Abstract

Current localization practices suffer from a narrow and static vision of culture resulting in usability problems for IT product and design. To address this problem, this article compares user localization efforts of mobile messaging technology in two different cultural contexts with a new methodology of cultural usability. It calls for expanding the scope of localization practices and linking user localization efforts to the IT product design cycle.

Journal
Technical Communication Quarterly
Published
2006-10-01
DOI
10.1207/s15427625tcq1504_3
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Cited by in this index (53)

  1. IEEE Transactions on Professional Communication
  2. Technical Communication Quarterly
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