How should academics who work in the field of business communication (or management, professional, or technical communication) think of their work? I propose that business communication should be understood as a sentinel discipline and a designer discipline. By sentinel discipline I mean a community that continually monitors (and responds to) changes in business practice. By designer discipline I mean a community that understands the instructional task as shaping the ways in which graduates will shape (and reshape) business organizations through their communicative behavior.

Business communication courses play a key role in preparing students for job market challenges, such as matching resume skills to the job ad. This article presents a classroom activity where students analyze a job description, create a t-chart listing the criteria on one side and experience/skills on the other, and develop an action plan for filling the gaps between the skills and experience the student has and what the ideal candidate would bring to the job. Through this experience, students become aware of their strengths and weaknesses while creating actionable strategies to become the ideal candidate for their post-graduation employment.

Virtual reality (VR) has emerged as a promising technology for training oral communication skills (OCS), resulting in a rapidly growing body of research. We conducted a systematic review of 57 studies (2013–2025) mapping OCS types, communication contexts, and key variables, and introduce a conceptual model to guide future research and practice. Findings reveal that current VR-based OCS training captures only a small part of oral communication. Expanding the Cognitive Affective Model of Immersive Learning (CAMIL), we highlight the need for stronger theoretical and pedagogical foundations by exploring cognitive-affective mediators (e.g., cognitive load) and learner-related moderators (e.g., learning styles).

Workplace gossip has long been a pervasive and intriguing communication phenomenon within organizational settings, yet its impact on group and team dynamics (i.e., coworker relationships and team performance) remains a topic of considerable interest. Drawing upon social exchange theory, this study scrutinizes the interplay between workplace gossip, coworker exchange, team performance and gender. The findings suggest that positive and negative gossip significantly influences coworker exchange, which in turn impacts team performance. Teams with stronger coworker exchange exhibit higher team performance, even in the presence of workplace gossip, and gender has no effect on these dynamics. Implications for scholars and practitioners in the supply chains and logistics industries are discussed.

Research on psychological safety has expanded rapidly; however, how employees’ communication behaviors shape organizational adjustment remains underexplored. This study examined two dimensions of discussion skills—Discussion Leadership and Empathy—and their associations with psychological safety and adaptive attitudes. A survey of 300 employees in Japan showed a dual-path pattern. Empathy was the strongest predictor of psychological safety, whereas Discussion Leadership was directly associated with adaptive attitudes independent of psychological safety. These findings specify distinct affective and structural communication mechanisms underlying workplace adjustment and highlight Discussion Leadership as a high-impact, learnable skill for fostering engagement, retention, and psychologically safe work environments.

This study examines how information workers perceive charismatic communication in Finnish knowledge-intensive organizations. Based on 10 semi-structured interviews across IT firms, government agencies, and financial institutions conducted in 2014–2015, it identifies six dimensions of charismatic communication that emerged inductively through thematic analysis: authority, approachability, character, aspiration, integrity, and intelligence. Findings suggest that charismatic leaders combine confidence with warmth, emotionally engage followers, and adjust their style to different contexts. The research contributes to leadership studies by offering a perception-based understanding of charisma as a multidimensional and situational phenomenon in a Nordic cultural context. While the small, purposefully selected sample limits generalizability, the study provides rich qualitative insights into how charismatic communication manifests in flat, egalitarian organizational cultures that differ markedly from the Anglo-American contexts dominating existing research.

Positive communication and its importance to organizations has become a popular topic of research among organizational scholars. However, there remains a paucity of work exploring nonlinearities in the role of positivity in communication effectiveness, with little research examining whether there can be too much of a good thing when it comes to communication positivity. To address these gaps in the literature on positive communication, I tested the hypothesis that work-related workplace communication will exhibit an inverted U-shaped curvilinear relationship with positive emotion. This relationship is hypothesized to result from a tradeoff between total workplace communication and the proportion of total workplace communication that is explicitly work-related as communication positivity increases. The results of this study generally support the hypothesized relationship and, save for some minor caveats, the hypothesized mechanisms underlying it. Enclosed are discussions on these caveats and the implications of this study’s findings for both organizational researchers and practitioners.

This study contributes to the literature on corporate diversity and crisis management by analyzing stakeholder perceptions in the aftermath of Google’s and Microsoft’s sexual harassment scandals. The results reveal that both scandals were construed from the perspective of activism, an inherent feature of social media communication. While users made demands for additional corrective action from both companies, Google’s scandal was predominantly defined from the frames of controllability and perceived injustice, possibly eroding corporate reputation. By contrast, the frame of severity prevailed in the online discourse around Microsoft and showed a delineation between perceptions of senior leadership and HR. The findings have implications for the practice of communication management with respect to scandals.

Purpose: Writing has been identified as an important skill. Business writing refers to the form of writing that is used to communicate in formal settings in various corporations and organizations. A number of research studies have identified writing as a crucial skill that needs to be developed by students. The purpose of the study is therefore to understand how an experiential learning module on business writing can improve the email-writing and report-writing skills of management postgraduates. Design/Methodology/Approach: The study uses an experimental research methodology based on experiential learning pedagogy to obtain the results of the intervention on the business writing skills of the management postgraduate students. The module was developed by the researcher and then was taught to the students through the online platform Zoom. Pretest, posttest, and delayed posttest analysis was conducted to find the impact of the intervention. The students were evaluated by an industry expert to avoid bias as they were trained by the researcher. Findings: The results of the study indicated that the intervention had a significant impact on the business writing skills of the participants. The results of the component analysis also indicated a large effect on the content, persuasive abilities, lateral thinking abilities, and the interpersonal skills of the participants in written communication. The analysis of the test scores revealed that an initial training based on the experiential learning methods can have a long-term impact on the improvement of the skills of the students, as the delayed posttest results were more than the posttest results. Originality/value: The study will be beneficial to educators, trainers, as well as students in understanding how experiential learning can impact the business writing skills of the students.

Team presentations are prevalent in education and business, yet there is a notable scarcity of scholarly research and discussion on effective delivery practices. The authors bridge this gap by introducing a theoretical foundation for team presentations, enabling further exploration. They first establish prerequisites that a team must address regarding the speech outline, member roles, and transition techniques. They then categorize five distinct team presentation formats and explore each one’s strategic advantages, disadvantages, and application contexts. Lastly, the authors offer strategic implications for practitioners and proposals for future academic inquiries into the realm of team presentation theory.

In this article I explain how the ecological perspective, posthumanism, and rhetorical genre studies all coalesce into a theoretical framework from which to approach business communication theory and practice. I use the United States National Security Strategy as a research object to demonstrate this theoretical approach.

This case, developed for the 2025 ABC Case Writing Competition and sponsored by the ABC Student Competition Committee, asks students to apply persuasive communication strategies to a real-world crisis in public service. Following a violent incident at the Worcester (Massachusetts) Public Library, students step into the role of Board President to advocate for staff safety and resources before the City Council. The case highlights the challenges of community advocacy, secondary traumatic stress, and organizational resilience while offering students practice in crafting persuasive, high-stakes messages.

This study examines the role of positive communication in AI-generated recruitment messaging and its influence on Generation Z job seekers. Drawing on positive communication scholarship (Mirivel & Fuller, 2024) and the Human Needs Approach (Socha & Beck, 2015), we explore how AI-generated job descriptions shape anticipatory socialization and perceptions of workplace culture. Using qualitative focus groups, we identify key themes related to authenticity, engagement, and the fulfillment of fundamental psychological needs. Findings indicate that although positive communication enhances job attractiveness, job seekers remain skeptical of AI-generated content unless it aligns with real-world workplace values. Organizations must balance AI efficiency with human oversight to maintain trust and ensure transparency in recruitment messaging. This study contributes to business communication research by offering practical and pedagogical implications for AI-integrated hiring strategies and ethical recruitment communication.

This article reframes professional networking through the lens of positive communication, arguing that authentic, value-driven relationship building enhances both personal well-being and professional growth. Drawing on positive psychology, emotional intelligence, and moral development, it highlights how empathy, gratitude, and identity alignment transform networking from a transactional act into a relational, self-actualizing practice. The article offers a pedagogical framework for instructors, including a multisession unit to help students internalize and practice positive communication principles. Ultimately, this approach fosters deeper, more fulfilling connections that empower students to become confident, ethical professionals capable of sustaining meaningful, high-quality relationships throughout their careers.

This article presents a curated collection of nine teaching innovations presented at the Association for Business Communication 90th conference in Long Beach, California, as well as online, in October 2025. These My Favorite Assignment (MFA) presenters demonstrated various activities in helping students prepare for their careers and develop their professional skills. This My Favorite Assignment 33rd edition introduces readers to a wide variety of classroom-ready ideas that integrate career readiness tasks. Teaching support materials—instructions to students, stimulus materials, slides, rubrics, frequently asked questions, links, and sample student projects—are downloadable from the Association for Business Communication website.

This article presents critical positive communication pedagogy (CPCP), which synthesizes the fields of critical pedagogy and positive communication pedagogy to promote positive communication practices that develop a social justice sensibility among students. We argue that CPCP contributes to the creation of learner-centered classrooms that promote interpersonal connection, foster feelings of inclusion and belonging, and aid students in achieving sustainable happiness. We provide examples of CPCP in business and professional communication classrooms to promote diversity and inclusion, specifically related to issues of gender and sexuality, race, disability, and class.

This article looks at how I successfully redesigned a business communication course to support the development of students’ interpersonal and team communication as well as negotiation skills through a strong focus on positive communication and improvisation. The article demonstrates that building a course around Mirivel’s (2014) positive communication model and using improvisational techniques in learning activities can effectively support students’ business communication skills development. The article provides instructors with concrete course modules and activities that can be used in similar courses.

We address postpandemic student stress by exploring the integration of mediated-reflexivity assignments to foster positive communication and enhance well-being. The three-part assignment—student reflection, instructor feedback, and final student response—builds on critical reflexivity and positive communication principles. Findings suggest that this assignment improves student engagement, retention, and critical thinking. Students reported a deeper understanding of course concepts and improved real-life application. Instructors benefit from connecting personally with students, adjusting lesson plans based on reflections, and fostering an inclusive, supportive classroom environment. The technique offers a scalable, flexible approach to enhance student learning and well-being.

Positive communication is crucial for effective teaching, influencing student engagement, motivation, and educational outcomes. Synthesizing educational and interdisciplinary literature, this article develops two core propositions: (1) cultivating classroom relationships through responsive interactions and peer connectedness, and (2) strengthening teacher affirmation and credibility via authentic and empathetic communication practices. Specific strategies, such as personalized feedback, inclusive communication methods, structured confirmation behaviors, and generationally responsive techniques, equip educators to enhance classroom environments, improve student learning experiences, and prepare students effectively for academic achievement and professional collaboration.

This study evaluates a “feedback-only,” constrained-generative AI tool designed to support revision without generating or rewriting student text. StoryCoach was developed for a business communication elective and grounded in cognitive apprenticeship with principles of feedback literacy. The tool generated structured feedback: one strength, one opportunity, and one reflective question per submission. Analysis of 57 paired drafts showed significant gains in feature-specific rhetorical execution, with vividness as the primary quantitative indicator (Cohen’s d  = 1.39), supported by independent reader judgments and student reflections. Findings demonstrate that constrained-generative AI can function as a pedagogical partner that strengthens rhetorical awareness and preserves authorship integrity.

This study investigates how students interpret AI-assisted written communication in a university context. Although AI assistant programs are increasingly used to draft institutional emails, little is known about whether they enhance clarity or undermine trust and perceived professionalism. Using survey data from 194 Vietnamese undergraduates, the study validates four constructs including perceived usefulness, trust, perceived professionalism, and attitudes toward AI assistant programs, and examines their effects on students’ intention to read emails frequently. Results show that students clearly distinguish clarity benefits from credibility concerns, indicating that AI-assisted emails can improve comprehension.

This conceptual article develops a model of positive LinkedIn communication, arguing that responsive, affirming, and authentic interaction—organized into two higher-order behavioral dimensions—strengthens perceived support and trust, thereby shaping professional outcomes (e.g., recruitment, collaboration, and commercial opportunities). By shifting attention from static profile signals to communicative behaviors enacted in posts, comments, and messages, the framework advances testable propositions and specifies mechanisms, boundary conditions, and potential trade-offs that invite empirical evaluation across organizational and cultural contexts.

Counterproductive meeting behaviors (CMBs) are meeting behaviors that distract members from meeting goals. Using an expectancy violations theory lens, this study explored how subtle, nonverbal CMBs were perceived by meeting members. Additionally, this study considered how apologizing for the behavior may minimize negative perceptions of CMBs. Results showed that meeting members generally viewed subtle, nonverbal CMBs more negatively than the control condition. Further, mobile communication was perceived more negatively than arriving late, and apologies did not impact perceptions of subtle, nonverbal CMBs. These findings are explained in light of expectancy violations theory and apology research.

This article is a case study dealing with virtual communication experiences of the Indian executives engaged in remote work using online media during the pandemic phase. The author employs qualitative research methodology of ethnography by using a questionnaire circulated online to garner descriptive data regarding virtual communication from Indian executives in various corporate roles who had to take recourse to full-time virtual communication channels to continue their work. The data obtained from a longitudinal study of 12 months spanning from March 2021 to March 2022 was coded with an objective to plot the experiential spectrum of corporate managers using media richness theory and a psychobiological model, as online communication became a singular medium to process all kinds of conversations ranging from routine to negative and persuasive. It became the only tool for leadership execution as well as leadership enhancement compelling corporate heads to improvise media customization methods expeditiously to overcome the limiting constraints of its intrinsic lean outlet. After analyzing the data, the author concludes that virtual communication has now become an integral part of contemporary corporate communication ecosystem owing to the ‘best practices’ that managers invented during their ‘remote work only’ period when they were thrown into the virtual space with its insular gamut of applicability. Remote work also coerced executives to discover the latent potential of this communication channel, which was not apparent when this medium existed only as an elective channel in the ‘plurally channelled’ pre-pandemic work environments. The study provides a comprehensive repository of virtual communication techniques not just for the consumption of management classroom embedding industry inputs into the theoretical curriculum but also for corporate executives who began their careers in an environment of ‘channel sovereignty’ in the post-pandemic setups. The case study, thus, acts as a communication lab presenting online communication pathology and its incubation in industry environments. The author posits that the communication experimentation done during the remote work phase of the pandemic has changed the status of this medium in the realm of management communication from debilitating to dynamic irreversibly.

Large Language Models (LLMs) have ignited discourse within the Technical and Professional Communications (TPC) community in relation to authorship and accountability. This article employs a qualitative synthesis of current and theoretical scholarship regarding authorship theory and LLMs. This analysis argues that while LLMs provide assistance to improve human-generated text, LLMs are unable to participate in authorship, as they cannot be held accountable for their outputs, participate in reciprocity, or demonstrate rhetorical awareness regarding audience and context. The analysis urges professors and professionals to consider concrete guidelines surrounding LLM usage to create transparency in the classroom and workplace.

This study examines how metaphor and gender interact in venture capital pitches. We analyzed 60 pitches from a global competition, comparing metaphor usage between male and female winners and non-winners. Results show distinct metaphor preferences: male entrepreneurs used more BUILDING metaphors, while female entrepreneurs used more WAR and PLANT metaphors. The association between WAR metaphors and female winners suggests strategic metaphorical framing interacts with gender to impact persuasion. These findings reveal that gender norms influence decision making, and entrepreneurs can leverage metaphor to construct persuasive advantages, providing strategic and pedagogical direction for refining their figurative language in practice and training.

This study aims to explore the significance and relationship between soft skills of students and entry-level career success in the Malaysian logistics industry. Utilizing a descriptive and correlational research methodology, data were collected from 381 logistics students, educators, and industry professionals. Quantitative analysis using SPSS V 26 and structural equation modeling revealed that communication, problem solving, teamwork, and adaptability positively affect career success, while leadership showed no significant impact on entry-level career success. The study recommends experiential learning, workshops, and mentorship to address soft skills deficits and enhance employability in the evolving logistics industry.

The study highlights the crucial role of professional social media and LinkedIn instruction for students seeking employment. An analysis of 20 business and technical communication textbooks identifies significant gaps between textbook guidance and real-world expectations. Some textbooks in both fields fall short in offering actionable strategies for creating and maintaining a professional social media presence. While many textbooks emphasize the importance of social media or LinkedIn, most fail to provide concrete examples or best practices, such as keyword optimization for AI, effective networking strategies, and best practices for posting content. Grounded in digital literacy theory and professional identity formation, the study provides teaching recommendations, including the identification and adoption of supplemental materials to teach professional social media usage.

This article explores factors influencing classroom assessment approaches by analyzing survey data from 326 U.S. college instructors teaching business, communication, and composition. Business and communication instructors adopt nontraditional grading methods far less than composition instructors. Departmental culture and disciplinary norms are major influences, along with constraints like class size, time, and technology. The article argues that instructors can and should question departmental grading norms to develop assessment methods that enhance learning in interdisciplinary courses like business communication.

This mixed-methods study investigates the development of intercultural communicative competence (ICC) among Bangladeshi university students through the creation of online advertisements for products like tea, kettles, and mango drinks. Grounded in the frameworks of Ertay and Gilanlioglu’s multidimensional ICC scale, Kress and van Leeuwen’s social semiotics, and Dooly’s asynchronous interculturality, the research examines how student-made ads serve as cultural texts that manifest evolving ICC. Quantitative results from 90 participants revealed significant disparities in self-assessed ICC, with Attitude scoring highest (71%) and Awareness lowest (54%). Longitudinal analysis of 60 students showed Language Appropriateness improved most (37%, p  < 0.01), while Visual Cultural Cues showed minimal gains (18%, p  = 0.08), indicating a cultural bias in visual literacy development. Pedagogically, advertisement creation supported by a structured ICC rubric yielded significantly higher competence gains (29%) than case studies or ad creation alone. Qualitative findings illuminated the challenges students faced in negotiating “glocal” identities and the emotional labor of cultural mediation. The study concludes that student-generated advertisements are potent pedagogical artifacts for ICC development but require tailored, critically reflective scaffolding to address contextual biases and effectively prepare students for the demands of global digital business communication.

This study investigates how the linguistic style of CEO digital communication influences audience engagement. Using an NLP pipeline with a panel regression model on a data set of 19,566 tweets from CEOs, this study reveals that linguistic clarity and an on-platform focus are the most robust predictors of engagement; syntactic complexity and the inclusion of external URLs consistently deter engagement metrics. The effects of stylistic choices like emojis and hashtags are less consistent and depend on the type of engagement being measured. These results offer an expanded understanding of digital communication for CEOs and provide direct implications for business communication pedagogy.

A customized chatbot and structured interactions with ChatGPT were integrated into professional business communication pedagogy to foster critical reading, evaluative judgment and independent writing skills. The iterative-experiential learning feature of AI was utilized. AI (the chatbot and ChatGPT) was conceptualized as an assistant, coach, and provocateur in learning rather than a shortcut to bypass effort. The effectiveness of the intervention was explored through students’ reflections and learning experiences. The findings suggest that AI interventions for developing critical reading and writing skills can enhance traditional pedagogies and the learning curve. Implications and limitations of the study were also discussed.

With ChatGPT’s public release, artificial intelligence (AI) has had a profound effect on professional communication. Although clearly beneficial in manipulating large volumes of information, AI cannot provide the insights into each company’s uniqueness—its culture, organizational dynamics, and operational controls—factors defining the character, precision, and tailoring demanded in professional communications. Those attributes depend on the creativity, reasoning, and theory-based causal logic of human cognition. By reexamining the process of developing professional communications, from discovering embedded purposes through final product, we can demonstrate to students how AI can be applied to encourage creativity and promote the powers of human intellect.

This study examines how entrepreneurs’ public-speaking competence shapes investor sentiment and firm valuation in China’s emerging industries. Drawing on nine cases across digital technology, cryptocurrency, and new energy vehicles, we analyzed narrative structure, emotional marker density, credibility anchors, and delivery dynamics. Findings from this mixed methods study shows that while narrative structure and emotional marker density cues has no significant effect on Investor Sentiment, credibility anchors and delivery dynamics significantly enhance investor sentiment, which mediates their effect on firm valuation change. These results highlight that credibility anchors and delivery dynamics function as the strongest communicative signals, amplifying investor confidence and valuation outcomes. For practitioners, the study underscores the strategic value of cultivating credibility and delivery skills to strengthen market trust and access to capital. By linking communication and entrepreneurial outcomes, this research clarifies how rhetorical competence can be leveraged to support firm growth in competitive environments.

This review analyzes 59 studies from 2014 to 2024 examining design thinking integration in professional communication pedagogy across eight disciplinary journals. Design thinking has evolved from experimental use to systematic pedagogical approaches, with assignment-level integration proving most viable for educators. Empathy interviews and user research bridge design thinking principles with communication pedagogy’s audience awareness focus. Students show enhanced empathy, improved collaboration, and increased creative confidence with high motivation levels. Implementation challenges include time constraints, student resistance to ambiguity, and assessment difficulties. The study recommends scaffolded introduction, integration with existing content, and institutional support for desirable implementation in business and professional communication pedagogy.

As social media use proliferates, so does hateful language on such platforms among users. How might product teams be empowered to tackle hateful speech and promote inclusive language proactively among users? We developed an intervention that targets the organizational culture of tech companies and their product teams as a driver for change. More specifically, the intervention aimed to advance inclusive language practices within product teams, while introducing product development frameworks for advancing inclusive language and mitigating hateful language among social media product users. For this study, we partnered with a large U.S.-headquartered tech firm that owns several social media products to develop and pilot the intervention. The intervention was implemented with 238 participants—representing employees of the firm across several global locations, with particular representation from the United States—in seven workshops. Forty participants were tracked semilongitudinally across three surveys—prior to the intervention, immediately after, and 4 months after. Two participants participated in in-depth interviews 6 months after the intervention. Survey data were submitted to ordinal regression models that examined difference in workshop attendees’ confidence levels across the three time periods. Findings reveal positive impacts over time among product teams in regard to enhanced agency in advancing inclusive language and mitigating hateful speech among users. More specifically, confidence levels to guide one’s team in preventing or mitigating harmful language among product users significantly increased by 13.6% ( p  < .0001) from before the intervention to both postworkshop surveys. Confidence levels to guide one’s team in enhancing inclusive language among users significantly increased by 18.1% ( p  < .0001) pre- to postworkshop. Positive correlations are present between the measures. Lastly, qualitative responses in the surveys and interviews express appreciation of learning gained in the workshops, but also the need to continue such interventions as an effort to maintain critical understandings of inclusive language practices.

The present study attempts to understand and establish the interplay between workplace romance and workplace gossip through the lens o McClelland’s theory of need in the context of the Indian hospitality industry. The data were collected from 216 hotel employees using a time-lagged design. PLS-SEM was used to test the hypothesized associations. The results indicated a positive association between workplace romance and workplace gossip. The study discusses several motives for people to engage in romance, resulting in increased gossip. Workplace romance emerged as a significant mediator between the antecedents (love, loneliness, career growth, organizational politics) and the consequence (workplace gossip). There is a dearth of studies empirically studying the linkages and antecedents of workplace gossip and workplace romance, especially in the context of the Indian hospitality sector. The present study attempts to address this gap by understanding the hypothesized associations.

Communication scholars have done an excellent work in creating business simulations to engage the students in learning communication concepts. However, more can be done to foster interactive business and professional communication pedagogy. Instructors must continue to devise new ways to enable the students to apply business communication concepts. In response to these calls, this article presents an example of a simulation based within the Harry Potter universe that emphasizes the ways team communication and proposal presentation manifest themselves in business speaking practices. This simulation enables students to engage with team communication issues by understanding persuasion and influence as an essential part of business and professional communication.

Businesses increasingly use Artificial Intelligence (AI) Applicant Tracking Systems (ATS) to screen job applicants’ résumés. A summative content analysis auditing how 18 business communication, business English, and technical communication textbooks cover résumés and AI ATS found a lack of consensus. The study identified the challenge of offering specific advice on emerging AI technology in textbooks. The article recommends writing and teaching practice changes when discussing emerging technology and creating or using textbook content.

Personality testing is an elementary part of recruitment. The test results are increasingly considered a necessary means of obtaining information about candidates’ personalities and suitability. This has raised questions about who has the right to define a candidate’s personality in recruitment interviews. Here, we use conversation analysis to describe two strategies through which recruiters evaluate candidates’ personalities based on the personality test results and show how these methods are linked to different interactional affordances. We recommend the candidate-driven strategy that attends to the candidates’ fundamental right to define their personality in a situation where their career is at stake.

Few studies to date examined the emotional unrest that results from communication across cultures in multinational teams (MNTs). Through examination of 12 in-depth interviews and a focus group of respondents from MNTs, this study investigates the impact of language-induced emotions in MNTs resulting from a corporate language mandate. Even with highly proficient linguists, MNTs still experience collaborative difficulties caused by language differences and associated emotions. Issues identified include loss of information, ambiguity over equivalence of meaning, variability in sociolinguistic competence, and problems of adjustment to cultural norms. The research also pinpointed several lingua-culturally adaptive behavioral strategies relating to international leadership.

This study examines whether a leader’s motivating language use cultivates individual follower gratitude and ultimately, work engagement and empowerment in both the USA and India. It also seeks to discover if the proposed model shows significant differences between the two national contexts. We examined our model by distributing questionnaires to a wide range of full-time employees using MTurk. Results reveal that in both countries motivating language has positive relationships with an employee’s state-based gratitude, engagement, and psychological empowerment. As predicted, gratitude partially mediates the relationships between ML and the two outcomes. However, the strengths of these relationships differ between both samples.

This study explores pandemic impact on internships during the Spring 2020 semester when Covid lockdowns began. Using anonymized data from a Spring 2020 Business Internship course, this study details the breadth of the impact and uses employer exit survey data from intern performance reviews to assess how effectively business interns were able to pivot to successfully complete the internship and to meet employer expectations around key soft skills performance areas. Included in the conclusion are implications and practical suggestions for preparing students for success in the ever-changing landscape of internships.

Self-reflection is expected in business communication teaching, but e-learning has been argued to create an illusion of direct experience as social presence. This study explores how participants’ negotiation of personal agency is constructed in a digital, asynchronic context. Using data collected from a digital classroom of a European business university, I show how participants enact specific strategies in their presentation of self. My aim is twofold: first, to explore how participants negotiate their social identities in a virtual community, and second, to better understand what both educators and enterprise can do to encourage successful dialogue and further humanize digital context.

Advanced technologies and other rapid changes in the global business environment, especially following the pandemic of 2020, have fundamentally disrupted how, when, and where we work. Through design thinking, business communicators can reenvision the affordance of traditional rhetoric to thrive in this new workplace. The article opens with a scenario based on the postpandemic problem of accommodating a hybrid style of work and then describes how the mindset and method of design thinking transform traditional rhetoric. Grounded in empathetic collaboration, design thinking positions rhetoric as a recursive, nonlinear, and nimble process and provides new perspectives on rhetoric’s time-tested persuasive appeals.