Technical Communication Quarterly Jan 2005

A Prototype Theory Approach to International Website Analysis and Design

Kirk St. Amant

Abstract

Abstract As global online access grows, Web site designers find themselves creating materials for an increasing international audience. Cultural groups, however, can have different expectations of what constitutes acceptable Web site design. This article examines how prototype theory can serve as a methodology for analyzing Web sites designed for users from different cultures. Such analyses, in turn, can help individuals create more effective online materials for international audiences.

Journal
Technical Communication Quarterly
Published
2005-01-01
DOI
10.1207/s15427625tcq1401_6
Open Access
Closed
Topics
multimodality

Citation Context

Cited by in this index (10)

  1. Ishizaki et al. (2026)
    From Sensory to Narrative: A Corpus-Based Analysis of Wine-Tasting Notes in Int…
    Journal of Business and Technical Communication
  2. St.Amant (2024)
    ARCO Mapping the Cognitive Dynamics of Communication Expectations: An Approach …
    Journal of Technical Writing and Communication
  3. Madson (2023)
    You Shall Not Pass? The Design of Age Gates in an Emerging Cannabis Market
    Journal of Technical Writing and Communication
  4. St.Amant (2021)
    Cognition, Care, and Usability: Applying Cognitive Concepts to User Experience …
    Journal of Technical Writing and Communication
  5. Li et al. (2020)
    Inductively Versus Deductively Structured Product Descriptions: Effects on Chin…
    Journal of Business and Technical Communication
Show all 10 →
  1. Sánchez (2017)
    The Roles of Technical Communication Researchers in Design Scholarship
    Journal of Technical Writing and Communication
  2. Batova et al. (2017)
    A Systematic Literature Review of Changes in Roles/Skills in Component Content …
    Technical Communication Quarterly
  3. Zhang (2016)
    Illustrating Beauty and Utility
    Journal of Technical Writing and Communication
  4. Verhulsdonck (2015)
    From Cultural Markers to Global Mobile: Using Interaction Design for Composing …
    Computers and Composition
  5. Batova et al. (2015)
    The Complexities of Globalized Content Management
    Journal of Business and Technical Communication

Cites in this index (0)

No references match articles in this index.

Also cites 1 work outside this index ↓
  1. Esselink, Bert. A Practical Guide to Localization. Philadelphia: John Benjamins, 2000.
     ↗
CrossRef global citation count: 37 View in citation network →

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