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8796 articlesSeptember 2019
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Abstract
This article investigates the parameters of civic engagement through digital writing. Specifically, it examines the differences between slacktivism and activism against changing citizenship styles and definitions of civic action. With the goal of rethinking the relationship between civics, digital technology, and slacktivism, it outlines a digital writing project that uses social networking technologies to enact… Continue reading Reshaping Slacktivist Rhetoric: Social Networking for Social Change by Joannah Portman-Daley
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As promoters of social justice movements adopt digital technologies in order to communicate with their members, it is necessary to interrogate the rhetorical and ethical effects of these new technologies. If connection to a justice movement is as easy as typing and reading a few key phrases, can that connection be expected to prompt the… Continue reading Txt Msgs 4 Afrca: Social Justice Communities in a Digital World by Laurie A. Britt-Smith
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Review of Active Voices: Composing a Rhetoric of Social Movements edited by Sharon Mckenzie Stevens and Patricia M. Malesh by Megan O’Neill Fisher ↗
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In 2008, I attended a symposium that highlighted our university’s outreach and community engagement initiatives. Sessions and exhibits ranged from promoting pesticide safety programs in Africa to local community design assistance projects. The symposium was very satisfying, but my conversations with participants often began the same way, with questions arising from my “Rhetoric and Writing”… Continue reading Review of Active Voices: Composing a Rhetoric of Social Movements edited by Sharon Mckenzie Stevens and Patricia M. Malesh by Megan O’Neill Fisher
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In a 2002 article, Patricia Roberts-Miller asked if rhetorical theory has a place for what she then called “principled dissent and sincere outrage.” This article addresses that challenge, as the author follows a year of living in and writing for a community in Atlanta that works with the homeless in that city. In it, she… Continue reading It’s Not About Me: Public Writing and the Place of Principled Dissent by Diana George
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Engaging Community Literacy through the Rhetorical Work of a Social Movement by Christopher Wilkey ↗
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This essay establishes a context for discussing how community literacy pedagogy can benefit from critical engagement with the rhetorical actions of a grassroots social movement. Drawing from ongoing community literacy work in Cincinnati’s Over-the-Rhine neighborhood, I detail the prospects of speaking truth to power in relation to composition studies’ ongoing skepticism of rhetorics of social… Continue reading Engaging Community Literacy through the Rhetorical Work of a Social Movement by Christopher Wilkey
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ABSTRACT This article, an excerpt from my forthcoming book, Translation and the Rediscovery of Rhetoric, traces the surprising role of translation and of translatio (the medieval trope referring to the transfer of knowledge across time and space) in the story of Chaïm Perelman and Lucie Olbrechts-Tyteca’s turn to rhetoric. Neither Perelman nor Olbrechts-Tyteca were well versed in the French tradition of rhetoric as poetics. However, in two lectures Perelman gave late in his life, he offered a surprising description of the influence of Jean Paulhan, the French literary critic and long-time director of the Nouvelle Revue française, and of thirteenth-century Italian author and notary Brunetto Latini, on the turn to rhetoric. In addition, this essay situates these lectures as a critical response to the claim made by three important French thinkers, Paul Ricoeur, Roland Barthes, and Gérard Genette, that they had recovered rhetoric for the study of expression and thus as poetics.
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Over the course of my career, I have been privileged to review a number of single-volume surveys of the discipline of rhetoric, including Theresa Enos’s Encyclopedia of Rhetoric and Composition in the 1990s and Thomas O. Sloane’s Encyclopedia of Rhetoric in the 2000s. Now, at the close of the 2010s, I am pleased to consider Michael MacDonald’s Oxford Handbook of Rhetorical Studies, which – although not an encyclopedia – offers an encyclopedic perspective on the discipline a decade and a half after Sloane’s volume appeared. Like its predecessors, MacDonald’s volume ably documents the breadth and advance of rhetorical scholarship.Comprising the editor’s introduction and 60 individual essays, the Handbook spans myriad topics through millennia, from the early theorizing and speechmaking of the ancient Mediterranean to the digital media distinguishing the twenty-first century. MacDonald divides the volume into six periods of rhetorical study and practice: Ancient Greek, Ancient Roman, Medieval, Renaissance, Early Modern and Enlightenment, and Modern and Contemporary. As this distribution suggests, the collection privileges a chronological, historically centered approach to the discipline, which MacDonald refers to in his introduction as “the diachronic ‘journey’ ” (2). Nonetheless, he does not offer “a teleological narrative tracing the evolution – or devolution – of a fixed, unitary ‘classical’ rhetorical tradition over the arc of centuries,” nor does he posit rhetoric as a “monolithic cultural institution.” In his words, he wishes to portray “a protean, chameleonic art whose identity, purpose, and significance are contested in every period” (3).To highlight common concerns across historical periods, MacDonald commissioned multiple chapters on similar topics, forming what he refers to as “the synchronic ‘network.’ ” For example, chapters on rhetoric and politics appear in all six sections of the volume, while discussions of rhetoric and law are found in four. He describes the volume’s design as a “double structure”: “a chronological history with thematically interlocking chapters” that enables “the Handbook to be read serially, by historical period, as well as topically, by subject matter.” Touting the breadth of scholarship assembled in the volume, MacDonald notes that the scholarship assembled represents “30 academic disciplines and fields of social practice” (2).Ever the self-aware rhetorician, MacDonald explicitly identifies his intended audience: “readers approaching rhetoric for the first time” (2). More specifically, he describes four varieties of readers: “undergraduate and graduate students,” “university instructors,” “advanced scholars of rhetoric searching for historical context and new points of departure for research projects,” and “scholars in disciplines across the humanities and social sciences looking for points of entry into the field of rhetoric.” He also calls attention to nine features intended “to make the Handbook useful and accessible” (3), including translations of foreign language passages, a glossary of Greek and Latin rhetorical terms, suggestions for further reading, and cross-referencing of chapters. Furthermore, he thoughtfully reviews the history of definitions of his key term, rhetoric, before offering his own: “I shall define rhetoric (nebulously enough) as the art of effective composition and persuasion in speech, writing, and other media” (5).The 60 individual chapters comprising the Handbook are – with few exceptions – consistently well written, engaging, and easily accessible for the audiences MacDonald identifies without being simplistic, pedantic, or stale. This, in itself, is a praiseworthy editorial achievement. The high quality of writing that distinguishes this volume is not surprising, considering the impressive team of scholars MacDonald enlists, whom he describes as “leading rhetoric experts from 12 countries” (2).In addition to lauding the caliber of writing that distinguishes this volume, I call attention to the healthy variety of inventional approaches the Handbook’s contributors employ. Some provide strong, yet traditionally crafted surveys of the topic at hand – such as Heinrich Plett’s treatment of “Rhetoric and Humanism” – while others emphasize the scholarship concerning the topic, often reviewing the major controversies or points of difference within this body of work. Arthur Walzer’s “Origins of British Enlightenment Rhetoric” ably exemplifies the latter category. Several offer exhortations concerning the direction of future scholarship. For example, Cheryl Glenn and Andrea Lunsford in “Rhetoric and Feminism” call enthusiastically for further feminist rhetorical practice and scholarship. “Such feminist interventions into traditional rhetorical principles,” they conclude, “provide opportunities for new ways of being rhetorical, of showing respect, making commitments, sharing power, and distinguishing ourselves as human” (595). Likewise, in his chapter on Renaissance pedagogy, Peter Mack pleads for “many more local studies, which should be more thorough, thoughtful, and detailed than this selective survey” (409). Some contributors reflect on the rhetorical implications of producing rhetorical scholarship, such as Angela Ray, whose “Rhetoric and Feminism in the Nineteenth-Century United States” considers the rhetoric of activism and the highly rhetorical nature of scholarship about it. At least one scholar, John O. Ward, uses his chapter, “The Development of Medieval Rhetoric,” to introduce an important but previously unstudied manual or summa that “enables us to peer into that dark arena and throw a little light upon the rhetoric of the period” (321).Predictably, the most memorable chapters provide reliable introductory material for the nonexpert reader while delivering sophisticated insights for those more knowledgeable of the topic. My favorites include Jeffrey Walker’s account of ancient Greek “Rhetoric and Poetics,” in which he lucidly details the two primary critical positions toward poetry that distinguish ancient Greek culture; Laurent Pernot’s essay covering “Rhetoric and the Greco-Roman Second Sophistic,” which succinctly demonstrates the value of the progymnasmata and elegantly complicates the “decline of rhetoric” narrative fed many of us in graduate seminars in years gone by; and Jacqueline Jones Royster’s “Rhetoric and Race in the United States,” which frames future scholarship in this area and issues a memorable call for innovative research. Less successful chapters feature either highly specific explorations of specialized topics or relatively partisan discussions of winners and losers amongst the scholarship they review.MacDonald’s cross-referencing, which he identifies as one of the special features of the volume, deserves recognition. Clearly, he worked meticulously to demonstrate the links among the many diverse essays he commissioned, and both the novice and the expert will find this feature enlightening. As I sampled the essays featured in the volume, MacDonald’s cross- referencing facilitated a lively conversation among the contributors, both those I know personally and by reputation and those previously unfamiliar to me. This multivocal symposium, which informs the entire volume, is one of its unexpected gifts.As mentioned at the outset, MacDonald favors a historical approach. In fact, 75 percent of the Handbook’s chapters focus on pre-twentieth-century topics. This strong emphasis on rhetoric’s past aligns with his own scholarly inclinations and those of the readership of Advances in the History of Rhetoric. Rhetoric is an ancient art, after all, which treasures its roots, and historically rhetorical scholars have viewed their study through the lens of time. Nonetheless, this historical focus can be seen as a limitation, particularly considering the breadth suggested by the volume’s title and the readers he posits. MacDonald himself reveals his inability to cover all topics, particularly recent scholarship, noting, “Gaps and lacunae abound in every period, especially in the modern and contemporary section, which lacks contributions on postcolonial rhetoric, disability rhetoric, comparative rhetoric, queer rhetoric, and countless other burgeoning other areas of inquiry.” I also note that although the volume’s title suggests a treatment of the subject that expands beyond the rhetoric of the West, the Handbook, in MacDonald’s words, “is limited to the study of rhetoric in Europe and North America” (4). To be fair, as he states, “no book or series of books could hope to provide a speculum, or panoptic survey, of the realm of rhetoric” (3), but nonetheless I might respectfully suggest a slightly different balance between the historical and the contemporary, the West and other world traditions.Ultimately, of course, it is prudent to focus upon what such a volume delivers, rather than what it omits. MacDonald’s Handbook provides five dozen essays of strikingly good quality that are useful to students and scholars alike. Furthermore, the care with which he has arrayed and contextualized these essays significantly enhances their utility. The value of the Handbook quickly became apparent to me, for even before I began the review, I was already employing its chapters in my teaching and research. This, to me, is the best indication of such a volume’s ultimate worth.I began by suggesting that MacDonald’s Handbook demonstrates the recent progress of rhetorical scholarship, and the primary goal of this review has been to build this case. Yet while sampling the Handbook’s chapters, I am reminded of the elusive nature of “the state of the art.” For example, when Malcom Heath states in the “further reading” section of his chapter on “Rhetoric and Pedagogy” that “There is no satisfactory account of Greek rhetorical education in the classical period” (82), Jeffrey Walker’s The Genuine Teachers of This Art immediately comes to mind. Capturing any field of study in a single volume is a worthy goal vexed by page restrictions and the passage of time. Given these inevitable limitations, MacDonald has performed admirably, and I am grateful for his impressive contribution to our field.
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ABSTRACT A major contribution to rhetorical theory and an important tool of rhetorical criticism, Perelman’s distinction between particular audiences and the universal audience has been misconstrued by his critics and even by Perelman himself. Properly construed, the universal audience is focused on facts and truths and consists of all human beings in so far as they are rational; consequently, discourse addressed to it eschews proofs from character and emotion. In contrast, addresses to particular audiences focus on values; they embrace not only proofs reason, but also those from character and emotion.
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Abstract
This book draws in the reader with its scope, its humor, its brio, and its learning. In many ways, it is a collage, as the writer, Laurent Pernot, openly suggests when he says that he is classifying a fleeting domain (82) in this study of the “sous-entendu.” Not until the reader reaches the end of the text do many of the kaleidoscopic elements find even a temporary pattern. The opening chapter is filled primarily with modern and contemporary examples of what is understood from what is “not said” in political, social, literary, mediated, and everyday communication. But chapter two, “La Rhétorique du discours figuré,” turns out not to be simply a history of parallel classical examples, but at the core of the discussion. When the reader arrives at the “Catalogue Additionnel” with which the book ends, we have learned to appreciate the apparently random list of strategies that is listed in the context of this “discours figuré.”In Chapter 2, Pernot lays out the difficulty of placing the sous-entendu in a classical rhetorical system – although he finds many examples of it, and gives a foundation for its classical significance, in the works of Hermogenes and Quintilian. The discours figuré is a problem because rhetorical systems are intended to help clarify persuasion, while much language speaks to us through what is understood rather than explicitly said. For contemporary people studying the history of rhetoric, it is often taken as a given that rhetoric is a fluid and sociohistorically contextualized way of thinking about communication. Pernot reminds us that the discourse figuré was a slippery concept for classical rhetoricians. Its double meanings do not seem to have fit the concepts of either scheme or trope, and this discourse emerged in response to the need to talk about and comprehend how the unstated, or unsaid – yet understood – significance of words, the sous-entendu, was conveyed and received. He calls the discours figuré “un corps rhétorique flotant” (47). What this book does is remind us not so much that rhetoric attempts to make language “adequate” to reality, but that it never can be. Language is a material medium. We have to learn to work with it in our own particular socioverbal ecologies.The chapter titles are themselves a categorization of the sous-entendu, from the discours figuré, to (among others) herméneutiques du soupçon, faux-semblants, un boeuf sur la langue, and le franc-parler. Within each of them, Pernot gives a huge range of examples, each usually generating a strategy of double meaning appropriate to their sociohistorical context: from Verlaine, he derives the chanson gris, from Barthes the texte oeuf, and so on. One of this book’s own sous-entendus runs throughout these categories: it is clear that listeners to and readers of words develop their own strategies for engaging with the sous-entendu. This he explores through concepts of paratext (pacts with writers), context (interpretive communities), and textual criteria (internal elements particular to the audience member) – all of which create conditions for “devining” and “deducing” rather than “explaining,” such that the rhetor and the audience member cooperate over the “sense.” This allows one to distinguish the double meaning working through realization (connivance, or complicity), from that working by preventing realization (manipulation).The author, who is really quite funny and conversationally direct in an inviting and appealing manner, seems to come into his voice in chapters 5 to 8. Chapter 5 is a sustained study of Greek rhetoric/oratory/writing in the first two centuries CE during which the Roman Empire included “Greece.” The question here is: how to sustain Greek identity in the face of Roman power, and the chapter becomes a study of activism that insists on difference and alternatives in Greek culture, rather than change of the Roman. The study of faux-semblants in the work of Dion Chrisostome and Aelius Aristide is a textbook example of positive activism from which many could learn today, and is written by a scholar as familiar with the rhetoric of classical Rome and Greece, as with that of seventeenth, nineteenth, and twenty-first centuries.It is telling that the examples of Dion and Aristide as activists eschew irony, sarcasm, and satire, to develop other strategies. Each expects the particular community for whom they write, to understand the “other” meaning, and yet each is skillful enough to ensure that the dominant community will not be able to “prove” or even notice that “other” meaning is there. Pernot throws in Molière’s comment on satire not working as effective critique because it keeps you on the same grounds as the person/group/institution you are critiquing. Instead, we have a catalog of alternatives, including Aristide’s use of omission: for example, an entire eulogy about the Roman Empire that manages never to use the word “Rome.” What is significant is the way Pernot’s study continually segues from the classical to the modern, here to Valéry on Anatole France. It goes on to perform a political flip, as it moves to Genet’s critique of what is no longer an intentional silencing that speaks loudly, but a sociopolitical silencing that hides, evades, and manipulates – that of postcolonial institutions that erase the cultural reality of the invaded.Pernot also takes on the difficult terrain of France in World War II and the co-existence of the Resistance with the Nazi occupation. He circles around the work of Louis Aragon and the concept of “contrabande” – again with contextually important terms such as “mots croisés” and the field of “un boeuf sur la langue.” The writer’s focus on Aragon encompasses many other writers of the period and shifts into a commentary on censorship and on the “sur entendu” of manipulation in the silencing of peoples in, for example, India under British rule, or China under early Communist rule. The commentary is infused here, as with so many other places in the book, with some life history of the central orators/writers. A reader is drawn into the contextual field of these kinds of sous-entendu through an intimacy with the people being discussed. This particular chapter comes back to World War II through Lenin and then Brecht, listing Brecht’s “five ruses” for double meaning, before returning to France. The sous-entendu is a voluntary, skilled, silencing that speaks volumes to an informed listening audience and engages them in making significance. The “sur-entendu” is an imposed silencing that contains and limits.The study underlines the way the language of dissidence is too often linked to the power it critiques, leaving it weakened in the face of the propaganda that follows on from censorship. The terrain of totalitarian political rhetoric, and the strategies of sous-entendu developed by Klemperer, Orwell, Solzhenitsyn, formulate distinct responses to the actualities of their sociohistorical time and place. Political correctness is introduced as a contemporary device that is both challenging the “sur-entendu” of normative language about, for example, sexuality, and generating a sous-entendu critique. It would perhaps have been interesting to listen to an analysis of the one becoming weighted into the other, but Pernot persists in a conversational style that insists on familiarity, creating contexts for its own sous-entendus. For example, in the book’s chapter on sexual “ellipsis,” the author leads us through a gallery of writers from Molière, Balzac, Stendhal, and Tolstoy, to Dante, Manzoni, and the film “Gone with the Wind.” Here, one of the book’s implications indicates that the readers’ responses to the ellipses in the sexual narratives tells us as much about their own social and sexual mores as those they interpret.Moving on to “plain-speaking” or franc parler, and an assessment of critical responses to the whole project of the sous-entendu, Pernot turns to a fascinating study of how “truth” can be weaponized. The book’s own sous-entendu of today’s “fake news” is set in the classical context of Quintilian’s concerns with the rhetorical figure of “sincerity” and then in the contemporary context of Foucault’s parrhesia. I found this commentary particularly helpful for its presentation of the cynic as “autosuffisant,” and the ethical dimension of the way the sous-entendu casts truth, power and subjectivity into mutability and out of anything “sufficient.” Truth, like the sous-entendu, is embedded in the ethics, contexts, and perspectives of the sociohistorical time.The introduction of Foucault allows Pernot to get to what, for this reader at least, is a highly significant sous-entendu for this book: that Foucault, as many another person today, takes rhetoric as manipulative to distinguish it from parrhesia – almost as if rhetoric is inevitably a “sur-entendu.” Yet rhetoric encompasses both sides of the coin – Dion Chrysostom is an example of the sous-entendu for Pernot, and of parrhesia for Foucault. At this point, the extensive discussion of classical discours figuré falls into place. In many ways this book is a justification of rhetoric as an important field for today, by looking at what the classical world did when treating it as fluid rather than narrowly systematic – speaking truth to power, producing generative activism, engaging people in particular social change.The “Mot à la Fin” re-states that the book is not trying to provide a “guide,” or a global vision for the concept of sous-entendu. This is a collage of different ways that European verbal cultures communicate through what they do not say, and a reminder that this is a long and vibrant tradition. To conclude, Pernot uses the image of a game of billiards. This attempt to talk about what is not-said, or not-yet-said, or not-able-to-be-said, or not-even-culturally-recognized is like a game of billiards in which the writer sends the examples bouncing off the sides of the table, perhaps into pockets for a short time, until another game in another place, at another time. It is thoroughly entertaining, and one of its more humorous sous-entendus is that it invites critical play.
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Abstract
I am grateful and honored to have served as editor of Advances in the History of Rhetoric for four years (2016–2019). A valedictory is an occasion for expressing gratitude, here to all who have made my four-year stint as editor meaningful to me.First, I express gratitude to the American Society for the History of Rhetoric (ASHR) and its Board. During Katya Haskins tenure as editor, the ASHR board voted to devote one issue of the journal to the best papers presented at the ASHR symposium. This policy ensures that the journal represents the interests of ASHR members. In the absence of such a policy, the contents of journal would depend entirely on what came in willy-nilly through the Taylor and Francis portal. If the editor was one who, let us charitably say, was not famous for stretching the boundaries of the discipline, the journal might soon reflect only an editor’s narrow interests. During my tenure, the ASHR policy generated special issues “Rhetoric In Situ,” curated by Kassie Lamp, and “Diversity in and Among Rhetorical Traditions,” curated by Scott Stroud, thus ensuring that Advances documented current interests in visual and material rhetoric and in rhetoric outside of the Western tradition. This policy and Kassie and Scott’s good work helped me to meet my pledge on assuming the editorship to continue Katya Haskins effort to expand the journal’s purview. I should also thank the editors of the other special issues published during my tenure, one on Quintilian, edited by Jerry Murphy, on the occasion of the four-hundred-year anniversary of the discovery in St. Gall, Switzerland by Poggio Bracciolini of the first complete version of Quintilian’s Institutio Oratoria; and a most interesting special issue on Rhetoric and Economics edited by Mark Longaker.Under my tenure, Advances also inaugurated the policy of publishing book review forums – three – and book reviews – sixteen – over the four years. The forums enabled me to ensure that the journal continued, in a tradition begun by Robert Gaines in his tenure as editor, to be a place for debate and focused discussion. For the book review forums, I owe special thanks to Heather Hayes, who helped organize them. A forum on a critical edition of Jeannette Rankin’s 1917 Address at Carnegie Hall by Tiffany Lewis and the publication in this issue of a translation of work by Chaim Perelman by Michelle Bolduc and David Frank ensured that Advances remained a depository for primary material, as Robert Gaines hoped it would. For help with this focused issue on Chaim Perelman and Lucie Olbrechts-Tyteca, I thank Andreea Ritivoi for work on the introduction and for her critical eye and good advice.From its beginning under the editorship of the journal’s founder Rich Enos, Advances has taken seriously its commitment to publishing the work of emerging scholars. Sometimes what that means in practical terms is issuing a “revise and re-submit” for manuscripts that the editor knows will require two, three, four revisions on its way to meeting the journal’s expectations. When I committed to such manuscripts I pledged not only my own time but the time of reviewers as well. Reviewing even the most polished of manuscripts requires critical intelligence and tact and takes hours of uncompensated time. We could not continue as a scholarly community without the commitment of talented, conscientious reviewers. I am most grateful to all who served as reviewers for manuscripts I sent them. I don’t feel I can thank all here (though I considered it) but I will single out Glen McClish, Dave Tell, James Fredal, Michele Kennerly, Brandon Inabinet, and James Kasterly for their help and, especially in Glen’s case, sage advice.I certainly would be remiss if I did not thank those who readied manuscripts for production: my three editorial assistants, Allison Prasch, Tara Wambach, and Brittany Knutson, and the Communication Studies Department at Minnesota, embodied in its Chair, Ron Greene, who paid for their help. I thank Taylor and Francis for supportive collegiality and the Press’s Megan Cimini, who, in response to queries, was always helpful, always professional, and always immediate.
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An Introduction to and Translation of Chaïm Perelman’s 1933 <i>De l’arbitraire dans laconnaissance</i> [ <i>On the Arbitrary in Knowledge</i> ] ↗
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ABSTRACT This is an introduction to and translation of Chaïm Perelman’s “De l’arbitraire dans la connaissance” published in 1933 by Maurice Lambertin publishing house. De l’arbitraire dans la connaissance has important implications for an understanding of Perelman’s intellectual development generally and specifically for an understanding the evolution of his New Rhetoric Project.
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The history of Chaim Perelman and Olbrecths-Tyteca’s “new rhetoric” and its arrival on American shores tells an interesting story even when in its most condensed and basic form. The product of a philosopher who had discovered rhetoric relatively late in his career working closely with a scholar who was well-versed in literature, the new rhetoric was brought to the United States by another philosopher turned rhetoric enthusiast (Henry Johnstone). The story is well known and its main point, no matter how obvious, deserves to he stressed: rhetoric and philosophy have a history of not only repudiation but also discovery and embracing. This relationship is significant for this special issue because the essays we feature appropriately focus on some of the deepest and, often, most difficult aspects of the new rhetoric, including, particularly, the sometimes easy to miss or underestimate philosophical assumptions behind some of its main concepts (such as the arbitrary from an epistemological perspective or the universal in the context of logic). Perelman and Olbrecths-Tyteca pursued a theory of, specifically, argumentation, as the main title in the French original of their book signaled, but one embedded in a theory of knowledge that was quite ahead of its time in certain aspects – one might say even post-structuralist avant la lettre in its emphasis on community, truthfulness, and the individual subject.Many scholars in our discipline have complained that the work of the two Belgians is insufficiently studied, even though their status is as high as that of thinkers who receive far more attention, such as Kenneth Burke. The reason for this relative neglect, comparatively speaking, might be in part connected to the simple fact that they were not American. We take this possibility seriously: we recognize the need for more translations from Perelman and Olbrecht-Tyteca’s rhetorical corpus that would make an expanded corpus more accessible and for more work situating their rhetoric in its historical context. Thus, this special issue consists of a translation; an essay that examines the role of translation in Perelman and Olbrecths-Tyteca’s own work, not just as transposition from one language into another but more broadly as a transfer of ideas across intellectual traditions; and two critical essays. This structure reflects, we hope, some of the general challenges scholars face when engaging with the work of the two Belgian thinkers, from the need to expand the corpus of their writings about rhetoric for English-speaking audiences, to the importance of thematizing translation as a conceptual focus that matters in their case, and finally to the continuing demand for analytic applications of their theoretical ideas.With the first contribution to this special issue Advances in the History of Rhetoric continues a long-standing commitment to publishing translations of important works in the history of rhetoric – in this issue a translation by Michelle Bolduc and David A. Frank of Perelman’s “l’arbitraire dans laconnaissance” (hereafter, l’arbitraire), a work first published in 1933. This work serves as a philosophical proemium to Perelman and Olbrechts-Tyteca’s New Rhetoric (NR). The burden Perelman accepts in l’arbitraire is to discredit the idea – dear to logical positivists and rigorous empiricists – that there are procedures – deductive, inductive, empirical – that can, if followed, produce conclusions that are logically necessary and therefore universally valid. This same argument Perelman and Olbrechts-Tyteca’s set forth in the Introduction and Framework to the New Rhetoric some twenty-five years later. All argument ultimately rests on an element that is arbitrary,1 Perelman argues in 1933, concluding that, in Frank and Bolduc’s translation, “tolerance between groups, all of which are established by means of value judgments”2 is the only basis for all reasonable truth claims. If we substitute NR’s “noncompulsive elements”3 (NR 1) for “arbitrary,” and NR’s “community of minds”4 and “preliminary conditions”5 (NR 14) for l’arbitraire’s “tolerance between groups”, we can readily see l’arbitraire as providing the philosophical underpinnings of NR. The work will be of interest to theorists studying Perelman’s philosophical development or attempting to place the New Rhetoric in its philosophical milieu.The second contribution to the issue is Michelle Bolduc’s “Translation and Translatio in the New Rhetoric Project’s Rediscovery of Rhetoric,” which is based on a section from her forthcoming Translation and the Rediscovery of Rhetoric. We think the work is an important and fascinating contribution to our understanding of the origin and evolution of the “new” rhetoric. Bolduc traces how Perelman took inspiration from the Italian philosopher Brunetto Latini’s Tesoretto (translated into French as Li Livres dou Tresor), an encyclopedic work that included a section on rhetoric, heavily influenced by Cicero’s De Inventione. Perelman was led to the work by Jean Paulhan, an important literary theorist whom Perelman most likely discovered through Olbrechts-Tyteca. Thus, Bolduc documents Olbrechts-Tyteca’s role in the origin of the new rhetoric, a role that has been under-appreciated. Latini’s Ciceronian and therefore philosophical (as distinguished from literary) sense of rhetoric was most compatible with Perelman’s. As Bolduc also documents, Perelman’s philosophical orientation contrasted with the more literary and linguistic interests of his contemporaries Barthes, Genette, and Ricoeur, with whom Perelman and Olbrechts-Tyteca shared a complicated relationship. What is most interesting about Bolduc’s history is how differently Paulhan and Perelman understood the importance of Latini’s work on rhetoric. The intellectual genealogy Bolduc reconstructs points to potentially fertile further investigations into the differences in philosophical assumptions and method of study between Perelman and some of the most prominent French language theorists of the time. These differences make it tempting to wonder if perhaps Perelman had a very different vision, not only of rhetoric, but more broadly of language and discourse than, for example, Barthes and Genette. Put bluntly: was he, similar to Ricoeur, too much of a heretic by the standards of these diehards of structuralism? By tracing the historical trajectory of Perelman and Olbrecths-Tyteca road to rhetoric, Bolduc helps us understand how unique, or even idiosyncratic, they most likely were in the intellectual context of the time, dominated as it was by structuralism.Perhaps this unique, unorthodox intellectual position is partly the reason their contribution to rhetoric is in the paradoxical position of being simultaneously praised and criticized, often for the very same ideas. Praised for conceptual sophistication, but also charged with incoherence or internal contradictions, considered both very general in their applicability and accused of being too dependent on (often obscure) philosophical examples, these ideas have nonetheless exerted a deep influence on the field. Yet they continue to baffle scholars who wish to assess their analytic purchase and to apply them saliently. Two concepts are especially fraught: the universal audience and the dissociation of concepts. It is fitting, then, that our two analysis essays offer a provocative reading of the universal audience by Alan G. Gross, and, in Justin D. Hatch’s essay, an illustration of how the dissociation of concepts can function subversively, not only influencing our perception of reality but in fact transforming it. A senior scholar and a junior one show us both how relevant the New Rhetoric is for enduring rhetorical questions, and, at the same time, how difficult it can be to pin down the conceptual scope of its terms. Gross’s focus is on clarifying what Perelman and Olbrecths-Tyteca meant by “universal” in coining the term of art “universal audience,” and to this end he puts Perelman in dialog with himself, or rather with a (mis)-representation of himself. Parsing out carefully various readings of the concept of the universal audience, Gross builds upon his own work, done in collaboration with Ray Dearin, as well as expands it to address more recent (by his account) misunderstandings. Whereas Gross addresses fellow rhetorical critics rather reproachfully at times, Hatch finds himself in large agreement with other scholars who have engaged with the dissociation of concepts. The main task he sets for himself is to clarify the analytic significance of the term and to assert, more forcefully than previous scholars, the epistemic and political power of dissociations of concepts.We see these four contributions as advancing the study of the New Rhetoric in significant ways, getting us ever more closely to giving its authors a fully deserved comprehensive attention.
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Abstract
ABSTRACT An analysis of Stokely Carmichael’s dissociation of “racism” attempted at UC Berkeley on October 29, 1966 extends the utility of Perelman and Olbrechts-Tyteca’s “dissociation of concepts” for those seeking racial justice. I offer a new term “subversive dissociations” to theorize the foundations of racist dominant narratives as what Perelman and Olbrechts-Tyteca call “linguistic common property.” This move reframes dissociative challenges to dominant narratives as attempts to counter other dissociations and thus makes available a set of tools outlined in The New Rhetoric for that purpose. Dissociation emerges as a dynamic anti-racist strategy.
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Abstract
Background: This study adopted a corpus-linguistics approach to investigate the gender effects in students' technical and scientific writing. Specifically, we analyzed whether gender influenced how males and females used adverbs (e.g., very, really, and definitely) and passive voice (e.g., the article was published in the journal). The overuse of both adverbs and passive voice has been associated with poor writing clarity and concision. Literature review: Previous research works on gender effects in language have been mixed. Since these are all the essential elements of effective technical communication, teachers need to know what gender effects might exist. Research questions are as follows: 1. Does gender influence the student writers' use of adverbs? 2. Does gender influence the student writers' use of passive voice? Methodology: The sample included 87 writers (46 females and 41 males) who contributed to a 757,533-word corpus. Researchers analyzed 12,111 instances of adverbs and 4,732 instances of passive voice within a variety of technical texts. Results/discussion: Female writers used significantly more adverbs as well as more additive/restrictive, degree, and stance adverbs than expected. Male writers used more linking and manner adverbs than expected. Female writers also used significantly more passives, particularly passive verbs associated with reporting findings and interpretation. In contrast, male writers associated with passive verbs used to describe methods and analyses. Overall, the results suggested that females and males used the same style markers to fulfill different rhetorical functions.
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H. A. McKee and J. E. Porter: Professional Communication and Network Interaction: A Rhetorical and Ethical Approach [Book Review] ↗
Abstract
Digital media abound, so technical communicators must continually invent new ways to communicate in these new technologies. They must understand new media and find the most effective ways to use them. Using rhetorical and ethical theory, the authors of this book analyze the changes to professional communication provoked by technological advancement. The book offers case studies and analysis to demonstrate approaches to network interactions such as phatic communication, rhetorical interaction, social listening, and artificial-intelligence (AI) agents. This book is divided into two sections. The first details rhetorical and ethical approaches in communication; the second examines four “Cases of Network Interaction.” The first half of the book explains how rhetoric and ethics can be used to help create successful networked communication. The second half recommends how to apply rhetoric and ethics in specific workplace settings. Each chapter contains detailed subheadings and a helpful conclusion summarizing its main points, a feature sure to help students and novices digest the theoretical concepts presented. The summaries will also help readers who must quickly read and understand a specific topic without having to read the book in its entirety. This book provides a fairly general overview of the main issues influencing communication using digital media and new technology. It offers case studies and key concepts that could be applied to a variety of fields. This book could be used as an introduction to corporate communication across industries. It focuses on a few key rhetorical concepts; therefore, other theories such as postcritical approaches are not considered. This book introduces rhetorical theory applied to realworld cases. Doing so might help a wider range of readers see practical applications for it, even though the book does not offer rules, checklists, or guidelines to follow in networked communication. Nevertheless, the book clearly offers a comprehensible introduction to cases and considerations for professional communication and network interaction.
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Abstract
Introduction: Professional communication instructors in transnational contexts face unique challenges when helping students transition into the workplace. These challenges include preparing students for multilingual workplaces and educational settings, as well as multicultural communication in English at transnational workplaces. About the case: The authors, working at an international branch campus (IBC) in the Middle East, wanted to revise their assignments in a technical writing course for engineers in order to better prepare students for the realities of professional communication in the region. Situating the case: Engineering students matriculate into an increasingly diverse workplace, but instructors may not adequately understand the needs of employers in transnational corporations. Methods: Semistructured interviews were conducted with students and alumni of the IBC, and transcripts were coded for common themes. Results/discussion: Students and alumni had different perceptions of workplace communication genres, expectations for detailed writing, and the ability to adapt rhetorical strategies for different contexts. Alumni experienced a gap between their professors' and their workplaces' expectations for business genres and level of detail. They also reported that one of their significant challenges was adopting a flexible mindset toward written and spoken communication practices. Conclusions: Professional communication instructors should emphasize the strengths of multilingual writers, particularly their sense of language difference and rhetorical attunement, to better prepare them for the transnational workplace, in both the US and abroad. The authors describe changes in their pedagogy to help students adopt a more flexible and industry-oriented mindset toward technical communication.
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Abstract
This essay argues that Madeleine de Scudery’s engagement with the early modern dialogue genre in Conversations sur Divers Sujets reflects and strengthens the conversational theory that scholars have pinpointed as an important feminist rhetorical strategy. By imagining and constructing the dialogue to function as a metadiscourse on the conversational theories that provide the speaking points of her characters, Scudery enacts her rhetorical theory of sermo in addition to describing it. After an overview of varying forms of the dialogue genre in Renaissance Europe, a comparison between Scudery’s Conversations and Sir Thomas Elyot’s The Defence of Good Women illuminates Scudery’s feminist construction of the genre and exemplifies her choice to use the dialogue to both perform and advance her theories on conversational practice.
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Abstract
It is a disciplinary commonplace to identify Plato as the enemy of rhetoric. While it is also common to suggest a more complex role for Plato and his dialogues in contemporary rhetorical studies, this is often treated as a revision of his traditional role. In this article, I question the historicity of the narrative that Plato is the historical enemy of rhetoric. I investigate the role that Plato played in the rhetorical tradition from Demosthenes to Du Bois and compare it to how he is framed in the contemporary discipline - first, in disciplinary histories and second, in contemporary theory. What I find is a distinct disconnect between his traditional treatment and the contemporary construction of his place in the tradition.
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Thomas Elyot: Critical Editions of Four Works on Counsel ed. by Robert Sullivan, Arthur E. Walzer, and: Thomas Elyot, The Image of Governance and Other Dialogues of Counsel ed. David R. Carlson ↗
Abstract
424 RHETORICA balances well her recovery of nineteenth-century women's cookbooks with a critique of "the pervasive social ordering system" of taste in the nine teenth century (p. 4). Offering the first book-length study of women's cookbooks as rhetorical texts, Walden makes a valuable contribution to scholarly conversations in interdisciplinary studies of food and food his tory, feminist histories of rhetoric, and the history of nineteenth-century American rhetorics. Paige V. Banaji Barry University Robert Sullivan and Arthur E. Walzer, eds. Thomas Elyot: Critical Editions of Four Works on Counsel, Leiden: Brill, 2018. 412 pp. ISBN 978904365100; David R. Carlson, ed. Thomas Elyot, The Image of Governance and Other Dialogues of Counsel. Cambridge, UK: Modem Humanities Research Association, 2018. 345 pp. ISBN 9781781886205 After a brief and unsuccessful career as a diplomat, Sir Thomas Elyot (1490-1546) retreated to his estates and his library and to two life-long scholarly endeavors, the enrichment of the English language and the proper mode of national governance. The former is a task of some interest: it has its flowering a half century later in the works of Marlowe and Shakespeare, Spenser and Sidney. But it is the latter task that is the subject of the two books now under review, one an edition per se, the other an edition and a monograph welded together. Both books publish three dialogues, Pasquill the Playne, Of That Knowlage Which Maketh a Wise Man, and The Defense of Good Women, and one treatise, The Doctrinal of Princes. Only Carson includes The Image of Governance, a book on the duty of kingship in the form of an idealized biography of the Roman emperor Alexander Severus. Between these two books, published virtually simultaneously, there is obviously a great deal of overlap, a circumstance that permits us to reflect on the state of academic publishing as well as on the optimal means of editing and con textualizing printed Tudors texts. Before turning to this task, however, we need to say something about the works themselves in the context of the humanist revival in England. A work in translation from the Greek, The Doctrinal of Prince permits Sullivan and Walzer to address the state of learning in Tudor England and to underline the remarkable fact that Elyot's translation may well have been the first directly from the Greek. That without the benefit of any schooling Elyot should undertake the task says a great deal both about him and about the flowering of English scholarship in the Tudor Age. Elyot's focus on the accuracy of his translation is salutary as well. In the first edition, he rendered the Greek "and that they may suppose howe to counsaile for their weal than themselves." In the second edition, this is revised to "that thei maie suppose that you canst counsaile them better tor their weale Reviews 425 than thei can them selfes," a more accurate rendering of the Greek, and a tribute to Elyot's meticulous concern. Despite a concern for translation, rhetorical style is less a focus of Sullivan and Walzer than genre. The Doctrinal of Princes is identified as an Isocratian parainesis, advice to a young prince on proper royal behavior. Its structure is simple, an introduction designed to lay down precepts for monarchs followed by the precepts themselves followed by a short epi logue, resembling a peroration. The advice is deliberately not specific. Here is a sample admonition: "Haue no lasse dominion or rule ouer they selfe, than ouer other" (Sullivan and Walzer, 104). This and its fellow admo nitions so smack of Polonius's sententiousness that one wonders why Elyot felt compelled to reach back to ancient Greece to retrieve it; one wonders, that is, until one realizes that Elyot was living in the reign of a monarch with a strong tendency to ignore good advice. The genres of two of Elyot's dialogues are a topic of debate. Is Pasquill the Playne modeled on Platonic dialogues, or on later ones by Lucian? Sullivan and Walzer opt for the latter on two grounds: Elyot recommended Lucian in the Governour and he characterized Pasquill as "mery." Although many of Lucian's dialogues can be characterized as...
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Abstract
Reviews 427 Davida H. Charney, Persuading God: Rhetorical Studies of First-Person Psalms. Hebrew Bible Monographs 73; Sheffield: Sheffield Phoenix, 2017. xii + 156 pp. ISBN: 9781909697805. The tension within rhetorical criticism of the Bible, whether the Hebrew Bible or New Testament in Greek, is how to think of and hence to utilize the Greek and Latin rhetorical traditions. That is, do they consti tute the metalanguage for rhetorical criticism or are they exemplified instan ces of how the ancients approached rhetoric? In this volume, Charney for the most part attempts to find a middle ground, what she calls "compara tive rhetoric" (p. 12). By this she means that, even though she draws heavily upon ancient rhetoric, she does not believe that the ancient Hebrews knew or drew upon Greco-Roman rhetoric. Nevertheless, many of the categories of ancient rhetoric—such as the genres and some of the stylistic techniques, such as stasis theory—are central to the argument that she makes, while she also draws on some of the techniques of the New Rhetoric, such as "amplitude" (Perelman/Olbrechts-Tyteca) or "amplification" (Burke) and "association" or "identification." She utilizes these helpful categories, pla ced in the service of a close reading of selected first-person psalms, to offer rhetorical explications of their persuasive power. Charney is not concerned with the many historical factors that tend to mire much psalm scholarship, but she posits a rhetorical situation appropriate to each psalm and is atten tive to each text's rhetorical features. The contents of this relatively short volume include, first, an introduc tion that lays out Chamey's view of the psalms as argumentative discourse within Israelite public life, her definition of rhetoric in relationship to literary analysis, and, most importantly, her definition of rhetoric that draws upon both ancient and contemporary theory—all in service of her reading of the psalms as instances of ancient rhetoric, attempts by the first-person speaker to persuade God through various authorial stances. The rest of the chapters comprise various examples of how rhetoric is exemplified by individual psalms. Chapter 1 concerns praise of God as a form of currency used to per suade God, what she labels a form of epideictic discourse. She here treats Psalms 71,16, 26, and 131. Chapter 2 focuses upon the few psalms addressed to the speaker's opponents, drawing upon notions of amplitude and amplifi cation to establish the focus of each psalm. The psalms here are 4, 62, and 82. Chapter 3 treats psalmic lament as a form of deliberative rhetoric, with an established psalmic form that functions as a "policy argument (pp. 56-58). Charney discusses the lament Psalms 54 and 13 in relation to their lack of amplification, proposing that the speaker was confident in his innocence before God. She usefully draws upon the conversational implicatures of Paul Grice especially regarding the maxim of quantity. In contrast to chapter 3, chapter 4 focuses on psalms in which the speaker argues, sometimes at length (amplitude), for his innocence and attempts to persuade God to act on his behalf, as in Psalms 4, 22, and 17. Chapter 5 concentrates upon psalms in which the speaker draws strong opposition between himself and his oppo nents as he seeks vindication from them based upon the fairness of God. 428 RHETORICA The psalms treated here are 7, 35, and 109. Chapter 6 encompasses the few psalms in which the speaker admits to his guilt, with treatment of Psalms 130, 38, and 51. Finally, chapter 7 discusses psalms in which the speaker is involved in persuading himself rather than simply expressing his opinion regarding God or his opponents. Treated here are Psalms 77 and 73. The vol ume concludes with a bibliography and helpful indexes, including one on rhetorical terms. There are a few problems with this volume that cannot be overlooked. These include Charney's sometimes appearing to rely too heavily upon the categories of the Greeks and the Romans. These might restrict her categories in some instances where modern interpretation has expanded the resources regarding language function. The categorization of lament as deliberative seems to be forced by her attempt to equate the ancient categories with the biblical...
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Abstract
Reviews Sarah Walden, Tasteful Domesticity: Women's Rhetoric and the American Cookbook, 1790-1940. Pittsburgh: University of Pittsburgh Press, 2018. 220 pp. ISBN: 0822965135 In the opening line of Tasteful Domesticity, Sarah Walden notes, "Taste is an elusive concept" (p. 1). It refers to both a physical sense and a theoret ical concept, an individual preference and a cultural standard. Taste was also central to the empiricist philosophies and belletristic rhetorics that informed nineteenth-century American rhetorical theory. Although such theoretical discussions of taste were the province of men, Walden argues that American women in the late eighteenth through early twentieth centu ries engaged publicly in discourses of taste in their cookbooks. Walden reveals an evolution of taste discourse through the long nine teenth century. In the late eighteenth and early nineteenth centuries, the era with which Walden's research begins, taste discourse contributed to the proj ect of nation building (p. 28). Engaging in this discourse, women cookbook authors in the early republic emphasized what they represented as distinctly American virtues such as independence and frugality. Moving into the mid nineteenth century, discourses of taste would continue to emphasize virtue while they were further linked to Christian morality and sentimental rhetoric (p. 53). Victorian-era domestic experts emphasized and performed the role of the "true woman" in teaching and maintaining the tastes and morals of the home—and, by extension, the nation. With the rise of Progressivism in the late nineteenth and early twentieth centuries, prescriptions of taste would be grounded in scientific standards, and progressive-era women participating in cooking school and home economics movements sought to professionalize women's domestic work by aligning it with science. This narrative of an evolving discourse of taste, however, is not the central focus of Walden's argument. Although Tasteful Domesticity certainly offers a macrohistory of over a century of women's domestic writing, Walden's analysis reveals domestic writing as a complex and multivalent rhetorical practice that resists easy narratives. For example, readers may be surprised by Walden's inclusion of the southern antebellum cookbook The Virginia Housewife in Chapter 1: "Taste and Virtue: Domestic Citizenship and the New Republic." Unlike the other cookbook authors discussed in this chapter, Virginia Housewife author Mary Randolph refers to taste only as a sensory perception and not as a cultural standard. Walden argues that Rhetorica, Vol. XXXVII, Issue 4, pp. 422-437. ISSN: 0734-8584, electronic ISSN: 15338541 . © 2019 by The International Society for the History of Rhetoric. All rights reserved. Please direct all requests for permission to photocopy or reproduce article content through the University of California Press's Reprints and Permissions web page, http:/ /www. ucpress.edu/journals.php?p=reprints. DOI: https://doi.org/10.1525/rh.2019.374.422 Reviews 423 this was common in southern antebellum cookbooks (pp. 48-49). Thus, the Virginia Housewife may seem to fit better in Chapter 3: "Taste and Region: The Constitutive Function of Southern Cookbooks," where Walden examines other antebellum southern cookbooks. However, by including Randolph's text in Chapter 1, Walden complicates her argument about early nine teenth-century female cookbook writers' engagement in taste discourse as a nation-building rhetorical activity. In antebellum southern cookbooks (and like the republican mother associated with northern states), the southern woman played a role in the civic progress of the region through her manage ment of the home (p. 49). However, in the antebellum south, management of the home also included management of slave labor. Thus, Walden concludes that Randolph's Virginia Housewife "requires one to face the difficult truth that while discourses of taste serve republican virtue, they also govern those disenfranchised by its practice" (p. 52). The inclusion of Randolph's text in Chapter 1 reveals the complicated issues of identity and power lurking within discourses of taste. Throughout her analysis, Walden examines the ways women's cookbooks contributed to ideologies of nationality, class, race, region, and gender. For example, dur ing the Victorian era, women's participation in taste discourse reified a gen der ideology that implicitly defined "true woman" as white and middle class, and these demarcations of gender, race, and class would persist throughout the nineteenth century. During the...
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Examples of comparationes in the Metabaseis collection of MS. Firenze, Biblioteca Medicea Laurenziana, plut. 58.24 ↗
Abstract
The ms. Firenze, Biblioteca Medicea Laurenziana, plut. 58.24 contains a collection of texts extracted from rhetorical works for some of which it is the only witness. Each passage displays a rhetorical figure or a metabasis, but their typology and arrangement within the collection remain unclear. This paper aims at illustrating the ways in which the compiler selected specific comparative formulas by analyzing some marginal notes and the source texts of the related excerpted passages.
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Classical Rhetoric in the Middle Ages: The Medieval Rhetors and Their Art 400–1300, with Manuscript Survey to 1500 CE by John O. Ward ↗
Abstract
Reviews 429 Society version. A final positive feature is that Chamey is explicit in her expo sition. She breaks down her topic of persuasive first-person psalms into a number of complexifying categories that open up the various types of psalms. Her insights into lament—even if it may not best be described as public policy persuasion—are still very helpful, as she finds a useful, typical argumentative pattern in these psalms. For each psalm, Chamey provides not only a translation (Alter's) but also often both a structural and a diagram matic outline of the psalm, so that the reader sees the relative "weight" of the various sections, a feature of Chamey's argument. Charney makes much of the difference between the complaint of the psalmist and the proposal made to God, and these can be more readily assessed through these means of presentation. I commend Chamey for this volume, as it makes a serious and persua sive attempt to draw upon the categories of ancient and modem rhetoric, without ever becoming simply an exercise in labeling parts so often found in such biblical studies. She provides some interesting insights into the psalms and their rhetoric. Stanley E. Porter McMaster Divinity College John O. Ward, Classical Rhetoric in the Middle Ages: The Medieval Rhetors and Their Art 400-1300, with Manuscript Survey to 1500 CE. Leiden and Boston: Brill, 2019. xviii + 706 pp. There is a small circle of scholars of rhetoric who, at some point during the 1970's or 1980's, enclosed themselves in cramped and dark microfilm rooms, reading and taking copious notes on the 1200 pages of John O. Ward's 1972 Toronto Ph.D. thesis in two volumes, "Artificiosa Eloquentia in the Middle Ages: the study of Cicero's De inventione, the Ad Herennium and Quintilian's De institutione oratoria from the early Middle Ages to the thir teenth century, with special reference to the schools of northern France." For those scholars and for others who were able to read the thesis under perhaps more comfortable conditions, encountering this book, which puts the thesis into print for the first time, will be like revisiting a monument they knew in their youth. They will be amazed once again by its magnificent ambition, and (as is the case with monuments revisited) they will discern features that they did not notice or understand before. They will also admire the care and thought with which that monument has been curated, with timely and important additions to the original structure. Those readers will have worked through the original dissertation in order to educate themselves about an aspect of the history of medieval rhetoric that had not yet been narrated and will have followed Ward's career and absorbed some if not all of the approximately thirty substantial articles and chapters on rhetoric that he 430 RHETORICA has written, as well as his 1995 volume for the Typologie series. In this contin uous flow of scholarship, he has expounded his increasing knowledge of the medieval and renaissance rhetorical traditions. Now more mature in their understanding, readers acquainted with his thesis will appreciate its richness. But some readers will come to it fresh, without previous knowledge of Ward's bibliography. For those new students of rhetoric, Classical Rhetoric in the Middle Ages will be a stunning awakening to the profundity of medieval thought about communication. Over the years, Ward has refined or enlarged the insights rendered in his thesis. But even though readers can consult his later narratives of Ciceronian reception in the Middle Ages and the Renaissance, there are good reasons for publishing the thesis now. First, it is a treasure house that had never been published integer, even though it has served as a resource for constant reevaluation of evidence: the transmission of texts; glosses and commentaries on the Ciceronian legacy; applications of doctrine; and possible answers to the question "why did the Middle Ages, especially from the eleventh to the fifteenth centuries, value classical rhetoric so highly?" Second, it is the complete narration of the medieval reception of classical rhetoric to which Ward has devoted his remarkable energies, and it remains the narrative that he was able to...
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Selections From the ABC 2018 Annual Conference, Miami, Florida: Bridging Teaching Ideas From the Innovator to the Classroom ↗
Abstract
This article offers readers 13 My Favorite Assignments that were presented at the Association for Business Communication’s 83rd annual conference held in Miami, Florida, in 2018. The teaching innovations offered include assignments that present quick, fun icebreaker exercises; visual communication and diversity; rhetoric; email; and informational interviews. Additional assignment support materials—instructions to students, stimulus materials, slides, grading rubrics, frequently asked questions, and sample student projects—are posted on the Association for Business Communication and DePaul University Center for Sales Leadership websites: https://www.businesscommunication.org/page/assignments and https://salesleadershipcenter.com/research/business-professional-communication-quarterly-my-favorite-assignment
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Feature: Contextualizing Survivance: The Role of Museums in the Search for Native American Writing Pedagogy ↗
Abstract
As a means to facilitating the “rhetorical sovereignty” of her composition students at the Institute of American Indian Arts, the author describes the theory and practice of her efforts to develop a successful Native American writing pedagogy. Incorporating visits to local museums and galleries as a means to scaffold students’ research projects, the pedagogy she implements relies on visual American Indian rhetorics.
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Abstract
AbstractIn this essay, I offer a reception study of the varied responses to and interpretations of a burning church in the town of Eldoret following the 2007 Kenya presidential election. Specifically, I study responses from the U.S. and British media, U.S. officials, and Kenyan politicians. My analysis illuminates how different uses of the term “genocide” mobilize particular sensibilities about the relation between ethnicity and politics and demonstrates how the label of genocide constrains interpretations of violence. In the media and discourse of U.S. politicians, the identification or denial of genocide was made by setting ethnicity and politics as opposing explanatory factors of the violence. Discourses in Kenya, however, demonstrate that understanding the violence required understanding the intersection and permeability of these same categories. This analysis has important implications for understanding how conflicts are and are not named genocide. It demonstrates the importance of attending to the nuanced rhetoric of genocide and calls our attention to the contingent relationships among ethnicity, politics, and genocide.
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Abstract
Abstract Donald Trump’s campaign violated every rule of presidential campaigns, and few commentators thought that he had a chance to win the presidency. His success can be traced to the strong affective connection that he created with core supporters. Trump used a rhetoric of nationalist populism with a charismatic outsider persona, a rhetorical pattern that functioned as an affective genre, to create this connection. This pattern is evident in campaign rallies, his speech at the Republican National Convention, and his inaugural address. Trump’s successful use of a rhetoric of nationalist populism has important implications for the status of American democracy.
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A Study of the Practices and Responsibilities of Scholarly Peer Review in Rhetoric and Composition ↗
Abstract
This article presents findings of an interview study with twenty rhetoric and composition scholars. Findings focus on the responsibilities of reviewers, editors, and writers in scholarly peer review. The authors make several recommendations for improving peer review practices and call for a field-wide discussion of and research about the topic.
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Abstract
Although scholars have studied migrant children who translate for their families, less is known about how these experiences matter for life-long literacy experiences. This article argues that child language brokers develop advanced skills in literacy and rhetoric from which they draw throughout their lives, in multiple contexts.
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Writing Studies’ Concessions to the English-Only Movement: Revisiting CCCC’s National Language Policy and Its Reception ↗
Abstract
This article analyzes how public policymakers responded to CCCC’s 1988 National Language Policy. While many treated CCCC as a leading critic of English-only policies, others interpreted the organization to be more of a hesitant critic, or even an outright ally of the English-only movement. Rather than cede rhetorical ground to monolingual ideologies, policies, and movements, I argue for language policies that place less emphasis on English and more on language as a right and a translingual practice.
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Last Verse Same as the First? On Racial Justice and “Covering” Allyship in Compositionist Identities ↗
Abstract
This article discusses strategies by which compositionists can use Kenji Yoshino’s theory on “covering” to identify rhetorical moves white compositionists make to “pass” as allies, so they can revise the moves effectively to support colleagues and students of color.
August 2019
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Review of " <i>Rhetoric and experience architecture,</i> by Liza Potts and Michael Salvo," Parlor Press ↗
Abstract
From the perspective of an instructor who teaches "Productivity and Tools" in a Technical Communication program, many concepts from the essays in Rhetoric and Experience Architecture ring true, such as when the writers say we need to focus on human experiences that are augmented by technology. Students enter my classes, and often the technologies they seek to use are their masters. My wish is that they learn to make those technologies serve them as they go forward to design human interactions with complex systems, and that they become sensitive to multi-faceted scenes of rhetorical relations in user experience (UX). In Rhetoric and Experience Architecture , Potts and Salvo successfully foreground the rhetorical dimensions of user experience.
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Grinding against Genocide: Rhetorics of Shame, Sex, and Memory at the <i>Memorial to the Murdered Jews of Europe</i> ↗
Abstract
The 2011 phenomenon “Grindr Remembers the Holocaust” represents one of the most controversial artifacts at the intersection of sex, shame, and Holocaust memory. Featuring men who have sex with men posing for Grindr profile pictures at Berlin’s Memorial to the Murdered Jews of Europe, this trend was widely condemned as “shameful” across global media. This essay argues, on the contrary, that such images can be read as productive rhetorical acts, particularly as a controversy that instigated discourses to remember and recover long-forgotten homosexual victims of the Holocaust. In particular, I show how these “shameful” images and their framing by others both affirm past homosexual victims and redirect shame toward contemporary critics ignorant of anti-homosexual atrocities under the Nazi regime.
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Abstract
This essay argues that medieval bestiaries are dependent on and best understood through a process of rhetorical hermeneutics indebted to Augustine’s theory of interpretation. The essay suggests that texts such as the Aberdeen Bestiary leverage the instability of allegorical and the clarity of tropological representation to blur the line between human and nonhuman, encouraging the reader to reflect on predatory human-animal relationships and act to reduce actions that impact the natural world.
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Abstract
Energy Darwinism is a metaphor used in economic discourse that proposes markets will naturally become greener and cleaner as fossil fuel costs increase. Influenced by Kenneth Burke’s dramatism, I perform a close reading of the metaphor to analyze its presence in two Citigroup reports. Based on this reading, I argue that the Energy Darwinism metaphor anthropomorphizes markets as acting subjects whose economic autonomy should not be violated and supports the cleansing of industry’s environmental sins. These features of Energy Darwinism construct what I call neoliberal piety, which frames environmental restoration not as inherently valuable but as a by-product of economic success and technological progress. The Energy Darwinism metaphor provides an important case study for analyzing contemporary energy discourse, the rhetorical obstacles that prevent imagining sustainable futures, and the ways we might rework neoliberal assumptions in service of those sustainable futures.
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Abstract
This essay analyzes Decision Points, an interactive exhibit at the George W. Bush Presidential Library and Museum, and illustrates how it leverages the digital properties of videogames to make an argument for the necessity of the Bush Doctrine. Starting with how the museum’s material and spatial environment builds identification between visitors and Bush, the piece proceeds to show how the exhibit relies on the affordances of digital environments to characterize Bush’s decision-making process as complex. Focusing on the exhibit’s simulation of the War in Iraq, I argue that rhetorical studies will need to account for the persuasive capacities of videogames in memory places in order to help visitors become more aware of and responsive to the rhetorical claims they encode. This necessity opens possibility spaces for collaboration between the fields of rhetoric, museology, and game studies.
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Abstract
This essay examines W. E. B. Du Bois’s call for the “conservation of races” as an instance of an ecological legacy in African American thought that challenged traditional divisions between humans and nonhumans. Evoking contemporary models of rhetoric, I show that Du Bois implicitly figured blackness as an inventive rhetorical ecology that was distributed through material things and environments. Promoting the conservation of that ecology, his sociological work gestured toward a worldly, more-than-human ideal of justice. I explore how his ecological articulation of conservation resonated with Progressive Era environmental conservation in its rejection of ideals of purity but pressed beyond its economic materialism and human essentialism. Ultimately, I argue, Du Bois leaves us with a unique picture of conservation as a cooperative practice of identification in which both human and nonhuman participants come to articulate as interdependent parts of a larger ecology, a process that involves memory at a lived, material level.
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Abstract
Equal rights remain a fantasy in the United States. In 2017, President Trump rolled back the 2014 Fair Pay and Safe Workplaces executive order made by President Obama, an order that ensured busines...