This article explores bodily movement practices as a foundational component of rhetorical awareness. Through ethnographic study of dance pedagogy, the author demonstrates how genre uptake is enabled by bodily experience; learned ways of moving produce inclinations toward certain rhetorical pathways over others.Enabling students to uptake new genres means teaching them to be aware of the intersection of bodily and intellectual resources.

Major trends, such as outsourcing and offshoring, and field-specific factors, such as the advent of content management systems, have fundamentally changed technical communication in recent years. These changes have been widely discussed in the literature of the field, and this article traces their impact on technical communicators in Finland, a high-cost country where downturns in the export industry and the downsizing of major employers are currently coinciding. Through the framework of activity theory, the article looks at the historical changes in the industry as sources of tension and contradictions that need to be understood in order to support professionals in the industry. With the help of interview data, the authors explore the tensions experienced by technical communication professionals in the face of such changes. This analysis leads to the formulation of a hypothesis of historical contradictions currently at play in the field of technical communication. Developmental potentials stemming from these contradictions are outlined as potential ways forward for technical communicators who notice similar tensions in their own environments.

This article merges feminist methods with cultural-historical activity theory (CHAT) in order to present a systems-theory method that can account for power and difference. After an explication of Feminist CHAT, the article applies the method to the archives of three women’s clubs in order to analyze their collaborations, theorize collaboration, and illustrate the use of Feminist CHAT. By weaving the stories of these three clubs together with Feminist CHAT, this article mediates two often conflicting contemporary approaches to English studies: those that emphasize objects of discourse and those that emphasize bodies and difference.

Abstract Recently, the work of Jacques Rancière, particularly that work which theorizes the distinction between the police and politics as it maps onto the activity of the (re)distribution of the sensible, has become of interest to rhetorical studies. However, this work is performed with little attention to how the term “rhetoric” actually emerges in the material texts authored under the signature of Jacques Rancière. In this article, I intervene in the movements characterizing our field's contemporary uptake of Rancière's philosophy by offering a reading of his The Ignorant Schoolmaster: Five Lessons in Intellectual Emancipation, paying particular attention to its mobilization of the distinction between poetics and rhetoric and offering a conceptualization of poetics that, although necessarily built from a violent characterization of rhetoric, can become a productive companion to a more egalitarian rhetoric of social change.

While reading research often collapses or creates a binary between print and digital reading, this article argues that this approach ignores the overlap between the reading strategies we use when reading both print and digital texts. Using a genre-based approach to digital reading, this article proposes that greater attention to students' reading practices and to the genres (including conventions and contexts) students read will help them become more purposeful readers in our classrooms.

This essay examines what a translingual orientation offers to the study and teaching of genre, in particular what we gain when we think of genre difference not as a deviation from a patterned norm but rather as the norm of all genre performance. A translingual perspective draws our attention to genre uptake as a site of transaction where memory, language, and other semiotic resources, genre knowledge, and meanings are translated and negotiated across genres, modalities, and contexts. Focusing on genre uptake performances shifts attention from genre conventions to the interplays between genres where agency is in constant play.

In this essay, I build on current work in rhetorical genre theory to read a historical genre for the affective uptake(s) it generates. Medically authored child-rearing advice literature developed as a genre in Britain between 1825 and 1850; this new genre instantiated anxiety as the central affect of middle-class maternal subjectivity. This rhetorical genre analysis both extends our understanding of this period and the history of motherhood; it also contributes to the developing affective turn in rhetorical genre studies by offering a way to begin reading for affective uptakes.

Through genre awareness, first-year writing students compose a book review to practice habits of mind.

This essay draws on genre theory and recent conceptualizations of the personal as rhetorical in order to investigate the collective stakes of writerly self-representation. Contextualizing and analyzing a widely published early twentieth-century genre, the vocational autobiography, I argue that female professionals made use of the rhetorical resources available in the genre to personalize their professional identities, counteracting a widespread discourse of exceptionalism and flouting widespread advice about the necessity of strict separation between personal and professional identities. By using personal narratives to depict their gendered and embodied presence in powerful professional spaces such as laboratories and newsrooms, female writers made use of this genre to normalize their presence and to open up access to such spaces for other women.

This article analyzes literature on university–workplace partnerships and professional writing pedagogy to suggest best practices for workplace mentors to mentor new employees and their writing. The article suggests that new employees often experience cultural confusion due to (a) the transfer of education-based writing strategies and (b) the employees' lack of cultural knowledge of the new workplace. The article then outlines implied mentoring strategies based upon this transfer and lack of cultural knowledge. The article also analyzes the literature on discourse community theory, activity theory, service learning, and internships, each of which also imply potential mentoring practices. These comprehensive best practices are also contextualized through social cognitive, community–cultural, and motivational–attitudinal components that writing mentors should consider when mentoring writing in the workplace.

While there is consensus that dialogic teaching should involve a repertoire of teaching and learning talk patterns and approaches, authorities who enjoin teachers to engage in dialogic teaching generally characterize classroom dialogue in terms of surface features such as open questions. But dialogic teaching is not defined by discourse structure so much as by discourse function. When teachers adopt a dialogic instructional stance, they treat dialogue as a functional construct rather than structural, and classroom oracy can thrive. Our research finds that dialogic talk functions to model and support cognitive activity and inquiry and supportive classroom relations, to engage multiple voices and perspectives across time, and to animate student ideas and contributions. Employing narrative analysis and cross-episodic contingency analysis, we tell a story in three episodes about how oracy practices promote dialogic functions in a third-grade classroom. We unpack how a particular teaching exchange—one we have selected specifically for its nondialogic surface appearance—reflects dialogic teaching. Findings show how supportive epistemic and communal functions of classroom talk are more important to successful dialogic teaching and learning than are surface dialogic features. We argue it is necessary to look beyond interactional form and unpack function, uptake, and purpose in classroom discourse. There is no single set of teaching behaviors that is associated with dialogism. Rather, teachers can achieve dialogic discourse in their classrooms through attention to underlying instructional stance.

This article connects the pedagogy of the multimajor professional writing (MMPW) course with two important contemporary discussions in composition studies: the pedagogy called writing about writing (WAW) and the conversation about the transferability of rhetorical knowledge from school to work. We argue that the capaciousness of the WAW approach accommodates the best of genre-based and client-based pedagogies for the MMPW course and provides a framework for expanding the course beyond skill-based outcomes to include preparing students to be learning transformers. The article includes two iterations of what a writing about writing–professional writing (WAW-PW) course can look like.

Professional writing scholars have often turned to activity theory (AT) as a rich framework for describing and theorizing human activity. But AT-based studies typically emphasize the uniqueness of activities rather than examining how certain types of activities share configurations. Consequently, these analyses often miss the chance to examine activities’ internal contradictions that are a result of interference between different configurations of activity. This article argues that a typology of activities can deepen our understanding of these internal contradictions. Drawing from a range of literature, it describes the general characteristics of different types of activities, providing examples from other AT-based studies. It concludes by discussing how this typology can help such studies to better analyze internal contradictions in activities.

English education researchers have established that whole-class discussions can support language and literacy learning. However, few studies have provided examples of whole-class discussions in which students explicitly reference their classmates’ ideas in order to elaborate different, but related, perspectives. Research that has described students’ uptake of their classmates’ ideas has typically portrayed disagreement either as an obstacle to student participation or as a step toward eventual consensus. In this article, I offer a sociolinguistic discourse analysis of two conversations in which a preservice teacher encouraged her urban, 10th-grade students to disagree. My analysis demonstrates the positive effects of the teacher’s use of indirect challenges and provocative paraphrases—features of the African American sociable conflict-talk practice known as The Dozens—to promote collaborative disagreement during whole-class discussion. I argue that teachers can promote collaborative disagreement in whole-class discussions by appealing tostudents’ home-cultural disagreement practices, which may already overlap with argumentation practices valued in school settings. I call for further research into the influence of teachers’ and students’ out-of-school discourses on discussions characterized by collaborative disagreement—a practice that is essential to ELA curricula and to participation in a democratic, literate society.

In hospitals around the world it is common to find clinician researchers who play the dual roles of clinician and researcher. In major Chinese hospitals, the young generation of clinical doctors, especially those who hold a doctoral degree, is commonly expected to stay research-active. The study reported in this article was conducted at a major hospital in East China, featuring a group of orthopedic surgeons for whom there is an SCI-publication requirement. The study draws upon cultural-historical activity theory (CHAT) to illuminate the medical doctors' boundary crossing between clinical and research activity systems. Based on analyses of observations, interviews with 11 research-active doctors, and 2 weeks of activity logs kept by three of the doctors, the article demonstrates how the doctors take the advantage of rich clinical data for research purposes and how they “squeeze time” for research.

Scholars have recently begun to conceive of literacy practices as drawing from resources that are simultaneously situated and extracontextual. In particular, studies of transnational literacy affirm the importance of both locality and movement in literacy studies. Continuing this inquiry into the situated and dispersed nature of transnational literacy, the author investigates the distinct effects that shuttling between national contexts have on the accumulation and use of genre knowledge. Specifically, through a case study of one Third Culture Kid student writer, the author reports on how her genre knowledge develops in response to transnational relocations between Italy and the United States and the way this transnational genre knowledge informs her writing of a high-stakes in-school genre. This case illustrates the value of rhetorical genre studies for understanding the situated and dispersed nature of transnational literacy and begins to outline the distinctiveness of transnational boundary-crossing practices.

ABSTRACTContemporary genre theory is dominated by metaphors of evolution and speciation; this article proposes alternate metaphors of spatiality and exchange. A spatial understanding of genre permits more productive interactions between literary and rhetorical genre theory. A reading of Robert Burton's The Anatomy of Melancholy as a multigenred text suggests some of the potentials of this approach.

Nonemployer firms—firms with no employees—present themselves as larger, more stable firms to take on clients’ projects. They then achieve these projects by recruiting subcontractors, guiding subcontractors’ interactions with clients, and coordinating subcontractors to protect their team performance for the client. Using fourth-generation activity theory, I examine how these firms stage-manage their ad hoc collaborations. I conclude by describing the implications for further developing fourth-generation activity theory to study such instances of knowledge work.

This paper presents a study designed from a socially situated and activity theory perspective aimed at gaining a deeper understanding of how Ph.D. students regulate their academic writing activity. Writing regulation is a complex activity of a highly situated and social nature, involving cyclical thought-action-emotion dynamics and the individual’s capacity to monitor his/her activity. The central purpose was to analyze how writing regulation takes place within the framework of an educational intervention, a seminar designed to help Ph.D. students write their first research articles. The seminar not only focused on teaching the discursive resources of disciplinary articles in psychology but also sought to develop students’ recognition of epistemic stances (ways of knowing) and identities (ways of being) of their academic and disciplinary communities. While doing this, the seminar also aimed at helping students overcome the contradictions they encountered as they constructed their identities as researchers and writers through writing. We collected data on seminar participants’ perceptions (through analyses of interviews, diaries, and in-class interaction) and practices (through analyses of successive drafts and peers’ and tutors’ text revisions). Contradictions represent a challenge for which the individual does not have a clear answer. Consequently, solutions need to be creative and often painful; that is, the individual needs to work out something qualitatively different from a mere combination of two competing forces. The unit of analysis was the “Regulation Episode,” defined as the sequences of discourse and/or action from which a contradiction may be inferred and which, in turn, lead to the implementation of innovative actions to solve. Results showed that contradictions regarding students’ conceptualizations of their texts—as artifacts-in-activity versus as end-products—and of their identities as disciplinary writers become visible through certain discursive manifestations such as “dilemmas” and “critical conflicts” (Engeström & Sannino, 2011). The development of students’ disciplinary writing identity was affected by their perceptions of peripheral participation in the disciplinary community and of contradictions between different communities. Two successful ways students resolved contradictions and regulated their writing activity were to redefine the output and consider the text as a tool to think; implementing these solutions resulted in substantial changes to drafts. These results might be used to design socioculturally oriented educational interventions and tools to help students develop as disciplinary writers.

Ethnography has consistently faced ethical questions since the earliest postmodern critiques of the ethnographer’s claims to objectivity in descriptive research. Concerns of how to represent ethically the ethnographic Other, to engage in activist research, and to foster collaboration among researchers and participants persist even in the age of critical ethnography and its strict attention to these issues. This article offers activity theory as a useful tool with which to address the ethical and practical difficulties that continue to plague critical ethnographers. I argue that by seeing the project of ethnographic research as an activity system as described by A. N. Leontiev and expanded upon in the work of David Russell and Yrjo Engeström, researchers can recognize the shifting locus of expertise between researcher and participant and thus design a research project that is more ethical and, ultimately, more useful for all involved. Ultimately, activity theory serves as a means of helping ethnographers recognize the actual nature of what they are doing when they conduct research so that they may confront ethical challenges in a more fully theorized fashion.

Despite the legal and social ramifications of presentence investigation reports, little is known about them outside the legal community. The author uses the frameworks of genre theory and activity systems to analyze the documents, the criminal justice system’s ideology of sentencing, and the statutes and regulations that govern the reports. What emerges is an ambiguous and contradictory genre at odds with the philosophy of individualized justice underpinning its origins, a genre that has eschewed narrative for the sake of objectivity. The article further underscores the value of employing a flexible theoretical framework when studying workplace genres.

Mobile professionals can choose to work in offices, executive suites, home offices, or other spaces. But some have instead chosen to work at coworking spaces: open-plan office environments in which they work alongside other unaffiliated professionals for a fee of approximately $250 a month. But what service are they actually purchasing with that monthly fee? How do they describe that service? From an activity theory perspective, what are its object, outcome, and actors? This article reports on a 20-month study that answers such questions.

Recent scholarship in genre studies has extended its focus from studying single genres to multiple genres, as well as how these genres interact with one another. This essay seeks to contribute to this growing scholarship by adding a new concept, intermediary genre. That is, a genre that facilitates the “uptake” of a genre by another genre. This concept is designed to reveal a particular aspect of multiple genres: that one genre can be used to connect and mobilize two otherwise unconnected genres to make uptake possible. The concept is illustrated in case study of knowledge mobilization, an instance in which scientific research was used in the judicial system to inform public policies on eyewitness handling and police-lineup procedures. The case study shows how intermediary genres emerge, how they connect other genres, and how knowledge circulates as a result of such connections and affects policy decisions.

This article investigates an emerging practice in palliative care: dignity therapy. Dignity therapy is a psychotherapeutic intervention that its proponents assert has clinically significant positive impacts on dying patients. Dignity therapy consists of a physician asking a patient a set of questions about his or her life and returning to the patient with a transcript of the interview. After describing the origins of dignity therapy, the authors use a rhetorical genre studies framework to explore what the dignity interview is doing, how it shapes patients’ responses, and how patients improvise within the dignity interview’s genre ecology. Based on a discourse analysis of the interview protocol and 12 dignity interview transcripts (legacy documents) gathered in two palliative care settings in Canadian hospitals, the findings suggest that these patients appear to be using the material and genre resources (especially eulogistic strategies) associated with dignity therapy to create discursive order out of their life events. This process of genre negotiation may help to explain the positive psychotherapeutic results of dignity therapy.

This article documents the evolution of the annual reports of the Danish company Danisco A/S from 1935 through 2007-2008. Compared to previous diachronic studies of annual reports, this study offers a finer grained description from a communicative perspective over a long period of time. Using genre theory as a framework, it analyzes the macrostructure and visual elements of these reports from a communicative standpoint paying equal attention to both of the genre’s subordinate communicative purposes: to give a true and fair view of the state of the company and to provide a positive image of the company. The findings indicate that the annual reports have four distinctive phases (1935 through 1958, 1959 through 1988, 1989-1990 through 2005-2006, and 2006-2007 through 2007-2008) that serve different communicative purposes. The study clearly shows that the annual report is primarily a statutory document and reveals that changes within organizations have a much greater and more immediate impact on changes in the annual reports than do other contextual factors.

This article describes what scholarly multimedia (i.e., webtexts) are and how one teacher-editor has students compose these texts as part of an assignment sequence in her writing classes. The article shows how one set of assessment criteria for scholarly multimedia—based on the Institute for Multimedia Literacy's parameters (see Kuhn, Johnson, & Lopez, 2010 Kuhn , V. , Johnson , D. J. , & Lopez , D. ( 2010 ). Speaking with students: Profiles in digital pedagogy . Kairos: A Journal of Rhetoric, Technology, and Pedagogy , 14 ( 2 ). Retrieved from http://kairos.technorhetoric.net/14.2/interviews/kuhn/index.html [Google Scholar]) for assessing honor students’ multimedia projects—are used to give formative feedback to students’ projects.

This article traces the uncomfortable relationship between writing studies and the concept of learning transfer. First it reviews three stages in the changing attitudes toward learning transfer in writing theory that is influenced by rhetorical genre studies, activity theory, and situated learning. Then it reviews learning transfer theory itself, an area that is seldom explicitly referred to in writing studies. The article concludes with a synthesis that brings transfer theory to bear on writing studies, suggesting directions for developing research and pedagogical practices related to business and technical communication.

Third-generation activity theory (3GAT) has become a popular theoretical and methodological framework for writing studies, particularly in technical communication. 3GAT involves identifying an object, a material or problem that is cyclically transformed by collective activity. The object is the linchpin of analysis in the empirical case. Yet the notion of object has expanded methodologically and theoretically over time, making it difficult to reliably bound an empirical case. In response, this article outlines the expansion of the object, diagnoses this expansion, and proposes an alternate approach that constrains the object for case-study research in writing studies.

This article reports on an international study of the teaching of undergraduate mathematics in seven countries. Informed by rhetorical genre theory, activity theory, and the notion of Communities of Practice, this study explores a pedagogical genre at play in university mathematics lecture classrooms. The genre is mediational in that it is a tool employed in the activity of teaching. The data consist of audio/video-recorded lectures, observational notes, semistructured interviews, and written artifacts collected from 50 participants who differed in linguistic, cultural, and educational backgrounds; teaching experience; and languages of instruction. The study suggests that chalk talk, namely, writing out a mathematical narrative on the board while talking aloud, is the central pedagogical genre of the undergraduate mathematics lecture classroom. Pervasive pedagogical genres, like chalk talk, which develop within global disciplinary communities of practice, appear to override local differences across contexts of instruction. Better understanding these genres may lead to new insights regarding academic literacies and teaching.

This article uses both actor network theory (ANT) and activity theory to trace and analyze the ways in which both Twitter and third-party applications support the development and maintenance of meaningful contexts for Twitter participants. After situating context within the notion of a ‘‘fire space’’, the authors use ANT to trace the actors that support finding and moving information. Then they analyze the ‘‘prescriptions’’ of each application using the activity-theory distinction between actions and operations. Finally, they combine an activity-theory analysis with heuristics derived from the concept of ‘‘findability’’ in order to explore design implications for Social Web applications.

Using rhetorical genre theory and research on reported speech, this study investigates the citation practices in 81 forensic letters written by paediatricians and nurse practitioners that provide their opinion for the courts as to whether a child has experienced maltreatment. These letters exist in a complex social situation where a lack of clarity exists as to which professional group (healthcare providers, police, social workers) is primarily responsible for gathering accounts of children’s injuries. Yet physicians need these accounts into order to compare them to actual injuries. The study documents the direct and indirect citations that occur in the letters, observes documentation strategies, notes the instances in which partial breakdowns in citation occur, and points to the linguistic factors contributing to these breakdowns.

Using archival admissions records and case histories of patients at a British asylum from the 1860s to the 1870s, the authors examine the medical certification process leading to the asylum confinement of individuals judged to be “of unsound mind.” These institutional texts are, the authors suggest, “occult genres” that function as complex acts of argumentation, whose illocutionary force depends on the success of their felicity conditions. Through the lens of Austin’s concept of “uptake,” the authors analyze the role of medical certification in the admissions history of two patients at Ticehurst House Asylum in the 1860s-1870s. The authors contend that historical genre analysis plays an important role in the rhetoric of medicine and health, shedding light on the performative power of medical certification, an act essential to the practice of psychiatry.

Drawing on work logs kept by participants, the authors report and analyze a project at their university in which contingent faculty recorded the amount of work they actually performed during a week. The authors also recommend ways to enhance the working conditions of such faculty.

This article draws on activity theory, politics of the artifact, and speech act theory to analyze how language practices and technology interplay in establishing the social relationships necessary for globally networked teams. Specifically, it uses activity theory to examine how linguistic infelicities and the politics of communication technologies interplay in virtual meetings, thereby demonstrating the importance of grounding professional communication instruction in social as well as technical effectiveness. That is, students must learn not only how to communicate technical concepts clearly and concisely and recognize cultural differences but also how to use language and choose media in ways that produce the social conditions necessary for effective collaboration in globally networked environments. The article analyzes two case studies—a workplace and a classroom—that illustrate how the mediating functions of language and the politics of technology intersect as mediating tools in globally networked activity systems. It then traces the implications of that intersection for professional communication theory and pedagogy.

This article examines rhetorical patterns in claim letters from two universities, one in China and one in the United States, to see whether these patterns are convergent. A genre-based textual analysis of the claim letters, written by two different cultural groups of participants, found that both groups of letters display a similar rhetorical preference for directness and indirectness. The author explores how local contextual factors have contributed to these groups of participants’ preference for similar rhetorical patterns and calls for the integration of contextual factors in intercultural rhetoric research, practice, and pedagogy.

Reviewed are: Academic Cultures: Professional Preparation and the Teaching Life Edited by Sean P. Murphy, Reviewed by Lois Birky Genre Theory: Teaching, Writing, and Being by Deborah Dean, Reviewed by Meredith DeCosta Ideas That Work in College Teaching, Edited by Robert L. Badger, Reviewed by Raymond Bergeron Inside the Community College Writing Center: Ten Guiding Principles by Ellen G. Mohr, Reviewed by Deborah Bertsch Essential Literary Terms: A Brief Norton Guide with Exercises by Sharon Hamilton, Reviewed by John Benson

In this essay I present the results of a national study of over 2,000 writing assignments from college courses across disciplines. Drawing on James Britton’s multidimensional discourse taxonomy and recent work in genre studies, I analyze the rhetorical features and genres of the assignments and consider the significance of my findings through the multiple lenses of writing-to-learn and writing-in-the-disciplines perspectives. Although my findings indicate limited purposes, audiences, and genres for the majority of the assignments, instructors teaching courses explicitly connected to a Writing Across the Curriculum program or initiative assigned the most writing in the most complex rhetorical situations and the most varied disciplinary genres.

In this essay I present the results of a national study of over 2,000 writing assignments from college courses across disciplines. Drawing on James Britton’s multidimensional discourse taxonomy and recent work in genre studies, I analyze the rhetorical features and genres of the assignments and consider the significance of my findings through the multiple lenses of writing-to-learn and writing-in-the-disciplines perspectives. Although my findings indicate limited purposes, audiences, and genres for the majority of the assignments, instructors teaching courses explicitly connected to a Writing Across the Curriculum program or initiative assigned the most writing in the most complex rhetorical situations and the most varied disciplinary genres.

This article offers an example case of technical communicators integrating the social bookmarking site Delicious into existing work environments. Using activity theory to present conceptual foundations and concrete steps for integrating the functionalities of social media, the article builds on research within technical communication that argues for professional communicators to participate more fully in the design of communication systems and software. By examining the use of add-ons and tools created for Delicious, and the customized use of Rich Site Syndication (RSS) feeds that the site publishes, the author argues for addressing the context-sensitive needs of project teams by integrating the functionality of social media applications generally and repurposing their user-generated data.

This article examines the characteristics of collaborative work and overlapping activity systems in the popular online game World of Warcraft. Using genre theory and activity theory as frames to work out the genre ecology of gameplay, the article focuses on how players coordinate ad hoc grouping activity across and through genres. It articulates the related development of open systems in online gaming in a discussion of interface modifications (AddOns) and online information databases that players generate, drawing on De Certeau's formulation of strategies and tactics and Warner's discussion of publics and counterpublics. The article concludes by discussing implications of online gaming for an open-systems approach to information design in professional communication and for professional communication in general.

This essay explores the challenges facing students and teachers in the interdisciplinary classroom. Based on observations of a team-taught interdisciplinary class and drawing on cultural historical activity theory, I argue that the psychological double binds that result from the clash of different disciplinary activity systems constitute both the greatest challenge and richest potential of interdisciplinary classrooms.

This article discusses the development of a unified social theory of genre learning based on the integration of rhetorical genre studies, activity theory, and the situated learning perspective. The article proposes that these three theoretical perspectives are compatible and complementary, and it illustrates applications of a unified framework to a study of genre learning by novice engineers. The author draws examples from a longitudinal qualitative study of a group of novice engineers who developed their professional genre knowledge through both academic and workplace experiences. These examples illustrate the effectiveness of the proposed framework for the study of professional genre learning.

Recently, scholars of new media have been exploring the relationships between genre theory and new media. While these scholars have provided a great deal of insight into the nature of e-genres and how they function in professional contexts, few address the relationship between genre and new-media theories from a designer's perspective. This article presents the results of an ethnographic-style case study exploring the practice of a professional new-media designer. These results (a) confirm the role of dynamic rhetorical situations and hybridity during the new-media design process; (b) suggest that current genre and new-media theories underestimate the complexity of the relationships between mode, medium, genre, and rhetorical exigencies; and (c) indicate that a previously unrecognized form of hybridity exists in contemporary e-genres.

Drawing on activity theory, the author describes and analyzes how he uses software to determine whether websites administered by his university are accessible to disabled people. He argues that, ultimately, accessibility is a rhetorical construct, in the sense that it is defined by communities rather than by sheer technical measurements.

This article investigates the contribution visual rhetoric and rhetorical genre studies (RGS) can make to health care education and communication genres. Through a visual rhetorical analysis of a patient record used in an optometry teaching clinic, this article illustrates that a genre's visual representations provide significant insights into the social action of that genre. These insights are deepened by an insider analysis of the patient record that highlights how content analyses of visual designs need to be elaborated by contextual considerations. A combined visual rhetoric and RGS analysis shows that clinical novices learn to interpret the record's visual cues to safely traverse the complex requirements of this apprenticeship genre. The article demonstrates that visual rhetoric research can meaningfully contribute to the understanding of genres by presenting an enriched contextual analysis achieved by consulting with context insiders.

In the interest of better understanding the challenges of enacting new pedagogies in the classroom, the following essay focuses on the role of genre and uptake in the relational negotiation of self-presentation. I argue that to bring our teaching practices in line with our best intentions and most progressive pedagogies we need to be aware not only that reliance on the legibility associated with familiar subject positions motivates student resistance in the composition classroom but, moreover, that our interest in securing self-presentations as teachers may motivate everyday interactions that work to maintain the status quo.