This article presents an antenarrative of the field of technical and professional communication. Part methodology and part practice, an antenarrative allows the work of the field to be reseen, forges new paths forward, and emboldens the field’s objectives to unabashedly embrace social justice and inclusivity as part of its core narrative. The authors present a heuristic that can usefully extend the pursuit of inclusivity in technical and professional communication.

The authors examined a corpus of figure captions from technical and professional communication (TPC)-journal articles to test their sense that TPC captions do not fulfill their communicative potential as well as, they sensed, journals in science often do. The authors performed a content analysis on captions from biology-journal articles and iteratively tested a coding scheme of caption content. The resulting scheme can help in analyzing caption content, developing captions, and imparting a variety of TPC-related skills to students.

Correspondence analysis is a statistical method that allows researchers to explore relationships among complex categorical variables. This paper will provide researchers with the theoretical and practical foundations for understanding and applying correspondence analysis to their own research agendas. Problem: Technical communicators use a variety of research methods and collect a variety of types of data. Of particular interest to technical communicators is categorical data, or data that are not traditionally quantitative. For instance, technical communicators often collect and analyze language data from a variety of texts. Analyzing this type of data can be difficult using traditional statistical methods. Key concepts: Variable types, a priori versus exploratory research designs, contingency tables, and data visualization are central to understanding the foundations of correspondence analysis. Key lessons: To conduct correspondence analysis, a researcher must walk through a series of steps including: (1) determining whether correspondence analysis is appropriate, (2) choosing a statistical software package, (3) running the correspondence analysis, and (4) interpreting and applying the results. Implications for practice: While correspondence analysis provides many useful insights into categorical data, a researcher must consider several things when deciding to use correspondence analysis. These include the potential to misinterpret and misapply the results of a correspondence analysis.

This examines the complex relationship between plain language and ethical work in technical and professional communication (TPC). This book is a timely and needed reinvigoration of plain language within TPC research. The author asserts that plain language has been understudied in TPC recently, despite its increasing pervasiveness in engineering, law, health communication, business, and other fields. The author contributes a model to identify bureaucratic, unfamiliar, rights-oriented, and critical (BUROC) situations where using plain language can support ethical communication between writers and readers. To explore this model, he effectively balances TPC ethics theory with concrete descriptions of real-world applications of plain language. The book closely aligns scholarship and practice. TPC is viewed as a rhetorical and humanistic enterprise, and plain language can help to advance the profession's broader ethical commitment to clear, accessible communication.

Background: Despite efforts to include communication instruction in both college and continuing education curricula for students in all areas of study, workplace surveys continually report that employees' communication skills are lacking. The differing contexts of school and the workplace may be one reason for this disconnect, so teaching strategies that can effectively bridge this gap are needed. Research questions: How do students respond to using scenes from a television series to teach professional communication concepts within workplace contexts? What are advantages and drawbacks to this strategy? Situating the case: Strategies used to teach professional communication in a way that facilitates its application in the workplace include classroom exercises, service-learning projects involving real clients, and simulations. In addition, videos are a commonly used method of classroom teaching. They can activate verbal/linguistic, visual/spatial, and musical/rhythmic intelligences, allowing students to use their stronger intelligences and develop their weaker ones. Research also suggests that students appreciate visual stimulation and technology use when learning communication skills. How the case was studied: Students completed a brief end-of-course survey to gather both qualitative and quantitative data concerning their learning experiences with the activities described. About the case: To make undergraduate writing courses more relevant to the workplace, specific scenes from The Office were integrated to teach units on negative messages and intercultural issues. Following these clips, students completed both in-class exercises and course assignments pertaining to the topics covered. Results: After completing the class sessions and associated exercises described here, most students could discern the relevant concepts from the clips; they found both the clips and the associated exercises helpful in learning the concepts; and they recommended ongoing use in future classes. Students appreciated the comedic nature of the material, the use of different media, and the pop culture reference. Drawbacks included scenes focusing on what not to do, that often showed communication gone awry rather than the correct way to communicate. Some students also prefer more traditional teaching methods. Conclusions: The results indicate that the use of television clips along with associated exercises can be useful aids in teaching professional communication concepts.

Research problem: Web 2.0 applications, such as instant messengers and other social media platforms, are fast becoming ubiquitous in organizations, yet their impact on work performance is poorly understood. Research question: What is the relationship between Web 2.0 use, and work-based communication processes and outcomes in China? Literature review: Literature in the fields of information systems and media and communication research supports the value of Web 2.0 for organizations. However, how Web 2.0 can facilitate the organizational communication process and subsequently improve performance is under-investigated. By adapting and extending the communicative ecology framework and previously published work, we developed and tested a theoretical model to investigate these impacts in the Chinese workplace. Methodology: We conducted a quantitative study using the survey method, with participants randomly selected from a panel database in China. Results and conclusions: We analyzed survey data from 179 organizational employees and found that vertical and horizontal communication contribute significantly to individual and teamwork performance, with high levels of variance explained. In this study, we provide empirical evidence of how Web 2.0 applications enable employees to reach out to collaborators and business partners, thereby boosting individual productivity and team collaboration. The study also highlights the fit between Web 2.0 and the need for organizational horizontal communication in this era of knowledge, information, and creativity. Future researchers should verify the research model in different countries, including local contextual characteristics as either independent variables or moderators.

Background: Environmental impact studies often enlist professional communicators to develop and implement public engagement plans and processes. However, few detailed reports of these public engagement plans exist in either scholarly venues or government reports. This case reviews one public engagement project in transportation planning as implemented by one professional communications firm. Research questions: 1) What communication and engagement strategies do the consultants employ in their public engagement process? 2) How do professional communicators design engagement for diverse citizen groups? Situating the case: A number of cases have revealed the ways professional and technical communicators integrate participatory or user-centered design strategies in public engagement projects. These cases suggest that professional and technical communicators are uniquely positioned to develop ethical and effective public engagement plans for environmental impact studies. Professional and technical communicators are further prepared for this work because of their knowledge about theories of intercultural communication and rhetorical theories of delivery. Methodology: This case was studied over the course of 1.5 years using qualitative research methods, including observations, interviews, and textual analysis. About the case: This case reviews the work of one particular public engagement firm, VTC Communications, as they planned and implemented public engagement in one environmental impact study. This environmental impact study team was tasked with determining the best way to accommodate the increase in rail traffic the city anticipated with the development of the high-speed rail. The public's input was needed to fulfill environmental impact statement (EIS) requirements and to fully understand the community concerns regarding the increased traffic, noise, vibrations, and family/business displacements. VTC Communications was hired to conduct this portion of the environmental impact study, and their work included the development of a range of deliverables and events. Conclusions: This case provides an overview of the process of developing public engagement plans, the deliverables designed, as well as the key goals that guided the development of public engagement. My case suggests that effective public engagement can address intercultural concerns by developing projects that are adaptable, multimodal, and dialogic.

This study investigates the meaning of communication skills from employers’ perspectives. Students enrolled in a business communication course were asked to contact potential employers in their fields of interest, requesting information about important communication skills in those fields. Using content analysis, two coders familiar with business communication analyzed 52 of the resulting open-ended responses. The analysis of 165 skills suggests employers recall oral communication more frequently than written, visual, or electronic communication skills. Of oral communication subskills, interpersonal communication was mentioned more than other workplace communication skills.

This article, the second of a two-part series, presents 10 teaching innovations from the 2015 Association for Business Communication’s annual conference. Innovations include fresh approaches to teaching cross-cultural communication consulting, creating promotional material with graphical software, a Pecha Kucha approach to oral presentations, email skills, creating digital résumés and LinkedIn profiles, promoting flash-mob events via social media, rapid message packaging, and writing 140-character mission statements. Additional teaching materials—instructions to students, stimulus materials, slides, grading rubrics, frequently asked questions, and sample student projects—are posted on these websites: http://www.businesscommunication.org/page/assignments and http://www.salesleadershipcenter.com/research.html#mfa16 .

Students raised with pervasive technology are believed to have developed skills and ways of thinking that require new approaches to education. Often, social media is lauded as the answer, but a large gap remains in understanding student preferences regarding social media in courses. We uncover those preferences with data obtained from an anonymous survey of 368 students in large lecture classes. Our research focuses on social media preferences as well as differences in major, gender, and experience with social media for coursework. We discuss three lessons that can be applied immediately and suggestions for future research.

Recent reports have suggested that many employees in the workforce today lack essential soft skills. This research analyzes the effectiveness of multiple classroom assignments for teaching soft skills in a Business Communication course. Five distinct pedagogical strategies were used in an effort to teach soft skills, including a self-analysis, an interview, a guest lecturer, a journal article, and a soft skills video. Results offer insights into students’ perceptions of the most helpful pedagogical approaches for teaching soft skills.

This article argues for the need for a social justice approach to technical communication research and pedagogy. Given previous calls by scholars in technical and professional communication (TPC) for an attention to diversity, inclusion, and equality, the author examines the place and purpose of social justice in TPC and provides useful approaches for promoting a more genuine and critical interrogation of how work in TPC impacts the human experience.

The authors argue that technical and professional communication is currently facing an issue of incommensurability due to the diversity of the field. They call for unifying the field around its research questions to provide a common foundation for the future.

This article considers how issues of power and legitimacy in technical communication are connected to clearly defining what a technical communicator does. An articulation of what technical communicators do can grant the field power in presenting a united front to employers with respect to the value technical communicators bring to the workplace. So as to leverage the power and legitimacy associated with articulating what technical communicators do, this article reviews and revises the Bureau of Labor Statistics Occupational Outlook Handbook (OOH)’s definition of technical communicator. To effectively revise the OOH’s definition, this article reviews academic and practitioner scholarship in technical communication and the administration of technical and professional writing programs. It demonstrates that concerns about practical skills, conceptual skills, and flexibility are related to legitimacy and power. These concerns can be used as criteria to evaluate and revise the OOH’s definition of technical communicator. In closing, the article discusses the benefits associated with the revised definition and how these benefits are related to issues of power and legitimacy in the field.

In this article, we use extant International Business Machines' internal communications to demonstrate how Boje’s notion of “antenarrative” can serve as a methodology for feminist historiography and as a way of uncovering forgotten and unchallenged systems of power and legitimacy in technical and professional communication. The antenarrative fragments of any official, sanctioned story give us insight into the ways in which power has been distributed throughout an organization and where agency can be claimed in real time. We also see that a methodology that considers the untold and unofficial stories of women in the workplace works to explain current distributions of power. This can be done by investigating the antenarratives that threaten to disrupt the prepackaged grand narrative of organizations; we show this specifically through a case study of International Business Machines' archival memos in contrast with the company’s website and public relations documents.

This article reports on research addressing the role of incident reporting at the workplace as a textual representation of lean management techniques. It draws on text and discourse analysis as well as on ethnographic data, including interviews, recorded interaction, and observations, from two projects on workplace literacy in Sweden: a study in an eldercare facility and a study in a large factory. Analysis of the data set demonstrates striking similarities, both in the way incident reporting texts are structured and worded and in the literacy practices that contextualize them. Dominant characteristics in the texts are the absence of actors and the structured, process-based approach of problems and problem handling. The forms often generate conflicts in the ways workers are asked to textually represent an incident. In this article, we argue that lean thinking has penetrated texts and literacy practices of two considerably different workplaces, and this has a large impact on the way workers are instructed to think and act with regard to problem handling techniques.

Teaching problem: Immersive pedagogies-including real-world or client-based projects, case studies, and simulations-have long been used to encourage student problem-solving, analytical thinking, and teamwork in professional communication. Building a connection to the real world has real challenges, however, for both instructors and students. How can we better prepare students for their future careers in our technical communication courses? Situating the case: This paper draws on three areas in the literature to situate the Arisoph case study: First, we discuss the work that has been done with client-based projects and the problems and challenges researchers have found with incorporating these projects into the classroom. Second, we discuss a newer model of workplace simulations, particularly focusing on the work done by Fisher and Russell. Third, we discuss the psychological theories of attribution and reattribution, which provided a foundation for our development of the Arisoph case study. How this case was studied: This paper describes the development of the Arisoph case study, an online client-based simulation course designed for engineering students to learn and practice technical communication. Course development and collection of instructor and student responses took place from 2010 to 2014. About the case: This paper details the development and implementation of the Arisoph case study, which brought the workplace realities of a variety of engineering professions into a classroom filled with engineering majors. The Arisoph simulation was designed to manage student attribution and reattribution, particularly to help engineering students connect the principles and skills learned in technical communication courses with their future careers. The Arisoph case study is a full-semester simulation, where students apply for work in a fictional company and fulfill different roles on professional teams. Each assignment during the semester is situated in the context of the simulation. The major projects for the simulation, however, come from a real client in the engineering field. This unique combination of simulation and client-based projects provides students with greater opportunities for successful reattribution. Conclusions: Initial student reactions to the course show an increased understanding of workplace communication and a greater motivation to produce the best possible product for the client. We hope that long-term studies will show significant carryover of those attitudes into students' careers.

Business, like many other programs in higher education, continues to rely largely on traditional classroom environments. In this article, another approach to teaching and learning, the flipped classroom, is explored. After a review of relevant literature, the authors present their experience with the flipped classroom approach to teaching and learning in a postsecondary business communication course. Instructor and student experiences with the flipped classroom are presented. Readily available tools that made the implementation of the flipped classroom approach more feasible are discussed.

This study was conducted to determine the effectiveness of a soft skills employee training program. We examined willingness to learn and delivery methods (face-to-face vs. online) and their associations with the training outcomes in terms of learning and behavioral change. Results showed that neither participants’ willingness to learn nor delivery methods affected comprehension. However, both variables had significant effects on the reported behavioral change. This training is effective in teaching employees how to “flex” their personal styles and to improve their relationships with each other. Implications for business and professional communication training and directions for future research are discussed in detail.

This article presents a case-based exploration of the complex interactions between learning, research, and practice in the field of business and professional communication. It focuses on a student research project in the area of corporate social responsibility in the biopharmaceutical industry. Adopting an autoethnographic approach, we aim to document the students’ development from researchers to insiders or even consultants. The findings reveal that while the students feel confident in their roles as researchers, they fail to live up to some of the commissioning practitioners’ expectations. The study concludes by providing guidelines to strengthen interaction between students and practitioners.

Popularity is growing for flipped classroom instruction, which replaces lectures with out-of-class delivery of streaming video, reading materials, online chats, and other modalities. Face-to-face class time is spent on instructor-student and student-student interaction, including small group problem solving and discussion. Classroom flipping has its advocates and critics. Because of the theoretical and applied aspects of business and professional communication instruction, courses in the discipline seem ideally suited to flipped instruction. This research reports on perceptions from instructors who have employed the instructional model, summarizes the insights gained, identifies best practices, and makes recommendations for future research and application.

This article describes the use of problem forums in undergraduate professional writing courses as a technique for facilitating and sustaining learning from increasingly complex, messy, and wicked problems that are characteristic of 21st-century work. Problem forums are designed to scaffold project team discussions of rhetorical, technical, or collaborative difficulties that have unexpectedly slowed or halted their work. Problem forums are thus intended to facilitate and sustain continual learning on project teams.

In the previous issue of Business and Professional Communication, we focused on flipped classrooms and discovery learning. We continue that broad stream of research with our articles in this issue, most of which engage students in projects designed to facilitate learning in business and professional communication. Implementing projectbased learning can be challenging, and case studies can reveal issues that may be unanticipated in textbooks. Our lead article reports on the role of a commissioned research project in bridging the gap between theory and practice. At the authors’ research site, organizations representing different sectors of the corporate and nonprofit workplace commission teams of students in business and professional communication to act as their communication experts. The specific case discussed in this article is based on a study carried out by a team of five master’s-level students to promote corporate social responsibility in a professional association of a pharmaceutical industry. The authors analyze the student researchers’ perspectives, as well as the practitioners’ view of the collaboration, and the pitfalls involved in helping put theory into practice in a real-world situation. Our second article presents the results of an actual employee program evaluation as a case study of soft skills training at a large hospital. The authors posit four hypotheses, that greater reported willingness to learn will result in both a higher degree of course comprehension and a higher degree of behavioral change and that the method of delivery will affect trainees’ degree of comprehension and degree of behavioral change. The authors conclude that face-to-face or blended instruction is likely to be more effective than a purely online format. The authors of our third article examine the factors needed for success in group assignments. In a study of cooperativeness, assertiveness, group satisfaction, leader grade, and leadership negotiation, the authors find that group satisfaction is positively related to both leader assertiveness and leader cooperativeness. This research emphasizes the importance of the leader’s role to group outcomes and suggests that assertiveness is a critical component to success. 651428 BCQXXX10.1177/2329490616651428Business and Professional Communication QuarterlyKnight editorial2016

This article, the first of a two-part series, presents teaching 10 innovations from the 2015 Association for Business Communication’s 80th annual conference. The creative new assignments offered here include building listening skills by journaling, oral interpretation, positive message framing, storytelling, delivering bad news, persuasive messages, and learning by teaching. Additional assignment support materials—instructions to students, stimulus materials, slides, grading rubrics, frequently asked questions, and sample student projects—are posted on these websites: http://www.businesscommunication.org/page/assignments and http://www.salesleadershipcenter.com/research.html#mfa16 .

Business communication evolves and adapts to suit the times, and today’s workplace documents are increasingly multimodal. Therefore, business and professional communication specialists need to adapt to a new media workplace ecology—one that requires proficiencies with technologies such as video production, digital animation, and sound. Business and professional writing teachers, in turn, need to adopt teaching methods that include working with evolving technologies and be willing to teach multimodal skills to students. In this article I offer a case study of a flipped learning pedagogy to teach multimodal skills in the professional writing classroom.

The Spokane Community College English Department received the 2015 Diana Hacker Award for Fostering Student Success. In this report, the authors describe the features of their award-winning program.

We report the results of a pilot study that offers the field of technical and professional communication its first look at material working conditions of contingent faculty, such as course loads, compensation, and professional support. Findings include that contingent faculty are more enduring with stable full-time, multi-year contracts; they carry a substantial teaching loads; and the majority are satisfied and happy in their present position, but half would prefer to be working on the tenure track.

Background: This teaching case describes the evolution of a course on content strategy aimed at advanced undergraduates and graduate students in the digital and professional writing programs at Michigan State University. The course has gone through three major shifts to reflect corresponding shifts in focus among professional and technical communicators: from developing content for the World Wide Web (original focus) to single sourcing; from single-sourcing to Enterprise Content Management Systems (ECMS), and from ECMS to content strategy. The case primarily focuses on the most recent shift. Research questions: How can a course on content strategy be useful to both advanced undergraduates preparing to enter the job market in industry and graduate students interested in learning theories in technical communication? In turn, how can a course on content strategy reflect current practices in industry while maintaining grounding for the course in academic research? Situating the case: Three emerging themes relevant to teaching content strategy emerge in the literature. The first is the role of the content strategist as an Editor-in-Chief, who creates a repeatable system for designing and managing all aspects of a website [1, 2, 3]. The second is the need to develop strategies for addressing stakeholders, especially clients and users, whose goals are to learn more about why they should invest in an organization and its broader vision. The third is adapting content for reuse, which involves designing content that can be easily accessed through various platforms and formats. How the case was studied: This is an experience report by the four faculty members who, together, have taught every section of the course in the last 15 years. Two of the instructors also participated in the course as students. About the case: The most recent version of the course is a one-term course that teaches theory and best practices for managing dynamic and distributed web content, while also incorporating assignments that help students practice content strategies with real clients. It addressed these issues with the previous version that focused on content management by collaborating with industry practitioners to help students understand the real-world implications of developing strategies for and creating web content with clients and organizations. It specifically addresses three themes identified from the literature-emphasizing the role of the content strategist as an Editor-in-Chief, differentiating the needs of clients and users, and designing for reuse. Course assignments include a landscape analysis of content-management systems and strategies used by various companies, designing content templates for specific clients, and developing a content strategy for a client selected by student groups. Key issues to address when developing the most recent version of the course included creating a course that was useful to graduate and undergraduate students aiming to enter content strategy professions, developing a balance between theory and practice in course readings and assignments, and revising a course to reflect current industry demands for skills in content strategy. Results: Anecdotal evidence from students is that the course was successful and acts as a defacto capstone for the program. Through their course evaluations and unsolicited follow-up emails, students exiting the most recent version of this course became valuable assets who help organizations develop big-picture strategies for adaptable content to be shared through various platforms. Conclusion: A course on content strategy that incorporates current industry perspectives helps graduate and undergraduate professional writing students become more adequately prepared for their future professions working with organizations.

Flipped classrooms have become a major trend in higher education. A Google search of “flipped classroom” now comes up with almost 5 million hits, a twofold increase since one of the authors presented in this issue did the same search. Flipping generally refers to a model in which activities inside and outside of class are reversed, or flipped, a pedagogy made possible by advances in technology. Bergmann and Sams (2012), who have been strong promoters of the model and have been credited with coining the term, defined the flipped classroom as “that which is traditionally done in class is now done at home, and that which is traditionally done as homework is now done in class” (p. 13). Bergmann and Sams were concerned about students who could not translate content from lectures into useful information for completing assignments. They argued that where students need help is not in hearing lectures but in answering questions and having individualized support (Bergmann & Sams, 2012, pp. 4-5). This special issue of Business and Professional Communication Quarterly, the first ever special issue of BPCQ since the journal’s name was changed from Business Communication Quarterly, offers a collection of articles on the theory and practice of flipping and contributes to the ongoing conversations and debates about the value of this approach. At first, many have assumed that the flipped component might consist of students watching videos of lectures at home and then coming to class for discussion (EDUCAUSE Learning Initiative, 2012). The focus on video lectures reminds me of the time not so long ago when students might be snail mailed CD-ROMs (remember those?) with lectures and materials for first-generation online courses. But these days, those who practice flipping successfully consider the primary goal to be increasing student interaction and engagement, as opposed to simply imparting knowledge via lectures and textbooks. Flipping makes possible teaching methods that were impossible prior to technological innovation. Thus, it is not just the flip that is significant, but the actual pedagogy, and flipped learning is not the same as a flipped classroom. Videos used in a flipped classroom are not just reproductions of live lectures on content delivered by university instructors but can instead serve as digital learning platforms. 633828 BCQXXX10.1177/2329490616633828Business and Professional Communication QuarterlyKnight editorial2016

Business and professional communicators increasingly rely on visual thinking and design strategies to create effective messages. The workplace need for such thinking, however, is not readily accommodated in current pedagogy. A long-running study abroad short course for American students taught in London provides a model for meeting this need. Addressed to students in art and design and framed through principles of discovery learning, the course approach and assignments can be productively adapted to enhance the visual competence of students of professional communication.

Although digital environments already play a vital role in the flipped classroom model, this research project shows that in university writing classrooms, innovative content design and delivery systems can extend the walls of the classroom to areas beyond, in which students transfer and connect course content with the professional world. In this article, we describe the incorporation of video learning modules into three professional communication classrooms for just such a purpose.

This article explores the value of using embedding to extend the notion of first exposure learning in flipped classroom practices. It describes a preclass assignment for a meeting and negotiation skills course, in which students are instructed to observe an authentic business meeting, interview participants of the meeting, photograph the boardroom, draw a sketch of the seating arrangement, and write a reflective account. Its main argument is that immersion in corporate culture before class makes business communication training not only more authentic but also produces richer in-class discussions, ultimately leading to a level of metacognition associated with deep learning.

Flipping originated in science, technology, engineering, and mathematics fields, where didactic transmission of conceptual knowledge has been the standard pedagogy. Flipping has resulted in additional focus on procedural knowledge within class meetings. This article argues that business and professional writing pedagogy, which already focuses largely on procedural knowledge within class meetings, would benefit from flipping because it could create an additional focus on conceptual knowledge outside of the classroom. The article explains why we need to teach conceptual foundations, why video is a good choice for that teaching, and what challenges we face in creating those instructional videos.

This article argues for a flipped learning approach to business and professional communication composing processes. Flipped learning sequences can scaffold more robust engagement with prewriting activities and support opportunities for in-class collaborative and facilitated drafting exercises. These types of learning experiences offer numerous pedagogical benefits, including more conscious control of messaging strategies and the development of more creative, rhetorically informed communication products. The effectiveness of this approach is explored through a case study of a flipped learning sequence and collaborative drafting workshop designed for an employment communication and résumé-writing assignment.

This article describes a flipped classroom activity that requires students to integrate research and audience analysis. The activity uses Twitter as a data source. In the activity, students identify a sample, collect customer tweets, and analyze the language of the tweets in an effort to construct knowledge about an audience’s values, needs, and attitudes. The article first presents an overview of audience analysis frameworks. It then presents a step-by-step tutorial for integrating the activity. The authors also provide business communication instructors with resources for implementing the activity including video lectures, handouts, and instructional guides.

Intercultural professional communication (IPC) requires a nuanced understanding of international users' interactions with technology and information. This requirement poses a distinct challenge to international communication and information designers who must overcome geographic, linguistic, and cultural barriers to understanding users as complex agents. The United Nations Development Program (UNDP) annually publishes aHuman Development Report (HDR)that contains high-quality international statistics on the regional, national, and transnational contexts in which individuals use technology and information. Thus, the HDR can serve as a resource for communication designers working in international contexts. This article presents strategies for how communication designers might use the HDR when designing materials for users in other cultures as well as use when teaching international aspects of professional writing/communication."

Although many technical communication teachers and programs integrate some form of service-learning pedagogy, there is a dearth of technical communication research on the silent partners of these projects: the community partners. Drawing upon research data from 14 former community partners of professional writing service-learning courses, the authors suggest that understanding community partners' own self-defined stakes in service-learning projects can challenge hyperpragmatist representations of community partners and aid us in the continued creation, management, and critical evaluation of service-learning pedagogies and curricula.

This article reexamines the treatment of gender and feminism in technical, business, and workplace writing studies—areas in which the three of us teach. Surprisingly, the published discourse of our field seems to implicitly minimize the gendered nature of business and technical writing workplaces and classrooms. To understand this apparent lack of focus, we review five technical and business communication academic journals and build on previous quantitative evaluations done by Isabelle Thompson in 1999 and by Isabelle Thompson Elizabeth Overman Smith in 2006. We also review nine popular textbooks using a content analysis method based on Thompson’s work. Finally, we discuss current research in feminist pedagogies vis-à-vis these results and our own experiences in the professional writing classroom.

K6015, a South Korean firm seeking to commercialize its magnet technology in the US market, entered a technology commercialization training program structured as a competition. Through this program, K6015 (and others in the program) used several genres to progressively interest different sets of stakeholders. To understand how K6015 applied these genres, we analyze this case study in terms of interessement, a concept from actor-network theory, and standing sets of transformations, a related concept from workplace writing studies in which enacting a set of genres entails a controlled, progressive transformation of arguments. We examine the entire competition process, using K6015 and three other competitors to illustrate this process and to examine rhetorical transformations responding to different criteria. In enacting these standing sets of transformations, K6015 and other competitors transformed their innovations into commercialized technologies–and transformed themselves from innovators into entrepreneurs. Finally, we discuss implications for understanding entrepreneurship rhetorically.

Teacher preparation for translingual writing differs from dominant forms of professional development wherein teachers are armed with predefined norms, materials, and knowledge for classroom purposes. Describing the principles that guide a teacher training course, this essay argues that teacher preparation for translingual writing should focus on encouraging teachers to construct their pedagogies with sensitivity to student, writing, and course diversity, thus continuing to develop their pedagogical knowledge and practice for changing contexts of writing. The essay outlines the principles (practice-based, dialogical, and ecological) that shape the course, describes its main features, and assesses its outcomes.