As a response to research about both the work space of professional writers and the pedagogy using workplace simulations, a professional writing course was adapted for a high-tech conference room equipped with electronic meeting tools. This experiment improved students’ learning of course content, which included collaborative writing strategies, project management, and teamwork; research methods; presentation and design skills; and organizational culture and professional development. Students also better understood workplace realities and distinctions between academic and workplace environments. In addition, the experiment facilitated students’idea sharing and communication as well as their preparation for transitioning to the workplace. The teaching experience was more creative and rewarding, too.

By wedding a historical materialist understanding of class formation to pedagogical efforts at teaching ethics in the professional writing classroom, language-arts instructors can intervene at an important postindustrial juncture between culture and economics. They can take a vital role in the formation and political developmentof elite and influential knowledge workers, making them more critical of the links between diachronic economic developments and locally experienced institutions such as communication practices and organizational constructions.

This article introduces an IText system the authors built to enhance student practice in language awareness within commonly taught written genres (e.g., self-portraits, profiles, scenic writing, narratives, instructions, and arguments). The system provides text visualization and analysis that seek to increase students’ sensitivity to the rhetorical and whole-text implications of the small runs of language they read and write. The authors describe the way the system can create possibilities for classroom discourse and discussion about student writing that seem harder to reproduce in traditional writing classrooms. They also describe the limitations of the current system for wide-scale use and its future prospects.

Word processing programs now allow instructors to provide online personalized, detailed critiques of students’ writing assignments. The article discusses the advantages of online critiquing assignments using the Track Changes, Comment, and AutoCorrect functions. It provides guidelines for online critiquing and grading of student assignments, including preparing students for online grading, preparing for online critiquing, setting policies, orienting students to sending e-mail attachments, avoiding pitfalls, and developing time-saving strategies for online critiquing of student assignments.

This article offers a retrospective case study of a service learning project in a technical writing class. For this project, students were asked to develop a communication tool with information about consent rates in organ donation to use in an academic medical center. In contrast to the service learning literature, which notes that students often resist the professionalizing move that service learning offers, this study shows that students in this project actually overprofessionalized, constituting themselves as one more party vying for control over the communication of organ donation. This embrace of professionalism via service learning raises as many issues as the resistance to professionalism that is more commonly documented.

This article proposes a postmodern reconceptualization of technical communication pedagogy to make student and professional agency a major concern, especially because technical communicators must compete in a global economy that rewards flexibility and penalizes inflexibility. Postmodern mapping metaphors and Robert Reich's methodology for training “symbolic-analytic” workers are used to suggest ways in which a postmodern approach to technical communication could be taught.

Technology is commonly described in magical terms, not only in advertising but also in journalism and technical communication. This article provides some background on the use of magical language in technical contexts, gives examples of magical discourse in technology advertisements and newsmagazine articles, and proposes a technical communication pedagogy of media analysis. The proposed pedagogy involves students in conducting diagnostic critiques of media texts and affords them the opportunity to examine critically their own unwitting use of magical language in technical discourse.

Distance education, broadly defined as instruction that is not bound by time or place, is bringing about fundamental changes in higher education. Writing in a recent online newsletter from the American Association for Higher Education, Ted Marchese describes the many "not-so-distant" distance competitors to traditional colleges and universities: the University of Phoenix, the for-profit university with some 50,000 students in 12 states; the Western Governors University, the competency-based consortium that was founded by 17 governors and is supported by 14 business partners, including Sun, IBM, AT&T, and Microsoft; and Britain’s venerable OpenUniversity, which has allied with several universities in the United States and will begin offering courses here this year.

Not only do students of technical writing courses need to learn how to prepare documents for translation properly, but students of translation need to learn technical and academic writing. This article gives the example of such a course taught at the Technical University of Budapest, Hungary. The course covers writing instructions and manuals, documents for scholarly and professional societies and scientific conferences, scientific papers, reports, and abstracts.

This article uses the cross-cultural concepts of context and time to examine the rhetoric of German university students in an English business writing course. This participant-observer account, which includes numerous student examples and observations, provides a fresh perspective for American teachers in increasingly multinational, multicultural classrooms. It also suggests how Aristotle's concepts of ethos, logos, and pathos together with the case method and group work can help teachers respond to the challenges in such classrooms. The article concludes by suggesting that understanding the rhetoric of culture is an important step in accepting and negotiating cultural differences.

The interactive processes of effective global managers need to be explored to identify, describe, and apply concepts supporting international management communication competence. This article synthesizes various theoretical approaches and concepts central to communication competence, simultaneously interspersing this framework with illustrations in the context of international management. Its purpose is to provide information that is useful for developing research questions, pedagogical models, or effective management communication practices. International management communication competence is a cognitive process that involves acquiring (1) cultural awareness and understanding, (2) language knowledge (verbal and nonverbal), and (3) the motivation to use cultural awareness for the development of global business relationships. This process develops in two stages: enculturation within one's native society and realization of the reality, validity, and distinctiveness of other cultural values and norms.

Many technical writing programs across the country have their students go out into the community and do writing projects for local businesses, campus organizations, government agencies, or nonprofit organizations. Few, however, take advantage of the increasingly popular pedagogy known as service learning. This article describes how to set up such service-learning courses and how to anticipate certain types of problems. Also discussed are some of the many benefits, both pedagogical and civic/humanitarian, that this truly real-world approach brings to the teaching of technical writing and, potentially, to the teaching of other forms of professional writing.

Teachers of professional writing should try to integrate legal literacy into undergraduate writing courses in order to provide students with the kinds of literacies that many instructors and researchers want to promote in classes today. On one level, the almost complete exclusion of legal writing from most undergraduate professional writing classes should be reconsidered. This practice fails to meet the needs of a significant number of students who are considering careers in the legal profession. This neglect allows the legal system to remain a mystery to our students. This article analyzes how current literacy theory supports the integration of legal writing into the undergraduate curriculum and examines some of the relationships between rhetoric and legal writing pedagogy.

In the study of law, postmodernism's interpretive turn has given rise to a wealth of scholarship analyzing the relationship of law's rhetoric to its social, cultural, and political contexts. This shift has influenced some teaching of “substantive” law school courses. At the university level, the interpretive turn has prompted composition scholars to reconsider how the teaching of writing is implicated, but no similar shift has occurred in legal writing pedagogy. Instead, those teaching legal writing largely teach as they were taught, emphasizing the use of rhetoric as a tool for successful lawyering. Legal writing professors must move beyond this narrow conception of rhetoric to help students become adept at the discourse of the legal community and capable of critically evaluating it.

This study uses qualitative content analysis to discuss current perspectives in technical communication pedagogy. It examines the 1990-94 issues of five major scholarly journals—a collection of 563 articles—to identify 98 articles mentioning teaching in undergraduate technical communication courses. Influenced by differing theoretical and practical approaches, the 98 articles were classified according to four pedagogical perspectives: (1) the functional perspective, based on empirical research and workplace experience; (2) the rhetorical perspective, based on scholarship in the humanities and influenced by rhetorical theory; (3) the ideological perspective, also based on scholarship in the humanities but influenced by critical theory; and (4) the intercultural and feminist perspective, a bridging perspective based on both empirical research and critical theory. This article discusses the four perspectives in terms of the educational goals of communicative competence (the ability to use language to succeed in the workplace) and social critique (the ability to question existing social structures and to envision cultural change).

This article explores the problems with most business communication courses today—the general lack of real-world applicability in the textbooks and approaches used to teach the subject. Based on many employers' concerns that students are not getting the kind of real-world preparation they need in the area of business communication, the article suggests some practical solutions and effective pedagogical techniques that will make the course more real-world oriented and, therefore, more useful for today's business graduate. It also suggests ways to prepare students more realistically and specifically for the kinds of communication tasks they will be expected to do in a corporate setting in their first jobs after graduation.

Scholars in professional communication have called for a reexamination of pedagogy, asking that it instruct students not simply in the forms of workplace discourse but also in the connections between that discourse and socially responsible communicative action. This article posits that narrative can provide a basis for a pedagogy of social action—for a pedagogy, that is, that enables students to understand the workings of power and cultural reproduction in professional settings and that fosters reflection, critique, and dialogue. The article first reviews narrative theory supporting this claim, then discusses ways that teachers can use narrative to help students critique examples of professional discourse and their own composing choices. The article closes by discussing both the concerns about and the possibilities for such a pedagogy.

The report for decision making shares some common ground with the proposal, the report of scientific experiment, and even the persuasive essay, yet these genres differ. Recognizing these differences is necessary for effective inquiry, pedagogy, and decision making. The genres are means of solving different types of problems: practical, empirical, and theoretical. They serve different aims: action, demonstration, and conviction. The proposal, like the report, may solve practical problems, but the proposal advocates, whereas the report inquires. These genres all embody assumptions about problem solving and inquiry in their forms. Applying the problem-solving goals and methods of the proposal, experimental report, or essay to the report for decision making compromises the quality of the inquiry and of the resulting decision. Complex problems for decision making require a rhetorical method of inquiry based on Aristotle's special topics. The report genre reflects the invention heuristics and analysis in its form.

In teaching a technical communication course, I introduced document design principles before discussing traditional verbal rhetoric. A comparison of the writing of two students—a competent writer and a weak one—before and after the design discussion indicates that a basic understanding of design principles helped them improve document macrostructure. They saw the need to involve the audience, to provide an introduction and a forecast, and to organize and highlight information using headings. The design discussion, however, appears to have had little effect on document microstructure. Although more research needs to be conducted to better understand the relationship between verbal and visual rhetoric in technical communication, integrating document design principles early appears to be a promising pedagogical technique.

This study investigates the effects of case and traditional assignments on the writing products and processes of community college students. Specifically, each of 57 first-year business students in three sections of a business composition course wrote in response to either (a) two traditional assignments, (b) two short case scenario assignments, or (c) two lengthy, elaborated case assignments. Participants' letters were scored using a performance criteria rating scale for determining both overall quality and specific trait quality. Results indicate that the case assignments generally produced more effective writing products than did traditional paradigm assignments. Results also indicate that the elaborated case assignments generally produced better writing products than did the short case scenarios. However, results also suggest that the writing of participants who already possess business-related experience was not as affected by assignment type as the writing of inexperienced participants. Finally, qualitative measures suggest that the writing processes and attitudes of participants. completing the case assignments were highly sensitive to audience and context, whereas the processes and attitudes of participants completing the traditional assignments were highly sensitive to organization, format, and correctness.

Rhetorical voice is rarely discussed in business, professional, or technical communication textbooks, despite its strategic importance in aligning writer and audience so that persuasion can occur. This article identifies those aspects of the rhetorical situation that shape voice and presents a heuristic that writers can use to identify the components of voice and to construct their personae.

In the United States, the majority of technical writers and technical writing teachers are women. Their dominance of the profession has several causes, including the attractiveness of writing jobs for women, widespread associations of women and superior writing ability, the social acceptability of women in writing jobs, and occupational segregation. Women's dominance of the profession brings with it the risk of diminishing wages and prestige. To avoid this depreciation of the field, professional associations ought to equip technical writers and technical writing teachers with information regarding satisfactory salaries and working conditions, and teachers ought to communicate this information to their students.

Pedagogy and research in intercultural and international communication depend on an understanding of a framework of concepts: (a) the instability and ambiguity of cross-cultural signifiers, (b) culture as a changing construct, (c) culture as a plurality and mixture of cultures, and (d) cross-cultural communication as dialogic. We need to revise our notion of culture as acquisition, our transmission model of communication, and our pedagogy of presenting tips and fostering stereotypes about “foreign” peoples and places. We need to begin with concepts of intercultural/international communication and a discussion of faulty approaches and appraisals that engender miscommunication before taking a narrow focus on dos and don'ts in our exchanges with others.

This article describes a method for motivating second-language (L2) business communicators to increase their English proficiency through the use of double translation. The lesson is explained and illustrated in light of current research on both L2 pedagogy and intercultural communication theory. Examples of double translations are offered, along with anecdotal observations concerning the positive effects of the lesson. These data support the notion that teaching methods that empower L2 communicators while involving them in ideas are preferable to traditional grammar and syntax exercises.

Writing and speaking rhetorically means directing one's words to a particular audience for a particular effect; teaching rhetorically includes appealing to students' interests and experience. Writing teachers frequently use scenarios for that purpose. In this article, the author introduces the unified case method as an improvement on the traditional case method and reports on the use of this rhetorical method in a professional writing class. Specifically, the author used a single, complex scenario throughout the semester so that all the writing assignments were situated in the same fictional world. The students reacted enthusiastically to the method, and their writing was more successful.

This article explores the problems and prospects of incorporating ethics education into the MBA curriculum and the business communication classroom. Although ethics is generally recognized as a crucial area of study, there is little agreement about how it should be included or taught. Moreover, these disagreements often reflect deeply different perspectives on basic pedagogy, the role of business schools, and the links between business and other disciplines. The author argues that literature provides a useful means of restructuring course work to provide ethics instruction and to forge needed links between business and the humanities.

Rhetorical categories can and should be developed by scholars of professional writing to identify how values held within professions constrain the ways discourse is interpreted in organizational settings. Empirical research (conducted by the author and others), discourse theory, and pedagogical practice in professional writing strongly suggest that at least three categories of professional writing exist: engineering, administrative, and technical/professional writing. The author demonstrates this claim and distinguishes the characteristics of these three categories. Engineering writing is shown to respond to professional values of scientific objectivity and professional judgment as well as to corporate interests. Administrative writing reflects the locus of decision-making authority and promotes institutional identity. Technical/professional writing aims to accommodate audience needs through complying with professional readability standards. Future research should focus on defining the characteristics of these varieties more precisely. Articulated definitions of these three varieties of professional writing can help scholars and practitioners better understand how discourse is framed and interpreted in organizational settings.

Most technical writing textbook assignments are artificial. They do not force students to deal with writing problems in the same way they will be called on to deal with them in the workplace. Technical writing instructors can provide their students with realistic writing alternatives. Alternatives for two assignments that are almost always artificial—writing instructions and definition—and the benefits of these a alternatives are discussed.

To help students enter a professional discourse community, teachers must assess how accurately they both understand the community's discourse practices. Our research investigated how job recruiters seeking to fill positions in mechanical engineering or marketing were influenced by the quality of writing in student résumés. The résumés varied in elaboration, sentence style, mechanics, and amount of relevant work experience. The recruiters rated the résumés to indicate their willingness to interview the students. We found that recruiters in the two fields—engineering and marketing—valued quite different writing features. When we subsequently asked students in business writing and technical writing classes to rate the same résumés, we found that they underestimated the importance of various writing features. Generally, however, students' ratings resembled those of the recruiters in their respective disciplines. This study documents how students can improve their résumés and provides insight into the variations of discourse practices in professional disciplines.

This article presents an overview of research and unanswered questions related to gender issues in technical communication. Specific issues affecting our profession, our research, and our pedagogical philosophies and assignments are presented. The article addresses the consequences of the feminization of technical communication, the avenues for research on gender differences in communication—specifically those differences that affect technical communicators—and the means for encouraging a more gender-balanced view of business and industry within our technical communication classrooms by giving students a chance to practice writing about gender-related issues.

The study demonstrates the language skills value added by business writing instruction. Descriptive Tests of Language Skills of the College Board (DTLS) covering sentence structure and usage were administered as a pretest/posttest assessment to students enrolled in two business writing courses. Instruction in business writing resulted in improved language skills as measured by the DTLS.

Although the number of comprehensive studies that outline methods for incorporating collaborative writing into the professional writing classroom has increased, most studies discuss only one or two assignments throughout the term. This article describes an entire course focused on shared-document writing. Over a four-year period, students indicated that they valued the time allowed to coordinate groups and to understand and complete assignments. Structuring such a course necessitates assigning work that is related to a single topic and providing students with choices, including a voice in group formation and evaluation.

Many teachers believe that lecture combined with individual writing assignments is the best method for teaching written business communication. In contrast, a second teaching method is the random assignment of students in written communication classes to cooperative learning groups. The author recently completed a study at Oklahoma State University comparing the effectiveness of straight lecture and cooperative learning group methods of teaching junior and senior college-level written business communication. Comments on diary sheets by students in cooperative learning groups indicated maturation in the area of interpersonal relationship skills—an unanticipated aspect of the study. The cooperative learning group method is recommended for teaching written business communication because it provides students an opportunity to learn to work cooperatively and share ideas in groups. No attempt is made to present the study, but suggestions and procedures for effectively structuring and implementing cooperative learning groups, including copies of handouts, are provided to encourage instructors to foster cooperative learning in written business communication.

Business communicators today risk legal liability as courts are increasingly holding writers and their employing organizations responsible for reasonable—although often unintended—interpretations of their routine writing. Research and pedagogy have not kept abreast of this change. Rhetorical theory, particularly a social perspective, provides a useful foundation for understanding judicial resolution of claims arising out of writing; however, theory must also account for factors not encompassed within extended audience analysis. Current texts offer general descriptions of the laws most likely to affect business writers; in addition, writing pedagogy must provide specific strategies for avoiding liability-prone prose.

With the advent of electronic networking, writing pedagogy has moved into the arena of computer-supported collaborative writing, using collaborative writing as an instructional means to promote a more social view of the writing process. Therefore, as business and technical communication researchers and instructors, we need to ask the following questions: What kinds of software have been developed to aid computer-supported collaborative writing in the workplace and in the writing classroom? What benefits and problems have resulted from the design and use of this software? What research issues should be addressed as we approach the next decade of computer-supported collaborative writing? In this article the author explores these questions, highlighting five computer-supported collaborative writing systems from the workplace and five such systems from the writing classroom.

Developing a course in desktop publishing is a technological, as much as a pedagogical, undertaking. Although a background in layout, document design, and typography is necessary, teaching these subjects with computers inevitably means teaching a particular combination of hardware and software. Students with little prior experience using computers must receive training in computer basics. Thus considerable familiarity, not only with desktop publishing software but also with personal computers, is necessary to teach a desktop publishing course.

During the 1980s, studies about stress in academia and business indicated that jobrelated stress is a serious problem. The purpose of this exploratory, correlational study was to examine the nature and extent of job-related stress among collegiate business-and professional-writing faculty members in the United States. The stress scale developed by the author was consistent with the framework on stress and burnout suggested by Pines and Aronson. Results indicate that job-related stress is associated with faculty members' rank, type of institution, and sex. Job-related stress tends to increase with greater expectations of publication and service, the total number of courses taught, and the number of writing courses taught. Job-related stress tends to decrease with increased maturity—age, years of teaching, years postdegree, and years teaching business and professional writing. Analysis of two open-ended questions indicates that paper grading is a significant stressor.

Research on advance organizers demonstrates the importance of memoran dum subject lines for reader comprehension and, by implication, reinforces the notion that a relationship exists between writer choice and communica tion context. Yet, existing pedagogy presents memorandum subject lines with no regard for context. This article introduces a taxonomy for subject-line com position that takes context into account by classifying memorandum subject lines as either neutral or directed. Analysis of 483 memorandum subject lines led to the development of this taxonomy. Findings from this analysis, as well as findings from several follow-up exercises which tested the usefulness of the taxonomy, indicate that writers compose memorandum subject lines much as pedagogical materials recommend and that these subject lines are usually neutral. However, when given alternatives, writers actually prefer directed sub ject linesforsomesituations. While the study focuses on subject lines in mana gerial memorandums, the proposed taxonomy and findings on writer choice may be more broadly applied and have important implications for pedagogy and research on managerial writing.

Patent specifications have heuristic benefits as structural models for teaching technical description. Once taught how to read patents, students can use the specification's four main sections for writing assignments, structurally adapt ing a single topic-an invention-to different rhetorical contexts: (1) Back ground of the Invention describes the context into which the invention fits; (2) Summary of the Invention explains what makes the invention special; (3) Brief Description of the Drawings focuses on pictorial description; (4) Best Mode of Carrying Out the Invention explains how to make the invention work. Parts 1 and 2 correspond to Aristotelian definition, while part 3 can work as physical description and part 4 as functional description or even performance instructions.

While demand for business- and technical-writing courses at colleges and uni versities has increased, genuinely qualified teachers are not always available. This article describes an extended program for training graduate assistants to teach business and technical writing. The three-semester program includes a semester of apprenticeship teaching, followed by two semesters in which the graduate assistants teach their own classes. During the graduate assistants' first two semesters, they attend preparatory seminars on the teaching of pro fessional writing. The program emphasizes providing guidance and support for new teachers throughout their assistantship period, while encouraging the graduate assistants to develop their own teaching styles.