Technical Communication Quarterly

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April 2013

  1. Transcultural Risk Communication and Viral Discourses: Grassroots Movements to Manage Global Risks of H1N1 Flu Pandemic
    Abstract

    This article proposes a theoretical framework of transcultural risk communication to examine how global connectivities influence communication about H1N1 flu. A case study was conducted to investigate risk management policies at global, regional, and translocal levels to cope with health threats posed by the emerging H1N1 flu epidemic. We explored how risk management approaches by Chinese Internet users facilitated the employment of a unique risk measure of exit and entry screening for returnees to China.

    doi:10.1080/10572252.2013.746628
  2. Examining the Effect of Reflective Assessment on the Quality of Visual Design Assignments in the Technical Writing Classroom
    Abstract

    This article examines the role that reflective assessment plays in contributing to the quality of students' visual designs. Students who are required to account for their rhetorical decisions in the design of a document benefit from the practice of verbalizing those decisions. However, this study shows that students who engage in reflective assessment actually produce stronger visual designs as well. This effect should help determine the extent to which such assessments should be included in the classroom.

    doi:10.1080/10572252.2013.757156
  3. Cross-Cultural Technology Design: Creating Culture-Sensitive Technology for Local Users. Huatong Sun: New York, NY: Oxford UP, 2012. 320 pp.
    Abstract

    One of the great challenges and opportunities of the modern technological economy is the creation and delivery of satisfactory user experiences. In Cross-Cultural Technology Design: Creating Cultur...

    doi:10.1080/10572252.2013.733672
  4. Multiple Ontologies in Pain Management: Toward a Postplural Rhetoric of Science
    Abstract

    This article uses data obtained from a 2-year study—observation, survey, written- and verbal-artifact analysis, and interviews—of an interdisciplinary organization of pain management professionals to illustrate the analytic advantages of Mol and Latour's multiple-ontologies theories over incommensurability theory in understanding interdisciplinary practice. We demonstrate that pain science and medicine encompass a variety of practices that transcend disciplinary boundaries in ways not accounted for with incommensurability theory. After explicating multiple ontology theory and illustrating its analytic potential, we conclude by recommending a postplural model for inquiry into rhetoric of science.

    doi:10.1080/10572252.2013.733674

January 2013

  1. Transcultural Risk Communication on Dauphin Island: An Analysis of Ironically Located Responses to the Deepwater Horizon Disaster
    Abstract

    This article uses the ironic delivery sites of rhetorics surrounding the Deepwater Horizon disaster to foreground the importance of transcultural communication in constructing risk. Whereas hegemonic entities used community centers as spaces for dissemination, local actants took up digital media. With ecocritical and ecological-economic approaches, this article uses actor-network theory and the concept of digital guerrilla media to frame risk as being produced by complex transcultural networks that take into account the importance of location.

    doi:10.1080/10572252.2013.726483
  2. Guest Editors' Introduction: New Directions in Intercultural Professional Communication
    Abstract

    Click to increase image sizeClick to decrease image size ACKNOWLEDGMENTS Space does not permit us to express adequate thanks to those who contributed essays for this special issue, nor to the more than 30 other scholars whose proposed essays we could not include. We hope that many of them will publish the work they proposed in this or other journals. Thanks also to the TCQ editors who helped and encouraged us throughout the development of the issue: Scott Mogull, Ken Baake, Ryan Hoover, Brent Henze, and the patient and kind Amy Koerber. Our humble thanks finally to the wise and generous scholars who served as reviewers of proposals and manuscripts: Michael Bokor, Daniel Ding, Sam Dragga, Richard Hunsinger, Robert Johnson, Kyle Mattson, Mya A. Poe, Jingfang Ren, Julie Stagger, and Huatong Sun. Additional informationNotes on contributorsHuiling Ding Huiling Ding is an assistant professor of professional communication at North Carolina State University. She has published in Technical Communication Quarterly; Rhetoric, Globalization, and Professional Communication; Written Communication; China Media Research; Business Communication Quarterly; Rhetoric Review; and English for Specific Purposes. Gerald Savage Gerald Savage is a professor emeritus from Illinois State University. He has published in numerous journals and essay collections and has coedited several books, including Negotiating Cultural Encounters: Narrating Intercultural Engineering and Technical Communication, coedited with Han Yu and forthcoming from Wiley-IEEE.

    doi:10.1080/10572252.2013.735634
  3. Reassembling Technical Communication: A Framework for Studying Multilingual and Multimodal Practices in Global Contexts
    Abstract

    Drawing on a case study of an Israeli start-up company, this article maps out a theoretical and methodological framework for linking local multilingual and multimodal literacy practices to wider institutional, cultural, and global contexts. Central to this framework is attention to the linking of tools, texts, and people distributed across space-time. This process foregrounds the complex mediation of activity and the dynamic pathways shaping the ways English is being reassembled in local-global ecologies.

    doi:10.1080/10572252.2013.735635
  4. Managing Complexity: A Technical Communication Translation Case Study in Multilateral International Collaboration
    Abstract

    This article discusses the largest and most complex international learning-by-doing project to date—a project involving translation from Danish and Dutch into English and editing into American English alongside a project involving writing, usability testing, and translation from English into Dutch and into French. The complexity of the undertaking proved to be a central element in the students' learning, as the collaboration closely resembles the complexity of international documentation workplaces of language service providers.

    doi:10.1080/10572252.2013.730967
  5. How Trust and Credibility Affect Technology-Based Development Projects
    Abstract

    Abstract Information and communication technology for development (ICTD) involves using information and communication technologies (ICTs) to improve the well-being of people in resource-constrained environments. Because ICTD projects involve crafting technical information and the ICTs that convey it, ICTD involves challenges familiar to technical communicators, such as balancing stakeholder interests and building credibility necessary to influence stakeholders. This article presents how trust and credibility affect ICTD projects, describing implications for development contexts and for distributed work environments. Keywords: credibilitydistributed workinformation and communication technologyresource-constrained environmentstrust ACKNOWLEDGMENTS The author would like to thank the project stakeholders who participated in this research, as well as the Microsoft Research Technology for Emerging Markets research group, M. Haselkorn, B. Kolko, C. Lee, and K. Toyama for their support of this work. Additional informationNotes on contributorsRebecca Walton Rebecca Walton is an assistant professor at Utah State University. Her research explores how human and contextual factors affect the design and use of information and communication technologies in resource-constrained environments.

    doi:10.1080/10572252.2013.726484
  6. Participatory Localization: A Social Justice Approach to Navigating Unenfranchised/Disenfranchised Cultural Sites
    Abstract

    This article investigates the social justice implications of localization and reports the results of an empirical study that examines poor designer localization efforts in documentation used in marketing sexuopharmaceuticals. It argues against a top-down view of design and communication and instead advocates a participatory approach that takes into account user linguacultural, political, economic, legal, and local knowledge systems in the localization process. The article also offers suggestions to guide localization theory and practice.

    doi:10.1080/10572252.2013.730966

October 2012

  1. Communicating to Manage Health and Illness. Edited by Dale E. Brashers and Daena J. Goldsmith: New York, NY: Routledge, 2009. 352 pp.
    doi:10.1080/10572252.2012.699446
  2. Analogy in William Rowan Hamilton's New Algebra
    Abstract

    This essay offers the first analysis of analogy in research-level mathematics, taking as its case the 1837 treatise of William Rowan Hamilton. Analogy spatialized Hamilton's key concepts—knowledge and time—in culturally familiar ways, creating an effective landscape for thinking about the new algebra. It also structurally aligned his theory with the real number system so his objects and operations would behave customarily, thus encompassing the old algebra while systematically bringing into existence the new.

    doi:10.1080/10572252.2012.673955
  3. Three Recent Books on Research Methods in Technical Communication: A Research Primer for Technical Communication: Methods, Exemplars, and Analyses. Michael A. Hughes and George F. Hayhoe. New York, NY: Lawrence Erlbaum, 2008. 220 pp.Becoming a Writing Researcher. Ann M. Blakeslee and Cathy Fleischer. Mahwah, NJ: Lawrence Erlbaum, 2007. 230 pp.Digital Writing Research: Technologies, Methodologies, and Ethical Issues. Heidi A. McKee and Danielle N. DeVoss (Eds.). Cresskill, NJ: Hampton, 2007. 454 pp.
    doi:10.1080/10572252.2011.583182
  4. User Agency, Technical Communication, and the 19th-Century Woman Bicyclist
    Abstract

    This article considers how users employ extraorganizational technical communication to reshape technologies, both materially and symbolically, even after these technologies enter into common use. Specifically, I analyze how women bicyclists of the 1890s authored instructional materials to complicate gendered and classed assumptions about users implicit in manufacturer-produced texts. I argue that technical communicators, in their teaching and research, should consider the role that extraorganizational technical communication plays in generating vital and lasting cultural changes.

    doi:10.1080/10572252.2012.686846
  5. Everyday Matters: Reception and Use as Productive Design of Health-Related Texts
    Abstract

    This article uses research in cultural–historic activity theory, exploring patients' use of technical health care texts to produce knowledge and design their choices related to their bodies and health. Drawing on a case study of Meagan, who dealt with colitis and complications due to pregnancy, the author argues that we should consider reception and use as multisemiotic acts of repurposing, inscription, and reproduction alongside the research of the production of texts by professionals.

    doi:10.1080/10572252.2012.702533
  6. Incompatible Rhetorical Expectations: Julia W. Carpenter's Medical Society Papers, 1895–1899
    Abstract

    This article examines 3 papers presented before the Cincinnati Academy of Medicine by 19th-century physician Julia W. Carpenter. The article identifies 3 strategies Carpenter used to negotiate the incompatible rhetorical expectations for women and for physicians. The published records of academy discussions provide evidence for Carpenter's colleagues' reactions to each strategy, revealing the complexity of her rhetorical situation and demonstrating the complex links among rhetorical practice, professional identity, and a communicator's social position.

    doi:10.1080/10572252.2012.686847
  7. Editorial Board EOV
    doi:10.1080/10572252.2012.708631
  8. The Promise of Ecological Inquiry in Writing Research
    Abstract

    Ecological inquiry (EI) in research of academic and workplace writing explores interactions between individuals and environments as these entities interpenetrate. This article provides a brief history from the past 3 decades of developments in writing theory. It then outlines the key tenets of EI, highlights how EI is compatible with other models, and presents new and interesting possibilities afforded by this type of inquiry.

    doi:10.1080/10572252.2012.674873

July 2012

  1. Demarcating Medicine's Boundaries: Constituting and Categorizing in the Journals of the American Medical Association
    Abstract

    This article examines professional boundary work in a set of medical journal theme issues about complementary and alternative medicine (CAM). Whereas these journals claim as their collective goal to bridge and blur boundaries between mainstream and alternative medicine, this article identifies and describes two chief rhetorical strategies through which the journals instead bolster and even expand those boundaries. These two strategies, constituting and categorizing, appear central to the demarcation of biomedical boundaries vis-à-vis CAM.

    doi:10.1080/10572252.2012.663744
  2. From the Workplace to Academia: Nontraditional Students and the Relevance of Workplace Experience in Technical Writing Pedagogy
    Abstract

    In this study, I compared initial drafts of job application cover letters by nontraditional students in an introductory professional writing course with those by traditional students to determine if prior workplace experience improves rhetorical adaptability in students' writing. Although one might expect nontraditional students to display more rhetorical adaptability, this study reveals no difference. These results suggest that minor changes in pedagogy may help nontraditional students use their workplace experience to improve workplace-oriented writing in the classroom.

    doi:10.1080/10572252.2012.666639
  3. Moving From Artifact to Action: A Grounded Investigation of Visual Displays of Evidence during Medical Deliberations
    Abstract

    This article builds on scholarship in technical communication, medical rhetoric, and visual communication and represents a portion of a grounded study of one medical workplace setting's visualization practices. Specifically, the author explores how medical images—as technologically and rhetorically rendered artifacts—make “present” (Perelman & Olbrechts-Tyteca, 1969 Perelman , C. , & Olbrechts-Tyteca , L. ( 1969 ). The new rhetoric . Notre Dame , IN : University of Notre Dame Press . [Google Scholar]) the material characteristics of disease and thereby perceptually and argumentatively afford the construction of knowledge about future cancer-care action.

    doi:10.1080/10572252.2012.650621
  4. Productive Usability: Fostering Civic Engagement and Creating More Useful Online Spaces for Public Deliberation
    Abstract

    This article offers productive usability as a usability approach that focuses on the usefulness of civic Web sites. Although some sites meet traditional usability standards, civic sites might fail to support technical literacy, productive inquiry, collaboration, and a multidimensional perspective—all essential ingredients for citizen-initiated change online. In this article, we map productive usability onto broader philosophies of usability and offer a framework for rethinking usability in civic settings and for teaching productive usability.

    doi:10.1080/10572252.2012.673953

April 2012

  1. A New Paradigm: Authorizing a Rhetorical Ground in Technology Transfer
    Abstract

    This work was based on a case study of a university institute designed to bring university and industry leaders together to promote research and economic development. The article examines how key terms in technology transfer not only justified the institute but also constituted a ground for negotiating interests. Framed by Burke's and Bourdieu's theories of motive and space, the analysis examines the question of who or what authorizes the grounds for success in technology transfer.

    doi:10.1080/10572252.2012.641429
  2. Science as Sound Bites: The Lancet Iraq Casualty Reports and Prefigured Accommodation
    Abstract

    In this article I examine The Lancet Iraq casualty reports for their demonstration of prefigured accommodation, a rhetorical strategy in which the authors anticipate and attempt to influence their work's wider popularization. My reading of the reports and accompanying commentaries attends to the introduction of journalistic features and calls to political action. As part of my analysis, I interview a lead author of the reports about his rhetorical concerns in composing the work of a politically engaged science.

    doi:10.1080/10572252.2012.646132
  3. Claim-Evidence Structures in Environmental Science Writing: Modifying Toulmin's Model to Account for Multimodal Arguments
    Abstract

    This article develops a multimodal model for how claims and evidence work across linguistic, numeric, and visual modes in the professional writing of environmental scientists. I coded and analyzed two reports (Bacey & Barry, 2008 Bacey , J. , & Barry , T. ( 2008 ). A comparison study of the proper use of Hester-Dendy® samplers to achieve maximum diversity and population size of benthic macroinvertebrates Sacramento Valley, California (Report No. EH08-2) . Sarcramento , CA : California Environmental Protection Agency . [Google Scholar]; Levine et al., 2005 Levine , J. , Kim , D. , Goh , K. S. , Ganapathy , C. , Hsu , J. , Feng , H. , & Lee , P. ( 2005 ). Surface and ground water monitoring of pesticides used in the Red Imported Fire Ant Control Program (Report EH05-02) . Sacramento , CA : California Environmental Protection Agency . [Google Scholar]) written by research scientists working for California's Department of Pesticide Regulation (DPR) by applying concepts from studies of argument, genre, and visual representations in science. The claim-evidence patterns show initial and summative claims as well as warrants being presented in linguistic forms; however, supporting evidence (i.e., data and backing) is found in numeric, visual, and linguistic forms. These findings highlight the need to extend Toulmin's understanding of claim-evidence relationships into a more robust multimodal model.

    doi:10.1080/10572252.2012.641431
  4. Intercultural Competence in Technical Communication: A Working Definition and Review of Assessment Methods
    Abstract

    The field of technical communication has made notable progress in researching and teaching intercultural issues. Not enough discussion, however, is available on assessing students’ intercultural competence. This article attempts to start this discussion and invite further research. It suggests a working definition to conceptualize intercultural competence and draws upon diverse disciplines to review different assessment methods, including their strengths, drawbacks, and potential applications in technical communication classes.

    doi:10.1080/10572252.2012.643443
  5. Redesigning Informed Consent Tools for Specific Research
    Abstract

    Consent tools for health research generally are designed without contextual or linguistic factors in mind. This is especially true of university-based research. This case history details our design team's efforts to transform one generic consent form into a set of multimodal tools that will increase patients’ understanding of and participation in a medical study.

    doi:10.1080/10572252.2012.641432

January 2012

  1. Sharing an Assessment Ecology: Digital Media, Wikis, and the Social Work of Knowledge
    Abstract

    Through a retrospective examination of three case studies, this article argues for an open, contextualized approach to evaluating student learning using wikis. First, the project should be grounded in habits of thought appropriate for the field. Next, the class activity should give students the responsibility for putting these habits into practice. Finally, assessment should be distributed among a range of stakeholders and should be contextualized to give value to students’ work beyond the classroom.

    doi:10.1080/10572252.2012.626756
  2. A Review of: “Complex Worlds: Digital Culture, Rhetoric and Professional CommunicationAdrienne P. Lamberti and Anne R. Richards (Eds.)”: Amityville, NY: Baywood, 2011. 250 pp.
    Abstract

    Complex Worlds: Digital Culture, Rhetoric and Professional Communication is a collection of 11 essays (in four parts) that explores the complexity of digital technology in educational, industrial, ...

    doi:10.1080/10572252.2012.626694
  3. Making the Implicit Explicit in Assessing Multimodal Composition: Continuing the Conversation
    Abstract

    This special issue features articles that can help composition instructors think about ways to assess student products that are delivered in a variety of media. Although the topic of assessment is a common one, challenges arise as we apply—and adapt—our traditional assessment strategies to the features and components of compositions produced using new media. It is our hope that by engaging with the experiences of the authors of the articles in this special issue, readers of this issue will begin a conversation—among themselves, with their students—that leads them to articulate, reflect upon, and continually refine the criteria that are essential to both formative and summative assessment.

    doi:10.1080/10572252.2012.626700
  4. Assessing Scholarly Multimedia: A Rhetorical Genre Studies Approach
    Abstract

    This article describes what scholarly multimedia (i.e., webtexts) are and how one teacher-editor has students compose these texts as part of an assignment sequence in her writing classes. The article shows how one set of assessment criteria for scholarly multimedia—based on the Institute for Multimedia Literacy's parameters (see Kuhn, Johnson, & Lopez, 2010 Kuhn , V. , Johnson , D. J. , & Lopez , D. ( 2010 ). Speaking with students: Profiles in digital pedagogy . Kairos: A Journal of Rhetoric, Technology, and Pedagogy , 14 ( 2 ). Retrieved from http://kairos.technorhetoric.net/14.2/interviews/kuhn/index.html [Google Scholar]) for assessing honor students’ multimedia projects—are used to give formative feedback to students’ projects.

    doi:10.1080/10572252.2012.626390
  5. YouTutorial: A Framework for Assessing Instructional Online Video
    Abstract

    User-generated tutorial videos are quickly emerging as a new form of technical communication, one that relies on text, images, video, and sound alike to convey a message. In this article, we present an approach—a rubric—for assessing the instructional content of tutorial videos that considers the specific roles of modal and multimodal content in effective delivery. The rubric is based on descriptive data derived from a constant comparative study of user-rated YouTube videos.

    doi:10.1080/10572252.2012.626690
  6. A Review of: “Rhetorics and Technologies: New Directions in Writing and CommunicationEdited by Stuart A. Selber.”: Columbia: University of South Carolina Press, 2010. 230 pp.
    doi:10.1080/10572252.2012.626697
  7. Process, Product, and Potential: The Archaeological Assessment of Collaborative, Wiki-Based Student Projects in the Technical Communication Classroom
    Abstract

    Wikis enable large, diverse groups of writers to effectively collaborate online. Although Wikipedia is the best-known wiki, businesses are increasingly using wikis to build documents and resources for internal use. Although many teachers of technical communication are interested in integrating wikis into their syllabi, assessment is difficult. Assessments based on traditional assignments fail because they do not focus on the social nature of wikis. This article introduces an “archaeological” assessment framework focused on this discourse.

    doi:10.1080/10572252.2012.626391

October 2011

  1. The Mundane, Power, and Symmetry: A Reading of the Field with Dorothy Winsor and the Tradition of Ethnographic Research
    Abstract

    Dorothy Winsor's induction as an ATTW Fellow in 2007 and the disciplinary moment of reflection invited by this issue provide the exigence for the story of how Winsor's scholarship, and ethnographic scholarship more broadly, has shaped the field. This story, told via the interpretive lens of three topoi (the mundane, power, and symmetry) that emerged from an interview with Winsor in 2009, suggests how the field's theory and methodology have matured over the past three decades and anticipates what it will become in the future.

    doi:10.1080/10572252.2011.596721
  2. Editorial Board EOV
    doi:10.1080/10572252.2011.611023
  3. Editor's Note
    doi:10.1080/10572252.2011.599056
  4. A History of the Future: Prognostication in Technical Communication: An Annotated Bibliography
    Abstract

    Abstract Since the 1950s, technical communicators have been trying to predict future developments in technology, economics, pedagogy, and workplace roles. Prognosticators have included founders of the profession, academics, business leaders, and practitioners. This article examines their predictions to determine what they reveal about technical communication as a discipline. ACKNOWLEDGMENTS The authors would like to thank the following people for their assistance: Xiaoyan Huang, Jie Chen, Prasad Patankar, and the interlibrary loan staff at Missouri S&T. These people assisted by requesting, downloading, and photocopying articles and (in a few cases) correcting citations. The authors would also like to thank the journal's editors and copy editors for their contributions. Notes Full citations for in-text source references are either within the text as part of the annotated bibliographies (divided by publication years: 1952–1990, 1991–2000, or 2001–2010) or within the end-of-text list titled "Additional References." Additional informationNotes on contributorsDavid Wright David Wright has a PhD in Technical Communication from Oklahoma State University. He is currently Assistant Professor of Technical Communication in the Department of English and Technical Communication at Missouri S&T. Edward A. Malone Edward A. Malone is Associate Professor of Technical Communication and Director of Online Graduate Programs in the Department of English and Technical Communication at Missouri S&T. Gowri G. Saraf Gowri G. Saraf has a BE in Instrumentation Technology from R.V. College of Engineering, Bangalore, India, and an MS in Technical Communication from Missouri S&T. Tessa B. Long Tessa B. Long has a BA in Spanish from the University of North Carolina at Wilmington and an MS in Technical Communication from Missouri S&T. Irangi K. Egodapitiya Irangi K. Egodapitiya has a BA with majors in English, sociology, and management from the University of Peradeniya, near Kandy, Sri Lanka, and an MS in Technical Communication from Missouri S&T. Elizabeth M. Roberson Elizabeth M. Roberson has an AS in Business Administration, a BS in English, and a BS in Writing from Drury University in Springfield, Missouri, and an MS in Technical Communication from Missouri S&T.

    doi:10.1080/10572252.2011.596716
  5. Future Convergences: Technical Communication Research as Cognitive Science
    Abstract

    Cognitive scientist Andy Clark (2008 Clark , A. ( 2008 ). Supersizing the mind: Embodiment, action, and cognitive extension . New York : Oxford University Press .[Crossref] , [Google Scholar]) has argued, “the study of mind might … need to embrace a variety of different explanatory paradigms whose point of convergence lies in the production of intelligent behavior” (p. 95). This article offers technical communication research as such a paradigm and describes technical communication research past and present to argue that our disciplinary knowledge of tools, work environments, and performance assessment is a necessary complement to a more robust science of the mind.

    doi:10.1080/10572252.2011.591650
  6. Component Content Management: Shaping the Discourse through Innovation Diffusion Research and Reciprocity
    Abstract

    Component content management (CCM) is profoundly changing technical communication (TC) work, yet TC scholars have been largely absent from the CCM discourse that is shaping that work. This article explores the notion of reciprocity as a way for scholars to gain agency in the CCM discourse. The author argues that innovation diffusion studies can provide rich opportunities for enacting reciprocity. She offers her own CCM diffusion study to demonstrate the potential value of this model.

    doi:10.1080/10572252.2011.590178

July 2011

  1. “A Textbook Case Revisited”: Visual Rhetoric and Series Patterning in the American Museum of Natural History's Horse Evolution Displays
    Abstract

    This article describes the development of visual rhetoric in a historically significant museum exhibit. The study documents rhetorical change in the museum's displays, specifically in visual series depicting the horse's evolutionary development. The study also exposes the purpose of series patterning in the renovated display and the multiple views on scientific visualization this display implies. Such an analysis suggests the broad range of strategies in visual rhetoric available to science communicators working in the area of science popularization.

    doi:10.1080/10572252.2011.578235
  2. Multimodality: A Social Semiotic Approach to Contemporary Communication. By Gunther Kress: New York, NY: Routledge, 2010. 212 pp.
    Abstract

    In his newest book, Multimodality: A Social Semiotic Approach to Contemporary Communication, Gunther Kress brings visual communication into the 21st century by applying social semiotic theory (a th...

    doi:10.1080/10572252.2011.551502
  3. Scientific Visuals, Language, and the Commercialization of a Scientific Idea: The Strange Case of the Prion
    Abstract

    In the field that investigates infectious brain diseases such as mad cow disease, the verbal and visual packaging of scientific visuals associated with identifying the agent, prion, its processes, and structure served the community ritual of establishing belief in a highly unorthodox phenomenon. Visual promotion fed into cultural expectations of single agents and simple processes, even though the actual agency and disease process have proven highly complex and perhaps unknowable.

    doi:10.1080/10572252.2011.578237
  4. Technological Literacy as Network Building
    Abstract

    Following recent work to advocate a strongly social understanding of technological literacy, this article considers how networking technologies are reshaping our understanding of the social. In this context, technological literacy can be understood as a process of constructing the networks in which literate action is defined. I explore the role of technological literacy as a force of network building accomplished through a mechanism of translation. From the comments of experienced technical communicators, I make observations about how technical communicators are taught to be technologically literate.

    doi:10.1080/10572252.2011.578239
  5. Insights from Illustrators: The Rhetorical Invention of Paleontology Representations
    Abstract

    This study focuses on the intersection of visual rhetoric with rhetoric of science by examining the rhetorical context in which natural science illustrators operate as they represent paleontology. Field methods were employed to study the rhetorical context in which paleontology becomes represented through art; this article reports the findings from the field study and contextualizes the study in rhetorical theories of invention and a discussion of social versus scientific facts. The research highlights some differences between what experts know and what public audiences perceive, offering insight into why those differences exist.

    doi:10.1080/10572252.2011.578236

March 2011

  1. “I Really Don't Know What He Meant by That”: How Well Do Engineering Students Understand Teachers' Comments on Their Writing?
    Abstract

    Text-based interviews that compared the teacher's intention for a given comment on an engineering student's paper with the student's understanding of the comment were used to examine the extent to which students understand the comments they receive and to determine the characteristics of comments that are well understood and those that are not. The teachers' comments analyzed in this study were fully understood only about half the time. Inclusion of a reason or explicit instructions helped students understand the comments.

    doi:10.1080/10572252.2011.548762
  2. Connecting with the “Other” in Technical Communication: World Englishes and Ethos Transformation of U.S. Native English-Speaking Students
    Abstract

    This article reports my classroom-based qualitative research, conducted at a midwestern university, on the role of World Englishes in the ethos transformation of U.S. native English-speaking students. The 30 participants completed assignments that enhanced their understanding of how the English language affects discursive tasks in international audience adaptation. Efforts at internationalizing technical communication can benefit immensely from the inclusion of the World Englishes paradigm in training programs to account for students' language attitudes.

    doi:10.1080/10572252.2011.551503
  3. Freelance Technical Writers and Their Place Outside Corporate Culture: High and Low Corporate Culture Styles
    Abstract

    Freelance technical writers perform their work outside their clients' corporate culture, and this occurrence is becoming more and more common. It is important to understand the significance of the separation between technical writers and corporate culture, especially given that some freelance technical writers never meet their clients in person. Does corporate culture play a significant role for the freelance technical writing professional?

    doi:10.1080/10572252.2011.551505
  4. Politeness, Time Constraints, and Collaboration in Decision-Making Meetings: A Case Study
    Abstract

    Abstract Relatively little is known about the politeness strategies used by technical communicators and designers in group settings, particularly in the decision-making, collaborative meetings of a real-world, naturally occurring group. This study explores the degree to which members of a well-established group linguistically express concern for their fellow collaborators and how that concern may be affected by the type and imminence of their deadlines. Notes In actuality, Brown and Levinson give a fifth strategy of not speaking the request at all. Henceforth, all discussions of "substrategies" will include the bald, on- record strategy as well. Additional informationNotes on contributorsErin Friess Erin Friess is an assistant professor of technical communication at the University of North Texas. Her research explores discursive strategies and user-centered design processes in workplace settings.

    doi:10.1080/10572252.2011.551507
  5. Editor's Note: Tribute to Summer Smith Taylor
    doi:10.1080/10572252.2011.565220