Abstract

Business writing has been a desired skill in managers. The existing traditional business writing assessment tools like written examination and hand-in assignments based on genre-specific instructions do not create a workplace writing environment. The business management students (n = 98) engage with an innovative Web 2.0–based business writing tool using blogging and LinkedIn. The findings show that the tool created a workplace-like context, a meaningful purpose, and a real audience for the students. The students make and build relationships in the professional community using their business writing. The challenges and recommendations for BPC faculty are discussed.

Journal
Business and Professional Communication Quarterly
Published
2022-09-01
DOI
10.1177/23294906221109188
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Cited by in this index (9)

  1. Business and Professional Communication Quarterly
  2. Business and Professional Communication Quarterly
  3. Business and Professional Communication Quarterly
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  1. Business and Professional Communication Quarterly
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Cites in this index (21)

  1. Business and Professional Communication Quarterly
  2. Business and Professional Communication Quarterly
  3. Business and Professional Communication Quarterly
  4. Business and Professional Communication Quarterly
  5. Business and Professional Communication Quarterly
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  1. Business and Professional Communication Quarterly
  2. Business and Professional Communication Quarterly
  3. Business and Professional Communication Quarterly
  4. Business and Professional Communication Quarterly
  5. Business and Professional Communication Quarterly
  6. Business and Professional Communication Quarterly
  7. Business and Professional Communication Quarterly
  8. Business and Professional Communication Quarterly
  9. Business and Professional Communication Quarterly
  10. Business and Professional Communication Quarterly
  11. Business and Professional Communication Quarterly
  12. Business and Professional Communication Quarterly
  13. Business and Professional Communication Quarterly
  14. Computers and Composition
  15. Journal of Business and Technical Communication
  16. Technical Communication Quarterly
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