost every class focused on the ongoing pandemic, rising cases, sick students, contact tracing, and my institution's changing guidelines for how we should act and respond to this moment.My practicum classroom began to feel eerily similar to the White House briefing rooms I spent the last two years watching on my TV, laptop, and smartphone. I'd walk into the room smiling under my mask and feigning enthusiasm for being there. Sometimes I'd be carrying binders or printed copies of policy memos to read from. I'd grip the podium in front of this group of people who were simultaneously my students and my teaching colleagues, and as soon as I opened it up to the floor, I'd be peppered by questions about the latest emails sent out by upper administration. I tried to appear calm and confident, even enthusiastic at times, and performing this emotional labor was increasingly difficult a year and a half into the pandemic. My answers all felt hollow and rehearsed; they were deeply unsatisfying. “The university would like to remind you that you cannot inform your students if someone in your class tests positive.” “The university assures us that they are working to address the problems you all have observed with contact tracing.” “The university is discouraging moving classes temporarily online.” “The university is asking instructors to do all they can to support students during this time.”Even as I said those words, I recognized my deliberate use of metonymy to obfuscate responsibility for decision making. “The university” functioned as a convenient and effective way to strategically divert responsibility away from the chancellor and provost who were making most of these decisions (under pressure, of course, from our conservative state legislature and the university system board of governors they have appointed). “The university” is a collective. It makes it sound like a group decision. That language feels almost democratic. It also operationalizes the ethos associated with “the university”; these are learned people, after all. Surely they must be making the most well-informed decisions, right? And, of course, I was also using “the university” to distance myself from responsibility, to avoid the recognition of my guilt and my own complicity in echoing, implementing, and policing adherence to these policies, which is, of course, partly my job (or at least how those above me would conceive of my job). Indeed, the role of a WPA as a frontline or middle manager tasked with implementing the will of higher administrators and executives has been theorized before (DeGenaro 2018; Heard 2012; McLeod 2007; Mountfort 2002), and much of this scholarship reflects on an identity crisis experienced by WPAs, a tension between how they see themselves (as politically radical system disrupters) and how others are now seeing them (as system maintainers and institutional apologists). Mountfort specifically discusses how WPAs experience less freedom to represent their private points of view because they are called on to speak publicly for larger collective views.About halfway through the fall 2021 semester, as I explained once again that the official university guidance was that instructors should not move a class online simply because the instructor has been exposed to a confirmed case of COVID-19, I heard one of the GTAs say quietly and out of frustration, “This is bullshit.” And, of course, it was bullshit. It was not a policy born out of the most recent public health guidance nor out of a desire to protect the welfare of students and teachers. It was not a policy concerned with pedagogical effectiveness. It was about optics. The university was focused on maintaining the appearance of normalcy and control. The GTAs knew this, and I knew this.This was, of course, not the first time I had announced policy decisions I knew or felt to be bullshit, but what has made the bullshit different during the COVID-19 pandemic is the stakes. We are now talking about people's health, potentially their lives. These are not just issues of ideological tension and debate anymore. They are foundational matters of safety. And as the research has made clear, these are decisions that will disproportionately affect people of color, poor people, women, those with disabilities, and so many other groups lacking privilege and access at this moment. This is why so many people are experiencing what Smith and Freyd (2014) describe as “institutional betrayal.” And that feeling of betrayal was evident in my practicum course. GTAs articulated feeling disposable and unsafe, like the institution had abandoned its investment in science and research for profit and optics, like all that they had been promised during the early days of the pandemic had been retracted. And I have been a part of that betrayal, and the emotional work of processing that is something I feel I will spend the rest of my career struggling with. I also saw my GTAs struggling with this same sense of complicity because, of course, they found themselves repeating university policies to their students. We've all been interpolated into this; it goes all the way down.Two years later, working with a new group of teachers, I continue trying to figure out what my role is, should be, or might be. This will be yet another cohort that feels betrayed by and disillusioned with the institution, though for slightly different reasons. New crises are continually emerging in higher education, wiping old ones from our memory. And while this cohort continues to be frustrated by the legacies of the institutional response to COVID-19, they have been even more angered by the institutional failure to adequately address the student mental health crises impacting our campus and campuses all across the country. In this new crisis, I find myself once again parroting institutional talking points that are, well, bullshit. “Counseling Services is here to support you during this time.” “The university has partnered with an app-based mental health counseling provider to increase access to mental health support.” “The university has not publicly acknowledged the recent suicides this term because of privacy concerns.” With each of these official communiqués, I feel these teachers losing faith in the institution and me. Is it my job to help repair that crumbling trust? Should I be working to build their trust in me? Maybe these are the questions we should be exploring with our GTAs. What does it mean to work in an institution that has betrayed us? One that continues to betray us? How do we reckon with the memory and experience of that betrayal? How should our work and our responses change in the future? How have COVID-19 and the crises that have followed in its wake helped us see the radical work there is to be done?In the second year of the pandemic, I received a small teaching grant aimed at incorporating multimodality into weekly reflective assessments in one of my courses. I was later asked by the granting office to provide a brief presentation about my work to my faculty colleagues during an optional summer professional development series. As an assistant professor of color in a research-intensive institution, I was both apprehensive to “teach” my more senior colleagues, but also a bit enlivened. So, rather than solely discussing my incorporation of multimodal options into my formative assessment structure, I decided to dive a bit deeper and engage the inequitable roots of many taken-for-granted academic practices, spurred on by Joel Feldman's (2018) book, Grading for Equity. In his quest to remove as much bias as possible from the grading process, Feldman notes how practices like assessing penalties for late work, assigning zeroes for missing assignments, and even marking off points for incorrect answers on formative assessments all contribute to the “education debt” owed to minoritized students (Ladson-Billings 2006). Feldman writes primarily for an audience of K-12 educators, and as a teacher educator myself, I was careful to note in my presentation that incorporating Feldman's strategies was part of my own parallel practice, a term coined by Lowenstein (2009) to describe the work of modeling for preservice teachers the same affective, curricular, and pedagogical approaches that we want them to incorporate in their future classrooms.As I shared these points, and specific ways I incorporate both multimodality and Feldman's equity-driven course policies into my teaching, I noticed a colleague of mine, a cis white woman, in the audience visibly fidgeting, her sighs occasionally punctuating my spoken sentences. When I concluded my brief talk and opened the floor to questions, hers was the first hand in the air. “Let me get this straight,” she said, “in addition to everything else, we're now supposed to have multimodal assessments, and no late penalties, and no zeroes, and not take off points for wrong answers? I have a baby at home, and a husband! How am I supposed to find time to do all of this, plus my research, and be a parent?” I understood her question to be mostly rhetorical, but, a bit embarrassed, I did my best to diffuse her frustration and provide actionable steps. I noted that I use only one catch-all for my formative assessments and that the of late penalties made my grading more as to come in that were for me to with. I once again Feldman's that assigning on those with the to solely on school at our the of students is my best these points to and the room I my and off by the this talk had I began to of my in of the larger of the pandemic, and all of the labor and it has to our collective was a in my and me to Feldman's as well as a of I did away with policies, both because I to up to class if felt even slightly and also because I knew mental health days were more and more for my students. I began to classes with the help of an which with and for each class in I and office every out from the of the pandemic least so I have these policies and have even found myself on making copies of course for students who the time or the to copies for and with students as they in my office so many of the long of the pandemic have them in difficult and with students a for our after yet another at a And while this has all a bit difficult to when I to a future in which COVID-19 to be a I am of the that I and many others are in the so many of us have to our students is in addition to with our own and we have felt to deeply the and of our students, and to to our pedagogical approaches As though I feel a of my during my I cannot help but and with her At what do our in the of to the of these practices, and our own called work, emotional labor of these been coined and by or labor and these all describe a of work associated with mostly in which the emotional is to by those in (2018) notes that this labor is in that it for the of the of in so and in the of and that must be by those with minoritized gender This is, in the of and that even after our work has for women and gender of color, our us with and us as more than of affect by a of the university or at it does feel as though much on the work I on of my students to it What is the to days I the of the work I do as a teacher more often I long for a way out of this How can I less of myself and be an present How might in our present and the between our work and our began fall 2021 at my institution in a a or mask The had just to high as the new through the even the campus a mask the instructor or one of the students was at high or to be classes be to My with a of from teachers in my How do I my students if they are at high they want to out is the on teachers and One into the new semester, the a mask which the university to being the was a it the of our of a mask was followed by another student a at a days of student and One of the students in my to and course said her our university in the and the had the same problems as do she with only masks, I saw of my students spent late in the were not because the of their own They just They were also is the chancellor to a We asked What does it mean to and to respond well, to on our that first I the students to me an me why they the class, their for the semester, and if there was I should that would help me support their new to the university said they felt being in after a senior year of classes in their felt new to the university as they and in for the first of them said they from I to each making a to that too, with and to that we in a time of and They were not this have come less to me early in my it felt felt them in their to a we don't have to away our mental health our our in the of an academic or And I I to for students what I myself, especially in the of about a return to normal and to be work through the students as well as be They began to with each each through and when they see And they few students, who were to our class, because of mental health I sent so many to on students that began to in my and did students at all during the we It was The teachers in my program to me with shared They were losing students to mental health students were more They how to how to They were so I now at the of the fall semester, the of COVID-19 but are mostly We have all more but for and are to even as more of us are that those us well, in the first In a recent Chronicle and to the of to will and will not that and our will not the of a will not the inequities this pandemic has laid and the of that has served as its We a way to and a case that after more than two years of “the and all it required of us, we don't more of We to respond with a they “The pandemic is not a nor should we it as We are through an that we our to higher education on every a more and system in its They an of for a from time in our classes to to students about what does and their learning to to on how we are the of the pandemic and what will us in the They are that the is not something to be to our already it about what can be to for on our our of higher education, and for my own we have found it to time to as the during the pandemic to in the or to for a office about a classroom or it to a sense of our collective work with students. When we come we the faculty in my and I also to what it to and to teaching, at this moment. We concluded that it is for us, as a to the emotional labor required to teach at a time when we see on gender and In the of to and we decided that as a we will We will about teaching We will if only for each the emotional labor required of as a I I will work to that work to the We get of the system we are but we are not can by responding from our own of in our and in our than continue to and through the and this pandemic has required of the that is us for something other than a return to “normal.” us to What does it mean to respond well to our students and to each What does it mean to and emotional What of can we do away our not with clear answers but with more questions, and our to a larger What do we for now, if not a return to in the early days of the pandemic, Love (2020) not only a return to but also that for those who have the privilege and a global crisis is time to to Indeed, this pandemic was in so many it only to use of this time to and respond in ways that are, too, time to to on the tensions we have and to and difficult As our on this has us, these questions are asked and on from across institutions, and is that we might engage in more and work to support that emotional labor and research that new responses to For and for COVID-19 has us of our than to to to and our colleagues, to on that to move in and
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Abstract
The diversity and inclusion (D&I) report is an important element in the corporate public reporting genre; however, as an emerging genre, it receives little attention from scholars interested in public discourse, so there are few guidelines on what should be included in a D&I report. This study helps to fill this gap in the research by examining 10 D&I reports from information technology and banking industries, exploring the reports’ rhetorical purpose and identifying their typified rhetorical moves. The author concludes by recommending what aspects of the current genre's substance and form should be improved to help meet the needs of stakeholders.
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Abstract
The letter of recommendation (LOR) is a stylized form of direct sponsorship, a rhetorical appeal that confers favor on a person or object in keeping with the writer’s—or sponsor’s—character, authority, and expertise. In response to Swales’s call to “unveil” the rhetorical features of occluded genres, this research employs a move-step analysis to determine the rhetorical features of a sample of 83 LORs written by college faculty and administrators for a nationally competitive, postgraduate fellowship. This study finds five core moves expressed in its LOR sample: (1) sponsor positioning, (2) applicant performance, (3) applicant attributes, (4) future projection, and (5) audience appeals. Our discussion offers three key insights and provides macro-level takeaways in an effort to raise rhetorical awareness for LOR writers and requestors alike.
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Abstract
Rhetorical figures of speech provide important analytical frames to chart how arguments operate within genres and within genre ecologies. Varieties of the figure prolepsis allow for the rendering of future time or fact in the present, which can be a powerful rhetorical inducement toward social and political action. In this article, we examine how anticipatory arguments drawn from complex data shape a key genre for public and policy-facing work on the climate crisis—the Intergovernmental Panel on Climate Change’s Synthesis Report’s (SYR) Statement for Policy Makers (SPM). We examine how the rhetorical figure of prolepsis operates within this genre to understand the anticipatory arguments and logics emerging from the synthesis of scientific findings and their reporting. Pairing figural studies and Rhetorical Genre Studies, we further offer an approach to investigate how these patterned operations of language might intersect in their rhetorical workings.
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Abstract
Many genre scholars have focused on how individuals might build genre knowledge, generally understood as the enculturation processes, gradual stages, or ingredients that lead to one’s facility with a genre in context. While genre knowledge describes whether people can engage genres, it does not describe the various factors that shape how people may engage genres. By consolidating scholarship across Rhetorical Genre Studies (RGS), this article characterizes genre access as the power, opportunity, permission, and/or right to engage genre. Furthermore, this article integrates Network Gatekeeping Theory to develop a micro-level analytical approach for explicitly describing genre access. The author demonstrates and develops genre access as a concept and analytical approach with an illustrative example from a larger ethnographic project. Specifically, this illustrative example explores genre access for the Staff Report, a common genre in local government that proposes recommendations from individual departments to their elected City Commissioners for voted approval. Overall, the purpose of this article is (1) to consolidate and extend RGS’s exploration of the power, opportunity, permission, and/or right to engage genres; (2) to identify and name genre access as a fundamental aspect of how genres work; and (3) to provide a micro-level analytical language for researchers to tease out the various factors the shape genre access.
March 2024
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Abstract
Reviewer Frederik Appel Olsen takes issue with the approach we present in The Virtues of Green Marketing: A Constructive Take on Corporate Rhetoric (Palgrave Macmillan). In this response, we point out three aspects where Appel Olsen paints a misleading picture of our book. They concern a) the role of history in contemporary thinking, b) the role of Aristotle in our argumentation, and c) the legitimate place of rhetorical criticism. Thus, our response treats fundamental questions for the field of rhetoric.
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Abstract
By tracing the rhetorical ecology of an iconic protest logo created in Denmark in 1975, this article sheds light on an important part of the rhetoric of the Danish (and global) anti-nuclear power movement and how it continues to influence collective life in unpredictable and contradictory ways. Initially, the logo created a sense of community amongst anti-nuclear power activists. It was a powerful recruitment and fundraising tool, now it circulates as nostalgia, sparking both solidarity and alienation. The article builds on interviews with members of the Danish anti-nuclear power movement and a group of Danish youth today, including the founder of a current pro-nuclear power group. It relies on theories of rhetorical agency and ecology that have pinpointed the unpredictability and interconnectedness of rhetoric, and reminds us, further, of rhetoric’s potential endurance.
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“It’s Just Business”: Michael Jackson’s Purchase of the Beatles Catalog as Counterpunch, Copia, and Rhythmic Reparations ↗
Abstract
According to Black Twitter community members, who were active online just after rock 'n' roll artist Little Richard's passing in 2020, Michael Jackson's purchase of the Beatles catalog (thirty-five years prior) was viewed as what Twitter user and academic author DJ Scholarship calls "rhythmic reparations," offering restitution for Black artists like Little Richard who were never compensated fairly in a white industry. The purchase of Sony/ATV then became more than just a business transaction; it worked rhetorically as a pop culture object to amplify and change narratives about race, music, money, and power. I rely on two concepts of rhetoric—counterpunch and copia—to reexamine language surrounding Jackson's initial purchase and the conversation about Jackson occurring in the wake of Little Richard's death. I also explain how this conversation on Black Twitter led me to revise my knowledge of popular culture and music history and to confront my own white privilege.
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Abstract
This article reroutes the more radical tendrils of the commonplace by pursuing Christa J. Olson's call for questioning the "terrain of rhetoric." We ask: What if commonplaces and the commonality they entrench are not required for banding together in community? By thinking with Édouard Glissant's Creole garden, we rework the commonplace as common place, which conceives a place that welcomes difference without requiring common ground. To articulate the possibilities of Glissant's common place for rhetorical invention, we demonstrate its movement with examples of marronage in the southern Louisiana Territory of the United States. Marronage helps us to think how the Creole garden gathers the world's thoughts to "illustrate the immeasurable diversity of the world," thus founding a rhetoric that resists even as it relates to settler colonialisms and racial capitalisms (Treatise). This article demonstrates how the terrain of rhetoric may be limited by the pursuit of/for common ground.
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Abstract
Rhetoricians have long critiqued gendered (Gurak; Koerber) and racial (Banks; Haas) biases in rhetorics of science and technology. However, we have yet to fully consider how the patent, as a genre, perpetuates these biases both in the constraints it places on contemporary definitions of invention and innovation and in how it distorts historical narratives about who invented in the past. Delineating the patent's limitations as an index of inventive activity, this article advocates for more expansive understandings of invention. It argues that American patents have, since the nineteenth century, affirmed a dominant "rhetoric of innovation" that has since functioned as much as a marker of privilege as it has an index of inventiveness. Using the example of early twentieth-century Black hair culture, this article suggests other ways of recovering historical inventiveness among groups of Americans possessing their own, alternative "rhetorics of innovation" that reflect their culturally situated strategies for empowerment.
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Abstract
Taking the slogan "no lives matter" as a starting point to diagnose the nihilism of our contemporary political culture, in this essay I tie the rise of nihilism to the resurgence of far-right political movements, chiefly the neo-reactionary thought of Nick Land. Following my discussion of Land and the culture of apocalyptic nihilism, I elucidate a Black feminist and decolonial perspective that, I argue, resists this creeping nihilism, and instead offers avenues of engaged political praxis for recuperating the politics of personhood. Using Sylvia Wynter's work as an exemplar of such a perspective, I perform a rhetorical criticism of Land's essay "The Dark Enlightenment" through the lens of Wynter's understanding of the human. Critiquing his arguments, I argue that Wynter's work offers a radical alternative to Land's apocalypticism and antihumanism, one that maintains a commitment to reimagining the human rather than disavowing it.
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Abstract
Studies of Augustine's rhetoric have been focused on the De doctrina christiana and the Confessions. As a result, these studies have been restricted to questions of Augustine's reception of Greco-Roman ideas. This article analyzes an underappreciated source, the De catechizandis rudibus, to show that Augustine engaged with a topic that his pagan forebears did not account for, namely rhetorical depression, a condition that tempts speakers to slide into a grim silence. Because rhetorical depression does not admit of a technical solution, Augustine responds to it by locating discourse within a redemptive drama animated by love. The hope of love's ultimate victory over communicative futility and frustration inspires the depressed speaker to stammer onward rejoicing. Augustine's placement of rhetoric within a dramatic history can prompt future reflection on the stories and myths found in past handbooks of rhetoric. It may also help us tell stories about rhetoric today that help depressed speakers get up in the morning.
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Abstract
This article explores cadaverous rhetorics with a focus on public displays of human remains at anatomical museums. The article has two primary components: First, it advances a theory of cadaverous rhetoric grounded in a blending of rhetorical, feminist, and psychological affect theory. The article argues that combining Casey Boyle's transductive rhetoric with Sara Ahmed's cultural politics of emotion and the psychology of extensive affective regulation offers a great deal of insight into the public display of human remains. Second, the article explores the cadaverous rhetorics at three museums: the Mütter Museum, Surgeon's Hall, and the Museo de la Medicina. The article traces how the practices of acquisition, preparation, preservation, display and contextualization aim to blunt negative affective responses and to catalyze positive visitor experiences. The article closes with a rumination on the limited success of cadaverous rhetorics in the face of visitor tendencies anchored in attachments to justice-oriented frameworks.
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It’s not (only) about Getting the Last Word: Rhetorical Norms of Public Argumentation and the Responsibility to Keep the Conversation Going ↗
Abstract
AbstractThe core function of argumentation in a democratic setting must be to constitute a modality for citizens to engage differences of opinion constructively – for the present but also in future exchanges. To enable this function requires acceptance of the basic conditions of public debate: that consensus is often an illusory goal which should be replaced by better mastery of living with dissent and compromise. Furthermore, it calls for an understanding of the complexity of real-life public debate which is an intermixture of claims of fact, definition, value, and policy, each of which calls for an awareness of the greater ‘debate environment’ of which particular deliberative exchanges are part. We introduce a rhetorical meta-norm as an evaluation criterion for public debate. In continuation of previous scholarship concerned with how to create room for differences of opinion and how to foster a sustainable debate culture, we work from a civically oriented conception of rhetoric. This conception is less instrumental and more concerned with the role of communication in public life and the maintenance of the democratic state. A rhetorical meta-norm of public argumentation is useful when evaluating public argumentation – not as the only norm, but integrated with specific norms from rhetoric, pragma-dialectics, and formal logic. We contextualise our claims through an example of authentic contemporary public argumentation: a debate over a biogas generator in rural Denmark.
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Abstract
Abstract: The Epistles of Pliny the Younger confound his readers: some read like genuine correspondence, written to transmit information, others like careful literary pieces. Pliny’s description of his Tuscan villa, in Epistulae 5.6, seems to fall into the latter category. This letter, the longest of the corpus, has Pliny taking his addressee, Domitius Apollinaris, on a virtual walking tour, and describing what he sees. But Pliny’s villa, as described, seems mostly empty and lacks expected features if it were inhabited. The villa’s emptiness, however, provides nooks and crannies for practicing the rhetorical Memory Palace technique. By using this space for rhetorical exercise, Pliny, like his uncle, spent his otium wisely.
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Abstract
Abstract: I argue that in De inventione 1.1–5, Cicero reconciles technical rhetoric with Roman culture by crafting a justificatory narrative for rhetoric’s place at Rome. Cicero employs a calculated lexical strategy and redefines eloquentia in a way that shifts the meaning of the word to embrace ἡ τέχνη ῥητορική. Cicero further justifies rhetoric by emphasizing its utility for the Roman aristocracy and for the Republic. In the final analysis, Cicero argues for the value of technical rhetoric by demonstrating its compatibility with the values that underpinned Republican political culture.
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Abstract
Job interviews require applicants to demonstrate two things: experience with direct value to the company and a fit with the team and company culture. A technique is detailed demonstrating how to develop this argument based on aligning credentials with corporate interests, developing advocacy-based themes, and synthesizing material into a convenient study guide. Designed for instruction in either the college classroom or corporate training center, the approach provides professional communication students with a unique, practical, and personally meaningful learning exercise assessing rhetorical situations, examining rhetorical constructs, and delivering persuasive arguments.
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Abstract
Using an evaluative approach within a professional communication service course, we used student documents and instructor feedback to uncover how students and instructors were understanding the rhetoric student learning outcome (SLO). Because rhetoric is central to the course, our driving questions were, Can we locate language that actualizes the rhetoric SLO in student documents? How does faculty feedback articulate the rhetoric SLO to facilitate effective revision? Overall, we found that whether identifying rhetoric in student documents or instructor feedback, the interpretation was varied and opens up room in pedagogical practices. We offer three implications for teaching: enhancing attention to teaching rhetoric, improving assignment design, and focusing on professional development for faculty.
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Abstract
We analyze diversity, equity, and inclusion (DEI) reports from the top 20 Fortune 500 companies to particularly examine how these companies use visual design and representation to present an aspirational future that valorizes their current DEI efforts. We contend that if large corporations have the ability to affect outcomes among employees, stakeholders, and citizens, then educators have an obligation to prepare students to be well positioned to make change and to participate in conversations about change.
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Abstract
Currently, the analysis of rhetorical moves is extensively applied to business genre conventions. This paper adopts a corpus-assisted genre approach to compare three major rhetorical moves in corpora of students’ and professionals’ project proposal abstracts to elicit evidence-based recommendations for the pedagogy of business communication. The findings indicate that, while overall features in the proposal abstracts written by actual business professionals and those by students of business vary quantitatively but not qualitatively, students focus more on the aim of the project, and professionals tend to evenly highlight all sides of the project and position it within the context.
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Abstract
We gathered data from business practitioners to learn how they describe successful online business presentations. We found that many—but not all—successful examples were described in terms of classical rhetorical concepts (e.g., source credibility and content). We also found that about 20% of the examples were described as successful because of technology deployment, audience interactivity, or both. We conclude that professors of management communication should teach the online presentation, that such instruction should include classical rhetorical concepts (with some appropriate adjustments), and that instruction should be expanded to include technology and interactivity.
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Taking a Rhetorical Perspective on Emerging Communication Practice: Pedagogy as Theory-Building Scholarship ↗
Abstract
Despite management theorists’ decades-long attention to the robust sustainability of complex organizations, adaptive management practices remain undertheorized. Management is evolving from a hierarchically organized effort in pursuit of strategically determined goals into a facilitation of layered, distributed, autonomous agents able to learn from their errors and ensure the entire system’s long-term survivability. A rhetorical perspective on pedagogy allows us to better prepare our students for success in the 21st century’s adaptive organization as well as contribute to theoretical scholarship of effective organizations.
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Review of "Privacy matters: Conversations about surveillance in and beyond the classroom by Estee Beck and Les Hutchinson Campos," Beck E, & Hutchinson Campos, L. (Eds.). (2020). <i>Privacy Matters: Conversations about surveillance in and beyond the classroom.</i> Utah State University Press ↗
Abstract
Privacy matters: Conversations about surveillance within and beyond the classroom presents a salient investigation into the impacts of surveillance upon writing education, embodiment, and culture. Authors Estee Beck and Les Hutchinson Campos set out to constellate surveillance-focused rhetoric, writing, and technical communication scholarship to empower educators, administrators, and professionals to "subvert the state" by investigating how privacy and surveillance impact writing practices, agency, community, identity formation, and citizenship. Organized thematically into three parts---surveillance and classrooms, surveillance and bodies, and surveillance and culture---this 2020 edited collection presents a snapshot in time of surveillance in writing technology as it is broadly defined, inviting scholars to continue the discussion as surveillance and cultures continue an entangled evolution.
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Review of "Salt of the earth: Rhetoric, preservation and white supremacy by James Chase Sanchez," Sanchez, J. C. (2021). <i>Salt of the earth: Rhetoric, preservation, and white supremacy.</i> Conference on College Composition and Communication, NCTE Press. ↗
Abstract
In Salt of the earth: Rhetoric, preservation, and white supremacy , James Chase Sanchez examined rhetorical processes that sustain white supremacy: identity construction, storytelling, and silencing. This cultural rhetorics project used narrative inquiry, autoethnography, and constellation to explore "hegemonic storytelling" (p. 47--48). Sanchez centered narratives about growing up "Brown" (p. 10) in Grand Saline, Texas and returning to his hometown years later to create a documentary film, Man on Fire , about minister Charles Moore's self-immolation in a local parking lot. Ultimately, Sanchez argued that a deeper understanding of oppressive rhetorics is useful for rhetorical scholars, communications practitioners, and storytellers of all types (historians, journalists, filmmakers, archivists, etc.). He guided rhetoric and communications design towards more thoughtful consideration of embedded communicative norms and the harmful practices they conceal.